20-F 1 concha_20f.htm FORM 20-F Unassociated Document
As filed with the Securities and Exchange Commission on June 30, 2011
 


UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

Form 20-F

(Mark One)
o
 
REGISTRATION STATEMENT PURSUANT TO SECTION 12(b) OR (g) OF THE SECURITIES EXCHANGE ACT OF 1934
 
 
OR
þ
 
ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
 
 
For the fiscal year ended December 31, 2010
 OR
o
 
TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
 
 
OR
o
 
SHELL COMPANY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
 
 
Date of event requiring this shell company report
For the transition period from                        to
Commission File number 001-13358
 

 
Viña Concha y Toro S.A.
(Exact name of Registrant as specified in its charter)
 


Concha y Toro Winery Inc.
(Translation of Registrant’s name into English)
 

 
Republic of Chile
(Jurisdiction of incorporation or organization)
 

 
Casilla 213
Nueva Tajamar 481
Torre Norte, Piso 15
Santiago, Chile
(562) 476-5000
(Address and telephone number of principal executive offices)
 

 
Andrés Izquierdo
(562) 476-5923
aizquierdoconchaytoro.cl
Nueva Tajamar 481
Torre Norte, Piso 15
Santiago, Chile

(Name, Telephone, E-mail and/or Facsimile number and Address of Company Contact Person)
 

 
 
Securities registered or to be registered pursuant to Section 12(b) of the Act:
Title of each class
 
Name of each exchange
on which registered
American Depositary Shares (“ADS”), each representing 20 Shares of common stock
 
New York Stock Exchange
Shares of common stock (“Shares” or “Common Stock”), without nominal (par) value, of Viña Concha y Toro S.A.
 
New York Stock Exchange*

Securities registered or to be registered pursuant to Section 12(g) of the Act.
None
   
Securities for which there is a reporting obligation pursuant to Section 15(d) of the Act.
None

 
 

 
 
Indicate the number of outstanding shares of each of the issuer’s classes of capital or common stock as of the close of the period covered by the annual report:
 
Shares of common stock without nominal (par) value 747,005,982
 
Indicate by check mark if the Registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act.
Yes þ   No o
 
If this is an annual or transition report, indicate by check mark if the Registrant is not required to file reports pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934.
Yes o   No þ
 
Note — Checking the box above will not relieve any registrant required to file reports pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 from their obligations under those Sections.

Indicate by check mark whether the Registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the Registrant was required to file such reports) and (2) has been subject to such filing requirements for the past 90 days.
 Yes þ   No o

Indicate by check mark whether the Registrant is large accelerated filer, an accelerated filer, or a non-accelerated filer. See definition of “accelerated filer and large accelerated filer” in Rule 12b-2 of the Exchange Act.
 
Large accelerated filer þ
Accelerated filer o
Non-accelerated filer o
 
Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every Interactive Date File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§ 232,405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files).
Yes o   No o

Indicate by check mark which basis of accounting the registrant has used to prepare the financial statements included in this filing:

o U.S. GAAP
þ International Financial Reporting Standards as issued
by the International Accounting Standards Board
o Other


If “Other” has been checked in response to the previous question, indicate by check mark which financial statement item the registrant has elected to follow:
o Item 17 þ Item 18

If this is an annual report, indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act).
Yes o   No þ

* Not for trading, but only in connection with the registration of ADS.
 
 
 

 
 
2
2
2
12
37
37
50
60
64
65
67
79
82
83
83
83
84
84
85
85
85
85
86
88
88
88
 
*
The Registrant has responded to Item 18 in lieu of this Item.

 
-i-

 
 
CERTAIN DEFINED TERMS
 
Unless otherwise specified, all references to “U.S. dollars,” “dollars” or “US$” are to United States dollars and all references to “Chilean pesos,” “pesos” or “Ch$” are to Chilean pesos. “UF” refers to the Unidad de Fomento, an accounting unit used in Chile. The exchange rate between the UF and the Chilean Peso is constantly adjusted to inflation so that the value of the Unidad de Fomento remains constant. Viña Concha y Toro S.A. (“Concha y Toro” or the “Company”), a corporation (sociedad anónima abierta) formed under the laws of the Republic of Chile (“Chile”), publishes its consolidated financial statements in Chilean pesos.The audited consolidated balance sheets of the Company and its subsidiaries as of December 31, 2009 and 2010 and the related consolidated statements of income, changes in shareholders’ equity and cash flows for each of the years in the two-year period ended December 31, 2010 (the “Consolidated Financial Statements”) contained in Item 18. Unless otherwise specified, financial information regarding the Company is presented in constant Chilean pesos as of December 31, 2010 in accordance with the International Financial Reporting Standard (“IFRS”) as adopted by the International Accounting Standards Board. Amounts in tables appearing in this Annual Report may not total due to rounding. “The Exchange Act” refers to the U.S. Securities Exchange Act of 1934.
 
Glossary of Special Terms
 
Lees: Sediment composed of dead yeast cells and other particles remaining in wine after fermentation. Red wine is transferred off this sediment. Some white wines are left on their lees (sur lie) to add flavor and complexity.
 
Maceration: Refers to period during which the must or wine remains in contact with the grape skins. Alcohol acts as a solvent, extracting color, tannin and aroma from the skins.
 
Malic Acid: Component of wine. Accounts for green and sour taste of wine made from unripe grapes. See “malolactic fermentation.”
 
Malolactic fermentation: Conversion by bacteria (not yeast) of malic acid into lactic acid. Softens wine and reduces overall acidity. A process now applied to all red wines, but not all white wines.
 
Must: Freshly crushed grape juice (with or without skins), pre-fermentation.
 
Table Wines: Non-sparkling wines with at least 11.5% alcohol by volume, which are traditionally consumed with food.
 
Vinífera: Of, relating to or being derived from premium grapes used in wine making.
 
Viniculture/Viticulture: The cultivation of grapes.
 
Units of Measure
     
1 Case
=
9 Liters
Centigrade
=
5/9 (Fahrenheit° - 32)
1 Hectare
=
2.47 Acres
1 Kilogram
=
2.2 Pounds
1 Kilometer
=
.62 Miles
1 Liter
=
1.057 Quarts
1 Milliliter
=
1/1000 Liter
1 U.S. Ton
=
2,000 Pounds or 907 Kilograms
 
 
 

 
 
TRADEMARKS
 
This Annual Report includes trademarks, such as “Casillero del Diablo®”, “Fetzer®” and “Bonterra®,” which are protected under applicable intellectual property laws and are the property of the Company. This Annual Report also contains trademarks, service marks, trade names and copyrights, of other companies, such as “Miller® beer” and “Johnnie Walker® whiskey” which are the property of their respective owners. Solely for convenience, trademarks and trade names referred to in this Annual Report may appear without the ® or ™ symbols, but such references are not intended to indicate, in any way, that the Company will not assert, to the fullest extent under applicable law, its rights or the right of the applicable licensor to these trademarks and trade names.
 
FORWARD-LOOKING STATEMENTS
 
This Annual Report contains certain forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended and Section 21E of the Securities Exchange Act of 1934, as amended, with respect to the financial condition, results of operations and business of the Company and certain plans and objectives of the Company with respect to these items. Forward-looking statements contained in this Annual Report may be identified by the use of forward-looking terminology, such as “anticipate,” “continue,” “estimate,” “expect,” “intend,” “may,” or the negative thereof or other variations thereon or comparable terminology. In particular, among other statements, certain statements in Item 4 — “Information on the Company — Business Overview” with regard to management objectives, trends in market shares, market standing and product volumes and the statements in Item 5 — “Operating and Financial Review and Prospects” and Item 11 — “Quantitative and Qualitative Disclosures About Market Risk,” with regard to trends in results of operations, margins, overall market trends, interest rates and exchange rates are forward-looking in nature. By their nature, forward-looking statements involve risks, uncertainty, assumptions and other factors which could cause actual results, including the Company’s financial condition and profitability, to differ materially and be more negative than the results herein described.
 
There are a number of factors that could cause actual results and developments to differ materially from those expressed or implied by these forward-looking statements. These factors include, but are not limited to, the risk factors identified in Item 3 — “Key Information — Risk Factors” of this Annual Report and in the Company’s Registration Statement on Form F-1, filed with the Securities and Exchange Commission on October 13, 1994 (No. 33-84298) and incorporated by reference hereto, levels of consumer spending in major economies, changes in consumer tastes and preferences, the levels of marketing and promotional expenditures by the Company and its competitors, raw materials and employee costs, future exchange and interest rates, changes in tax rates and future business combinations or dispositions.
 
IDENTITY OF DIRECTORS, SENIOR MANAGEMENT AND ADVISORS
 
Not applicable.
 
OFFER STATISTICS AND EXPECTED TIMETABLE
 
Not applicable.
 
KEY INFORMATION
 
Selected Historical Financial Data
 
The following table presents selected consolidated financial data, under the captions “Consolidated Statement of Income Data — IFRS,” and “Consolidated Balance Sheet Data — IFRS,” as of December 31, 2009 and 2010. The audited Consolidated Financial Statements are prepared in accordance with IFRS. This information should be read in conjunction with the Consolidated Financial Statements including the notes thereto (the “Notes”), included in Item 18 herein and the statements in Item 5 — “Operating and Financial Review and Prospects”. All information is presented in Chilean pesos.
 
 
2

 
 
  As of and for the Year Ended December 31,
   
2009
 
2010
   
Ch$
 
Ch$
(Expressed in millions of constant Ch$ and millions USS,
except financial ratios as per Share amounts)
       
             
Consolidated Income Statement Data
           
Amount in Accordance with IFRS
           
Revenue from sales
  354,419     374,019  
Operating income
  46,599     46,023  
Non-operating income (expense), net
  8,279     5,619  
Net income
  45,278     41,919  
Net income per Share
  61.39     56.12  
Net income per ADS(1)
  1,227.8     1,122.0  
Dividend declared per Share(2)
  23.7     22.45  
Weighted average number of Shares Outstanding(3)
  747,005,982     747,005,982  
Consolidated Balance Sheet Data
           
Amount in Accordance with IFRS
           
Total assets
  576,774     584,916  
Long-term financial debt
  62,772     49,959  
Shareholders’ equity
  342,972     370,675  
Capital stock
  72,812     78,030  
Aditional paid-in-capital-share premiun
  6,148     6,148  
Selected Financial Ratios(4)
           
Amount in Accordance with IFRS
           
Operating margin
  13.1 %   12.3 %
Net Margin
  12.8 %   11.2 %
Financial debt to equity
  29.1 %   21.8 %
Debt to capitalization
  22.5 %   17.9 %


(1)
Determined by multiplying per share amounts by 20 (1ADS = 20 Shares), unaudited.
   
(2)
Dividends per share are espressed in historical pesos and correspond to interim and final dividend charged against net income of the corresponding fiscal year.
   
(3)
Calculated on the basis of the number of shares outstanding and fully paid together with the pro-rata portion of the number of share outstanding but not yet fully paid for each period.
   
(4)
These ratios, which are expressed as percentages , were calculated as follows: Operating margin= (Operating income)/(Revenues from sales); Net Margin= (Net Income)/(Revenues from sales); Debt to equity = (Short and long -term borrowing)/(Total sharesholders’ equity); Debt to capitalization=(Short and long-term borrowing)/(Short and long-term borrowing plus Total Sharesholders’ equity). Ratios presented have been rounded.

 
3

 
 
Unless otherwise indicated, U.S. dollar equivalent information, except export figures, for information in Chilean pesos, is based on the Observed Exchange Rate for December 31, 2010, which was Ch$468.01 per U.S. dollar. No representation is made that the Chilean peso or U.S. dollar amounts shown herein could have been or could be converted into U.S. dollars or Chilean pesos, as the case may be, at any particular exchange rate or at all.
 
Exchange Rates
 
Banco Central de Chile (the “Central Bank of Chile”) authorizes three types of exchange rates in Chile: (i) a reference rate set by the Central Bank of Chile, (ii) a rate set in the formal institutional market for foreign exchange currency and (iii) a rate set in a less regulated informal market for foreign exchange.
 
Pursuant to Law 18840, the Central Bank of Chile sets the dólar acuerdo, which is a forecast of exchange rates used as a reference exchange rate (the “Reference Exchange Rate”). The Reference Exchange Rate is published by the Central Bank of Chile for each day of the next month based on the following considerations: (i) the previous month’s domestic inflation rate, (ii) a factor for international inflation and (iii) a formula pegged to the U.S. dollar, the Japanese yen and the Euro. These three currencies were chosen because they are the currencies of Chile’s principal trading partners.
 
The Central Bank of Chile also authorizes commercial banks and certain other entities to conduct foreign exchange transactions on a free market basis (the “Formal Exchange Market”). The daily average exchange rate (the “Observed Exchange Rate”) at which transactions are carried out in the Formal Exchange Market is published daily in Chilean newspapers. Prior to September 2, 1999, participants of the Formal Exchange Market were authorized to carry out their transactions within a specified range above or below the Reference Exchange Rate (the “Exchange Band”). As of September 2, 1999, the Central Bank of Chile eliminated the Exchange Band, allowing the exchange rate to fluctuate freely. The Central Bank of Chile has announced a policy to intervene in the Formal Exchange Market only in certain exceptional cases, which interventions will be publicly disclosed.
 
The Mercado Cambiario Informal (the “Informal Exchange Market”) is a currency market comprised of exchange houses and money changers in Chile. The Informal Exchange Market reflects the supply and demand for foreign currency and the rate of exchange in the Informal Exchange Market can fluctuate freely, above or below the Observed Exchange Rate. Since 1990, the rate of exchange for pesos into U.S. dollars in the Informal Exchange Market has been similar to that in the Formal Exchange Market. The Observed Exchange Rate as of May 31, 2011 was Ch$465.13 per U.S. dollar.
 
 
4

 
 
The following table sets forth the annual high, low, average and year-end Observed Exchange Rates for U.S. dollars for each year indicated and for each month during the previous six months, as reported by the Central Bank of Chile. The Federal Reserve Bank of New York does not report any buying rate for Chilean pesos.
 
Annual High, Low, Average and Year-End
Observed Exchange Rate

    Ch$ per US$
Year
 
High(1)
 
Low(1)
 
Average(2)
 
Period-end
2006
  549.63     511.44     530.26     532.39  
2007
  548.67     493.14     522.69     496.89  
2008
  676.75     431.22     521.79     636.45  
2009
  643.87     491.09     559.67     507.10  
2010
  549.17     468.01     509.98     468.01  
December, 2010
  485.34     468.01     473.66     468.01  
January, 2011
  499.03     466.05     490.21     484.14  
February, 2011
  481.56     468.94     475.24     475.21  
March, 2011
  485.37     472.74     479.79     479.46  
April, 2011
  476.90     460.04     470.21     460.09  
May, 2011
  474.19     461.65     467.96     465.13  
 
(1)
Exchange rates are the actual high and low, on a day-by-day basis, for each period.
(2)
The average of the daily rates during the period.
Source: Central Bank of Chile.
 
Risk Factors
 
Risks Relating to the Company
 
Agricultural Risks. Wine-making and grape-growing are subject to a variety of agricultural risks. Diseases, pests, drought, frosts and certain other weather conditions can materially and adversely affect the quality, quantity and cost of grapes available to the Company from its own vineyards and from outside suppliers, thereby materially and adversely affecting the supply of the Company’s products and its profitability.
 
In effect, the 2009-2010 season was characterized by a cold spring and some late freezes, which, added to the problems of irrigating the vines as a consequence of the power blackouts after Chile’s February2010 earthquake, reduced the harvest by approximately 14% from the previous year in terms of total wine obtained. On top of this, the 2010-2011 season presented different characteristics: in particular a cold spring and some late year freezes which resulted in lower agricultural yields for the national wine industry, although it did not affect the quality of the grapes harvested. Future freezes or drought conditions in Chile could severely affect the quantity or quality of the production of wine by the Company. Most of the Company vineyards have drip irrigation; accordingly, the impact of a drought on the Company’s vineyards would be mitigated. See Item 4 — “Information on the Company — Chilean Wine Industry Overview.”
 
Phylloxera, a pest which attacks the roots of grapevines, has widely infested vineyards outside of Chile but to date has never been found in Chilean vineyards. The Company, like most Chilean wine grape growers, still uses the French root varieties which are susceptible to phylloxera. While the Company carefully screens new root stock for signs of infestation and adheres to the regulations imposed by the Servicio Agrícola y Ganadero (the “Chilean Agriculture Service”) requiring that all vegetation introduced into Chile be isolated under observation for a period of two years, there can be no assurance that the Company’s vineyards and other Chilean vineyards will continue to be phylloxera-free. Infestation could have a material adverse effect on the Company while vineyards are being replanted and as they come into full production. See Item 4 — “Information on the Company — Chilean Wine Industry Overview — Phylloxera.”
 
Risks Associated with Higher Taxes, Tariffs. The Company’s core business is the production and sales of wines. Wines are subject to a number of taxes and tariffs, including excise taxes in the United States, in the United Kingdom and in the Company’s other principal export markets. Additional increases in such taxes and tariffs could depress wine consumption in those markets and could adversely affect the Company’s sales.
 
 
5

 
 
In addition, there is a risk that other countries could impose or threaten to impose restrictions on imports of certain countries’ wines in connection with trade negotiations with such countries. Although Chile has not been the specific target of such actions or threats from the United States, the European Union or other countries, if restrictions were imposed on Chilean wines, they could have a material adverse effect on the Company.
 
Increases in Chilean taxes on wine could adversely affect the Company’s wine sales in Chile.
 
Government Regulation. The production and sale of wine is subject to extensive regulation within and outside of Chile. Those regulations control matters such as licensing requirements, trade and pricing practices, permitted and required labeling, advertising and relations with wholesalers and retailers. For example, it is the current policy of the U.S. Bureau of Alcohol, Tobacco, Firearms and Explosives that any statements made by a wine producer promoting the potential health benefits of wine must be balanced and must include appropriate statements regarding the established harmful effects of alcohol use. In recent years, U.S. federal and state regulators have required warning labels and signage. Currently the Chilean Congress is discussing a new law that will regulate labeling of alcoholic beverages in Chile. There can be no assurance that new or revised regulations or increased licensing fees and related requirements will not have a material adverse effect on the Company’s business and its results of operations. See Item 4 — “Information on the Company — Government Regulation.” Future expansion of the Company’s existing facilities and development of new vineyards and wineries may be limited by present and future zoning ordinances and other legal requirements. Availability of water and requirements for handling waste water can limit the Company’s growth. While the Company believes that it will continue to be in compliance with all applicable environmental regulations, there can be no assurance that future legislative or regulatory developments will not impose restrictions which would have a material adverse effect on the Company. See Item 4 — “Information on the Company — Government Regulation.”
 
Dependence on Distributors. The Company relies on distributors to sell its products in export markets. Sales to the Company’s largest distributor, Banfi Products Corporation (“Banfi”) in the United States represented 11.7% and 12.7% of the Company’s total export revenues in 2010 and 2009; and 8.7% and 10.0% of total revenues in 2010 and 2009, respectively. Sales to the Company’s five largest distributors, including Banfi, represented 28.5% and 28.8% of total export revenues in 2010 and 2009, respectively and are expected to continue to represent a significant portion of the Company’s total export revenues in the future. The Company has written agreements with most of its distributors—usually one– to two–year terms, automatically renewable. In addition, the Company’s strategy to expand sales in major export markets is to a large extent dependent on the performance of its distributors. See Item 4 — “Information on the Company — Business Overview — Company Sales — Export Markets — Distribution in Export Markets.”
 
Distributors and retailers of the Company’s products often offer wines which compete directly with the Company’s products for shelf space and consumers. Accordingly, there is a risk that these distributors or retailers may give higher priority to products of the Company’s competitors. There can be no assurance that the Company’s distributors and retailers will continue to purchase the Company’s products or provide the Company’s products with adequate levels of promotional support. See Item 4 — “Information on the Company — Business Overview — Company Sales — Export Markets — Distribution in Export Markets.”
 
Dependence on Suppliers. The Company relies on Cristalerías de Chile S.A. (“Cristalerías”) to supply almost all of its bottle requirements. Cristalerías is a principal shareholder of one of the Company’s main competitors, Viña Santa Rita S.A. (“Santa Rita”). Although there are another two suppliers of bottles with smaller capacities, an interruption in the supply of bottles from Cristalerías to the Company for any reason could result in a short-term material adverse effect on the Company’s operations.
 
The Company has a license from Tetra Pak de Chile Comercial Ltda. (“Tetra Pak Chile”) to package wine in Tetra Brik packages and purchases these unassembled pre-printed packages from Tetra Pak Chile. Wine sold in Tetra Brik packages accounted for approximately 65.6% and 50.8% of the Company’s domestic sales by volume and value, respectively, in 2010 and 67.8% and 52.8%, respectively, in 2009. Although the Company believes that alternate suppliers are available, an interruption in the supply of Tetra Brik packages to the Company for any reason could result in a short-term material adverse effect on the Company’s operations. See Item 4 — “Information on the Company — Business Overview — Bottling.”
 
 
6

 
 
The Company currently relies on approximately 859 outside vineyards for supplies of grapes and approximately 60 producers for bulk wine. In 2010, approximately 67%, of the grapes used in the production of the Company’s premium, varietal and, bi-varietal wines were purchased by the Company from independent growers in Chile. Additionally, in 2010, the Company purchased grapes and bulk wine required to produce approximately 100% of the popular wines sold by the Company. Most of the Company’s agreements with growers only cover one year’s production and are renewed from year to year. In 2010, the Company had long-term contracts with up to approximately 23% of its growers.
 
Disruptions of supplies of grapes or wine or increases in prices from these outside suppliers could have a material adverse effect on the Company’s results of operations.
 
Competition. The wine industry in Chile and in the Company’s export markets is intensely competitive. In Chile and in approximately 135 other countries, the Company’s wines compete with wines and other beverages from Chile and other countries. Chilean wines, in general, compete with wines produced in the United States, Europe, Australia, South Africa, South America and New Zealand. In addition, the Company’s wines compete with other beverages including soft drinks, liquors, beer and, in Chile, pisco (a Chilean grape spirit). Many of the Company’s competitors in Chile and abroad have significantly greater financial resources than the Company.
 
Due to competitive factors, the Company may not be able to increase prices of its wines in line with rising grape and bulk wine purchase prices, or farming, vinification, selling and promotional costs. See Item 5 — “Operating and Financial Review and Prospects.” There can be no assurance that in the future the Company will be able to compete successfully with its current competitors or that it will not face greater competition from other wineries and beverage manufacturers. See Item 4 — “Information on the Company — Company Sales — Chilean Markets — Local Competition” and “— Company Sales — Export Markets — Export Sales and Competition.”
 
Dependence on Consumer Spending. The success of the Company’s business depends on a number of factors which may affect the level of consumer spending and consumer spending patterns in Chile and in the Company’s export markets, including the general state of the economy, tax rates, the deductibility of business entertainment expenses under applicable tax laws and consumer preferences, confidence and income. As widely reported, the worldwide and Chilean economies have experienced adverse conditions in the past and may be subject to further deterioration for the foreseeable future, due to the slow pace of the economic recovery worlwide. The Company is subject to risks associated with these adverse conditions. These conditions include economic slowdown and its impact on consumer spending in Chile and in the Company’s export markets can affect the quantity and price of wines that customers are willing to purchase. Such changes may result in reduced demand and lower prices for the Company’s products, limitations on the Company’s ability to pass through increased taxes and higher product costs to price-sensitive consumers, increased levels of selling and promotional expenses and decreased sales of the Company’s higher-priced premium and varietal wines. Consequently, changes in consumer spending could have a material adverse effect on the Company. See Item 5 — “Operating and Financial Review and Prospects.”
 
Acquisitions and Dispositions. The Company ocassionally engages in acquisitions of businesses and additional brands. We cannot assure that we will be able to find and purchase businesses at acceptable prices and terms. The Company also faces risks involved in integration of acquired businesses and personnel into the Company’s existing systems and operations, and to bring them into conformity with our trade practice standards, financial control environment and reporting requirements. Integration involves significant expense and management time and attention, and may otherwise disrupt the Company’s business. The Company’s recent acquisition of Fetzer Vineyards in April 2011 will pose challenges and may impact the Company’s future performance. Brand or business acquisitions also may expose the Company to unknown liabilities, the possible loss of key customers and/or employees knowledgeable about the acquired business, and risks associated with doing business in countries or regions outside Chile, political climates, and legal systems and/or economies, among other risks. Acquisitions could also result in the incurrence of additional debt and related interest expenses, issue additional shares, and become exposed to contingent liabilities, as well as to experience dilution in earnings per share and reduction in return on average invested capital. The Company may incur future restructuring charges or record impairment losses on the value of goodwill and or other intangible assets resulting from previous acquisitions, and may not achieve expected synergies, cost savings or other targets, all of which may negatively affect financial results. The Company evaluates from time-to-time potential dispositions that may no longer meet our growth, return and/or strategic objectives; such dispositions may impact the Company’s financial results, and we cannot predict the terms or conditions of such dispositions, nor expect to find acceptable buyers in a timely manner. Expected cost savings from reduced overhead relating to the sold assets may not materialize, and the overhead reductions could temporarily disrupt the Company’s other business operations. Any of these outcomes could impact the Company’s financial results.
 
 
7

 
 
Difficulty of Enforcing Judgments Under U.S. Federal Securities Laws. The ability of a purchaser of American Depositary Shares (“ADS”) of the Company to enforce judgments under the U.S. federal securities laws against the Company or its directors and executive officers may be limited by several factors.
 
The Company is a sociedad anónima abierta (an “open stock corporation”) organized under the laws of Chile. All of the Company’s directors and officers and many of its advisors reside outside of the United States (principally in Chile). All or a substantial portion of the assets of the Company and of these persons are located outside of the United States. As a result, it may not be possible for investors to effect service of process within the United States on the Company or its officers, directors or advisors, or to enforce against them in United States courts judgments obtained in United States courts predicated upon the civil liability provisions of the U.S. federal securities laws.
 
The Company’s Estatutos (the “By-Laws”) provide that all legal actions brought by shareholders in their capacity as such, or among shareholders and the Company, must be submitted either to resolution by the ordinary courts of Chile or to arbitration in Chile by an arbitrator chosen by mutual consent of both parties. If the parties cannot select an arbitrator acceptable to both, an arbitrator will be appointed by the ordinary courts of Chile who will have to have served during the last 3 years as assistant member of the Chilean Supreme Court. The By-Laws also provide that the arbitrator would act as an árbitro arbitrador, who under Chilean law would not be required to apply any particular body of law or procedures (except as a matter of public policy) and would be authorized to decide the matter in accordance with his or her view of what is just and equitable. Because an arbitrator is not required to apply any particular body of law or procedure to decide a matter, it is not clear that an arbitrator would consider a claim predicated upon U.S. federal securities laws. Under Chilean law, therefore, there is uncertainty regarding the ability of ADS holders to bring actions against the Company or its officers, directors or advisors based upon U.S. federal securities law, whether in Chilean courts or arbitration proceedings.
 
In addition, a court in the United States might require that a claim predicated upon the U.S. federal securities laws be submitted to arbitration in accordance with the By-Laws. In that event, a purchaser of ADS would be effectively precluded from pursuing remedies under the U.S. federal securities laws in U.S. courts.
 
The Company has been advised by its Chilean counsel, Cruzat, Ortúzar & Mackenna Ltda. – Baker & McKenzie, that no treaty exists between the United States and Chile for the reciprocal enforcement of foreign judgments issued by ordinary courts (exception made of awards issued by foreign arbitral courts, where the UN New York Convention may be applied). Chilean courts, however, have enforced judgments rendered by United States courts provided that certain basic principles of due process and public policy have been respected (basically that the judgment (a) does not contain anything contrary to the laws of Chile, notwithstanding differences in procedural rules, (b) is not in conflict with Chilean jurisdiction, (c) has not been rendered by default within the meaning of Chilean law and (d) is final under the laws of the relevant foreign jurisdiction rendering such judgment), without reviewing the merits of the subject matter in the case. Nevertheless, the Company has been advised by Cruzat, Ortúzar & Mackenna Ltda. – Baker & McKenzie that a judgment rendered by a US court will be in conflict with Chilean jurisdiction if it affects in any way properties located in Chile, which are as a matter of Chilean law subject to the laws of Chile as well as to the jurisdiction of Chilean courts. Therefore, there is doubt as to the enforceability in Chile of judgments rendered with respect to Chilean securities, by United States courts in actions predicated upon the civil liability of the U.S. federal securities laws.
 
Seasonality. The wine industry in general and the Company in particular, have historically experienced and are expected to continue to experience, seasonal fluctuations in revenues and net income. In the past, the Company has had lower sales and net income during the first quarter and higher sales and net income during the third and fourth quarters. The Company expects this trend to continue. Sales can fluctuate significantly between quarters, depending on the timing of certain holidays and promotional periods and on the rate at which distributor inventories are depleted through sales to wine retailers. Sales volume tends to decrease if distributors begin a quarter with larger inventory levels, which is typically the case in the first quarter of each year. See Item 4 — “Information on the Company — Business Overview — Seasonality.”
 
 
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Risks Relating to Chile
 
Dependence on the Chilean Economy. As of December 2010, 92% of the Company’s assets were located in Chile. This percentage has been reduced due to the acquisition of Fetzer Vineyards in April 2011. See Item 4 — “Information on the Company — Historical Development of the Company.” In 2010 and 2009, sales in the Chilean market accounted for approximately 23.2% and 21.4%, respectively, of the Company’s total revenues. Historically, domestic wine sales show a high degree of correlation with the economic situation prevailing in a country. Accordingly, the Company’s financial condition and results of operations are dependent to a significant extent upon economic conditions prevailing in Chile. The main Chilean indicators for 2009 and 2010 were:
 
 
·
Real GDP decreased 1.7% in 2009 and increased 5.3% in 2010.
     
 
·
Private consumption grew 0.9% in 2009 and 10.4% in 2010.
     
 
·
The unemployment rate was 8.6% and 7.3% in December 2009 and 2010, respectively. As of February 2011, the unemployment rate was 7.3%, compared to 8.5% in February 2010.
     
 
·
As a percentage of GDP, investment in fixed assets was 25.1% in 2009 and 28.4% in 2010.
 
Source: Central Bank of Chile.
 
The Company’s financial condition and results of operations could also be adversely affected by changes which the Company has no control over, including:
 
 
·
the economic or other policies of the Chilean government, which has a substantial influence on many aspects of the private sector;
     
 
·
other political or economic developments in or affecting Chile; and
     
 
·
regulatory changes or administrative practices of Chilean authorities.
 
The Company’s financial condition and results of operations also depend to some extent on the level of economic activity in both Latin American and other countries. Although economic conditions are different in each country, investors’ reactions to developments in one country may affect the securities of issuers in other countries, including Chile.
 
Volatile and Illiquid Nature of the Market for the Common Stock in Chile. The Common Stock of the Company is traded on the Bolsa de Comercio de Santiago (the “Santiago Stock Exchange”), the Bolsa Electrónica de Chile and the Bolsa de CorredoresBolsa de Valores (collectively, the “Chilean Exchanges”). The Chilean securities markets are substantially smaller, less liquid and more volatile than major securities markets in the United States. The Santiago Stock Exchange, which is Chile’s principal exchange and which accounted for over 86% of Chile’s equity trading volume in 2010, had a market capitalization of approximately Ch$ 159,966 billion (approximately US$341.8 billion) as of December 31, 2010 and an average monthly trading of Ch$ 2,161 billion (approximately US$4,617 million). The ten largest companies in terms of market capitalization represented approximately 47.5% of the aggregate market capitalization of the Santiago Stock Exchange as of December 31, 2010. Daily share trading volumes on the Santiago Stock Exchange are on average substantially lower than those on the principal national securities exchanges in the United States. The ten most widely-traded stocks in terms of trading volume accounted for approximately 52.4% of all trading volume on the Santiago Stock Exchange in 2010. During 2010, approximately 22.4% of the securities listed on the Santiago Stock Exchange traded an average of 85% or more of the trading days.
 
In addition, the Chilean securities markets may be affected by developments in other emerging markets, particularly other countries in Latin America.
 
 
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Currency Fluctuations. The Chilean peso has been subject to large fluctuations in value in the past, most recently during the past five year period and may be subject to significant fluctuations in the future. See Item 3 — “Key Information — Exchange Rates.” Fluctuations in the exchange rate between the Chilean peso and other currencies affect the performance of the Company’s ADS, as well as the Company’s financial condition and results of operation in a variety of ways.
 
Because the ADS are denominated in U.S. dollars, a decrease in the value of the Chilean peso relative to the U.S. dollar may adversely affect the value of the Company and its Common Stock underlying the ADS. Whether a depreciation of the Chilean peso would adversely affect the value of the Company and its assets would depend on a variety of factors, including the ability of the Company and investors to access the foreign exchange markets in Chile, the timing, volume and execution of the Company’s treasury functions to convert foreign currency into Chilean pesos, the value of revenues denominated in foreign currency relative to Chilean pesos, the relative balances of Chilean pesos and foreign currency owned by the Company at any time and market perceptions of the severity of the impact of such events on the Company. If these and other factors, which may influence the value of the Company and its assets in either direction, have an aggregate negative effect on the value of the Company and its assets, a depreciation of the value of the Chilean peso would result in a decrease of the valuation of the assets underlying the ADS in U.S. dollar terms, thereby resulting in a decrease in the value of the ADS.
 
Because the Company’s export sales are primarily denominated in foreign currencies, changes in these foreign currencies to the Chilean peso may adversely affect the financial condition and results of operations of the Company. Over 76% of the Company’s revenues are related to foreign sales that are denominated in U.S. dollars, Euros, Pounds Sterling, Canadian dollars, Argentine pesos, Brazilian reais and Swedish and Norwegian crowns. Changes in these foreign currencies relative to the Chilean peso may result in operating losses for the Company and its subsidiaries. In order to mitigate the short-term effect of changes in currency exchange rates, the Company enters into, from time to time, forward exchange agreements. See Item 5 — “Operating and Financial Review and Prospects”. The Company completed the acquisition of Fetzer Vineyards in April 2011. This acquisition should further mitigate the short-term effect of changes in the value of the Chilean peso against the U.S. dollar.
 
The Company holds assets in different currencies through its subsidiaries, whose assets are subject to currency fluctuation. The Company has used financial instruments to minimize this effect.
 
Because the Company purchases some of its supplies at prices set at U.S. dollars and sells the products in other currencies, the Company is exposed to foreign exchange risks that may adversely affect its financial condition and results of operations. Most notably, the Company purchases bottles, corks and Tetra Brik packages at prices set in U.S. dollars or Euros. To the extent that the Company sells products with these components for pesos or other non-U.S. currencies or Euros, changes in the exchange rate of the U.S. dollar and Euros relative to these other currencies may result in losses and adversely affect the Company’s financial and operating results. See Item 5 — “Operating and Financial Review and Prospects.”
 
In addition, cash distributions with respect to shares of Common Stock underlying the ADS are paid by the Company to the Depositary on behalf of shareholders in Chilean pesos. The Depositary then converts the pesos to U.S. dollars at the then prevailing exchange rate to pay the dividend on the ADS in U.S. dollars. If the value of the Chilean peso falls relative to the U.S. dollar between the declaration of dividends and the distribution of such dividends by the Depositary, the amount of U.S. dollars distributed to holders of ADS will decrease. See Item 3 — “Key Information — Exchange Rates.”
 
Restrictions on Foreign Investment and Repatriation. The Law of the Central Bank of Chile authorizes the Central Bank of Chile to regulate foreign exchange transactions, including those relating to ADS facilities. At the time the ADS facility was issued, the Central Bank had issued certain regulations (the “Former Regulations”) imposing the obligation to obtain the previous authorization from the Central Bank of Chile and the execution of an agreement with such bank in order to proceed with an ADS facility.
 
Due to the above, the ADS facility is subject to a contract between the Depositary, the Company and the Central Bank of Chile (the “Foreign Investment Contract”) that grants the Depositary and the holders of the ADS access to Chile’s Formal Exchange Market and permits the Depositary to remit dividends received from the Company to holders of ADS without restriction. See Item 10 — “Additional Information — Exchange Controls” for a more detailed description of the new regulations and the Foreign Investment Contract.
 
 
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Under the Foreign Investment Contract, transferees of shares withdrawn from the ADS facility will not be entitled to access Chile’s Formal Exchange Market unless the withdrawn shares are redeposited with the Depositary. Cash and property dividends paid by the Company with respect to ADS held by a non-Chilean resident holder are subject to a 35% Chilean withholding tax, which is withheld by the Company. However, stock dividends are deemed a non-taxable event pursuant to Chilean Income Tax Law and, thus, are not subject to Chilean taxation. See Item 10 — “Additional Information — Taxation.”
 
The Foreign Investment Contract is currently in force and will continue to govern the ADS facility until all parties agree to terminate it. If the Foreign Investment Contract is terminated, the ADS facility would then become subject to the New Regulations (as defined below). Under Chilean legislation, a Foreign Investment Contract may not be altered or affected adversely by actions of the Central Bank of Chile.
 
The Central Bank of Chile relaxed foreign exchange restrictions in year 2002, allowing entities and individuals to purchase, sell, keep and remit abroad foreign currency without restrictions, although the Central Bank of Chile still requires reports of such transactions to be filed with it.
 
The Central Bank of Chile adopted a new Foreign Exchange Regulations Compendium (the “New Regulations”) published in the Official Gazette on January 23, 2002 and effective as of March 1, 2002. The New Regulations impose only three levels of restrictions or obligations on foreign exchange transactions in Chile: (i) certain transactions requiring exchange of foreign currency must be conducted through the Formal Exchange Market (i.e., a commercial bank) and reported to the Central Bank of Chile (e.g., investments, loans, deposits and certain other transactions in excess of Ch$ 4.7 million (approximately US$10,000)); (ii) certain transactions requiring exchange of foreign currency to be remitted abroad must be conducted through the Formal Exchange Market without any reporting obligation (e.g., all license and royalty payments to be remitted abroad); and (iii) certain transactions requiring exchange of foreign currency must only be reported to the Central Bank of Chile (e.g., payments regarding import and export transactions, etc.).
 
Because the Law of the Central Bank of Chile authorizes the Central Bank of Chile to regulate foreign exchange transactions, including those relating to ADS facilities, it may re-establish more restrictive regulations on foreign exchange affecting ADS holders of the Company at any time. Thus, in the event that the Foreign Investment Contract were terminated, an amendment to the New Regulations could, among other things, restrict the ability of ADS holders to dispose of the underlying shares of Common Stock of the ADS or repatriate proceeds of the Common Stock. The duration or impact of any such restrictions would be difficult to assess.
 
Differences in Corporate Disclosure and Accounting-Taxation Standards. The principal objective of Chile’s securities laws governing publicly traded companies, such as the Company, is to promote disclosure of all material corporate information to investors. In addition, Chilean law imposes restrictions on insider trading and price manipulation. However, the Chilean securities markets are not as highly regulated and supervised as the U.S. securities markets and Chilean disclosure requirements differ from those in the United States. These differences may result in fewer protections for holders of ADS than would exist if United States securities laws governed the Company’s domestic securities transactions. Nevertheless, during 2009 a new set of rules were enacted (Law of Corporate Governance N° 20.382) in order to improve the protection of the minority shareholders; these rules focused principally on the following matters:
 
 
·
Reducing information asymmetries between shareholders: The Law of Corporate Governance (i) requires the board of directors of a company to generate a set of rules designed to ensure the timely and complete release of information required by the Chilean Securities and Insurance Supervisor (“SVS”), the stock exchange markets and the general public; (ii) requires the board of directors of a company to ensure that all legal and financial information required to be released to the shareholders and the general public, shall not first be disclosed to anyone in the company other than those employees or executives who, because of their position or activity, should know this information before it is made available to shareholders and the general public; and (iii) requires the company to issue a set of rules and procedures regarding variation in or changes to securities prices, applicable to all directors and executives.
 
 
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·
Strengthening the role of the independent director as a representative of minority shareholders: The Law of Corporate Governance clearly establishes who may serve in a company as independent director and clearly states the procedure for their election. The Law of Corporate Governance requires at least one independent director on a local director’s committee.
     
 
·
Ensuring the Corporate welfare in transactions with related parties: The Law of Corporate Governance provides strict procedures for approving related party transactions. Excluding minor exceptions, transactions with related parties shall have prior approval and shall be carried out only if they promote the corporate welfare.
     
 
·
Long distance voting for shareholder’s meetings: The Law of Corporate Governance also authorizes long distance voting for shareholder’s meetings according to general rulings issued by the SVS.
     
 
·
New right of retirement scenario: The Law of Corporate Governance includes the right of the minority shareholders to force the controlling shareholder to purchase their shares if it acquires more than a 95% stake of a company.
     
 
·
Insider Information: The use of insider information for personal benefit is prohibited under Chilean corporate law.
 
In 2007 the SVS and the Company began a migration program from local accounting principles (Chilean GAAP) to (IFRS). Since year 2010 the Company’s financial statements are presented in accordance with IFRS principles.
 
Differences in Shareholders’ Rights. The corporate affairs of the Company are governed by Chilean law and the By-Laws. The By-Laws perform functions similar to those performed by both the certificate of incorporation and the bylaws of a corporation incorporated in the United States. See Item 10 — “Additional Information — Estatutos (By-Laws).” The principles of law applicable to the Company and its shareholders differ from those that would apply if the Company were incorporated in the United States. However, shareholders who own 5% or more of the Company as well as any of its directors are entitled to take legal action in the name of the Company against anyone who may have caused damage to the Company.
 
Inflation. Although inflation in Chile has moderated in recent years, Chile has historically experienced high levels of inflation. High levels of inflation in Chile could adversely affect the Chilean economy and have a material adverse effect on the Company’s financial condition and results of operations. The annual rates of inflation for 2010, 2009 and 2008 were 3.0%, -2.3% and 8.9%, respectively.
 
The Company believes that moderate inflation will not materially affect its business in Chile. Notwithstanding the foregoing, there can be no assurance that inflation in Chile will not increase significantly from its current levels and that the operating results of the Company or the value of the ADS will not be affected adversely by a continuation of or an increase in the level of inflation.
 
INFORMATION ON THE COMPANY
 
A. History and Development of the Company
 
Concha y Toro is a corporation (sociedad anónima abierta) organized under the laws of Chile. The Company’s deed of incorporation was executed on December 31, 1921 and the Company was registered in the Registro de Comercio de Santiago on November 6, 1922. The Company’s principal executive offices are located at Nueva Tajamar 481, Torre Norte, Piso 15, Santiago. The Company’s telephone number at that location is (562) 476-5000 and the Internet address is www.conchaytoro.com. The complete legal name of the Company is Viña Concha y Toro S.A.
 
 
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The Company is the largest Chilean producer and exporter of wines in terms of both volume and value, with total sales in 2010 of 268 million liters and Ch$373,649 million.
 
The Company was founded in 1883 by Don Melchor Concha y Toro and Don Ramón Subercaseaux Mercado. Don Melchor was the grandson of Don Mateo de Toro y Zambrano, who presided over the first government following Chile’s independence from Spain in 1810. The family had received the title of Marqués de Casa Concha from King Philip V of Spain in 1718. The winery was established in the Pirque region, on the border of the Maipo River, on land which belonged to Don Melchor’s wife, Doña Emiliana Subercaseaux. The vines used came from Bordeaux, France and were the traditional varieties of that area: Cabernet Sauvignon, Merlot, Sauvignon Blanc and Semillon. These varieties were brought to Chile before phylloxera devastated French vineyards. M. de Labouchère, a French oenologist, came to Chile to oversee the planting and the first harvest. The Company remained a family business until 1921, when the Concha family decided to convert it into a limited liability stock company and issued shares to all of its family members. In 1933, these shares began trading on the Santiago Stock Exchange.
 
The Company owns and operates vineyards that grow grapes for use in the Company’s wine-making operations, vinification plants (which convert grapes into wine), bottling plants and its wine distribution network. Within Chile, the Company owns and operates vineyards located in Chile’s nine principal wine growing regions. In addition to its properties in Chile, the Company owns a winery and vineyards in Mendoza, Argentina, and since April 2011, it owns a winery and vineyards in California, U.S..
 
In domestic and export markets, the Company’s bottled wines are sold in the premium, varietal, bi-varietal and sparkling wine segments. In the domestic and export markets, the Company sells popular wines, packaged primarily in 1, 1.5 and 2.0 liter Tetra Brik packages. A small quantity of wine, 0.5% of total revenues, was sold in bulk form in domestic and export markets.
 
The Company sells its premium wines under brand names including: Don Melchor, Carmín de Peumo, Gravas del Maipo, Amelia, Terrunyo, Marqués de Casa Concha, Gran Reserva Serie Riberas, Casillero del Diablo, Trio and Late Harvest. The Company sells its varietal and bi-varietal wines under the brand names Sunrise, Concha y Toro and Frontera. In addition, the Company’s subsidiaries, Viña Cono Sur, Viña Maipo, Viña Canepa Viña Palo Alto, Viña Maycas del Limarí and Trivento, market their premium, varietal and bi-varietal wines under the brand names Cono Sur, Isla Negra, Maipo, Canepa, Palo Alto, Maycas del Limarí and Trivento. The Company sells popular wines under the brand names Tocornal, Clos de Pirque, Exportaciόn and Fressco. See Item 4 — “Information on the Company — Chilean Wine Industry Overview — Wine Classifications,” “— Business Overview — Company Sales — Chilean Markets” and “— Company Sales — Export Markets.” The Company sells wines under a portfolio of brands acquired in the Fetzer acquisition including: Fetzer, Bonterra, Five Rivers, Jekel, Sanctuary and Little Black Dress.
 
The Company’s first initiative toward the development of more complex wines was the launching of Casillero del Diablo in 1965. Casillero del Diablo was made from selected grapes and aged two years longer than the standard Cabernet Sauvignon then being produced. Today, Casillero del Diablo is the largest seller among the Company’s premium wines. In the past eight years, the Company has focused its marketing efforts on the Casillero del Diablo brand. Through a global marketing campaign launched in August 2001 and with a new packaging originally unveiled in 2002, the Company’s target is to transform Casillero del Diablo into a global brand. In 2010, sales of Casillero del Diablo totaled 3.0 million cases.
 
The Company has produced sustained growth in recent years in all areas of its business, maintaining its position as the undisputed leader in the Chilean wine industry. Concha y Toro has strongly penetrated the principal external markets, where the brand enjoys high recognition and growing brand preference. Different factors have contributed to the Company’s strength in both the domestic and external markets. Most notable are its investments in the latest technologies and production techniques for producing premium and super-premium wines, the growth of and constant innovation in its own production and the launching of new products in the premium segment. In addition, the Company has a solid distribution network that complements an export strategy based on the market diversification and constant expansion. In terms of the brand marketing, in 2010 the Company entered into a sponsorship agreement with the Manchester United, the most popular soccer team in the United Kingdom and one of the world’s most recognized sporting brands.
 
 
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The Company also believes that it has competitive advantages in export markets due to the lower production costs in Chile as compared to the costs faced by its competitors in other principal wine-making countries, such as the United States.
 
The Company conducts its operations directly and through subsidiaries. The Company’s distribution business in Chile is conducted through its wholly-owned subsidiary Comercial Peumo Ltda. (“Comercial Peumo”). In December 2000, the Company formed a fully-owned sales and distribution subsidiary in the United Kingdom, Concha y Toro UK Limited (“Concha y Toro UK”). This subsidiary commenced operations in March 2001. In 2008, Concha y Toro established distribution subsidiaries in Brazil, Sweden, Finland and Norway in order to strengthen its sales in those countries. In March 2010, Concha y Toro established a distribution subsidiary in the asian market, choosing Singapore as its base, and in April 2011, the Company completed the acquisition of Fetzer Vineyards in the United States.
 
The Company’s wholly-owned subsidiary, Sociedad Exportadora y Comercial Viña Maipo Ltda. (“Viña Maipo”), currently exports Viña Maipo brand wines and holds investments in affiliated companies. The Company’s wholly-owned subsidiary, Viña Cono Sur S.A., is involved in the sale, both in the local and export market, of Cono Sur and Isla Negra brand wines. In 1996, the Company, through Comercial Peumo and Viña Maipo, acquired Viña Patagonia S.A. (“Viña Patagonia”), the Company’s first non-Chilean subsidiary. In 2001, Viña Patagonia changed its trading name to Trivento Bodegas y Viñedos S.A. (“Viña Trivento” or “Trivento”) to reinforce the marketability of Trivento, its main brand and range of wines. Viña Trivento is located in Mendoza, Argentina.
 
In recent years, the Company has launched several new wines, marketed and distributed by its subsidiaries, to strengthen its position in the premium and super-premium categories. In 2006, the Company introduced a premium wine, Palo Alto, to the market and in 2007, the Company introduced wines from Viña Maycas del Limarí, a new super premium winery. Viña Maycas del Limarí is located in the Limarí Valley, a relatively new wine region in the north of Chile that the Company believes has strong enological potential and in which the Company has invested in the recent years. In August 2009, the company launched in Chile (and in selected markets) a new line of wines, Gran Reserva Serie Riberas to strengthen the super-premium category of the Concha y Toro portfolio. The Serie Riberas line originates in vineyards located in the basins of different Chilean rivers that receive cool breezes from the coast and are noted for the freshness of their wines.
 
In 2009, a new subsidiary of Viña Cono Sur, Viñedos Los Robles SpA, was created to sell fair trade wines, mainly in the UK and European markets. Its main brand is Los Robles La Fonda.
 
In March 2007, Concha y Toro signed an agreement with winery José Canepa y Compañia Limitada covering, among other topics, the winery’s production facilities in Lo Espejo, in the Santiago metropolitan area. The agreement includes the lease of Canepa’s vinification and aging cellar and warehouse for finished products, as well as a brand licensing agreement that will allow Viña Concha y Toro to market and distribute Canepa and Mapocho brands in the domestic and international markets. These wines are managed by the wholly-owned subsidiary, Sociedad Exportadora y Comercial Viña Canepa S.A. (“Viña Canepa”).
 
In 1997, the Company and Baron Philippe de Rothschild S.A. (“Rothschild S.A.”) formed a joint venture company organized under the laws of Chile, named “Baron Philippe de Rothschild - Concha y Toro S.A. The joint venture company changed its name to Viña Almaviva S.A. in June 1998 (“Viña Almaviva”). The Company contributed approximately 40 hectares of producing vineyards located at Puente Alto to and controls 50% of the capital of, Viña Almaviva. Viña Almaviva is expected to produce a “Primer Orden,” or first-growth wine, the first of its kind ever produced in Chile. Primer Orden wines are regarded to be the equivalent of Grand Cru Classé wines from the Bordeaux region of France. In 1998, Viña Almaviva launched its first Primer Orden wine from its 1996 harvest under the name “Almaviva.” Worldwide distribution of Almaviva, in all countries except for Chile and the U.S., is handled by Bordeaux Negociants. Distribution of Almaviva in Chile is handled by the Company.
 
In November 2000, the Company purchased 49.6% of Industria Corchera S.A. (“Industria” or “Industria Corchera”), a cork manufacturer. In connection with the acquisition, the Company and Amorim & Irmaos S.G.P.S. S.A. (“Amorim”), a Portuguese company that produces and distributes cork worldwide, entered into a shareholders’ agreement providing for the transfer of shares and the administration of Industria Corchera. In 2008, the Company increased its ownership to 49.96%. An English translation of the shareholders’ agreement between the Company and Amorim was previously filed and is listed as Exhibit 4.2 to this Annual Report. See Item 19 — “Exhibits.” The Company and Amorim jointly own 99.93% of the capital stock of Industria Corchera.
 
 
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In addition to producing and bottling wine under its own labels, the Company has a license from Viñedos Emiliana to use Viñedos Emiliana’s brand name in Chile. The Company bottles and sells in Chile for its own account a portion of its varietal wine production under Viñedos Emiliana’s labels, paying royalties in exchange for such rights. In addition, under a contract with Viñedos Emiliana, the Company also bottles for a fee, wine produced by Viñedos Emiliana which is sold by Viñedos Emiliana for its own account under Viñedos Emiliana’s labels in export markets. The Company and Viñedos Emiliana have a number of directors in common, as well as a significant percentage of common share ownership. See Item 7 — “Major Shareholders and Related Party Transactions — Related Party Transactions.”
 
On April 15, 2011, the Company closed the acquisition of Fetzer Vineyards and related assets that Brown-Forman Corporation owned in California. This acquisition contemplated a portfolio of brands with positioning in the American market, including: Fetzer, Bonterra, Five Rivers, Jekel, Sanctuary and the license of the brand Little Black Dress wines. The brands acquired represented a volume of 3.1 million cases and sales of Ch$ 73,010 million (approximately US$ 156 million) in the year 2010. The acquisition also included 429 hectares of owned and leased vineyards in Mendocino County, California, warehouses and production capacity for 36 million liters (in Hopland, California) and 6 million liters (in Paso Robles, California), and a bottling plant. The purchase price for the transaction was Ch$ 111,386 million (approximately US$ 238 million) (subject to adjustment following the closing). The key facilities are located in Hopland, California and employ approximately 240 people. The acquisition agreement related to this acquisition is included in this Annual Report as Exhibit 4.3. See Item 19 — “Exhibits.”
 
In connection with the April 2011 acquisition of Fetzer Vineyards, the Company and Brown Forman entered into a transition services agreement. Among others, for a limited period of time Brown-Forman agreed to provide to the Company certain transitional services (agency, marketing, distribution, IT systems, human resources, and other related services) relating to Fetzer. Fetzer also will continue to supply its products to Brown-Forman for a limited period.
 
Business Strategy
 
Concha y Toro’s business strategy seeks to sustain attractive growth rates and achieve an even greater brand penetration and visibility in the different markets. The Company has therefore developed a wide range of products with which to participate in all market segments, offering high-quality wines at competitive prices.
 
Concha y Toro has focused specially on growth in the premium category, a very attractive segment due to its growth potential and prices, which have enabled it to improve the sales mix and increase its average sales price.
 
Following this strategy, the Company has invested around Ch$239 billion (not including capitalized interest) over the last ten years in land, vineyards, infrastructure and other wine business, in order to increase its own production, and in April 2011 acquired land, production and storage facilities in California, United States. It has also introduced the highest level technology to its production methods in the wine-making area, always with the objective of improving the quality of its wines. There has also been a constant development of new products, investigation into new grape varieties and incorporation of new grape-producing valleys.
 
In the commercial area, the global distribution network has been strengthened with the opening of the Company’s own distribution offices in key markets.
 
At the same time, it has developed in Argentina the same business model as used in the Chilean strategy. Viña Trivento seeks sustained growth for its exports, reflecting the acceptance of Argentine wines in the principal markets.
 
 
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In 2010, the Company made approximately Ch$23,191 million (approximately US$50 million) of capital investments, which included the acquisition of new vineyards, development of new vineyards, increasing the vinification and cellar capacity and buying new agriculture machinery, and the rebuilding of the damaged infrastructure in vinifcation and cellar capacity, after the February 2010 earthquake, among others. For 2011, the Company has established a capital expenditure budget of approximately Ch$145,500 million, the highest in the history of the Company (approximately US$300 million), to make the acquisition of Fetzer Vineyards, including its working capital needs, and support expected future growth in sales through planting of new vineyards and expanding production capacity. Investments mainly comprise acquiring and planting new vineyards, the construction of storage and vinification facilities, expansion of the bottling plant and acquisition of French and American oak barrels, for the production of all wines with an emphasis on premium and varietal wines. The Company expects to continue planting wine vines and developing the corresponding infrastructure needed on certain properties owned by the Company in Chile, the United States and Argentina. The Company believes that a key factor in its past success and in any future success is its ability to maintain competitive prices while improving the quality of its wines. In order to increase its market share in the domestic market, the Company has maintained price competitiveness with beer and wine from other producers, introduced new wines targeted at different consumer segments and increased marketing and advertising support for its products. In export markets, the Company believes that it can continue to consistently offer high-quality wines at competitive prices in the premium, varietal and bi-varietal segments and that such wines can successfully compete with the best European, Australian, South African and U.S. wines. See Item 4 — “Information on the Company — Business Overview — Domestic Marketing Strategies” and “ — Export Marketing Strategy.”
 
Chilean Wine Industry Overview
 
Wine Producing Regions - Chile. Chile is a country well-suited for growing fruit, including grapes. Geographically, Chile is a strip of land running approximately 4,345 kilometers (2,650 miles) north to south, but is only 400 kilometers (244 miles) at its widest point. It is bordered by the Andes Mountains to the east and the Pacific Ocean to the west. The area located between the town of La Serena in the north and the Bio-Bio River in the south, generally known as the Central Zone, is where vinífera grapes are grown.
 
The Central Zone stretches for approximately 500 kilometers (309 miles) and is located between 32° and 38° latitude south. This location coincides with the latitude band of 30° to 50°, in which virtually all of the world’s wine-producing areas are located. For example, California’s vineyards are located at approximately 34° to 38° latitude north and Australia’s vineyards at 32° to 40° latitude south. France’s vineyards are farther north between 40° and 51° latitude north.
 
The climate of Chile’s Central Zone is defined as temperate Mediterranean with an extended dry season. Rainfall mainly occurs during wintertime, with annual averages of 300 mm to 700 mm. Rainfall is strongly influenced by the El Niño and La Niña phenomena. If El Niño brings rainier and warmer conditions, La Niña brings dry and colder weather. Springs are usually mild, albeit not completely frost-free; when they do hit, frosts strongly affect the production of grapes. The dry season spans from summertime to the early days of fall, a pattern which favors the ripening of both red and white grapes.
 
The Company owns or leases vineyards in the nine principal wine-growing regions in Chile. These regions include, from north to south: Limarí, Aconcagua, Casablanca, San Antonio, Maipo, the Rapel Valley sub-regions of Cachapoal and Colchagua, Curicó and Maule. Most of these regions possess distinct weather and soil characteristics. However, they share the important characteristics of cool nights and hot days with daily temperature variations of 12°C to 20°C in the summer. This type of climatic condition is essential for growing “wine quality” grapes. See Item 4 — “Information on the Company — Business Overview — Vineyards.”
 
Limarí Valley. Limarí is a transversal valley that runs from east to west, from the Andes to the Pacific and is situated 400 kilometers (250 miles) north of Santiago. It is a fairly narrow valley bounded by small mountainous chains to the north and south; its main features are sedimentary and mineral soils and a semi-arid climate with strong marine influence, particularly in the area closer to the Pacific Ocean. The absence of rainfall during ripening season, in addition to the extreme luminosity of the skies, makes for concentrated grapes with enhanced color and aromas. The varieties that benefit the most from this privileged setting are Chardonnay, Sauvignon Blanc and Syrah.
 
 
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Aconcagua Valley. Aconcagua valley is located approximately 90km (56 miles) to the north of Santiago. The Aconcagua River is the main source of irrigation for the fertile lands around and thus permits our grapes to be harvested in alluvial soils. This zone is known for its benign Mediterranean weather, in which the high temperatures during the day contrast harmonically with colder nights. Some regions of this valley have been recognized as ideal for the production of red wine varieties, due to the pleasantly warm temperatures, while the coastal areas’ marine cooling breezes are suitable for the production of white wines.
 
Casablanca Valley. The Casablanca Valley is located 100 kilometers (62 miles) northwest of Santiago and has deep, sandy, permeable soils and a cool climate. The Company believes that this region represents an exceptional microzone to produce premium white wines, such as Chardonnay and Sauvignon Blanc, due to its particular climate, specially its heavy marine weather and morning fog during spring and summer.
 
San Antonio Valley. One of the most recently created Chilean denominations, this small valley was only defined as a controlled origin in 2002. San Antonio stretches to the very edge of the Pacific Ocean and its characteristic lack of significantly high relief allows for the free entry of the strong oceanic influence. The ensuing frequent breezes, fresh temperatures and clayish soils make it a favorite spot for cold-climate white varieties and Pinot Noir.
 
Maipo Valley. The Maipo Valley, located just west of the Andes Mountains and south of Santiago, is renowned worldwide for the excellence of its red wines. The Maipo Valley has a Mediterranean climate, with a dry summer and high daily temperature variations due to a combination of oceanic and Andean influences. Its soils are alluvial and colluvial, organically poor and abundant in gravel. They are irrigated with glacial waters flowing from the Andes mountain range.
 
