EXHIBIT 23.1

            CONSENT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM

The Advanta Corp. Employee Savings Plan
Administrative Committee:

We consent to the incorporation by reference in the registration statements
(Nos. 33-32969 and 333-104014) on Forms S-8 of Advanta Corp. of our report dated
June 27, 2006, with respect to the statements of assets available for benefits
of the Advanta Corp. Employee Savings Plan as of December 31, 2005 and 2004, the
related statement of changes in assets available for benefits for the year ended
December 31, 2005, and the related supplemental schedule of assets (held at end
of year) as of December 31, 2005, which report appears in the December 31, 2005
annual report on Form 11-K of the Advanta Corp. Employee Savings Plan.


                                        /s/ KPMG LLP

Philadelphia, PA
June 27, 2006