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Revenue from contracts with customers
12 Months Ended
Dec. 31, 2023
Text block [abstract]  
Revenue from contracts with customers
3. Revenue from contracts with customers
The following tables analyse the Group’s revenue streams. Courseware includes curriculum materials provided in book form and/or via access to digital content. Assessments includes integrated test development, processing and scoring services provided to governments, educational institutions, corporations and professional bodies. Services includes the operation of schools, colleges and universities, as well as the provision of online learning services in partnership with universities and other academic institutions.
The Group derived revenue from the transfer of goods and services over time and at a point in time in the following major product lines:
 
                                                                                                                                                  
                                                
               
                                              
2023
 
                  
English
                             
    
Assessment &
    
Virtual
    
Language
    
Workforce
    
Higher
    
Strategic
        
All figures in £ millions
  
Qualifications
    
Learning
    
Learning
    
Skills
    
Education
    
Review
    
Total
 
Courseware
                    
Products transferred at a point in time
  
 
57
 
  
 
 
  
 
135
 
  
 
2
 
  
 
254
 
  
 
9
 
  
 
457
 
Products and services transferred over time
  
 
20
 
  
 
 
  
 
15
 
  
 
 
  
 
595
 
  
 
 
  
 
630
 
  
 
77
 
  
 
 
  
 
150
 
  
 
2
 
  
 
849
 
  
 
9
 
  
 
1,087
 
Assessments
                    
Products transferred at a point in time
  
 
198
 
  
 
 
  
 
5
 
  
 
5
 
  
 
 
  
 
 
  
 
208
 
Products and services transferred over time
  
 
1,284
 
  
 
 
  
 
204
 
  
 
170
 
  
 
 
  
 
 
  
 
1,658
 
  
 
1,482
 
  
 
 
  
 
209
 
  
 
175
 
  
 
 
  
 
 
  
 
1,866
 
Services
                    
Products transferred at a point in time
  
 
 
  
 
 
  
 
35
 
  
 
 
  
 
 
  
 
 
  
 
35
 
Products and services transferred over time
  
 
 
  
 
616
 
  
 
21
 
  
 
43
 
  
 
6
 
  
 
 
  
 
686
 
 
  
 
 
  
 
616
 
  
 
56
 
  
 
43
 
  
 
6
 
  
 
 
  
 
721
 
Total
  
 
1,559
 
  
 
616
 
  
 
415
 
  
 
220
 
  
 
855
 
  
 
9
 
  
 
3,674
 
                    
                    
                    
                    
                    
                    
                    
                    
               
                                                    
2022
 
                  
English
                             
    
Assessment &
    
Virtual
    
Language
    
Workforce
    
Higher
    
Strategic
        
All figures in £ millions
  
Qualifications
    
Learning
    
Learning
    
Skills
    
Education
    
Review
    
Total
 
Courseware
                    
Products transferred at a point in time
  
 
64
 
  
 
 
  
 
110
 
  
 
2
 
  
 
302
 
  
 
148
 
  
 
626
 
Products and services transferred over time
  
 
21
 
  
 
 
  
 
25
 
  
 
 
  
 
588
 
  
 
6
 
  
 
640
 
  
 
85
 
  
 
 
  
 
135
 
  
 
2
 
  
 
890
 
  
 
154
 
  
 
1,266
 
Assessments
                    
Products transferred at a point in time
  
 
169
 
  
 
 
  
 
5
 
  
 
14
 
  
 
 
  
 
 
  
 
188
 
Products and services transferred over time
  
 
1,190
 
  
 
 
  
 
138
 
  
 
142
 
  
 
 
  
 
 
  
 
1,470
 
  
 
1,359
 
  
 
 
  
 
143
 
  
 
156
 
  
 
 
  
 
 
  
 
1,658
 
Services
                    
Products transferred at a point in time
  
 
 
  
 
 
  
 
29
 
  
 
 
  
 
 
  
 
 
  
 
29
 
Products and services transferred over time
  
 
 
  
 
820
 
  
 
14
 
  
 
46
 
  
 
8
 
  
 
 
  
 
888
 
 
  
 
 
  
 
820
 
  
 
43
 
  
 
46
 
  
 
8
 
  
 
 
  
 
917
 
Total
  
 
1,444
 
  
 
820
 
  
 
321
 
  
 