Rapel Valley. The Rapel Valley is located 100 to 180 kilometers (62 to 112 miles) south of Santiago, between the cities of Rancagua and San Fernando. It has a warm climate and deep, rich alluvial soils, irrigated by water from the Rapel and Cachapoal Rivers. This region’s production is oriented toward red wines.
 
Cachapoal Valley. Part of the greater Rapel Valley, Cachapoal is located 100 to 180 kilometers south of Santiago and covers the 80–kilometer long stretch (62 to 112 miles south of Santiago) between the cities of Rancagua and San Fernando. Its benign weather, normally lacking in frosts and warm summers, suits varietals that call for a delayed harvest, such as Carmenere. Irrigated by the Rapel and Cachapoal rivers, its soils have an alluvial origin and are deep and rich. Most of this valley’s production is geared toward red wines.
 
Colchagua Valley. This valley is part of the grand Rapel Valley. Its soils vary from the deep and fertile sandy-clay loam organically rich soils to sandy soils. Its soils are irrigated by the water from the Tinguiririca River. The valley is renowned for growing a wide range of grape varieties, where the Cabernet Sauvignon and Carmenere varietals stand out.
 
Curicó Valley. The Curicó Valley is similar to the Rapel Valley in terms of its geographic features, soil and climatic conditions. It is located between the Rapel and Maule Valleys and its main commercial center is the city of Curicó. The climate and soil conditions in the valley are suitable for the production of a wide variety of premium wines.
 
Maule Valley. The Maule Valley is located to the south of Curicó Valley, 200 to 400 kilometers (124 to 248 miles) south of Santiago. This region has a warm climate, generous winter rains and organically rich soils. Wines produced from grapes grown in the Maule Valley typically have higher alcohol content.
 
Non-irrigated areas in the Maule Valley are planted with a rustic grape called País, which is used to produce table wine for the popular wines segment of the domestic market.
 
The Company believes that Chilean land suitable for grape cultivation is cheaper than comparable land in most of the other wine-producing areas of the world. Chilean vineyards take typically three to four years after planting to produce grapes that can be used for wine making. A vineyard can produce grapes suitable for vinification for up to 40 years or more. The annual growing season starts in September and lasts until April or May. Harvest occurs between March and May, depending on the location of the vineyard and the variety of the grape being grown.
 
 
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Wine Producing Regions - Argentina. The Company believes that the wine growing regions surrounding Mendoza, Argentina are capable of producing world class wines and will complement the export products currently being made in Chile.
 
Luján de Cuyo Region. Luján de Cuyo is located in the upper part of the Mendoza River, 22 kilometers (13.7 miles) to the south of Mendoza city. The altitude in this area ranges form 650 to 1,060 meters (from 2,132 to 3,478 feet) above sea level. Together with Maipú, it constitutes a traditional grape-growing region known as “First Zone”. This First Zone is excellent for growing red varietals, Malbec in particular. Its soil is alluvial and sandy, somewhat organically poor but with very good drainage characteristics. Day and nighttime temperatures vary by approximately 14ºC , which favors the production of red wines.
 
Maipú Region. The Maipú region is located in the upper part of the Mendoza River, 18 kilometers (11 miles) to the southeast of the city of Mendoza, next to Luján de Cuyo. Its altitude is 790 meters (2,592 feet) above sea level. The area is suitable for the production of red grapes such as Malbec and Cabernet Sauvignon.
 
Tunuyán Region. Tunuyán is located 80 kilometers (49 miles) southwest of Mendoza city and, together with Tupungato and San Carlos, forms the Uco Valley. This valley rises to 1,400 meters (4,593 feet) above sea level, the highest grape-growing altitudes in Mendoza. Because of the altitude and proximity to the Andes, the Uco Valley has a cooler climate than the First Zone, which makes this region oriented towards the production of white varietals and certain red ones. Day and nighttime temperatures vary by approximately 25ºC , an ideal range for the development of optimum color and tannins in the grapes. Its soils are stony, sandy and very permeable, lacking in drainage or salinity problems.
 
Tupungato Region. The Tupungato region is located 90 kilometers (56 miles) southwest of Mendoza and rises to approximately 1,100 meters (3,600 feet) above sea level. Elegant whites and early ripening reds grow well here. Syrah and Pinot Noir are popular examples of grapes grown in this area.
 
La Consulta-San Carlos Region. San Carlos region is located 110 kilometers (68 miles) southwest of Mendoza. The altitude in this area ranges from 1,000 to 1,200 meters (from 3,280 to 3,937 feet) above sea level. The area is well suited for red grapes such as Malbec.
 
Rivadavia Region. The Rivadavia region is located 80 kilometers (49 miles) southeast of Mendoza and is part of the East Mendocino region. Its altitude is 660 meters (2,165 feet) above sea level in a zone of sandy soil with very good drainage characteristics. The average temperature is higher than in the First Zone and Uco Valley regions which, together with the availability of water from the Tunuyán River, allows for the optimal development of different varieties of grapes, the most important of which are the Malbec and Syrah varieties.
 
San Martín Region. San Martín is located 50 kilometers (31 miles) to the southeast of Mendoza. Altitudes in this zone average 640 to 750 meters (2100 to 2460 feet) above sea level. Its sandy-loam and sandy-lime soils are irrigated by the Tunuyán and Mendoza rivers. The climate is temperate and is characterized by a pronounced annual temperature variation, a feature that favors the vine’s vegetative rest period during winter.
 
Phylloxera. Phylloxera, a pest which attacks the roots of grapevines, has widely infested vineyards outside of Chile. The pest generally renders a vine unproductive within a few years following initial infestation. Although an infestation of phylloxera over time decreases the amount of fruit that a vine produces, it does not directly impair the quality of the fruit and poses no known human health hazards. Since no pesticide has been proven to be effective in stopping the spread of phylloxera, the only known solution is to replant infested vineyards with resistant root stock.
 
Chile is one of the few countries where pre-phylloxera Bordeaux cuttings are widely used and as such, phylloxera has not been found in Chile to date. The Company still uses the original French root varieties, introduced from France approximately 125 years ago, which remain free of this pest. To protect itself from the possibility of phylloxera infestation, the Company carefully screens all cuttings before planting. Regulations imposed by the Chilean Agriculture Service require that all vegetation introduced into the country be isolated under observation for a period of two years. There can, however, be no assurance that the Company’s and other Chilean producers’ vineyards will remain free of phylloxera infestation. Infestation would have a material adverse effect on the Company and its production of grape crops.
 
 
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Wine Classifications. Wines are classified by Chilean wine producers as either sparkling wines or table (still) wines. Sparkling wines are wines which obtain effervescence through a second alcoholic fermentation process. With the exception of popular wines, Chilean table wines are generally classified according to (i) the variety or varieties of vinífera grape from which they are made, (ii) region of origin and (iii) vintage. Table wines are also classified as either premium, varietal, bi-varietal or popular wines.
 
Premium wines are wines made from selected grapes of a single variety and aged in barrels. These wines receive extra care throughout the production process and command higher prices. Varietal wines can be made either of a single variety of grape or of a selective blend of varieties of grapes (known as bi-varietals). Popular wines are inexpensive wines which are not aged and are not made from a specific variety of grapes.
 
In 1995, the Ministry of Agriculture implemented a decree to regulate wine bottle labeling, which included the use of grape varieties, vintage years and regional denominations of origin. The decree was drafted by a committee (which included representatives of the Company) designated by the Asociación de Viñas de Chile A.G. (the “Exporters’ Association”). The decree ordered that Chilean premium and varietal wines must contain at least 75% of the variety of grapes specified on the label. This decree enhanced the image of the Chilean wine industry, by providing for better information, quality and transparency for the consumer. The Company has adopted most of the controls set forth in the decree and continues to benefit from the enhanced image of the Chilean wine industry.
 
B. Business Overview
 
Vineyards
 
In order to decrease its dependence on purchased grapes and wines and to gain greater control over the cost and quality of its principal raw material, the Company initiated a capital investment program in the beginning of the 1990s. To this end, the Company has purchased land and planted vines for the production of grapes for its premium, varietal and bi-varietal wines in order to maintain its production of grapes in proportion to the growth in demand of its premium wines. Over the past few years the Company has acquired land in other wine regions in order to diversify the agricultural risk.
 
As of December 2010, the Company had approximately 11,149 arable hectares (approximately 27,538 acres) on 43 owned and 7 leased vineyards in the Limarí, Aconcagua, Casablanca, San Antonio, Maipo, Cachapoal, Colchagua, Curicó and Maule Valleys of the Central Zone in Chile and on 8 vineyards in the Maipú, Tupungato, Rivadavia, San Carlos, Luján de Cuyo and San Martín regions, all located in Mendoza, Argentina. As of December 2010, more than 85% of the arable land owned or leased by the Company is planted with wine-producing grapes in various stages of maturity. Approximately 67% of the Company’s planted hectares in Chile are planted primarily with five types of noble grapes: Cabernet Sauvignon, Merlot, Carmenere, Chardonnay and Sauvignon Blanc. In recent years, the Company has increased the planting of these five varieties of grapes in response to increasing consumer demand in the United States, Europe and Asia for premium and varietal wines. In Argentina, 45% of the Company’s vineyards are planted with the Malbec variety, in line with the demand for Argentine wines in the export markets, specially the U.S. market.The Company believes that with the plantings of these noble grape varieties in Chile and in Argentina, it should be able to respond to the shift in consumer demand for premium and varietal wines made from these varieties of grapes. There can be no assurance, however, that consumer demand for these wines will increase in absolute terms or that consumption of wines produced by the Company from these varieties of grapes, as opposed to those produced by its competitors, will increase. In addition, there can be no assurance that competitors of the Company, either singly or in the aggregate, will not be in a better position to take advantage of changing consumer demand patterns for premium and varietal wines, by reason of planted acreage or otherwise.
 
The Company’s remaining land under cultivation is planted mainly with Syrah, Pinot Noir, Malbec, Viognier, Pinot Blanc, Pinot Gris, Chenin Blanc, Riesling, Gewurztraminer and Sangiovese grapes.
 
The Company expects that the vines planted in 2007 will be in full production in 2011.
 
 
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The table below shows the Company’s currently-producing and newly-planted vineyards by valley as of December 2010.
 

 
               
Total
                   
   
Currently
   
Plantings
   
Vineyards
          Orchards (1)    
Total
 
Vineyards
 
Producing
     2007-2010    
Planted
   
Fallow
       
Arable
 
   
(in hectares)
                                 
                                       
Chile
                                     
Limarí Valley
    556       340       896       322       113       1,331  
Casablanca Valley (2)
    384       32       415       11             426  
Aconcagua Valley
                      129             129  
San Antonio Valley
    130             130                   130  
Maipo Valley (3)
    892       82       974       22             997  
Cachapoal Valley - Rapel Valley
    1,054       252       1,306       525       60       1,892  
Colchagua Valley - Rapel Valley (4)
    1,327       430       1,757       13             1,770  
Curicó Valley
    466       200       666       45             711  
Maule Valley
    1,812       489       2,300       253             2,554  
                                       
Total Chile:
    6,621       1,824       8,445       1,320       173       9,939  
                                                 
Argentina
                                   
Mendoza Valley
    901       167       1,068       142             1,210  
Total Argentina:
    901       167       1,068       142             1,210  
                                                 
Total General:
    7,522       1,992       9,513       1,462       173       11,149  
 
(1)
These hectares include 173 hectares of fruit trees planted on the Company’s La Granja, Peumo and Idahue vineyards. This land can be returned to grape production.
(2)
The Company leases three vineyards in the Casablanca Valley (93.73, 125.79 and 27 arable hectares) with leases expiring in 2023, 2028 and 2036, respectively.
(3)
The Company has leased one vineyard with 72 arable hectares since 1993 from Sociedad Protectora de la Infancia (“Protectora”), an unaffiliated, non-profit institution. The lease of this vineyard expires in 2013; however, the lease is cancelable by Protectora with one year’s notice and payment of a penalty. In 2004 the Company leased an 80.6 hectare vineyard in production, from Viñedos Emiliana, this lease expires in 2013. In 2006, the Company leased another vineyard from Viñedos Emiliana with approximately 112 hectares in production; this lease expires in 2018.
(4)
In 2008, Viña Cono Sur leased two vineyards in Colchagua valley comprising of 104.5 arable hectares.

The Company believes that the diverse microclimates and soils of the areas in which its vineyards are located, as well as the trellis systems used in its vineyards, allow it to grow a wide variety of grapes and thereby offer a broad range of wines. In addition, the Company believes that this diversity helps to minimize the agricultural risks inherent in its operations.
 
Although Chilean winters are relatively mild, Chilean vineyards have suffered frost damage in the past; Generally, September and October are the most likely periods for frost damage, specially in areas closest to the Andes Mountains. The Company tries to protect its grapes against risk from frost through various preventive techniques, including the use of helicopters and stationary propellers to raise the temperature of the air by hovering over vineyards. The Company has also taken steps to protect against soil erosion and other ecological damage by using special irrigation methods.
 
 
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Wine Production Methods
 
Wine production methods vary by type and quality of wine. The Company uses the following production methods (certain wine industry terms used in the following discussion are defined at the beginning of this report, in “Certain Defined Terms — Glossary of Special Terms”):
 
Premium Reds. The Company’s premium red wines are primarily made from select Cabernet Sauvignon, Merlot, Carmenere, Syrah, Pinot Noir and Malbec grapes grown in vineyards in the Maipo, Rapel and Maule valleys. The wines are made in the Company’s Puente Alto, Cachapoal and Lourdes plants. As part of its capital expenditure program, the Company has installed the most advanced stainless steel fermentation tanks available that incorporate refrigeration and heating systems. Grapes are crushed, separated from their stems and the must is fermented with the skins and pulp in stainless steel tanks at temperatures of 28°C to 30°C (82°F to 86°F), to obtain color and develop body. The resulting wine is left in contact with the skin for longer periods in the case of premium red wines than for red varietal or bi-varietal wines. Contact with the skin and solids (the maceration process) give the wine body, color and complexity. After separation and pressing of the solids to extract press wine, the wine is subjected to a malolactic fermentation process. The malolactic fermentation uses either introduced or normally present bacteria to transform the malic acid with a lower Ph to lactic acid of higher Ph, producing a smoother and more biologically stable wine with enhanced aroma and bouquet. The wines are then aged in French and American oak barrels for a period of eight to eighteen months, depending on wine type, brand and kind of barrel, in order to obtain additional body and complexity. Once bottled, the wine is aged further in the Company’s wine cellars at Pirque for two to twelve months, depending on the brand.
 
Premium Whites. Grapes selected from the noblest varieties, such as Chardonnay, Sauvignon Blanc, Viognier, Riesling and Gewurztraminer from the Company’s Casablanca, Maipo, Curicó and Maule vineyards are crushed, separated from their stems and introduced into pneumatic presses in order to extract clean juice. Unlike red wines, white wines are generally fermented without their skins and seeds. In order to convert the sugar into alcohol, this juice is then fermented, with yeast, in French and American oak barrels or temperature-controlled stainless steel tanks, depending on variety, vineyard and brand. Lower temperatures between 12°C and 18°C (53°F and 64°F) are considered optimal for quality during this process. The resulting wine is aged on the fine lees in the same tanks as used in fermentation for at least six to eight months in order to obtain fruitiness, body and complexity. Once bottled, premium white wines are aged from two to twelve months in the Company’s wine cellars, depending on the brand.
 
Late Harvest is a sweet, aromatic dessert wine made from Sauvignon Blanc and Riesling grapes that were left on the vine to over-ripen, resulting in a high concentration of sugar and a reduction in acidity. The vinification process for Late Harvest is similar to that for the Company’s other premium white wines.
 
Red Varietals and Bi-varietals. The production process for red varietal and bi-varietal wines is similar to that of premium red wines and involves grapes from the Company’s Rapel, Curicó and Maule vineyards. These wines are macerated for a shorter period of time and are stored in stainless steel tanks and non-reactive epoxy-lined cement tanks until bottling. Bottling normally begins approximately six months later.
 
White Varietals and Bi-varietals. Grapes from the Company’s Rapel, Curicó, Maule and Casablanca vineyards are crushed and separated from their stems before they are pressed to extract the grape juice. The juice is then fermented in temperature-controlled stainless steel tanks. The wines are stored in stainless steel tanks or in inert epoxy-lined cement tanks for three months before bottling.
 
Sparkling Wine. Sparkling wines are the product of a second alcoholic fermentation of wine with yeasts in isobaric tanks for a period from two to eight months, depending on the type of sparkling wine. This second fermentation allows for the retention of the characteristic effervescence. The Company produces four types of sparkling wine. Casillero del Diablo and Cono Sur are sparkling premium wines made from Chardonnay and Pinot Noir grapes. The Company also produces a standard sparkling wine made from Chardonnay, Riesling and Chenin Blanc and a Sparkling Moscato made from Moscatel grapes.
 
Popular Wine. The Company produced approximately 100% of its popular wine from grapes and bulk wine purchased from independent growers. These grapes are vinified at four locations using a process similar to that used for varietal wines. Popular wines are not aged; instead, they are bottled or packaged promptly.
 
Bulk Wine. Almost all the bulk wine sold by the Company is purchased from outside suppliers.
 
 
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Sources of Grapes and Purchased Wine
 
Grapes are the main raw material in the wine making process. In 2010, approximately 67% of the grapes used in the production of premium, varietal and bi-varietal wines were purchased from third parties. In addition, the Company purchased grapes and bulk wine required to produce approximately 100% of its popular wines. Prevailing prices for grapes at harvest time reflect market conditions.
 
Company Vineyards. In 2010, approximately 33% of the Company’s production of premium, varietal and bi-varietal wines was from grapes grown on the Company’s owned and leased vineyards in Chile. The Company believes that production of its own grapes offers greater control over costs and quality and improves reliability of supply. To that end, the Company continues to expand its grape production, specially in the premium category, in order to support the volume growth and to be able to improve and control the quality of its wines. The Company’s policy is that, to the extent possible, only grapes grown in the Company’s own vineyards are to be used to produce the Company’s premium wines.
 
Outside Suppliers. In order to satisfy its need for grapes for the production of premium, varietal, bi-varietal and sparkling wine not otherwise met by its own vineyards, as well as its requirements for grapes and bulk wine for 100% of its popular wines, the Company buys grapes from approximately 859 independent growers in Chile. The identity of such growers, as well as the amounts purchased from them, does not change significantly from year to year and most of these growers have been selling to the Company for many years. The main criteria used to select independent growers are geographic location, the variety of grapes grown and the grower’s farming methods. With the objective of assuring quality production, the Company offers its suppliers technical assistance based on rigorous criteria similar to that which is applied within its own wineries. The Company also purchases small quantities of grapes from entities in which several of its directors, executive officers or members of their families have an interest. See Item 7 — “Major Shareholders and Related Party Transactions — Related Party Transactions.”
 
In accordance with Chilean wine industry practice, most of the Company’s agreements with growers only cover one year’s production and are renewed from year to year. This renewal is not compulsory and depends on the Company’s demand and seasonal market prices. In order to minimize the risk of crop loss, the agreements are entered into between January and April each year, after the grapes have begun to mature and the size of the crop can be more accurately estimated. Delivery schedules are agreed upon according to the degree of ripeness of each grape variety. The management of these outside vineyards is directed by the Company’s own technical personnel and the Company establishes standards regarding the use of pesticides, cultivation, harvest date, transportation system, sugar, acidity and Ph concentration. Selection of the grapes and approval of their quality is carried out by the Company’s technical department. The price of the grapes is proportional to the estimated alcohol content over 12% in the resulting wine. Payment for grapes obtained from independent growers is made mainly in ten interest-free installments throughout the year. In 2010, the Company had long-term contracts with up to approximately 23% of its growers.
 
Bulk Wine Purchases. The Company purchases wine in bulk from a number of outside suppliers for the wine used in the production of the Company’s popular wines. The Company’s technical department approves such wine purchases. Payments are traditionally made in ten interest-free monthly installments.
 
Vinification
 
The Company seeks to use the latest technology in all areas of vinification while maintaining the wine-making traditions of its founders. The Company has twelve wine-making plants in Chile which turn grapes into premium, varietal and bi-varietal wines. The locations of these plants and their production capacity in 2010 are shown below. Additionally, the Company leases plants, mostly to vinify generic grapes for the production of popular wines.
 
 
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In Argentina, Trivento owns two plants for the vinification and aging of its wines. Additional capacity to meet its vinification needs is leased from third parties.
 
       
Production 2009
   
Production 2010
 
Plant
 
Valley
 
(in millions of kilograms)
   
(in millions of kilograms)
 
                 
Owned - Chile
               
Nueva Aurora
 
Limarí
    9.1       11.2  
Puente Alto
 
Maipo
    12.9       11.2  
Lo Espejo
 
Maipo
    5.6       4.6  
Cachapoal
 
Cachapoal - Rapel
    33.1       22.7  
Chimbarongo
 
Colchagua - Rapel
    69.9       48.7  
Cono Sur
 
Colchagua - Rapel
    12.4       10.7  
Peralillo
 
Colchagua - Rapel
    2.3       3.5  
Las Mercedes
 
Colchagua - Rapel
    10.2       8.4  
Lontué
 
Curicó
    28.4       16.6  
Curicó
 
Curicó
    9.7       8.5  
Lourdes
 
Maule
    27.0       23.0  
San Javier
 
Maule
    35.0       32.6  
Total Owned - Chile
    255.6       201.7  
                     
Owned - Argentina:
                   
Trivento
 
Maipú - Mendoza
    11.8       16.8  
Tres Porteñas
 
San Martín - Mendoza
    9.5       18.5  
Total Owned - Argentina
    21.3       35.3  

In addition, the Company’s facilities at Pirque have the capacity to produce 10.0 million bottles or 7.5 million liters of sparkling wine per year, with the incorporation of a new production line..
 
The Company uses a combination of epoxy-lined cement tanks, stainless steel tanks and French and American oak barrels to ferment, age and store its wine. As of December 2010, the Company’s total storage and fermentation capacity in Chile was approximately 323 million liters. Total owned capacity in Argentina was 31 million liters. Trivento rents additional storage facilities, as needed, for its operation.
 
The following table shows the Company’s approximate fermentation and storage capacity by type of container for the years indicated:
 
    December,  
Type of Container
 
2008
   
2009
   
2010
 
Chile:
  (in million liters)  
Epoxy-lined cement tanks
    185.4       193.5       216.2  
Steel tanks
    118.0       118.1       128.2  
French and American oak barrels
    10.7       11.4       10.9  
Chilean wood casks
    0.3       0.3       0.2  
Total Chile
    314.4       323.3       355.5  
                         
Argentina:
                       
Epoxy-lined cement tanks
    19.3       17.2       17.2  
Steel tanks
    10.6       12.5       12.5  
French and American oak barrels
    0.8       1.0       0.9  
Total Argentina
    30.7       30.7       30.6  

The Company uses American and French oak barrels for the production of all its premium wines, except Late Harvest. Although the use of oak barrels increases the Company’s winemaking costs, the Company is certain that it enhances the quality of its premium wines. Oak barrels are purchased in several sizes and are treated prior to delivery in accordance with the Company’s needs. Oak barrels are used for up to two years to produce the highest quality premium wines, such as Don Melchor and are then used for another five years to enhance other wines. As of December 2010, the Company had approximately 52,500 French and American oak barrels.
 
 
23

 
 
French oak barrels are used to make the Company’s premium Don Melchor, Carmin de Peumo, Gravas del Maipo, Amelia, Terrunyo, Marqués de Casa Concha and Trio brand wines, while American oak barrels are used for its premium Casillero del Diablo brand wine. Most of the Company’s stainless steel tanks are fitted with cooling systems to prevent wine from losing quality at higher temperatures. All of the Company’s stainless steel tanks for use during fermentation are equipped with heating and cooling systems to regulate the temperature in the fermentation process.
 
Bottling
 
After vinification and, in the case of premium wines, aging, wine is ready to be bottled. The Company has three bottling plants near the Santiago metropolitan area: Pirque, Lo Espejo and Vespucio plants and a plant in Lontué. The Pirque bottling plant, located 28 kilometers from Santiago, is the Company’s principal bottling plant and a large amount of the Company’s premium, varietal, bi-varietal and sparkling wines are bottled there. The plant has seven bottling lines (six of them automatic, and one manual) accommodating bottles of 1.5 liter, 1 liter, 750 milliliter, 375 milliliter and 187 milliliter capacities. In addition the plant has one bag-in-box line producing 2 and 3 liters capacity formats. The facility in Pirque is equipped with the most advanced bottling and labeling equipment available and has an installed capacity of 14 million liters per month when operating three eight hour shifts per day, six days a week.
 
In March 2007, the Company leased a bottling plant from Viña Canepa. This plant has five bottling lines with a capacity of 4.5 million liters per month when operating three eight shifts per day, six days a week. This plant is located in Lo Espejo, in Santiago.
 
During 2007 the Company added a new bottling plant and logistic center—the Vespucio plant. This bottling plant includes a modern bottling line imported from Italy with a nominal capacity of 12 thousand bottles per hour when bottling 750 milliliter bottles, and 8 thousand bottles per hour when bottling 1.5 liter bottles,. This bottling line is specially designed to work large orders.
 
The Company’s bottling plant in Lontué, located 200 kilometers from Santiago, bottles wine in five liter glass jugs and in 0.5 liter, 1 liter, 1.5 liter and 2.0 liter Tetra Brik packages which are made of several layers of paper, aluminum and polyethylene. Similar packages are used worldwide for juice, milk, wine and other products. The Tetra Brik packaging line is completely automated. The Company has a license from Tetra Pak Chile to utilize the Tetra Brik technology and purchases pre-printed unassembled packages from Tetra Pak Chile. The Lontué plant’s Tetra Pak packaging three machines have an installed capacity of 16.9 million liters per month based on three shifts operating eight hours a day, six days a week.
 
The Company has a quality control department which controls the raw materials used in each bottling plant and tracks the product up to the point of sale through a system of computer coding for each bottle and case produced. The Company also uses electronic monitoring equipment to ensure that bottles are filled to the correct level.
 
All of the Company’s premium and export wines are bottled in new bottles. Cristalerías, a principal shareholder of one of the Company’s main competitors, Santa Rita, supplies almost all of the Company’s bottles. The Company obtains the remainder of its bottles from other Chilean and Argentine manufacturers. Corks for most wines are produced in Spain and Portugal but are finished by Chilean firms. The Company owns 49.96% of the principal cork supplier, Industria Corchera. See Item 7 — “Major Shareholders and Related Party Transactions — Related Party Transactions.” Labels are produced in Chile. Chilean companies supply cases and capsules (the tin, plastic or aluminum covering for the neck of a wine bottle).
 
The Company believes that, except for bottles and Tetra Brik packages, alternative sources of supply are readily available. The Company believes that it could find alternate suppliers for bottles and Tetra Brik packages, but it could be adversely and materially affected in the short-term. New bottles and preprinted, unassembled Tetra Brik packages are priced in U.S. dollars. Changes in the Chilean peso to U.S. dollar exchange rate could increase the cost of components and have a material adverse effect on the Company.
 
 
24

 
 
Storage. The Company has four warehouses for finished wine with the following capacities: Pirque 306,000 cases, the Vespucio logistic center 335,000 cases, the Santa Rosa warehouse 200,000 cases and the Lo Espejo plant 358,000 cases.
 
Domestic Distribution. The Company has its own direct distribution capacity through its wholly-owned subsidiary, Comercial Peumo. Comercial Peumo has a network of 15 regional offices to service the entire Chilean national territory and 14 Distribution Centers. Its sales force is made up of 138 salespeople, 39supervisors, 2 regional sales managers and 4 sales managers by distribution channel. Comercial Peumo serves approximately 15,000 customers throughout Chile, making it the largest wine-oriented distribution company in Chile. The two largest single customers accounted for approximately 10.4% and 8.9% of the Company’s domestic sales in 2010.
 
A wholly-owned subsidiary, Transportes Viconto, transports bulk wine products between the Company’s cellars, production and bottling facilities and delivers wine products to container ships located in Chilean ports. Transportes Viconto relies on an eight truck fleet, with a complement of trailers and tanks that had transported 112 million liters in 2010 between the wine storage locations and the bottling plants.
 
Company Sales - Chilean Markets
 
Domestic Wine Sales. The Company’s domestic sales in liters, excluding sales of bulk wine, in 2009 and 2010 were approximately 74.2 million liters and 70.4 million liters, respectively, resulting in gross revenues of Ch$53,705 million and Ch$59,100 million, respectively.
 
The Company’s bulk wine sales fluctuate from year to year because the Company sells bulk wine in the domestic market to reduce excess inventories. In 2010, sales of bulk wine represented 0.9% of total wine sales in the domestic market.
 
The Company is the largest wine producer in Chile and according to AC Nielsen, in 2010, the Company had the largest share of the domestic market with a 30.7% share in terms of volume and a 26.8% share in value. The Company competes in all segments of the branded Chilean market and seeks to keep prices competitive to make its products attractive to consumers. Its variety of brands allows it to target different market segments, from its upscale premium Don Melchor to its popular wine lines, while maintaining a competitive price/quality relationship across the range.
 
The following tables show the Company’s total domestic wine sales in constant Chilean pesos and liters for each of the calendar years indicated:

   
Domestic Wine Sales
 
   
2009
   
2010
   
Mill. Ch$
   
%
   
Mill. Ch$
   
%
Bottled wine
    53,631       99.8 %     59,100       99.1 %
Bulk
    85       0.2 %     539       0.9 %
Total
    53,716       100.0 %     59,639       100.0 %
                                 
      2009       2010
   
Th. Liters
   
%
   
Th. Liters
   
%
Bottled wine
    74,235       99.8 %     70,435       98.4 %
Bulk
    161       0.2 %     1,155       1.6 %
Total
    74,396       100.0 %     71,590       100.0 %
 
 
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The Chilean wine market can be divided into segments based on the price of a 750 ml bottle. The Company targets the following market segments: popular wines with prices ranging from Ch$500–999 per liter; bi-varietal (blend) wines with prices ranging from Ch$999–1,490; varietal wines with prices ranging from Ch$1,890–2,499; premium wines with prices ranging from Ch$3,690–5,000; super premium with prices between Ch$6,990–9,990; and ultra premium with prices over Ch$10,000.
 
Local Brands and Prices. The table below lists the Company’s major brands by segments of the Chilean wine market and approximate retail prices for each brand per 750 ml bottle as of April, 2011. Prices do not vary by type of wine within brand category.
 
Segment
 
Brand
 
Approximate Retail Price
       
(As of April 2011 Chilean pesos)
Ultra Premium
 
Carmín de Peumo
    90,000  
   
Gravas del Maipo
    85,000  
   
Don Melchor
    59,000  
   
Terrunyo
    15,000  
   
Amelia
    17,000  
Super Premium
 
Marqués de Casa Concha
    9,990  
   
Gran Reserva Serie Riberas
    6,990  
Premium
 
Trio
    4,490  
   
Casillero del Diablo
    3,690  
   
Late Harvest(1)
    2,390  
Sparkling
 
Subercaseaux
    2,490  
Varietal
 
Sunrise
    1,890  
   
Santa Emiliana(2)
    1,890  
Bi-varietal
 
Frontera
    1,490  
Popular(3)
 
Exportación
    1,305  
   
Clos de Pirque
    1,300  
   
Tocornal
    1,094  
   
Fressco Cooler
    945  
 

(1)
Late Harvest is a Sauvignon Blanc dessert wine which is only sold in 375 ml bottles.
(2)
The Company has a license from Viñedos Emiliana to bottle and distribute the Company’s wine domestically under Viñedos Emiliana’s labels.
(3)
Popular wine prices are per 1,000 ml.
 
Local Competition. The Company competes with a number of other Chilean wineries. The Company’s competitors in the premium segment are large and medium-sized Chilean wineries, mainly Santa Rita, Viña San Pedro Tarapacá S.A. (“San Pedro”), Bodegas y Viñedos Santa Carolina S.A., Viña Undurraga S.A., Viña Errázuriz S.A. and Cousiño Macul S.A.. The Company also competes, to a much lesser extent, with small Chilean wineries whose production and sales of premium wines are aimed primarily at export markets. Sales in the popular wine segment are concentrated in wines packaged in Tetra Brik packages. For the Chilean industry in 2010, Tetra Brik sales represented approximately 54% of all Chilean sales by volume in the popular wine segment. The Company believes that non-Chilean wineries have negligible sales in Chile because they find it difficult to match the price-value relationship offered by Chilean wineries, especially in the popular wine segment.
 
Domestic Marketing Strategy
 
The Company is seeking to increase its market share in all segments of the Chilean wine market, specially in the premium and varietal wine segment. The Company believes it is well positioned within this market due to its portfolio of brands, which it believes successfully competes with other wine producers in all segments of the domestic market. In 2010, we saw increases in sales of the Company’s premium wines. We also increased prices for our popular wines , in line with the objective of improving the profitability of our line of products.
 
 
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In terms of distribution, the strategy of the Company is to be present in all relevant channels for wine sales in Chile, with special focus in supermarkets and the retail channel. Accordingly, the retail sector of the Company has been strengthened both in commercial and marketing terms.
 
Regarding the portfolio of products, the Company is permanently developing new formats and updating the presentation of its products. Advertising methods and marketing strategies differ depending on whether the targeted segment is comprised of potential consumers of the Company’s premium, varietal, bi-varietal, or popular wines. During 2010, the greatest efforts in advertising were focused on strengthening the Clos de Pirque, Casillero del Diablo, Gran Reserva and Marques de Casa Concha brands in the market through mass media campaigns, including television, radio and press.
 
Domestic Sales – Other Products. In the past few years, Comercial Peumo—the distribution subsidiary for the Chilean local market—has entered into new non-wine businesses, specially in the liquor and beer categories. These categories show strong growth and present an expanded business opportunity for the subsidiary. In April of 2008, Comercial Peumo signed a distribution agreement with SAB Miller—one of the three largest brewers world wide—with the aim of enhancing the Company’s presence in the imported premium beer category. Accordingly, since May of 2008, Comercial Peumo has distributed, mainly in supermarkets, Miller Genuine Draft beer. In April 2009, Comercial Peumo signed a distribution agreement with Diageo Chile Limitada and commenced wholesale distribution of Diageo’s products in Chile, which include the different domestic distribution channels, except for the largest supermarket chains. The Diageo products covered by the agreement include Johnnie Walker whisky, Pampero rum, Baileys liquors, Smirnoff vodka, Gordons gin and Jose Cuervo tequila.
 
Comercial Peumo sales of non-wine products in 2009 and 2010 totaled Ch$14,843 million and Ch$20,382 million respectively, with its new business area contributing 21.6% and 25.4%, respectively of sales of Comercial Peumo.
 
Company Sales - Export Markets
 
According to the Exporters’ Association, exports of Chilean wine totaled Ch$ 726,352 million (approximately US$1,552 million) and 733 million liters in 2010, representing an increase of 12.4% in value and an increase of 5.7% in volume terms, as compared to 2009.
 
Export Sales and Competition. The Company is the largest exporter of Chilean wines on both a volume and value basis, with market share in 2010 of 24.0% and 27.8% (including bulk) respectively, according to the Exporters’ Association. The Company’s bottled wine market share by volume and US$ value was 36.6% and 31.5%, respectively, in 2010. The Company’s closest Chilean competitor in the bottled export segment, in terms of volume and US$ value, reported the equivalent of 12.2% and 10.5% in terms of volume and US$ value, respectively.
 
The following table sets forth the Company’s export market share among Chilean wine producers, as a percentage of both volume and US$ value for the years 2006 to 2010:
 
   
Export Market Share
 
   
Total Wine
 
Bottled(1) Wine
   
Volume
 
US$ Value
 
Volume
 
US$ Value
2005
  22.6 %   24.3 %   32.2 %   27.2 %
2006
  21.9 %   25.4 %   33.4 %   28.3 %
2007
  22.2 %   27.4 %   34.9 %   30.2 %
2008
  25.4 %   28.3 %   37.0 %   31.4 %
2009
  23.8 %   28.6 %   38.4 %   32.3 %
2010
  24.0 %   27.8 %   36.6 %   31.5 %
Source:  Vinos de Chile, Exporter’s Association
 
(1)   Bottled and bag-in-box.
 
 
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Principal Export Markets. This section describes principal trends and markets for Company sales originated in Chile which include exports to third parties and sales of the Company’s distribution subsidiaries in the UK, Nordic countries,Brazil and Singapore. Company sales in the export market are distributed among the premium, varietal, bi-varietal, sparkling and popular wine segments. The Company also sells bulk wine abroad.
 
The Company’s bottled export sales in volume in 2009 and 2010 totaled 158 million liters and 171 million liters, respectively, resulting in revenues of Ch$251,349 million and Ch$260,199 million in 2009 and 2010, respectively.
 
As of December 31, 2010, the Company’s principal regional export markets were Europe, the United States, South America, Central America, Asia and Canada. Each market is unique and there are differences within markets due to variations in local regulations.
 
Wine Sales in Export Markets

   
2009
   
2010
   
Mill. Ch$
   
%
   
Mill. Ch$
   
%
Bottled wine
    250,910       98.9 %     260,199       99.5 %
Bulk
    2,795       1.1 %     1,346       0.5 %
Total
    253,705       100.0 %     261,545       100.0 %
                                 
   
Th. liters
   
%
   
Th. liters
   
%
Bottled wine
    158,175       96.3 %     170,927       98.2 %
Bulk
    6,072       3.7 %     3,192       1.8 %
Total
    164,247       100.0 %     174,119       100.0 %

Percentage of Export  Sales by Volume to Regional Export Markets (excluding bulk wine sales)

Market
 
2008
 
2009
 
2010
Europe
  52.0 %   53.1 %   52.4 %
United States
  17.9 %   17.8 %   15.6 %
Central America, Mexico and the Caribbean
  9.0 %   8.4 %   9.2 %
South America
  7.9 %   7.4 %   8.2 %
Asia
  7.3 %   7.4 %   8.3 %
Canada
  4.4 %   4.1 %   4.2 %
Africa/Other
  1.5 %   1.8 %   2.1 %
Total
  100.0 %   100.0 %   100.0 %
 
 
28

 
 
Sales in Export Markets by Volume to Regional Markets

   
2008
 
2009
 
2010
 
Var %
 
Var %
   
Th. liters
 
Th. liters
 
Th. liters
  2009-08   2010-09
Europe
  75,592     84,025     89,488     11.2 %   6.5 %
United States
  26,000     28,128     26,664     8.2 %   -5.2 %
Central America, Mexico and the Caribbean
  13,075     13,253     15,760     1.4 %   18.9 %
South America
  11,572     11,699     14,027     1.1 %   19.9 %
Asia
  10,661     11,714     14,264     9.9 %   21.8 %
Canada
  6,421     6,556     7,186     2.1 %   9.6 %
Africa/Other
  2,147     2,800     3,539     30.4 %   26.4 %
Total
  145,468     158,175     170,927     8.7 %    8.1 %

Europe. In 2010, sales to Europe increased by 6.5% in volume terms to approximately 89.5 million liters or 52.4% of Company sales volume in export markets. The Company’s European markets can be subdivided into three areas: Germany and non-wine-producing Western Europe, wine-producing Western Europe (except Germany) and Eastern Europe.
 
The Company believes that greater market opportunities exist in the United Kingdom, non-wine-producing countries of Western and Eastern Europe and Germany. For these countries, in 2010, the order of importance by sales for the Company was as follows: the United Kingdom, Sweden, Denmark, the Netherlands and Russia. Among these countries, the Nordic countries (Finland, Sweden, Norway and Iceland) operate under a state-controlled system where each state purchases wine and sells it in its own stores at the retail level. The Company anticipates that in the future, the monopoly system in these countries may be replaced by a private or semi-private sales structure, but believes that because its brands are well known in these areas, the Company’s sales will not be adversely affected as a result. There can be no assurance, however, that such a regulatory change would not have a material adverse effect on the Company’s sales to such markets. During 2009, the Company started the operations of its own distribution subsidiaries in the Nordic countries of Sweden, Finland and Norway. These subsidiaries are responsible for the distribution of Concha y Toro, Viña Maipo, Trivento and Los Robles wines in these markets. Total sales in these markets in 2010 reached 11.3 million liters, representing a 4.7% decrease as compared to 2009 in terms of volume.
 
In the United Kingdom, the Company continues to broaden direct distribution to all market segments (i.e. multiples, specialists, cash and carry, wholesalers and independent vendors) and promote on-premise consumption (e.g., sales to restaurants), through its Concha y Toro, Viña Maipo, Cono Sur Trivento and Palo Alto brands. The impact of the severe economic contraction in this market led to strong demand in the lower-priced categories and promotional offers. The strength and breadth of the Concha y Toro UK portfolio enabled it to meet this demand with a highly-competitive offer centered on the brands Isla Negra, Viña Maipo and Frontera. Although expensive promotion activities were not taken on behalf of Casillero del Diablo, it experienced a small volume growth in 2010, due to steady distribution gain in the convenience sector. In 2010, Company’s sales in the United Kingdom grew by 6.3% to 5 million 579 thousand cases, compared to a market that decreased 2% in terms of volume, which is a reflection of years of investment in the United Kingdom market, where the Company has developed strong brand recognition based on quality and competitive pricing.
 
The Company’s marketing strategy in Germany and the non-wine-producing countries of Western and Eastern Europe focuses on expanding the premium wine segment, particularly with the Casillero del Diablo brand and building brand recognition. Sales to Continental Europe showed growth of 5.0%, reflecting the beginning of a recovery from the economic recession experienced during 2008 and most of 2009. The Company sees great potential in this region, with the exception of important wine producing countries such as Georgia, Hungary, Bulgaria and Moldova.
 
 
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In the major wine-producing countries of Western Europe (e.g., Italy, France, Spain and Portugal), where the Company faces greater competition, the Company’s marketing strategy is to shift from sales of small quantities of super-premium wines to higher volume sales of premium wines in the off trade (supermarkets and wholesale chains).
 
United States. Sales volume to the U.S. market, including exports from Chile and Argentina, accounted for approximately 30 million liters in 2010 and 16.2% of sales volume in export markets. Volumes decreased 1.7% in 2010, mainly as a result of a 6.4% drop in the popular premium category with a positive performance by the super premium category, with an increase of 18.7% in volume. According to the Exporters’ Association, in 2010 the U.S. market represented 16% of total Chilean bottled exports, being the second market in volume, and the Company was the leading Chilean exporter to the United States, with a market share in volume at 38.9% of total Chilean wine exported to the US. Wine markets worldwide are divided into segments according to the price range of the wines and competitors differ from one segment to another. According to the wine classification method generally used in the U.S. market, the Company believes that the following wine categories are a representation of the wines sold by the Company in the United States: ultra premium, super premium, premium and popular premium. The Company believes that the Company’s wines would be classified within such categories as follows: ultra premium —Don Melchor, Amelia and Terrunyo; super premium—Marqués de Casa Concha and Gran Reserva Serie Riberas; premium—Trio, Casillero del Diablo, Palo Alto and Xplorador; and popular premium—the Company’s varietal wines and bi-varietals, including Sunrise, Frontera and Viña Maipo varietal wines, among others.
 
The Company and its Chilean competitors are increasing their participation in the premium segment and establishing a strong presence in the varietal and bi-varietal segments. The Company’s strategy is to focus on sales within the premium and varietal categories. In the United States, the Company’s greatest market strength is in the varietal and bi-varietal segments due to the Company’s competitive price/value relationship. See Item 4 — “Information on the Company — Business Overview — Export Marketing Strategy.”
 
In the United States, the Company’s products principally compete with other Chilean wines, as well as Californian wines and wines imported from Italy, France, Australia, Spain, Germany, Portugal, Argentina and other wine-producing countries.
 
Central America, Mexico and the Caribbean. The Company’s 2010 sales volume to Central America, Mexico and the Caribbean totaled 15.8 million liters or 9.2% of the Company’s exports. The primary markets for the Company’s products in this region are Mexico, Costa Rica, Panama and the Dominican Republic. The Company has marketed its wines for more than twenty years in most of the countries in this region and the Company believes it is the largest Chilean exporter of bottled wines in all of these countries. Sales in volume terms increased by 18.9% in terms of volume, showing a strong recovery in volumes after the economic downturn of 2008 and most of 2009.
 
South America. In 2010, sales to South America increased by 19.9% in volume terms to approximately 14.0 million liters or 8.2% of the Company’s total exports. Annual sales in Brazil increased 82% in terms of volume, as compared to 2009, confirming our decision with respect to this market’s potential. The Company is currently the leading Chilean wine exporter to most of the South American countries, with the exception of Paraguay and Venezuela. In each of these countries, the Company’s products are sold through exclusive local distributors, with the exception of Brazil where the Company opened a distribution subsidiary at the end of 2008, and in some countries, the Company’s secondary brands are sold by different distributors.
 
Historically, export sales to South America have been limited by economic conditions. Chilean wines have traditionally enjoyed favorable customs treatment in South American countries compared with wine produced by nations outside of the region. This advantage may end as these countries lower their tariffs or follow the global trend toward open market economies.
 
Recently the Brazilian government has imposed some trade barriers in the form of stamp duties. At this time we are unable to predict the impact of these stamp duties on the Company’s exports to Brazil.
 
Canada. In 2010, the Company’s sales to Canada increased 9.6% to approximately 7.2 million liters or 4.2% of the Company’s exports. Canada is the fourth largest national export market for the Company in volume and value terms.
 
 
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The Canadian market is governed by provincial monopolies in nine of the ten provinces and the three territories. The monopolies (or liquor boards) buy and sell all imported (bottled) and locally produced liquors and wines. Each province is autonomous and each provincial liquor board has its own regulations and policies. Each liquor board is also responsible as guarantor of payments to its suppliers. Because the Canadian market is a controlled market, the buying system is highly concentrated and the marketing policies are strictly regulated. The Company believes that even if privatization of the provincial monopolies takes place, its sales will not be adversely affected because its brands are well-known in Canada. However, there can be no assurance that privatization would not have a material adverse effect on the Company’s sales to the Canadian market.
 
Asia. The Asian market accounted for approximately 14.3 million liters in 2010, equal to 8.3% by volume of the Company’s exports. In 2010, sales volume to Asia increased 21.8% and 27.7% in value consistent with our objective of increasing sales in terms of value at a faster pace than volume. Japan’s growth was relevant to this accomplishment and the increase in value in the rest of Asia was significant, specially in China, Hong Kong, South Korea and Singapore. In 2010, the continued work on brand building and promotional support, fundamental for our strategy of increasing the Company’s presence and value in the region, resulted in the opening of our own local regional distribution company based in Singapore.
 
Other. The Company’s 2010 sales to countries in Africa and elsewhere totaled 3.5 million liters or 2.1% of the Company’s exports by volume. The largest market in this category is Mozambique.
 
Bulk Wine Exports. In 2010, the Company sold 3,192 thousand liters of bulk wine overseas, primarily to the United Kingdom, representing 1.8% of its exports by volume. Bulk wine sales is a spot business with no long-term commitments. Sales depend on price and availability of wine in Chile and other wine growing countries. The Company purchases almost all of the bulk wine it exports from outside suppliers. The Company expects bulk wine sales to diminish in significance as it continues to promote bottled wine sales. However, bulk wine sales may continue in countries depending on price, demand and availability for such wines.
 
Distribution in Export Markets. The Company’s products are distributed in approximately 135 countries by independent distributors, including four governmental liquor authorities. In most countries, the Company sells wine through a second and third distributor under the brand names of its subsidiaries Cono Sur, Maipo and Canepa. The Company sells “F.O.B. Chilean port” to its distributors in export markets.
 
In 2010, the United Kingdom, the United States, Japan, Canada and Brazil were the Company’s five largest national export markets and accounted for 57.8% of the Company’s exports by volume and 54.2% by value. The Company believes that its success in export markets is based on developing good relationships with established distributors and the good price-to-quality ratio of its products. The Company has written agreements with most of its distributors.
 
Independent Distributors. The Company’s exclusive agent and importer in the United States is Banfi, which imports and re-sells the Company’s products to distributors who service all 50 states. Banfi was the Company’s largest single customer in 2010, purchasing approximately 2.8 million cases of wine which represented 15.3% and 13% of the Company’s Chilean export sales by volume and value, respectively. The Company has a renewable 20-year contract with Banfi which expires in 2013. The contract prohibits the Company from selling to any other U.S. importer and prohibits Banfi from carrying other Chilean wines without the Company’s approval. Banfi carries a number of competitors’ products, including Riunite, one of the best-selling imported wines in the United States and Viñedos Emiliana. Banfi also imports wines produced by its own wineries in Italy. The Company and Banfi share the U.S. marketing costs for the Company’s wines.
 
Government Liquor Authorities. In Canada and the Nordic countries, the Company’s wine is sold through government liquor authorities. In such countries, products may be offered as a general listing or a specialty listing. General listings are those that are purchased by liquor boards on a regular basis and require a minimum sales level per period (which varies depending on the Canadian province and from country to country in the Nordic countries). Sales to government liquor authorities represented 11.3% and 14.0% of the Company’s export sales by volume and value, respectively, in 2010. In all provinces in Canada, the Company operates with agents that work on a commission basis and are responsible for promotion and public relations. The exceptions are Alberta and British Columbia where the local liquor boards are buying from our agents or distributors.
 
 
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Own Distribution Subsidiaries. In the United Kingdom, the Company’s wholly-owned subsidiary Concha y Toro UK distributes all brands of the Company and its subsidiaries, including Concha y Toro, Cono Sur and Isla Negra, Viña Maipo, Palo Alto and Trivento.
 
In 2008, Concha y Toro established distribution subsidiaries in Brazil, Sweden, Finland and Norway in order to strengthen its sales in those countries. These subsidiaries started their operations during the first quarter of 2009. The Nordic subsidiaries commercialize all of the Group brands including the Argentine portfolio with the exception of Cono Sur and Canepa. In Brazil, a third party distributor also sells some brands of the Company. In 2010, the company established a distribution subsidiary for the asian market, based in Singapore, which began trading in the last quarter of 2010.
 
Export Marketing Strategy
 
Concha y Toro’s export strategy seeks to sustain attractive growth rates and achieve increasingly higher brand penetration and visibility in different markets and increase consumer awareness. With this goal in mind the company has developed a broad product portfolio which participates in all market segments by offering high quality wines at competitive prices, with growing brand preference and ample recognition by influential wine critics.
 
At the same time the Company has diversified its market scope by developing a portfolio of subsidiary wineries with the aim of reaching more consumers and strengthening its distribution channels. Its main subsidiaries are Viña Cono Sur, Viña Maipo, Viña Palo Alto, Viña Maycas del Limarí and Trivento Bodegas y Viñedos.
 
Another key part in the Company’s export marketing strategy has been to diversify its export markets on a regional basis. Diversification helps protect against economic and in some cases political, changes which may affect the market for the Company’s products. In particular, the Company has expanded its sales to Asian, African, Eastern European and Middle Eastern countries, where the consumption of wine is increasing. The Company has a strong distribution network and has developed long term relationships with its international distributors. This has enabled it to invest together with its business partners in brand building and market growth.
 
The Company may from time to time seek to strengthen distribution of its products by taking a direct role in distribution within a region or country. The Company may also take these steps in order to increase penetration and knowledge of these markets.
 
The Company is seeking to focus future growth in export markets on the sale of premium and varietal wines. The Company believes future growth is possible if the Company is successful in the following efforts:
 
 
·
improving the quality of its wines as a result of state-of-the-art technology used by the Company in the vinification process and vineyard management;
     
 
·
increasing production from current and new vineyards;
     
 
·
changing perception of consumers, specially in the United Kingdom and the United States, with respect to the quality of Chilean wines, thereby creating a growth opportunity for the Company for its premium and higher-priced wines;
     
 
·
launching new products;
     
 
·
marketing efforts and upgrading packaging for all product lines with a special focus on its global brand Casillero del Diablo; and
     
 
·
promotional and advertisement campaigns seeking consumer engagement, including on-premise sales (e.g., sales to restaurants).
 
The Company believes that there is a trend towards the consumption of premium wines from Chile and certain varietal wines in particular, in its major export markets, principally the United States, Europe, Asia and Canada. The Company has tailored its new grape plantings to respond to this trend. See Item 4 — “Information on the Company — Business Overview — Vineyards.”
 
 
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Seasonality
 
The Company has experienced and expects to continue to experience seasonal fluctuations in its revenues and net income. Both domestic and export wine sales tend to be lower during the first quarter of the year and higher during the third quarter, in anticipation of the year-end holiday period. Sales volumes also typically decrease if distributors begin a quarter with larger-than-normal inventory levels, which is usually the case in the first quarter of the year. For these reasons, the operating results of the Company in any one quarter of the year may not be indicative of the year-end results or the results of any other quarter.
 
Company Sales - Argentina
 
Argentine Business. In 1996, Concha y Toro began operations in Argentina with the establishment of Trivento winery, located in Mendoza. In recent years the subsidiary has experienced important growth and has become Argentina’s third largest export winery in terms of volume, with an 7.5% market share of all bottled wine exported from Argentina in 2010. The operating assets of Trivento primarily include a total of 1,290 hectares of land, with 1,068 hectares planted, cellars with a capacity of 31 million liters and other wine-making equipment. In 2010, Trivento had revenues of Ch$28,839 million (approximately US$55 million) and sales of 2.6 million cases.
 
Trivento exports amounted to Ch$ 19,365 million and shipments of 1.8 million cases, representing a 5.3% increase in value and an increase of 7.1% in the volume exported. In line with its objectives, the average price decreased by 1.7%, reflecting a price strategy that sought to protect the value of its brands.
 
Domestic sales were Ch$ 8,663 million, with a volume of 863 thousand cases, with a decrease of 0.9% in value and 6.6% in volume, partly explained by the domestic economic conditions. Sales in the domestic Argentine market are concentrated in the popular bottled category and represent less than 1% of total Argentine domestic consumption.
 
   
Trivento Winery - Sales by Volume
             
   
Export volume
 
Domestic volume
   
(cases)
 
(cases)
2005
  1,238,000     548,200  
2006
  1,416,000     700,000  
2007
  1,528,000     864,000  
2008
  1,675,000     943,600  
2009
  1,636,000     924,000  
2010
  1,753,000     863,000  

Affiliated Companies
 
Viña Almaviva. In 1997, the Company and Rothschild S.A. formed a joint venture company, Viña Almaviva, to produce a “Primer Orden” or first-growth wine in Chile. The Company contributed approximately 40 hectares of producing vineyards located at Puente Alto, Maipo Valley in exchange for 50% of the capital stock of Viña Almaviva.
 
 
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In 2010, Viña Almaviva had revenues of Ch$3,977 million, representing an increase of 15%, compared to Ch$3,457 million in 2009. This resulted from a 18.7% increase in sales volume –mainly explained by higher volumes in the US market. Almaviva’s main markets are Korea, Japan, China, Switzerland and the United States. In 2010 and 2009, the Company recognized participation in net income from Viña Almaviva of Ch$432 million and Ch$339 million, respectively, in accordance with the equity method.
 
Industria Corchera. In November 2000, the Company acquired 49.6% of Industria Corchera. Currently the Company’s share in Industria is 49.96%. In 2010, Industria Corchera’s total sales amounted to Ch$12,540 million, representing a 1.7% decrease compared to Ch$12,758 million in 2009. The Company in 2010 and 2009 recognized participation in net income from Industria of Ch$551 million and Ch$394 million, respectively, in accordance with the equity method.
 
Southern Brewing Company Inc. (“Kross Beer”). In May 2011, the Company acquired 40% of the total shares of Kross Beer. The total price of the shares acquired amounted to Ch$1,400 million. As this transaction occurred after the year end, it has not been reflected in the Company’s Consolidated Financial Statements.
 
Government Regulation
 
Chilean Regulation. The Company is subject to the full range of governmental regulations generally applicable to companies engaged in business in Chile, such as labor laws, social security laws, public health, consumer protection, environmental laws, securities laws and anti-trust laws, as well as regulations to ensure sanitary and safe conditions in the production, bottling and distribution of beverages. The main regulatory entity for Chilean sociedades anónimas is the Superintendencia de Valores y Seguros de Chile (“Superintendency of Securities” or “S.V.S.”).
 
Alcoholic Beverages Regulations. The Company is subject to regulation in the production and distribution of alcoholic beverages. Chilean law regulates which beverages come within the scope of regulation as “alcoholic beverages,” the type of alcohol which can be used in the manufacture of alcoholic beverages, the additional products that can be used in the production of certain alcoholic beverages and the packaging and labeling and procedures that must be followed to import alcoholic beverages. The manufacturing and bottling of alcoholic and non-alcoholic beverages is also subject to supervision by the National Health Service, which inspects plants on a regular basis.
 
Chilean law requires a license for the manufacture and sale of alcoholic beverages and the Company believes it has all the licenses necessary for its business.
 
There are currently no material legal or administrative proceedings pending against the Company pertaining to any Chilean regulatory matter and the Company believes that it is in compliance in all material respects with all applicable statutory and administrative regulations relating to its business.
 
Environmental Regulation. The Chilean Constitution of 1980 grants all citizens the right to live in an environment free of pollution. It further provides that it is a State’s duty to enforce this right and to protect the environment. The Chilean Constitution also provides that citizens can file a complaint with the corresponding Court of Appeals seeking review of government and private party actions on the grounds that such actions infringe the citizens’ rights to a clean environment.
 
In 1994, the Chilean Congress enacted the Law No. 19300, which was recently amended by Law No. 20417 published in January 2010 (the “Environmental Framework Law”). The Environmental Framework Law sets forth that any new project or activity or modification to an existing project or activity that may have an impact on the environment requires a favorable environmental impact assessment. The Environmental Framework establishes the basic framework and regulates all major activities that may likely have an environmental impact. It also contemplates an Environmental Impact Assessment System (EIA System).
 
The Environmental Framework Law also establishes environmental liability standards, according to which perpetrators of environmental damage are liable to compensate the victims and restore the environment.
 
 
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A new Environmental Ministry having the responsibility of defining all environmental policies and strategies, was formally created (pursuant to Law 20417. The Ministry has an Under Secretariat with six different divisions to undertake various environmental matters. Along with the new Ministry, the law also created the Environmental Impact Evaluation Service (EIES), which is in charge of environmental authorizations and permits and coordinates the actions of all governmental entities that are required to be involved in the EIA System.
 
U.S. Regulation. The sale of wine in the United States is subject to extensive regulation covering virtually every aspect of the Company’s operations, including marketing, pricing, labeling, packaging and advertising. State agencies regulate the delivery and use of all alcoholic beverages within their jurisdictions, while the federal government, through the Bureau of Alcohol, Tobacco, Firearms and Explosives, is responsible for the regulation of imports through permit requirements and label approval processes. Importers of wine to the United States are required to obtain various licenses, bonds and permits, including a federal Importer’s Permit, to comply with the regulations of all such agencies.
 
In 1997, U.S. and Chilean news organizations announced that members of the California wine industry had petitioned the U.S. Department of Commerce to impose trade sanctions against Chilean wine producers. These rumors have been denied by the California Association of Wine Grape Growers and other industry officials and, to date, no allegations of violations of U.S. antitrust laws have been announced by any U.S. federal or state agency. There can be no assurance, however, that no U.S. federal or state agency will commence any action and/or impose any trade sanctions relating to alleged violations of U.S. antitrust laws.
 
The Company believes it is in compliance in all material respects with all presently applicable U.S. federal and state regulations.
 
Trademarks. The Company has Chilean registrations for the principal trademarks used in its business, including Concha y Toro, Don Melchor, Amelia, Terrunyo, Trio, Casillero del Diablo, Sunrise, Frontera, Tocornal, Maipo, Fressco and San José. Trademarks registered by subsidiaries include Cono Sur, Isla Negra, Palo Alto, Maycas del Limarí and Trivento. While the Company also has foreign registrations for many of these trademarks in most of its principal export markets, it does not have registrations for all of its trademarks in all of its export markets. As a result of the Fetzer acquisition the Company acquired a portfolio of brands which includes: Fetzer, Bonterra, Five Rivers, Jekel, Sanctuary and the license of the brand Little Black Dress wines. The Company believes that its brands and trademarks are important to its business and is seeking to protect them through registration in many countries where they are not currently recorded.
 
