-----BEGIN PRIVACY-ENHANCED MESSAGE----- Proc-Type: 2001,MIC-CLEAR Originator-Name: webmaster@www.sec.gov Originator-Key-Asymmetric: MFgwCgYEVQgBAQICAf8DSgAwRwJAW2sNKK9AVtBzYZmr6aGjlWyK3XmZv3dTINen TWSM7vrzLADbmYQaionwg5sDW3P6oaM5D3tdezXMm7z1T+B+twIDAQAB MIC-Info: RSA-MD5,RSA, EZXBUb4jrwj1fpzgYcYeD2rkj4F9k0RaVW2mTWRNRjsZdCJJg02GgckWVGQ0G6sK 7Y98BC3Sav1Nk736tEXbMQ== 0000944695-05-000033.txt : 20051101 0000944695-05-000033.hdr.sgml : 20051101 20051101104536 ACCESSION NUMBER: 0000944695-05-000033 CONFORMED SUBMISSION TYPE: 8-K PUBLIC DOCUMENT COUNT: 2 CONFORMED PERIOD OF REPORT: 20051031 ITEM INFORMATION: Regulation FD Disclosure FILED AS OF DATE: 20051101 DATE AS OF CHANGE: 20051101 FILER: COMPANY DATA: COMPANY CONFORMED NAME: ALLMERICA FINANCIAL CORP CENTRAL INDEX KEY: 0000944695 STANDARD INDUSTRIAL CLASSIFICATION: FIRE, MARINE & CASUALTY INSURANCE [6331] IRS NUMBER: 043263626 STATE OF INCORPORATION: DE FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: 8-K SEC ACT: 1934 Act SEC FILE NUMBER: 001-13754 FILM NUMBER: 051168412 BUSINESS ADDRESS: STREET 1: 440 LINCOLN ST CITY: WORCESTER STATE: MA ZIP: 01653 BUSINESS PHONE: 5088551000 MAIL ADDRESS: STREET 1: 440 LINCOLN ST CITY: WORCESTER STATE: MA ZIP: 01653 8-K 1 form8knc_1018.txt ALLMERICA FINANCIAL ANNOUNCES NAME CHANGE UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): October 31, 2005 ALLMERICA FINANCIAL CORPORATION ------------------------------- (Exact name of registrant as specified in its charter) Delaware 1-13754 04-3263626 ------------------------ ------------------------ -------------------- (State or other jurisdic- (Commission File Number) (I.R.S. Employer tion of incorporation) Identification No.) 440 Lincoln Street, Worcester, Massachusetts 01653 -------------------------------------------------- (Address of principal executive offices) (Zip Code) Registrant's telephone number, including area code: (508) 855-1000 Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions: [ ] Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425) [ ] Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17CFR 240.14a-12) [ ] Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17CFR 240.14d-2(b)) [ ] Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17CFR 240.13e-4(c)) Item 7.01 Regulation FD Disclosure. The following information is being furnished under Item 7.01 - Regulation FD Disclosures. Such information, including the exhibits attached hereto, shall not be deemed "filed" for purposes of Section 18 of the Securities Exchange Act of 1934, as amended, or otherwise subject to the liabilities of that section, nor shall such information be deemed incorporated by reference in any other filing under the Securities Act of 1933, as amended. On October 31, 2005, Allmerica Financial Corporation issued a press release announcing that, effective December 1, 2005, it will change its name to "The Hanover Insurance Group, Inc". The press release is furnished as Exhibit 99.1 to this Current Report and is hereby incorporated by reference in this Item 7.01. Item 9.01 Financial Statements and Exhibits. (a) Not applicable. (b) Not applicable. (c) Exhibits. The following exhibit is furnished herewith. Exhibit 99.1 Press Release, dated October 31, 2005, Allmerica Financial Corporation announced that, effective December 1, 2005, it will change its name to "The Hanover Insurance Group, Inc.". 2 SIGNATURES Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized. Allmerica Financial Corporation ------------------------------- (Registrant) Date: October 31, 2005 By: /s/ Edward J. Parry III ----------------------- Edward J. Parry III Chief Financial Officer, Executive Vice President, Principal Accounting Officer and Director 3 EX-99 2 exhibit99_1nc.txt PRESS RELEASE ANNOUNCING NAME CHANGE EXHIBIT 99.1 ALLMERICA FINANCIAL CORPORATION TO CHANGE NAME TO "THE HANOVER INSURANCE GROUP, INC." Move reflects exclusive focus on property and casualty business WORCESTER, Mass., October 31, 2005 - Allmerica Financial