204
 
  
 
898
 
  
 
154
 
  
 
3,841
 
 
                                                                                                                                                  
                                                     
 
2021
 
                  
English
                             
    
Assessment &
    
Virtual
    
Language
    
Workforce
    
Higher
    
Strategic
        
All figures in £ millions
  
Qualifications
    
Learning
    
Learning
    
Skills
    
Education
    
Review
    
Total
 
Courseware
                    
Products transferred at a point in time
  
 
62
 
  
 
 
  
 
109
 
  
 
 
  
 
283
 
  
 
180
 
  
 
634
 
Products and services transferred over time
  
 
30
 
  
 
 
  
 
26
 
  
 
 
  
 
558
 
  
 
17
 
  
 
631
 
  
 
92
 
  
 
 
  
 
135
 
  
 
 
  
 
841
 
  
 
197
 
  
 
1,265
 
Assessments
                    
Products transferred at a point in time
  
 
173
 
  
 
 
  
 
6
 
  
 
16
 
  
 
 
  
 
 
  
 
195
 
Products and services transferred over time
  
 
973
 
  
 
 
  
 
72
 
  
 
119
 
  
 
 
  
 
 
  
 
1,164
 
  
 
1,146
 
  
 
 
  
 
78
 
  
 
135
 
  
 
 
  
 
 
  
 
1,359
 
Services
                    
Products transferred at a point in time
  
 
 
  
 
 
  
 
22
 
  
 
 
  
 
 
  
 
14
 
  
 
36
 
Products and services transferred over time
  
 
 
  
 
713
 
  
 
3
 
  
 
37
 
  
 
8
 
  
 
7
 
  
 
768
 
 
  
 
 
  
 
713
 
  
 
25
 
  
 
37
 
  
 
8
 
  
 
21
 
  
 
804
 
Total
  
 
1,238
 
  
 
713
 
  
 
238
 
  
 
172
 
  
 
849
 
  
 
218
 
  
 
3,428
 
 
a. Nature of goods and services
The following is a description of the nature of the Group’s performance obligations within contracts with customers broken down by revenue stream, along with significant judgements and estimates made within each of those revenue streams.
Courseware
Revenue is generated from customers through the sales of print and digital courseware materials to schools, bookstores and direct to individual learners. Goods and services may be sold separately or purchased together in bundled packages. The goods and services included in bundled arrangements are considered distinct performance obligations, except for where Pearson provides both a licence of intellectual property and an ongoing hosting service. As the licence of intellectual property is only available with the concurrent hosting service, the licence is not treated as a distinct performance obligation separate from the hosting service.
The transaction price is allocated between distinct performance obligations on the basis of their relative standalone selling prices.
In determining the transaction price, variable consideration exists in the form of discounts and anticipated returns. Discounts reduce the transaction price on a given transaction. A provision for anticipated returns is made based primarily on historical return rates, customer buying patterns and retailer behaviours including stock levels. If these estimates do not reflect actual returns in future periods then revenue could be understated or overstated for a particular period. Variable consideration as described above is determined using the expected value approach. The sales return liability at the end of 2023 was £31m (2022: £53m; 2021: £83m).
While payment for these goods and services generally occurs at the start of these arrangements, the length of time between payment and delivery of the performance obligations is generally short-term in nature or the reason for early payment relates to reasons other than financing, including customers securing a vendor in a longer-term arrangement or the transfer of goods or services is at the discretion of the customer. For these reasons and the use of the practical expedient on short-term financing, significant financing components are not recognised within Courseware transactions.
 