 
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C. Organizational Structure
 
The following table lists the significant subsidiaries and affiliates of the Company, the percentage of direct and indirect ownership by the Company and the respective country of incorporation:
 
 
 
Direct and Indirect
   
Country of
Subsidiary
 
Ownership
   
Incorporation
             
Inversiones Concha y Toro Ltda.
  100 %    
Chile
VCT Internacional Ltda.
  100 %    
Chile
Comercial Peumo Ltda.
  100 %    
Chile
Viña Cono Sur S.A.
  100 %    
Chile
Sociedad Exportadora y Comercial Viña Maipo Ltda.
  100 %    
Chile
Sociedad Exportadora y Comercial Viña Canepa S.A.
  100 %    
Chile
Viña Maycas del Limarí Ltda.
  100 %    
Chile
Transportes Viconto Ltda.
  100 %    
Chile
Viña Palo Alto Ltda.
  99.99 %    
Chile
Concha y Toro UK Limited
  100 %    
United Kingdom
Cono Sur Europe Limited
  100 %    
United Kingdom
Trivento Bodegas y Viñedos S.A.
  100 %    
Argentina
Finca Lunlunta S.A.
  100 %    
Argentina
Finca Austral S.A.
  100 %    
Argentina
VCT Brasil Importación y Exportación Limitada
  100 %    
Brazil
Concha y Toro Sweden AB
  100 %    
Sweden
Concha y Toro Finland OY
  100 %    
Finland
Concha y Toro Norway AS
  100 %    
Norway
Viñedos Los Robles SPA
  100 %    
Chile
Viña Almaviva S.A.
  50 %    
Chile
Industria Corchera S.A.
  49.96 %    
Chile
Concha y Toro Shanghai (Representative Agency)
  100.0 %    
China
VCT Group of Wineries Asia Pte. Ltd
  100.0 %    
Singapore

D. Property, Plant and Equipment
 
The Company’s headquarters are located at Nueva Tajamar 481, Las Condes, Santiago. The Company owns 15,348 hectares and leases 640 hectares of land throughout Chile and owns 1,290 hectares of land in Argentina. Of these, approximately 11,149 hectares are suitable for planting vineyards and as of December 2010, of which, 9,513 hectares were planted with vineyards. A majority of the remaining 4,199 hectares are comprised of roads, hills and riverbanks. The remainder is used for vinification and bottling plants, cellars and other buildings. None of the Company’s properties that are material to its business are mortgaged or otherwise encumbered.
 
As described in the section Item 4 — “Information on the Company — Business Overview — Vineyards.”, the Company leases 807 hectares, comprising three leases in the Maipo Valley, three leases in the Casablanca Valley and two leases in Colchagua Valley for its Cono Sur winery. All of these are long term leases expiring between 2013 and 2036.
 
 
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As for equipment, the Company’s main assets include harvesting machinery, grape crushers, concrete and stainless steel tanks and barrels. As of December 31, 2010, Concha y Toro’s aggregated winemaking and cellaring capacity in Chile was approximately 355.5 million liters including 48.5 thousand barrels. In the Mendoza region, Viña Trivento owns two vinification and cellaring facilities and a bottling plant with a total capacity of 30.6 million liters.
 
The earthquake on February 27, 2010 affected production and storage facilities. See Item 5 — “Operating and Financial Review and Prospects —Overview”, which to date have been completely repaired.
 
Comercial Peumo leases warehouses in Iquique, Antofagasta and Los Angeles for distribution. The Company leases plants for vinification of popular wine from purchased grapes. The Company believes it would be able to obtain replacement properties at acceptable costs for its leased vineyards, warehouses and vinification plants should its leases not be renewed. See Item 4 — “Information on the Company — Business Overview — Vineyards.”
 
Although the Company believes that it is in compliance with all applicable environmental regulations, it is still in the process of improving the water treatment systems in all of its manufacturing plants. The Company has water treatment plants or systems, owned or contracted to third parties, in all of its plants. During 2009 and 2010, the Company invested in water treatment plants resources amounting to Ch$580 million and Ch$738 million, respectively. Total investment in assets oriented to the improvement of the environment totaled Ch$2,672 million and Ch$2,528 million in 2009 and 2010, respectively.
 
UNRESOLVED STAFF COMMENTS
 
Concha y Toro is a large accelerated filer, as defined in Rule 12b-2 of the Exchange Act. As of the date of the filing of this Annual Report, the Company does not have any unresolved comments from the Securities and Exchange Commission staff regarding its periodic reports under the Exchange Act.
 
OPERATING AND FINANCIAL REVIEW AND PROSPECTS
 
This section provides an assessment by management of the most significant trends and changes in the Company’s financial condition and results of operations. Historical results are not necessarily indicative of future performance. Forward-looking statements presented in this section are subject to a number of factors that may cause future results to differ materially from those foreseen.
 
Overview
 
Concha y Toro is principally a vertically-integrated wine producer. The Company is the largest producer of wine in Chile and also owns a winery in Argentina, Viña Trivento. The Company is Chile’s leading bottled wine exporter, top-selling winery in the domestic market and the number three bottled wine exporter by volume from Argentina.
 
The Company faces certain key challenges which involve an element of associated risk. Competition in strategically important markets is increasing in tandem with higher supplies of wine and larger efforts to market wines from producer countries. In an effort to sustain sales growth under such conditions, the Company has a product portfolio offering a highly attractive price to quality ratio. In addition, Concha y Toro has allocated further funds to the strengthening of its brand name and for the advertisement and marketing of its products in its main markets as well as expanding and fortifying its distribution channels.
 
Significant factors which impacted the Company’s operating results include sales development in both foreign and domestic markets, pricing of its principal raw material—the cost of grapes—and exchange rates.
 
After 2009, in which the wine industry was seriously affected by the global financial crisis and the economic deceleration, 2010 was beginning to show a recovery both in prices and in volume. In the Company’s principal markets, in 2009 the wine market showed adjustments in consumption and a generalized tendency toward lower-priced products. The strength of the Company’s business strategy, plus its wide range of wines and an efficient costs structure, enabled it to respond effectively to these market needs. Our wide portfolio of products, marketing strategy, and distribution network have enabled the Company to recover its growth trend in 2010, particularly in premium wines.
 
 
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Consolidated sales in 2010 were Ch$374,019 million, representing a 5.5% increase over 2009. A positive performance in both the external markets increasing 2.9% by value and in the domestic market (wine and other products) growing 16.6% by value contributed to this result.
 
Company sales outside of Chile represented 77% of the sales revenues and were denominated in foreign currency, mainly in United States dollars, Sterling Pounds, Euros, Canadian dollars, Argentine pesos, Brazilian reais and Swedish and Norwegian crowns. In general, the strengthening of the Chilean peso against these currencies has an adverse impact in the results of the Company. To mitigate the impact of this scenario as much as possible, the Company is applying a multi-currency strategy, in line with its diversification in sales and takes forward positions as part of its hedging strategy.
 
In 2010, Concha y Toro had a net income of Ch$41,919 million, representing a 7.4% decrease from 2009. This result summarizes a successful commercial management in a difficult scenario, plus a favorable result from currency management, a central part of the company’s business, as described above, counterweighted by the strong appreciation of the Chilean peso , increases in the price of grapes, as a result of a strong demand, and losses in stock of bulk wine resulting from the February 2010 earthquake.
 
We believe the Company to be highly competitive in its major markets. Concha y Toro has a high profile brand name and competitive economies of scale. The principal measure for sustaining future growth involves ongoing investment in vineyard development and cellar capacity to raise overall production capacity and a permanent sales and marketing investment in an increasing competitive industry.
 
Introduction of International Financial Reporting Standards
 
In conformity with SVS Circulars No. 427, dated December 28, 2007 and No. 485, dated November 19, 2008 which relate to the process for adopting IFRS, the Company presented its financial statements in 2009 as proforma financial statements (not comparative to 2008 financial statements).
 
The Company reported its first quarter 2010 results as of March 2010 under IFRS for the first time, using January 1, 2010 as the IFRS adoption date. The Company has elected to compare 2010 results only with the 2009 results, using January 1, 2009 as the IFRS transition date. Previous results are not available under IFRS due to impracticability.
 
 
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A. Operating Results
 
The following discussion should be read in conjunction with the Consolidated Financial Statements, including the Notes thereto, included in Item 18 herein. The Consolidated Financial Statements are prepared in accordance with IFRS. The following table sets forth selected Company income statement data expressed as a percentage of revenues for the years indicated, as well as year-to-year percentage changes covering the respective periods.
 
   
Year Ended December 31,
 
% Change
   
2009
 
2010
  2010/2009
Revenues
  100.0 %   100.0 %   5.5 %
Cost of sales
  (63.0 )   (64.6 )   8.2  
Gross profit
  37.0     35.4     1.0  
Selling and administrative expenses
  (23.9 )   (23.3 )   3.1  
Operating income
  13.2     12.1     -2.9  
Non-operating income
  0.5     0.6     33.8  
Non-operating expenses
  (1.6 )   (1.0 )   -35.6  
Price-level restatement and foreign exchange losses, net
  3.6     2.2     -35.9  
Income tax
  (2.7 )   (2.6 )   1.3  
Net income
  12.8     11.2     -7.4  

Revenue Breakdown
(million Ch$ as of December 31, 2010)

   
Year Ended December 31,
 
% Change
   
2009
 
2010
  2010/2009
                   
Domestic market – wine
  53,715     59,639     11.0 %
Domestic market – other products
  14,824     20,382     37.5 %
Export markets
  253,705     261,545     3.1 %
Argentina domestic
  8,723     8,761     0.4 %
Argentina exports
  15,656     16,869     7.7 %
Other
  6,971     6,822     -2.1 %
Total revenues
  353,594     374,018     5.8 %

   
Sales of Bottled Wine Breakdown
   
Sales (in million Ch$)
 
Change
   
2009
 
2010
  2010/2009
                   
Domestic market – wine
  53,631     59,100     10.2 %
Export markets
  250,910     260,199     3.7 %
Argentina domestic
  8,723     8,663     -0.7 %
Argentina exports
  15,656     16,869     7.7 %

   
Sales (in thousand liters)
   
2009
 
2010
  2010/2009
                   
Domestic market – wine
  74,235     70,435     -5.1 %
Export markets
  158,175     170,927     8.1 %
Argentina domestic
  8,313     7,768     -6.6 %
Argentina exports
  12,421     13,700     10.3 %

 
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Year ended December 31, 2010 compared to year ended December 31, 2009
Figures expressed in Chilean pesos (Ch$)
 
Revenues. Total revenues increased 5.5% to Ch$ 374,018 million from Ch$354,419 million in 2009. Growth was led by an increase in volume in export markets and a good performance in Chile for both wine and other products, the latter resulting from increased sales in new businesses.
 
Domestic Market Wine. Total domestic wine sales (including bulk) increased 10.9% to Ch$59,639 million in 2010 from Ch$53,790 million in 2009. Bottled domestic wine sales increased 10.0% to Ch$59,100 million in 2010 from Ch$53,705 million in 2009. This result reflects a 5.1% decrease in volumes and a 16.0% higher average price. Bottled wine sales volumes in the domestic market totaled 70.4 million liters. Sales of bulk wine during the period totaled 1,155 thousand liters, which is equivalent to Ch$539 million.
 
Popular wine sales decreased 4.8%, due to the increase in average prices of 15.4%. We highlight the 18% growth in the premium category in value, driven by larger volumes of Casillero del Diablo and Marques de Casa Concha.This result therefore reflects the achievements of a focus on this segment which has sought to protect the value of our brands and focus ourselves strongly on wholesalers, liquor stores and trade channels (such as restaurants, caterers, hotels, bars and pubs).
 
According to AC Nielsen, domestic volumes for the industry showed an increase of 1.9 % during the year. In this scenario, Concha y Toro decreased its market share marginally by 0.8 percentage points in 2010, reaching a market share of 30.7% in volume terms.
 
Domestic Marketother products. Domestic sales of other products comprise the sales of liquors and premium beer carried out by the domestic distribution subsidiary Comercial Peumo, which totaled Ch$20,382 million in 2010. This represents a 37.3% increase, explained by the increase in volume and distribution of liquors and imported and domestic premium beer, following the addition of the Diageo liquor portfolio since May 2009.
 
Export Revenues. Total export sales (including sales of bulk wine) from Chile totaled Ch$261,545 million, representing an increase of 2.9%.
 
Export sales of bottled wine increased 3.5% totaling Ch$260,199 million as compared to Ch$251,349 million. This increase was driven by an 8.1% increase in volumes sold and a 4.2% decrease in average export prices in Chilean pesos, due to the appreciation of the Chilean peso against all major export currencies. In US dollars, export sales from Chile increased 12.3% totaling Ch$ 239,153 million (approximately US$ 511.0 million).
 
In 2010, the Company’s volumes increased 8.1%, with sales of 19 million cases as compared to 17.6 million cases in 2009. In a difficult economic environment that affected consumption in 2009, we highlight the growth achieved by the Company in key markets such as the UK, Asia and Latin and Central American countries, specially in Brazil.
 
Sales volumes in the UK rose 6.3%; the strength and diversity of the group’s portfolio allowed Concha y Toro UK to adapt to the needs of the market, offering highly competitive deals on the Isla Negra, Vina Maipo and Frontera lines. The Company was able to meet the requirements of our customers while at the same time protecting the positioning of our premium brands.
 
Shipments to Asia grew 21.8% following strong volumes in Japan, China and South Korea. In the US, sales decreased 5.2%. Sales to Canada edged up 9.6%.
 
Sales volume in continental Europe increased 6.7%; in this region volumes were impacted by weak economic conditions in 2009, but the beginning of a recovery in volumes was noted in the second half of 2009, and 2010 in general was a recovery year in terms of consumption in these markets. Central America/Caribbean and South America sales grew 18.8% and 20%, respectively, with strong sales in Mexico and Brazil.
 
 
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Argentine Operations. Stable sales revenues at Ch$25,630 million were recorded at our Argentine business; export sales grew 7.5% while domestic sales growth was mainly flat.
 
In 2010, Trivento’s exports of bottled wine totaled Ch$ 16,869 million with shipments of 1.5 million cases, totaling an increase of 11.9% in volume and 7.5% in value in Chilean pesos as compared with 2009. The average price per case increased 3.7% to Ch$ 10,156 (approximately US$ 21.7) per case, following increasing sales of premium wines, in line with the Company’s strategy.
 
Domestic sales decreased 0.8% in value and decreased 6.6% by volume totaling Ch$ 8,663 million and 0.8 million cases respectively.
 
Other Sales. Other revenues comprise fees for bottling services, sales of fruit and other revenues generated in Chile and Argentina, which amounted to Ch$6,822 million in 2010.
 
Cost of Sales. In 2010, cost of sales rose 8.2% to Ch$241,776 million from Ch$223,444 million in 2009. Cost of sales as a percentage of total sales increased to 64.6% from 63%. This is mainly explained by a higher direct cost related to higher grape costs of the 2010 vintage impacting the second half of the year and also by the effect of the appreciation of the Chilean peso in the revenues when converting the export revenues into Chilean pesos.
 
Gross Profit. Gross profit increased 1.0% to Ch$132,243 million in 2010. As a percentage of sales, the gross margin decreased to 35.4% in 2010, from 37.0% in 2009. This change was the result of higher grape costs and the appreciation of the Chilean peso against all major export currencies.
 
Selling, General and Administrative Expenses (SG&A). Selling, General and Administrative Expenses increased 3.1% to Ch$87,107million from Ch$ 84,482 million. This increase, which is lower than the increase in sales revenues, reflects mainly the positive effect of the appreciation of the Chilean peso against foreign currencies, which impacted the commercial expenses and the SG&A expenses on foreign distribution subsidiaries. As a percentage of revenues, SG&A was 23.3% in 2010 compared to 23.8% in 2009.
 
Operating Income. Operating income decreased 2.9%, totaling Ch$45,136 million compared to Ch$46,493 million in 2009. The operating margin decreased from 13.1% to 12.1%. The decrease in the operating result is mainly explained by the strong appreciation in the Chilean peso and the impact of a higher wine cost (impacting the second half of the year)
 
Non-Operating Income. Non-operating income increased to Ch$2,211 million from Ch$1,652 million in 2009. This is mainly the result of an extraordinary revenue associated with water rights.
 
Non-operating Expenses (Excluding Price Level Restatement and Foreign Exchange Differences). Non-operating expenses decreased 35.9% to Ch$3,897 million from Ch$6,055 million in 2009. This resulted mainly from a decrease in interest expense. Interest expense decreased by 43.7% from Ch$5,594 million to Ch$3,149 million due to a decrease in short term debt to banks and financial institutions, a decrease in average interest rates during the year, and finally a positive effect due to currency adjustments.
 
Foreign Exchange Differences. Foreign exchange differences produced a gain of Ch$8,191 million in 2010 compared to a gain of Ch$12,788 million in 2009. This decrease of 35.9% between 2010 and 2009 is principally explained by a gain in price level restatement in 2009 of Ch$ 1,950 million, as compared with a loss of Ch$ 867 million in 2010.
 
For detail on foreign exchange differences, see Notes 27 of the Consolidated Financial Statements.
 
Net Income. Net income in 2010 of Ch$41,919 million decreased by 7.4%, as compared to Ch$45,278 million in 2009.
 
 
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B. Liquidity and Capital Resources
 
Liquidity
 
In 2010, the Company’s main source of liquidity was cash generated by its operating activities, which amounted to Ch$38,457million. This was used to decrease the financial debt by Ch$ 11,922 million, and to finance our investments during the year. In 2009, the Company’s main source of liquidity was cash generated by its operating activities and by financing activities, which amounted to Ch$19,670 million and Ch$17,320 million, respectively. In the Company’s opinion, its working capital of Ch$141,176 million as of December 31, 2010 is sufficient for the Company’s present obligations.
 
On December 31, 2010, the Company had Ch$16,758 million of cash and other cash equivalents and approximately Ch$199,183 million available under undrawn bank lines of credit.
 
Prior to the effect of inflation in cash and cash equivalent, the Company generated positive cash flow for the years 2010 and 2009 of Ch$10,097 million and Ch$3,196 million, respectively. The effect of inflation decreased cash and cash equivalents by Ch$337 million and Ch$148 million in 2010 and 2009, respectively.
 
Net cash flows from operating activities were Ch$38,457 million in 2010 and Ch$19,670 million in 2009. Net cash flow provided by financing activities was negative by Ch$11,922 million in 2010 and positive by Ch$ 17,320. In 2009, the cash flow generated by financing activities was generated through a capital increase and the placement of commercial paper undertaken during the months of April and May 2009, these resources were mostly used to pay bank debt. Net cash flow used in investing activities was Ch$16,437 million in 2010 and Ch$33,794 million in 2009.
 
There are no material restrictions, either legal or economic, that would limit the ability of subsidiaries to transfer funds to the Company in the form of cash dividends, loans, or advances.
 
The Company’s total assets increased 1.4% from Ch$576,774 million at December 31, 2009 to Ch$584,916 million at December 31, 2010. The increase in total assets is due mainly to an increase in current assets, mainly driven by an increase in the cash held by the company and commercial receivables.
 
Current liabilities decreased 5.4%, to Ch$132,920 million at December 31, 2010 from Ch$140,544 million at December 31, 2009. This resulted mainly from a decrease in short term debt to banks and financial institutions and a decrease in accounts payable. Short term debt decreased to Ch$30,732 million in December 2010 from Ch$36,891 million in December 2009.
 
Long-term liabilities, corresponding to debt to financial institutions and a bond, decreased to Ch$49,959 million at December 31, 2010, from Ch$62,772 million at December 31, 2009.The main long term liability of the Company is a 21-year bond that was placed on April 26, 2005, for UF 2 million (Ch$39,442 million as of December 31, 2010) on the local market at an interest rate of 3.9% per annum. The amortization of this bond is done on semi-annual installments that began October 2009 and interest payments are done on a semi-annual basis starting April 2005. Covenants associated with the issuance of bonds payable are detailed in Note 34 to the Financial Statements — Contingencies and Restrictions. Bond covenants require the Company to maintain certain financial ratios. Among them, the Company is required to (1) maintain an indebtedness ratio (the ratio of current and long-term liabilities to shareholders’ equity plus minority interest) no greater than 1.4 times; (2) maintain, at all times, during the life of the present bond issuance, minimum equity of five million UF; and (3) maintain at all times an interest coverage ratio (the ratio of operating income plus depreciation plus operating amortization to interest expenses) of a minimum of 2.5 times. As of December 31, 2010, the Company complies with all covenants required and has a consolidated indebtedness ratio of 0.58 times, equity of Ch$370,675 million or 17.3 million UF and the interest coverage ratio is 16.4 times.
 
As of December 31, 2010, the Company’s total interest-bearing financial debt amounted to Ch$76,460 million of which, Ch$27,329 million was short term debt and Ch$49,131 million was long term debt with maturities to 2013 for its bank debt and 2026 for the bond debt. Around 82% of financial debt has a fixed-rate and is denominated in Pesos, U.S. dollars, Pounds Sterling and Argentine Pesos.
 
For further detail on interest bearing debt as of December 31, 2010, see Item 11 — “Quantitative and Qualitative Disclosures About Market Risk.”
 
 
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Capital Expenditures
 
Total capital expenditures which include additions to property, plant and equipment and other permanent investments were Ch$ 24,041 million in 2010 and Ch$32,762 million in 2009. Capital expenditures in 2010 in the agriculture area comprise the acquisition of new properties and the development and planting of vineyards in estates purchased in previous years. Investments in the oenology included the expansion of vinification and cellar capacity, acquisition of barrels and the acquisition of new cellars. In the industrial area, investments included mainly the expansion of the Vespucio bottling plant. In Argentina, new investment was oriented to vineyard development and cellar facilities. For 2011, the Company established a capital expenditure budget of approximately Ch$147,000 million (approximately US$300 million), that includes mainly the acquisition of Fetzer Vineyards and the development of the new land acquired in the previous years, the construction of storage and fermentation facilities, expansion of the bottling plants and the acquisition of French and American oak barrels, for the production of all wines with an emphasis on premium and varietal wines. The following table sets forth the Company’s capital expenditures for the different areas for the years 2009 and 2010.
 
   
Capital Expenditures(1)
 
   
(in million Chilean pesos (Ch$))
 
Area:
 
2009
   
2010
 
Agriculture(2)
    12,741       8,763  
Oenology, technical and bottling facilities
    17,607       8,043  
Viña Trivento (Argentina)
    1,739       1,511  
Administration and other subsidiaries
    673       952  
Earthquake related investments (3)
            4,773  
Total
    32,762       24,041  
 
(1) The investment figures in this table correspond to amounts net of V.A.T., while figures in the Consolidated Statements of Cash Flows include V.A.T.
(2) Agriculture expenditures consist of investments in agricultural equipment and activities in order to develop new vineyards and bring them to commercial production and to maintain or expand production at existing vineyards.
(3) Earthquake related investments are expenditures necessary to recover the Company’s productive capacity after February 2010’s earthquake.
 
The Company expects to continue purchasing and developing vineyards and the related infrastructure needed to support future growth and may incur additional expenditures for vineyards if opportunities become available. Management reviews the capital expenditure program periodically and modifies it as required to meet current business needs.
 
Impact of Foreign Currency Fluctuations
 
Over 76% of the Company’s revenues are related to foreign sales that are denominated in U.S. dollars, Euros, Pounds Sterling, Canadian dollars, Argentine pesos, Brazilian reais and Swedish and Norwegian crowns. At the same time, approximately 35% of the Company’s expenses are also denominated in foreign currency (the Company purchases part of the bottles, corks and Tetra Brik containers in prices mainly set in U.S. dollars), creating a natural currency hedge. The Company enters into forward foreign exchange agreements to minimize its exposure to the risks of changes in foreign exchange rates. See Item 11 — “Quantitative and Qualitative Disclosures About Market Risk.”
 
 
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To the extent that U.S. dollar-denominated revenues exceed U.S. dollar-denominated operating costs, the Company’s results of operations will be impacted by the difference between the changes in exchange rates and the Chilean rate of inflation.
 
The rates of nominal appreciation of the Chilean peso against the U.S. dollar in 2009 and 2010 were 6.8% and 8.9% respectively, using average exchange rates.
 
The Company enters into forward foreign exchange agreements to minimize its exposure to the risks of changes in foreign exchange rates. Since 1993, the Company has attempted to balance U.S. dollar-denominated assets and liabilities. See Item 11 — “Quantitative and Qualitative Disclosures About Market Risk.”
 
C. Critical Accounting Policies
 
A summary of the Company’s significant accounting policies is included in Note 2 to the Company’s audited Consolidated Financial Statements. The preparation of financial statements requires management to make estimates and assumptions and exert judgment. These actions affect the amounts reported in the Consolidated Financial Statements. Included below are the accounting policies which the Company considers critical to its business.
 
a) Allowance for Doubtful Accounts:
 
The Company maintains allowances for doubtful accounts. Possible loss estimates are based on a case-by-case evaluation of past due amounts of more than six months. In addition to the aging of the receivable, the Company considers historical loss experience. Other factors are also considered, including general economic environment of the wine industry. Historically, bad debt write-offs have not been significant and are within the parameters for the wine industry.
 
The Company has contracted insurance policies which reimburse the Company for non-collection of practically all accounts receivable balances related to export sales. For details of insurance coverage in all geographical areas, refer to Note 6 of the Consolidated Financial Statements.
 
The Company believes that this is a critical accounting policy because of the judgment involved in accruing for possible loss estimates.
 
b) Income and Deferred Taxes:
 
Our Company and each of its subsidiaries compute and pay tax on an individual tax return basis.
 
Under International Accounting Standard N°12, deferred tax assets are reduced by a valuation allowance if it is reasonable to assume, that some portion or all the deferred tax asset will not be realized. In making this determination, the Company considers both positive and negative evidence and makes certain assumptions including projections of taxable income.Although we believe that our estimates are reasonable, no assurance can be given that the final tax outcome of these matters will not be different from that which is reflected in our historical income tax provisions and accruals. Such differences could have a material effect on our income tax provision and net income in the period in which such determination is made.
 
In order for us to realize our deferred tax assets, we must be able to generate sufficient taxable income in those jurisdictions where the deferred tax assets are located. We have considered future market growth, forecasted earnings, future taxable income, the mix of earnings in the jurisdictions in which we operate and prudent and feasible tax planning strategies in determining the need for a valuation allowance. In the event we were to determine that we would not be able to realize all or part of our net deferred tax assets in the future, an adjustment to the deferred tax assets would be charged to earnings in the period in which we make such determination.
 
The Company believes its tax positions comply with the applicable tax laws and that it is adequately provided for all tax related matters. The Company is subject to examination by taxing authorities in the various jurisdictions in which it files tax returns. Specifically, the Company is routinely under examination by the Internal Revenue Service in Chile.
 
 
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c) Inventories:
 
Raw material, products in-process, finished products and supplies, are initially valued at cost, subsequent to the initial recognition, these are valued at the lower value between the net realizable value and the cost initially recorded. Inventories of wine in bulk are valued at weighted average price, determined through the system known as absorption costing, which implies adding to acquisition direct costs and/or grapes production cost those indirect costs incurred in the agriculture process, and direct and indirect costs of the wine production process.
 
The Company and its subsidiaries recorded impairment for obsolescence of raw material and supplies based on technical reports and on turnover level of stocks maintained and /or from the evaluation of its future utilization.
 
The company considers the determination of the obsolescence of inventories as a critical accounting policy.
 
d) Goodwill:
 
According to IFRS, the goodwill amount in the value of the business or assets, has to be tested at least once a year. As such events or changes occur, the management estimates the future cash flow expected to result from the use and, if applicable, the eventual disposition of the assets and related goodwill. The key variables which management must estimate include sales volume, prices and other economic factors. Significant management judgment is involved in estimating these variables and they comprise inherent uncertainties. However, the assumptions used are consistent with our internal planning. Therefore, the management periodically evaluates and updates the estimates based on the conditions that influence these variables. If the assets are considered impaired, they are written down to fair value as appropriate. We performed the impairment tests of our goodwill and concluded that no impairment charge was necessary.
 
e) Property, Plant and Equipment:
 
Property, Plant and Equipment and Amortized Intangibles: The Company depreciates property, plant and equipment and amortizes intangibles using the straight-line method over the estimated useful lives of these assets. Estimates of useful lives are based on the nature of the underlying assets as well as the Company’s experience with similar assets and intended use. Estimates of useful lives can differ from actual useful lives due to the inherent uncertainty in making these estimates. This is particularly true for the Company’s significant long-lived assets such as vineyards, buildings, farming machinery and equipment, tanks and irrigation systems. Factors such as the conditions in which the assets are used, availability of capital to replace assets and frequency of maintenance could influence the useful lives of these assets.
 
The Company reviews property, plant and equipment and amortizable intangibles to be held and used for impairment whenever events or changes in circumstances indicate that the carrying amount may not be recoverable. If an evaluation of recoverability is required, the estimated total undiscounted future cash flows directly associated with the asset are compared to the asset’s carrying amount. If this comparison indicates that there is an impairment, the amount of the impairment is calculated by comparing the carrying value to the discounted expected future cash flows expected to result from the use of the asset and its eventual disposition or comparable market values, depending on the nature of the asset. See Note 2.14 of the Consolidated Financial Statements.
 
 
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f) Investments in foreign subsidiaries:
 
The Company has determined that its functional currency is the Chilean peso and the functional currency of each of its subsidiaries has been determined by each entity based on the economic environment in which they operate, The term foreign currency is defined as any currency other than the Chilean peso.
 
The definition of this functional currency relates to the fact that it is the currency that manifests or represents the transactions, facts and conditions that lie behind and are relevant to handle the operations of the Company. For this purposes, it has been considered the analysis of variables such as: sale price of its products, relevant markets for the company, financing sources, among others.
 
In consolidating, items from the statement of comprehensive income corresponding to entities with functional currency other than the Chilean peso have been translated to Chilean pesos using the average exchange rates. Assets and liabilities from the statement of financial position have been translated using the year-end exchange rates. Exchange differences related to the translation of net assets of these entities have been carried to equity and have been recorded in a translation reserve in a separate line.
 
The Company does not use a presentation currency different than that of the functional currency in the Consolidated Financial Statements.
 
g) Derivatives:
 
Company exports sales are mainly denominated in U.S. dollars, Sterling Pounds, Euros and Canadian dollars. Thus, the Company’s financial results could be affected due to variations in exchange rates.
 
Regarding the Argentine subsidiaries, a portion of sales and accounts receivable are denominated in Argentine pesos, while the functional currency is the U.S. dollar. This generates a risk associated with the devaluation of the Argentine peso against the U.S. dollar. In addition, a proportion of such subsidiaries’ assets in Argentina are also denominated in Argentine pesos; thus, they are impacted by the devaluation of the Argentine peso.
 
In order to minimize the short-term effect of the exchange rate variations on sales denominated in foreign currency, the Company has adopted a policy of attempting to balance assets and liabilities denominated in foreign currency. With this objective, the Company enters into forward currency contracts as a way to mitigate these risks according to the exposure of the exchange rate variations related to the currency positions.
 
94.22% of the global derivative instruments portfolio is comprised by contracts that qualify as hedging instruments. For accounting purposes these were subscribed by the Group Concha y Toro, within its financial risk management policy framework to mitigate the risks associated with exchange rate and interest rate fluctuations through currency forward contracts and interest rate swaps.
 
Derivatives are recorded by their fair value as of the date of the statement of the financial position. If this value is positive, these are recorded under item “Other financial assets” and if its value is negative, these are recorded within item “Other financial liabilities”, illustrating the change in its fair value in the comprehensive statement of income as described as follows, pursuant to the type of hedging to which it correspond (See Note 2.6.3 of the Consolidated Financial Statements):
 
 
-
Fair value hedging
 
 
-
Cash Flow hedging
 
 
-
Net Investment Hedging
 
 
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h) Revenue recognition:
 
The Company sells to various locations around the world with varied sales terms and arrangements. Revenues from the sale of goods and services related to the Company’s lines of business are recognized in income when there is certainty that there has been an increase in the Company’s equity as the significant risks related to the ownership of those goods have been transferred to the buyer, the determination of the amount of revenue and cost is reliable and there is certainty that the economical benefits from the transaction will flow to the Company. Additionally, any taxes collected from customers and remitted to governmental authorities (i.e. VAT, sales, taxes or excise) are accounted for on a net basis within revenue (See Note 2.23 of the Consolidated Financial Statements)
 
i) Biological Assets
 
Within Biological Assets, the Company includes all grapevine plantations. The agricultural product (Grapes) derived from plantations under production is destined to be treated as a raw material for the wine production process.
 
In conformity with IAS 41, for those assets for which is not possible to determine reliably the market fair value, the Company has valued the grapevine plantations at its historic cost less accumulated depreciation and accumulated losses due to impairment.
 
The Company depreciates its biological assets following the straight-line method on the basis of the estimated useful lives of grapevines and subjecting the value to an impairment test each year.
 
j) Benefits to employees
 
 
-
Severance Indemnities
 
The Company’s management uses assumptions in order to determine the best estimate for these benefits. The valuation of these obligations is performed through an actuarial calculation. The assumptions used in this calculation include the pension rotation hypothesis, the mortality rate, the discount rate the expected rise in remuneration and the future permanence, among others.
 
Actuarial gains or losses that can occur due to variations of defined pre-established obligations are directly recorded in income or losses for the year.
 
Actuarial gains or losses arise from the deviations between estimates and actuality of the actuarial hypothesis behavior or in the reformulation of the established actuarial hypothesis.
 
k) Provisions
 
Provisions are recorded when related to present obligations, legal or assumed, generated as a result of a past event for whose payment is expected in the future, but there is no absolute clarity in its amount or maturity.
 
l) Intangible Assets
 
 
-
Industrial Brand Rights
 
The Company owns trademarks and other intellectual property which, as determined by the Company, are registered with applicable trademark offices and are protected under applicable intellectual property laws for a finite period of time. The Company’s trademarks and other intellectual property are recorded at the registration cost and are amortized over their useful lives.
 
 
47

 
 
 
-
IT Programs
 
Licenses for IT programs acquired are recorded at net historic cost net of amortization. These costs are amortized during its estimated useful lives.
 
Expenses related to the development or maintenance of IT programs are recognized as expense when incurred.
 
 
-
Research and development
 
Research and development expenses are recognized as expenses when incurred. The Company has no significant material disbursements for these concepts during the years ended December 31, 2010 and December 31, 2009.
 
 
-
Water Rights
 
Water rights acquired by the Company correspond to usage rights associated with agricultural land and are recorded at historic cost. These are recognized at its purchase value and, given that such rights are in perpetuity, they are not amortized. However, the Company evaluates these water rights with respect to impairment on an annual basis.
 
Water rights prior to the Company’s transition to IFRS are presented at its value restated by inflation and reduced by the related accumulated depreciation.
 
According to IFRS, the value of the water rights, recognized in our assets, has to be tested at least once a year.
 
 
-
Easement Rights
 
Rights related to easements correspond to the amounts in acquisition of rights of way, between several co-owners from the area (access to allotments, aqueduct transit, and power lines), on agricultural land of the Company, in addition to those of its subsidiary Viña Cono Sur S.A. These rights are in perpetuity, are not amortized, and are subject to “impairment test” on an annual basis, restating the value in case the related market value is lower, based on the last transactions performed by the Company.
 
D. Research and Development
 
The company’s efforts in the area of research and development do not involve a significant expense as it mainly relies on Chilean and foreign companies and institutes for technical assistance and technology transfers.
 
Viña Concha y Toro has formed part of the Vine and Wine Business Technology Consortium (Vinnova) since 2006, together with other industry company members of Vinos de Chile A.G. (a wineries association) and the local universities Pontificia Universidad Católica de Chile, Universidad de Santiago and Universidad de Concepción. The company has channeled resources through these institutions for research in the agricultural and enological areas.
 
 
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It has also carried out a joint study with Universidad de Chile for determining the levels of freshness in vineyards associated with certain Chilean river basins, which could enjoy better protection against climate change. At the international level, the company is currently developing a pilot plan for estimating its water footprint, together with the Dutch organization Water Footprint Network, which promotes the global use of water in a sustainable, equitable and efficient way.
 
E. Trend Information
 
The most significant trend affecting the Chilean wine industry and the Company’s results most recently has been the global economic downturn which has impacted consumption in general in late 2008, 2009 and part of 2010. Since 2010, the industry is experiencing a recovery in the previous consumption level of wine in major export countries, with interesting commercial opportunities in new consumer areas such as Asia and Latin America in general. During the recession years, the wine market showed adjustments in consumption and a generalized tendency toward lower-priced products. In those years, the Company responded with a highly-competitive offer of its larger-volume brands, although this had an impact on the operating result of 2009. Since 2010, the width and depth of the Concha y Toro portfolio, its ability to respond quickly and address market demands, and its clear branding strategy have allowed the Company to improve its sales generally, in particular sales of its premium wines.
 
In addition, during the past three fiscal years we have evidenced a strong appreciation of the Chilean peso against all major currencies with which the Company and the Chilean industry operates, with an important impact on an industry that exports around 70% of its production. On another front, the industry has faced increasing competition in both the domestic and the export markets as a result of increasing number of competitors, greater availability of wine and the different producer countries trying to enhance their positioning world wide.
 
In the domestic market, the Company has faced a challenging market situation of increasing competition with sluggish consumption in the popular (Tetra Brik) wines segment in favor of its main substitute, beer. Actually, according to AC Nielsen wine consumption in Chile declined by around 0.7% in 2009 and increased by 0.3% in 2010. In this context, the Company’s efforts in this market were oriented to improving profitability. In this line, the company has focused on the premium segment, which as shown an interesting growth opportunity. The Company will continue to evaluate its domestic strategy in relation to its lower-priced wines.
 
In the export markets, the Company has faced increasing competition in some key markets resulting in falling prices or increasing marketing needs. However, the Company has been able to compete successfully, with export sales increasing strongly in volume terms, offset partially by appreciation of the Chilean peso, and an increase in its premium wines sales during 2010. The most important region for the Company in terms of volume for the past three years has been Europe, and specially the UK. The Company expects this trend to continue in the future. The establishment of a subsidiary in the United Kingdom has allowed the Company to strengthen its position in this market. The Company believes it is very well established in Continental Europe, the United States and Latin America.
 
With respect to consumption trends, the Company believes that there is a major trend towards the consumption of varietal wines in general and certain varietal wines in particular, in its major export markets, principally the United States, Europe, Asia and Canada. The Company has tailored its new grape plantings to respond to this trend. In addition, the Company has experienced a shift towards the consumption of wines from the New World including wines from Australia, Chile, the United States, South Africa and Argentina.
 
F. Off - Balance Sheet Arrangements
 
The Company has not entered into any transactions with unconsolidated entities whereby the Company has financial guarantees, subordinated retained interests, derivative instruments or other contingent arrangements that expose the Company to material continuing risks, contingent liabilities or any other obligation under a variable interest in an unconsolidated entity that provides financing, liquidity, market risk or credit risk support to the Company.
 
 
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G. Tabular Disclosure of Contractual Obligations
 
The table below is a summary of the Company’s contractual obligations as of December 31, 2010:
 
      Payments due by period  
                               
         
Less than
     1 - 3      3 - 5    
More than
 
   
Total
   
1 Year
   
Years
   
Years
   
5 Years
 
      (in millions of Ch$)  
Contractual Obligations
                                 
Long-term debt obligations(1)
    88,525       7,204       23,847       12,220       45,254  
Capital lease obligations(2)
    3,796       747       763       428       1,858  
Financial leasing interests
    86       62       24              
Interests payable to banks and bonds
obligations(3)
    12,636       2,025       2,685       2,291       5,635  
Purchase obligations(4)
    44,404       15,777       21,569       6,774       284,000  
Total
    149,447       25,815       48,888       21,713       53,031  
 

(1)
Includes Payables to Banks, bonds, leasing, related accounts, provisions and deferred taxes.
(2)
Corresponds to obligations from leases of real estate properties, classified as capital leases for accounting purposes.
(3)
Corresponds to payables to banks and bonds interests, whose rate of interest is fixed and variable.
(4)
Corresponds to payment obligations related to the grape and wine contracts.
 
DIRECTORS, SENIOR MANAGEMENT AND EMPLOYEES
 
A. Directors and Senior Management
 
The Company is managed by a Board of Directors consisting of seven Directors. The entire Board of Directors is elected every three years at an annual general shareholders’ meeting. Directors are not subject to term limits. If a vacancy occurs, the Board of Directors elects a temporary director to fill the vacancy until the next regularly scheduled meeting of shareholders in which Directors are elected and at which time the entire Board of Directors will be elected for a new three-year term. The Company’s By-Laws provide that directors need not be shareholders.
 
At the annual general shareholder’s meeting held on April 25, 2011, the entire Board of Director was subject to election. The directors elected for a new three year term were Alfonso Larraín Santa María, Rafael Guilisasti Gana, Mariano Fontecilla de Santiago Concha, Francisco Marín Estévez, Pablo Guilisasti Gana, Sergio de la Cuadra Fabres and Jorge Desormeaux Jiménez.Mr.Christian Skibsted Cortés ended his service as director of the Company.
 
 
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The following table lists each director of the Company, his current position, his age as of May 31, 2011, years with the Company and year of appointment to the Board of Directors:
 
           
Years with
 
Current
 
       
Age at May 31,
 
the
 
Position
 
Name
 
Position
 
2011
 
Company
 
Held Since
 
Directors:
                 
Alfonso Larraín Santa María
 
Chairman
  74   41   1998  
Rafael Guilisasti Gana
 
Vice Chairman
  57   32   1998  
Mariano Fontecilla de Santiago Concha
 
Director
  86   36   1995  
Francisco Marín Estévez
 
Director
  68   28   1982  
Pablo Guilisasti Gana
 
Director
  56   6   2005  
Sergio de la Cuadra Fabres
 
Director
  69   6   2005  
Jorge Desormeaux Jiménez
 
Director
  60  
Less than 1 year
  2011  

The following provides biographical information about the Directors of the Company.
 
Alfonso Larraín, Chairman
Company director since 1969. General Manager from 1973 to 1989 and Vice Chairman from 1989 to 1998. In his long career at the winery, he has worked on implementing an aggressive policy of opening up new markets. When he became Chairman in September 1998, the Company’s focus changed to one of enhancing its prestige in its major markets as a producer of fine wines. He is also Director of Viñedos Emiliana and the Santiago Chamber of Commerce and is the President of Fundación Cultura Nacional.
 
Rafael Guilisasti Gana, Vice Chairman
Rafael Guilisasti has been a Director and Vice Chairman of the board of Viña Concha y Toro since September 1998. Mr. Guilisasti has a wide and outstanding experience in the Chilean wine industry. He joined Viña Concha y Toro in 1978 and served as its Export Director between 1985 and 1998, a period of great expansion for the Company in the international markets. He was Chairman of Vinos de Chile (formerly Viñas de Chile) between 1986 and 2003, an industry association bringing together approximately 85% of the Chilean wine-producers and whose object is to promote Chilean wines in the international markets and review political and legal matters affecting the Chilean wine industry. At the present time, Rafael Guilisasti is a Director of Vinos de Chile.
 
His experience in the financial area includes the positions of Chief Executive Officer of Viñedos Emiliana S.A., a company mainly focused on wine exports; Director of Frutícola Viconto, a fruit exporting company; and Director of Viña Almaviva. Since April 2005, he is a member of the Directive Board of Sociedad de Fomento Fabril (“Sofofa,” the Chilean manufacturers’ association), currently in the position of second Vice President of the Elective Council of Sofofa. In December 2008, he was elected President of the Confederación de la Producción y del Comercio (CPC), which is an entrepreneur association representing the most important productive sectors of the country.
 
Mariano Fontecilla De Santiago Concha, Director
Law studies. Former Chilean ambassador to Norway, Spain and Italy. Direct descendant of the first Marqués de Casa Concha and of the founder of the Company, Don Melchor Concha y Toro. Made an honorary member of the Chilean Brotherhood of Wine for his contribution to Chilean wines. Director of the Company for several periods, initially in 1949 yet most recently since 1995. Former President of Viñedos Emiliana 1998-2004. Currently, he is the diplomatic coordinator of Chile’s National Congress.
 
Francisco Marín Estévez, Director
Agricultural Engineer. He has served as Director of the Company since 1982. Broad experience in the private sector. Director of the following companies: Compañía General de Electricidad S.A., Gasco S.A. and President of CGE Distribución S.A. and Gasmar S.A.
 
 
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Pablo Guilisasti Gana, Director
Commercial Engineer. Vice Chairman of Frutícola and president of Comercial Greenvic S.A. Frutícola was a former subsidiary of the Company, the shares of which were distributed to the existing shareholders of the Company in 1986. Frutícola produces fruits and vegetables. Comercial Greenvic S.A. is an affiliate of Frutícola oriented to the sales and marketing of fresh and organic fruit mainly for the export markets.
 
Between 1986 and 1999 he was General Manager of Frutícola and in 1999 elected Director. Between 1998 and 2004 he was Director of Viñedos Emiliana. He also contributes as Director of the Fundación para el Crecimiento Matrimonial (Foundation for Marriage Growth); Director of the Fundación Ayuda y Esperanza (Aid and Hope Foundation) and advisor to the Fundación Juan Pablo II (John Paul II Foundation).
 
Sergio de la Cuadra Fabres, Director
Mr. De la Cuadra is a Commercial Engineer from the Pontificia Universidad Católica de Chile, M.A. and Ph.D. © from the University of Chicago (1968). His broad and outstanding professional career includes the country’s most important monetary institutions, particularly as Director, Vice President and President of the Banco Central de Chile (Central Bank of Chile) and as Minister of Finance in 1982. Mr. De la Cuadra has also been a Director of the Chilean Electronic Stock Exchange and an international consultant to several Latin American countries.
 
Currently he is also a Director of other well-known Chilean companies like Pesquera Itata S.A., Industrias Ceresita S.A., Nibsa S.A. and Petroquim S.A. and is a member of the Council of the Economics and Administrative Sciences Faculty of the Pontificia Universidad Católica.
 
Jorge Desormeaux Jiménez, Director
Graduated as Commercial Engineer from Catholic University of Chile in 1973. In 1974 he was awarded a Fulbright Scholarship to follow a Ph. D. Program in Economics at the Massachusetts Institute of Technology (MIT).
 
Since 1979 he has been Associate Professor at the Economics Institute of Catholic University, in the areas of Macroeconomics and International Economics. Since 1999 he has also taught at the MBA Program of that university.
 
Since 1985, he also worked as consultant to banks, several companies and international organizations.
 
On December 1999 he became a Member of the Board of the Central Bank of Chile for a period of 10 years. On December 2007 he was elected Vice President of the Central Bank of Chile for a period of two years, completing his term as Board Member in December 2009.
 
In 2005 he joined the Board of Directors of Universidad Diego Portales, a position he still holds. On May 2010 he joined the Board of Directors of AntarChile, and became Economic Adviser to Banco de Chile. In April 2011 he joined the Board of Viña Concha y Toro as an independent director. He is also an economic consultant to several domestic companies and financial institutions.
 
 
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On August 2010 he was designated Chairman of the Commission on Reform of Financial Sector Oversight and Regulation.
 
Senior Management
 
The following table lists each executive officer of the Company, his or her current position, his or her age as of March 31, 2011, years with the Company and year of appointment as an executive officer:
 
       
Age at
 
Years
 
Current
       
March 31,
 
with the
 
Position
Name
 
Position
 
2011
 
Company
 
Held Since
Eduardo Guilisasti Gana
 
General Manager (Chief Executive Officer)
 
58
 
32
 
1989
Andrés Larraín Santa María
 
Agricultural Manager
 
72
 
37
 
1978
Carlos Saavedra Echeverría
 
Engineering and New Projects Manager
 
66
 
37
 
1992
Osvaldo Solar Venegas
 
Corporate Administration and Finance Manager (Chief Financial Officer)
 
49
 
23
 
1992
Cristián Ceppi Lewin
 
Corporate Export Manager South Zone
 
44
 
20
 
2001
Thomas Domeyko Cassel
 
Corporate Export Manager North Zone
 
44
 
17
 
2001
Cristián López Pascual
 
Corporate Export Manager Asia
 
39
 
15
 
2010
Carlos Halaby Riadi
 
Oenology Manager
 
58
 
21
 
1997
Enrique Tirado Santelices
 
Head Oenologist Don Melchor
 
44
 
18
 
2001
Daniel Duran Urízar
 
Process and Information Technology Manager
 
39
 
16
 
2010
Isabel Guilisasti Gana
 
Marketing Manager Origin Wines
 
53
 
14
 
2004
Giancarlo Bianchetti G.
 
Corporate Export Manager USA
 
39
 
11
 
2010
Tomás Larraín León.
 
Supply Contracts and New International Businesses
 
44
 
20
 
2009
Juan Cristóbal Goycoolea N
 
Marketing Manager Global Brands
 
36
 
11
 
2010
                 
Subsidiaries
               
Cristián Canevaro Jaramillo
 
General Manager Comercial Peumo
 
49
 
8
 
2006
Adolfo Hurtado Cerda
 
General Manager Viña Cono Sur
 
39
 
13
 
2000
José Jottar Nasrallah
 
General Manager Trivento
 
40
 
11
 
2009
Paul Konar Elder
 
General Manager Viña Maipo y Viña Palo Alto
 
37
 
14
 
2010
 
The following provides biographical information about the executive officers of the Company.
 
Eduardo Guilisasti Gana, Chief Executive Officer
Civil Engineer. Joined the Company in 1978 as Commercial Manager. Appointed CEO in 1989. Under his leadership the Company initiated a broad vineyard and cellar-oriented investment plan and expansion in the export markets. Highlights of this period include the Company’s consolidation of a worldwide sales network that includes 135 countries and the strengthening of the leadership position in the sale of fine wines in each market segment and the strong growth and increase in the market value of the Company. In addition, through the adoption of viticulture research and technology, the winery has transformed into a leader in the industry. He is director of Viña Almaviva.
 
Andrés Larraín Santa María, Agricultural Manager
Agriculture Manager since 1978 and responsible for advancing new grape types and plantings as well as running of every vineyard. Directs a multidisciplinary team including executives, technicians, administrative staff and skilled labor. He is the Chairman of Frutícola.
 
Carlos Saavedra Echeverría, Engineering and New Projects Manager
Began his career in charge of the Company’s Imports Division in 1973. Appointed head of the Supply, Maintenance and Haulage Department in 1974. Contributed to the planning of the Pirque bottling plant. Appointed Production Manager in 1992. In 1997, he was appointed Engineering and Projects Manager.
 
 
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Osvaldo Solar Venegas, Chief Financial Officer
Commercial Engineer. Has been in charge of financial matters since 1992, initially as Financial Manager and since September 1996, as Administration and Financial Manager. Duties include managing and developing the financial area, human resources, accounting and administrative divisions. In January 2010 he was named Corporate Administration and Finance Manager. He is a director of Industria Corchera and Director of Fundación Cultura Nacional.
 
Cristián Ceppi Lewin, Corporate Export Manager South Zone
Commercial Engineer. Began his career at the Company as Product Manager for the Fressco and Tocornal ranges. Assumed the position of Marketing Sub-Manager for liquors and in 1992 became Marketing Sub-Manager for popular wines. Held the position of Marketing Manager from 1994 to 1996. Commercial Manager until assuming the position of General Manager at Comercial Peumo S.A. In December 2000, he was appointed Export Manager for the South Zone and in 2006 he was appointed Corporate Export Manager.
 
Thomas Domeyko Cassel, Corporate Export Manager North Zone
Commercial Engineer. Joined the Company in January 1994 as Deputy CFO. Appointed International Business Manager in 1996. Moved to Mendoza, Argentina in 1997 as General Manager of Viña Trivento. Appointed Export Manager for the North Zone in December 2000 and Corporate Export Manager in 2006.
 
Cristián López Pascual, Corporate Export Manager Asia
Publicist. In 1996, joined the marketing department of the export division. In December 2000 he joined the team that started the operation of Concha y Toro UK as Co-Manager of this subsidiary in the position of Commercial Director. In 2005, he was appointed General Manager of Concha y Toro UK, achieving in this period significant growth. As of January 2010 he was appointed Corporate Export Manager Asia.
 
Tomás Larraín León, Supply Contracts and New International Businesses Manager
Agricultural Engineer. In 1991, joined Concha y Toro’s agricultural area. In 1995, he was named Agricultural Deputy Manager. Between 2001 and 2006, he was General Manager of Trivento Viñedos y Bodegas in Argentina. In February 2007, was appointed Export Manager for the US market. As of December 2009 he was named Supply Contracts and New International Businesses Manager.
 
Daniel Duran, Process and Information Technology Manager
Civil Engineer. Joined the Company in 1995 as planning and development projects analyst. Sub-Manager of Logistics and Sub-Manager of Planning and Projects since 1998. Information Technology Manager since May 2001. Responsible for development and implementation of technology solutions.
 
Carlos Halaby, Oenology Manager
Oenologist. Distinguished by the National Association of Winemaking Agronomy Engineers in Chile for presenting the “Best Viticulture Dissertation of 1980,” Carlos Halaby joined the Company in 1990. After a decade with the Company and serving as head winemaker for fine wines until March 2000, he assumed the position of Oenology Manager. Technical and administrative responsibility for the Company’s Oenology Area.
 
Enrique Tirado, Oenologist Don Melchor
Oenologist. Upon joining the Company in 1993 he started working with varietal ranges, Casillero del Diablo and Marqués de Casa Concha. He rose to head winemaker in 1997, responsible for every line of premium wine, including Amelia and Don Melchor. In 1999, his extraordinary enological sensitivity led to his appointment as winemaker for Don Melchor.
 
Isabel Guilisasti, Marketing Manager Origin Wines
A graduate of the Catholic University with a degree in Art and with advanced studies in marketing. In 1998, she was appointed marketing manager of Viña Cono Sur and in 2000 she took over as Director of Communications of Concha y Toro. In 2001 she was named assistant manager for International Marketing of Fine Wines responsible for Concha y Toro’s ultra premium brands. In 2004 she was named Marketing Manager Origin Wines.
 
 
54

 
 
Giancarlo Bianchetti, Corporate Export Manager USA
Commercial Engineer. Joined the Company’s marketing department in 2000. In 2001, he took responsibility for the brands Casillero del Diablo, Frontera and Sunrise. He has headed the promotion and global campaign for Casillero del Diablo. In 2004 named Marketing Manager Global Brands. Since 2008 he is also responsible for the Sustainable Development Area.
 
Juan Cristóbal Goycoolea Nagel, Marketing Manager Global Brands
Commercial Engineer. Joined the Company’s marketing department in 2000. In 2008 was appointed Marketing Manager for subsidiaries wineries. In 2010 he was appointed Marketing Manager for Global Brands.
 
Subsidiaries
 
Cristián Canevaro Jaramillo, General Manager Comercial Peumo
Commercial Engineer. Joined the Company in 2002 as Commercial Manager of Comercial Peumo. In June 2006, was appointed General Manager of this subsidiary, responsible for the sales, marketing, administration, distribution and logistics in the domestic Chilean market.
 
Adolfo Hurtado Cerda, General Manager Viña Cono Sur
Agricultural Engineer, oenologist. In 1997, Adolfo Hurtado joined Viña Cono Sur, as head oenologist of this subsidiary founded in 1996. In 2000, he was appointed General Manager. Under his direction, Viña Cono Sur has experienced strong growth with the development of a portfolio of wines recognized for their quality and constant innovation.
 
José Jottar Nasrallah, General Manager Trivento Bodegas y Viñedos.
Commercial Engineer. Joined Concha y Toro in 1999 as head of planning. During 2002 and 2003, he worked on the logistics chain improvement project of the Holding Group in the role of internal adviser. In 2004 he was named as assistant manager, customer service, of Concha y Toro. In December 2009, he was appointed as General Manager of Trivento Bodegas y Viñedos, the company’s subsidiary in Argentina.
 
Paul Konar Elder, General Manager Viña Maipo & Viña Palo Alto
Agriculture Engineer. Joined the Company’s commercial department in 1997. In 2006 he was appointed Export Manager for the North Region. In 2010 he was named as General Manager for Viña Maipo and Viña Palo Alto.
 
Family Relationships
Eduardo Guilisasti Gana, Rafael Guilisasti Gana, José Guilisasti Gana, Pablo Guilisasti Gana and Isabel Guilisasti Gana are siblings. Mr. Alfonso Larraín Santa María and Andrés Larraín Santa María are brothers. Carlos Saavedra Echeverría is their brother-in-law. Tomás Larraín León is the son of Andrés Larraín Santa María.
 
B. Director and Officer Compensation
 
In accordance with the Company’s By-Laws, directors’ compensation for any given fiscal year is determined annually at the general shareholders’ meeting occurring in the immediately following fiscal year. Compensation paid in 2010 in respect of 2009 equaled 1.3% of the net profits of the Company. The amount of 300 UF per month has been allocated to cover the executive responsibilities of the chairman of the Board.
 
 
55

 
 
The following table sets forth the compensation paid to each of the directors of the Company in 2010 and in 2009.
 
   
Directors’ Compensation
 
   
Total Compensation
 
   
(in thousands of Ch$)
 
   
2010
   
2009
 
Attendance:
           
Alfonso Larraín Santa María
    94,630       75,325  
Rafael Guilisasti Gana
    94,630       75,325  
Francisco Marín Estévez
    94,630       75,325  
Mariano Fontecilla de Santiago Concha
    94,630       75,325  
Sergio de la Cuadra Fabres
    94,630       75,325  
Pablo Guilisasti Gana
    94,630       75,325  
Christian Skibsted Cortés
    94,630       75,325  
Remuneration:
               
Alfonso Larraín Santa María
    76,287       75,555  
Remuneration Directors’ Committee:
               
Rafael Guilisasti Gana
    4,207       3,782  
Sergio de la Cuadra Fabres
    4,628       4,202  
Christian Skibsted Cortés
    4,628       4,202  
Total
    752,160       615,016  
 
For the year ended December 31, 2010, the aggregate amount of compensation paid by the Company to senior managers, managers and to managers of the Company subsidiaries, totaling 110 executives, was approximately Ch$8,818 million. Individual senior manager’s compensation disclosure is not required under Chilean law and it is not otherwise publicly disclosed by the Company.
 
C. Board Practices
 
Members of the current Board of Directors were elected at the annual general shareholders’ meeting held on April 25, 2011 and will serve until April 2014, assuming no vacancies occur. The Company’s executive officers are appointed by the Board of Directors and hold office at the discretion of the Board.
 
There are no service contracts between the directors of the Company and the Company or any of its subsidiaries providing for benefits upon termination of a director’s employment.
 
In compliance with the current Chilean rules and regulations, a Directors’ Committee was established at the Company on May 23, 2001. At the Board of Directors meeting of April 25, 2011, Jorge Desormeaux Jiménez replaced Christián Skibsted Cortés as member of the Directors’ Committee. As of April 25, 2011, the Directors’ Committee members are Sergio de la Cuadra Fabres (President), Jorge Desormeaux Jiménez and Rafael Guilisasti Gana. The primary functions of the Directors’ Committee include:
 
 
·
reviewing balance sheets and financial statements and reports from accounting oversight bodies and auditors;
 
·
proposing outside auditors and credit risk rating companies to the Board;
 
·
examining background information regarding the Company’s operations with related persons;
 
·
reviewing managers’ and executive officers’ compensation plans; and
 
·
monitoring internal control systems used at Viña Concha y Toro and its affiliated companies.
 
 
56

 
 
The Directors’ Committee convened on thirteen separate occasions during the fiscal year 2010. The following were among the principal activities of the Directors’ Committee during 2010, Annual Activity Report:
 
At a meeting held on January 28, the Committee reviewed and approved the Internal Audit Periodic Report previously informed by the administration of the Company. In turn, the Committee approved a proposal of KPMG for services.

At a meeting held on February 25, the Committee reviewed the Management Letter (Final Report on Internal Control) prepared by the external auditors KPMG with respect to fiscal year 2009. It was concluded that there were no important weaknesses, and therefore, the Committee proceeded to approve the Audited Financial Statements of the Company for 2009.
 
At a meeting held on March 25, the Committee approved a donation to “Fundación Casa Básica” to help with the post-earthquake reconstruction process.

