Condensed Consolidated Statements of Comprehensive Operations - USD ($) shares in Thousands, $ in Thousands	3 Months Ended
	Mar. 26, 2022	Mar. 27, 2021
Income Statement [Abstract]
Revenue	$ 457,288	$ 581,709
Less excise taxes	27,175	36,629
Net revenue	430,113	545,080
Cost of goods sold	257,161	295,450
Gross profit	172,952	249,630
Operating expenses:
Advertising, promotional and selling expenses	130,615	140,859
General and administrative expenses	39,698	31,946
Contract termination costs and other	4,752	0
Impairment of assets	41	227
Total operating expenses	175,106	173,032
Operating (loss) income	(2,154)	76,598
Other expense:
Interest expense	(33)	(29)
Other expense	(100)	(6)
Total other expense	(133)	(35)
(Loss) income before income tax (benefit) provision	(2,287)	76,563
Income tax (benefit) provision	(332)	10,998
Net (loss) income	$ (1,955)	$ 65,565
Net (loss) income per common share - basic	$ (0.16)	$ 5.34
Net (loss) income per common share - diluted	$ (0.16)	$ 5.26
Weighted-average number of common shares - basic	12,300	12,271
Weighted-average number of common shares - diluted	12,300	12,457
Net (loss) income	$ (1,955)	$ 65,565
Other comprehensive (loss) income:
Foreign currency translation adjustment	50	20
Total other comprehensive (loss) income, net of tax	50	20
Comprehensive (loss) income	$ (1,905)	$ 65,585