Revenue from the sale of physical books is recognised at a point in time when control passes. This is generally at the point of shipment when title passes to the customer, when the Group has a present right to payment and the significant risks and rewards of ownership have passed to the customer. Revenue from physical books sold through the direct print rental method is recognised over the rental period, as the customer is simultaneously receiving and consuming the benefits of this rental service through the passage of time.
Revenue from the sale of digital courseware products is recognised on a straight-line basis over the subscription period, unless hosted by a third party or representative of a downloadable product, in which case Pearson has no ongoing obligation and recognises revenue when control transfers as the customer is granted access to the digital product.
Revenue from the sale of
‘off-the-shelf’
software is recognised on delivery or on installation of the software where that is a condition of the contract. In certain circumstances, where installation is complex, revenue is recognised when the customer has completed their acceptance procedures.
Assessments
Revenue is primarily generated from multi-year contractual arrangements related to large-scale assessment delivery, such as contracts to process qualifying tests for individual professions and government departments, and is recognised as performance occurs. Under these arrangements, while the agreement spans multiple years, the contract duration has been determined to be each testing cycle based on contract structure, including clauses regarding termination.
While in some cases the customer may have the ability to terminate during the term for convenience, significant financial or qualitative barriers exist limiting the potential for such terminations in the middle of a testing cycle.
Within each testing cycle, a variety of service activities are performed such as test administration, delivery, scoring, reporting, item development, operational services and programme management. These services are not treated as distinct in the context of the customer contract as Pearson provides an integrated managed service offering and these activities are accounted for together as one comprehensive performance obligation.
Within each testing cycle, the transaction price may contain both fixed and variable amounts. Variable consideration within these transactions primarily relates to expected testing volumes to be delivered in the cycle. The assumptions, risks and uncertainties inherent to long-term contract accounting can affect the amounts and timing of revenue and related expenses reported. Variable consideration is measured using the expected value method, except where amounts are contingent upon a future event’s occurrence, such as performance bonuses. Such event-driven contingency payments are measured using the most likely amount approach. In estimating and constraining variable consideration, historical experience, current trends and local market conditions are considered. To the extent that a higher degree of uncertainty exists regarding variable consideration, these amounts are excluded from the transaction price and recognised when the uncertainty is reasonably removed.
Customer payments are generally defined in the contract through a payment schedule, which may require customer acceptance for services rendered. Pearson has a history of providing satisfactory services which are accepted by the customer. While a delay between rendering of services and payment may exist, payment terms are within 12 months and the Group has elected to use the practical expedient available in IFRS 15 ‘Revenue from Contracts with Customers’ and not identify a significant financing component on these transactions.
Revenue is recognised for Assessment contracts over time as the customer is benefiting as performance takes place through a continuous transfer of control to the customer. This continuous transfer of control to the customer is supported by clauses in the contracts which may allow the customer to terminate for convenience, compensate us for work performed to date, and take possession of work in process.
As control transfers over time, revenue is recognised based on the extent of progress towards completion of the performance obligation. The selection of the method to measure progress towards completion requires judgement and is based on the nature of the services provided. Revenue is recognised on a percentage of costs basis, calculated using the proportion of the total estimated costs incurred to date. The proportion of estimated costs incurred to date is primarily based on historical cost analysis for similar groups of contracts, with regular
true-ups
to contract costs throughout the contract period. Percentage of completion is used to recognise the transfer of control of services provided as these services are not provided evenly throughout the testing cycle and involve varying degrees of effort during the contract term.
Losses on contracts are recognised in the period in which the loss first becomes foreseeable. Contract losses are determined to be the amount by which estimated total costs of the contract exceed the estimated total revenue that will be generated.
In Assessments contracts driven primarily by transactions directly to end users, Pearson’s main obligation to the customer involves test delivery and scoring. Test delivery and scoring are defined as a single performance obligation delivered over time whether the test is subsequently manually scored or digitally scored on the day of the assessment. Customers may also purchase print and digital supplemental materials. Print products in this revenue stream are recognised at a point in time when control passes to the customer upon shipment. Recognition of digital revenue will occur based on the extent of Pearson’s ongoing hosting obligation.
 