At a meeting held on April 22, the Chief Financial Officer presented to the Committee financial statements prepared in accordance with the IFRS standards. The financial statements were approved by the Committee. The Committee proposed to the Board of Directors to have KPMG as External Auditors for fiscal year 2010. Finally, the Committee approved transactions with related parties.
 
At a meeting held on May 27, the Committee discussed the Internal Audit Quarterly Report with special attention to matters relating to the Company’s foreign subsidiaries Trivento Bodegas SA, VCT Brazil, Concha y Toro UK. The Committee approved this report which provided guidelines for optimizing the audit management.
 
At a meeting held on June 30, the Committee received the audit partner of KPMG, Mr. Benedicto Vásquez, who spoke before the Committee regarding the Company’s Annual Report on Form 20-F for the 2009 fiscal year, the delivery of which is required for entities registered with the Securities and Exchange Commission (SEC).

At a meeting held on July 29, the Committee received the purchase transactions report of grapes and wines with related and non-related parties.
 
At a meeting held on September 7, the Committee reviewed the semi-annual financial information of the Company. The audit partner of KPMG, Mr. Benedicto Vasquez, reported that there were no significant audit adjustments to be made in the financial statements on June 30, 2010. The Committee approved the report submitted to the Board.

At a meeting held on November 9, the Committee reviewed and approved the quarterly financial information of the Company and agreed to its submission to the Board of the Company.
 
From time to time, the Committee reviews and discusses potential transactions with related parties and reports provided by the Company’s internal and external auditors.
 
Finally, the last session of the year dated on December 23, the Committee reviewed and approved the Preliminary Report of Internal Audit and the Internal Control Report of the Company (Management Letter) issued by KPMG. It was agreed to present reports to the Board. Finally, the Committee approved the report about remunerations and compensations of senior executives and managers of the Company.
 
According to Chilean Corporation Law, the remuneration of each member of the Committee cannot be less than a third of the remuneration set for the members as a member of the Board of Directors. The Shareholders Meeting approved the remuneration for each member of the Committee for an amount equal to a third of the remuneration that they received as directors of the Company.
 
The ordinary shareholders approved an operating budget for this Committee of Ch$ 25.0 million annually. During fiscal year 2010, the Committee engaged external professional advice for the amount of Ch$15.6 million.
 
 
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Since April 2011, the members of the Audit Committee are: Sergio de la Cuadra Fabres, Jorge Desormeaux Jiménez and Rafael Guilisasti Gana. Sergio de la Cuadra Fabres and Jorge Desormeaux Jiménez are independent directors while Rafael Guilisasti is not independent. Mr. Guilisasti is relying on an exemption of the Listing Standards relating to Audit Committees of Rule 10A-3 promulgated under the Exchange Act. See Item 16.D. — “Exemptions from the Listing Standards for Audit Committees.”
 
We currently do not have a separate remuneration committee; however, the Company’s Directors’ Committee carries out the functions usually performed by this committee. It also promotes auditor independence by prohibiting auditors from providing certain non-audit services while conducting audits. The Company’s existing oversight and corporate governance practices fully honor the spirit and requirements of Sarbanes-Oxley reforms in many respects. For instance, auditor independence has been strengthened with the adoption of an auditor independence policy by the Company. See Item 16.A. — “Audit Committee Financial Expert.”
 
The Company’s Board of Directors is committed to implementing measures that will promote investor confidence and market integrity. In response to Sarbanes-Oxley Act, the Company has formalized a methodology to ensure the accuracy and completeness of information disclosed to the market. The Company is committed to complying with the laws and regulations applicable in all countries in which the Company operates. Upon enactment of new laws and regulations resulting from, or coming into force from the provisions of Sarbanes-Oxley, the Company will adjust its corporate governance structure in a way so as to ascertain full compliance.
 
D. Employees
 
As of December 31, 2008, 2009 and 2010, the Company’s Chilean operations had, 2,328 , 2,543 and 2,732 employees, respectively. Personnel employed in the foreign subsidiaries totaled 392 employees as of December 31, 2010. The Company also hires temporary workers during the harvesting season, which in 2010 averaged 1,455temporary workers.
 
Eight labor unions represent an aggregate of approximately 680 of the Company’s employees (approximately 138 administrative employees, 77 sales employees and 465 plant employees). Labor relations with unionized personnel are governed by collective bargaining agreements negotiated in 2009-2010 that expire in 2011–2012. The Company believes that it currently has a good working relationship with its labor unions; however, the Company is unable to predict the outcome of any future negotiations with such labor unions. Regarding the contract that expired in 2010, the negotiations were finished and the Company formalized without any problems. There are two contracts that expire in November 2011; both parties intend to negotiate and the Company expects to formalize without any problems.
 
In certain circumstances, the Company pays severance benefits equivalent to five labor days for each year of services rendered by the employee. The Company has agreed with one labor union (representing ten of its workers) to pay such severance benefits to their members in all circumstances. Additionally, the Company has agreed with the 299 employees covered by one collective bargaining agreement to pay the equivalent of 5 days salary for each year of service in all circumstances. Under Chilean law, all employees who are terminated for reasons other than misconduct are entitled to the basic payment of one month’s salary for each year worked, or a six-month portion thereof, subject to a limit of 11 months’ severance pay for employees hired after August 4, 1981 with a maximum of UF 90 per year (approximately Ch$ 1.96 million). Severance payments to employees hired before August 14, 1981 are not subject to these limits.
 
The Company does not maintain any pension or retirement programs for its employees. Workers in Chile are covered by a national pension law which establishes a system of independent pension plans administered by the Administradoras de Fondos de Pensiones (“Pension Fund Administrators”). The Company has no liability for the performance of the pension plans or any pension payments to be made to the employees in Chile.
 
All employees, including management, are entitled to a discount of 30% off the retail price on wine purchases from Company-owned facilities. Each employee may buy no more than two cases per month.
 
 
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All of the Company’s administrative employees participate, directly or indirectly, in an annual bonus pool equal to 4.0% of net profits in proportion to their salary.
 
E. Share Ownership
 
The following table reflects the number of shares owned indirectly by the directors and executive officers and their percentage ownership of the Company at April 30, 2011. Executive officers not listed do not own shares.
 
Share Ownership of Directors and Senior Management(1)
 
             
   
No. of Shares
   
% of Total
 
   
Owned
   
Subscribed Shares(2)
 
Eduardo Guilisasti Gana(3)
    177,327,241       23.7 %
Rafael Guilisasti Gana(3)
    175,858,736       23.5 %
Pablo Guilisasti Gana(3)
    176,762,593       23.7 %
Isabel Guilisasti Gana(3)
    3,463,838       0.5 %
Alfonso Larraín Santa María(4)
    79,064,300       10.6 %
Francisco Marín Estévez(5)
    64,621,796       8.7 %
Mariano Fontecilla de Santiago Concha(6)
    27,172,906       3.6 %
Osvaldo Solar Venegas(9)
    169,558       (7)
Thomas Domeyko C. (10)
    24,049       (7)
Cristián Ceppi Lewin (11)
    50,294       (7)
Carlos Halaby Riadi(12)
    174,186       (7)
Adolfo Hurtado Cerda(13)
    173,771       (7)
Enrique Tirado Santelices(14)
    10,876       (7)
Daniel Durán Urízar(15)
    10,286       (7)
Giancarlo Bianchetti Gónzalez(16)
    8,286       (7)
Cristián Canevaro Jaramillo(17)
    5,020       (7)
Cristóbal Goycoolea Nagel (17)
    6,040       (7)
José Jottar Nasrallah (18)
    4,205       (7)
Paul Konar Elder (19)
    7,030       (7)
                 
Directors and Executive Officers in the aggregate
    359,134,893       48.08 %
 

(1)
Shares held directly and indirectly through investment companies and not individually owned.
(2)
Calculated on the basis of 747,005,982 outstanding shares on April 30, 2011.
(3)
Eduardo Guilisasti Gana, Rafael Guilisasti Gana, José Guilisasti Gana and Pablo Guilisasti Gana (collectively, the “Family Principal Shareholders”) are the sons of Mr. Eduardo Guilisasti Tagle, the former Chairman of the Company. Isabel Guilisasti Gana is the sister of the Family Principal Shareholders. Mr. Eduardo Guilisasti Tagle died on August 20, 1998. The shares attributed to each Family Principal Shareholder include 87,615,431 and 85,274,628 shares held by Inversiones Totihue S.A. (“Totihue”) and Rentas Santa Bárbara S.A. (“Santa Bárbara”), respectively, as well as shares held directly or indirectly by members of such Family Principal Shareholder’s immediate family and affiliated entities. Totihue and Santa Bárbara are controlled by the Family Principal Shareholders pursuant to powers of attorney granted by the board of directors of Totihue and Santa Bárbara. Each power of attorney grants any two Family Principal Shareholders, acting together, the power to, among others, vote or direct the voting of, or dispose or direct the disposition of, the shares held by Totihue or Santa Bárbara, as the case may be. Mr. Eduardo Guilisasti Gana is the Company’s General Manager, Mr. Rafael Guilisasti Gana is the Company’s Vice Chairman and Mr. Pablo Guilisasti Gana is a director of the Company. Ms. Isabel Guilisasti Gana was named Marketing Manager Origin Wines on July, 2004. The address for Mr. Eduardo Guilisasti Gana and Mr. Rafael Guilisasti Gana is c/o Viña Concha y Toro S.A., Casilla 213, Avenida Nueva Tajamar 481, Torre Norte, Piso 15, Santiago, Chile. The address for Mr. Pablo Guilisasti Gana is c/o Frutícola Viconto S.A., Apoquindo 4775, Piso 16, oficina 1601, Las Condes, Santiago, Chile. The address for Ms. Isabel Guilisasti Gana is Viña Concha y Toro S.A., Avenida Nueva Tajamar 481, Torre Norte, Piso 15, Santiago, Chile. The other Family Principal Shareholder, Mr. José Guilisasti Gana, is neither director nor executive officer of the Company. The address for Mr. José Guilisasti Gana is Frutícola Viconto S.A., Apoquindo 4775, Piso 16, oficina 1601, Las Condes, Santiago, Chile.
 
 
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(4)
Mr. Alfonso Larraín Santa María is the Company’s Chairman of the Board. The number of shares attributed to Mr. Larraín includes 895,100 shares held by his brother Andrés Larraín Santa María and 155,840 shares held by his brother in-law, Carlos Saavedra Echeverría (managers of the Company), shares held by other members of his family and affiliated entities and also includes 26,964,775 shares held by Fundación Cultura Nacional (“Cultura Nacional”). Cultura Nacional is a Chilean non-profit institution which primarily funds grade school religious education. Mr. Alfonso Larraín Santa María is the Chairman of Cultura Nacional. Mr. Larraín’s address is c/o Viña Concha y Toro S.A., Casilla 213, Avenida Nueva Tajamar 481, Torre Norte, Piso 15, Santiago, Chile.
(5)
Mr. Francisco Marín Estévez is a director of the Company. The number of shares attributed to Mr. Marín includes shares owned by members of his family and affiliated entities. Mr. Marín’s address is c/o Viña Concha y Toro S.A., Casilla 213, Avenida Nueva Tajamar 481, Torre Norte, Piso 15, Santiago, Chile.
(6)
Mr. Mariano Fontecilla de Santiago Concha is a director of the Company. The number of shares attributed to Mr. Fontecilla includes shares owned by members of his family and affiliated entities. Mr. Fontecilla’s address is c/o Viña Concha y Toro S.A., Casilla 213, Avenida Nueva Tajamar 481, Torre Norte, Piso 15, Santiago, Chile.
(7)
Less than 1%.
(8)
Mr. Osvaldo Solar Venegas is the Company’s Corporate Administration and Finance Manager. Mr. Osvaldo Solar is Director of Cultura Nacional, foundation that holds 26,964,775 shares of the Company. Mr. Solar’s address is c/o Viña Concha y Toro S.A., Casilla 213, Avenida Nueva Tajamar 481, Torre Norte, Piso 15, Santiago, Chile.
(9)
Mr. Thomas Domeyko C. is Corporate Export Manager North Zone. Mr. Domeyko’s address is c/o Viña Concha y Toro S.A., Casilla 213, Avenida Nueva Tajamar 481, Torre Norte, Piso 15, Santiago, Chile.
(10)
Mr. Cristián Ceppi L. is Corporate Export Manager South Zone. Mr. Ceppi’s address is c/o Viña Concha y Toro S.A., Casilla 213, Avenida Nueva Tajamar 481, Torre Norte, Piso 15, Santiago, Chile.
(11)
Mr. Carlos Halaby R. is Eonology Manager. Mr. Halaby’s address is c/o Viña Concha y Toro S.A., Casilla 213, Avenida Nueva Tajamar 481, Torre Norte, Piso 15, Santiago, Chile.
(12)
Mr. Adolfo Hurtado C. is General Manager of Viña Cono Sur. Mr. Hurtado’s address is c/o Viña Cono Sur, Avenida Nueva Tajamar 481, Torre Sur, Piso 21, Santiago, Chile.
(13)
Mr. Enrique Tirado S. is Oenology Manager Don Melchor. Mr. Tirado’s address is c/o Viña Concha y Toro S.A., Casilla 213, Avenida Nueva Tajamar 481, Torre Norte, Piso 15, Santiago, Chile.
(14)
Mr. Daniel Durán U. is Technology and Information Manager. Mr. Durán’s address is c/o Viña Concha y Toro S.A., Casilla 213, Avenida Nueva Tajamar 481, Torre Norte, Piso 15, Santiago, Chile.
(15)
Mr. Giancarlo Bianchetti G. is Markting Manager Global Brands. Mr. Bianchetti’s address is c/o Viña Concha y Toro S.A., Casilla 213, Avenida Nueva Tajamar 481, Torre Norte, Piso 15, Santiago, Chile.
(16)
Mr. Cristián Canevaro J. is General Manager Comercial Peumo. Mr. Canevaro’s address is c/o Viña Concha y Toro S.A., Casilla 213, Avenida Nueva Tajamar 481, Torre Norte, Piso 15, Santiago, Chile.
(17)
Mr. Cristóbal Goycolea Nagel is Marketing Manager for Global Brands. Mr. Goycolea’s address is c/o Viña Concha y Toro S.A., Casilla 213, Avenida Nueva Tajamar 481, Torre Norte, Piso 15, Santiago, Chile.
(18)
Mr. Jose Jottar Nasrrallah is General Manager of Trivento. Mr. Jottar’s address is c/o Trivento Bodegas y Viñedos S.A., Canal Pescara 9347, Russell C.P. 5517, Maipu, Mendoza, Argentina.
(19)
Paul Konar Elder is General Manager of Viña Maipo and Viña Palo Alto. Mr. Konar’s address is c/o Viña Palo Alto, Virginia Subercaseau 210, Pirque, Santiago, Chile.

MAJOR SHAREHOLDERS AND RELATED PARTY TRANSACTIONS
 
A. Major Shareholders
 
The Company’s only outstanding voting securities are the shares of its Common Stock. According to the Company’s shareholder records, the Company’s 747,005,982 shares of Common Stock outstanding were held by 1,402 shareholders of record as of April 30, 2011. There are no differences in the voting rights of the shareholders.
 
The principal shareholders of the Company are Rentas Santa Bárbara S.A. (“Santa Bárbara”), Inversiones Totihue S.A. (“Totihue”), AFP Provida S.A., AFP Habitat S.A., Inversiones Quivolgo S.A., AFP Capital S.A., Fundación Cultura Nacional (“Cultura Nacional”), The Bank of New York (according to Circular 1375 issued by the S.V.S. on February 12, 1998, hereinafter “Circular 1375 S.V.S.,” which states that the Depositary shall be the shareholder of record of the shares underlying the ADS), Inversiones GDF S.A., AFP Cuprum S.A., Constructora Santa Marta Ltda. (“Santa Marta”), La Gloria Ltda. (“La Gloria”), Banchile Fondos Mutuos, Banco Itaú (third party account Chapter XIV), and Banco de Chile (third party account Chapter XIV).
 
Santa Bárbara and Totihue are investment companies controlled by Eduardo Guilisasti Gana, Rafael Guilisasti Gana, José Guilisasti Gana and Pablo Guilisasti Gana (collectively, the “Family Principal Shareholders”). Inversiones GDF S.A., Santa Marta, La Gloria and Quivolgo are investment companies controlled by directors of the Company.
 
 
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For information concerning the beneficial ownership in shares of Common Stock of the Family Principal Shareholders and other Directors and Executive Officers of the Company, see Item 6 — “Directors, Senior Management and Employees — Share Ownership.” The following table sets forth certain information concerning direct ownership of the Company’s Common Stock with respect to the principal holders of the outstanding subscribed shares of Common Stock.
 
Direct Share Ownership of Principal Shareholders

      As of December 31st,              
   
2009
   
2010
   
As of April 30, 2011
 
         
% of Total
         
% of Total
         
% of Total
 
   
No. of Shares
   
Subscribed
   
No. of Shares
   
Subscribed
   
No. of Shares
   
Subscribed
 
Principal Shareholders
 
O wned
   
Shares
   
Owned
   
Shares
   
Owned
   
Shares
 
                                     
Inversiones Totihue S.A. (2)
    87,615,431       11.73 %     87,615,431       11.73 %     87,615,431       11.73 %
Rentas Santa Bárbara S.A. (2)
    85,274,628       11.42 %     85,274,628       11.42 %     85,274,628       11.42 %
Inversiones Quivolgo S.A.(4)
    28,831,551       3.86 %     30,032,000       4.02 %     30,032,000       4.02 %
AFP Provida S.A. (3)
    43,327,829       5.80 %     32,794,000       4.39 %     29,517,046       3.95 %
AFP Habitat S.A. (3)
    33,821,696       4.53 %     29,334,839       3.93 %     27,131,698       3.63 %
Fundación Cultura Nacional (5)
    26,964,775       3.61 %     26,964,775       3.61 %     26,964,775       3.61 %
Inversiones GDF S.A. (6)
    24,439,851       3.27 %     24,439,851       3.27 %     24,439,851       3.27 %
AFP Capital S.A. (3)
    27,453,485       3.68 %     26,184,511       3.51 %     24,434,803       3.27 %
Constructora Santa Marta Ltda. (7)
    22,293,321       2.98 %     22,293,321       2.98 %     22,293,321       2.98 %
AFP Cuprum S.A. (3)
    14,128,040       1.89 %     24,541,425       3.29 %     20,919,245       2.80 %
Banco de Chile Cta de Terceros
    19,404,496       2.60 %     16,895,434       2.26 %     18,708,991       2.50 %
Banco Itau Cta de Terceros
    9,575,652       1.28 %     17,413,005       2.33 %     18,425,359       2.47 %
The Bank of New York (1)
    24,765,040       3.32 %     16,641,340       2.23 %     16,751,900       2.24 %
Inversiones La Gloria Ltda.(4)
    15,682,332       2.10 %     16,082,332       2.15 %     16,082,332       2.15 %
Banchile Fondos Mutuos
    16,082,332       2.15 %     13,159,209       1.76 %     15,391,027       2.06 %
Total Largest 15 Shareholders
    479,660,459       64.22 %     496,666,101       62.87 %     463.982.407       62.11 %
                                                 
Other Shareholders
    267,345,523       35.78 %     248,339,881       33.24 %     283,023,575       37.89 %
                                                 
Total
    747,005,982       100 %     747,005,982       100 %     747,005,982       100 %
 

(1)
Depositary Bank for the ADS.
(2)
Investment Company controlled by the Guilisasti Family (“Family Principal Shareholders”).
(3)
Chilean Pension Fund.
(4)
Investment Company controlled by Mr. Alfonso Larraín Santa María.
(5)
Cultura Nacional is a Chilean non profit institution. Shares are attributed to Mr. Alfonso Larraín, its Chairman.
(6)
Investment Company controlled by Mr. Mariano Fontecilla de Santiago Concha.
(7)
Investment Company controlled by Mr. Francisco Marín Estévez.

In August 1999, members of the Guilisasti family and other affiliated parties entered into a Shareholders’ Agreement relating to, among other issues, the transfer and voting of Common Stock. An English translation of such Shareholders’ Agreement was previously filed and is listed as Exhibit 3.4 to this Annual Report. See Item 19 — “Exhibits.”
 
Pursuant to the Shareholders’ Agreement, each party that is a holder of Common Stock agreed to provide to Totihue and Santa Bárbara the right to purchase all or part of any shares the selling shareholder wishes to sell from time to time. In addition, both Santa Bárbara and Totihue agreed to provide to one another rights to purchase all or part of any Common Stock it wishes to sell from time to time. Santa Bárbara and Totihue will have 30 days from the date of receipt of notice of the proposed sale to accept the offer (in whole or in part) to purchase the selling shareholder’s Common Stock subject to the proposed sale.
 
 
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The preferential purchase rights of Santa Bárbara and Totihue described above are applicable in the case of transfer of subscription rights of shareholders party to the Shareholders’ Agreement resulting from a capital increase, as well as in the case of issuance of capital stock in the event of a merger or split-off. The preferential purchase rights of Santa Bárbara and Totihue are not applicable to a transfer of Common Stock to certain persons, including subsidiaries in which the transferor controls 75% or more of such subsidiary’s capital stock and direct ascendants and descendants of such transferor.
 
The Shareholders’ Agreement is of indefinite duration and may be modified or terminated pursuant to a written agreement signed by the shareholders party to the Shareholders’ Agreement holding no less than 75% of the Common Stock subject to the Shareholders’ Agreement.
 
B. Related Party Transactions
 
In the ordinary course of its business, the Company engages in transactions with its affiliates. In addition, the Company has engaged in transactions with directors and executive officers of the Company. A detail of transactions realized with subsidiaries or related parties is presented in Note 10 to the Consolidated Financial Statements – Balances and Transactions with Related Parties– .The principal transactions with such related parties during the last three fiscal years are as follows:
 
Viñedos Emiliana. Viñedos Emiliana is a Chilean corporation (sociedad anónima abierta) which produces wines for export and domestic markets and is listed on the Chilean Exchanges. Viñedos Emiliana was originally a subsidiary of the Company until 1986, when the Company distributed shares of Viñedos Emiliana to the Company’s then existing shareholders. Although Viñedos Emiliana is a separate corporation, the Company and Viñedos Emiliana remain under common control. Certain of the principal shareholders of the Company own directly and indirectly approximately 59.74% of Viñedos Emiliana’s outstanding capital stock and, additionally, the Company and Viñedos Emiliana have other common shareholders. Viñedos Emiliana’s seven-member Board of Directors includes one of the Company’s seven directors (Alfonso Larraín Santa María). Viñedos Emiliana and the Company have various business dealings, the most significant of which are described below.
 
The Company has a license from Viñedos Emiliana to use Viñedos Emiliana’s brand name in Chile. The Company bottles (or packages in Tetra Brik containers) and sells in Chile for its own account a portion of its varietal wine production under Viñedos Emiliana’s labels. The Company pays licensing fees to Viñedos Emiliana for the use of its labels. Licensing fees are based on the Company’s gross revenues from sales of wines under Viñedos Emiliana’s labels.
 
Viñedos Emiliana does not have its own bottling facilities. Pursuant to a contract with Viñedos Emiliana, the Company bottles wine produced by Viñedos Emiliana. This wine is sold by Viñedos Emiliana in export markets for its own account under Viñedos Emiliana’s labels. The Company receives a per-bottle fee for bottling services provided to Viñedos Emiliana. This fee is for the same amount as the Company would charge to an unrelated wine producer for bottling services.
 
With the Company’s consent, Banfi, the Company’s exclusive distributor in the United States, also acts as the exclusive distributor for Viñedos Emiliana’s wines in the United States.
 
In 2010, the Company recognized Ch$928 million in revenues from Viñedos Emiliana, or 0.25% of total revenues, including mainly revenues from sales in bottling fees and sales of raw materials. In 2010, the Company paid Viñedos Emiliana Ch$295 million in licensing fees. The Company recognized revenues from Viñedos Emiliana of Ch$952 million in 2009. The Company paid Viñedos Emiliana Ch$248 million in 2009 in licensing fees.
 
From time to time, the Company engages in other transactions with Viñedos Emiliana, including purchases of wine in bulk at market prices, grapes and other raw materials. In 2010and 2009 total purchases from Viñedos Emiliana totaled Ch$508 million and Ch$479 million respectively.
 
 
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Frutícola Viconto (“Frutícola”). Frutícola is the Company’s principal customer for fruit. In 2010 and 2009 the Company sold Ch$9.7 million and Ch$9.6 million, respectively, of fruit to Frutícola for export. The Company also purchases grapes from Frutícola for vinification. In 2010, the Company did not purchase any fruit from Frutícola. In 2009 the Company purchased Ch$10.7 million of grapes from Frutícola. Frutícola is a Chilean corporation (sociedad anónima abierta) listed on the Chilean Exchanges. Frutícola was formerly a subsidiary of the Company until 1986 when the Company distributed Frutícola shares to the Company’s then existing shareholders.
 
The Company and Frutícola are under common control. Two of the Company’s seven directors are members of Frutícola’s seven-member Board of Directors (Rafael Guilisasti Gana and Pablo Guilisasti Gana). Mr. Andrés Larraín Santa María, the Company’s Agricultural Manager and Mr. Felipe Larraín Vial, son of the Company’s Chairman, are also directors of Frutícola. Certain Principal Shareholders directly and indirectly own approximately 57.11% of the outstanding common stock of Frutícola.
 
Industria Corchera. In November of 2000, the Company acquired 49.6% of the capital stock of Industria Corchera through a direct purchase of shares from Quivolgo, Totihue and two investment companies controlled by a director of the Company. Based on a prior economic valuation of Industria Corchera by PriceWaterhouse, the Company invested a total of US$6 million. In November 2002, with the acquisition of 4,818 shares, representing 0.24% of the capital stock of Industria Corchera, the Company increased its ownership in Industria Conchera to 49.84%. In 2008, the Company increased its ownership to 49.96%.
 
Industria Corchera is the primary cork supplier for the Company. The Company purchased Ch$6,853 million and Ch$6,878 million of cork and other raw material from Industria in 2010 and 2009 respectively. The Company believes that the price and terms it receives from Industria Corchera are equivalent to those available from its other cork suppliers. Mr. Osvaldo Solar Venegas, the Company’s CFO is director of Industria Corchera.
 
Viña Almaviva. Viña Almaviva is a 50-50 joint venture company between the Company and Baron Philippe de Rothschild. The Company purchases from Almaviva used French oak barrels (used during one aging season) and the Almaviva wine that is sold in Chile through Comercial Peumo. Total purchases from Almaviva in 2010 and 2009 were Ch$583 million and Ch$416 million respectively. In addition, the Company sells to Almaviva raw materials and services. Sales to Almaviva totaled in 2010 and 2009, Ch$125million and Ch$82 million respectively.
 
Related Transaction With Entities in Which the Directors and Executive Officers Have an Equity Interest. The Company purchases small quantities of grapes, plants and other services from entities in which several of its directors, executive officers or members of their families have interests. In 2010 and 2009, the Company purchased an aggregate of approximately Ch$3,647 million and Ch$3,223 million respectively, of such goods and services from such entities, and sold grapes to these entities for Ch$ 166 million in 2010 and Ch$ 213 million in 2009.
 
Other. Besides formal requirements, Title XVI and specially article 147 of the Chilean Corporation Law demand to Open Corporations that any relevant Company’s transactions with related parties shall only be celebrated if actually contributes to the social interest and if it subject to terms and conditions customarily prevailing in the market at the time of it approval. Directors, managers and principal officers of companies that violate Article 147 are liable for losses resulting from such violation. In addition, Article 147 of the Chilean Corporation Law provides that any transaction in which a director has a personal interest or is acting on behalf of a third party must be immediately informed by the compromised Director to the boards of directors and shall only be approved if the absolute majority of the directors consider that the transaction is beneficial for the social interest. Chilean law requires that an interested director abstain from voting on such a transaction. If the absolute majority of the director is obliged to abstain for voting on any particular transaction, the transaction shall only be approved unanimously by the not involved directors or by an a extraordinary shareholders meeting. See Item 10 — “Additional Information — Estatutos (By-Laws) — Directors” for further information relating to conflict of interest transactions. Resolutions approving such transactions must be reported to the Company’s shareholders at the next shareholder’s meeting. Violation of Article 147 may result in administrative or criminal sanctions and civil liability to the Company and shareholders or interested third parties who suffer losses as a result of such violation. The Company believes that it has complied with the requirements of Article 147 in all transactions with related parties during fiscal year 2010.
 
 
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For additional information concerning the Company’s transactions with affiliates and other related parties, see Note 10 to the Consolidated Financial Statements — “Balances and Transactions with Related Parties.”
 
FINANCIAL INFORMATION
 
See Item 18 — “Financial Statements” and the financial statements referred to therein for the Consolidated Financial Statements and other financial information.
 
Wine Exports
 
Viña Concha y Toro and its subsidiaries export from Chile to 135 countries. Concha y Toro is the largest exporter in Chile. The Company also exports wine from Argentina through the subsidiary, Trivento. Trivento is the second largest wine exporter by volume in Argentina. See “Item 4: Information on the Company — Company Sales — Argentina”.
 
The following table presents wine exports by volume, in Chilean pesos and as a percentage of total sales for the last two years.
 
Exports by Volume and Value
 
   
2009
   
2010
 
Exports (thousand – liters)
    176,668       187,819  
% of total sales
    68.1 %     70.2 %
Exports (Ch$ million)
    269,361       278,414  
% of total sales
    76.2 %     74.4 %

Legal and Arbitration Proceedings
 
The Company is not involved in any litigation or arbitration proceedings which, if determined adversely to the Company, individually or in the aggregate, would have a material adverse effect on the Company and its subsidiaries taken as a whole, nor to the Company’s knowledge are any such proceedings threatened.
 
The subsidiary of the Company in Argentina, Trivento Bodegas y Viñedos S.A, is involved in two legal procedures with the Argentinean Federal Tax Bureau (“AFIP”). AFIP has challenged Trivento’s revenue declarations for years 2002, 2003 and 2004. If the court ultimately decides against Trivento, Trivento could be required to pay an aggregate amount equivalent to approximately Ch$ 3,000 million (approximately US$ 6.5 million).
 
Policy on Dividend Distributions
 
In accordance with Chilean law, the Company must distribute cash dividends equal to at least 30% of the Company’s annual net income calculated in accordance with Chilean GAAP, unless otherwise decided by a unanimous vote of the holders of the shares and unless and to the extent that the Company has accumulated losses. If there is no net income in a given year, the Company may elect, but is not legally obligated, to distribute dividends out of retained earnings. Shareholders who do not expressly elect to receive a dividend other than in cash are legally presumed to have decided to receive the dividend in cash. A U.S. holder of ADS may, in the absence of an effective registration statement under the Securities Act or an available exemption from the registration requirement thereunder, effectively be required to receive a dividend in cash.
 
The Company’s dividend policy approved at the general shareholders’ meeting is to distribute 40% of net earnings. For fiscal year 2010, interim dividends Nos. 240, 241 and 242 of Ch$3.00 per share were paid on September 30, 2010, December 29, 2010 and March 31, 2011, respectively. A final dividend No. 243 of Ch$13.45 per share was paid on May 24, 2011 against the profits of the 2010 fiscal year. Total dividends disbursed against the profits of 2010 fiscal year were 40% of net earnings.
 
 
64

 
 
For fiscal year 2011, the Board approved to pay three provisional dividends of Ch$3.0 per share, charged against the profits for fiscal year 2011. These will be paid on September 30, 2011, December 29, 2011 and March 31, 2012, while the remaining profits up to a limit of 40% of the earnings shall be disbursed in May 2012.
 
The above detailed dividend policy is the Board’s intent; however, fulfillment thereof will be contingent on cash flows. Consequently, at the annual shareholders’ meeting, the Board shall solicit shareholder approval to modify the amounts and payment dates should the necessity arise.
 
The following table sets forth the dividends paid per share of common stock in respect of each of the years indicated:
 
   
Total Dividends Paid
Fiscal year
 
Ch$ per share (1)
2006
  9.00  
2007
  18.95  
2008
  19.55  
2009
  23.70  
2010
  22.45  
 
(1)
Dividends per share are expressed in pesos and correspond to interim and final dividend charged against net income of the corresponding fiscal year. The final dividend with respect to each year is declared and paid within the first five months of the subsequent year.
 
Significant Changes
 
No significant changes have occurred since the date of our last annual financial statements.
 
THE OFFER AND LISTING
 
Prior to the offerings of the ADS and the shares of Common Stock in October 1994, there was no public market for such securities in the United States. The Common Stock is currently traded on the Chilean Exchanges. In 2010, trading on the Santiago Stock Exchange accounted for approximately 87% of the trading volume of the Common Stock in Chile. The ADS are listed on the New York Stock Exchange and trade under the symbol “VCO.”
 
 
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The tables below show, for the periods indicated, high and low closing sale prices of a share of Common Stock in nominal Chilean pesos and the quarterly shares trading volume of the Common Stock on the Santiago Stock Exchange. The U.S. dollar figures reflect, for the periods indicated, actual high and low closing prices for the ADS on the New York Stock Exchange in the United States. The ADS may or may not actually trade at 20 times the price per share. As of Monday October 3, 2005 the ratio of one (1) ADS representing fifty (50) ordinary shares was changed to one (1) ADS representing twenty (20) ordinary shares. Therefore, as of October 3, 2005, Viña Concha y Toro’s ADS quotation will correspond initially, to the closing quotation of September 30, 2005 divided by 2.5 (two and one half). See Item 3 — “Key Information — Exchange Rates” for the exchange rates applicable during the periods set forth below. The following information is not restated in constant Chilean pesos.
 
Annual High and Low Closing Sale Prices
 
   
Chilean Pesos
 
U.S. Dollars Per
   
Per Shares(2)
 
ADS(3)
Year Ended December
 
High
 
Low
 
High
 
Low
2006
  850.0     679.9     32.29     25.12  
2007
  1,375.0     800.0     55.16     29.81  
2008
  1,132.7     780.0     43.35     26.01  
2009
  1,200.1     931.0     45.00     28.50  
2010
  1,300.0     1,010.0     50.98     39.00  
 
*On October 3, 2005 the ratio of 1 ADR to common stock changed from 1:50 to 1:20

  Quarterly High and Low Closing Sale Prices
 
   
Chilean Stock Trading
    ADR Trading
         
Chilean Pesos
         
U.S. Dollars Per
 
         
Per Shares(2)
         
ADS(3)
 
   
Share
               
Share
             
Year Quarter
 
Volume(000)(1)
   
High
   
Low
   
Volume(3)
   
High
   
Low
 
2009
                                   
1st Quarter
    17,482.64       1,100.0       931.0       251,533       37.75       28.50  
2nd Quarter
    32,336.75       1,149.0       945.0       245,676       39.04       31.49  
3rd Quarter
    33,322.69       1,185.0       963.0       251,436       43.93       34.74  
4th Quarter
    27,151.10       1,200.1       970.0       329,894       45.00       39.15  
2010
                                               
1st Quarter
    24,179.38       1,260.0       1,010.0       447,685       50.98       41.50  
2nd Quarter
    53,998.91       1,225.0       1,061.5       730,846       47.77       39.00  
3rd Quarter
    107,459.58       1,300.0       1,120.0       226,753       50.28       41.25  
4th Quarter
    60,899.20       1,200.0       1,116.0       159,322       50.04       47.52  
2011
                                               
1st Quarter
    96,537.41       1,180.6       970.0       253,338       48.55       41.35  
                                                 
Month ended
                                               
November, 2010
    10,004.67       1,200.0       1,170.0       56,926       50.00       47.93  
December, 2010
    32,668.16       1,186.4       1,116.0       52,500       50.04       47.59  
January, 2011
    18,213.37       1,180.6       1,112.0       54,997       48.55       45.86  
February, 2011
    63,716.93       1,160.0       970.0       95,495       46.87       41.35  
March, 2011
    14,607.11       1,150.0       996.0       102,846       47.00       42.17  
April, 2011
    13,723.76       1,185.0       1,100.0       78,741       50.85       47.50  

*On October 3, 2005 the ratio of 1 ADR to common stock changed from 1:50 to 1:20.  This means that the ADR price US$34.24 for the new ratio corresponds to 85.60 on the former ratio.
 

(1)
Source: Volume traded in the Santiago Stock Exchange, the Chilean Electronic Exchange and the Valparaiso Stock Exchange.
(2)
Source: Santiago Stock Exchange. Chilean pesos per share reflect nominal price at trade date.
(3)
Source: Monthly Report-The Bank of New York. Reflects actual high/low closing prices.
 
According to the Company’s records, as of April, 2011, there were 1,402 holders of record of the Common Stock. Only the Depositary, as shareholder of record for the shares underlying the ADS (according to Circular 1375 S.V.S.), has an address in the United States.
 
 
66

 
 
ADDITIONAL INFORMATION
 
A. Share Capital
 
Not Applicable.
 
B. Memorandum and articles of association
 
The following is a summary of certain information regarding the Company’s By-Laws and provisions of Chilean law. This summary is not complete. For a complete overview of the provisions of the By-Laws discussed in this summary, you are encouraged to read the Company’s By-Laws, previously filed and incorporated by reference as Exhibit 1.1 to this Annual Report. See Item 19 — “Exhibits.”
 
Registration and corporate purposes. The Company is a corporation (sociedad anónima abierta) organized by means of a public deed (escritura pública) dated December 31, 1921, the abstract of which was recorded on Page 1051, Number 875, of Santiago’s Registry of Commerce in 1922 and published in Chile’s Official Gazette on November 6, 1922. Its existence was approved by a Supreme Decree Number 1556, dated October 18, 1922. After corporate amendments were made, the Company’s public deed was recorded on Page 15,664, Number 12,447 of Santiago’s Registry of Commerce in 1999 and recorded at Chile’s Securities Registry of the Superintendency of Securities under No. 0043 on June, 14, 1982. As set forth in Article 2 of the Company’s By-Laws, the purposes of the Company are: the operation and marketing of the wine-making industry in all its forms and all its distinct phases, whether with its own stock or stock purchased from third parties; the operation of agricultural real estate owned by the Company or leased from third parties; and the carrying out of real estate investments including acquiring, transferring and constructing real estate, either with its own personnel or through third parties.
 
Directors. Under the Chilean Corporation Law, a corporation may not enter into a contract or agreement in which a director has a direct or indirect interest (a conflicting interest transaction) without prior approval by the Board of Directors and only if the terms of the conflicting interest transaction are similar to those of an arm’s length transaction and only is it beneficial for the social interest.
 
If the conflicting interest transaction does not involve a “material amount,” the transaction shall be executed only with the previous approval of the Board of Director. A conflicting interest transaction is deemed to involve a “material amount” if the amount involved is both greater than 2,000 Unidades de Fomento (as of May 31, 2011, approximately Ch$ 43.3 million) and exceeds 1% of the assets of the corporation, or if the amount exceeds 20,000 Unidades de Fomento (as of May 31, 2011, approximately Ch$ 432.5 million) regardless of the size of the transaction. Same procedure shall be applicable in case the transaction complies with the Company’s habitual policies and in if the Company owns directly or indirectly at least the 95% of the other party in the transaction.
 
If the transaction does not comply with the aforementioned scenarios it will only be able to be executed if: (i) it is immediately informed to the Board of Directors, (ii) is approved by the Board of Directors with the abstention of involved Directors; (iii) if the Transaction is informed to the next shareholders meeting. In case the majority of the directors are involved in a related transaction it will only be able to execution if it is approved unanimously by the not involved directors or by an extraordinary shareholders meeting. If the Transaction is subject to an extraordinary shareholders meeting, the Board of Directors shall appoint at least one independent advisor which shall inform the shareholders before the extraordinary shareholders meeting.
 
The amount of any director’s remuneration is established each year at the annual shareholders’ meeting.
 
Directors are forbidden from borrowing or otherwise making use of corporate money or assets for their own benefit, unless previously authorized by the Board of Directors. Directors are also prohibited from borrowing or otherwise making use of corporate money or assets for the benefit of companies in which such directors are either directors or owners of a 10% interest or more, unless previously authorized by the Board of Directors. Directors who receive such loans are excluded from voting on that matter. However, shareholders’ authorization is not required if authorized by the Board of Directors. These rules can only be modified by law.
 
 
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It is not necessary to hold shares of the Company to be elected a director and there is no age limit established for the retirement of directors.
 
Rights, preferences and restrictions regarding shares. At least 30% of the Company’s annual net income is required to be distributed in cash to the shareholders, unless the shareholders unanimously decide otherwise. Any remaining profits may be used to establish a reserve fund (that may be capitalized at any time, amending the corporate By-Laws, by the vote of a majority of the voting stock issued), or to pay future dividends.
 
Compulsory minimum dividends become due thirty days after the date on which the shareholders meeting has approved the distribution of profits for that fiscal year. Any additional dividends approved by the shareholders become due on the date set by the shareholders or the Board of Directors.
 
According to the Company’s dividend policy, the dividends are distributed in quarterly interim payments plus a final dividend to be paid in May of the following year. Accrued dividends that corporations fail to pay or make available to their shareholders within certain periods are to be adjusted from the date on which those dividends became due and that of actual payment. Overdue dividends will accrue annual interest established for adjustable operations over the same period.
 
Dividends and other cash benefits unclaimed by shareholders after five years from the date on which they became due will become the property of the Chilean Fire Department.
 
The Company has only one class of shares and, therefore, there are no preferences or limitations on the voting rights of shareholders. Each shareholder is entitled to one vote per share. In shareholders’ meetings, determinations are generally made by a simple majority of shareholders entitled to vote. However, the Chilean Corporation Law provides that certain determinations require the vote of a two-thirds majority of the voting stock issued.
 
The Company’s directors are elected every three years and their terms are not staggered. Chilean law does not permit cumulative voting. However, shareholders may accumulate their votes in favor of just one person or distribute their votes to more than one person. In addition, by unanimous agreement of the shareholders present and entitled to vote, the vote may be omitted and the election made by acclamation.
 
In the event of liquidation, the Chilean Corporation Law provides that corporations may carry out distributions to shareholders on account of a reimbursement of capital only once secure the payment of corporate indebtedness or after its actual payment.
 
Under Chilean law, certain provisions affect an existing or prospective holder of securities as a result of the shareholder owning a substantial number of shares. The Securities Market Law establishes that (a) any person who, directly or indirectly, (i) owns 10% or more of the subscribed capital of a corporation (the “majority shareholders”) whose shares are registered in the Securities Registry of the Superintendency of Securities, or (ii) owns any such percentage because of the purchase of shares; and (b) all directors, the chief executive officer and the other principal officers of any corporation whose shares are registered with the Superintendency of Securities, regardless of the number of shares they own, must report any purchase or sale of shares made by such persons or entities no later than day after the date of such transactions to the Superintendency of Securities and to each of the stock exchanges in Chile where such corporation has securities registered. In addition, majority shareholders must inform the Superintendency of Securities and the stock exchanges with respect to whether the purchase is aimed at acquiring control of the corporation or merely a financial investment.
 
The Securities Market Law also provides that when one or more persons intend to take over a corporation subject to oversight by the Superintendency of Securities, they must give prior written notice to the Company, the Superintendency of Securities and the stock exchanges in Chile where such corporation has securities registered. This notice must include the price to be offered per share and the conditions of the proposed transaction, including the expected manner of acquiring the shares. Public notice shall be released through two publications in a newspaper of national presence as well.
 
 
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Chapter XXV of the Securities Market Law was enacted in order that controlling shareholders share with minority shareholders the benefits of a change of control, by requiring that certain share acquisitions be made pursuant to a tender offer.
 
The Chilean Corporation Law provides shareholders with preemptive rights. The Act requires that options to purchase stock representing capital increases in corporations and debentures duly convertible into stock of the issuing corporation, or any other securities extending future rights over such stock, must be offered, at least once, to existing shareholders, proportionally to the number of shares owned by them. This right is eminently renounceable or transferable. A corporation must distribute any bonus stock in the same manner.
 
The Chilean Corporation Law also provides shareholders with a right to withdraw from a corporation in certain situations. Unless there is an ongoing bankruptcy proceeding, if a shareholders’ meeting approves any of the following matters, dissenting shareholders will be automatically entitled to withdraw from the corporation upon payment by the corporation of the market value of their shares:
 
a)           conversion of the corporation into a different type of legal entity;
 
b)           merger of the corporation;
 
c)           disposition of 50% or more of the assets of the corporation, whether or not including the liabilities;
 
d)           guarantee of a third party’s liabilities with collateral exceeding 50% of the corporation’s assets;
 
e)           establishment or extension of preferences in connection with a series of shares, or any other modification of existing preferences, in which case only dissenting shareholders in the affected series will have the right to withdraw; and curing certain errors or defects affecting the corporate charter, or amending the By-Laws in respect of one or more of the matters listed above.
 
In addition, shareholders may withdraw if a person becomes the owner of two-thirds of the outstanding shares of the corporation as a consequence of a share acquisition.
 
The Company’s By-Laws do not provide for additional circumstances under which shareholders may withdraw.
 
Action necessary to change the rights of holders of stock. Rights of shareholders are established by law and pursuant to the By-Laws of a corporation. Any change to the rights of shareholders must be adopted by a majority of shareholders or, in some cases, by a two-thirds majority vote, as discussed above. However, the amendment of certain rights requires a unanimous vote of the shareholders, including the right of shareholders to receive less than a 30% of the net profits for each fiscal year. Notwithstanding the foregoing, no decision of the shareholders can deprive a shareholder from his proprietary interest in its stock.
 
The Company’s By-Laws do not provide for additional conditions in connection with matters described in this subsection.
 
 
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Shareholders’ meetings. Annual shareholders’ meetings are to be held during the first four months of each year. During the meetings, determinations are made relating to particular matters, which must be specifically indicated in the notice of such meeting. The quorum for a shareholders’ meeting is established by the presence, in person or by proxy, of shareholders representing at least an absolute majority (50% plus one) of the issued voting stock of the Company; if a quorum is not present at the first meeting, the meeting can be reconvened and upon the meeting being reconvened, shareholders present at the reconvened meeting are deemed to constitute a quorum regardless of the percentage of the voting stock represented. In that case, decisions will be made by the absolute majority of stock with voting rights present or otherwise represented. The following matters are specifically reserved for annual meetings:
 
a)           review of the state of the corporation and of the reports of internal and independent auditors and the approval or rejection of the annual report, balance sheet, financial statements and records submitted by the officers or liquidators of the corporation;
 
b)           distribution of profits, including the distribution of dividends;
 
c)           election or revocation of regular and alternate Board members, liquidators and management supervisors;
 
d)           determinations regarding compensation of the Board members;
 
e)           designation of a newspaper to publish the notice of meetings; and
 
f)           in general, any other matter to be dealt with by the annual meeting relating to the Company and not specifically reserved to extraordinary shareholders’ meetings.
 
Extraordinary shareholders’ meetings may be held at any time. During extraordinary meetings, determinations are made relating to any matter which Chilean law or the Company’s By-Laws reserve for consideration at such extraordinary meetings, which matters shall be expressly set forth in the relevant notice. Whenever in an extraordinary shareholders’ meeting determinations must be made relating to matters specifically reserved to annual meetings, the operation and decisions of such extraordinary meeting will follow the requirements applicable to annual meetings.
 
The following matters are specifically reserved for extraordinary meetings:
 
a)           dissolution of the corporation;
 
b)           transformation, merger or spin off of the corporation and amendments to its By-Laws;
 
c)           issuance of bonds or debentures convertible into stock;
 
d)           transfer of corporate fixed assets and liabilities; and
 
e)           guarantees of third parties’ obligations, except when these third parties are affiliated companies (in which case approval of the Board of Directors will suffice).
 
In addition to the above, annual and extraordinary shareholders’ meetings must be called by the Board of Directors in the following circumstances:
 
- when requested by shareholders representing at least 10% of issued stock;
 
- when required by the Superintendency of Securities; and
 
- whenever the social interest so warrants.
 
Only holders of stock registered in the Record of Shareholders five days before the date of the pertinent meeting may participate with the right to speak and vote in shareholders’ meetings. Directors and officers other than shareholders may participate in shareholders’ meetings with the right to speak.
 
Shareholders may be represented at meetings by other individuals, regardless of whether or not those persons are shareholders themselves. Representation must be conferred, in writing or public deed and for the total number of shares held by the shareholder.
 
 
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Limitations on the right to own securities. The right to own any kind of property is guaranteed by the Chilean Constitution and the Chilean Corporation Law does not contain any general limitation regarding the right to own securities. There are, however, certain limitations on the right of foreigners to own securities of Chilean corporations, but only for certain special types of companies. The Company’s securities are not restricted by these limitations and the Company’s By-Laws do not contain restrictions or limitations in this respect.
 
Takeover defenses. The Company’s By-Laws do not contain any provisions that would have the effect of delaying, deferring or preventing a change in control of the Company and that would operate only with respect to a merger, acquisition or corporate restructuring involving the Company (or any of its subsidiaries).
 
Ownership threshold. The Company’s By-Laws do not contain any ownership threshold above which shareholder ownership must be disclosed.
 
Changes in capital. The By-Laws do not impose any conditions that are more stringent than those required by law for effecting changes in the capital of the Company.
 
C. Material Contracts
 
Viña Almaviva. On June 30, 1997, the Company entered into a joint venture with Baron Philippe de Rothschild S.A. (“Rothschild S.A.”), a French company, establishing Viña Almaviva S.A. (formerly “Baron Philippe de Rothschild - Concha y Toro S.A.”) for the production of “Primer Orden” wines in Chile. For a discussion of Viña Almaviva, see Item 4 — “Information on the Company — History and Development of the Company.”
 
Industria Corchera. In November of 2000, the Company purchased 49.6% of the capital stock of Industria Corchera from certain directors of the Company. In November, 2002 the Company increased its ownership to 49.84%. In 2008, the Company increased its ownership to 49.96%. See Item 7 — “Major Shareholders and Related Party Transactions — Related Party Transactions” for a discussion of the acquisition and the agreements with Industria Corchera.
 
In connection with this acquisition, the Company and Amorim entered into a shareholders’ agreement establishing provisions, among others, for the transfer of shares and other agreements in relation to the administration of Industria Corchera. An English translation of the shareholders’ agreement between the Company and Amorim was previously filed and is listed as Exhibit 4.2 to this Annual Report. See Item 19 — “Exhibits.” The Company and Amorim jointly own 99.93% of the capital stock of Industria Corchera.
 
Fetzer Vineyards. In April of 2011, the Company purchased 100% of the capital stock of Fetzer Vineyards from Brown-Forman Corporation. This transaction closed in April 15, 2011. The acquisition agreement related to this acquisition is included in this Annual Report as Exhibit 4.3.
 
D. Exchange Controls
 
The Central Bank of Chile is responsible for, among other things, monetary policies and control of foreign exchange transactions.
 
The Law of the Central Bank of Chile authorizes the Central Bank of Chile to regulate foreign exchange transactions, including those relating to ADS facilities. At the time the ADS facility was issued, the Central Bank had issued certain regulations (the “Former Regulations”) imposing the obligation to obtain the previous authorization from the Central Bank of Chile and the execution of an agreement with such bank in order to proceed with an ADS facility.
 
Due to the above, the ADS facility is subject to a contract between the Depositary, the Company and the Central Bank of Chile (the “Foreign Investment Contract”) that grants the Depositary and the holders of the ADS access to Chile’s Formal Exchange Market and permits the Depositary to remit dividends received from the Company to holders of ADS without restriction. The Foreign Investment Contract is currently in force and will continue to govern the ADS facility until all parties agree to terminate it. If the Foreign Investment Contract is terminated, the ADS facility would then become subject to the New Regulations (as defined below). Under Chilean legislation, a Foreign Investment Contract may not be altered or affected adversely by actions of the Central Bank of Chile.
 
 
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The Central Bank of Chile adopted a new Foreign Exchange Regulations Compendium (the “New Regulations”) published in the Official Gazette on January 23, 2002 and effective as of March 1, 2002. The New Regulations impose only three levels of restrictions or obligations on foreign exchange transactions in Chile: (i) certain transactions requiring exchange of foreign currency must be conducted through the Formal Exchange Market (i.e., a commercial bank) and reported to the Central Bank of Chile (e.g., investments, loans, deposits and certain other transactions in excess of Ch$ 4.6 million (approximately US$10,000)); (ii) certain transactions requiring exchange of foreign currency to be remitted abroad must be conducted through the Formal Exchange Market without any reporting obligation (e.g., all license and royalty payments to be remitted abroad); and (iii) certain transactions requiring exchange of foreign currency must only be reported to the Central Bank of Chile (i.e., payments regarding import and export transactions, etc.).
 
Because the Law of the Central Bank of Chile authorizes the Central Bank of Chile to regulate foreign exchange transactions, including those relating to ADS facilities, more restrictive regulations on foreign exchange affecting ADS holders of the Company at any time may be imposed. Therefore, in the event the Foreign Investment Contract were terminated, an amendment to the New Regulations could, among other things, restrict the ability of ADS holders to dispose of the underlying shares of Common Stock of the ADS or to repatriate proceeds of the Common Stock. The duration or impact of any such restrictions would be difficult to assess.
 
The following is a summary of certain provisions that are contained in the Foreign Investment Contract. This summary does not purport to be complete and is qualified in its entirety by reference to the Foreign Investment Contract and Chapter XXVI of the former Foreign Exchange Regulations, which were filed as Exhibits 2.2 and 4.4, respectively, to the Company’s Registration Statement on Form F-1 (No. 33-84298) and incorporated by reference herein. Although Chapter XXVI of the former Foreign Exchange Regulations is no longer in force, its terms do apply to the Company through the Foreign Investment Contract.
 
Under Chapter XXVI of the former Foreign Exchange Regulations and the Foreign Investment Contract, the Central Bank of Chile agreed to grant to the Depositary, on behalf of ADS holders and to any investor neither resident nor domiciled in Chile who withdraws Common Stock upon delivery of ADS (such shares of Common Stock being referred to herein as “Withdrawn Shares”), access to the Formal Exchange Market to convert pesos to U.S. dollars (and to remit such dollars outside of Chile) in respect of shares of Common Stock represented by ADS or Withdrawn Shares, including amounts received as (a) cash dividends; (b) proceeds from the sale in Chile of Withdrawn Shares; (c) proceeds from the sale in Chile of rights to subscribe for additional shares of Common Stock; (d) proceeds from the liquidation, merger or consolidation of the Company; and (e) other distributions, including, without limitation, those resulting from any recapitalization, as a result of holding shares of Common Stock represented by ADS or Withdrawn Shares. However, Chapter XXVI also provided that access to the Formal Exchange Market for repatriation of the sales proceeds of Withdrawn Shares or distributions thereon would be conditioned upon receipt by the Central Bank of Chile of certification by the Depositary (or the custodian on its behalf) that such Shares had been withdrawn in exchange for ADS, a waiver of the benefits of the Foreign Investment Contract until such Withdrawn Shares were redeposited and the Withdrawn Shares are redeposited with the Depositary. Investors receiving Withdrawn Shares in exchange for ADS will have the right to redeposit such shares in exchange for ADS, provided that the conditions to redeposit are satisfied. For a description of the Formal Exchange Market, see Item 3 — “Key Information — Exchange Rates.”
 
Chapter XXVI of the former Foreign Exchange Regulations provided that access to the Formal Exchange Market for repatriation of dividend or distribution payments would be conditioned upon certification by the Company to the Central Bank of Chile that a dividend or distribution payment had been made and any applicable tax had been withheld. Cash, dividends and other distributions paid by the Company with respect to ADS held by a non-Chilean resident holder are subject to a 35% Chilean withholding tax, which is withheld by the Company. However, stock dividends are deemed a non taxable event pursuant to Chilean Income Tax Law, thus, not subject to Chilean taxation. See Item 10 — “Additional Information — Taxation.”
 
 
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Chapter XXVI of the former Foreign Exchange Regulations and the Foreign Investment Contract provide that a person who brings foreign currency into Chile must convert it into Chilean pesos (Liquidation restriction) on the same date and has five days within which to invest in shares of Common Stock in order to receive the benefits of the Foreign Investment Contract. If such person decides within such period not to acquire shares of Common Stock, he can access the Formal Exchange Market to reacquire U.S. dollars, provided that the applicable request to purchase U.S. dollars is presented to the Central Bank of Chile within five days, plus two additional days to request the Central Bank authorization of the initial conversion into pesos. Shares acquired as described above may be deposited for ADS and receive the benefits of the Foreign Investment Contract, subject to receipt by the Central Bank of Chile of a certificate from the Depositary (or the Custodian on its behalf) that such deposit has been effected and that the related ADS have been issued and a declaration from the person making such deposit waiving the benefits of the Foreign Investment Contract with respect to the deposited shares of Common Stock.
 
Access to the Formal Exchange Market under any of the circumstances described above is not automatic. Pursuant to former Chapter XXVI, such access required approval of the Central Bank of Chile based on a request presented through a banking institution established in Chile. The Foreign Investment Contract provides that if the Central Bank of Chile has not acted on such request within seven banking days, the request will be deemed approved.
 
As noted above, all the rights, procedures and exchange benefits contained in the Foreign Investment Contract are still in force in connection with the ADS issuance.
 
E. Taxation
 
The following discussion is a summary of certain Chilean and U.S. federal income tax considerations relating to an investment in the ADS or the shares. The discussion is based on current law and is for general information only. Moreover, while the Company’s tax advisors believe this discussion to be a correct interpretation of existing laws in force as of the date of this Annual Report, no assurances can be given that the courts or tax authorities responsible for the administration of such laws will agree with this interpretation or that changes in such laws will not occur. In addition, the discussion does not address all possible tax consequences relating to an investment in the ADS or the shares.
 
Each holder of ADS or shares of Common Stock should consult his or her own tax advisor regarding the particular tax consequences of the purchase, ownership and disposition of ADS or shares of Common Stock.
 
Chile
 
Chile and the United States signed in January 2010 a double taxation treaty; its ratification is pending by Chile and the United States. Entry into force is expected to take place in the short term. The following discussion is based exclusively on Chilean domestic tax legislation.
 
The discussion summarizes the material Chilean income tax consequences of the purchase, ownership and disposition of ADS or shares of Common Stock by an individual who is neither domiciled in, nor a resident of, Chile for tax purposes or a legal entity that is not organized under the laws of Chile and does not have a permanent establishment in Chile (a “foreign holder”). However, it is not a full description of all tax considerations that may be relevant to a decision related to the ADS or shares of Common Stock. The discussion is based on Chilean income tax laws, regulations and rulings of the Chilean Internal Revenue Service, including Rulings No. 324 of 1990, No. 3985 of 1994, No. 1969 of 1995, No. 3807 of 2000, N° 1705 of 2006 and 224 of 2008 and Circular Letter No. 7 of 2002, all of which are subject to change.
 
It is not intended as tax advice to any particular investor, which can be rendered only in light of that investor’s particular tax situation. For purposes of Chilean taxation, an individual holder is a resident of Chile if he has resided in Chile for more than six consecutive months in a calendar year, or a total of more than six months within two consecutive tax years.
 
 
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Pursuant to the Chilean Constitution, provisions contained in statutes such as tax rates applicable to foreign investors, the computation of taxable income for Chilean purposes and the manner in which Chilean taxes are imposed and collected, may only be amended by another statute. In addition, the Chilean tax authority issues rulings, circular letters and regulations of either general or specific application and interpret the provisions of Chilean tax law. Pursuant to Article 26 of the Chilean Tax Code, Chilean taxes may not be assessed retroactively against taxpayers who in good faith relied on such rulings, regulations and interpretations, but Chilean tax authorities may change such rulings, regulations and interpretations prospectively.
 
Cash Dividends and Other Distributions
 
Cash dividends paid by the Company with respect to the ADS or shares of Common Stock held by a foreign holder will be subject to a 35% Chilean withholding tax (the “Withholding Tax”), which will be withheld and paid to the Chilean Treasury by the Company. Chile has an imputation tax system. A credit against the Withholding Tax is available based on the level of corporate income tax actually paid by the Company on the income to be distributed (the “First-Category Tax”); however, this credit does not reduce the Withholding Tax on a one-for-one basis because it also increases the base on which the Withholding Tax is imposed. From 1991 until 2001, the First-Category Tax rate was 15% resulting in an effective dividend withholding tax rate of approximately 23.52%. For 2002, the First-Category Tax rate was 16% resulting in an effective dividend withholding tax rate of approximately 22.62% and for year 2003 the First-Category Tax rate was 16.5%. From year 2004 until 2010 the First-Category Tax rate was 17%, resulting in an effective dividend withholding tax rate of approximately 21.69%. For year 2011, the First-Category Tax rate is 20%, resulting in an effective dividend withholding tax rate of approximately 18.75%. For year 2012, the First-Category Tax rate will be 18.5%, resulting in an effective dividend withholding tax rate of approximately 20.25%. From year 2013 onwards, the First-Category Tax rate is set back at 17%, with the resulting effective dividend withholding tax rate of approximately 21.69%.
 
