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Proc-Type: 2001,MIC-CLEAR
Originator-Name: webmaster@www.sec.gov
Originator-Key-Asymmetric:
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 TWSM7vrzLADbmYQaionwg5sDW3P6oaM5D3tdezXMm7z1T+B+twIDAQAB
MIC-Info: RSA-MD5,RSA,
 I28/5ksYSDg8hSX9W97ZBAQ0lpPlaOxNlIYZsF6NAKABAm+LgvWYNocFWHKUKV3W
 4+eLlIFagvqMGBofnR8H3A==

<SEC-DOCUMENT>0001181431-04-040697.txt : 20040818
<SEC-HEADER>0001181431-04-040697.hdr.sgml : 20040818
<ACCEPTANCE-DATETIME>20040818133510
ACCESSION NUMBER:		0001181431-04-040697
CONFORMED SUBMISSION TYPE:	3
PUBLIC DOCUMENT COUNT:		1
CONFORMED PERIOD OF REPORT:	20040818
FILED AS OF DATE:		20040818

ISSUER:		

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			ECOST COM INC
		CENTRAL INDEX KEY:			0001287503
		STANDARD INDUSTRIAL CLASSIFICATION:	RETAIL-CATALOG & MAIL-ORDER HOUSES [5961]
		IRS NUMBER:				330843777
		STATE OF INCORPORATION:			DE
		FISCAL YEAR END:			1231

	BUSINESS ADDRESS:	
		STREET 1:		2555 WEST 190TH ST SUITE 106
		CITY:			TORRANCE
		STATE:			CA
		ZIP:			90504
		BUSINESS PHONE:		3102254044

REPORTING-OWNER:	

	OWNER DATA:	
		COMPANY CONFORMED NAME:			PC MALL INC
		CENTRAL INDEX KEY:			0000937941
		STANDARD INDUSTRIAL CLASSIFICATION:	RETAIL-CATALOG & MAIL-ORDER HOUSES [5961]
		STATE OF INCORPORATION:			DE
		FISCAL YEAR END:			1231

	FILING VALUES:
		FORM TYPE:		3
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	000-50887
		FILM NUMBER:		04983713

	BUSINESS ADDRESS:	
		STREET 1:		2555 WEST 190TH STREET
		CITY:			TORRANCE
		STATE:			CA
		ZIP:			90504
		BUSINESS PHONE:		3103545600

	MAIL ADDRESS:	
		STREET 1:		2555 WEST 190TH STREET
		CITY:			TORRANCE
		STATE:			CA
		ZIP:			90504

	FORMER NAME:	
		FORMER CONFORMED NAME:	IDEAMALL INC
		DATE OF NAME CHANGE:	20000620

	FORMER NAME:	
		FORMER CONFORMED NAME:	CREATIVE COMPUTERS INC
		DATE OF NAME CHANGE:	19950215
</SEC-HEADER>
<DOCUMENT>
<TYPE>3
<SEQUENCE>1
<FILENAME>rrd50798.xml
<DESCRIPTION>FORM 3
<TEXT>
<XML>
<?xml version="1.0"?>
<ownershipDocument>

    <schemaVersion>X0202</schemaVersion>

    <documentType>3</documentType>

    <periodOfReport>2004-08-18</periodOfReport>

    <noSecuritiesOwned>0</noSecuritiesOwned>

    <issuer>
        <issuerCik>0001287503</issuerCik>
        <issuerName>ECOST COM INC</issuerName>
        <issuerTradingSymbol>ECST</issuerTradingSymbol>
    </issuer>

    <reportingOwner>
        <reportingOwnerId>
            <rptOwnerCik>0000937941</rptOwnerCik>
            <rptOwnerName>PC MALL INC</rptOwnerName>
        </reportingOwnerId>
        <reportingOwnerAddress>
            <rptOwnerStreet1>2555 W. 190TH STREET</rptOwnerStreet1>
            <rptOwnerStreet2>SUITE 201</rptOwnerStreet2>
            <rptOwnerCity>TORRANCE</rptOwnerCity>
            <rptOwnerState>CA</rptOwnerState>
            <rptOwnerZipCode>90504</rptOwnerZipCode>
            <rptOwnerStateDescription></rptOwnerStateDescription>
        </reportingOwnerAddress>
        <reportingOwnerRelationship>
            <isDirector>0</isDirector>
            <isOfficer>0</isOfficer>
            <isTenPercentOwner>1</isTenPercentOwner>
            <isOther>0</isOther>
        </reportingOwnerRelationship>
    </reportingOwner>

    <nonDerivativeTable>
        <nonDerivativeHolding>
            <securityTitle>
                <value>COMMON</value>
            </securityTitle>
            <postTransactionAmounts>
                <sharesOwnedFollowingTransaction>
                    <value>10000000</value>
                    <footnoteId id="F1"/>
                </sharesOwnedFollowingTransaction>
            </postTransactionAmounts>
            <ownershipNature>
                <directOrIndirectOwnership>
                    <value>D</value>
                </directOrIndirectOwnership>
            </ownershipNature>
        </nonDerivativeHolding>
    </nonDerivativeTable>

    <footnotes>
        <footnote id="F1">The number of shares shown in this statement does not give effect to a proposed 1.4-for-1 stock split contemplated by the Issuer to be effective in the event of the closing of its proposed initial public offering described in the Registration Statement on Form S-1 (No. 333-115199).</footnote>
    </footnotes>

    <ownerSignature>
        <signatureName>/s/ Ted Sanders, Chief Financial Officer</signatureName>
        <signatureDate>2004-08-18</signatureDate>
    </ownerSignature>
</ownershipDocument>

</XML>
</TEXT>
</DOCUMENT>
</SEC-DOCUMENT>
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