 
Services
Revenue is primarily generated from multi-year contractual arrangements related to large-scale educational service delivery to academic institutions, such as schools and higher education universities. Under these arrangements, while an agreement may span multiple years, the contract duration has been determined to be each academic period based on the structure of contracts, including clauses regarding termination. While in some cases the customer may have the ability to terminate during the term for convenience, significant financial or qualitative barriers exist limiting the potential for such terminations in the middle of an academic period. The academic period for this customer base is normally an academic year for schools and a semester for higher education universities.
Within each academic period, a variety of services are provided such as programme development, student acquisition, education technology and student support services. These services are not distinct in the context of the customer contract as Pearson provides an integrated managed service offering and these activities are accounted for together as a comprehensive performance obligation.
Where Services are provided to university customers, volume and transaction price are fixed at the start of the semester. Where Services are provided to school customers, the transaction price may contain both fixed and variable amounts which require estimation during the academic period. Estimation is required where consideration is based upon average enrolments or other metrics which are not known at the start of the academic year. Variable consideration is measured using the expected value method. Historical experience, current trends, local circumstances and customer-specific funding formulas are considered in estimating and constraining variable consideration. To the extent that a higher degree of uncertainty exists regarding variable consideration, these amounts are excluded from the transaction price and recognised when the uncertainty is reasonably removed.
Customer payments are generally defined in the contract as occurring shortly after invoicing. Where there is a longer payment term offered to a customer through a payment schedule, payment terms are within 12 months and the Group has elected to use the practical expedient available in IFRS 15 and not identify a significant financing component on these transactions.
Revenue is recognised for Service contracts over time as the customer is benefiting as performance takes place through a continuous transfer of control to the customer. This continuous transfer of control to the customer is supported by clauses in the contracts which may allow the customer to terminate for convenience, compensate for work performed to date, and take possession of work in process.
As control transfers over time, revenue is recognised based on the extent of progress towards completion of the performance obligation. The selection of the method to measure progress towards completion requires judgement and is based on the nature of the products or services provided. Within the comprehensive service obligation, the timing of services occurs relatively evenly over each academic period and, as such, time elapsed is used to recognise the transfer of control to the customer on a straight-line basis.
Losses on contracts are recognised in the period in which the loss first becomes foreseeable. Contract losses are determined to be the amount by which estimated total costs of the contract exceed the estimated total revenue that will be generated.
In cases of optional or
add-on
purchases, institutions may purchase physical goods priced at their standalone value, which are accounted for separately and recognised at the point in time when control passes to the customer upon shipment.
b. Disaggregation of revenue
The tables in notes 2 and 3 show revenue from contracts with customers disaggregated by operating segment, geography and revenue stream. These disaggregation categories are appropriate as they represent the key groupings used in managing and evaluating underlying performance of each of the businesses. The categories also reflect groups of similar types of transactional characteristics, among similar customers, with similar accounting conclusions.
c. Contract balances
Transactions within the Courseware revenue stream generally entail customer billings at or near the contract’s inception and accordingly Courseware deferred income balances are primarily related to subscription performance obligations to be delivered over time.
Transactions within the Assessments and Services revenue streams generally entail customer billings over time based on periodic intervals, progress towards milestones or enrolment census dates. As the performance obligations within these arrangements are delivered over time, the extent of accrued income or deferred income will ultimately depend upon the difference between revenue recognised and billings to date.
Refer to note 22 for opening and closing balances of accrued income. Refer to note 24 for opening and closing balances of deferred income. Revenue recognised during the period from changes in deferred income was driven primarily by the release of revenue over time from digital subscriptions.
d. Contract costs
The Group capitalises incremental costs to obtain contracts with customers where it is expected these costs will be recoverable. Incremental costs to obtain contracts with customers are considered those which would not have been incurred if the contract had not been obtained. For the Group, these costs relate primarily to sales commissions. The Group has elected to use the practical expedient as allowable by IFRS 15 whereby such costs will be expensed as incurred where the expected amortisation period is one year or less. Where the amortisation period is greater than one year, these costs are amortised over the contract term on a systematic basis consistent with the transfer of the underlying goods and services within the contract to which these costs relate, which will generally be on a rateable basis.
The Group does not recognise any material costs to fulfil contracts with customers as these types of activities are governed by other accounting standards.
 
 
e. Remaining transaction price
The below table depicts the remaining transaction price on unsatisfied or partially unsatisfied performance obligations from contracts with customers.
                    
                    
                    
                    
                    
                    
                    
                    
               
                                              
2023
 
                         
Total
remaining
                      
           
Deferred
    
Committed
    
transaction
                  
2026
 
All figures in £ millions
  
Sales
    
income
    
sales
    
price
    
2024
    
2025
    
and later
 
Courseware
                    
Products transferred at a point in time
  
 
457
 
  
 
 
  
 
 
  
 
 
  
 
 
  
 
 
  
 
 
Products and services transferred over time
  
 
630
 
  
 
78
 
  
 
 
  
 
78
 
  
 
38
 
  
 
15
 
  
 
25
 
Assessments
                    
Products transferred at a point in time
  
 
208
 
  
 
1
 
  
 
 
  
 
1
 
  
 
1
 
  
 
 
  
 
 