The example below illustrates the effective Chilean Withholding Tax burden on a cash dividend received by a non-resident holder, assuming a Withholding Tax rate of 35%, an effective First-Category Tax rate of 20% and a distribution of 50% of the net income of the Company distributable after payment of the First-Category Tax:
 
Company taxable income
    200.0  
First-Category Tax (20% of Ch$200)
    (40.0 )
Net distributable income
    160.00  
Dividend distributed (50% of net distributable income)
    80.00  
Gross Up to compute Withholding Tax: Ch$80.00 plus Ch$20 First Category Tax effectively paid
    (100.00 )
Withholding Tax Rate 35% of Ch$100.00 equal to Ch$35; minus credit for 50% of First Category Tax (20%)
    15.00  
Net withholding tax
    (15.00 )
Net dividend received
    65.00  
Approximate effective dividend withholding rate (15/80)
    18.75 %

In general, the effective dividend Withholding Tax rate, after giving effect to the credit for the First-Category Tax, can be calculated using the following formula:
 
Effective dividend Withholding Tax rate = (Withholding Tax rate (35)) - (First-Category Tax rate (20))
100 - (First-Category Tax rate (20))
 
Under Chilean income tax law, dividends generally are assumed to have been paid out of the Company’s oldest retained profits for purposes of determining the level of First-Category Tax that was paid by the Company. For years prior to 1991, the First-Category tax was 10%. Although this reduced First-Category Tax resulted in relatively greater amounts of distributable post-tax income for those years, the credit against the Withholding Tax for the First-Category Tax paid by the Company for those years will commensurably be diminished. Distributions of profits made with retained profits of those years, therefore, resulted in an effective dividend withholding tax rate of approximately 27.8%. Distributions of profits made with retained earnings of years 2002 and 2003, resulted or will result in an effective dividend withholding tax rate of approximately 23.52% and 22.62%, respectively. For distributions of profits generated during year 2004 until 2010, the effective dividend withholding tax is approximately 21.69%. Future distributions of profit generated on year 2011, or to be generated on year 2012, 2013 and onwards, the effective dividend withholding tax will be approximately 18.75%, 20.25% and 21,69% respectively, as described above.
 
 
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Dividend distributions paid-in kind would be subject to the same Chilean tax rules as cash dividends. Stock dividends are deemed a non taxable event, thus, not subject to Chilean taxation for the shareholder at the moment the shares are distributed. Subsequent disposition of shares arising from stock dividends may be taxed in Chile (see Capital Gains). Disposition of the preemptive rights on compensated basis would be deemed in Chile as ordinary business income subject to taxation.
 
Capital Gains
 
Gains from the sale or exchange of ADS by a foreign holder (or ADRs evidencing ADS) outside of Chile will be deemed a foreign source income, not subject to Chilean taxation. Gains from the sale or exchange of ADS by a Chilean resident outside of Chile, will be deemed a foreign source income, but subject to taxation in Chile as Chilean residents are subject to taxes in Chile on their worldwide income.
 
The deposit and withdrawal of Common Stock in exchange for ADRs is not subject to Chilean taxation. Taxation, if any, will be triggered at the time Common Stocks are sold. The tax base of shares of Common Stock received in exchange for ADS for capital gains tax assessment will be the acquisition cost or basis on the shares. The basis on the shares delivered to any holder upon surrender of ADRs shall be the highest reported sales price of the shares on the Santiago Stock Exchange for the day on which the transfer of the shares is recorded under the name of the holder. Consequently, the conversion of ADS into shares of Common Stock and the immediate sale of the shares for the value established under the Deposit Agreement, as amended, would normally not generate a capital gain subject to taxation in Chile.
 
Prior to Law No. 20.448 published in the Official Gazzette on August 13, 2010, if a capital gain was recognized on a sale or exchange of shares of Common Stock acquired upon surrender of ADRs (as distinguished from sales or exchanges of ADS abroad representing such shares) made by a foreign or Chilean resident or domiciled holder, such gain was deemed a non taxable event provided that the requirements of Article 18 of the Chilean Income Tax Law were met.
 
However, Article 18 was repealed and replaced by Article 107 of the same statute (pursuant to Law No. 20.448), which reproduces the rules set forth in the repealed article, but introduces a few changes as well.
 
The referred Article 107 entered into force on September 1, 2010. Any legal reference to Article 18 should be understood made to Article 107.
 
The requirements of Article 107 of the Chilean Income Tax Law are: (i) the share at the time of sale must have a market presence. In case the market presence of the share was lost, the sale must be made within the following 90 days after the loss of the share’s market presence; (ii) the share must have been acquired and sold after April 19, 2001 (as per former Article 18); and (iii) the acquisition and sale must have been made, amongst others, in a Chilean stock exchange market authorized by the Chilean Superintendency of Securities. We highlight that the acquisition and sale in a foreign stock exchange market was considered in Article 18, but excluded in new Article 107.
 
In this regard, Rev. Ruling 224 of 2008 was issued in the context of Article 18 tax exemption on ADR operations and it confirmed that the reference contained in Article 18 ter to a foreign exchange stock market authorized by the Chilean Superintendency of Securities would cover gain derived from the transfer of shares in a Chilean company, acquired on the surrender (i.e. flowback) of ADRs acquired on the London Stock Exchange, NYSE and Madrid Stock Exchange.
 
However, considering that Article 107 restricts the non-taxable qualification only to shares acquired and sold in the Chilean stock market (among other situations which do not comprise foreign exchange markets), we believe there is a risk that the Revenue Authority may consider the gain derived from the transfer of shares acquired in the surrender of ADRs acquired in foreign exchange stock markets - particularly those acquired through ADR surrender after September 1, 2010 - would be considered taxable gain by the Chilean IRS, in the terms described below.
 
 
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This change in law, which does not consider any transitory rules to protect taxpayers who invested in ADRs under rules established in former article 18.
 
Considering the requirements of Article 107 are not met and a capital gain is realized at the time of the sale of Common Stock, such capital gain, made either by a foreign holder or by Chilean resident holder, will be subject to both the First-Category Tax and the Withholding Tax (the former being creditable against the latter) if either (i) the seniority on the Common Stock is less than one year since exchanging ADS for the Common Stock, or (ii) the shareholder acquired and disposed of the Common Stock in the ordinary course of its business or may be deemed an habitual trader of shares and (iii) the transaction takes place among parties deemed related, unlikely to take place in the sale is made in a stock market. In all other cases, gain on the disposition of Common Stock will exclusively be subject to the First-Category Tax (presently imposed at a rate of 20%) assessed as a sole tax and no second level taxation will apply e.g. the Withholding Tax in case of non-resident holder.
 
Amounts received by a foreign holder on the sale of preemptive rights relating to the shares of Common Stock will be deemed as business income, thus, subject to both the First-Category Tax and the Withholding Tax (the former being creditable against the latter).
 
Other Chilean Taxes
 
There are no gift, inheritance or estate taxes applicable to the ownership, transfer or disposition of ADS by a foreign holder, but such taxes will generally apply to the transfer at death or by gift of the Common Stock by a foreign holder. There are no Chilean stamp, issue, registration or similar taxes or duties payable by holders of Common Stock or ADS.
 
Withholding Tax Certificates
 
Upon request, the Company will provide to foreign holders appropriate documentation evidencing the payment of the Withholding Tax (net of applicable First-Category Tax).
 
United States
 
The following discussion summarizes the material U.S. federal income tax consequences of the purchase, ownership and disposition of the ADS or shares of Common Stock. However, it is not a full description of all tax considerations that may be relevant to a decision related to the ADS or shares of Common Stock. The discussion is based on the United States Internal Revenue Code of 1986, as amended (the “Code”), Treasury regulations promulgated thereunder and judicial and administrative interpretations thereof, all as in effect on the date hereof and all of which are subject to change, which change could apply retroactively.
 
The U.S. federal income tax treatment of a holder of ADS or shares of Common Stock may vary depending upon its particular situation. Certain holders (including, but not limited to, insurance companies, tax-exempt organizations, financial institutions, persons subject to the alternative minimum tax, persons holding offsetting positions in respect of the ADS or shares of Common Stock, broker-dealers, U.S. expatriates, U.S. Holders (as defined below) whose functional currency is not the U.S. dollar, partnerships or other pass-through entities or persons holding ADS or Common Stock through a partnership or other pass-through entity, traders that elect to mark-to-market, persons who acquired ADS or Common Stock pursuant to the exercise of any employee share option or otherwise as consideration and persons owning, directly or indirectly, 10% or more of the voting shares of the Company) may be subject to special rules not discussed below. Unless otherwise stated, the following summary is limited to U.S. Holders who hold the ADS or shares of Common Stock as “capital assets” within the meaning of Section 1221 of the Code. The discussion below also does not address the effect of any foreign, state or local tax law, or any federal tax law other than income tax law on a holder of the ADS or shares of Common Stock. In addition, unless otherwise stated, the following discussion assumes that the Company is not currently and will not in the future be, classified as a “passive foreign investment company” (“PFIC”) within the meaning of the Code.
 
 
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As used herein, the term “U.S. Holder” means a beneficial owner of ADS or shares of Common Stock that is, for U.S. federal income tax purposes (i) an individual who is a citizen or resident of the United States, (ii) a corporation, or other entity taxable as a corporation organized in or under the laws of the United States or any state thereof, (iii) an estate that is subject to U.S. federal income taxation without regard to the source of its income, or (iv) a trust if (1) a court within the United States is able to exercise primary supervision over the administration of the trust and (2) one or more United States persons have the authority to control all substantial decisions of the trust. The term “Non-U.S. Holder” refers to any beneficial owner of ADS or shares of Common Stock other than a U.S. Holder.
 
For U.S. federal income tax purposes, holders of ADS (or ADRs evidencing ADS) generally will be treated as the owners of the Common Stock represented by those ADS.
 
Cash Dividends and Other Distributions
 
For U.S. federal income tax purposes, the gross amount of a distribution with respect to ADS or shares of Common Stock will include the net amount of any Chilean tax withheld (i.e., the Withholding Tax reduced by any credit for First-Category Tax paid) and will be treated as a dividend on the date of receipt by the Depositary or the U.S. Holder of such shares, respectively, to the extent of the Company’s current and accumulated earnings and profits as determined for U.S. federal income tax purposes. Distributions, if any, in excess of such current and accumulated earnings and profits as determined for U.S. federal income tax purposes will constitute a non-taxable return of capital to a U.S. Holder and will be applied against and reduce such U.S. Holder’s tax basis in such ADS or shares of Common Stock. To the extent that such distributions are in excess of such basis, the distributions will constitute capital gain. U.S. Holders that are corporations will not be allowed a deduction for dividends received in respect of distributions on ADS or shares of Common Stock. For tax years through 2012, individual U.S. Holders are generally subject to a tax rate on dividends equal to 15%, which corresponds to the maximum tax rate for long-term capital gains. However, for tax years beginning after December 31, 2012, dividends will be taxed at the same rate as other items of ordinary income, which will exceed the tax rate for long-term capital gains. U.S. Holders should consult their personal tax advisors to determine the applicability of the 15% rate for dividends, if any, paid to them.
 
If a dividend distribution is paid with respect to ADS or shares of Common Stock in Chilean pesos, the amount includable in income will be the U.S. dollar value, on the date of receipt by the Depositary or the U.S. Holder of such shares of Common Stock, respectively, of the Chilean pesos amount distributed. Any subsequent gain or loss in respect of such Chilean pesos arising from exchange rate fluctuations will generally be U.S. source ordinary income or loss for U.S. Holders; although under certain limited circumstances may be capital gain or loss. If the Depositary converts the Chilean pesos to U.S. dollars on the date it receives such pesos, U.S. Holders will not recognize any such gain or loss.
 
Subject to the limitations and conditions set forth in the Code and Treasury regulations promulgated thereunder, U.S. Holders may elect to claim a credit against their U.S. federal income tax liability for the net amount of any Chilean tax withheld (i.e., the Withholding Tax reduced by any credit for First-Category Tax paid) from dividends received in respect of the ADS or shares of Common Stock. If the dividends are subject to the 15% tax rate described above, the amount of the dividend taken into account for purposes of calculating the foreign tax credit limitation will in general be limited to the gross amount of the dividend, multiplied by the reduced rate divided by the highest rate of tax normally applicable to dividends. Dividends generally will constitute non-U.S. source “passive category income” or “general category income.” The rules relating to the determination of the foreign tax credit are complex and prospective purchasers should consult their personal tax advisors to determine whether and to what extent they would be entitled to such credit. U.S. Holders that do not elect to claim foreign tax credits may instead claim a deduction for Chilean tax withheld.
 
 
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A Non-U.S. Holder of ADS or shares of Common Stock generally will not be subject to U.S. federal income tax on dividends received on Common Stock or ADS, unless such income is effectively connected with the conduct by the Non-U.S. Holder of a trade or business in the United States.
 
Capital Gains
 
The sale or other disposition of ADS or shares of Common Stock will generally result in the recognition of capital gain or loss in an amount equal to the difference between the amount realized on the sale or other disposition and the U.S. Holder’s tax basis in such ADS or shares of Common Stock. The U.S. Holder’s initial tax basis in the ADS or shares of Common Stock will be such Holder’s cost for the ADS or shares of Common Stock. Gain or loss upon the sale or other disposition of ADS or shares of Common Stock will be long-term or short-term capital gain or loss, depending on whether the ADS or shares of Common Stock have been held for more than one year and generally will be U.S. source gain or loss (in the case of losses, subject to certain limitations). Long-term capital gains realized by individuals generally are subject to tax at preferential rates. The deductibility of capital losses is subject to limitations.
 
As discussed under the heading “Chile-Capital Gains,” gain realized from a sale or other disposition of shares of Common Stock by a U.S. Holder, unlike gain realized from a sale or disposition of ADS, could be taxable in Chile. Because U.S. taxpayers generally may only take a foreign tax credit against the U.S. federal income tax liability in respect of non-U.S. source income, in the case of gain realized from the sale or other disposition of shares of Common Stock, a U.S. Holder may not be able to use the foreign tax credit for Chilean tax imposed on that gain (because such gain would generally be U.S. source for U.S. federal income tax purposes) unless such U.S. Holder can apply such foreign tax credit against its U.S. federal income tax liability in respect of non-U.S. source income.
 
Deposits and withdrawals of Common Stock by U.S. Holders in exchange for ADS generally will not result in the realization of gain or loss for U.S. federal income tax purposes.
 
A Non-U.S. Holder of ADS or shares of Common Stock generally will not be subject to U.S. federal income tax on gain from the sale or other disposition of such ADS or shares unless such gain is effectively connected with the conduct by the Non-U.S. Holder of a trade or business in the United States or the Non-U.S. Holder is an individual who is present in the United States for 183 days or more and certain other conditions are met.
 
Passive Foreign Investment Company
 
The Company believes that it was not a PFIC in any prior taxable year and does not expect to be a PFIC for its current taxable year or any succeeding taxable year.
 
Under the Code, a foreign corporation will be a PFIC for any taxable year in which either (1) 75% or more of its income is passive income or (2) the average percentage of the value of its assets that produce (or are held for the production of) passive income is 50% or more.
 
If the Company were classified as a PFIC for a taxable year, certain adverse U.S. federal income tax consequences would generally apply to a U.S. Holder of ADS or Common Stock.
 
Backup Withholding and Information Reporting
 
Dividends paid to a U.S. Holder that does not establish an exemption and proceeds from such a U.S. Holder’s sale or other disposition of ADS or shares of Common Stock may have to be reported to the U.S. Internal Revenue Service (“IRS”). Such payments may also be subject to a backup withholding tax unless the U.S. Holder (i) provides an accurate taxpayer identification number and otherwise complies with the requirements of the backup withholding rules or (ii) otherwise establishes an exemption.
 
 
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Subject to certain certification requirements, dividends paid to a Non-U.S. Holder on and proceeds from a Non-U.S. Holder’s sale or other disposition of, ADS or shares of Common Stock will generally not have to be reported to the IRS and will not be subject to backup withholding tax.
 
Backup withholding is not an additional tax. Any amounts withheld under the backup withholding rules may be refunded or credited against the holder’s U.S. federal income tax liability if the required information is timely furnished to the IRS.
 
New Legislation
 
For taxable years beginning after March 18, 2010, certain U.S. Holders who are individuals or entities owned by individuals are required to report to the IRS information relating to an interest in the Company’s ADSs or shares of Common Stock, subject to certain exceptions (including an exception for ADSs and Common Stock held in accounts maintained by certain financial institutions).
 
F. Dividends and paying agents
 
Not applicable.
 
G. Statements by experts
 
Not applicable.
 
H. Documents on Display
 
The Company files reports and other information with the Securities and Exchange Commission (the “SEC”). Any documents that the Company files with the SEC may be read and copied at the SEC’s public reference rooms at 450 Fifth Street, N.W., Washington, D.C. 20549; and 500 Madison Street, Suite 1400, Chicago, Illinois 60661.
 
I. Subsidiary Information
 
See Item 4 “Information on the Company — Organizational Structure.”
 
QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK

 
The Company’s principal line of business is the production and bottling of wine for sale both domestically and internationally. The principal exposures to market risks faced by the Company are interest rate risk, foreign currency exchange rate risk and risk of fluctuations in the price of raw materials.
 
Interest Rate Risk
 
The Company’s exposure to interest rate risk relates to its debt obligations. As of December 31, 2010 the Company’s total interest-bearing financial debt (including current maturities and accrued interest) amounted to Ch$76,470 million of which, as of December 31, 2010, Ch$27,329 million is short term debt and Ch$49,141 million is long term debt with maturities through 2013 for its bank debt and 2026 for the bond debt.
 
As of December 31, 2010, 82% of the debt has a fixed-rate and is denominated in Chilean pesos, Sterling Pounds, Brasilian Reais and Argentine pesos. The fair market value of total bank debt, as of December 31, 2010, does not significantly differ from the value at which it is listed in the Consolidated Financial Statements and has an average interest rate of 4.46% with maturities through 2026. The interest rate risk arises from the uncertainty regarding interest rate at which the Company can refinance its short term debt given the current uncertainty in the global financial markets.
 
 
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The following table lists the cash flows related to interest payments, amortization of debt obligations and related interest rates by fiscal year maturing with respect to the Company’s debt obligations. Interest rates disclosed represent the weighted average rates of the portfolio at year-end and fairly represent the approximate average annual interest rates for each of the years of maturity.

  Interest Bearing Debt As of December 31, 2010  
  (in million of Ch$)  
  Expected Maturity Date  
Short-    
Average
                                   
Term and
    Interest                                
Fair Value
 
Long-Term    
Rate
   
2011
 
2012
 
2013
 
2014
 
2015
 
There after
 
Total
 
Total Debt
 
Debt
   
%
   
Mn.Ch$
 
Mn.Ch$
 
Mn.Ch$;
 
Mn.Ch$
 
Mn.Ch$
 
Mn.Ch$
 
Mn.Ch$
 
Mn.Ch$
 
                                           
U.S. Dollar
Fixed Rate
    2.06 %     5,523     2,340     6,787                 14,650     14,637  
U.S. Dollar
Variable Rate
    2.29 %     14,062                         14,062     13,744  
BRL
Fixed Rate
    13.30 %     1,420                         1,420     1,422  
Ch$ (UF)
Fixed Rate
    3.90 %     2,841     2,524     2,524     2,524     2,524     26,505     39,442     40,403  
ARG$
Fixed Rate
    12.67 %     1,979     2,978     157                 5,114     5,153  
GBP
Fixed Rate
    2.37 %     1,277                         1,277     1,278  
Total
              27,102     7,842     9,468     2,524     2,524     26,505     75,965     76,637  
                                                             
ARG$ (Leasing)
Fixed Rate
    15.78 %     227     268                     495     418  
Total
              27,329     8,110     9,468     2,524     2,524     26,505     76,460     77,055  

By comparison, as of December 31, 2009 the Company’s total interest-bearing financial debt (including current maturities and accrued interest) amounted to Ch$97,407 million of which, as of December 31, 2009, Ch$35,310 million was short term debt and Ch$62,097 million was long term debt. As of December 31, 2009, most of the financed debt had a fixed-rate with an average interest rate of 3.55% with maturities through 2026 as presented in the table below.
 
Interest Bearing Debt As of December 31, 2009
(in million of Ch$)
Expected Maturity Date
 
Short-    
Average
                                   
Term and
   
Interest
                               
Fair Value
 
Long-Term
   
Rate
   
2010
 
2011
 
2012
 
2013
 
2014
 
There after
 
Total
 
Total Debt
 
Debt
   
%
   
Mn.Ch$
 
Mn.Ch$;
 
Mn.Ch$
 
Mn.Ch$
 
Mn.Ch$
 
Mn.Ch$
 
Mn.Ch$
 
Mn.Ch$
 
                                           
U.S. Dollar
Variable Rate
    2.18 %     14,585     15,669     1,826     1,826             33,906     33,762  
Ch$
Variable Rate
    1.95 %     4,019                         4,019     4,001  
Ch$
Fixed Rate
    2.62 %     9,904                         9,904     9,876  
Ch$ (UF)
Fixed Rate
    3.65 %     3,388     2,464     2,464     2,464     2,464     28,334     41,578     40,761  
ARG$
Fixed Rate
    13.78 %     2,624     414                     3,038     3,063  
ARG$
Variable Rate
    13.43 %     470                         470     474  
GBP
Variable Rate
    2.37 %     1     2,890                     2,891     2,888  
Euro
Variable Rate
    2.22 %     1     727                     728     727  
Total
              34,992     22,164     4,290     4,290     2,464     28,334     96,534     95,552  
                                                             
UF (Leasing)
Fixed Rate
    5.88 %     95                         95     94  
ARG$ (Leasing)
Fixed Rate
    15.78 %     223     251     304                 778     817  
Total
              35,310     22,415     4,594     4,290     2,464     28,334     97,407     96,463  
 
 
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Exchange Rate Risk
 
The primary exchange rate risk that the Company faces is the depreciation of the peso against the various currencies in which Company’s revenues are denominated. The Company’s export sales are primarily denominated in U.S. dollars, Euros, Pounds Sterling, Canadian dollars, Brazilian reais and Swedish and Norwegian crowns. During 2010 and 2009, 77% and 79%, respectively, of the Company’s total revenues were related to foreign currency. This risk is partly offset by the natural hedge resulting from approximately 30% of the Company’s costs and expenses being denominated in foreign currency, primarily U.S. dollars.
 
Additionally, to manage and mitigate the short-term effect of changes in currency exchange rates on the Company’s functional currency based sales, the Company has adopted a policy of attempting to balance foreign exchange denominated assets and liabilities to minimize its exposure to exchange rate risks. Thus, the Company periodically purchases and/or sells forward instruments including forward exchange contracts, as part of its exchange rate hedging strategy. In addition, on a case-by-case basis, the Company fixes the exchange rate for a percentage of its exports as part of its pricing strategy related to its exports operations. The Company uses these instruments solely to reduce the financial impact of these risks and does not use forward instruments for trading purposes.
 
In addition, domestic sales of the Company’s Argentine subsidiaries are denominated in Argentine pesos –which represent 2.3% of total sales of the Company and would therefore be affected by the devaluation of the local currency. To manage this risk the Company maintains debt in Argentine pesos.
 
The following table sets forth the Company’s assets and liabilities subject to exchange rate risk as of December 31, 2010. The value of these foreign currency denominated assets and liabilities are represented in millions of Chilean pesos at the applicable exchange rate on December 31, 2010, which is included in the final row of the table.
 
Assets and Liabilities Subject to Foreign Exchange Risk
As of December 31, 2010
(in million of Ch$/except Exchange Rate)

 
Applicable Currency of
                                     
Asset/Liability
 
USD
 
EUR
 
GBP
 
CAD
 
ARS
 
SEK
 
NOK
 
BRL
 
SGD
 
Cash
    444     52     1,101     6     307     433     654     958     31  
Derivatives Contracts Current
    2,662     3,656     2,127     617         109     25     235      
Other Assets Current
    38,884     10,485     24,463     2,933     16,508     8,275     1,688     15,758      
Property, Plant and equipment
    26,011                                  
Derivatives Contracts Non Current
    1,754     3,585     57     370                      
Other Assets Non Current
    76                 946                  
Total Assets
    69,831     17,778     27,747     3,926     17,761     8,817     2,367     16,951     31  
Derivative Contracts Current
    1,254     673     656     299         62     18     429      
Current Liabilities
    27,377     1,553     11,223     1,860     7,622     2,565     1,360     5,727      
Derivative Contracts Non Current
    64         618     147                      
Long-Term Liabilities
    9,127                 3,403                  
Total Liabilities
    37,822     2,226     12,497     2,306     11,025     2,627     1,378     6,156      
                                                         
Exchange Rate
    468.01     621.53     721.01     467.87     117.78     69.38     79.51     281.31     363.25  

By comparison, the following table represents the Company’s assets and liabilities subject to exchange rate risk as of December 31, 2009, expressed in constant Chilean pesos as of December 31, 2010.
 
 
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Assets and Liabilities Subject to Foreign Exchange Risk
As of December 31, 2009
(in million of Ch$/except Exchange Rate)

Applicable Currency of
                                 
Asset/Liability
 
USD
 
EUR
 
GBP
 
CAD
 
ARS
 
SEK
 
NOK
 
BRL
 
Cash
    479     458     1,403     298     354     535     982     159  
Derivatives Contracts Current
    5,889     3,205     483     405         150     50     191  
Other Assets Current
    34,977     7,987     28,248     2,627     19,183     4,949     1,111     5,558  
Property, Plant and equipment
    21,576                              
Derivatives Contracts Non Current
    168     3,444         294                 37  
Other Assets Non Current
    1                 495     131          
Total Assets
    63,090     15,094     30,134     3,625     20,032     5,765     2,143     5,946  
Derivative Contracts Current
    164     785     179     79           50     7     221  
Current Liabilities
    16,215     9,984     4,499     5,030     7,619     560     86     4,960  
Derivative Contracts Non Current
                45                  
Long-Term Liabilities
    19,321     727     2,891         968              
Total Liabilities
    35,700     11,496     7,569     5,154     8,587     610     93     5,181  
                                                   
Exchange Rate
    507.10     726.82     814.42     481.12     133.48     70.74     87.44     290.94  

Commodity Price Risk
 
The Company relies on outside vineyards for supplies of grapes and bulk wine. Grapes purchased from outside vineyards are subject to fluctuation in price and quality and generally cost more than grapes from the Company’s vineyards.
 
In 2010, 67% of the grapes used in the production of its premium, varietal, bi-varietals and sparkling wines were purchased by the Company from independent growers in Chile. Additionally, in 2010, the Company purchased the grapes and bulk wine required to produce approximately 100% of the popular wines sold by the Company. Disruptions of supplies of grapes or wine or increases in prices from these outside suppliers could have a material adverse effect on the Company’s results of operations. As of December 31, 2010, the Company did not hold any grape price-sensitive instrument.
 
DESCRIPTION OF SECURITIES OTHER THAN EQUITY SECURITIES
 
D. American Depositary Shares
 
D.3. Fees and expenses
 
The following charges shall be incurred by any party depositing or withdrawing shares or by any party surrendering ADSs or to whom ADSs are issued (including, without limitation, issuance pursuant to a stock dividend or stock split declared by the Company or an exchange of stock regarding the ADRs or deposited securities or a distribution of ADSs), whichever applicable:
 
•           taxes and other governmental charges,
 
•           such registration fees as may from time to time be in effect for the registration of transfers of shares generally on the share register of the Company or foreign registrar and applicable to transfers of shares to the name of the Bank of New York Mellon (“the Depositary”) or its nominee or the agent of the Depositary or its nominee on the making of deposits or withdrawals hereunder,
 
 
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•           such cable, telex and facsimile transmission expenses as are expressly provided in the agreement between the Company and the Depositary
 
•           such expenses as are incurred by the Depositary in the conversion of foreign currency,
 
•           a fee not in excess of Ch$ 2,340 (approximately US$5.00) or less per 100 ADS (or portion thereof) for the execution and delivery of ADRs and the surrender of ADRs,
 
•           a fee for and deduct such fee from, the distribution of proceeds of sales of securities or rights, such fee being in an amount equal to the fee for the issuance of ADS which would have been charged as a result of the deposit by owners of securities (for purposes of this clause 6 treating all such securities as if they were shares) or shares received in exercise of rights distributed to them, but which securities or rights are instead sold by the Depositary and the net proceeds distributed.
 
The Company will pay the fees, reasonable expenses and out-of-pocket charges of the Depositary and those of any registrar only in accordance with the agreements in writing entered into the Depositary and the Company from time to time.
 
D.4. Amounts payable by the depositary to the Company
 
Fees Incurred in Past Annual Period
 
Under the fee agreement between us and the Depositary, the Depositary agrees to pay certain fees relating to the maintenance of the ADRs. Certain fees we encounter related to our ADRs are reimbursed to us by the Depositary. From January 1, 2010 to December 31, 2010, we received from the Depositary Ch$ 17.8 million (approximately US$38,000) corresponding to the annual stock exchange listing fees.
 
DEFAULTS, DIVIDEND ARREARAGES AND DELINQUENCIES
 
None.
 
MATERIAL MODIFICATIONS TO THE RIGHTS OF SECURITY HOLDERS AND USE OF PROCEEDS
 
To the Company’s knowledge, no one has (i) materially modified the instruments defining the rights of the Company’s shareholders or (ii) materially modified or qualified the rights, evidenced by the Company’s registered securities, by issuing or modifying any other class of securities.
 
CONTROLS AND PROCEDURES
 
(a) Disclosure Controls and Procedures. The Company carried out an evaluation under the supervision and with the participation of the Company’s Management, including the Chief Executive Officer and Chief Financial Officer, of the effectiveness of the design and operation of the Company’s “disclosure controls and procedures” for the year ended December 31, 2010. Nevertheless, there are inherent limitations to the effectiveness of any system of disclosure controls and procedures. Even effective disclosure controls and procedures can only provide reasonable assurance of achieving their control objectives. Based upon the Company’s evaluation, the Chief Executive Officer and the Chief Financial Officer concluded that the disclosure controls and procedures were effective in providing reasonable assurance that information required to be disclosed in the reports the Company files and submits under the Exchange Act is recorded, processed, summarized and reported, within the time periods specified in the applicable rules and forms and that it is gathered and communicated to the Company’s Management, including the Chief Executive Officer and Chief Financial Officer, as appropriate, to allow timely decisions regarding required disclosure.
 
(b) Management’s Annual Report on Internal Control over Financial Reporting. Concha y Toro’s management is responsible for establishing and maintaining adequate internal control over financial reporting. The Company’s internal control over financial reporting is designed under the supervision of the Chief Executive Officer and Chief Financial Officer to provide reasonable assurance regarding reliability of financial reporting and the preparation of financial statements for external purposes in accordance with generally accepted accounting principles.
 
 
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Because of its inherent limitations, internal control over financial reporting may not prevent or detect misstatements. It can only provide reasonable assurance regarding financial statement preparation and presentation. Also, projections of any evaluation of effectiveness to future periods are subject to the risk that controls may become inadequate because of changes in conditions, or that the degree of compliance with the policies or procedures may deteriorate.
 
The Company’s management assessed the effectiveness of the Company’s internal control over financial reporting as of December 31, 2010. In making this assessment, the Company’s management used the criteria set forth by the Committee of Sponsoring Organizations of the Treadway Commission (COSO) in Internal Control-Integrated Framework.
 
Based on the evaluation under these criteria, management has concluded that, as of December 31, 2010, the Company’s internal control over financial reporting was effective.
 
The effectiveness of the Company’s internal control over financial reporting has been audited by KPMG Auditores Consultores Ltda., an independent registered public accounting firm, as stated in their report which is included herein.
 
(c) Attestation Report of the Registered Public Accounting Firm See page F-3 of this Annual Report for the attestation report on the effectiveness of the Company’s internal control over financial reporting of KPMG Auditores Consultores Ltda., the Company’s independent registered public accounting firm. Their attestation report is included with the Consolidated Financial Statements filed as part of this Annual Report.
 
(d) Changes in Internal Control Over Financial Reporting. There were no changes in the Company’s internal control over financial reporting that occurred during the period covered by this Form 20-F that have materially affected, or are reasonably likely to materially affect, the Company’s internal control over financial reporting.
 
AUDIT COMMITTEE FINANCIAL EXPERT
 
The Company currently does not have an audit committee financial expert serving on its Audit Committee. Under Chilean law, the Company is not required to have an audit committee financial expert serving on its audit committee.
 
CODE OF ETHICS
 
As of June 2004, the Company has disclosed its code of ethics to reflect SEC rules and other proposed regulations that were adopted by the Company’s board of directors, officers and employees. All of the Company’s officers and employees accepted the provisions of the code of ethics, which governs the actions of everyone who works for the Company, including the employees of the Company’s subsidiaries. The Company’s code of ethics deals primarily with the following issues:
 
 
·
Duties of managers and personnel;
 
·
Conflict of interests;
 
·
Use of property and information;
 
·
Privileged information;
 
·
Independence;
 
·
Communications and certificates,
 
·
Fair behavior; and
 
·
Compliance with environment, health and safety laws and regulations.

 
84

 
 
A copy of the Company’s code of ethics is available on its website (www.conchaytoro.com).
 
PRINCIPAL ACCOUNTANT’S FEES AND SERVICES
 
Aggregate fees for professional services rendered by KPMG Auditores Consultores Ltda. (“KPMG”), our independent registered public accounting firm, in each of the last two fiscal years, in each of the following categories are:
 
   
2009 ThCh$
   
2010 ThCh$
 
Audit Fees
    206,428       189,979  
Audit-related fees
           
Tax Fees
    100,401       12,028  
All others fees
           
Total
    306,829       202,007  
 
“Audit Fees” are the aggregate fees billed and billable by KPMG for the audit of the Company’s consolidated and annual financial statements, reviews of interim financial statements and attestation services that are provided in connection with statutory and regulatory filings or engagements. Fees related to the audit of internal control over financial reporting are included in Audit Fees. “Tax fees” are for aggregate fees billed by KPMG for tax advice regarding transfer pricing, and other tax compliance review.
 
Pre-approval Policies and Procedures
 
Chilean law states that public companies are subject to “pre-approval” requirements under which all audit and nonaudit services provided by the independent auditor must be pre-approved by the Directors’ Committee. In the Company’s case, its Directors’ Committee approves all audits, audit-related services, tax services and other services. Any services to be provided by independent auditors that are not specifically included within the scope of the audit must be pre-approved by the Directors’ Committee prior to any engagement.
 
EXEMPTIONS FROM THE LISTING STANDARDS FOR AUDIT COMMITTEES
 
           Mr. Guilisasti is an affiliate of the Company or a representative of such an affiliate. Mr. Guilisasti has only observer status on the Audit Committee and is not a voting member or the chair of the committee. He also does not serve as an executive officer of the Company. Therefore, he relies on the exemption provided in Rule 10A-3(b)(1)(iv)(D) of the Exchange Act. We do not believe that his status as an affiliate materially adversely affects the ability of our Audit Committee to act independently or to satisfy the other requirements of the listing standards relating to audit committees contained in Rule 10A-3 under the Exchange Act. See Item 6.C. — “Board Practices.”

PURCHASE OF EQUITY SECURITIES BY THE ISSUER AND AFFILIATED PURCHASERS
 
Not Applicable.
 
CHANGE IN REGISTRANT’S CERTIFYING ACCOUNTANT
 
Not Applicable.
 
 
85

 
 
CORPORATE GOVERNANCE
 
American Depositary Shares representing shares of Common Stock are listed on the New York Stock Exchange (“NYSE”). However, because the Company is a “foreign private issuer,” as defined in the rules of the Securities and Exchange Commission, the Company is exempt from the governance rules set forth in Section 303A of the NYSE’s Listed Companies Manual, other than the obligation to maintain an audit committee in accordance with Rule 10A-3 under the Securities Exchange Act of 1934, as amended and the obligation to notify the NYSE if any of the Company’s executive officers becomes aware of any non-compliance with any applicable provisions of Section 303A. Instead, the rules of both the SEC and the NYSE require the Company to provide a summary, included below, of the significant ways in which the Company’s corporate practices differ from those applicable to U.S. domestic companies under NYSE listing standards.
 
Independent directors in the Board of Directors
 
According to NYSE, listed U.S. companies must have a majority of independent directors. Chilean law only requires at least one independent director and the Company’s Board of Directors is, in fact, comprised of a minority of independent directors.
 
Non-Executive or Independent Director Meetings
 
Pursuant to the NYSE listing standards, non-executive directors or independent directors of U.S. listed companies must meet on a regular basis without management present. In compliance with Chilean law, the Company does not have directors that simultaneously serve as executives, accountants or auditors of the Company. The Company’s directors may meet individually or collectively with those they deem necessary to inform themselves and make decisions regarding the company.
 
Directors’ Committee and Audit Committee
 
According to the NYSE, listed U.S. companies must have an audit committee consisting of a minimum of three independent directors who are financially literate and at least one who is a designated financial expert. Chilean law requires open stock companies with a market capitalization greater than UF 1.5 million (approximately Ch$ 32,574 million or US$69.6 million) and at least 12.5% of its shares issued with voting rights are held by individual shareholders who control or have less than 10% such shares, such as the Company, to have a Directors’ Committee, composed of three directors who meet the independence requirements under Chilean law (as described below). The Company has a Directors’ Committee, composed of a majority of independent directors as required by Chilean law, which also performs the functions of the Audit Committee required by the NYSE. For the non-independent director on the Directors’ Committee, the Company relies on an exemption of the NYSE listing standards relating to Audit Committees of Rule 10A-3 promulgated under the Exchange Act. Chilean law has no requirement for members to be financial experts.
 
The Directors’ Committee is responsible for
 
i. reviewing balance sheets, financial statements and reports from accounting oversight bodies and auditors;
 
ii. proposing outside auditors to the Board of Directors;
 
iii. reviewing background information regarding the Company’s operations with related parties;
 
iv. reviewing managers’ and chief executive officers’ compensation plans;
 
v. preparing an annual management report with main recommendations to shareholders;
 
vi. inform and advice the Board of director about hiring the external auditors for non-audit neither prohibited services; and
 
vii. any other task established in the By-laws or entrusted by the Board of Director or the shareholders meeting.
 
 
86

 
 
Director’s independence qualification
 
Under the NYSE rules, a director must meet the requirements in the “Independence Test” in order to be considered an “Independent Director.” Chilean law establishes a strict set of rules in order to consider someone as “Independent Director”. This set of rules is principally related with the person’s financial, management and kin relationship with the company, its controller and or its principal executives. Accordingly, although certain of our directors are “Independent” in accordance with Chilean law, they may not be deemed to be “Independent Directors” under NYSE listing standards.
 
Nominating/Corporate Governance Committee
 
According to the NYSE, listed U.S. companies must have a Nominating/Corporate Governance Committee composed entirely of independent directors, whose activities include identifying qualified individuals to serve on the board of directors and developing a set of corporate governance principles. This committee is not contemplated as such by Chilean law. Nominations for Board of Directors are made at the Ordinary Shareholders’ Meeting, while the Board of Directors nominates the members of the Directors’ Committee.
 
Corporate Governance Guideline
 
According to the NYSE, listed U.S. companies must adopt corporate governance guidelines establishing the following:
 
 
(i)
director qualification standards;
     
 
(ii)
director responsibilities;
     
 
(iii)
director access to management;
     
 
(iv)
director compensation;
     
 
(v)
director orientation and continuing education;
     
 
(vi)
management succession; and
     
 
(vii)
annual performance evaluation of the Board of Directors.
 
Under Chilean law, no corporate governance guidelines are required, but directors’ compensation must be discussed and voted on annually at the ordinary shareholders’ meeting.
 
Code of Business Conduct and Ethics
 
According to the NYSE, U.S. listed companies must adopt and disclose a Code of Business Conduct and Ethics for directors, officers and employees. The Code must be uploaded on the Company website or otherwise be available for shareholders to obtain a copy. A Code of Conduct and Ethics is not required by Chilean law, but it has become a common practice for Chilean companies to have a Code. The Company has a Code of Business Conduct and Ethics entitled “Code of Business Conduct and Ethics of Concha y Toro,” governing the actions of directors, officers and employees. Its observance and compliance is regulated by the senior management of the Company, including the General Manager and the Chief Financial Officer. The Code is available on the Company website at www.conchaytoro.com.
 
 
87

 
 
Internal Audit
 
According to the NYSE, listed U.S. companies must have an internal audit function to provide management with ongoing assessments of the company’s risk management process and the system of internal controls. Although there is no local law requirement to do so, but the Company conducts an internal audit which provides evaluation, analysis and recommendations to senior management, the Board of Directors and the Directors’ Committee.
 
CEO’s awareness and certification of corporate governance violations
 
According to the NYSE, the CEO of a U.S. listed company must annually certify to the NYSE that he or she is not aware of any violation by the Company of the NYSE’s corporate governance listing standards. Chilean law does not establish such a requirement and this provision of the NYSE does not apply to foreign private issuers such as the Company. However, according to the NYSE, all foreign private issuers, including the Company, must report to the NYSE when they become aware of a violation of the corporate governance listing standards and must provide an annual written affirmation to the NYSE of its compliance with the applicable NYSE audit committee rules and disclose significant differences with NYSE corporate governance rules applicable to domestic companies. In compliance with these rules, the Company annually submits a written annual affirmation to the NYSE.
 
           The amended rules provide that all interested parties, not just shareholders, must be able to communicate their concerns regarding the listed company to the presiding director, or the non-management or independent directors as a group. There is no similar provision in Chilean law.

FINANCIAL STATEMENTS
 
See Item 18 — “Financial Statements.”
 
FINANCIAL STATEMENTS
 
The following financial statements, together with the reports of KPMG Auditores Consultores Ltda. are filed as part of this Annual Report:

   
Page
Reports of Independent Registered Public Accounting Firm
 
F-2
Consolidated Statements of Financials Position as of December 31, 2009 and 2010
 
F-5
Consolidated Statements of Income by Function for each of the years ended December 31, 2009 and 2010
 
F-7
Consolidated Statements of Comprehensive Income for each of the years ended December 31, 2009 and 2010
 
F-8
Consolidated Statements of Changes in Net Equity from January 1, 2010 to December 31, 2010
 
F-9
Consolidated Statements of Changes in Net Equity from January 1, 2009 to December 31, 2009
 
F-10
Consolidated Statements of Cash Flow for each of the years ended December 31, 2009 and 2010
  F-11
Notes to the Consolidated Financial Statements
  F-12
 
EXHIBITS
 
 
List of Exhibits
   
1.1*
By-Laws (Estatutos) of the Company, together with an English translation filed as Exhibit 1.1 to the Company’s Annual Report on Form 20-F (No. 1-3358) for the fiscal year ended December 31, 2000.
   
2.1*
Form of Deposit Agreement among the Company, The Bank of New York and holders from time to time of American Depositary Receipts issued thereunder, including the form of American Depositary Receipt, filed as Exhibit 4.1 to the Company’s Registration Statement on Form F-1 (No. 33-84298) and incorporated by reference herein.
 
 
88

 
 
2.2*
Form of Foreign Investment Contract among the Company, The Bank of New York and the Central Bank of Chile relating to the foreign exchange treatment of the investment in ADS and ADRs (with English translation), filed as Exhibit 4.3 to the Company’s Registration Statement on Form F-1 (No. 33-84298) and incorporated by reference herein.
   
2.3*
Central Bank of Chile Chapter XXVI, filed as Exhibit 4.4 to the Company’s Registration Statement on Form F-1 (No. 33-84298) and incorporated by reference herein.
   
3.1*
Agency Agreement dated as of August 31, 1993 between the Company and Banfi Products Corporation, filed as Exhibit 10.1 to the Company’s Registration Statement on Form F-1 (No. 33-84298) and incorporated by reference herein.
   
3.2*
English Translation of Powers of Attorney granted by the Board of Directors of Inversiones Totihue S.A. to Family Principal Shareholders filed as Exhibit 3.2 to the Company’s Annual Report on Form 20-F (No. 1-3358) for the fiscal year ended December 31, 1998.
   
3.3*
English Translation of Powers of Attorney granted by the Board of Directors of Rentas Santa Bárbara S.A. to Family Principal Shareholders filed as Exhibit 33 to the Company’s Annual Report on Form 20-F (No. 1-3358) for the fiscal year ended December 31, 1998.
   
3.4*
English Translation of Shareholders Agreement, dated August 20, 1999, entered into by Guilisasti family and other affiliated parties relating to, among others, the transfer and voting of Common Stock filed as Exhibit 3.4 to the Company’s Annual Report on Form 20-F (No. 1-3358) for the fiscal year ended December 31, 1999.
   
4.1*
English Translation of the Shareholders’ Agreement, dated June 30, 1997, entered into by Viña Concha y Toro S.A. and Baron Philippe de Rothschild, relating to the creation of Viña Almaviva S.A. filed as Exhibit 4.1 to the Company’s Annual Report on Form 20-F (No. 1-3358) for the fiscal year ended December 31, 2000.
   
4.2*
English Translation of the Shareholders’ Agreement, dated November 15, 2000, entered into by Viña Concha y Toro S.A. and Amorim & Irmaos, S.G.P.S. S.A. relating to, among others, the transfer and voting of common stock and the management and administration of Industria Corchera, S.A. filed as Exhibit 4.2 to the Company’s Annual Report on Form 20-F (No. 1-3358) for the fiscal year ended December 31, 2000.
   
4.3
Stock Purchase Agreement, dated March 1, 2011, entered into by Viña Concha y Toro S.A. and Brown-Forman Corporation relating to the acquisition of Fetzer Vineyards (filed herewith).
   
8.1
List of Significant Subsidiaries. Our significant subsidiaries, their jurisdictions of incorporation and the names under which they do business are identified in Item 4 “Information on the Company — Organizational Structure.”
   
12.1
Certification of Chief Executive Officer Pursuant to Section 302 of Sarbanes-Oxley (filed herewith).
   
12.2
Certification of Chief Financial Officer Pursuant to Section 302 of Sarbanes-Oxley (filed herewith).
   
13.1
Certification of Chief Executive Officer and Chief Financial Officer Pursuant to 18 U.S.C. Section 1350, as Adopted Pursuant to Section 906 of Sarbanes-Oxley (filed herewith). (This Exhibit is furnished herewith, but not deemed “filed” for purposes of Section 18 of the Securities Exchange Act of 1934, as amended, or otherwise subject to liability under that section. Such certification will not be deemed to be incorporated by reference into any filing under the Securities Act of 1933, as amended, or the Securities Exchange Act, as amended, except to the extent that the Company explicitly incorporates it by reference.)

*Previously filed.
 
 
89

 
 
SIGNATURES
 
Pursuant to the requirements of Section 12 of the Securities Exchange Act of 1934, the registrant certifies that it meets all of the requirements for filing on Form 20-F and has duly caused this Annual Report to be signed on its behalf by the undersigned, thereunto duly authorized.
 
 
VIÑA CONCHA Y TORO S.A.
 
Registrant
       
 
By:
/s/ EDUARDO GUILISASTI G.
   
Name:
Eduardo Guilisasti G.
   
Title:
Gerente General/
     
General Manager
     
(Chief Executive Officer)
       
   
Date:
June 30, 2011
       
  By: /s/ OSVALDO SOLAR V.
   
Name:
Osvaldo Solar V.
   
Title:
Gerente Corporativo de Administración y Finanzas/
     
Administration and Financial Corporate Manager
     
(Chief Financial Officer)
       
   
Date:
June 30, 2011

 
 

 
 
EXHIBIT INDEX
 
Exhibit
Number
 
   
1.1*
By-Laws (Estatutos) of the Company, together with an English translation filed as Exhibit 1.1 to the Company’s Annual Report on Form 20-F (No. 1-3358) for the fiscal year ended December 31, 2000.
   
2.1*
Form of Deposit Agreement among the Company, The Bank of New York and holders from time to time of American Depositary Receipts issued thereunder, including the form of American Depositary Receipt, filed as Exhibit 4.1 to the Company’s Registration Statement on Form F-1 (No. 33-84298) and incorporated by reference herein.
   
2.2*
Form of Foreign Investment Contract among the Company, The Bank of New York and the Central Bank of Chile relating to the foreign exchange treatment of the investment in ADS and ADRs (with English translation), filed as Exhibit 4.3 to the Company’s Registration Statement on Form F-1 (No. 33-84298) and incorporated by reference herein.
   
2.3*
Central Bank of Chile Chapter XXVI, filed as Exhibit 4.4 to the Company’s Registration Statement on Form F-1 (No. 33-84298) and incorporated by reference herein.
   
3.1*
Agency Agreement dated as of August 31, 1993 between the Company and Banfi Products Corporation, filed as Exhibit 10.1 to the Company’s Registration Statement on Form F-1 (No. 33-84298) and incorporated by reference herein.
   
3.2*
English Translation of Powers of Attorney granted by the Board of Directors of Inversiones Totihue S.A. to Family Principal Shareholders filed as Exhibit 3.2 to the Company’s Annual Report on Form 20-F (No. 1-3358) for the fiscal year ended December 31, 1998.
   
3.3*
English Translation of Powers of Attorney granted by the Board of Directors of Rentas Santa Bárbara S.A. to Family Principal Shareholders filed as Exhibit 3.3 to the Company’s Annual Report on Form 20-F (No. 1-3358) for the fiscal year ended December 31, 1998.
   
3.4*
English Translation of Shareholders Agreement, dated August 20, 1999, entered into by Guilisasti family and other affiliated parties relating to, among others, the transfer and voting of Common Stock filed as Exhibit 3.4 to the Company’s Annual Report on Form 20-F (No. 1-3358) for the fiscal year ended December 31, 1999.
   
4.1*
English Translation of the Shareholders’ Agreement, dated June 30, 1997, entered into by Viña Concha y Toro S.A. and Baron Philippe de Rothschild, relating to the creation of Viña Almaviva S.A. filed as Exhibit 4.1 to the Company’s Annual Report on Form 20-F (No. 1-3358) for the fiscal year ended December 31, 2000.
 
 
 

 
 
Exhibit
Number
 
   
4.2*
English Translation of the Shareholders’ Agreement, dated November 15, 2000, entered into by Viña Concha y Toro S.A. and Amorim & Irmaos, S.G.P.S. S.A. relating to, among others, the transfer and voting of common stock and the management and administration of Industria Corchera, S.A. filed as Exhibit 4.2 to the Company’s Annual Report on Form 20-F (No. 1-3358) for the fiscal year ended December 31, 2000.
   
4.3
Stock Purchase Agreement, dated March 1, 2011, entered into by Viña Concha y Toro S.A. and Brown-Forman Corporation relating to the acquisition of Fetzer Vineyards (filed herewith).
   
8.1
List of Significant Subsidiaries. Our significant subsidiaries, their jurisdictions of incorporation and the names under which they do business are identified in Item 4 “Information on the Company — Organizational Structure.”
   
12.1
Certification of Chief Executive Officer Pursuant to Section 302 of Sarbanes-Oxley (filed herewith).
   
12.2
Certification of Chief Financial Officer Pursuant to Section 302 of Sarbanes-Oxley (filed herewith).
   
13.1
Certification of Chief Executive Officer and Chief Financial Officer Pursuant to 18 U.S.C. Section 1350, as Adopted Pursuant to Section 906 of Sarbanes-Oxley (filed herewith). (This Exhibit is furnished herewith, but not deemed “filed” for purposes of Section 18 of the Securities Exchange Act of 1934, as amended, or otherwise subject to liability under that section. Such certification will not be deemed to be incorporated by reference into any filing under the Securities Act of 1933, as amended, or the Securities Exchange Act, as amended, except to the extent that the Company explicitly incorporates it by reference.)

*Previously filed.
 
 
 

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
 
INDEX TO THE CONSOLIDATED FINANCIAL STATEMENTS
 
 
Ch$
-
Chilean pesos
     
ThCh$
-
Thousands of Chilean pesos
     
USD
-
United States dollars
     
ThUSD
-
Thousands of United States dollars
     
UF
-
The UF (Unidad de Fomento) is an inflation-indexed, peso-denominated monetary unit. The UF rate is set daily in advance, based on the change in the Chilean Consumer Price Index of the previous month.

 
F-1

 
 
 
KPMG Auditores Consultores Ltda.
Av. Isidora Goyenechea 3520, Piso 13
Las Condes, Santiago Chile
 
Teléfono   +56 (2) 798 1000
Fax           +56 (2) 798 1001
www.kpmg.cl

Report of Independent Registered Public Accounting Firm

The Board of Directors and Shareholders of
Viña Concha y Toro S.A.:

We have audited the accompanying consolidated statements of financial position of Viña Concha y Toro S.A. and subsidiaries (the Company) as of December 31, 2010 and 2009, and January 1, 2009, and the related consolidated statements of comprehensive income, changes in equity, and cash flows for each of the years in the two-year period ended December 31, 2010. These consolidated financial statements are the responsibility of the Company’s management. Our responsibility is to express an opinion on these consolidated financial statements based on our audits.

We conducted our audits in accordance with the standards of the Public Company Accounting Oversight Board (United States). Those standards require that we plan and perform the audit to obtain reasonable assurance about whether the consolidated financial statements are free of material misstatement. An audit includes examining, on a test basis, evidence supporting the amounts and disclosures in the consolidated financial statements, assessing the accounting principles used and significant estimates made by management, as well as evaluating the overall financial statement presentation. We believe that our audits provide a reasonable basis for our opinion.

In our opinion, the consolidated financial statements referred to above present fairly, in all material respects, the financial position of Viña Concha y Toro S.A. and subsidiaries as of December 31, 2010 and 2009 and January 1, 2009, and the results of their operations and their cash flows for each of the years in the two-year period ended December 31, 2010, in conformity with International Financial Reporting Standards (IFRS), as issued by the International Accounting Standards Board (IASB).

We also have audited, in accordance with the standards of the Public Company Accounting Oversight Board (United States), Viña Concha y Toro S.A.’s internal control over financial reporting as of December 31, 2010, based on the criteria established in Internal Control - Integrated Framework issued by the Committee of Sponsoring Organizations of the Treadway Commission (COSO), and our report dated June 30, 2011, expressed an unqualified opinion on the effectiveness of the Company’s internal control over financial reporting.
 
KPMG Ltda.
 
Santiago, Chile
June 30, 2011
 
KPMG Auditores Consultores Ltda., sociedad de responsabilidad limitada chilena y una firma miembro de la red de firmas miembro independientes de KPMG afiliadas a KPMG International Cooperative (“KPMG International”), una entidad suiza. Todos los derechos reservados.
 
 
F-2

 

 
KPMG Auditores Consultores Ltda.
Av. Isidora Goyenechea 3520, Piso 13
Las Condes, Santiago Chile
 
Teléfono     +56 (2) 798  1000
Fax             +56 (2) 798  1001
www.kpmg.cl
 
Report of Independent Registered Public Accounting Firm
 
The Board of Directors and Shareholders of
Viña Concha y Toro S.A.:

We have audited the internal control over financial reporting of Viña Concha y Toro S.A. (the Company) as of December 31, 2010, based on criteria established in Internal Control - Integrated Framework issued by the Committee of Sponsoring Organizations of the Treadway Commission (COSO). The Company’s management is responsible for maintaining effective internal control over financial reporting and for its assessment of the effectiveness of internal control over financial reporting, included in the accompanying Management’s Annual Report on Internal Control over Financial Reporting. Our responsibility is to express an opinion on the Company’s internal control over financial reporting based on our audit.

We conducted our audit in accordance with the standards of the Public Company Accounting Oversight Board (United States). Those standards require that we plan and perform the audit to obtain reasonable assurance about whether effective internal control over financial reporting was maintained in all material respects. Our audit included obtaining an understanding of internal control over financial reporting, assessing the risk that a material weakness exists, and testing and evaluating the design and operating effectiveness of internal control based on the assessed risk. Our audit also included performing such other procedures as we considered necessary in the circumstances. We believe that our audit provides a reasonable basis for our opinion.

A company’s internal control over financial reporting is a process designed to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with generally accepted accounting principles. A company’s internal control over financial reporting includes those policies and procedures that (1) pertain to the maintenance of records that, in reasonable detail, accurately and fairly reflect the transactions and dispositions of the assets of the company; (2) provide reasonable assurance that transactions are recorded as necessary to permit preparation of financial statements in accordance with generally accepted accounting principles, and that receipts and expenditures of the company are being made only in accordance with authorizations of management and directors of the company; and (3) provide reasonable assurance regarding prevention or timely detection of unauthorized acquisition, use, or disposition of the company’s assets that could have a material effect on the financial statements.

Because of its inherent limitations, internal control over financial reporting may not prevent or detect misstatements. Also, projections of any evaluation of effectiveness to future periods are subject to the risk that controls may become inadequate because of changes in conditions, or that the degree of compliance with the policies or procedures may deteriorate.
 
KPMG Auditores Consultores Ltda., sociedad de responsabilidad limitada chilena y una firma miembro de la red de firmas miembro independientes de KPMG afiliadas a KPMG International Cooperative (“KPMG International”), una entidad suiza. Todos los derechos reservados.
 
 
F-3

 
 
In our opinion, Viña Concha y Toro S.A. maintained, in all material respects, effective internal control over financial reporting as of December 31, 2010, based on criteria established in Internal Control -Integrated Framework issued by the Committee of Sponsoring Organizations of the Treadvvay Commission.

We also have audited, in accordance with the standards of the Public Company Accounting Oversight Board (United States), the consolidated statements of financial position of Viña Concha y Toro S.A. and subsidiaries as of December 31, 2010 and 2009 and January 1, 2009, and the related consolidated statements of comprehensive income, changes in equity, and cash flows for the two year period ended December 31, 2010, and our report dated June 30, 2011 expressed an unqualified opinion on those consolidated financial statements.
 
KPMG Ltda.
 
Santiago, Chile
June 30, 2011

KPMG Auditores Consultores Ltda., sociedad de responsabilidad limitada chilcna y una firma miembro de la red de firmas miembro independientes de KPMG afiliadas a KPMG International Cooperative (“KPMG International”), una entidad suiza.Todos los derechos reservados.
 
 
F-4

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009


         
As of
   
As of
       
         
December 31,
   
December 31,
   
As of January 1,
 
   
Note
 
2010
   
2009
     2009  
ASSETS
 
 
Th$
   
Th$
   
Th$
 
                           
Current assets
                         
Cash and cash equivalent
  (7 )     16,757,549       6,997,300       3,949,865  
Other current financial assets
  (8 )     10,721,894       10,903,083       5,126,520  
Other non-financial current assets
          4,616,263       3,703,965       3,380,234  
Trade and other accounts receivable, current
  (9 )     108,358,712       102,981,228       110,532,628  
Accounts receivable from related parties, current
  (10 )     609,117       220,820       240,155  
Inventories
  (11 )     107,233,780       118,196,897       111,600,565  
Current biological assets
  (15 )     10,944,784       10,368,684       12,822,074  
Current tax assets
  (22 )     14,853,251       12,657,009       15,381,635  
Total current assets other than assets or groups of assets for disposition classified as maintained for sale or as maintained to distribute to owners
          274,095,350       266,028,986       263,033,676  
                               
Assets held for sale
  (16 )     82,500    
   
 
                               
Total current assets
          274,177,850       266,028,986       263,033,676  
                               
Non-Current Assets
                             
Other non-current financial assets
  (8 )     5,765,933       3,943,612    
 
Other non-financial assets, non-current
          2,442,581       2,779,252       3,244,011  
Investments accounted for using the equity method
  (12 )     9,627,465       9,626,139       9,121,449  
Intangible assets other than goodwill
  (13 )     8,863,353       8,379,752       8,417,493  
Property, plant and equipment
  (14 )     225,070,491       229,469,990       226,652,653  
Non-current biological assets
  (15 )     53,672,218       52,529,942       50,621,435  
Deferred tax assets
  (21 )     5,295,823       4,015,976       3,376,166  
                               
Total non-current assets
          310,737,864       310,744,663       301,433,207  
                               
Total Assets
          584,915,714       576,773,649       564,466,883  
 
The accompanying notes form an integral part of these consolidated financial statements.

