0001140361-12-002127.txt : 20120112
0001140361-12-002127.hdr.sgml : 20120112
20120112105533
ACCESSION NUMBER: 0001140361-12-002127
CONFORMED SUBMISSION TYPE: 4
PUBLIC DOCUMENT COUNT: 1
CONFORMED PERIOD OF REPORT: 20120110
FILED AS OF DATE: 20120112
DATE AS OF CHANGE: 20120112
REPORTING-OWNER:
OWNER DATA:
COMPANY CONFORMED NAME: URICH WILLIAM F
CENTRAL INDEX KEY: 0001260884
FILING VALUES:
FORM TYPE: 4
SEC ACT: 1934 Act
SEC FILE NUMBER: 001-14092
FILM NUMBER: 12523444
MAIL ADDRESS:
STREET 1: 140 BARRY AVE
CITY: RIDGEFIELD
STATE: CT
ZIP: 06877
ISSUER:
COMPANY DATA:
COMPANY CONFORMED NAME: BOSTON BEER CO INC
CENTRAL INDEX KEY: 0000949870
STANDARD INDUSTRIAL CLASSIFICATION: MALT BEVERAGES [2082]
IRS NUMBER: 043284048
STATE OF INCORPORATION: MA
FISCAL YEAR END: 1226
BUSINESS ADDRESS:
STREET 1: ONE DESIGN CENTER PLACE
STREET 2: SUITE 850
CITY: BOSTON
STATE: MA
ZIP: 02210
BUSINESS PHONE: 617-368-5061
MAIL ADDRESS:
STREET 1: ONE DESIGN CENTER PLACE
STREET 2: SUITE 850
CITY: BOSTON
STATE: MA
ZIP: 02210
4
1
doc1.xml
FORM 4
X0304
4
2012-01-10
0
0000949870
BOSTON BEER CO INC
SAM
0001260884
URICH WILLIAM F
C/O THE BOSTON BEER COMPANY, INC.
ONE DESIGN CENTER PLACE, SUITE 850
BOSTON
MA
02210
0
1
0
0
Chief Financial Officer
Class A Common
2012-01-10
4
M
0
3000
15.835
A
5239
D
Class A Common
2012-01-10
4
S
0
2100
101.3866
D
3139
D
Class A Common
2012-01-10
4
S
0
900
102.61
D
2239
D
Stock Option (Right to Buy)
15.835
2012-01-10
4
M
0
3000
15.835
D
2008-09-08
2013-09-08
Class A Common
125000
42300
D
The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 2,100 shares is from $101.05 to $101.94.
The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 900 shares is from $102.16 to $103.12.
The filer will provide, upon request from the staff of the Securities and Exchange Commission, the Registrant or a shareholder of the Registrant, full information regarding the number of shares sold at each separate price.
William F. Urich
2012-01-12