Subject: S7-17-22: WebForm Comments from Ben Brannen
From: Ben Brannen
Affiliation:

May. 25, 2022

Most public struggling investors do not have the time to dig deep into companies.  I'm getting closer and closer to retirement and project I will not have enough to take care of my family the way I wanted to in my retirement years.

This one thought alone irritates me as it was no more difficult for the golden parachute CEO's to do their job than myself or others around me.  All the while, the c-level manager of any company  pull in mega millions while the rest of us struggle.

Anything that can be done to force marketeers of fund managers and investment newsletters not to lie or deceive is a good thing.

Somone from marketing once said to me, and I quote, \"Marketing is a license to lie\".  This is conventional marketing thinking.

The next few generations are being taught to be responsible in their  investments. The new investors are trying. But if a company is somehow circumventing the rules, and for example - dumping toxic waste or the likes into a river, investors need to know that.

An event such as  that will likely lead to the collapse of the company and investors loose everything while the executives get to keep their millions.

Business practices, in my opinion, should evolve into responsible efforts.  If there are no rules to prevent companies from doing something irresponsible then irresponsibility will continue unabated.

Ben