 
F-5

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009

CONSOLIDATED CLASSIFIED STATEMENTS OF FINANCIAL POSITION

LIABILITIES AND SHAREHOLDERS’ EQUITY
                       
         
As of
   
As of
   
 
 
   
 
   
December 31,
   
December 31,
   
As of January 1,
 
   
Note
 
2010
   
2009
    2009  
LIABILITIES
 
 
Th$
   
Th$
   
Th$
 
                           
Current liabilities
                         
Other current financial liabilities
  (18 )     30,732,214       36,891,049       75,069,473  
Trade accounts payable and other current accounts payable
  (20 )     56,675,343       63,816,895       62,897,932  
Current accounts payable to related companies
  (10 )     2,876,996       2,479,224       3,620,684  
Other current provisions
  (24 )     14,687,986       18,621,917       21,530,839  
Current tax liabilities
  (22 )     18,022,445       11,154,271       8,539,379  
Other current non-financial liabilities
          9,924,689       7,580,233       8,063,787  
Total current liabilities
          132,919,673       140,543,589       179,722,094  
                               
Non-current liabilities
                             
Other non-current financial liabilities
  (18 )     49,959,254       62,772,393       69,746,210  
Other non-current accounts payable
  (20 )     2,137,049       2,211,541       2,393,975  
Non-current accounts payable to related companies
  (10 )     1,452,471       1,664,255       1,947,240  
Non-current liabilities due to deferrd taxes
  (21 )     25,930,099       25,003,032       23,225,431  
Non-current provisions due to benefits to employees
  (24 )     1,841,740       1,606,683       1,582,919  
Total non-current liabilities
          81,320,613       93,257,904       98,895,775  
                               
Total Liabilities
          214,240,286       233,801,493       278,617,869  
                               
Equity
                             
Issued capital
          78,030,378       72,812,240       53,411,360  
Issuance premiums
          6,148,412       6,147,567       6,232,415  
Accumulated Income
          279,004,115       254,073,884       226,095,444  
Other reserves
  (26 )     7,492,522       9,938,464       109,788  
Equity attributable to the owners of the controlling entity
          370,675,427       342,972,155       285,849,007  
Non-controlling interest
          1       1       7  
                               
Total equity
          370,675,428       342,972,156       285,849,014  
                               
Total Liabilities and equity
          584,915,714       576,773,649       564,466,883  

The accompanying notes form an integral part of these consolidated financial statements.

 
F-6

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009


          For the year ended December 31  
   
Note
 
2010
   
2009
 
STATEMENT OF INCOME BY FUNCTION
 
 
Th$
   
Th$
 
                   
Income from ordinary activities
  (29 )     374,018,545       354,418,905  
Cost of sales
  (30 )     (241,775,864 )     (223,443,943 )
Gross Revenue
          132,242,681       130,974,962  
                       
                       
Other income by function
          886,787       106,046  
Distribution costs
  (30 )     (68,256,090 )     (65,807,994 )
Administrative expenses
  (30 )     (18,850,626 )     (18,674,326 )
Other expenses by function
  (30 )     (747,463 )     (460,452 )
Financial income
  (31 )     340,264       734,741  
Financial expenses
  (31 )     (3,149,276 )     (5,594,142 )
Participation in income (loss) of associates and joint-ventures recorded using the equity method
          984,406       811,500  
Exchange differences
  (31 )     9,057,132       10,837,415  
Income/expense by adjustment units
  (31 )     (866,507 )     1,950,267  
Income before tax
          51,641,308       54,878,017  
                       
Income tax expense
  (22 )     (9,722,728 )     (9,599,971 )
Income from continued operations
          41,918,580       45,278,046  
Income
          41,918,580       45,278,046  
                       
Income (loss) attributable to :
                     
Income attributable to owners of the company
          41,918,574       45,278,038  
Income attributable to non-controlling interests
          6       8  
Income
          41,918,580       45,278,046  
                       
Income per share
                     
Income per basic share
                     
Income per basic share in continued operations
          56.12       61.39  
Income per basic share
          56.12       61.39  
 
The accompanying notes form an integral part of these consolidated financial statements.
 
 
F-7

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 

    For the year ended December 31  
   
2010
   
2009
 
STATEMENT OF COMPREHENSIVE INCOME
 
Th$
   
Th$
 
             
Net income for the year
    41,918,580       45,278,046  
                 
                 
Other comprehensive income components before taxes
               
                 
Currency translation differences
               
Gains (losses) from foreign currency translation differences. before tax
    (1,173,668 )     (552,697 )
                 
Financial assets available for sale
               
Gains (losses) due to new measures of financial assets available fo sale, before tax.
    21,217       (78,404 )
                 
Cash flow hedges
               
Gains (losses) due to cash flow hedges, before taxes
    (1,554,083 )     11,081,476  
                 
Income tax related to components of other comprehensive income
               
                 
Income tax related to financial assets available for sale of other comprehensive income
    (3,602 )     (5,610 )
                 
Income tax related to cash flow hedges of other comprehensive income
    264,194       (1,883,851 )
                 
Total comprehensive income
    39,472,638       53,838,960  
                 
Comprehensive income attributable to:
               
Comprehensive income attributable to owners of the company
    39,472,632       53,838,952  
Comprenesive income attributable to non-controlling interest
    6       8  
                 
Total comprehensive income
    39,472,638       53,838,960  
 
The accompanying notes form an integral part of these consolidated financial statements.
 
 
F-8

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
(Figures in thousands of pesos)

STATEMENT OF CHANGES IN EQUITY
 
Issued capital
 
Issuance premiums
 
Foreign currency translation difference reserve
 
Cash flow hedge reserve
 
Reserves of gains or losses in remeasurement of financial assets available for sale
 
Other several reserves
 
Other reserves
 
Accumulated Profits (losses)
 
Equity attributable to owners of the company
 
Non-controlling interests
 
Total equity
 
   
Th$
 
Th$
 
Th$
 
Th$
 
Th$
 
Th$
 
Th$
 
Th$
 
Th$
 
Th$
 
Th$
 
Beginning balance current period 1-1-2010
    72.812.240     6.147.567     (552.697 )   9.197.625     25.774     1.267.762     9.938.464     254.073.884     342.972.155     1     342.972.156  
Re-expressed beginning balance
    72.812.240     6.147.567     (552.697 )   9.197.625     25.774     1.267.762     9.938.464     254.073.884     342.972.155     1     342.972.156  
Income
                                41.918.574     41.918.574     6     41.918.580  
Other comprehensive income
            (1.173.668 )   (1.289.889 )   17.615         (2.445.942 )       (2.445.942 )       (2.445.942 )
Comprehensive income
            (1.173.668 )   (1.289.889 )   17.615         (2.445.942 )   41.918.574     39.472.632     6     39.472.638  
Dividends
                                (16.988.343 )   (16.988.343 )       (16.988.343 )
Increase (decrease) due to other owner’s contributions
    5.218.138     845                             5.218.983         5.218.983  
Increase (decrease) for transfers and other changes
                                        (6 )   (6 )
Total changes in equity
    5.218.138     845     (1.173.668 )   (1.289.889 )   17.615         (2.445.942 )   24.930.231     27.703.272     0     27.703.272  
Final balance of current period 12-31-2010
    78.030.378     6.148.412     (1.726.365 )   7.907.736     43.389     1.267.762     7.492.522     279.004.115     370.675.427     1     370.675.428  

 
F-9

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009

(Figures in thousands of pesos)
 
STATEMENT OF CHANGES IN EQUITY
 
Issued capital
 
Issuannce premiums
 
Foreign currency translation difference reserve
 
Cash flow hedge reserve
 
Reserves of gains or losses in remeasurement of financial assets available for sale
 
Other several reserves
 
Other reserves
 
Accumulated Profits (losses)
 
Equity attributable to equity holders of the parent
 
Non-controlling interests
 
Total equity
 
   
Th$
 
Th$
 
Th$
 
Th$
 
Th$
 
Th$
 
Th$
 
Th$
 
Th$
 
Th$
 
Th$
 
Beginning balance fo prior period 1-1-2009
    53.411.360     6.232.415             109.788         109.788     226.095.444     285.849.007     7     285.849.014  
Re-expressed beginning balance
    53.411.360     6.232.415             109.788         109.788     226.095.444     285.849.007     7     285.849.014  
Income
                                45.278.038     45.278.038     8     45.278.046  
Other comprehensive income
            (552.697 )   9.197.625     (84.014 )       8.560.914         8.560.914         8.560.914  
Comprehensive income
            (552.697 )   9.197.625     (84.014 )       8.560.914     45.278.038     53.838.952     8     53.838.960  
Dividends
                                (17.299.598 )   (17.299.598 )       (17.299.598 )
Increase (decrease) due to other owner’s contributions
    20.668.642     (84.848 )                           20.583.794         20.583.794  
Increase (decrease) for transfers and other changes
    (1.267.762 )                   1.267.762     1.267.762             (14 )   (14 )
Total changes in equity
    19.400.880     (84.848 )   (552.697 )   9.197.625     (84.014 )   1.267.762     9.828.676     27.978.440     57.123.148     (6 )   57.123.142  
Final balance of prior period 12-31-2009
    72.812.240     6.147.567     (552.697 )   9.197.625     25.774     1.267.762     9.938.464     254.073.884     342.972.155     1     342.972.156  

 
F-10

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
 
Statements of cash flows
 
Balances between
01-01-2010 and
12-31-2010
   
Balances between
01-01-2009 and
12-31-2009
 
   
Th$
   
Th$
 
             
Cash flows provided by operating activities
           
Collection from sales of goods and services delivery
    324,064,183       314,250,165  
Classes of payments
               
Payments to suppliers related to the supply of goods and services
    (273,522,269 )     (242,500,862 )
Payments to and in behalf of employees
    (27,696,916 )     (16,477,580 )
Dividends paid
    (18,435,975 )     (14,325,149 )
Dividends received
    360,588       4,328  
Interests paid
    (2,090,326 )     (5,400,571 )
Interest received
    3,210,644       765,687  
Income taxes reimbursed (paid)
    5,271,391       (15,795,765 )
Other incomes (expenses) of cash
    27,295,417       (850,224 )
Net cash flows provided by (used in ) operating activities
    38,456,737       19,670,029  
                 
Cash flows provided by (used in) investing activities
               
Amounts provided by sale of property, plant and equipment
    1,893,167       299,047  
Purchases of property, plant and equipment
    (17,165,492 )     (33,857,055 )
Purchases of intangible assets
    (1,234,739 )     (248,653 )
Amounts provided by government subsidise
    69,845       12,669  
Net cash flows provided by (used in) investing activities
    (16,437,219 )     (33,793,992 )
                 
Cash flows provided by (used in ) financing activities
               
Proceeds provided by shares issuance
    5,218,138       20,625,286  
Proceeds provided by the issuance of other equity instruments
 
      5,113,400  
Proceeds provided by short-term loans
    50,049,950       57,458,547  
Loan payments
    (67,190,335 )     (65,877,415 )
Net cash flows provided by (used in) financing activities
    (11,922,247 )     17,319,818  
                 
Net increase (decrease) in cash and cash equivalent, before the effect of changes in exchange rate
    10,097,271       3,195,855  
                 
Effects of variation in exchange rate on cash and cash equivalents
               
Effects of variation in exchange rate on cash and cash equivalents
    (337,022 )     (148,420 )
Net increase (decrease)of cash and cash equivalent
    9,760,249       3,047,435  
Cash and cash equivalent at beginning of period
    6,997,300       3,949,865  
                 
Cash and cash equivalent at end of year
    16,757,549       6,997,300  

 
F-11

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 

NOTE 1. GENERAL CONSIDERATIONS

The Company’s name is Viña Concha y Toro S.A. ID No. 90.227.000 – 0, registered as Open Corporation. The Company is located in Avda. Nueva Tajamar 481, North Tower, Floor Nº 15, Las Condes, Santiago, Chile, phone (56-2) 476-5000, fax (56-2) 203-6740, postal box No. 213, Central Post Office, Santiago, e-mail webmasterconchaytoro.cl, Website www.conchaytoro.com, with mnemonic in Chilean Stocks: Conchatoro and mnemonic in NYSE: VCO.
 
Viña Concha y Toro S.A. was formed as a public limited company by means of a Public Deed dated December 31, 1921, before the Notary Public of Santiago Mr. Pedro N. Cruz. The summary was inscribed under file 1,051 numbers 875 and 987 both of the Business Registry of Santiago from the Santiago Real Estate Custodian corresponding to year 1922 and was published in the Official Gazette under Nº13,420, dated November 6, 1922. The Existence Authorization Decree has Nº1.556, dated October 18, 1922.
 
The Company is currently registered under file 15,664 Nº12,447 in the Business Registry from the Santiago Real Estate Custodian, corresponding to year 1999; and in the Securities Register of the Superintendence of Securities and Insurance under Nº0043.

Viña Concha y Toro is the biggest wine producing and exporting company in Chile. The Company is vertically integrated and operates its own vineyards, wineries and bottling plants. In addition, Viña Concha y Toro has the largest wine distribution network in Chile. The Company also operates in Argentina, through Trivento Bodegas y Viñedos S.A.

The Company has developed a wide wine portfolio using the brand Concha y Toro. Likewise, the Company has powered innovating projects through its subsidiaries Viña Cono Sur, Viña Maipo, Viña Palo Alto, Viña Maycas del Limarí and Trivento Bodegas y Viñedos, the latter, in Argentina. Additionally, together with the prestigious French winery Barón Philippe de Rothschild, produce the icon Almaviva, a first class wine.

The Company has presence in the main vineyard valleys of Chile: Valle del Limarí, Casablanca, San Antonio, Maipo, Cachapoal, Colchagua, Curicó and Maule.

In the distribution business the Company participates through the subsidiaries, Comercial Peumo Ltda. (domestic) and Concha y Toro UK Limited (United Kingdom). In 2008, in order to strengthen its distribution, the Company established its own distribution offices in Brazil, Sweden, Norway and Finland; these began operations during 2009. In other export markets, the Company maintains strategic relationships with significant specialized dealers.

On March 30, 2010 the subsidiary VCT Group of Wineries Asia Pte. Ltd. was formed in Singapore aimed to reinforce the presence of Viña Concha y Toro in the area. The subsidiary is responsible to promote and distribute the products in the region.
 
 
F-12

 

VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
The Company’s twelve biggest shareholders are as follows:

   
Number of
       
Name
 
shares
   
ownership %
 
INVERSIONES TOTIHUE S.A.
    87,615,431       11.73 %
RENTAS SANTA BARBARA S.A.
    85,274,628       11.42 %
A.F.P. PROVIDA S.A. FONDO DE PENSIONES
    32,794,000       4.39 %
INVERSIONES QUIVOLGO S.A.
    30,032,000       4.02 %
A.F.P. HABITAT S.A. FONDO DE PENSIONES
    29,334,839       3.93 %
FUNDACION CULTURA NACIONAL
    26,964,775       3.61 %
A.F.P. CAPITAL S.A. FONDO DE PENSIONES
    26,184,511       3.51 %
A.F.P. CUPRUM S.A. FONDO DE PENSIONES
    24,541,425       3.29 %
INVERSIONES GDF S.A.
    24,439,851       3.27 %
CONSTRUCTORA SANTA MARTA LTDA.
    22,293,321       2.98 %
BANCO ITAU CTA. DE INVERSIONISTAS
    17,413,005       2.33 %
BANCO DE CHILE CTA. DE TERCEROS
    16,895,434       2.26 %
TOTAL
    423,783,220       56.73 %
 
 
-
Directors
 
The Company is managed by a Directory which is comprised of seven members duly designated by the General Shareholders Board. This Directory lasts a three-year period, which, once concluded, must be totally renewed, and its members can be indefinitely reelected. The current Directory was designated in the General Shareholders Board held on April 24, 2008, for a three-year term which ends in 2011.

Viña Concha y Toro S.A. maintains remuneration systems and compensation plans to managers and senior executives. Pursuant to its statutes, the Directory remuneration for 2010 was established by the Company’s Shareholders Board in 1.3% of the net profit for the year. In addition, an assignation of UF300 per month was approved with respect to the executive responsibilities of the Directory Chairman.

The remuneration to Members of the Director’s Committee for 2010 is equivalent to one third additional above the total remuneration that the Directors receives due to their regular responsibility, in accordance with that required by article 50 bis of the Public Limited Companies Law.

As of December 31, 2010, the Company’s permanent personnel endowment was 1,911 people in the Parent Company, 545 people in Subsidiaries in Chile and 392 people in its Subsidiaries abroad, consequently, the Company’s total staff reached to 2,848.

The distribution of employees pursuant to its functions is as follows:

    Parent    
Affiliates in
   
Affiliates
       
   
Company
   
Chile
   
abroad
   
Consolidated
 
                         
Managers, submanagers and main executives
    64       24       22       110  
Professionals and technicians
    463       118       138       719  
Operators, sales and administrative employees
    1,384       403       232       2,019  
Total
    1,911       545       392       2,848  

 
F-13

 


VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009

NOTE 2. BASES OF PREPARATION AND PRESENTATION USED FOR THESE FINANCIAL STATEMENTS
 
2.1
Basis of preparation
 
 
2.1.1
FIRST-TIME ADOPTION OF INTERNATIONAL FINANCIAL REPORTING STANDARDS (IFRS)
 
 
These Consolidated Financial Statements of Viña Concha y Toro and subsidiaries as of December 31, 2010 have been prepared in conformity with the International Financial Reporting Standards (IFRS) as issued by the IASB. These Consolidated Financial Statements have been approved by the Board on February 25, 2011, and therefore the Company’s management is empowered to its publication.
   
 
As of December 31, 2009, Viña Concha y Toro S.A. issued its Official Consolidated Financial Statements in conformity with the Regulations of the Superintendence of Securities and Insurance (SVS) and Accounting Principles Generally Accepted in Chile, as required by the Regulating Entity which establishes that pursuant to legal requirements all Public Limited Companies or Corporate Companies must use the accounting criteria required by this Superintendence and the Accounting Principles Generally Accepted issued by the Chilean Association of Accountants in all those issues not addressed by the Superintendence if not opposed to its instructions. The aforementioned financial statements were approved by the Board on February 25, 2010.
   
 
This regulation incorporate the following relevant aspects: Significant changes in accounting policies, valuation criterion and presentation basis of financial statements, incorporation of a new financial statement, corresponding to the Statement of Changes in Net Equity and a significant increase of the information to be disclosed in the Notes to the Financial Statements.
   
 
For purposes of preparation of Notes, they include narrative descriptions or disintegration of these statements which are presented clearly, relevantly, trustable and comparable.
   
 
As a part of the first-time adoption process to International Financial Reporting Standards (“IFRS”), the Chilean Superintendence of Securities and Insurance has required, in its Circular No. 457 dated June 20, 2008, that Public Limited Companies registered in this entity to adopt IFRS (NIIF) beginning on January 1, 2009, including those who will take the option presented in Circular 427, this is, to adopt IFRS (NIIF) beginning on 2010, in comparison with 2009.
   
 
The reconciliation as of January 1, 2009 and as of December 31, 2009 between information prepared in conformity with the accounting principles generally accepted in Chile and IFRS (NIIF) is included in Note 3.
 
 
2.1.2
Classification of Balances in Current and Non-Current
 
 
Within the attached consolidated statement of financial position, balances are classified in function to its maturities, i.e., as current balances, those with maturities equal or lower than twelve months stet as non-current, those maturities which exceeds this period of time. In the case of obligations whose maturity is lower than twelve months, but whose long-term refinancing is secure at the Company’s discretion through credit agreements unconditionally available with long-term maturity, may be classified as long-term liabilities.
 
 
F-14

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
 
2.1.3
New regulations and interpretations issued and not in-force
     
 
At the date of issuance of these Consolidated Financial Statements, the following accounting requirements have been issued by IASB but were not of mandatory application:
 
       
Mandatory
   
New Standards
 
application date
IFRIC 19
 
Liquidation of financial liabilities with equity instruments
 
July 1, 2010
IAS 24
 
Related party disclosures
 
January 1, 2011
IAS 32
 
Financial instruments : Presentation
 
January 1, 2011
Amendment CINIIF 14
 
Advanced payments on the obligation to maintain a minimum financing level
 
January 1, 2011
IFRS 9
 
Financial instruments : Classification and measurement
 
January 1, 2013
Amendment IFRS 7
 
Financial instruments :Information to be disclosed
 
July 1, 2011
Amendment IAS 12
 
Income taxes
 
January 1, 2012

 
The Company’s management is currently evaluating and analyzing these regulations in order to determine whether or not have a significant impact in the Group’s financial statements.
     
 
2.1.4
Use of Estimates and Criteria
     
 
In the preparation of these consolidated financial statements, certain estimates made by the Company’s management have been used in order to quantify certain assets, liabilities, income, expenses and commitments which are recorded within. These estimates are basically referred as to:
 
 
-
The evaluation of possible impairment losses on Property, plant and equipment, Intangibles and Investments.
 
-
The fair value determination for Land. Pursuant to IFRS (NIIF) 1 the fair value of a fixed asset item can be used as attributed cost, but only in the transition date as of January 1, 2009.
 
-
The criterion used in the valuation of certain assets.
 
-
The actuarial calculation for severance indemnity obligations.
 
-
The fair value of derivative contracts or other financial instruments.
 
-
Estimates to net realizable value and obsolescence.
 
 
Despite the fact that these estimates have been performed based on the best available information as of the date of issuance of these financial statements on the facts analyzed, it is possible that events that may take place in the future obligating management to modify them (upward or downward) in the next years, which will be made prospectively, recognizing the effect of changes in estimates in the corresponding future consolidated financial statements.
     
 
2.1.5
Periods covered
     
 
These consolidated financial statements cover the following periods:
 
 
-
Consolidated Classified Statement of Financial Position (the transition date) for the years ended as of December 31, 2010, December 31, 2009 and as of January 1, 2009.
 
-
Consolidated Statement of Income by Function as of December 31, 2010 and December 31, 2009.
 
-
Consolidated Statements of Comprehensive Income as of December 31, 2010 and December 31, 2009.
 
-
Consolidated Statements of Changes in Net Equity as of December 31, 2010 and as of December 31, 2009.
 
-
Consolidated Statements of Direct Cash Flows as of December 31, 2010 and December 31, 2009.
 
 
F-15

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
 
2.1.6
Measurement Bases
     
 
The Consolidated Financial Statements have been prepared on historical cost bases except for the following significant items included in the financial statements:
 
 
-
Hedging financial instruments are valued at its fair value.
 
-
Financial assets available for sale are valued at fair value.
 
-
Financial instruments with changes in income are valued at fair value.
 
-
Certain land items were valued at fair value which constitutes attributed cost as of the transition date.
 
-
Severance indemnity accrual is determined pursuant to Actuarial calculation.
 
 
2.1.7
Significant Accounting Policies
     
 
The main critical policies are as follows:
 
 
-
Bad debt estimate.
 
-
Investment in Associates.
 
-
Inventories.
 
-
Intangible Assets.
 
-
Biological Assets.
 
-
Impairment of Property, Plant and equipment, Financial Assets.
 
-
Financial Instruments.
 
-
Accruals.
 
-
Deferred Taxes.
 
-
Benefits to Employees.
 
-
Revenue Recognition.
 
2.2
Basis of Consolidation
 
The Consolidated Financial Statements include assets, liabilities, incomes and cash flows of Viña Concha y Toro and its subsidiaries. The effects of significant transactions performed with subsidiaries have been eliminated and recognized the related non-controlling ownership which are presented in both the statement of financial position and statement of income, within non-controlling ownership.
 
 
2.2.1
Subsidiaries
     
 
The subsidiaries are those entities on which Viña Concha y Toro exert, direct or indirect control, understood as the ability to direct the financial and operating policies of a company in order to obtain benefits from its activities. This ability is presented, in general but not solely, due to the property, direct or indirect, of 50% or more of the company’s political rights.
     
 
To account for the acquisition of subsidiaries, Viña Concha y Toro uses the acquisition method. The acquisition cost is the fair value of assets delivered, of equity instruments issued and of liabilities incurred or assumed in the exchange date, and other costs directly attributable to the acquisition. Identifiable assets acquired, identifiable liabilities and contingencies assumed in a business combination are valued by its fair value in the acquisition date. The excess of acquisition cost on the fair value of the Company’s ownership in net identifiable assets acquired is recognized as goodwill. Whether the acquisition cost is lower than the fair value of net assets of the acquired subsidiary, the difference is directly recognized in the statement of income.
 
 
F-16

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
 
The subsidiaries whose financial statements have been included in consolidation are as follows:

 
         OWNERSHIP PERCENTAGE  
        12-31-2010   12-31-2009  
01/01/2009
 
Tax ID No.
 
COMPANY
 
DIRECT
 
INDIRECT
 
TOTAL
 
TOTAL
 
TOTAL
 
85.037.900-9
 
Comercial Peumo Ltda.
    0.000     100.000     100.000     100.000     100.000  
84.712.500-4
 
Viña Palo Alto Ltda.
    99.999     0.000     99.999     99.999     99.999  
82.117.400-7
 
Soc. Export.y Com. Viña Maipo Ltda.
    0.000     100.000     100.000     100.000     100.000  
85.687.300-5
 
Transportes Viconto Ltda.
    0.000     100.000     100.000     100.000     100.000  
86.326.300-K
 
Viña Cono Sur S.A.
    0.000     100.000     100.000     100.000     100.000  
0-E
 
Trivento Bodegas y Viñedos S.A.
    19.055     80.944     100.000     100.000     100.000  
0-E
 
Concha y Toro UK Limited
    99.000     1.000     100.000     100.000     100.000  
0-E
 
Cono Sur Europe Limited
    0.000     100.000     100.000     100.000     100.000  
96.585.740-0
 
Soc. Export. y Com. Viña Canepa S.A.
    0.000     100.000     100.000     100.000     100.000  
96.921.850-K
 
Inversiones Concha y Toro Ltda.
    99.980     0.020     100.000     100.000     100.000  
99.513.110-2
 
VCT Internacional Ltda.
    0.000     100.000     100.000     100.000     100.000  
0-E
 
Finca Lunlunta S.A.
    0.000     100.000     100.000     100.000     100.000  
76.898.350-K
 
Viña Maycas del Limarí Limitada
    0.000     100.000     100.000     100.000     100.000  
0-E
 
Finca Austral S.A.
    0.000     100.000     100.000     100.000     100.000  
0-E
 
VCT Brasil Importación y Exportación Ltda.
    0.000     100.000     100.000     100.000     100.000  
0-E
 
Concha y Toro Sweden AB
    0.000     100.000     100.000     100.000     100.000  
0-E
 
Concha y Toro Finland OY
    0.000     100.000     100.000     100.000     100.000  
0-E
 
Concha y Toro Norway AS
    0.000     100.000     100.000     100.000     100.000  
76.048.605-1
 
Viñedos Los Robles Spa
    0.000     100.000     100.000     100.000     0.000  
0-E
 
Concha y Toro Shanghai (Of. de Representación)
    100.000     0.000     100.000     100.000     0.000  
0-E
 
VCT Group Of Wineries Asia Pte. Ltd.
    100.000     0.000     100.000     0.000     0.000  

 
The interest of external partners, represent the portion assignable to them of own funds and of income (results) as of December 31, 2010 and December 31, 2009, of those companies which are consolidated, and are presented as “Non-controlling ownership”, in the total equity of the attached consolidated statement of financial position and in the epigraph of “Profit, attributable to non-controlling ownership”, of the attached consolidated statement of income.
     
 
The translation to the presentation currency of financial statements of foreign companies with functional currency other than the Chilean peso is performed as is indicated in 2.2.2:
     
 
Exchange differences generated in the translation to the currency used in the consolidated financial statements are recorded within the account “exchange differences” within equity.
     
 
Exchange differences generated prior to January 1, 2009 have seconded in reserves income with the Company is first-time adoption of IFRS (NIIF), to the exception foreseen for the translation of financial statements prepared using accounting principles generally accepted in Chile to IFRS.
     
 
All balances and transactions between companies consolidated have been eliminated in the consolidation process.
     
 
2.2.2
Functional Currency and Presentation
     
 
The Company has determined that its functional currency is the Chilean peso and the functional currency of each of its subsidiaries has been determined by each entity based on the economic environment in which they operates, the term foreign currency is defined as any currency other than the Chilean peso.
   
 
The definition of this functional currency relates to the fact that is the currency that manifests or represents the transactions, facts and conditions that lie behind and are relevant to handle the operations of Viña Concha y Toro. For this purposes, it has been considered the analysis of variables such as: sale price of its products, relevant markets for the company, financing sources, among others.
   
 
In consolidation, items in the comprehensive statement these corresponding to entities with functional currency other than the Chilean peso have been translated to Chilean pesos using the average exchange rates. Items in the statement of financial position have been translated using the year-end exchange rates. These differences related to the translation of net assets of these entities have been recorded to equity within the translation reserve a separate line.
 
 
F-17

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
 
The Company does not use a presentation currency different than the functional currency.
 
2.3
Financial Information by Operating Segment
 
The Group Concha y Toro present financial information by segments is a function of the information available to the entity’s key decision makers, with respect to the subjects which allow the measure of profitability and to make decisions on investments in business areas as established in IFRS 8. The Company operates in two business segments: Wines and Others.
 
2.4
Transactions in Foreign Currency
 
Transactions and Balances
 
Transactions in foreign currency are recorded at the initial moment applying the exchange rate in-force at the transaction date. Balances of monetary assets and liabilities are translated at year-end exchange rate; non-monetary entries in foreign currency which are measured in terms of historic cost are translated using the exchange rate in-force at the transaction date. Non-monetary entries in foreign currency which could be valued at fair value are translated using the exchange rate in-force at the date in which the fair value is determined.

Exchange rates used to translate monetary assets and liabilities, denominated in foreign currency at each year-end with respect to the Chilean peso are as follows:

CURRENCY
 
NOMENCLATURE
 
12/31/2010
 
12/31/2009
 
01/01/2009
 
US DOLLAR
 
USD
    468.01     507.10     636.45  
CANADIAN DOLLAR
 
CAD
    467.87     481.12     521.72  
SWEDISH CROWN
 
SEK
    69.38     70.74     81.94  
NORWAY CROWN
 
NOK
    79.51     87.44     90.96  
JAPANESE YEN
 
JPY
    5.73     5.48     7.05  
EURO
 
EUR
    621.53     726.82     898.81  
BRAZILIAN REAL
 
BRL
    281.31     290.94     271.70  
POUND STERLING
 
GBP
    721.01     814.49     918.27  
ARGENTINEAN PESOS
 
ARS
    117.78     133.48     184.49  
UNIDAD DE FOMENTO
 
UF
    21,455.55     20,942.88     21,452.57  
 
2.5
Cash and Cash Equivalents
 
Cash equivalents correspond to short-term investments which are of a significant liquidity, that are easily convertible in cash known amounts and subject to a low exchange risk in its value with maturity no greater than three months.
 
2.6
Financial Instruments
 
 
2.6.1
Financial Assets other than derivatives
       
   
Viña Concha y Toro S.A. and subsidiaries classifies its financial assets in the following categories: held for trading at fair value with changes recorded in income and available for sale at fair value with changes recorded in comprehensive income. The classification depends of the purpose with which these financial assets were acquired. Management determines the classification of its financial assets at the moment of initial recognition.
 
 
F-18

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
   
2.6.1.1
Financial assets at fair value with changes seconded in income
       
   
Financial assets are classified at their fair value with changes in recorded in income if it is classified as held for trading. A financial asset is classified within this category when is mainly acquired to be sold in the short-term. Derivatives also are classified as acquired for its trade unless these were designed as hedging instruments. Assets of this category are classified as current assets.
       
   
These are initially recognized in income at its fair value.
       
   
2.6.1.2
Financial assets held to maturity
       
   
Investments held to their maturity are non-derivative financial assets which has fixed or determinable payments, has fixed maturities, and that the Company has the positive intention and ability to hold them to maturity. After the initial measurement, the financial investments maintained up to its maturity are subsequently measured at amortized cost. This cost is calculated as the amount initially recognized less capital prepayments, plus or less accumulated amortization using the effective rate method of any difference between the amount initially recognized and the amount at maturity, less any impairment loss determined pursuant to market values and conditions.
       
   
2.6.1.3
Borrowings and Accounts Receivables
       
   
Borrowings and accounts receivables are non-derivative financial assets with fixed or determinable payments which are not quoted in an active market. In those instruments are included in current assets items except those with maturities which exceed 12 months from the year-end date, which are classified as non-current assets. Borrowings and accounts receivable are included in “Trade Receivables and Other Current Account Receivable” in the statement of financial position.
       
   
Trade Receivables and Other Current Accounts Receivable, are initially recognized by its fair value (par value which in some cases include an implicit interest) and subsequently by its amortized cost pursuant to the effective interest method, less a provision for value impairment loss. This cost is calculated as the amount initially recognized less capital prepayments, plus or less accumulated amortization using the effective rate method of any difference between the amount initially recognized and the amount at maturity, less any impairment loss determined pursuant to market values. Profits and losses are recognized in the statement of income when entries are taken out or are impaired, as well as through the amortization process. When the stated value of the account receivable does significantly differ from its fair value, the recognition is at stated value. A provision for impairment loss of trade receivables is established when there is objective evidence that based on a case-by-case analysis; that indicates a risk of collection exists.
       
   
Once all collection efforts have been exhausted, the Company proceeds to sign-off the assets against the constituted provision. For a better control, the Company only uses the provision method and not the direct write-off method.
       
   
Historic renegotiations and currently in-force are not material. The current policy is to analyze on a case-by-case basis in order to evaluate borrowings and accounts receivable pursuant to the existence of risk of loss to determining whether or not its reclassification to prejudicial collection accounts is appropiate. If a reclassification is merited, a provision for amounts overdue and to be mature is performed.
 
 
F-19

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
 
2.6.2
Financial liabilities other than derivatives
       
 
The Company classifies its financial liabilities in the following categories: at fair value with changes in income, trading creditors, loans which accrue interest or derivatives designed as hedging instruments.
       
 
Company’s management determines the classification of its financial liabilities at the initial recognition.
       
 
The financial liabilities are extinguished when the obligation is paid, settled or expired.
       
   
2.6.2.1
Financial liabilities at fair value with changes in income
       
   
The financial liabilities are classified at fair value when these are maintained for trading or designed in its initial recognition at fair value through income. This category includes the derivative instruments not designated as qualified for hedging accounting.
       
   
2.6.2.2
Trading creditors
       
   
Balances payable to suppliers are subsequently valued at amortized cost using the effective interest rate method.
       
   
2.6.2.3
Loans which accrue interest
       
   
Loans are valued at amortized cost using the effective interest rate method. The amortized cost is calculated considering any premium or discount of the acquisition and includes transaction expenses which are an integral part of the effective interest rate. Profits and losses are recognized with a charge or credit to income when the liabilities are signed off or amortized.
       
 
2.6.3
Derivatives
       
   
2.6.3.1
Hedging derivatives
       
   
The global derivative instruments portfolio is comprised in 94.22% by contracts which qualify as hedging instruments. These were subscribed by the Group Concha y Toro within the financial risk management policy framework to mitigate the risks associated with exchange rate and interest rate fluctuations through currency forward contracts and interest rate swaps.
       
   
Derivatives are recorded by its fair value as of the date of the statement of financial position. If its value is positive, these are recorded under item “Other financial assets” and if its value is negative, these are recorded within item “Other financial liabilities”, illustrating the change in its fair value in the comprehensive statement of income as described as follows, pursuant to the type of hedging to which correspond:

   
2.6.3.1.1
Fair value hedging
       
   
The portion of the underlying for which the risk is hedged its valued by its fair value in the same way than the hedging instrument, recording in the comprehensive statement of income, the value variations of both, offsetting the effects in the same item of the comprehensive statement of income. To date, Concha y Toro Group does not maintain derivatives qualified as fair value hedging.
 
 
F-20

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
   
2.6.3.1.2
Cash Flow hedging
       
   
Changes in the fair value of derivatives are recorded, in the portion that these hedging are effective, in a Reserve of Total Equity until these are transferred to the comprehensive statement of income offsetting this effect against the hedging object. The results corresponding to ineffective portion of hedging are directly recorded in the comprehensive statement of income.
       
   
2.6.3.1.3
Net Investment Hedging
       
   
Net investments hedging in a foreign operation, including hedging of monetary entry which is recorded as a part of the net investment, are recorded as follows: profits or losses by the hedging instrument related to the hedging effective portion are recognized as a charge or credit in equity accounts, while any gain or loss related to the ineffective portion is recognized as a charge or credit to income. When alienate the foreign operation, the accumulated amount of any gain or loss directly recognized in equity is transferred to the statement of income.
       
   
A hedging is considered as highly effective when changes in the fair value or in cash flows of the underlying directly attributable to the hedged risk, are offset against the changes in the fair value or in the hedging instrument cash flows, with effectiveness between a ranks of 80% - 125%.

   
2.6.3.2
Implicit Derivatives
       
   
Concha y Toro Group evaluates the existence of implicit derivatives in financial instruments contracts and grape purchase contracts performed with third parties in order to determine whether its characteristics and risks are closely related to the main contract. If concluded that the clauses in-force in contracts were related to the main contract, the derivative is valued at fair value.
       
   
2.6.3.3
Other derivatives
       
   
During the last quarter of 2010 the Company has contracted currency options, which do not comply with the requirements to be classified as hedging instruments and therefore, these were recorded at its fair value and classified as financial assets or liabilities at fair value with changes in income and recorded in other financial assets and liabilities, depending whether the fair value is positive or negative.
       
 
2.6.4
Fair value and classification of financial instruments
       
  The fair value of different derivative financial instruments is calculated through the following procedures:
 
  - For derivatives quoted in an organized market, for its quote at year-end.
     
  - In the case of derivatives non-negotiable in organized markets, the Group use for its valuation, the discount of expected cash flows and generally accepted options valuation models, based on the market conditions, both from cash and forwards at year-end
 
 
F-21

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
 
In consideration to the abovementioned procedures, Viña Concha y Toro classifies its measures for fair value within the following levels:

 
Level 1
Fair value obtained through direct reference to prices quoted, with no adjustment.
     
 
Level 2
Fair value obtained through use of valuation models accepted in the market and based in prices, other than those indicated in Level 1, which are observable direct or indirectly as of the measuring date (Adjusted prices).
     
 
Level 3
Fair value obtained through models internally developed or methodologies which use information that are not observable or very few liquids.

 
2.6.5
Loans which accrue interest
     
 
All credits and loans are initially recognized at fair value of the payment received less direct costs attributable to the transaction. Subsequently to the initial recognition these are measured at amortized cost using the effective interest rate method.
     
 
Profits and losses are recognized with a charge or credit to income when the liabilities are signed off or amortized.
 
2.7
Assets held for sale
 
Assets, and Property, Plant and equipment whose book value will be recovered through a sale operation and not through its ongoing use, are classified as held for sale. This condition is considered as complied solely when the sale is highly probable and the asset is available for immediate sale in its current state being transferred to the current group.
 
Assets are classified as non-current assets held for sale when the determination has been made by management to dispose of the investment within twelve months following year-end.
 
These assets are valued at the lower value between the book value and the estimated sale value deducting the costs required for its realization, and are no longer depreciated from the moment in which are classified assets held for sale.
 
2.8
Inventories
 
Raw material, products in-process, finished products and supplies, are initially valued at cost, subsequent to the initial recognition. Subsequently these are valued at the lower value between the net realizable value and the cost initially recorded. Inventories of wine in bulk are valued at weighted average cost, determined through the system known as absorption costing, which implies adding to acquisition direct costs and/or grapes production cost those indirect costs incurred in the agriculture process, and direct and indirect costs of the wine production process.
 
The Company and its subsidiaries recorded impairment for obsolescence of raw material and supplies based on technical reports and on turnover level of stocks maintained and /or from the evaluation of its future utilization.
 
2.9
Other non-financial assets
 
Within other non-financial assets are current prepaid expenses. These include disbursements due to advance payments related to lease of farms and advertising. These are classified in current and non-current depending on the term of its maturity.
 
 
F-22

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
2.10
Investments in associates
 
Associates entities are considered those on which Concha y Toro Group is in position to exert a significant influence, but not control or jointly control, through being able to participate in decisions on its financial and operating policies. Pursuant to the equity method, the investment in a subsidiary will be initially recorded at cost and its book value will be increased or decreased to recognize the portion which corresponds to the investor in the profit or loss obtained by the entity in which maintains the investment, after the acquisition date.
 
The net income obtained in each year by these companies is illustrated in the consolidated comprehensive statement of income as “Ownership in profits (losses) of associates recorded using the equity method”.
 
 
2.10.1
Goodwill of investments through equity method
     
 
The Goodwill obtained in the acquisition of the associated Industria Corchera S.A, it is not amortized and at each accounting year-end it is estimated if there are indications of impairment which may decrease its recoverable amount to an amount lower than the net cost recorded, in whose case, an adjustment due to impairment is performed.
     
 
The related assignation is performed in those cash generating units to which are expected to obtain a benefit from the business combination in which arose this acquired goodwill. This value is already added to the investment value for the case of Industria Corchera S.A.
 
2.11
Intangible Assets
 
 
2.11.1
Industrial Brand Rights
     
 
Viña Concha y Toro trade its products through the registration of it’s own brands with a finite useful life, duly recorded and completely in-force. Those brands include Concha y Toro and sub brands Don Melchor, Amelia, Terrunyo, Trio, Casillero del Diablo, Sunrise, Frontera, Tocornal and Maipo. The subsidiaries have registered their brands Cono Sur, Isla Negra, Maycas del Limarí and Trivento.
     
 
-
Registered in Chile.
 
Viña Concha y Toro, has a portfolio of it’s own industrial brands registered in Chile for a ten-year period, renewable. These are valued at brand registration historic cost. This value is amortized in the period of time in which the register is in-force.

 
-
Registered abroad.
 
The Company also registers its brands abroad in locations where it operates in the wine business. Normally, these registration rights have an in-force period from 5 to 10 years. The registration amounts are amortized in the in-force period of the related brand registration certificate pursuant to regulations of each country. These are recorded at historic cost net of amortization.
     
 
Viña Concha y Toro, value the related Industrial Brand Rights at its registration cost value. Disbursements incurred in developments of brands are recorded as operating expenses when incurred.
     
 
Brands acquired prior to the date in which Viña Concha y Toro adopted its transition to IFRS are presented at its value revalued by inflation and lessen by the related accumulated amortization.
 
 
F-23

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
 
2.11.2
Domain Rights
     
 
Correspond to the use rights for a unique internet address to which users can access. These domains can be domestic or foreign, to which its in-force period will correspond to that indicated by the law of each country and in general not higher than 5 renewable years.
     
 
2.11.3
IT Programs
     
 
Licenses for IT programs acquired are recorded at historic cost net of amortization. These costs are amortized using its estimated useful lives, generally 3 to 8 years.
     
 
Expenses related to the development or maintenance of IT programs are recognized as expense when incurred.
     
 
2.11.4
Research and development
     
 
Research and development expenses are recognized as expenses when incurred. The Company has no significant material disbursements for these concepts during the years ended as of December 31, 2010 and December 31, 2009.
     
 
2.11.5
Water rights
     
 
Water rights acquired by the Company correspond to the exploitation right of water existing in natural sources associated to agricultural land which are recorded at historic cost. These are recognized at its purchase value, and given that they are perpetual rights, these are not amortizable. However, the Company evaluates these water rights with respect to impairment on a yearly basis.
     
 
Water rights prior to the date in which Viña Concha y Toro, adopted its transition to IFRS are presented at its value restated by inflation and reduced by the related accumulated depreciation.
     
 
2.11.6
Easement Rights
     
 
Rights related to easement correspond to the amounts in acquisition of rights of way for use of service, between several co-owners from the area (access to allotments, aqueduct transit, and power lines), on agricultural land of Viña Concha y Toro, in addition to those of its subsidiary Viña Cono Sur S.A. These rights are indefinite therefore, are not amortized but subject to “impairment test” on an annual basis, restating the value in case the related market value were lower, based on the last transactions performed by the Company.
     
 
Rights acquired prior to the date in which Viña Concha y Toro adopted its transition to IFRS are presented at its value restated by inflation and reduced by the related accumulated depreciation.
 
 
F-24

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
 
2.11.7
Identification of classes of intangibles with finite and undefined useful life
 
Description of classes of intangible
 
Useful life definition
finite or indefinite
Domains
 
Finite
Industrial brands, domestic (acquired)
 
Finite
Industrial brands rights, registered abroad
 
Finite
Water rights
 
Indefinite
Easement rights
 
Indefinite
IT Programs
 
Finite
 
 
2.11.8
Minimum and maximum useful lives for amortization of intangibles
 
Useful life by class of intangible assets
 
Minimum
 
Maximum
Licenses, Registered brands and other rights
 
5
 
10
IT Programs
 
3
 
8
Other identifiable intangible assets
 
3
 
10
 
2.12
Property, Plant and Equipment

Property, Plant and Equipment are recorded at cost, less accumulated depreciation, less losses for value impairment.

The element’s cost of Property, Plant and equipment includes its acquisition price plus all the costs directly related to the asset location and its preparation for operation as foreseen by the Company and the initial estimate of any dismantling cost and removal of the element or rehabilitation of the site where is placed.

The cost of certain land has been determined as attributed cost as of January 1, 2009 pursuant to the exemption stipulated in IFRS 1. The Company hired independent engineers whose determined the fair value of these land. The higher resulting value is presented in Retained Earnings; given that the Company has defined that all assets will be valued beginning on that date based on cost.

When portions of an entry of property, plant and equipment own different useful lives, these are recorded as separate entries (important components) of property, plant and equipment.

Expenses of repair jobs, conservation and maintenance are charged to income in the period incurred. Note that certain elements of Property, Plant and equipment of Concha y Toro Group require reviews on a regular basis. In that sense, the elements subject to substitution are separately recognized from the remaining of the asset and with a segregation level which allows amortizing them in the period of time between the current and up to the following reparation.

 
2.12.1
Policy for loans which accrue interest
     
 
Property, Plant and Equipment, includes costs for financing interest attributable to the acquisition or construction of assets related to those assets that requires a substantial period of time before they are ready for use or sale. Financial expenses are obtained when applying a capitalization rate, which is determined with the weighted average of all costs for the entity’s interest between the loans which have been in-force during the year.
 
 
F-25

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
 
The financing cost incurred from the acquisition of an asset, up to the date in which these are ready to be used, are incorporated to the asset value as established in IAS 23.
     
 
In the case that the period of time used for the construction of property, plant and equipment is higher than the reasonable, the interest capitalization is discontinued.
     
 
2.12.2
Depreciation
     
 
Property, Plant and equipment are depreciated following the straight-line method through the asset’s acquisition cost distribution less the residual value estimated between the element’s estimated useful lives.
     
 
Viña Concha y Toro and subsidiaries evaluates at each report’s date the existence of any value impairment of assets related to Property, Plant and equipment. Any reversal of value loss due to impairment is recorded directly to income at year-end.
     
 
The useful lives of assets are presented as follows:
 
 
YEARS
Building
10 to 30
Plant and equipment
3 to 20
IT Equipment
3 to 7
Fixed premises and accessories
5 to 30
Motorized vehicles
6
Other property, Plant and equipment
3 to 20
 
 
2.12.3
Government subsidy
     
 
The Company has received a government subsidy from the Chilean State, in conformity with The Law to Encourage Drainage and Irrigation, Law 18,450 related to the winegrowing activity developed.
     
 
These government subsidies in benefit of the Company are presented within item Plantations, Plants and Equipment, deducted from the construction value in-progress, and irrigation material.
 
2.13
Biological Assets
 
Within Biological Assets, Viña Concha y Toro includes all grapevine plantations. The agricultural product (Grapes) derived from plantations under production is purposed to be a supply for the wine production process.

In conformity with IAS 41, for those assets for which is not possible to reliably determine the fair market value, the Company has concluded to value the grapevine plantations at its historic cost less accumulated depreciation and accumulated losses due to impairment.

The Company depreciates its biological assets following the straight-line method in function of the estimated useful lives of grapevines and subjecting the value to impairment test in each year. Useful lives applied are as follows:
 
  Useful lives
Plantations vineyard
20-25
 
For agricultural product (grapes) which are in a growing process up to the grape harvest date, costs are accumulated up to the harvest date and then forms part of the inventory cost in the following processes.
 
 
F-26

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
2.14
Impairment of Non-financial assets value
 
On an annual basis, the Company assesses the impairment on the value of Property, plant and equipment, Intangibles, Investment in associates, Biological Assets and Financial Assets pursuant to the methodology established by the Company as established in IAS 36, assets on which this methodology applies are as follows:

 
-
Property, plant and equipment
 
-
Intangible Assets
 
-
Investment in Associates
 
-
Other long-term assets (Projects)
 
-
Biological Assets (at historic cost)

 
 
Assets subject to depreciation and amortization are subject to impairment tests provided that any event or changes in circumstances indicate that the amount in books cannot be recoverable. An impairment loss is recognized to extent the amount currently recorded exceeds the estimated recoverable amount. The recoverable amount is the higher value between the asset fair value less the costs for the sale or the use value. In order to evaluate the value impairment loss, when is not possible to estimate the recoverable amount of the individual asset, assets are grouped in accordance to the cash generating units. Non-financial assets, other than goodwill that were been affected by an impairment loss are subject to reviews as of each year-end in case events have occurred that justify loss reversals. Impairment tests are performed under the following methods indicated in IFRS:

 
-
Expected future cash flows for groups of Property, Plant and Equipment. (CGU) identified.
     
 
-
Comparison of fair market values against cash flows in order to determine between both, the recoverable amount and then perform a comparison with the book value.
     
 
-
Discounted income flows in order to evaluate investment impairment in associates.
 
 
2.14.1
Impairment of Property, Plant and equipment, investments in subsidiaries, associates and Biological Assets.
     
 
These assets are subject to tests to evaluate for impairment losses in order to verify as to whether or not there is any indication that the book value is lower than the recoverable amount. If that indication exists, the asset recoverable amount is estimated in order to determine the impairment scope, if any. In instances where the asset did not generate cash flows which were independent from other assets, the Company determines the recoverable value of the cash generating unit to which the asset belong pursuant to the business segment (wines and others).

 
2.14.2
Intangible assets impairment
     
 
The Company performs a test to evaluate intangible assets impairments for all assets with indefinite useful lives. This is performed on annual basis and every time that there is an indication that the asset could be impaired.
     
 
If the recoverable value of an asset is considered lower than its book value, the latter decreases to the recoverable value.
 
 
F-27

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
 
2.14.3
Financial assets Impairment
     
 
In the case of trading receivable assets, the Company has defined a policy to record provisions due to impairment based on the aging.
     
 
For its account receivable, the Company has defined age stratification parameters as well as the percentages to be applied in the impairment evaluation for these items.
     
 
In accordance with the information presented and evaluating if there is any indication of value impairment of some assets related to the wine’s flow generating unit; we may conclude that there is no evidence of indication that support any impairment in the value of these assets.
     
 
2.14.4
Impairment on Investments in Associates
     
 
After the ownership application, Viña Concha y Toro S.A. and is subsidiaries determine whether it is necessary to recognize an additional impairment loss for the investment maintained in its associates. On an annual basis, the Company evaluates if objective evidence exists that the investment in associates or joint-ventures are at risk to be considered as impaired. The Company calculates the impairment amount as the difference between the fair value of the associate and the acquisition cost and, in the case in which the acquisition value is higher, the difference is recognized with a charge to income.

2.15
Lease Contracts
 
Lease contracts where all risks and substantial benefits are transferred are classified as financial leases.

Goods received in lease, which comply with the features of a financial lease, Viña Concha y Toro S.A. and subsidiaries record these as acquisition of Property, Plant and equipment at the lower value between the fair value and the present value of the minimum future payments.

Each lease payment is distributed between the liability and the financial charges in order to obtain a constant type of interest on the debt’s outstanding balance.

The related lease obligations, net of financial charges are included in other non-current liabilities. The interest element of the financial expenses is charged in the statement of income during the lease period in order to obtain a constant recurring interest rate on the liability remaining balance for each period. The asset acquired as financial lease is depreciated during the lessor of its useful life or the contract lifespan.

Contracts which do not comply with the financial lease features are classified as operating leases.

It is considered an operating lease when the lessor maintains a significant portion of the risks an advantages derived from the tenure of goods granted in lease. Payments related to operating lease (net of any incentive received from the lessor) are charged in the statement of income or activated (if applicable) on a straight-line basis during the lease lifespan.

2.16
Income and deferred taxes
 
 
2.16.1
Income tax
     
 
Viña Concha y Toro S.A. and its subsidiaries recognize income tax based on net taxable income determined in accordance with the provisions of the Income Tax Law and the foreign countries where certain subsidiaries operate.
 
 
F-28

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
 
The income tax expense for the year of these companies is determined as the addition of each company’s current taxes which result after applying the type of tax burden on the taxable basis for the year, and the application of the related taxable deductions accepted, plus the variation of deferred taxes of assets and liabilities and tax credits, both from negative taxable basis and deductions.
     
 
2.16.2
Deferred Taxes
     
 
Viña Concha y Toro S.A. and its subsidiaries record deferred taxes originated from all temporary differences and other events which generate differences between the accounting basis and tax basis of assets and liabilities, which are recorded pursuant to standards established in IAS 12 “Income tax “.
     
 
The differences between the accounting value of assets and liabilities and its tax basis, give rise to the balances of deferred taxes of assets and liabilities which are calculated using the tax rates expected in force when assets and liabilities are realized.
     
 
Variations in deferred tax assets and liabilities not coming from business combinations are recorded in income accounts or in Net Equity accounts of the Consolidated Statement of Financial Position depending on where the profits and loss which gave rise to these were recorded.
     
 
Deferred tax assets and tax credits are solely recognized when is considered as likely that the consolidated entities will have enough future tax profits to recover the deductions due to temporary differences and use the tax credits.
     
 
Deferred tax liabilities are recognized for all temporary differences, except those derived from the initial recognition of business funds as well as those associated to investments in subsidiaries, associates and entities under joint control in which is possible to control its reversals and probable not to perform a revert in a predictable future.
     
 
As of the statement of financial position date, the unrecognized deferred tax assets are revaluated and recognized provided that is highly probable that future taxable gains will allow the recovering of this deferred tax assets.
 
2.17
Benefits to employees
 
 
2.17.1
Vacations
     
 
Costs associated to personnel contractual benefits and related to services provided by employees during the year are charged to income in the related period.
     
 
2.17.2
Severance Indemnities
     
 
Company’s management use assumptions in order to determine the best estimate of these benefits. The valuation of these obligations is performed through an actuarial calculation. The assumptions used in this calculation include the pension rotation hypothesis, the mortality rate, the discount rate the expected rise in remuneration and the future permanence, among other.
     
 
Actuarial gains or losses that can occur due to variations of defined pre-established obligations are directly recorded in income for the year.
     
 
Actuarial gains or losses arise from the deviations between estimates and actuality of the actuarial hypothesis behavior or in the reformulation of the established actuarial hypothesis.
 
 
F-29

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
2.18
Provisions
 
Provisions are recorded when relate to present obligations, legal or assumed, generated as a result of a past event for whose payment is expected a resource expense.

2.19
Capital
 
The capital of Viña Concha y Toro is represented by ordinary share of a unique series and with no par value.

2.20
Minimum dividend
 
Article N° 79 of Law for Corporations in Chile establishes that, unless a different agreement is adopted in the related Board, for the unanimity of issued shares, the Open Corporations must distribute on an annual basis as dividend in cash to their shareholders, at prorate of their shares or in the ratio established in statutes if preferred shares exists, at least 30% of the Company’s net income of each year, except when correspond to assimilate accumulated losses from prior years.

2.21
Income (loss) per Share
 
The common gain (loss) per share is calculated as the quotient between the net income (loss) of the year attributable to the owners of the company and the weighted average number of ordinary shares of the company in circulation during the same year. The Company has not performed any type of operation wich would result in a potential diluted effect.

2.22
Direct statement of cash flow
 
For the purposes of the statement of cash flows, cash and cash equivalents relates to cash as defined previously.

The statement of cash flow gathers the cash movements performed during the year, determined by the direct method. In these statements of cash flow the following expressions are used as detailed below:

-
Cash Flows: Incomes and egresses of cash or equivalents, including short term investments less than three months with high liquidity and low risk of value fluctuations.
   
-
Operating activities: activities which constitute the main source of ordinary income for the Group, as well as other activities which cannot be classified as investment or financing.
   
-
Investing activities: activities of acquisition, alienation or disposal by other means of assets and other investments not included in cash and its equivalents.
   
-
Financing activities: activities which produce changes in the volume and composition of the net equity and of financial liabilities.
 
 
F-30

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
2.23
Recognition of incomes and expenses
 
Ordinary incomes due to sales and services are recognized by Viña Concha y Toro and subsidiaries when the relevant risks and product’s property benefits are transferred to the purchaser. Usually, when the property and risk are transferred to the customer and products are delivered in the agreed location. Incomes are valued at the fair value of the received or to be received counterpart.

Expenses are recognized on an accrual basis.

Ordinary incomes are presented net of V.A.T., devolutions, rebates and discounts and after the elimination of the sale performed between subsidiaries, as described as follows:

 
2.23.1
Sale of Goods and Products
     
 
Ordinary incomes from sale of goods is recognized and recorded in the financial statements when each and all the following conditions are met:
 
 
a)
The company has transferred to the purchaser the significant risks and advantages derived from good;
     
 
b)
The company does not retain for itself any implication in the current management of goods sold, in the degree usually associated with the property, nor retain the effective control on these;
     
 
c)
The amount of ordinary incomes can be valuated with reliability;
     
 
d)
It is likely that the company receives the economic benefits associated with the transaction; and
     
 
e)
The costs incurred or to be incurred with respect to the transaction can be valued with reliability.
 
 
2.23.2
Income due to Service Delivery
     
 
Ordinary income related to service delivery is recognized considering the service’s realization degree at the balance sheet’s date, provided that the transaction result can be estimated with reliability.
     
 
2.23.3
Financial Income
     
 
Income is recognized as interest is accrued in function of the principal that is pending of payment and of the applicable interest rate.
     
 
2.23.4
Dividends
     
 
Income due to dividends is recognized when the right of the Company and subsidiaries to receive the payment is established.
 
2.24
The Environment
 
Concha y Toro Group presents disbursements due to environmental investments in Water Treatment Plant in order to protect the environment. The amounts of elements incorporated in facilities, machinery and equipment are considered as immobilized assets.

 
F-31

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
NOTE 3. FIRST-TIME ADOPTION OF INTERNATIONAL FINANCIAL REPORTING STANDARDS (IFRS)

As a part of the process to adopt the International Financial Reporting Standards (hereinafter “IFRS”), the Chilean Superintendence of Securities and Insurance has required, in its Circular N°457 dated June 20, 2008, to Corporations registered in this supervisory entity, to adopt IFRS beginning on January 1, 2009 (the transition date), including those whom will accept the alternative presented in Circular 427, this is, to adopt IFRS beginning on the accounting year 2010, comparative with accounting year 2009.

These consolidated financial statements have been prepared under IFRS issued by the IASB.

Section a) and b) of this title are presented the exemptions and reconciliations required by IFRS Nº1 between the beginning balances as of January 1, 2009 resulting after applying this standard.

a)
Exemptions to the retroactive application defined by the Group Viña Concha y Toro
 
Exemptions indicated in IFRS 1 that the Group has decided to apply in its IFRS adoption process, are as follows:

I.
Fair value or revaluation as attributable cost: IFRS 1 allows, as of the transition date, the measurement of a Property, plant and equipment either at its fair value, and to use this fair value as the attributed cost in such a date, or initial cost the cost monetarily restated.
   
 
The Company used as cost attributed to Property, plant and equipment, the initial cost value, monetarily restated as of December 31, 2008, whereas for certain Land, used fair value as of January 1, 2009, determined in function of valuations performed by experts (external appraisers). For new assets the Company used the historic cost in the related functional currency.
   
