<SEC-DOCUMENT>0001308179-21-000207-index.html : 20210409
<SEC-HEADER>0001308179-21-000207.hdr.sgml : 20210409
<ACCEPTANCE-DATETIME>20210409090114
ACCESSION NUMBER:		0001308179-21-000207
CONFORMED SUBMISSION TYPE:	DEFA14A
PUBLIC DOCUMENT COUNT:		6
FILED AS OF DATE:		20210409
DATE AS OF CHANGE:		20210409

FILER:

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			BOSTON BEER CO INC
		CENTRAL INDEX KEY:			0000949870
		STANDARD INDUSTRIAL CLASSIFICATION:	MALT BEVERAGES [2082]
		IRS NUMBER:				043284048
		STATE OF INCORPORATION:			MA
		FISCAL YEAR END:			1226

	FILING VALUES:
		FORM TYPE:		DEFA14A
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	001-14092
		FILM NUMBER:		21816640

	BUSINESS ADDRESS:	
		STREET 1:		ONE DESIGN CENTER PLACE
		STREET 2:		SUITE 850
		CITY:			BOSTON
		STATE:			MA
		ZIP:			02210
		BUSINESS PHONE:		617-368-5056

	MAIL ADDRESS:	
		STREET 1:		ONE DESIGN CENTER PLACE
		STREET 2:		SUITE 850
		CITY:			BOSTON
		STATE:			MA
		ZIP:			02210
</SEC-HEADER>
<DOCUMENT>
<TYPE>DEFA14A
<SEQUENCE>1
<FILENAME>lsam2021_defa14a.htm
<DESCRIPTION>THE BOSTON BEER COMPANY, INC. - DEFA14A
<TEXT>
Document 1 - file: lsam2021_defa14a.htm

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>2
<FILENAME>check.jpg
<DESCRIPTION>GRAPHIC
<TEXT>
Document 2 - file: check.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>3
<FILENAME>lsam_proxy.jpg
<DESCRIPTION>GRAPHIC
<TEXT>
Document 3 - file: lsam_proxy.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>4
<FILENAME>lsam_proxy2.jpg
<DESCRIPTION>GRAPHIC
<TEXT>
Document 4 - file: lsam_proxy2.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>5
<FILENAME>lsamx1x1.jpg
<DESCRIPTION>GRAPHIC
<TEXT>
Document 5 - file: lsamx1x1.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>6
<FILENAME>uncheck.jpg
<DESCRIPTION>GRAPHIC
<TEXT>
Document 6 - file: uncheck.jpg

</DOCUMENT>
</SEC-DOCUMENT>