Products and services transferred over time
  
 
1,658
 
  
 
261
 
  
 
332
 
  
 
593
 
  
 
496
 
  
 
94
 
  
 
3
 
Services
                    
Products transferred at a point in time
  
 
35
 
  
 
 
  
 
 
  
 
 
  
 
 
  
 
 
  
 
 
Products and services transferred over time – subscriptions
  
 
660
 
  
 
12
 
  
 
 
  
 
12
 
  
 
11
 
  
 
1
 
  
 
 
Products and services transferred over time – other
  
 
26
 
  
 
16
 
  
 
234
 
  
 
250
 
  
 
250
 
  
 
 
  
 
 
Total
  
 
3,674
 
  
 
368
 
  
 
566
 
  
 
934
 
  
 
796
 
  
 
110
 
  
 
28
 
 
                    
                    
                    
                    
                    
                    
                    
                    
               
                                                    
2022
 
                         
Total
remaining
                      
           
Deferred
    
Committed
    
transaction
                  
2025
 
All figures in £ millions
  
Sales
    
income
    
sales
    
price
    
2023
    
2024
    
and later
 
Courseware
                    
Products transferred at a point in time
  
 
626
 
  
 
1
 
  
 
 
  
 
1
 
  
 
1
 
  
 
 
  
 
 
Products and services transferred over time
  
 
640
 
  
 
95
 
  
 
 
  
 
95
 
  
 
56
 
  
 
14
 
  
 
25
 
Assessments
                    
Products transferred at a point in time
  
 
188
 
  
 
 
  
 
 
  
 
 
  
 
 
  
 
 
  
 
 
Products and services transferred over time
  
 
1,470
 
  
 
262
 
  
 
472
 
  
 
734
 
  
 
524
 
  
 
206
 
  
 
4
 
Services
                    
Products transferred at a point in time
  
 
29
 
  
 
 
  
 
 
  
 
 
  
 
 
  
 
 
  
 
 
Products and services transferred over time – subscriptions
  
 
351
 
  
 
20
 
  
 
7
 
  
 
27
 
  
 
27
 
  
 
 
  
 
 
Products and services transferred over time – other
  
 
537
 
  
 
22
 
  
 
225
 
  
 
247
 
  
 
247
 
  
 
 
  
 
 
Total
  
 
3,841
 
  
 
400
 
  
 
704
 
  
 
1,104
 
  
 
855
 
  
 
220
 
  
 
29
 
 
 
                    
                    
                    
                    
                    
                    
                    
                    
               
                                                    
2021
 
                         
Total
remaining
                      
           
Deferred
    
Committed
    
transaction
                  
2024
 
All figures in £ millions
  
Sales
    
income
    
sales
    
price
    
2022
    
2023
    
and later
 
Courseware
                    
Products transferred at a point in time
  
 
634
 
  
 
1
 
  
 
 
  
 
1
 
  
 
1
 
  
 
 
  
 
 
Products and services transferred over time
  
 
631
 
  
 
93
 
  
 
 
  
 
93
 
  
 
60
 
  
 
11
 
  
 
22
 
Assessments
                    
Products transferred at a point in time
  
 
195
 
  
 
 
  
 
 
  
 
 
  
 
 
  
 
 
  
 
 
Products and services transferred over time
  
 
1,164
 
  
 
255
 
  
 
442
 
  
 
697
 
  
 
503
 
  
 
191
 
  
 
3
 
Services
                    
Products transferred at a point in time
  
 
36
 
  
 
 
  
 
 
  
 
 
  
 
 
  
 
 
  
 
 
Products and services transferred over time – subscriptions
  
 
290
 
  
 
13
 
  
 
10
 
  
 
23
 
  
 
23
 
  
 
 
  
 
 
Products and services transferred over time – other
  
 
478
 
  
 
24
 
  
 
220
 
  
 
244
 
  
 
244
 
  
 
 
  
 
 
Total
  
 
3,428
 
  
 
386
 
  
 
672
 
  
 
1,058
 
  
 
831
 
  
 
202
 
  
 
25
 
Committed sales amounts are equal to the transaction price from contracts with customers, excluding those amounts previously recognised as revenue and amounts currently recognised in deferred income. The total of committed sales and deferred income is equal to the remaining transaction price. Time bands stated above represent the expected timing of when the remaining transaction price will be recognised as revenue.