II.
Intangible Assets: The Company has determined as cost, the net value of these assets, with price-level restatement as of December 31, 2008
   
III.
Translation Differences: As of the transition date, IFRS 1 allows to value as zero all balances of accumulated differences due to translation of financial statements of foreign subsidiaries or for those which have a functional currency other than the Parent’s currency.
   
 
The Company opted for this exemption, which resulted in the transfer of the accumulated balance of the equity account “Translation Difference” to the account “Accumulated Reserves” of the Statement of Change in Net Equity.
 
 
F-32

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
b)
Reconciliation of Net Equity from Chilean GAAP to IFRS
 
The reconciliation presented as follows indicate quantification on the impact related to the transition to IFRS in Viña Concha y Toro Group. The reconciliation indicates the impact of transition with the following details:
 
b.1) Reconciliation of Net Equity from Chilean GAAP to IFRS as of January 1, 2009:
 
Concept
 
Reference
 
2009
 
 
 
 
 
Th$
 
Equity under Chilean GAAP as of January 1, 2009
 
 
    263,092,949  
Elimination of Deferred Tax complementary accounts
 
(i)
    (1,760,791 )
Recognition of the obligation to distribute a minimum dividend of 30%
 
(ii)
    (4,768,828 )
Translation adjustment of inventories value for the subsidiary Bodega y Viñedos Trivento S.A., at historic cost in Functional currency Dollar
 
(iii)
    549,222  
Recognition of differential for the indemnity obligation at actuarial value
 
(iv)
    27,243  
Translation adjustment of costs value for next harvest of subsidiary Bodega y Viñedos Trivento S.A., at historic cost in Functional currency Dollar
 
(vii)
    101,898  
17% of deferred tax on the differential of the severance indemnity at actuarial value
 
(iv)
    (4,631 )
Adjustment for market value of financial assets available for sale
 
(vi)
    109,788  
Minority interest
 
 
    7  
Biological assets, property, plant and equipment and intangibles at fair value of subsidiary Argentina
 
(vii)
    (466,888 )
Property, Plant and equipment at fair value pursuant to appraisal report
 
(viii)
    37,407,313  
Difference of higher liability due to deferred tax, resulting from the land appraisal
 
(ix)
    (6,359,243 )
Reversal of CM inventories
 
(v)
    (2,079,025 )
Equity under IFRS as of January 1, 2009
        285,849,014  
 
Explanation on the effects of transition to IFRS
 
I.
Deferred taxes, complementary accounts.
 
Under IFRS a balance sheet criterion is applied, thus, any difference between accounting and tax value of an asset or liability represents the existence of deferred tax which must be recorded in the statement of financial position. Under Chilean GAAP, the determination of deferred taxes follows a scheme which is similar to IFRS, however certain exemptions established by Technical Bulletin N° 60 issued by the Chilean Association of Accountants “Accounting of Income and Deferred Taxes” and other complementary, give rise to differences with the aforementioned international standard which should be adjusted in the adoption process. The main difference relates to the fact that the Chilean GAAP used to accept recording the first application effect against an account of the statement of financial position denominated “complementary asset (liability) due to deferred liabilities (assets)”.

These complementary assets (liabilities) were amortized against income in the estimated reversal period of the temporary difference which gave its origin, except for the case of complementary liabilities originated for the accounting record of deferred tax assets due to taxable losses, in whose case; the amortization was performed in function of the actual utilization of these losses.
 
 
F-33

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
II.
Minimum Dividend.
 
Article N° 79 of Law N°18,046 of Chilean Corporations (Public shareholders’ companies ) established that, unless the shareholders of shares issued with voting rights at the Shareholders’ Meeting unanimously agree otherwise, open corporations will have to distribute on annual basis as dividend in cash to Company’s shareholders, at prorate of their shares or in the proportion established by Company’s statutes if preferred shares exists, at least 30% of net profit for each year, except when correspond to assimilate accumulated losses from prior years. For IFRS purposes, an accrual must be performed in order to recognize the corresponding decrease in equity at each balance sheet date. Under the prior standard, these dividends were not recorded until received the final approval from the Shareholders Board generally held in April of the next year. The adjustment effects of these dividends in the consolidated equity are shown in the reconciliation.

III.
Inventories Goodwill in Subsidiary Trivento
 
Adjustment which correspond to the goodwill on inventories of the subsidiary Trivento Bodegas y Viñedos, due to translation to USD at historic exchange pursuant to inventories permanency, recorded in Argentinean subsidiary, with functional currency USD.

IV.
Actuarial Calculation
 
IAS 19 required that the severance indemnity provision is calculated under the actuarial calculation method. In conformity with the application of this methodology, a higher liability has been recognized as initial adjustment due to this obligation amounting to Th$ 27,243 which has been taken to Accumulated Results. Likewise, this adjustment gave rise to a deferred tax amounting to (M$4,631).

V.
Price -level restatement.
 
Chilean GAAP previously required that the financial statements were adjusted in order to reflect the effect of loss in the acquisition power of the Chilean peso in the financial position and operating results of reporting entities. The method described above, was based in a model which required the profit or loss calculation by net inflation attributable to monetary assets and liabilities exposed to variations in the local currency acquisition power. The historic costs of non-monetary assets and liabilities, equity accounts and income accounts were restated in order to reflect the variations of the Consumer Price Index (CPI) from the acquisition date up to year-end.

The change in the acquisition power, included in net gains or losses, used to illustrate the effects of inflation in monetary assets and liabilities maintained by the Company.

IFRS Standard does not allow the indexation due to inflation, in countries which are not hyper inflationary, such as Chile. Consequently, the Company has eliminated the accumulated price-level effect of amounts referred to Supply Inventories and material. With respect to wine inventories, these are presented valued at historic cost and adjusted to the variation in wine prices considering the turnover of different qualities of wine. For those items related with Property, Plant and equipment, Intangibles and Equity, for the latter, the Company considered its accounting value restated from the capital as attributed cost at the transition date, which has been maintained up to the adoption date for being considered capital contributions approved by the Company’s shareholders.

The effects obtained after the application of price-level restatement described above are included in the proforma reconciliation and were applied pursuant IFRS 1, paragraph 16 to 19.

VI.
Fair value of financial investments available for sale.
 
Under IFRS these investments must be valued at Fair Value. In accordance to the fair value, as of January 1, 2009 a higher value is generated which is recognized as an increase in Equity.

VII.
Valuation of Property, Plant and Equipment, Intangible assets and Biological Assets for subsidiary Trivento S.A.
 
The subsidiary Trivento Bodegas y Viñedos S.A. adjusted the value of asset identifiable pursuant the classification and distribution of items required under IFRS.

VIII.
Revaluation of Land at fair value as attributed cost.
 
The Company valued certain land items at fair value in accordance with the exemption contained in IFRS 1. The valuation performed was conducted one time only in accordance with IFRS1 and the new value determined corresponds to the initial cost of assets beginning on the transition date. The adjustment was performed through an increase in the amount of retained earnings.
 
 
F-34

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
The fair value effect is as follows:

     01-01-2009  
Property, Plant and equipment
 
Th$
 
Book value
    189,245,340  
Adjustment to fair value
    37,407,313  
Total Property, plant and equipment including fair value of land
    226,652,653  
 
IX.
Adjustments in Deferred Taxes.
 
The adjustments in deferred taxes are mainly generated due to the appraisal indicated in prior paragraph with respect to land in accordance to IFRS 1, as well as for the adjustment at market value of assets available for sale, for the recognition at market value of Hedging higher than 90 days, eliminations of Price-level restatement for items of Property, Plant and equipment and Inventories.

X.
Adjustment due to translation IFRS Foreign Subsidiaries
 
Corresponds mainly to the translation at historic exchange rate of foreign subsidiaries giving rise to differences in valuations of inventories, in its subsidiary Trivento as well as subsidiaries of UK, Sweden, Norway and Brazil.

XI.
Adjustment due to accounting of Financial Assets qualified as Hedging, higher than 90 days.
 
Up to December 31, 2009, in accordance with the Chile GAAP in force at that date, the Company presented the effect of expected cash flow hedges exceeding 90 days as net values and did not show the right in an asset account and the obligation in a liability account, given that the value of these fair values was offset not generating any impact on equity or profit or loss. As a result of the change in the regulation that includes the IFRS, these financial operations were presented separately, presenting the effects in Equity as required by IFRS. These amounts correspond to unrealized values, which under IFRS are presented offset in Equity.

XII.
Adjustment due to amortizations reversal
 
The adjustments due to amortization reversal are directly related to the cease in amortization of the goodwill, of intangible assets and amortization of deferred tax complementary accounts.

XIII.
Income adjustment of Associates reconciled to IFRS
 
The income of associates were adjusted for the application of IFRS Standards; and these gave rise to differences in the results of these associates as a result of applying fair values.
 
 
F-35

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
b.2) Reconciliation of Net Equity from Chilean GAAP to IFRS as of December 31, 2009:
 
 
 
 
 
Th$
 
Net consolidated equity based on Chilean GAAP as of December 31, 2009
 
 
    307,408,920  
Initial adjustment due to balance close of deferred tax complementary accounts
 
(i)
    (1,760,791 )
Translation adjustment of cost value for the next harvest of subsidiary Bodega Y Viñedos Trivento S.A. at historic cost in Functional Currency Dollar
 
(iii)
    549,222  
Initial adjustment of net effect on actuarial calculation for severance indemnity accrual
 
(vii)
    101,898  
Initial adjustment at fair value for financial assets available for sale
 
(iv)
    22,612  
Initial adjustment at fair value for financial assets available for sale
 
(vi)
    109,788  
Initial adjustment for valuation of Property, plant and equipment, Intangible assets, Biological assets, subsidiary Trivento Bodegas y Viñedos S.A.
 
(vii)
    (466,888 )
Initial adjustment for valuation of certain land, pursuant to appraisal report
 
(viii)
    37,407,313  
Initial adjustment for difference of higher liability due to deferred tax from land appraisal
 
(ix)
    (6,359,243 )
Initial adjustment for reversal of price-level restatement on Inventories as of December 31, 2008
 
(v)
    (2,079,025 )
Adjustment due to IFRS conversion in foreign subsidiaries
 
(x)
    (56,105 )
Adjustment to fair value, corresponding to Financial assets available for sale as of December 31, 2009
 
(iv)
    (78,405 )
Deferred taxes adjustments
 
(ix)
    (2,860,749 )
Accounting of financial assets qualified as Hedging, higher than 90 days not recorded in GAAP as of December 31, 2009
 
(xi)
    11,081,476  
Recognition of the obligation corresponding to 30% of minimum dividend to be distributed
 
(ii)
    (7,687,670 )
Adjustment due to price-level restatement
 
(v)
    7,271,281  
Adjustments due to amortizations reversal
 
(xii)
    289,774  
Minority ownership, corresponding to equity accounts
 
(v)
    (4 )
Adjustment of income for associates reconciled to IFRS
 
(xiii)
    78,752  
Total IFRS Adjustment
 
 
    35,563,236  
Net consolidated equity pursuant to IFRS as of December 31, 2009
 
 
    342,972,156  
 
 
F-36

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
b.3) Reconciliation of Gain as of December 31, 2009 from Chilean GAAP to IFRS.
 
       
Th$
 
Consolidated income for 2009 under GAAP
        44,160,442  
Goodwill on inventories in subsidiary Trivento Bodegas y Vinedos S.A. due to translation to US$ at historic exchange rate as of December 31, 2009
 
(iii)
    (14,752 )
Adjustments due to amortizations reversal
 
(xii)
    289,772  
Adjustment on income of associate reconciled to IFRS
 
(xiii)
    78,752  
Deferred taxes adjustment
 
(ix)
    (823,925 )
Elimination adjustment of price-level restatement
 
(v)
    1,587,757  
Total IFRS adjustment
        1,117,604  
Consolidated income for 2009 in accordance with IFRS
        45,278,046  
 
c)
There are no significant adjustments in the Direct Consolidated Statement of Cash Flow with respect to prior GAAP.

 
F-37

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009

NOTE 4. ESTIMATES MADE BY MANAGEMENT

The preparation of financial statements require that Management perform estimates and use assumptions which affect the amounts included in these consolidated financial statements and related notes. Estimates made and assumptions used by the Company are based on the historic experience, changes in the industry and information provided by qualified external sources. However, the final results could differ from estimates under certain conditions, and in some cases have a significant variation.

Estimates and significant accounting policies are defined as those that are important to properly reflect the Company’s results and financial position and/or those which require a high degree of Management’s judgment.

Main estimates and applications of the professional criteria that as a result of its variation could give rise to significant adjustments on book values of assets and liabilities within the next financial period are related to the following concepts:

4.1
The evaluation of possible impairment losses on Property, Plants and equipment, Intangibles and Investments
 
At of the closing date of each year, or in those date in which is considered as necessary, an analysis is performed to asset’s value in order to determine if there is an indication that these assets had an impairment loss. If any, estimation on the recoverable amount of this asset is performed, in this case, the recoverable amount with respect to the asset’s book value. If these are identifiable assets which do not independently generate cash flows, an estimate is performed on the recoverability of the Cash Generating Unit to which this asset belongs

In the case of Cash Generating Units to which tangible or intangible assets have been assigned with an indefinite useful life, its recoverability analysis is performed systematically at each year-end or under circumstances considered as required to perform this analysis.

In the case of financial assets with a trading origin, the Company has defined a policy for the recording of impairment accruals in function of the irrecoverable status for the overdue balance, which is determined through an analysis on the age, historic collection and the collection status of accounts receivable.

4.2
Determination of fair value for Property, Plant and equipment (land appraisal)
 
The Company revalued certain items of Property, Plant and equipment, specifically Land. The revaluation performed was conducted a single time only in conformity with IFRS 1 and the new value corresponds to the asset attributed cost beginning on the transition date. The fair value of assets revalued has been determined through appraisals performed as of the transition date by independent appraisers. Under Chilean GAAP the land revaluation at fair value was not accepted.

4.3
The assignation of useful life of Property, Plant and equipment and Intangibles
 
The Company’s management determines the estimated useful lives on technical basis and the related depreciation charges of its fixed assets and intangibles. This estimate is based on the projected life cycles of goods assigned to the respective segments: Wines and Others. Concha y Toro Group reviews the estimated useful lives of Property, Plant and equipment and Intangible assets, at the closing date of each annual financial report.

4.4
The actuarial calculation for severance indemnity obligations.
 
The Company’s determination of severance indemnity provision is agreed to only the equivalent to a specific number of days per year, under certain conditions. This has been determined through the actuarial value of the benefit accrued cost. This method allowed performing estimates based on the future permanence of those involved in this benefit, mortality rates, future increases in remunerations and discount rates, among others.

 
F-38

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
4.5
The fair value of derivative contracts or other financial instruments (hedging)
 
In the case of derivative financial instruments, the assumptions used by the Group Viña Concha y Toro, are based on the market rates quoted, restated by the instrument’s specific features.
 
 
F-39

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009

NOTE 5. CHANGES IN ESTIMATES AND ACCOUNTING POLICIES

5.1
Changes in Accounting Estimates
 
At the closing date of these financial statements, there are no changes in accounting estimates for Viña Concha y Toro and subsidiaries.

5.2
Changes in Accounting Policies
 
The consolidated financial statements as of December 31, 2010, December 31, 2009 and January 1, 2009, the comprehensive statement of income, net equity and cash flow have been prepared in conformity with IFRS as issued by the IASB in which, the principles and accounting criterion were consistently applied.

The financial statements of Viña Concha y Toro S.A. as of December 31, 2010 present no changes in accounting policies in either the current year, the prior year or as of the transition date.

Changes in policies of accounting estimates with respect to prior local accounting principles and its effects were described in Note 3.

 
F-40

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
NOTE 6. FINANCIAL RISK MANAGEMENT

6.1
Market Risk Analysis
 
The Company is exposed to different types of market risks, among others main risks are; exchange rate risk, interest rate risk and variation risk in consumer price index.
 
 
6.1.1
Exchange Rate Risk
     
 
Due to the exporting nature of Viña Concha y Toro, the exchange rate risk corresponds to the appreciation risk of the Chilean Peso (its functional currency) with respect to the currencies in which the Company receives its Income.
     
 
The exchange rate risk exposure of Viña Concha y Toro corresponds to the net position between assets and liabilities denominated in currencies other than the functional currency. This net position is mainly generated by the differential between the addition of accounts receivable and inventories with respect to the asset and advertising contributions, financial debt and supplies costs with respect to the liability, all of them denominated in US$Dollars, Euros, Pound Sterling, Canadian Dollars, Swedish Crowns, Norwegian Kroner, Brazilian Real and Argentinean Pesos.
     
 
In order to mitigate and manage the exchange rate risk, the Company reviews on a daily basis the net exposure on each currency for the existing entries, and hedge this differential mainly using currency forward operations at a term lower or equal to 90 days. In certain opportunities the Company can also use Cross Currency Swaps, or any other derivatives.
     
 
The sensitivity analysis, assuming that the Company had no hedging during 2010, indicates that a depreciation /appreciation by 10% of the Chilean peso, with respect to the different currencies in which the Company maintains assets and liabilities, would have generated a loss/gain amounting to M$6,460. This analysis is performed assuming that all other variables remained constant and considering average assets and liabilities maintained during the indicated period of time on each abovementioned currencies.
     
 
Sensitivity analysis by currency, effect on Net Income 2010:
 
 
 
Depreciation 10%
   
Appreciation 10%
 
 
 
in Th$
   
in Th$
 
US$ Dollar
    2,387,776       (2,387,776 )
Pound Sterling
    1,278,244       (1,278,244 )
Euro
    729,267       (729,267 )
Canadian Dollar
    227,745       (227,745 )
Brazilian Real
    1,169,896       (1,169,896 )
Swedish Crown
    340,644       (340,644 )
Norwegian Kroner
    80,853       (80,853 )
Argentinean pesos
    245,351       (245,351 )
Total
    6,459,776       (6,459,776 )
 
 
F-41

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
 
Sensitivity analysis by currency, effect on Net Income 2009:
 
 
 
Depreciation 10%
   
Appreciation 10%
 
 
 
in Th$
   
in Th$
 
US$ Dollar
    2,960,084       (2,960,084 )
Pound Sterling
    1,377,869       (1,377,869 )
Euro
    565,020       (565,020 )
Canadian Dollar
    214,434       (214,434 )
Brazilian Real
    242,288       (242,288 )
Swedish Crown
    145,986       (145,986 )
Norwegian Kroner
    27,329       (27,329 )
Argentinean pesos
    281,608       (281,608 )
Total
    5,814,618       (5,814,618 )
 
 
Additionally, and in accordance with the sensibility of the impact on net equity and the appreciation or depreciation of each currency, the Company hedges a portion of the expected entries pursuant to its sale forecasts with currency forward sales at terms higher than 90 days.
   
 
The impact in net equity on expected entries on one part emanate from losses /gains which could generate the depreciation /appreciation of the Chilean peso with respect to the currencies in which the export is made, as well as the gains/losses which could be generated as a result of lower/higher costs in the cases in which these currencies are denominated or indexed to the variation of these currencies.
   
 
The sensitivity analysis manifest that a depreciation/appreciation by 10% of the Chilean peso with respect to the different currencies in which the Company generates income and expenses, would have represented a loss /gain amounting to MM$20,324 in the first three quarters of the year. This sensitivity analysis is performed assuming all other variables as constant and considering the forecasted income and expenses for the first quarter of the year for each of the abovementioned currencies.
   
 
Sensitivity analysis by currency, effect on Equity 2010:
 
 
 
Depreciation 10%
   
Appreciation 10%
 
 
 
in Th$
   
in Th$
 
US$ Dollar
    9,016,326       (9,016,326 )
Pound Sterling
    4,615,860       (4,615,860 )
Euro
    2,808,959       (2,808,959 )
Canadian Dollar
    1,059,686       (1,059,686 )
Brazilian Real
    1,686,080       (1,686,080 )
Swedish Crown
    905,818       (905,818 )
Norwegian Kroner
    230,984       (230,984 )
Argentinean pesos
           
Total
    20,323,713       (20,323,713 )
 
 
F-42

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
 
Sensitivity analysis by currency, effect on Equity 2009:
 
 
 
Depreciation 10%
   
Appreciation 10%
 
 
 
in Th$
   
in Th$
 
US$ Dollar
    10,924,972       (10,924,972 )
Pound Sterling
    4,956,182       (4,956,182 )
Euro
    3,300,904       (3,300,904 )
Canadian Dollar
    1,093,512       (1,093,512 )
Brazilian Real
    1,499,607       (1,499,607 )
Swedish Crown
    945,566       (945,566 )
Norwegian Kroner
    229,597       (229,597 )
Argentinean pesos
           
Total
    22,950,340       (22,950,340 )
 
 
Notwithstanding the abovementioned, is scenarios of appreciation of our local currency is possible to mitigate the effect on income through adjustments in prices always considering, the appreciation level of the currencies of our competitors.
     
 
6.1.2
Interest rate risk
     
 
Interest rate risks impact the Company’s financial debt. As of December 31, 2010 Viña Concha y Toro had total financial debt, net of interest, amounting to Th$75,926, 64.8% of this debt corresponds to long-term debt and 35.2% in the short-term. At this year-end, the Company maintains 18.5% of the debt with a variable interest.
     
 
In order to reduce the interest rate risk, the Company has contracted derivatives which fix the interest rate (Interest rate Swap) for all loans which are currently subject to a variable rate, which are currently denominated in United States Dollars subject to Libor rates.
     
 
The sensibility analysis, assuming that the Company does not perform interest rate hedging, indicate that, an increase/decrease of 100 base points in interest rates in all the loans with variable interest rate, in-force during 2010, would have generated a higher/lower interest expense amounting to M$47, with effect on income.
     
 
6.1.3
Variation risk in consumer price index
     
 
A particular feature of the Chilean financial market is the breadth of corporate bonds denominated in UF which is different for Chilean pesos. This is due to the fact that corporate bonds in UF provide a guarantee to the investor with a specific return in actual terms, isolating the inflation risk; however this is transferred to the debt issuer. In addition, there is an exposure to the variation of UF which proceeds mainly from debts with financial institutions issued in UF.
     
 
As of December 31, 2010, 51.5% of the Company’s debt is denominated in UF. In order to hedge the fluctuation of UF, the Company has taken swap contracts.
     
 
During 2010 the Company recognized a loss amounting to M$963 which relates to the adjustment of short and long-term financial debts indexed to the variation of UF. A variation of 100 base points in the inflation that refine the UF in this period would generate a loss /gain amounting to M$399, with effect on income.
 
 
F-43

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
 
6.1.4
Price Risk in Raw material:
     
 
The Company depends on external vineyards for its grapes supply and wine in bulk. The grapes purchased from external producers are subject to fluctuations of price and quality and generally are more expensive than the Company’s own grapes.
     
 
For the elaboration of premium wines, varietals (wine made exclusively or almost exclusively from one variety of grape) and sparkling, 68% of grapes and wine in bulk used corresponded to independent growers of Chile. Additionally, the Company purchased close to 100% of the grape and wine in bulk necessary to produce the popular quality wine. The disruption in the grape or wine offer, as well as the increase in prices on the part of these external suppliers could have an adverse effect on the Company’s operating income.
     
 
The total of the purchases of wines from third-parties suppliers in 2010 amounted to Th$48,325,531. (The purchase 2009 amounted to Th$37,393,137).
 
6.2
Credit Risk
 
The Credit Risk relates to the uncertainty with respect to the compliance of obligations from the Company’s counterparty, for particular contract, agreement or financial instrument, when this compliance generates a loss in the market value of any financial asset.

 
6.2.1
Accounts Receivable
     
 
The Company exports to more than 135 foreign countries through dealers with whom it maintains distribution contracts for its different companies and brands. In addition, the Company has formed distributing subsidiaries of its products in England, Sweden, Norway, Finland, Argentina, Brazil and Singapore.
     
 
All export sales is performed in terms with direct credit, except for some punctual cases that operate with export letter of credit.
     
 
In the domestic market the sale is diversified in more than 15,000 customers and after an internal evaluation, they are granted with a limited credit line.
     
 
The main credit risk corresponds to the lack of payment of a particular customer, although in some cases there are risks associated to exchange or legal restrictions in the countries where they are located and they are temporarily restrained to comply with their payment obligations.
     
 
The Company’s policy is to protect all their customers with credit insurance. This is performed to both, domestic market customers and export customers either as nominated or non-nominated. In the cases in which the insurance company rejects to insure a particular customer, alternative mechanisms are considered in order to document the debt as the case of post-dated checks in the domestic market, export letter of credits, etc.
     
 
The impairment provision of accounts receivable is performed at each financial year-end after a case-by case analysis for customers with an indication of doubtful collection. This accrual is recorded in the statement of income.
 
 
F-44

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
 
a)
Sales to third-parties from Chile:
     
 
In the case of accounts receivable from the domestic market, 84% of customers has a credit insurance which covers 90% of the claim. As of December 31, 2010 the main five customers concentrate 42.13% of accounts receivable for this market, consequently, 95.3% of this receivable is covered by the insurance credit. 67.4% of accounts receivable are concentrated in customers that maintain accounts receivable in amounts higher than M$100, while 23.6% correspond to customers with a receivable lower than M$10.
     
 
For exports performed from Chile to third-parties, 86.8% has an insurance credit which covers 90% of the claim. As of December 31, 2010 the twenty main customers concentrate 67.9% of accounts receivable for this market, consequently, 87.39% of this receivable is covered by an insurance credit. The remaining 32.1% is comprised by almost 199 customers.
     
 
b)
Sales to third-parties from abroad:
     
 
Bodegas y Viñedos Trivento S.A. maintains credit insurances for 88.8% of its domestic accounts receivable, and 85.76% of its export accounts receivable. In both cases, the insurance covers 90% of the claim. 69.52% of its export accounts receivable are concentrated in the main 20 customers, from these, 96% of the debt is insured, while the 20 main customers of the domestic market, represents 69.77% of total accounts receivable, from these 96.0% is insured.
     
 
The subsidiary Concha y Toro UK maintains 90.24% of its accounts receivable portfolio hedged by a credit insurance, which covers 90% of the value. 77.54% of accounts receivable is concentrated in its 20 main customers, from these 93.39% of the debt is insured, while the remaining 22.46% of accounts receivable is distributed in more than 250 customers.
     
 
VCT Brazil concentrates 62.84% of its accounts receivable in its 20 main customers, distributing the remaining 37.16% in more than 450 customers. 51.01% of its accounts receivable are subject to a credit insurance, which covers 90% of the value.
     
 
The subsidiaries of Sweden, Norway and Finland, concentrates more than 90% of their accounts receivable in sales performed to state-owned monopolies that do not have credit insurance due to its low credit risk.
     
 
6.2.2
Short-term investments and forward
     
 
Surpluses of cash are invested pursuant the short-term investing policy, mainly, using sell–back agreements on central bank documents, time deposits with different financial institutions, short-term mutual fund units of fixed rent. These investments are recorded as cash and cash equivalents and in investments maintained up to its maturity.
     
 
Hedging instruments, mainly Forwards and Swaps, are agreed on terms up to four years with bank institutions only.
     
 
In order to decrease the counterparty risk, and that the assumed risk is known and managed by the Company, the investments are diversified with different bank institutions. Thus, the Company evaluates the credit quality of each counterparty and the investment levels, based on: (i) its risk classification and (ii) the counterparty equity size. With this information available, the Company generates the accruals resulting from this analysis, amounts which are recorded in the income statement when constituted.
 
 
F-45

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
6.3
Liquidity Risk
 
Liquidity risk is defined as the inability which may confront the company in the compliance, in time and form, with the contractual obligations assumed with suppliers and financial institutions.

The Company’s main liquidity source is cash flows from operating activities. In addition, the Company has unused financing lines, and the ability to issue debt and equity instruments in the capital market.
 
As of December 31, 2010, the Company had Th$ 16,757,549 in Bank and time deposits, in addition to unused bank credit lines.
 
In order to mitigate and manage the liquidity risk, the Company, through projected cash flows, reviews on a monthly and annual basis, its ability to fund its working capital, future investments and its debts maturities.
 
 
-
Liquidity Risk with respect to agricultural activity

The liquidity risk, with respect to the Company’s agricultural activity, correspond to the inability that may confront for the compliance, in time and form, with its contractual obligations assumed with its grapes suppliers, given that the Company depends of external vineyards for its supply of grapes and wine in bulk.
 
 
F-46

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
NOTE 7. CASH AND CASH EQUIVALENTS

a)
As OF December 31, 2010, December 31, 2009 and January 1, 2009, this item is detailed as follows:
 
Cash and cash equivalents as of December 31, 2010 includes time deposits and balances in banks:
 
    12-31-2010     12-31-2009     01-01-2009  
Cash and cash equivalent
 
Th$
   
Th$
   
Th$
 
Time deposits and balances in banks
  16,757,549     6,997,300     3,949,865  
Total
  16,757,549     6,997,300     3,949,865  
 
Time deposits are detailed as follows:

     
No. of
Total
   
Amount
 
Interests
 
Total amount
Bank
Initial
Maturity
days
days
Rate
Currency
Th$
 
Th$
 
Th$
Banco HSBC 132
12/03/2010
01/03/2011
28
31
0.300%
CLP
5,000,000
 
14,000
 
5,014,000
Banco Chile 136
12/30/2010
01/06/2011
1
7
0.300%
CLP
5,500,000
 
550
 
5,500,550
Balance as of 12-31-2010
           
10,500,000
     
10,514,550
 
b)
Cash and cash equivalents of balances in banks and time deposits as of December 31, 2010, December 31, 2009 and January 1, 2009, classified by currencies is as follows:

Currency
 
12-31-2010
   
12-31-2009
   
01-01-2009
 
of origin
 
Th$
   
Th$
   
Th$
 
Chilean peso
    12,772,977       2,330,130       1,478,299  
US Dollar
    443,653       478,730       1,264,730  
Canadian Dollar
    5,881       297,819       86,390  
Swedish Crown
    432,970       534,621       32,620  
Norway Crown
    653,596       982,160       18,192  
Euro
    51,621       457,582       242,121  
Brazilian Real
    957,747       159,237       149,041  
Pound Sterling
    1,101,175       1,402,684       669,731  
Singapore Dollar
    30,869    
   
 
Argentinean peso
    307,060       354,337       8,741  
Total
    16,757,549       6,997,300       3,949,865  
 
 
F-47

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009

NOTE 8. OTHER CURRENT FINANCIAL ASSETS

    Total current     Total non-current  
   
12/31/2010
   
12/31/2009
   
01/01/2009
   
12/31/2010
   
12/31/2009
   
01/01/2009
 
Other financial assets
 
Th$
   
Th$
   
Th$
   
Th$
   
Th$
   
Th$
 
Financial investments available for sale
    1,202,725       529,587       475,547       0       0       0  
Hedging derivative instruments
    9,353,064       10,373,496       0       5,765,933       3,943,613       0  
Non-hedging derivative instruments
    166,106       0       4,651,324       0       0       0  
Totals to date
    10,721,895       10,903,083       5,126,871       5,765,933       3,943,613       0  

All financial assets are valued at fair value.

(*) Correspond to financial instruments of forward and swap by expected flows.
 
-
Financial investments available for sale

The financial assets available for sale correspond to marketable securities amounting to Th$1,202,725.

 
F-48

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
NOTE 9. TRADE RECEIVABLES AND OTHER ACCOUNTS RECEIVABLE, NET

Description of classes of Trade receivables and   12-31-2010     12-31-2009     01-01-2009  
other accounts receivable, net
 
Th$
   
Th$
   
Th$
 
Trade receivables and othe accounts receivable, net current
  108,358,712     102,981,228     110,532,628  
Trade receivable, net, current
  98,473,707     98,544,589     106,275,990  
Other accounts receivable, net, current
  9,885,005     4,436,639     4,256,638  

Balances included within this item, in general, do not accrue interest.

There are no restrictions to the provisions for this type of accounts receivable of significant amount.

It is important to note that the Company has dealers to sell its products through the export markets. The largest dealer of products in the United States is Productos Banfi Corporation (“Banfi”), whom represented 11.7% and 12.7% of the Company’s income with respect to total exports as of December 2010 and 2009, respectively. With respect to the Company’s total income, Banfi represented 8.7% and 10.0% as of December 2010 and 2009, respectively.

Sales to the Company’s biggest five dealers, including Banfi, represented 28.5% and 28.8% of total export income as of December 2010 and 2009, respectively. It is expected that these five continue to represent a significant portion of the Company’s income with respect to total exports in the future.

The Company has signed agreements with the majority of its dealers. Generally, these agreements are entered for a two-year period, which are renewable in an automatic manner. The Company’s strategy to increase its sales in the most significant export markets depends significantly on the Company’s dealer’s behavior.

Debtor’s impairment analysis is detailed as follows:

    12-31-2010     12-31-2009     01-01-2009  
Overdue trade receivables with no impairment
 
Th$
   
Th$
   
Th$
 
1 to 90 days
  4,545,554     5,371,608     8,072,025  
91 to 180 days
  738,729     733,463     289,015  
181 to 360 days
  318,402     106,717     1,869,189  
361 and more
  190,697     444,392     175,033  
Total
  5,793,382     6,656,180     10,405,262  

The bad debt provision is performed at each year-end after a case-by-case analysis for customers with irrecoverable indication.

Financial assets
 
Th$
 
Beginning balance as of January 1, 2009
    920,310  
Increase for the period
    93,868  
Bad debt accrual as of December 31, 2009
    1,014,178  
Decrease for the period
    (195,516 )
Bad debt accrual as of December 31, 2010
    818,662  

 
F-49

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
NOTE 10. TRANSACTIONS WITH RELATED PARTIES
 
10.1    Information to be disclosed on related parties

At year-end, balances pending are not guaranteed and are to be settled in cash. There are no guarantees granted or received due to accounts receivable or payable to related parties. As of December 31, 2010, the Group has not recorded any impairment of accounts receivable related to amounts owed by related parties. This evaluation is performed on an annual basis through an analysis of the related party’s financial position in the market in which the related party operates.
 
10.2    Controller Group

The controlled percentage directly and indirectly by the Controller Group is 41.71%. A non-formalized joint acting agreement exists between them.

In the chart below, is a detail of each legal person which represent to each member of the controller.

In addition, there is an indication of the legal persons and legal entities represented and its related ownership percentages. Those shareholders with percentages lower than 1% are grouped under item “others”:

FAMILY GUILISASTI GANA
    26.70 %
Inversiones Totihue S.A.
    11.73 %
Rentas Santa Bárbara S.A.
    11.42 %
Others
    3.55 %
 
The Companies Rentas Santa Bárbara S.A. and Inversiones Totihue S.A. are Closed Corporations, both 100% controlled directly or indirectly by the Guilisasti Gana family which is integrated by the brothers Eduardo Guilisasti Gana (ID No. 6.290.361-9), Rafael Guilisasti Gana (ID No. 6.067.826-K), Pablo Guilisasti Gana (ID No. 7.010.277-3), José Guilisasti Gana (ID No. 7.010.293-3), and sisters Isabel Guilisasti Gana (ID No. 7.010.269-2), Sara Guilisasti Gana (ID No. 7.010.280-3), and Josefina Guilisasti Gana (ID No.7.010.278-1). The members of the Guilisasti Gana family, including Isabel Gana Morandé (ID No. 2.556.021-3), exert its rights as legal persons or through investment companies which are totally owned by the same family. The concept “others” include companies and legal persons which correspond by 100%, directly and indirectly to the Guilisasti Gana family.
 
LARRAÍN SANTA MARÍA, ALFONSO
    7.00 %
Inversiones Quivolgo S.A.
    4.02 %
Inversiones La Gloria Ltda.
    2.15 %
Others
    0.83 %
 
The Company Inversiones Quivolgo S.A. is 100% owned by Mr. Alfonso Larraín Santa María (ID NO. 3.632.569-0) and by family Larraín Vial, integrated by his spouse Teresa Vial Sánchez ( ID NO. 4.300.060-8) and the brothers Felipe Larraín Vial (ID NO. 7.050.875-3), María Teresa Larraín Vial ( ID NO. 10.165.925-9), Rodrigo Larraín Vial ( ID NO. 10.165.924-0), María Isabel Larraín Vial (ID NO. 10.173.269-K) and Alfonso Larraín Vial (ID NO. 15.314.655-1). On the other hand, Inversiones La Gloria Ltda. is 100% controlled by the family Larraín Santa María, integrated by the brothers Alfonso Larraín Santa María, Andrés Larraín Santa María (ID NO. 4.330.116-0), Pilar Larraín Santa María ( ID NO. 4.467.302-9), Gabriela Larraín Santa María (ID NO. 4.778.214-7) and Luz María Larraín Santa María ( ID NO. 6.065.908-7).

FONTECILLA DE SANTIAGO CONCHA, MARIANO
    3.64 %
Inversiones GDF S.A.
    3.27 %
Others
    0.37 %
 
 
F-50

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
The property of Inversiones GDF S.A. correspond by 95% to Mr. Mariano Fontecilla de Santiago Concha (ID NO. 1.882.762-K) and by 5% to his sons Mariano Fontecilla Lira (ID NO. 6.495.101-7), Rodrigo Fontecilla Lira (ID NO. 8.404.996-4), Enrique Fontecilla Lira (ID NO. 6.613.074-6) y Francisco Antonio Fontecilla Lira (ID NO. 8.671.675-5).
 
CALVO SALAS, SERGIO
    2.40 %
Inversiones Rauten Ltda.
    1.75 %
Others
    0.65 %
 
Inversiones Rauten Ltda. is 100% owned by Mr. Sergio Calvo Salas, ID NO. 1.869.956-7 and family Calvo Rodríguez, integrated by his spouse María Leonor Rodríguez Larraín (ID NO. 1.980.696-0) and María Leonor Calvo Rodríguez (ID NO. 5.688.266-9) sister, Ana María Calvo Rodríguez (ID NO. 5.688.267-7), sister, Sergio Calvo Rodríguez (ID NO. 5.703.631-1), brother, Pilar Calvo Rodríguez (ID NO. 9.907.498-1) sister and María Elena Elvira Calvo Rodríguez (ID NO. 5.688.268-5) sister.

MORANDÉ FERNÁNDEZ, EDUARDO
    1.98 %
Inversiones Bretaña S.A.
    1.52 %
Other
    0.46 %
 
Inversiones Bretaña S.A. is 100% owned by Mr. Eduardo Morandé Fernández (ID NO. 1.848.987-2) and the family Morandé Montt, integrated by his spouse Carmen Montt Luco (ID NO. 3.326.289-2) plus brothers and sisters Verónica Morandé Montt (ID NO. 7.024.611-2), Carmen Morandé Montt (ID NO. 6.068.328-K), Catalina Morandé Montt (ID NO. 8.640.638-1), Eduardo Morandé Montt (ID NO. 7.024.596-5), Juan Ignacio Morandé Montt (ID NO. 7.024.597-3), Víctor Morandé Montt (ID NO. 7.024.595-7) and inheritance succession of Mr. José Vicente Morandé Montt.

There are no other legal persons or entities persons other than the Controller Group which own shares or rights which represent 10% or more of the Company’s capital, as well as other legal persons who own less than 10% and that in the aggregate with his spouse and/or relatives reach this percentage, either directly or through legal entities.

The Company has intermediate controller entities which publicize Financial Statements publicly available.
 
 
F-51

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
10.3    Management Key Personnel
 
Management key personnel are those persons with authority and are responsible to plan, direct and control the Entity’s activities, either directly or indirectly, including any Board’s member (executive or not).
 
10.4    Senior Management Remuneration

Managers and main executives participate in an annual bonuses plan through participation on income and goals achievements. The global remuneration of the Company’s managers and main executives during the year ended as of December 31, 2010 and 2009 is detailed as follows:

   
As of 12-31-2010
   
As of 12-31-2009
 
Senior Management remuneration
 
Th$
   
Th$
 
Short-term benefits to employees
    8,146,838       8,818,268  
Contract termination benefit
    173,632       81,858  
Total Remuneration
    8,320,470       8,900,126  
 
 10.5    Accounts receivable from related entities, current
 
Related party
   
Nature of
Type of
  12-31-2010     12-31-2009     01-01-2009  
Id No.
 
Related party name
relationship
currency
 
Th$
   
Th$
   
Th$
 
76.021.221-0  
Agrícola Gabriela Ltda.
By Director
Chilean pesos
      44,483      
96.512.200-1  
Viñedos Emiliana S.A.
By Director
Chilean pesos
  109,427          
96.824.300-4  
Viña Almaviva S.A.
Associate
Chilean pesos
  58,967     108,921     238,788  
90.950.000-1  
Industria Corchera S.A.
Associate
Chilean pesos
  353,633          
99.562.040-5  
Los Boldos de Tapihue S.A.
By Director
Chilean pesos
      10,170      
96.512.190-0  
Fruticola Viconto S.A.
By Director
Chilean pesos
  1,000     1,901      
77.486.130-0  
Soc. Ag. El Marco Dos Ltda.
By Director
Chilean pesos
      13,163      
76.088.641-6  
Agricolas Las Pircas Ltda
By Director
Chilean pesos
  4,991          
78.335.990-1  
Comercial Greenvic S.A.
By Director
Chilean pesos
  80,699     42,182      
77.486.290-0  
Soc. Ag. Orrego Dos Ltda.
By Director
Chilean pesos
  402         1,367  
Total to date
          609,117     220,820     240,155  

 
F-52

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
10.6    Accounts payable to related entities, current

Related party
     Nature of Type of  
12/31/2010
   
12/31/2009
   
01/01/2009
 
 Id No.
 
Related party name
relationship
currency
 
Th$
   
Th$
   
Th$
 
96.512.200-1  
Viñedos Emiliana S.A.
By Director
Chilean peso
    594,824       459,110       673,489  
85.201.700-7  
Agrícola Alto de Quitralman Ltda.
By Director
Chilean peso
    1,698       4,040       10,700  
90.950.000-1  
Industria Corchera S.A.
Associate
Chilean peso
    2,219,664       1,983,987       2,867,351  
84.990.200-8  
Importadora y Comercial Huasco S.
By Director
Chilean peso
          14,929       41,443  
79.592.130-3  
Agrícola Las Petras Ltda.
By Director
Chilean peso
    9,841       10,093       4,063  
96.824.300-4  
Viña Almaviva S.A.
Associate
Chilean peso
    36,269              
99.562.040-5  
Los Boldos de Tapihue S.A.
By Director
Chilean peso
    4,056             8,460  
95.097.000-6  
Forestal Quivolgo S.A.
By Director
Chilean peso
    41              
3.909.463-0  
María Inés Cerda Fernández
By Director
Chilean peso
    1,889       1,520       3,007  
77.486.130-0  
Soc. Ag. El Marco Dos Ltda.
By Director
Chilean peso
    4,912       1,525       4,123  
96.639.700-4  
Agrícola Sextafrut S.A.
By Director
Chilean peso
    1,106             1,345  
5.084.186-3  
José Eduardo Konar Silva
By Director
Chilean peso
    237              
79.571.480-4  
Agricola Granaderos
By Director
Chilean peso
    222              
2.479.374-5  
Osvaldo Solar Varela
By Director
Chilean peso
          2,235       1,410  
76.120.010-0  
Soc.Com. Y Promotora La Uva Ltda.
By Director
Chilean peso
          1,785        
78.335.990-1  
Comercial Greenvic S.A.
By Director
Chilean peso
    2,237             4,614  
95.512.190-0  
Fruticola Viconto S.A
By Director
Chilean peso
                343  
84.945.100-6  
Sociedad Agr. Popeta Ltda.
By Director
Chilean peso
                335  
88.259.100-k  
Agricola Trigal Ltda.
By Director
Chilean peso
                1  
Total to date
            2,876,996       2,479,224       3,620,684  

10.7    Accounts payable to related entities, non- current
 
Related party    
Nature of
Type of  
12/31/2010
   
12/31/2009
   
01/01/2009
 
ID No.
 
Related party name
relationship
currency
 
Th$
   
Th$
   
Th$
 
96.512.200-1  
Viñedos Emiliana S.A.
By Director
UF
    1,452,471       1,664,255       1,947,240  
Total to date
            1,452,471       1,664,255       1,947,240  

 
F-53

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
10.8    Detail of transactions with related parties, by entity

Related party
   
Nature of
    12-31-2010     12-31-2009  
ID No.
 
Related party name
relationship
Nature of transaction
 
Th$
   
Th$
 
96.512.190-0  
Fruticola Viconto S.A.
By Director
Sale of services and other
  9,723     9,564  
       
Purchase of Property, plant and equipment
      15,620  
       
Purchase of services and other
      10,741  
96.512.200-1  
Viñedos Emiliana S.A.
By Director
Sale of raw material and products
  260,651     152,880  
       
Sale of services and other
  667,264     799,537  
       
Purchase of raw material and products
  507,513     479,352  
       
Purchase of services and other
  295,289     248,269  
90.950.000-1  
Industria Corchera S.A.
Associate
Purchase of raw material
  6,853,216     6,877,970  
96.824.300-4  
Viña Almaviva S.A.
Coligated
Sale of raw material and products
  118,541     77,958  
       
Sale of services and other
  6,389     4,475  
       
Purchase of raw material and products
  577,618     409,896  
       
Purchase of services and other
  4,987     6,521  
76.021.221-0  
Agricola Gabriela Ltda.
By Director
Purchase of raw material
  482,576     446,704  
90.310.000-1  
Gasco GLP S.A.
By Director
Purchase sale of service and other
  913,096     497,528  
90.042.000-1  
CGE Distribución S.A.
By Director
Purchase of services and other
  1,943,641     2,188,777  
85.201.700-7  
Agrícola Alto Quitralmán Ltda.
By Director
Sale of raw material and products
  1,835      
       
Purchase of raw material and products
  254,130     10,136  
95.097.000-6  
Forestal Quivolgo S.A.
By Director
Purchase of raw material and products
  1,792     646  
78.335.990-1  
Comercial Greenvic S.A.
By Director
Sale of raw material and products
  164,589     213,238  
       
Purchase of raw material and products
  29,273     41,423  
       
Purchase of services and other
  22,884     37,500  

The amounts indicated as transactions in the above chart, correspond to trade operations with related companies, which are performed under market conditions with respect to price involved and payment terms.

There are no bad debt estimates which reduce balances receivables or guarantees related to this estimates.

 
F-54

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
NOTE 11. INVENTORIES

At each year-end, inventories are detailed as follows:
 
   
Balances as
   
Balances
   
Balances as
 
   
of
12-31-2010
   
of
12-31-2009
   
of
1-1-2009
 
Class of inventories
 
Th$
   
Th$
   
Th$
 
Wine in bulk and bottled
    93,065,565       97,773,643       91,520,724  
Semi-elaborated wine
    4,331,559       4,978,175       6,128,131  
Liquors
    2,533,046       3,377,096       808,055  
Material and supplies
    6,248,669       10,305,726       10,948,264  
Other products
    575,803       155,757       353,191  
Inventories
    479,138       1,606,500       1,842,200  
Total inventories
    107,233,780       118,196,897       111,600,565  
 
Movements of estimates at net realizable value and obsolescence are detailed as follows:

   
As
   
As
   
As
 
   
of
12-31-2010
   
of
12-31-2009
   
of
1-1-2009
 
   
Th$
   
Th$
   
Th$
 
Beginning balance
    (3,194,065 )     (3,484,424 )     (2,441,245 )
Estimate of net realizable value and obsolescence
    (2,839,001 )     (3,565,467 )     (3,549,001 )
Inventory written-off
    2,241,030       3,855,826       2,501,825  
Total
    (3,792,036 )     (3,194,065 )     (3,488,421 )

There are no inventories pledged as guarantee for debt compliance.

 
F-55

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
NOTE 12. INVESTMENTS AND INFORMATION ON INVESTMENTS IN SUBSIDIARIES AND ASSOSIATES

12.1
Information to be disclosed on Investments in subsidiaries

i.
Valuation of investments in Argentina
     
 
a.
The financial statements of the Argentinean companies Trivento Bodegas y Viñedos S.A., Finca Lunlunta S.A. and Finca Austral S.A., in which Viña Concha y Toro S.A. has direct and indirect ownership of 100%, with 19.055% owned and mainly through VCT Internacional S.A. with 80.704% in Trivento Bodegas y Viñedos S.A, which implies to control the investments in US$Dollars, this is considering that the functional currency of this Company is US$Dollar.
     
 
b.
As of December 31, 2010 there are profits which are potentially remittable of Argentinean subsidiaries amounting to Ch$ 1,915 million (US$ 4,091,297.96).
     
 
c.
On January 28, 2009, the general shareholders’ meeting approved a capital contribution of US$5,000,000 (Ch$ 2,340 million as of December 31st, 2010). The shareholders VCT internacional S.A. and Comercial Peumo Ltda., relinquish to their rights of preferential subscription, awarding Viña Concha Y Toro S.A. the subscription of 2,109,400 nominative non-endorsable ordinary shares, which are paid on February 17 amounting to US$5,000,000 (Ch$ 2,340 million as of December 31st, 2010). Consequently, the new capital is, Viña Concha y Toro S.A. with 39.031%, VCT Internacional S.A. with 60.375% and Comercial Peumo S.A. with 0.594%.
     
 
d.
On May 15, 2009 a capital contribution is performed amounting to USD953,000 (Ch$ 446 million as of December 31st, 2010) and in June, another increase was performed amounting a total of USD6,650,000, thus, as of December 31, 2009 the total increase for the year amounted to USD12,603,000 (Ch$ 5,898 million as of December 31st, 2010). As a result, the final ownership of Viña Concha y Toro S.A. is 28.636%, VCT Internacional S.A. by 71.002% and Comercial Peumo Ltda., by 0.362%.
     
 
e.
In July, August and September, 2009 a capital contribution was performed amounting a total of USD$9,682,246 (Ch$ 4,531 million as of December 31st, 2010), as of December 31 the capital contribution totalized USD$22.285.246 (Ch$ 10,430 million as of December 31st, 2010), therefore, the final ownership of Viña Concha y Toro S.A. is 19.055%, VCT Internacional S.A. 80.704% and Comercial Peumo Ltda., 0.241%.
     
ii.
Valuation of investments in England
     
 
a.
The financial statements of the English company Concha y Toro UK Ltd., in which Concha y Toro S.A. own a direct ownership of 99%, are expressed in Pound Sterling, which is the functional currency of the subsidiary.
     
 
b.
As of December 31, 2010, there are gains potentially remittable from the subsidiary abroad amounting to 4,319,584.25 Pound Sterling (Ch$ 3,114 million as of December 31st, 2010).
     
iii.
Valuation of investments in Brazil
     
 
a.
The financial statements of the Company constituted in Brazil, in which Viña Concha y Toro S.A. owns a direct ownership of 100%, are expressed in Brazilian Real, which is the functional currency of the subsidiary.
     
 
b.
On December 31, 2009, a capital contribution from VCT Internacional was performed amounting to USD$210,000 (Ch$ 98,3 million as of December 31st, 2010).
     
 
c.
As of December 31, 2010, there are gains potentially remittable of the affiliated abroad amounting to R$10,783,407.59 (Ch$ 3,033 million as of December 31st, 2010).
 
 
F-56

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
iv.
Constitution and valuation of Investments in Sweden, Norway and Finland
     
 
a.
The financial statements of the companies constituted in Sweden, Norway and Finland, in which Viña Concha y Toro S.A. owns indirect ownership by 100%., are expressed in its local currencies, Swedish Crown, Norwegian Kroner and Euro, respectively and represent its functional currencies in each subsidiary.
     
 
b.
As of December 31, 2010, there are potentially remittable gains from these subsidiaries amounting to NOK 1,598,435.64 (Ch$ 127.1 million as of December 31st, 2010), SEK 4,502,275.97 (Ch$ 312.3 million as of December 31st, 2010) in subsidiaries Concha y Toro Norway AB and Concha y Toro Sweden AS and subsidiary, respectively.
     
v.
On February 1, 2009 Viñedos Los Robles S.P.A. was constituted with a capital of Th$1,000, the only shareholder is Viña Cono Sur S.A.
     
vi.
On November 17, 2008 in Shanghai, China was constituted the representative office Concha y Toro Shanghai Representative Office. Its activities began in August 2009, and as of May 12, 2010 the operations were finished. The legal closing of the office is currently in process.
     
vii.
On March 30, 2010 in Singapore was constituted the subsidiary VCT Group of Wineries Asia Pte Ltd. Its trading activities began in June 2010.
 
 
F-57

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
12.2
Summarized Financial Information of subsidiaries

Summarized Financial Information of subsidiaries at each year-end without consolidation adjustments is presented as follows:

  12-31-2010  
                  Asset     Liability          
                    Non-           Non-            
 
 
   
Country of
 
Functional
 
Owner-
  Current   current       Current   current        
Ordinary
 
Profit (loss)
 
Affiliated
 
Incorporation
 
currency
 
ship %
 
 Th$
 
Th$
 
Total Th$
 
Th$
 
Th$
   
Total Th$
 
Income Th$
 
net Th$
 
Comercial Peumo Ltda.
 
Chile
 
Peso
    100     17,828,562     1,786,047     19,614,609     14,416,927     5,197,682       19,614,609     80,356,640     3,628,217  
Viña Cono Sur
 
Chile
 
Peso
    100     9,691,416     40,200,386     49,891,802     29,822,658     20,069,145       49,891,803     55,973,149     4,586,344  
Transporte Viconto Ltda.
 
Chile
 
Peso
    100     834,167     30,270     864,437     140,128     724,309       864,437     463,062     22,373  
Viña Maipo
 
Chile
 
Peso
    100     4,235,132     12,408,955     16,644,087     7,094,919     9,549,168       16,644,087     21,171,904     7,222,699  
Viña Canepa S.A.
 
Chile
 
Peso
    100     413,446     159,402     572,848     371,719     201,129       572,848     2,548,749     360,510  
Viña Palo Alto Ltda.
 
Chile
 
Peso
    99.9     179,632     219,004     398,636     598,754     (200,118 )     398,636     5,050,253     627,856  
Inversiones CyT Ltda.
 
Chile
 
Peso
    100     755     32,502,184     32,502,939     89,170     32,413,769       32,502,939         14,917,254  
VCT Internac. Ltda.
 
Chile
 
Peso
    100     158,689     21,129,916     21,288,605     6,958,283     14,330,322       21,288,605         2,094,461  
Viña Maycas del Limari Ltda.
 
Chile
 
Peso
    100     375,524     2,024     377,548     30,336     347,212       377,548     469,242     4,182  
Viñedo Los Robles S.A.
 
Chile
 
Peso
    100     511,323         511,323     299,824     211,499       511,323     743,536     211,158  
Concha y Toro China SRO
 
China
 
Yuan
    100     53,128         53,128     223,591     (170,463 )     53,128         (135,619 )
VCT Group Of Wineries Asia Pte. Ltd
 
Singapore
 
US$
    100     499,285     83,487     582,772     666,651     (83,879 )     582,772     399,160     (98,355 )
Trivento Bodegas y Viñedos
 
Argentina
 
US$
    100     18,713,752     20,928,875     39,642,627     13,009,001     26,633,626       39,642,627     29,466,918     (231,338 )
Concha y Toro UK Ltd.
 
England
 
Pound Sterling
    100     32,993,123     72,395     33,065,518     29,950,567     3,114,951       33,065,518     74,635,591     1,058,520  
Concha y Toro Norway AS
 
Norway
 
Norway crown
    100     2,341,879     509     2,342,388     2,175,599     166,789       2,342,388     3,388,624     66,770  
Concha y Toro Sweden AB
 
Sweden
 
Swedish crown
    100     7,784,926     10,697     7,795,623     7,471,826     323,797       7,795,623     16,637,134     221,172  
VCT Brasil
 
Brazil
 
Real
    100     16,719,184     183,626     16,902,810     13,494,142     3,408,668       16,902,810     22,186,461     1,770,666  
 
 
F-58

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
 12-31-2009  
                Asset   Liability          
Subsidiary
 
Country of Incorporation
 
Functional currency
 
Owner-ship %
 
Current Th$
 
Non-current
Th$
 
Total Th$
 
Current Th$
 
Non-current Th$
   
Total Th$
 
Ordinary Income Th$
 
Profit (loss) net Th$
 
Comercial Peumo Ltda.
 
Chile
 
Peso
    100     12,512,217     2,410,094     14,922,312     13,094,958     1,827,354       14,922,312     71,238,749     (699,898 )
Viña Cono Sur
 
Chile
 
Peso
    100     12,669,396     38,804,912     51,474,308     30,194,578     21,279,730       51,474,308     53,696,215     5,984,651  
Transporte Viconto Ltda.
 
Chile
 
Peso
    100     1,130,734     43,321     1,174,055     85,603     1,088,452       1,174,055     435,920     (23,029 )
Viña Maipú
 
Chile
 
Peso
    100     4,581,545     11,612,572     16,194,116     8,270,010     7,924,106       16,194,116     21,237,740     7,267,914  
Viña Canepa S.A.
 
Chile
 
Peso
    100     777,073     146,932     924,004     727,167     196,837       924,004     2,338,840     41,117  
Viña Palo Alto Ltda.
 
Chile
 
Peso
    99.9     1,557,560     86,895     1,644,454     1,463,578     180,877       1,644,454     6,365,669     780,592  
Inversiones CyT Ltda.
 
Chile
 
Peso
    100     80,153     26,503,041     26,583,194     10,334     26,572,860       26,583,194         10,660,535  
VCT Internac. Ltda.
 
Chile
 
Peso
    100     177,714     21,058,341     21,236,055     3,494,254     17,741,801       21,236,055         1,423,764  
Viña Maycas del Limari Ltda.
 
Chile
 
Peso
    100     466,560         466,560     123,533     343,027       466,560     636,595     (109,103 )
Viñedo Los Robles S.A.
 
Chile
 
Peso
    100     92,421     607     93,029     94,994     (1,966 )     93,029     186,058     (2,966 )
Trivento Bodegas y Viñedos
 
Argentina
 
US$
    100     17,630,530     22,778,555     40,409,085     16,505,630     23,903,455       40,409,085     25,277,544     85,528,846  
Concha y Toro UK Ltd.
 
England
 
Pound Sterling
    100     15,490,074     61,201     15,551,275     12,986,648     2,564,627       15,551,275     2,965,651     1,124,947  
Concha y Toro Norway AS
 
Norway
 
Norway crown
    100     2,533,951         2,533,951     2,428,298     105,653       2,533,951     2,923,068     87,288  
Concha y Toro Sweden AB
 
Sweden
 
Swedish crown
    100     8,174,847         8,174,847     8,032,598     142,249       8,174,847     15,959,874     166,093  
VCT Brasil
 
Brazil
 
Real
    100     15,544,826     36,687     15,581,513     11,273,020     4,308,493       15,581,513     12,618,345     956,538  
 
 
F-59

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
12.3
Information to be disclosed on investments in associates (in thousands of Ch$pesos)

A detail of main investments in associates under equity method as of December 31, 2010, December 31, 2009 and January 1, 2009 is presented as follows:

   
Assets Th$
 
Liabilities Th$
 
Equity
 
Ordinary
 
Net Profit
 
Assets Th$
 
Liabilities Th$
 
Equity
 
Ordinary
 
Net Profit
Associated
   12-31-2010    12-31-2010    12-31-2010  
income
 
(loss)
   12-31-2009    12-31-2009    12-31-2009  
income
 
(loss)
   
Current
 
Non-current
 
Current
 
Non-current
 
Th$
 
Th$
 
Th$
 
Current
 
Non-current
 
Current
 
Non-current
 
Th$
 
Th$
 
Th$
Viña Almaviva S.A.
    3,154,477     14,104,276     2,292,340     3,636,057     11,330,356     3,989,733     930,894     3,236,350     14,221,161     2,863,290     4,194,760     10,399,461     3,473,523     678,579
Industria Corchera S.A.
    10,661,991     2,521,966     5,963,243     62,230     7,158,484     18,591     1,766,709     9,969,310     2,931,605     4,212,535     621,138     8,067,223     17,560     804,326
Total
    13,816,468     16,626,242     8,255,583     3,698,287     18,488,840     4,008,324     2,697,603     13,205,660     17,152,766     7,075,824     4,815,899     18,466,685     3,491,083     1,482,905
 
-Detail of investments in associates (in thousands of Ch$ pesos)

Ownership of Viña Concha y Toro in its associates is detailed as follows:

       
Investment
 
Investment
 
Investment
               
       
amount
 
amount
 
amount
 
Country of
 
Functional
       
ID No.
 
