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Business Segment Data
6 Months Ended
Jun. 30, 2016
Segment Reporting [Abstract]  
Segment Reporting Disclosure [Text Block]

Note 11 Business Segment Data


Operating segments are based on the Company’s business components about which separate financial information is available and are evaluated regularly by the Company’s chief operating decision makers in deciding how to allocate resources and in assessing performance of the business.


The Company evaluates segment performance and allocates resources based upon operating income (loss). The Company’s operations are managed in two reportable business segments: Digital product sales and Digital product lease and maintenance.  Both design and produce large-scale, multi-color, real-time digital displays and LED lighting, which has a line of energy-saving lighting solutions that provide facilities and public infrastructure with “green” lighting solutions that emit less heat, save energy and enable creative designs.  Both operating segments are conducted on a global basis, primarily through operations in the United States.  The Company also has operations in Canada.  The Digital product sales segment sells equipment and the Digital product lease and maintenance segment leases and maintains equipment.  Corporate general and administrative items relate to costs that are not directly identifiable with a segment.  There are no intersegment sales.


Foreign revenues represent less than 10% of the Company’s revenues in 2016 and 2015.  The foreign operation does not manufacture its own equipment; the domestic operation provides the equipment that the foreign operation leases or sells.  The foreign operation operates similarly to the domestic operation and has similar profit margins.  Foreign assets are immaterial.


Information about the Company’s operations in its two business segments for the three and six months ended June 30, 2016 and 2015 is as follows:


 

Three Months Ended June 30

 

Six Months Ended June 30

In thousands

2016

 

2015

 

2016

 

2015

Revenues:

 

 

 

 

 

 

 

 

 

 

 

Digital product sales

$

4,998

 

$

5,114

 

$

7,998

 

$

8,520

Digital product lease and maintenance

 

776

 

 

930

 

 

1,613

 

 

1,878

Total revenues

$

5,774

 

$

6,044

 

$

9,611

 

$

10,398

Operating income (loss):

 

 

 

 

 

 

 

 

 

 

 

Digital product sales

$

608

 

$

120

 

$

248

 

$

(189)

Digital product lease and maintenance

 

222

 

 

241

 

 

491

 

 

511

Corporate general and administrative expenses

 

(799)

 

 

(811)

 

 

(1,671)

 

 

(1,609)

Total operating income (loss)

 

31

 

 

(450)

 

 

(932)

 

 

(1,287)

Interest expense, net

 

(40)

  

(73)

  

(75)

  

(123)

(Loss) gain on foreign currency remeasurement

 

(8)

 

 

(42)

 

 

(142)

 

 

190

Gain on sale/leaseback transaction

 

33

  

-

  

55

  

-

Warrant expense

 

(7)

 

 

(17)

 

 

(14)

 

 

(35)

Income (loss) before income taxes

 

9

  

(582)

  

(1,108)

  

(1,255)

Income tax benefit (expense)

 

73

 

 

-

 

 

73

 

 

(8)

Net income (loss)

$

82

 

$

(582)

 

$

(1,035)

 

$

(1,263)