Corporation (NYSE: AFC) today announced that, effective December 1st, it will change its name to "The Hanover Insurance Group, Inc." and that its stock will trade on the New York Stock Exchange under the stock ticker symbol "THG." "Over the past two years, we have created a very distinctive, super-regional property and casualty company; one that provides our agent partners and their customers with the product and service capabilities of a larger company and the energy and responsiveness of a smaller company," said Frederick H. Eppinger, Allmerica's president and chief executive officer. "With that foundation now firmly in place, it is time to re-introduce our company to our agents and customers, reinforcing our commitments to them and building a brand that reflects our strength and experience." Allmerica is a holding company for a group of insurance companies including The Hanover Insurance Company, headquartered in Worcester, Mass., and Citizens Insurance Company of America, based in Howell, Mich. The new holding company name is taken from the largest and oldest company in the group, Hanover Insurance, which has been partnering with independent insurance agents to meet their customers' insurance needs for more than 150 years. -more- Allmerica Financial Corporation to Change Name Page 2 of 3 In conjunction with its name change, the company also will adopt a new corporate logo and tagline. The logo consists of the company name in type, along with a stylized eagle borrowed and refined from Allmerica's current identity. The new tagline - Our Policy is Performance - summarizes the company's brand promise to its agent partners and customers. While the name change will be formally effective on December 1, the company will begin a broad re-branding campaign immediately, reinforcing the new name, logo and tagline with the company's key constituents, including agents, investors and stock analysts, customers, employees and the communities where it has a significant presence. The company will use The Hanover Insurance Group as its primary identity in all of its markets except Michigan, where Citizens Insurance Company of America is a leading insurance provider and the company benefits from very strong brand recognition. In Michigan, the company will continue to lead with the Citizens name, and will identify Citizens as a company of The Hanover Insurance Group. About Allmerica Allmerica Financial Corporation is a stock holding company headquartered in Worcester, Mass. The lead companies in the group, Hanover Insurance, founded in 1852, and Citizens Insurance, founded in 1915, market personal and commercial property and casualty insurance to individuals, families and businesses, primarily in the Northeast, Southeast and Midwest. Taken together, Hanover and Citizens rank among the top 35 of the more than 950 property and casualty companies in the country. About The Hanover Insurance Group The Hanover Insurance Group, Inc. (NYSE: THG) (The Hanover) is the stock holding company for a group of insurance companies and is headquartered in Worcester, Massachusetts. The Hanover's two lead property and casualty companies include The Hanover Insurance Company, founded in New York in 1852, and Citizens Insurance Company of America, founded in Michigan in 1915. 2 Allmerica Financial Corporation to Change Name Page 3 of 3 The Hanover companies offer a wide range of property and casualty products and services to individuals, families and businesses through an extensive network of independent agents. Taken as a group, The Hanover ranks among the top 35 of over 950 property and casualty insurers in the United States. The Hanover has been meeting its obligations to policyholders and agents for more than 150 years. AF-58 10/31/05 CONTACTS: Investors: Media: Sujata Mutalik Michael F. Buckley E-mail: smutalik@allmerica.com E-mail: mibuckley@allmerica.com ---------------------- ----------------------- 1-508-855-3457 1-508-855-3099 3 -----END PRIVACY-ENHANCED MESSAGE-----