Company
   12-31-2010    12-31-2009    1-1-2009  
incorporation
 
currency
 
Ownership %
 
Main activities of the company
                                       
96.824.300-4  
Viña Almaviva S.A. (*)
    5,022,988     4,572,311     4,277,247  
Chile
 
Chilean Peso
    50 %
Production and trading of premium wine “chateau” which is mainly exported
76.571.080-4  
Inovacion Tecnológica Vitivinicola S.A. (***)
    4,683          
Chile
 
Chilean Peso
    15.74 %
Experimental research and development
90.950.000-1  
Industria Corchera S.A. (**)
    4,599,793     5,053,828     4,844,202  
Chile
 
Chilean Peso
    49.963 %
Manufacturing, elaboration, import, distribution and commercialization of corks, cork stoppers, and covers for the vineyard markets in Chile and abroad
Total
        9,627,465     9,626,139     9,121,449                  

There are no contingent liabilities associated to these investments.
(*) The investment in Almaviva S.A. is presented deducted by 50% of the unrealized gain generated in the Land sale transaction in 2001 to Almaviva S.A.; given that this is an unrealized gain for Concha y Toro S.A. The deduction amounts to Th$ 642,190. The realization of this gain will be materialized when this land is alienated to a third other than the Group.
(**) Include goodwill equivalent to Th$1,023,201, which is presented net of the investment as indicated in Note 2.9.1
(***) A significant influence has been considered in this associate due to the fact that there is representation in the Directory of this company.
 
 
F-60

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
12.4
Goodwill

The gross and net value of goodwill purchased as of December 31, 2010, December 31, 2009 and January 1, 2009 amounts to Th$1,023,201 with no impairment presented.

The purchased goodwill generated prior to the date of our transition to IFRS is maintained at the net value recorded to that date and is controlled in the same currency of the investment (Chilean pesos).

The book value of the investment’s goodwill was assigned to the cash generating unit (CGU) Investment in the Associate Industria Corchera, within the Wine segment.

Movements in Goodwill

During the years ended as of December 31, 2010, December 31, 2009 and January 1, 2009, no movements have been recorded in the goodwill generated by Industria Corchera S.A., thus, its value for the aforementioned periods of time amounts to Th$1,023,201.

 
F-61

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009

NOTE 13. INTANGIBLE ASSETS

a)
Classes of Intangible Assets

Balances of different classes of intangible assets as of December 31, 2010, December 31, 2009 and January 1, 2009, are detailed as follows:

    12-31-2010      12-31-2009      01-01-2009  
Description of classes on intangible assets
 
Th$
   
Th$
   
Th$
 
                         
Net intangible assets
    8,863,353       8,379,752       8,417,493  
Net Intangible asset with finite life
    3,505,854       3,589,477       3,799,353  
Net intangible assets with indefinite life
                       
Water right, net
    5,339,431       4,772,631       4,599,713  
Easement right, net
    18,068       17,644       18,427  
                         
Net identifiable intangible assets
    8,863,353       8,379,752       8,417,493  
Licenses, Registered Brands and other rights, net
    7,112,438       6,727,818       6,283,532  
IT Programs, net
    1,750,915       1,651,934       2,133,961  
                         
Gross Intangible assets
    15,548,474       14,244,316       13,217,510  
                         
Gross Intangible assets identifiable
    15,548,474       14,244,316       13,217,510  
Licenses, Registered Brands and other rights, gross
    8,546,719       7,884,591       7,281,414  
IT Programs, gross
    7,001,755       6,359,725       5,936,096  
                         
Total, Accumulated amortization and value impairment on Intangible assets
    6,685,121       5,864,564       4,800,017  
                         
Accumulated amortization and value impairment on identifiable intangible assets
    6,685,121       5,864,564       4,800,017  
Licenses, Registered Brands and other rights
    1,434,281       1,156,773       997,882  
IT Programs
    5,250,840       4,707,791       3,802,135  

As of December 31, 2010, the Company has no restrictions on intangible assets and does maintain acquisition commitments.
 
The book value of intangible with indefinite useful life was assigned to the cash generating unit (CGU) which corresponds to agricultural land, within the Wines segment.

 
F-62

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
Changes of intangible as of December 31, 2010 are detailed as follows:

   
Licenses,
         
Identifiable
 
   
Registered Brands
         
intangible
 
   
and other rights,
   
IT Programs, Net
   
assets, net in
 
Changes in identifiable intangible assets
 
Net in Th$
   
in Th$
   
Th$
 
Beginning balance
    6,727,818       1,651,934       8,379,752  
Changes :
                       
Additions
    700,483       651,487       1,351,970  
Withdrawals
    (47,812 )           (47,812 )
Amortization
    (268,051 )     (552,507 )     (820,557 )
Total Changes
    384,621       98,981       483,601  
Final balance as of December 31, 2010
    7,112,438       1,750,915       8,863,353  
 
The amount due to amortization for the year amounts to Th$ 820,557 which is reflected in the statement of income in item “depreciation and amortization”, within the line “administrative expenses “and in the line “costs of sales “corresponding to the portion which forms part of the inventories cost.

Changes of intangibles as of December 31, 2009 are detailed as follows:

   
Licenses, Registered
             
   
brands and other
         
Identifiable intangible
 
   
rights, net
   
IT Programs net
   
assets, net
 
Changes in Identifiable Intangible Assets
 
in Th$
   
in Th$
   
in Th$
 
Beginning balance
    6,283,532       2,133,961       8,417,493  
Changes:
                       
Additions
    674,331       423,629       1,097,960  
Withdrawals
    (71,155 )             (71,155 )
Amortization
    (158,891 )     (905,656 )     (1,064,547 )
Total changes
    444,286       (482,027 )     (37,741 )
Final balance as of December 31, 2009
    6,727,818       1,651,934       8,379,752  
 
 
F-63

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
NOTE 14. PROPERTY, PLANT AND EQUIPMENT
 
14.1
Classes of Property, plant and equipment, by classes, As of December 31, 2010, December 31, 2009 and January 1, 2009, balances for Property, plant and equipment are detailed as follows:
 
     12-31-2010      12-31-2009      1-1-2009  
Description of classes of Property, plant and equipment
 
Th$
   
Th$
   
Th$
 
                         
Property, plant and equipment, Net
    225,070,491       229,469,990       226,652,653  
Construction in-progress, Net
    10,515,186       16,707,470       22,726,647  
Land, Net
    98,738,608       99,150,882       96,844,132  
Buildings, Net
    23,671,636       22,659,010       19,727,690  
Plant and equipment, Net
    27,087,786       25,403,751       27,364,271  
IT Equipment, Net
    830,546       2,763,587       2,941,483  
Fixed facilities and Accessories, Net
    61,923,034       60,683,818       54,114,854  
Vehicles, Net
    886,005       844,835       1,033,711  
Other Property, plant and equipment, Net
    1,417,690       1,256,637       1,899,865  
Property, plant and equipment, Gross
    347,527,159       339,631,649       321,837,553  
Construction in-progress, Gross
    10,515,186       16,707,470       22,726,647  
Land, Gross
    98,738,608       99,150,882       96,844,132  
Buildings, Gross
    38,305,215       36,244,036       31,961,871  
Plant and equipment, Gross
    70,730,337       65,294,677       62,808,942  
IT Equipment, Gross
    3,494,623       5,067,360       4,877,676  
Fixed facilities and Accessories, Gross
    119,255,873       110,850,699       96,250,205  
Vehicles, Gross
    3,350,236       3,222,956       3,115,307  
Other Property, plant and equipment, Gross
    3,137,081       3,093,569       3,252,773  
Accumulated depreciation of Property, plant and equipment, Total
    (122,456,668 )     (110,161,659 )     (95,184,900 )
Accumulated depreciation, Buildings
    (14,633,579 )     (13,585,026 )     (12,234,181 )
Accumulated depreciation, Plant and equipment
    (43,642,551 )     (39,890,926 )     (35,444,671 )
Accumulated depreciation, IT Equipment
    (2,664,077 )     (2,303,773 )     (1,936,193 )
Accumulated depreciation, Fixed facilities and Accessories
    (57,332,839 )     (50,166,881 )     (42,135,351 )
Accumulated depreciation, Motorized vehicles
    (2,464,231 )     (2,378,121 )     (2,081,596 )
Accumulated depreciation, Others
    (1,719,391 )     (1,836,932 )     (1,352,908 )

 
F-64

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
Changes in Property, Plant and equipment as of December 31, 2010 and December 31, 2009 and January 01, 2009 (Figures in Th$)

Reconciliation items of changes in Property, Plant and Equipment, by classes
 
Construction in-progress
   
Land
   
Buildings, Net
   
Plant and Equipment, Net
   
IT Equipment, Net
   
Fixed facilities and Accessories, Net
   
Motorized vehicles, Net
   
Other Property, plant and equipment, Net
   
Property, plant and equipment, Net
 
Beginning balance as of 12-31-2009
    16,707,470       99,150,882       22,659,010       25,403,751       2,763,587       60,683,819       844,835       1,256,637       229,469,990  
Changes:
                                                                       
Additions
    5,805,135       2,777       488,639       2,172,333       584,952       3,710,538       334,206       605,377       13,703,957  
4% Fixed Asset credit
                      (19,692 )     (6,350 )     (10,822 )     (1,027 )     (1,352 )     (39,243 )
Disassociations
                      (74,516 )     (899 )     (92,425 )     (12,997 )           (180,837 )
Transfers to (from) non-current assets and groups in disassociations maintained for sale
                      (84,060 )                             (84,060 )
Reclassification of assets for work termination
    (13,537,289 )     2,091,843       2,130,495       2,558,865       65,375       6,377,044       7,192       165,497       (140,978 )
Write-offs
    (122,726 )     (587,846 )     (68,673 )     (34,926 )     (465 )     (692,463 )           (239 )     (1,507,338 )
Depreciation expense
                (1,413,675 )     (4,412,905 )     (404,498 )     (8,052,164 )     (281,233 )     (205,437 )     (14,769,912 )
Increase (decrease) in foreign currency exchange
    1,662,596       (1,919,048 )     (124,160 )     333,403       (2,171,156 )     1,072,283       (4,971 )     (315,061 )     (1,466,114 )
Other increases (decreases)
                      1,245,534             (1,072,776 )           (87,732 )     85,026  
                                                                         
Total changes
    (6,192,284 )     (412,274 )     1,012,626       1,684,036       (1,933,041 )     1,239,215       41,170       161,053       (4,399,499 )
                                                                         
Final balance 12-31-2010
    10,515,186       98,738,608       23,671,636       27,087,786       830,546       61,923,034       886,005       1,417,690       225,070,491  
 
 
F-65

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
Reconciliation items of changes in Property, Plant and Equipment, by classes
 
Construction in-progress
   
Land
   
Buildings, Net
   
Plant and Equipment, Net
   
IT Equipment, Net
   
Fixed facilities and Accessories, Net
   
Motorized vehicles, Net
   
Other Property, plant and equipment, Net
   
Property, plant and equipment, Net
 
Beginning balance as of 1-1-2009
    22,726,647       96,844,132       19,727,690       27,364,271       2,941,483       54,114,854       1,033,711       1,899,865       226,652,653  
Changes:
                                                                       
Additions
    8,617,784       3,406,466       93,959       2,408,303       218,838       5,980,764       132,238       200,076       21,058,428  
4% Fixed Asset credit
                      (30,347 )     (43 )     (16,765 )           (810 )     (47,965 )
Disassociations
          (1,401 )                                         (1,401 )
Transfers to (from) non-current assets and groups in disassociations maintained for sale
                                                     
Reclassification of assets for work termination
    (14,416,831 )           4,439,205       395,120       17,960       9,328,210             (11,812 )     (248,148 )
Write-offs
    (35,058 )                 (580 )     (4,715 )     (375 )           (72 )     (40,800 )
Depreciation expense
                (1,350,845 )     (4,436,651 )     (380,656 )     (8,031,385 )     (308,460 )     (558,326 )     (15,066,323 )
Increase (decrease) in foreign currency exchange
    (185,073 )     (1,098,315 )     (250,999 )     (296,365 )     (29,280 )     (691,484 )     (12,654 )     (184,552 )     (2,748,722 )
Other increases (decreases)
                                              (87,732 )     (87,732 )
                                                                         
Total changes
    (6,019,178 )     2,306,750       2,931,320       (1,960,520 )     (177,896 )     6,568,965       (188,876 )     (643,228 )     2,817,337  
                                                                         
Final balance as of 12-31-2009
    16,707,470       99,150,882       22,659,010       25,403,751       2,763,587       60,683,819       844,835       1,256,637       229,469,990  
 
 
F-66

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
14.2
Additional Information
 
a)
Property, plant and equipment
 
As a part of the first-time adoption to International Financial Reporting Standards (“IFRS”), Concha y Toro Group to measured certain land at its fair value as attributed cost at the transition date of January 1, 2009. The fair value of land amounted to Th$ 38,565,439.

The Company has no impairment indications which generate value loss of property, plant and equipment. The effects caused by the earthquake that hit a significant part of the Chilean territory on February 27, 2010, are presented detailed in Note 33, Guarantees committed with third- parties.

Assets under finance lease arrangements are not legally owned by the Company and therefore it cannot freely dispose of them until it exercises the related purchase option.

b)
Commitments acquired and restrictions on property, plant and equipment acquisition.
 
As of December 31, 2010, commitments acquired due to acquisitions of property, plant and equipments amounts to Th$ 2,206,305.

The Company does not maintain restrictions on goods of property, plant and equipment, other than those reported in Note 33 Guarantees committed with third-parties

14.3
Assets under financial lease
 
 
a)
Financial lease
 
Within Building, the office 1502 of Floor 15 of South Tower in World Trade Center Building is no longer a financial lease and became part of Property, Plant and Equipment of Viña Concha y Toro, beginning on August 11, 2010. With respect to the bottling line in Bodegas y Viñedos Trivento S.A, this continue as a leased asset (financial lease)

The book value of this bottling line corresponds to lease agreements of Bodega y Viñedos Trivento S.A. these assets are not legally owned by the Company until it exercises the related purchase option.

Item
December 31, 2010 Th$
December 31, 2009 Th$
January 1, 2009 Th$
Plant and equipment
989,535
1,074,871
1,395,527
 
 
b)
Obligations for contracts or financial leases
 
The contract related with the financial lease is the following:
 
Type of good
Institution
Contract date
Contract amount Th$
Installment number
Annual interest
Purchase option Th$
Bottling line
Banco Santander
07-12-2007
 1,246,969
61
15.78
 12,470

Future payments and value of obligations related with the financial lease are disclosed in Note 22, Leases.
 
 
F-67

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
14.4
Costs of capitalized interests, Property, Plant and equipment
 
The cost of capitalized interests is determined applying an average rate or weighted average of all financing costs incurred by the Company to final monthly balances of work in-progress and which comply with the requirements of IAS 23. This is performed at each subsidiary.

Rates and costs for capitalized interests of property, plant and equipment are detailed as follows:

Concha y Toro S.A.

      12-31-2010       12-31-2009  
Capitalization rate in costs of capitalized interest, Property, Plant and equipment
    3.07 %     2.88 %
Amount in costs of capitalized interest Property, plant and equipment in Th$
    119,452       309,688  
Amount in costs of capitalized interest biological assets in Th$
    285,287       456,973  
Total in Th$
    404,739       766,661  

Cono Sur
 
 
    12-31-2010       12-31-2009  
Capitalization rate in costs of capitalized interest, Property, Plant and equipment
    2.73 %      
Amount in costs of capitalized interest Property, plant and equipment in Th$
    15,364        
Amount in costs of capitalized interest biological assets in Th$
           
Total in Th$
    15,364        
 
Trivento Bodegas y Viñedos
 
      12-31-2010       12-31-2009  
Capitalization rate in costs of capitalized interest, property, plant and equipment
    9.04 %     9.57 %
Amount in costs of capitalized interest property, plant and equipment in Th$
    26,742       15,714  
Amount in costs of capitalized interest biological assets in Th$
    117,196       169,597  
Total in Th$
    143,938       185,311  
 
 
F-68

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
NOTE 15. BIOLOGICAL ASSETS

The Company includes as a part of these assets, the grapevine plantations, both in growing stage and in production and also the grape product.

As contemplated in IAS 41, biological assets must be measured at fair value less the estimated costs to sell except for those in which the fair value cannot be measurable in a reliable way.

Based on the information and analysis prepared by Viña Concha y Toro, the biological asset valuation (planted grapevines in growing /production) at “reasonable value or fair value” is not feasible to determine in a reliable way in Chile, given that there is no active market in Chile for planted grapevines both in growing stage and in production.

Considering the valuation alternatives of IAS 41, which are summarized in; Market Prices Net; Present value of net cash flows expected of assets and Historic Costs, the main reasons which support this conclusion relate to the fact that in Chile there is no active market for planted grapevines in growing/production stage, given that these are not an asset commonly traded in our grapevine industry. There is not enough experience in the market with respect to the number of transactions on these goods which allow identifying reference prices for its valuation. Given the high of degree subjectivity to qualify the quality of grapes associated to the grapevine, for certain grapes plantations there is no objective market.

Also it is not possible to apply the cash flow present value, given that the grapevines in development and productive stage have no demand, and by itself, do not generate flows. Flows must be related with the realization of the agricultural product (grape) which will generate the biological asset. In the actual business, the grape coming from vineyards will be used to produce wine that subsequently will be traded, not for sale, thus, there is no reference on the grape price in the market.

In addition, the main variables of all flow models are quantity and price, these variables depend on the efficiency levels of each company when handling its vineyards, which in turn will depend on: adopted technology and know-how what makes difficult identifying the proper combination of variables to be considered (quantity and cost involved) and to be reliable.

After analyzing this matter, we may conclude that any methodology used is not fully reliable due to the fact that the basic variables which feed these, have no support in objective information which will finally allow measurable and reliable results. Consequently, today we have concluded that the use of flow models does not deliver a reliable fair value for biological assets.

As per the information and objective indicators analyzed so far, we have concluded that there are no valuation methods as appropriate as the cost. Valuation through the cost value method seems a better estimator on the biological asset value (grapevines) given the reality of our winegrowing industry and the market peculiarity as commented above.

The depreciation of grapevines in production is performed on linear basis and is based on the production estimated useful life, which is evaluated on a regular basis. Grapevines in growing stage are not depreciated until entering into production, which occurs the fifth year after planting when the vines begin to produce commercial grapes for the grapevine process. Costs incurred in acquisition and plantation of new grapevines is capitalized.

The agricultural products (grape) coming from grapevines in production are valued at its harvest value (cost) less the accumulated losses due to impairment, if any. This valuation is the best estimate of fair value. Grape acquired from third-parties, which is present in finished and semi-finished products, is reflected by the Company at the value established in the purchase contract entered into with third-parties.
 
 
F-69

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
15.1
Detail on Groups of Biological Assets
 
Biological assets maintained by Viña Concha y Toro S.A. and subsidiaries consist of grapevines in production and grapevines in growing stage.

Reconciliation of changes in Biological Assets:

   
Current
   
Non-current
 
Reconciliation of changes in biological assets
 
Th$
   
Th$
 
             
Biological Assets, beginning balance as of December 31, 2009
    10,368,684       52,529,942  
Biological Assets, gross at beginning of the period
          68,105,195  
Biological Assets, accumulated amortization and impairment at beginning of the period
          (15,575,253 )
                 
Net Biological Assets at beginning of the period
    10,368,684       52,529,942  
Increases other than those coming from business combinations, Biological Assets
    17,310,697       4,197,308  
Acquisitions performed through business combinations, Biological Assets
           
Increases (decreases) for exchange difference (net), Biological Assets
          (392,873 )
Depreciation of Biological Assets
          (2,388,185 )
Profit (loss) of fair value adjustment, Biological Assets
           
Other decreases
          (273,974 )
Increases (decreases) of transfers and other changes, Biological Assets
           
Decreases due to harvests or pickup, Biological Assets.
    (16,734,597 )      
                 
Total Biological Assets as of December 31, 2010
    10,944,784       53,672,218  
Biological Assets, gross as of December 31, 2010
          71,635,656  
Biological Assets, Amortization and impairment accumulated as of December 31, 2010
          (17,963,438 )
 
(*) The other decreases correspond to vine pull ups
 
 
F-70

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
   
Current
   
Non-current
 
Reconciliation of changes in biological assets
 
Th$
   
Th$
 
             
Biological Assets, beginning balance as of January 1, 2009
    12,822,074       50,621,435  
Biological Assets, gross at beginning of the period
          68,416,086  
Biological Assets, accumulated amortization and impairment at beginning of the period
          (17,794,651 )
                 
Net Biological Assets at beginning of the period
    12,822,074       50,621,435  
Increases other than those coming from business combinations, Biological Assets
    10,157,670       5,876,452  
Acquisitions performed through business combinations, Biological Assets
           
Increases (decreases) for exchange difference (net), Biological Assets
    (12,611,060 )     (1,543,505 )
Depreciation of Biological Assets
          (2,219,398 )
Profit (loss) of fair value adjustment, Biological Assets
           
Other increases (decreases)
           
Increases (decreases) of transfers and other changes, Biological Assets
          (205,042 )
Decreases due to harvests or pickup, Biological Assets.
           
                 
Total Biological Assets as of December 31, 2009
    10,368,684       52,529,942  
Biological Assets, gross at beginning of period
          68,105,195  
Biological Assets, accumulated amortization and impairment at beginning of the period
          (15,575,253 )
 
 
a)
Biological Assets pledged as guarantee
     
   
The grapevines of Viña Concha y Toro S.A. and subsidiaries, either in production stage or in growing stage, are not subjet any restrictions, nor have been constituted as guarantees of financial liabilities.
     
 
b)
Government Subsidizes related to the agricultural activity
     
   
Government subsidies have been received as of December 31, 2010 which amounted to Th$69,845.
     
 
c)
Commitments to developed or acquire Biologic Assets
     
   
As of December 31, 2010, there are no commitments to develop or acquire biological assets.
 
 
F-71

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
 
d)
Distribution of hectares as of December 31, 2010 (Unaudited):

   
Vineyards
    Vineyards    
Total
               
Total
 
   
in
   
in
   
Planted
   
Land in
   
Fruit
   
Agricultural
 
   
production
   
development
   
Vineyards
   
turnover
   
trees
   
Area
 
Limarí
    556       340       896       451       113       1,460  
Casablanca
    384       32       415       11             426  
Leyda
    130             130                   130  
Maipo
    892       82       974       22             997  
Cachapoal
    1,054       252       1,306       462       60       1,828  
Colchagua
    1,327       430       1,757       13             1,770  
Curicó
    466       200       666       45             711  
Maule
    1,812       489       2,300       247             2,547  
Total Chile
    6,621       1,824       8,445       1,251       173       9,870  
Argentina
                                               
Mendoza
    901       167       1,068       142             1,210  
Total Holding
    7,522       1,992       9,513       1,392       173       11,079  

Distribution of hectares as of December 31, 2009 (Unaudited):

   
Vineyards
    Vineyards    
Total
               
Total
 
   
in
   
in
   
Planted
   
Land in
   
Fruit
   
Agricultural
 
   
production
   
development
   
Vineyards
   
turnover
   
trees
   
Area
 
Limarí
    548       325       873       430       113       1,416  
Casablanca
    388       27       415       12             427  
Leyda
          130       130                   130  
Maipo
    945       59       1,004       2             1,006  
Cachapoal
    800       476       1,276       539       71       1,886  
Colchagua
    1,323       273       1,596       67             1,663  
Curicó
    505       237       742       77             819  
Maule
    1,757       446       2,203       193             2,396  
Total Chile
    6,267       1,973       8,239       1,319       185       9,744  
Argentina
                                               
Mendoza
    780       281       1,061       151             1,212  
Total Holding
    7,047       2,254       9,300       1,470       185       10,956  

The total vines planted include certain long-term leases that the Company has in Valle de Casablanca, del Maipo, and Colchagua.

The total agricultural area does not include the Company’s land which are not usable for plantations as hills, roads, etc.

 
F-72

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
NOTE 16. NON-FINANCIAL ASSETS MAINTAINED FOR SALE
 
These assets were classified as maintained for sale in December, 2010. As per Company’s regulations this required the previous approval of the related managers responsible of the areas involved with these assets. This decision was mainly based on the need to replace these assets for others with higher productivity.

The sale of these assets is expected to be completed during the first quarter of 2011. As reported in Note 2.7, these assets have been recorded at the lowest value between the book value and the estimated sale value.

As of December 31, 2010 assets maintained for sale are as follows:

Non-financial assets maintained for sale
 
As of December 31, 2010
   
As of December 31, 2009
   
As of January 1,2009
 
 
 
Th$
   
Th$
   
Th$
 
Plant and Equipment
    82,447              
Fixed facilities and accessories
    53              
Total
    82,500              
 
 
F-73

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
NOTE 17. FINANCIAL INSTRUMENTS
 
17.1
Category of financial instruments by nature
 
a)
Fair values, based on categories of financial instruments, compared against the current and non-current book value included in the consolidated statements of financial position as of December 31, 2010
 
Classification
 
Group
 
Type
 
At amortized cost Th$
 
At fair value Th$
 
 
 
 
 
 
Book value
 
Fair value
 
Book value
 
 
Cash and cash equivalent
 
Balances in banks
    6,242,999     6,242,999      
Financial assets
     
Short-term deposits
    10,514,550     10,514,550      
   
Trade receivables and other accounts receivable
 
Trade receivables, gross
    108,358,712     108,358,712      
 
 
Accounts receivable from related companies
 
Currents
    255,484     255,484      
       
Non-currents
             
   
Financial assets available for sale
 
Current shares
            1,202,725  
       
Non-current shares
             
Other financial assets
 
Financial assets at fair value with changes in income
 
Current derivatives
            166,106  
   
 
 
Non-current derivatives
             
   
Hedging assets
 
Current derivatives
            9,353,064  
       
Non-current derivatives
            5,765,933  
 
 
Bank loans
 
Currents
    24,261,847     23,923,641      
       
Non-currents
    12,261,171     12,310,476      
   
Obligations with the public
 
Currents
    2,841,237     2,910,494      
       
Non-currents
    36,600,644     37,492,801      
Other financial liabilities
 
Other loans
 
Currents
    227,306     191,594      
       
Non-currents
    268,245     226,100      
   
Financial liabilities at fair value with changes in income
 
Current derivatives
            178,384  
       
Non-current derivatives
             
   
Hedging liabilities
 
Current derivatives
            3,223,440  
       
Non-current derivatives
            829,194  
 
 
Trade accounts and other accounts payable
 
Current trading creditors
    44,208,076     44,208,076      
       
Other current accounts payable
    12,467,267     12,467,267      
Financial liabilities
     
Non-current trading creditors
    2,137,049     2,137,049      
   
Accounts payable to related entities
 
Currents
    2,876,996     2,876,996      
       
Non-currents
    1,452,471     1,452,471      

 
F-74

 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009

b)
Fair values, based on categories of financial instruments, compared against the current and non-current book value included in the consolidated statements of financial position as of December 31, 2009
 
Classification
 
Group
 
Type
 
At amortized cost Th$
 
At fair value Th$
 
 
 
 
 
 
Book value
 
Fair value
 
Book value
 
 
Cash and cash equivalent
 
Balances in banks
    6,997,300     6,997,300      
Financial assets
     
Short-term deposits
             
   
Trade receivables and other accounts receivable
 
Trade receivables, gross
    102,981,228     102,981,228      
 
 
Accounts receivable from related companies
 
Currents
    220,820     220,820      
       
Non-currents
             
Other financial assets
 
Financial assets available for sale
 
Current shares
            529,587  
       
Non-current shares
             
   
Hedging assets
 
Current derivatives
            10,373,496  
       
Non-current derivatives
            3,943,612  
 
 
Bank loans
 
Currents
    26,490,158     26,486,808      
       
Non-currents
    23,352,311     23,187,650      
   
Obligations with the public
 
Currents
    7,906,714     7,893,990      
Other financial liabilities
     
Non-currents
    38,189,958     37,983,263      
   
Other loans
 
Currents
    224,237     321,649      
       
Non-currents
    554,665     589,305      
   
Notes payable
 
Currents
    688,886     688,886        
       
Non-currents
                   
 
 
Trade accounts payable and other accounts payable
 
Current trading creditors
            1,581,054  
       
Other current accounts payable
            675,460  
Financial liabilities
     
Non-current trading creditors
    38,620,398     38,620,398      
   
Accounts payable to related entities
 
Currents
    17,037,480     17,037,480      
       
Non-currents
    2,211,541     2,211,541      
 
 
F-75

 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
17.2
Derivative instruments
 
 
In conformity with the risk management policy, Viña Concha y Toro contracts exchange rate derivatives and interest rate derivatives, which are classified as follows:
     
 
-
Cash Flow hedges
 
-
Net investment hedges
 
-
Non-hedge derivatives (Those derivatives which do not qualify under the hedging accounting)
     
 
a)
Assets and Liabilities by hedging derivative instrument
     
 
Financial derivatives qualifying as hedged instruments were recognized in the Statement of Financial Position in Assets and Liabilities as of December 31, 2010 and December 31, 2009 according to the following detail:

Assets and liabilities for hedging derivative instruments       As of 12-31-2010   As of 12-31-2009   As of 1-1-2009  
     
Asset
 
Liability
 
Asset
 
Liability
 
Asset
 
Liability
 
 
Instrument
 
Current
 
Non- current
 
Current
 
Non- current
 
Current
 
Non- current
 
Current
 
Non- current
 
 Current
 
Non-current
 
 Current
 
Non- current
 
   
Th$
 
Th$
 
Th$
 
Th$
 
Th$
 
Th$
 
Th$
 
Th$
 
Th$
 
Th$
 
Th$
 
Th$
 
                                                       
Type of interest hedging:
            273,142     98,805     64,799             102,723                      
Cash flow hedging
 
Swap
        273,142     98,805     64,799             102,723                      
Exchange rate hedging:
        9,353,064     5,492,790     3,124,636     764,395     10,373,496     3,943,612     1,478,331     675,460                  
Cash flow hedging
 
Swap
    88,888         546,183         83,572         96,126     603,318                  
Cash flow hedging
 
Forward
    9,005,021     5,492,790     2,541,967     764,395     10,164,420     3,943,612     1,286,441     72,141                  
Net investment hedging
 
Forward
    259,155         36,485         125,504         95,764                      
Total
        9,353,064     5,765,933     3,223,440     829,194     10,373,496     3,943,612     1,581,054     675,460                  

 
F-76

 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009

 
b)
Assets and Liabilities for derivative instruments at fair value with changes in income (Non-hedging)
     
 
Derivative operations which are recorded at fair value with changes in income were recognized in the Statement of Financial Position in Assets and Liabilities as of December 31, 2010 and December 31, 2009 according to the following detail:

Assets and liabilities for derivative instruments at fair value with changes in income      
As of 12-31-2010
 
As of 12-31-2009
 
As of 1-1-2009
 
      Asset   Liability   Asset   Liability   Asset   Liability  
 
 
 
Current
 
Non- current
 
Current
 
Non- current
 
Current
 
Non- current
 
Current
 
Non- current
 
Current
 
Non- current
 
Current
 
Non- current
 
 
Instrument
 
Th$
 
Th$
 
Th$
 
Th$
 
Th$
 
Th$
 
Th$
 
Th$
 
Th$
 
Th$
 
Th$
 
Th$
 
                                                       
Non-hedging derivative instruments
        166,106         178,384                         4,651,324         2,679,649      
Derivative instruments
 
Options
    348         178,059                                      
Derivative instruments
 
Forward
    165,758         325                         1,930,562         1,317,844      
Derivative instruments
 
Swap
                                              2,720,762           1,361,805        
Total
        166,106         178,384                         4,651,324         2,679,649      

 
F-77

 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009

 
c)
Other information on derivative instruments
     
 
A detail of financial derivatives contracted as of December 31, 2010 and 2009, its fair value and its breakdown by maturity of contractual values is detailed as follows:
 
As of December 31, 2010
 
              Contractual values  
        Fair value    
Year 2011
   
Year 2012
   
Year 2013
   
Subsequent
   
Total
 
Detail by maturity
 
Instrument
 
Th$
   
Th$
   
Th$
   
Th$
   
Th$
   
Th$
 
Type of interest hedging:
 
 
    109,539       280,435       282,740       14,319,967             14,883,143  
Cash flow hedging
 
Swap
    109,539       280,435       282,740       14,319,967             14,883,143  
Exchange rate hedging:
 
 
    10,956,824       118,755,570       18,845,652       17,688,125             155,289,347  
Cash flow hedging
 
Swap
    (457,296 )     46,540,665                         46,540,665  
Cash flow hedging
 
Forward
    11,191,449       67,174,104       18,845,652       17,688,125             103,707,881  
Net investment hedging
 
Forward
    222,670       5,040,801                         5,040,801  
Non-hedging derivatives
 
 
    (12,278 )     12,280,215                         12,280,215  
 
 
 
                                               
Total
 
 
    11,054,085       131,316,221       19,128,392       32,008,093             182,452,705  


 
As of December 31, 2009
 
              Contractual values
Detail by maturity       Fair value    
Year 2010
   
Year 2011
   
Year 2012
   
Subsequent
   
Total
 
Instrument
 
Th$
   
Th$
   
Th$
   
Th$
   
Th$
   
Th$
Type of interest hedging:
 
 
    (102,723 )     4,633,855                         4,633,855  
Cash flow hedging
 
Swap
    (102,723 )     4,633,855                         4,633,855  
Exchange rate hedging:
 
 
    12,163,317       107,930,071       62,180,153       13,223,997       6,372,552       189,706,774  
Cash flow hedging
 
Swap
    (615,872 )     8,049,992       41,446,165                   49,496,157  
Cash flow hedging
 
Forward
    12,749,450       95,195,112       20,733,988       13,223,997       6,372,552       135,525,649  
Net investment hedging
 
Forward
    29,740       4,684,967                         4,684,967  
Non-hedging derivatives
 
 
                                   
 
 
 
                                               
Total
 
 
    12,060,594       112,563,926       62,180,153       13,223,997       6,372,552       194,340,628  
 
 
F-78

 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
As of January 1, 2009
              Contractual values  
Detail by maturity
 
 
 
Fair value
   
Year 2009
   
Year 2010
   
Year 2011
   
Subsequent
   
Total
 
Instrument
 
Th$
   
Th$
   
Th$
   
Th$
   
Th$
   
Th$
Type of interest hedging:
 
 
                                   
Cash flow hedging
 
Swap
                                   
Exchange rate hedging:
 
 
                                   
Cash flow hedging
 
Swap
                                   
Cash flow hedging
 
Forward
                                   
Net investment hedging
 
Forward
                                   
Non-hedging derivatives
 
 
    1,971,675       58,351,259                         58,351,259  
 
 
 
                                               
TOTAL
 
 
    1,971,675       58,351,259                         58,351,259  
 
 
d)
Cash flow transfers
     
  A detail of cash flow transfers as of December 31, 2010 and 2009 is presented as follows:
 
Balance movements December 31, 2009 to December 31, 2010 Cash flow hedging
 
As of December 31, 2010
   
As of December 31, 2009
 
                                   
 
Forward in Th$
   
Swap in Th$
   
Total in Th$
   
In Th$
   
Swap in Th$
   
Total in Th$
 
Beginning balance December 31
    12,779,190       (718,595 )     12,060,594                    
Change in value of beginning balance
    4,020,548       673,817       4,694,365                    
Valuation of new contracts
    7,171,341       (425,493 )     6,745,848       16,948,067       (570,676 )     16,377,391  
Transfer to income during period
    (12,779,630 )     122,515       (12,657,115 )     (4,168,877 )     (147,919 )     (4,316,797 )
Ending balance
December 31
    11,191,449       (347,757 )     10,843,692       12,779,190       (718,595 )     12,060,594  

 
F-79

 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
17.3
Fair value hierarchy
 
Financial instruments recognized at fair value in the statement of financial position are classified hierarchically as per the following criterion:
 
Level 1: Fair value obtained through direct reference to prices quoted, with no adjustment.
 
Level 2: Fair value obtained through the use of valuation models accepted in the market and based on prices, other than those indicated in Level 1, which are observable directly or indirectly at the measurement date (Adjusted prices)
 
Level 3: Fair value obtained through models internally developed or methodologies that use information which is not observable or a non liquid
 
The structure to obtain the fair value of financial instruments recorded at fair value in the statement of financial position is detailed as follows:

  As of December 31, 2010  
Financial instruments
 
12-31-2010
   
Level 1
   
Level 2
   
Level 3
 
measured at fair value  
Th$
   
Th$
   
Th$
   
Th$
 
                         
Financial assets
                       
Cash flow hedging derivatives
    14,859,842             14,859,842        
Net investment hedging derivatives
    259,155             259,155        
Derivatives not designed accountable as hedging
    166,106             166,106        
Financial assets available for sale, long-term
    1,202,725       1,202,725              
Total Financial assets
    16,487,827       1,202,725       15,285,102        
                                 
Financial liabilities
                               
Cash flow hedging derivatives
    4,016,149             4,016,149        
Net investment hedging derivatives
    36,485             36,485        
Derivatives not designed accountable as hedging
    178,384             178,384        
Total Financial liabilities
    4,231,018             4,231,018        

   
As of December 31, 2009
 
Financial instruments
  12-31-2009    
Level 1
   
Level 2
   
Level 3
 
measured at fair value  
Th$
   
Th$
   
Th$
   
Th$
 
                           
Financial assets
                         
Cash flow hedging derivatives
    14,191,604             14,191,604        
Net investment hedging derivatives
    125,504             125,504        
Financial assets available for sale, long-term
    529,587       529,587              
Total Financial assets
    14,846,695       529,587       14,317,108        
                                 
Financial liabilities
                               
Cash flow hedging derivatives
    2,160,750             2,160,750        
Net investment hedging derivatives
    95,764             95,764        
Total
    2,256,513             2,256,513        

 
F-80

 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
NOTE 18. FINANCIAL LIABILITIES
 
As of December 31, 2010, December 31, 2009 and January 1, 2009, the Company’s financial liabilities are detailed as follows:
 
   
Current
 
Non-current
 
Non- guaranteed
  12-31-2010    12-31-2009    01-01-2009    12-31-2010    12-31-2009    01-01-2009  
Loans from financial entities
    24,261,847     26,490,158     70,321,495     12,261,171     23,352,311     26,968,465  
Obligations with the employees (*)
    2,841,237     7,906,714     1,611,528     36,600,644     38,189,958     41,643,224  
Financial lease
    227,306     224,237     456,801     268,245     554,665     1,134,521  
Notes payable
        688,886                  
Derivatives
    3,401,824     1,581,054     2,679,649     829,194     675,460      
Total
    30,732,214     36,891,049     75,069,473     49,959,254     62,772,393     69,746,210  
 
(*)
Valued at amortized cost except for obligations with the employees which are valued through the effective rate method.
 
 
F-81

 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
 
a)
Loans from financial entities (non-derivative), current as of December 31, 2010.
 
                                           
Maturities
     
Debtor entity ID No.
 
Debtor entity
 
Country of the debtor company
 
ID No. of creditor entity
 
Name of the creditor entity
 
Country of creditor company
 
Type of currency or adjustment unit
 
Type of amortization
 
Effective rate
   
Nominal rate
   
 
Up to 90 days
Th$
 
More than 90 days to 1 year
Th$
 
Total
Th$
 
90.227.000-0  
Viña Concha y Toro S.A.
 
Chile
  97004000-5  
Banco de Chile
 
Chile
 
US$ Dollar
 
At maturity
  1.45   1.45      18,554,072   18,554,072  
90.227.000-0  
Viña Concha y Toro S.A.
 
Chile
  97030000-7  
Banco del estado de Chile
 
Chile
 
US$ Dollar
 
At maturity
  1.82 %   1.82 %     14,752   14,752  
86.326.300-K  
VIÑA CONO SUR S.A.
 
Chile
  97004000-5  
Banco de Chile
 
Chile
 
Pound sterling
 
At maturity
  2.37 %   2.37 %   1,277,135     1,277,135  
0-E  
TRIVENTO B.Y VIÑEDOS
 
Argentina
  0-E  
Banco Frances
 
Argentina
 
Argentinean pesos
 
At maturity
  13.79 %   13.79 %   502,606   78,473   581,079  
0-E  
TRIVENTO B.Y VIÑEDOS
 
Argentina
  0-E  
Banco Frances
 
Argentina
 
US$ Dollar
 
At maturity
  1.20 %   1.20 %   103   280,806   280,909  
0-E  
TRIVENTO B.Y VIÑEDOS
 
Argentina
  0-E  
Banco Nacion
 
Argentina
 
US$ Dollar
 
At maturity
  2.95 %   2.95 %   25,721     25,721  
0-E  
TRIVENTO B.Y VIÑEDOS
 
Argentina
  0-E  
Banco Nacion
 
Argentina
 
Argentinean pesos
 
At maturity
  12.98 %   12.98 %   20,267   411,981   432,247  
0-E  
TRIVENTO B.Y VIÑEDOS
 
Argentina
  0-E  
Banco Santander
 
Argentina
 
Argentinean pesos
 
At maturity
  13.00 %   13.00 %   5,209   470,835   476,044  
0-E  
TRIVENTO B.Y VIÑEDOS
 
Argentina
  0-E  
Banco Credicoop
 
Argentina
 
Argentinean pesos
 
At maturity
  12.25 %   12.25 %   9,786     9,786  
0-E  
TRIVENTO B.Y VIÑEDOS
 
Argentina
  0-E  
Banco Standard
 
Argentina
 
Argentinean pesos
 
At maturity
  12.90 %   12.90 %   1,801     1,801  
0-E  
TRIVENTO B.Y VIÑEDOS
 
Argentina
  0-E  
Banco Regional
 
Argentina
 
Argentinean pesos
 
At maturity
  12.00 %   12.00 %   917   353,126   354,043  
0-E  
TRIVENTO B.Y VIÑEDOS
 
Argentina
  76645030-K  
Banco Itaú
 
Argentina
 
US$ Dollar
 
At maturity
  2.52 %   2.52 %   8,465   702,015   710,480  
0-E  
TRIVENTO B.Y VIÑEDOS
 
Argentina
  0-E  
Mendoza Fiduciaria
 
Argentina
 
Argentinean pesos
 
At maturity
  9.43 %   9.43 %   124,237     124,237  
0-E  
VCT BRASIL IMP.Y EXP.
 
Brazil
  97008000-7  
Banco CitibanK
 
Brazil
 
Real
 
At maturity
  13.30 %   13.30 %     1,419,541   1,419,541  
Balances to date
    1,976,246   22,285,600   24,261,847  
 
 
F-82

 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009

 
b)
Analysis of maturities for financial liabilities (non-derivatives) non-current as of December 31, 2010:

                                         
Maturities
     
Debtor entity ID No.
 
Debtor entity
Debtor company country
 
ID No. creditor entity
 
Creditor entity
 
Creditor company country
 
Type of currency or adjustment unit
 
Type of amortization
 
Effective rate
   
Nominalrate
   
More than 1 year up to 3 years
Th$
 
More than 3 years to 5 years
Th$
 
More than 5 years
Th$
 
Total
Th$
 
0-E  
TRIVENTO B.Y VIÑEDOS
Argentina
  0-E  
Banco Nacion
 
Argentina
 
US $
 
At maturity
  2.95    2.95     2,340,050           2,340,050  
0-E  
TRIVENTO B.Y VIÑEDOS
Argentina
  0-E  
Banco Nacion
 
Argentina
 
Arg.$
 
At maturity
  12.50 %     12.50 %     1,765,631           1,765,631  
0-E  
TRIVENTO B.Y VIÑEDOS
Argentina
  0-E  
Banco Credicoop
 
Argentina
 
Arg.$
 
At maturity
  12.25 %     12.25 %     1,212,400           1,212,400  
0-E  
TRIVENTO B.Y VIÑEDOS
Argentina
  0-E  
Banco Frances
 
Argentina
 
Arg.$
 
At maturity
  14.40 %     14.40 %     156,945           156,945  
90.227.000-0  
Viña Concha y Toro S.A.
Chile
  97030000-7  
Banco Estado de Chile
 
Chile
 
US $
 
At maturity
  1.82 %     1.82 %     6,786,145           6,786,145  
Balances to date
      12,261,171               12,261,171  
 
 
F-83

 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
 
c)
Loans from financial entities (non-derivatives) current as of December 31, 2009:
 
                                           
Maturities
     
Debtor entity ID No.
 
Debtor entity
 
Debtor company country
 
Credit entity ID No.
 
Creditor entity
 
Creditor company country
 
Type of currency or adjustment unit
 
Type of amortization
 
Effective rate
   
Nominal rate
   
Up to 90 days
Th$
 
More than 90 days to 1 year
Th$
 
Total
Th$
 
90.227.000-0  
Viña Concha y Toro S.A.
 
Chile
  97030000-7  
Banco Estado de Chile
 
Chile
 
US$ Dollar
 
At maturity
   1.53 %    1.53 %         1,958,457     1,958,457  
90.227.000-0  
Viña Concha y Toro S.A.
 
Chile
  97030000-7  
Banco Estado de Chile
 
Chile
 
Chilean pesos
 
At maturity
  1.95 %   1.95 %         8,809,308     8,809,308  
86.326.300-K  
VIÑA CONO SUR S.A.
 
Chile
  97004000-5  
Banco de Chile
 
Chile
 
Pound sterling
 
At maturity
  2.37 %   2.37 %         1,150     1,150  
90.227.000-0  
Viña Concha y Toro S.A.
 
Chile
  97030000-7  
Banco de Chile
 
Chile
 
US$ Dollar
 
At maturity
  1.79 %   1.79 %     4,069,778     1,122,494     5,192,272  
86.326.300-K  
VIÑA CONO SUR S.A.
 
Chile
  97004000-5  
Banco de Chile
 
Chile
 
US$ Dollar
 
At maturity
  1.93 %   1.93 %         2,034,174     2,034,174  
90.227.000-0  
Viña Concha y Toro S.A.
 
Chile
  97030000-7  
Banco de Chile
 
Chile
 
Euro
 
At maturity
  0.00 %   0.00 %              
0-E  
TRIVENTO B.Y VIÑEDOS
 
Argentina
  97039000-6  
Banco Santander
 
Chile
 
Argentinean pesos
 
At maturity
  15.50 %   15.50 %     743,208         743,208  
90.227.000-0  
Viña Concha y Toro S.A.
 
Chile
  97039000-6  
Banco Santander
 
Chile
 
US$ Dollar
 
At maturity
  1.75 %   1.75 %         372     372  
0-E  
TRIVENTO B.Y VIÑEDOS
 
Argentina
  97008000-7  
Banco CitiBank
 
Chile
 
Argentinean pesos
 
At maturity
  11.00 %   11.00 %         1,391,374     1,391,374  
0-E  
TRIVENTO B.Y VIÑEDOS
 
Argentina
  97951000-4  
Banco Itaú
 
Argentina
 
US$ Dollar
 
At maturity
  2.16 %   2.16 %         2,590,226     2,590,226  
0-E  
TRIVENTO B.Y VIÑEDOS
 
Argentina
  0-E  
Banco Francés
 
Argentina
 
Argentinean pesos
 
At maturity
  16.00 %   16.00 %         488,402     488.402  
0-E  
TRIVENTO B.Y VIÑEDOS
 
Argentina
  0-E  
Banco Nación
 
Argentina
 
US$ Dollar
 
At maturity
  5.90 %   5.90 %     2,654,235         2,654,235  
0-E  
TRIVENTO B.Y VIÑEDOS
 
Argentina
  0-E  
Banco Nación
 
Argentina
 
Argentinean pesos
 
At maturity
  15.28 %   15.28 %         471,526     471.526  
0-E  
VCT BRASIL IMP.Y EXP.
 
Brazil
  97951000-4  
HSBC Banco
 
Chile
 
US$ Dollar
 
At maturity
  2.35 %   2.35 %         155,454     155,454  
Balances to date
      7,467,221     19,022,938     26,490,158  

 
F-84

 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
 
d)
Analysis of maturities for financial liabilities (non-derivative) non-current as of December 31, 2009
 
                                           
Maturities
     
Debtor entity ID No.
 
Debtor entity
 
Debtor company country
 
Credit entity ID No.
 
Creditor entity
 
Creditor company country
 
Type of currency or adjustment unit
 
Type of amortization
 
Effective rate
   
Nominal rate
   
More than 1 year to 3 years
Th$
 
More than 3 years to 5 years
Th$
 
More than 5 years
Th$
 
Total
Th$
 
86.326.300-K  
VIÑA CONO SUR S.A.
 
Chile
  97004000-5  
Banco de Chile
 
Chile
 
Pound sterling
 
At maturity
  2.37   2.37     2,891,440             2,891,440  
90.227.000-0  
Viña Concha y Toro S.A.
 
Chile
  97030000-7  
Banco de Chile
 
Chile
 
US$ Dollar
 
At maturity
  1.85 %   1.85 %     9,837,740     1,825,560         11,663,300  
90.227.000-0  
Viña Concha y Toro S.A.
 
Chile
  97030000-7  
Banco de Chile
 
Chile
 
Euro
 
At maturity
  2.22 %   2.22 %     726,820             726,820  
90.227.000-0  
Viña Concha y Toro S.A.
 
Chile
  97039000-6  
Banco Santander
 
Chile
 
US$ Dollar
 
At maturity
  1.81 %   1.81 %     7,657,210             7,657,210  
0-E  
TRIVENTO B.Y VIÑEDOS
 
Argentina
  0-E  
Banco Francés
 
Argentina
 
Argentinean pesos
 
At maturity
  16.00 %   16.00 %     413,541             413,541  
Balances to date
                                            21,526,751     1,825,560         23,352,311  

 
F-85

 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
 
e)
Loans from Financial Entities (non-derivative) current as of January 1, 2009:
 
                                           
Maturities
     
        Country           Country    Type of                       More than      
       
of
  Creditor      
of
 
currency or
                  Up to  
90 days
     
    Debtor  
debtor
 
entity
  Creditor  
creditor
 
adjustment
 
Type of
 
Effective
   
Nominal
   
 90 days
 
to 1 year
 
Total
 
Debtor entity ID
 
entity
 
company
 
ID
 
 entity
 
entity
 
 unit
 
amortization
 
rate
   
rate
   
Th$
 
Th$
 
Th$
 
90.227.000-0
 
Viña Concha y Toro S.A.
 
Chile
 
97.004.005-5
 
Banco de Chile
 
Chile
 
Chilean pesos
 
At maturity
  7.65 %   7.65 %   71,917   2,342,099   2,414,016  
90.227.000-0
 
Viña Concha y Toro S.A.
 
Chile
 
97.004.005-5
 
Banco de Chile
 
Chile
 
Euro
 
At maturity
  5.81 %   5.81 %     666,281   666,281  
86.326.300-K
 
VIÑA CONO SUR S.A.
 
Chile
 
97.004.005-5
 
Banco de Chile
 
Chile
 
Euro
 
At maturity
  6.22 %   6.22 %     1,472,316   1,472,316  
90.227.000-0
 
Viña Concha y Toro S.A.
 
Chile
 
97.004.005-5
 
Banco de Chile
 
Chile
 
UF
 
At maturity
  3.08 %   3.08 %   119,537   4,890,199   5,009,736  
90.227.000-0
 
Viña Concha y Toro S.A.
 
Chile
 
97.004.005-5
 
Banco de Chile
 
Chile
 
US$ Dollar
 
At maturity
  4.04 %   4.04 %   96,516   5,844,419   5,940,935  
90.227.000-0
 
Viña Concha y Toro S.A.
 
Chile
 
97.039.000-6
 
Banco Santander
 
Chile
 
Chilean pesos
 
At maturity
  5.22 %   5.22 %   2,294,443   249,420   2,543,863  
90.227.000-0
 
Viña Concha y Toro S.A.
 
Chile
 
97.039.000-6
 
Banco Santander
 
Chile
 
US$ Dollar
 
At maturity
  4.34 %   4.34 %     10,348,820   10,348,820  
90.227.000-0
 
Viña Concha y Toro S.A.
 
Chile
 
97.032.000-8
 
Banco BBVA
 
Chile
 
Euro
 
At maturity
  5.81 %   5.81 %   265,444   67,213   332,657  
90.227.000-0
 
Viña Concha y Toro S.A.
 
Chile
 
97.032.000-8
 
Banco BBVA
 
Chile
 
Chilean pesos
 
At maturity
  9.51 %   9.51 %     4,101,669   4,101,669  
90.227.000-0
 
Viña Concha y Toro S.A.
 
Chile
 
97.023.000-9
 
Banco Corpbanca
 
Chile
 
Chilean pesos
 
At maturity
  7.43 %   7.43 %     7,873,966   7,873,966  
86.326.300-K
 
VIÑA CONO SUR S.A.
 
Chile
 
97.023.000-9
 
Banco Corpbanca
 
Chile
 
Chilean pesos
 
At maturity
  10.38 %   10.38 %     1,829,270   1,829,270  
90.227.000-0
 
Viña Concha y Toro S.A.
 
Chile
 
97.080.000-K
 
Banco BICE
 
Chile
 
Chilean pesos
 
At maturity
  7.92 %   7.92 %     3,448,104   3,448,104  
90.227.000-0
 
Viña Concha y Toro S.A.
 
Chile
 
97.951.000-4
 
Banco Itau
 
Chile
 
Chilean pesos
 
At maturity
  7.80 %   7.80 %     3,144,950   3,144,950  
90.227.000-0
 
Viña Concha y Toro S.A.
 
Chile
 
97.951.000-4
 
Banco Itau
 
Chile
 
UF
 
At maturity
  2.59 %   2.59 %     3,420,980   3,420,980  
0-E
 
TRIVENTO B.Y VIÑEDOS
 
Argentina
 
0-E
 
Banco Citibank Argentina
 
Argentina
 
Argentinean peso
 
At maturity
  11.00 %   11.00 %     1,938,078   1,938,078  
0-E
 
TRIVENTO B.Y VIÑEDOS
 
Argentina
 
0-E
 
Banco Río de la Plata
 
Argentina
 
Argentinean peso
 
At maturity
  28.41 %   28.41 %   429,417     429,417  
0-E
 
TRIVENTO B.Y VIÑEDOS
 
Argentina
 
0-E
 
Banco Francés
 
Argentina
 
Argentinean peso
 
At maturity
  16.00 %   16.00 %   886,073   150,860   1,036,933  
0-E
 
TRIVENTO B.Y VIÑEDOS
 
Argentina
 
0-E
 
Banco Francés
 
Argentina
 
US$ Dollar
 
At maturity
  8.75 %   8.75 %     749,726   749,726  
0-E
 
TRIVENTO B.Y VIÑEDOS
 
Argentina
 
0-E
 
Banco Regional
 
Argentina
 
Argentinean peso
 
At maturity
  28.41 %   28.41 %   1,094,383     1,094,383  
0-E
 
TRIVENTO B.Y VIÑEDOS
 
Argentina
 
0-E
 
Banco Nación
 
Argentina
 
US$ Dollar
 
At maturity
  5.80 %   5.80 %   6,440,508   1,399,706   7,840,214  
0-E
 
TRIVENTO B.Y VIÑEDOS
 
Argentina
 
0-E
 
Banco Nación
 
Argentina
 
Argentinean peso
 
At maturity
  28.41 %   28.41 %   265,134     265,134  
0-E
 
TRIVENTO B.Y VIÑEDOS
 
Argentina
 
0-E
 
BNL Hezagon
 
Argentina
 
Argentinean peso
 
At maturity
  28.41 %   28.41 %   48,073     48,073  
0-E
 
TRIVENTO B.Y VIÑEDOS
 
Argentina
 
0-E
 
Standard Banco
 
Argentina
 
US$ Dollar
 
At maturity
  6.90 %   6.90 %     280,894   280,894  
0-E
 
TRIVENTO B.Y VIÑEDOS
 
Argentina
 
0-E
 
Standard Banco
 
Argentina
 
Argentinean peso
 
At maturity
  28.41 %   28.41 %   89,325     89,325  
0-E
 
TRIVENTO B.Y VIÑEDOS
 
Argentina
 
0-E
 
Banco Credicoop
 
Argentina
 
US$ Dollar
 
At maturity
  6.07 %   6.07 %     3,873,421   3,873,421  
0-E
 
TRIVENTO B.Y VIÑEDOS
 
Argentina
 
0-E
 
Banco Credicoop
 
Argentina
 
Argentinean peso
 
At maturity
  28.41 %   28.41 %   128,334     128,334  
Balances to date
                                  12,229,104   58,092,391   70,321,495  

 
F-86

 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
 
f)
Analysis of maturities for financial liabilities (non-derivative) non-current as of January 1, 2009
 
                                           
Maturities
     
Debtor entity ID
 
Debtor entity
 
Debtor company country
 
Creditor entity ID
 
Creditor entity
 
Country of creditor entity
 
Type of currency or adjustment unit
 
Type of amortization
 
Effective rate
   
Nominal rate
   
More than 1 up to 2 years
Th$
 
More than 3 up to 5 years
Th$
 
More than 5 years
Th$
 
Total
Th$
 
                                                           
90.227.000-0  
Viña Concha y Toro S.A.
 
Chile
  97.004.005-5  
Banco de Chile
 
Chile
 
UF
 
At maturity
  4.85 %   4.85 %   7,508,400       7,508,400  
90.227.000-0  
Viña Concha y Toro S.A.
 
Chile
  97.004.005-5  
Banco de Chile
 
Chile
 
US$
 
At maturity
  4.36 %   4.36 %   1,145,610   4,582,440     5,728,050  
90.227.000-0  
Viña Concha y Toro S.A.
 
Chile
  97.039.000-6  
Banco Santander
 
Chile
 
US$
 
At maturity
  3.76 %   3.76 %   9,610,395       9,610,395  
0-E  
TRIVENTO B.Y VIÑEDOS
 
Argentina
  0-E  
Banco Itau
 
Argentina
 
US$
 
At maturity
  5.57 %   5.57 %   982,070       982,070  
0-E  
TRIVENTO B.Y VIÑEDOS
 
Argentina
  0-E  
Banco CitiBanco Argentina
 
Argentina
 
Argentinean pesos
 
At maturity
  11.00 %   11.00 %   1,904,619       1,904,619  
0-E  
TRIVENTO B.Y VIÑEDOS
 
Argentina
  0-E  
Banco Frances
 
Argentina
 
Argentinean pesos
 
At maturity
  15.68 %   15.68 %   1,234,931       1,234,931  
Balances to date
                                      22,386,025   4,582,440     26,968,465  
 
 
F-87

 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
NOTE 19. OBLIGATIONS WITH THE PUBLIC
 
Obligations with the public as of December 31, 2010, December 31, 2009 and January 1, 2009 are detailed as follows:

 
a)
Obligations for Current Bonds as of December 31, 2010
 
                                               
Maturities
Debtor entity ID
 
Debtor entity
 
Debtor company country
 
Creditor entity ID
 
Creditor entity
 
Country of creditor company
 
Type of currency or adjustment unit
 
Type of amortization
 
Effective rate
   
Nominal rate
   
Up to 90 days Th$
 
More than 90 days up to one year Th$
 
Total Th$
 
90.227.000-0  
Viña Concha y Toro S.A.
 
Chile
  97.036.000-k  
Banco Santander Chile
 
Chile
 
UF
 
At maturity
  4.09 %   3.90 %   1,579,146   1,262,091   2,841,237  
Total
                                          1,579,146   1,262,091   2,841,237  
 
 
b)
Obligations for Non-current Bonds as of December 31, 2010

                                           
Maturities
Debtor entity ID
 
Debtor entity
 
Debtor company country
 
creditor entity ID
 
Creditor entity
 
country of creditor company
 
type of currency or adj. unit
 
type of Amortization
 
effective rate
   
Nominal rate
   
More than 1 up to 3 years
Th$
 
More than 3 up to 5 years
Th$
 
More than 5
Th$
 
Total
Th$
 
90.227.000-0  
Viña Concha y Toro S.A.
 
Chile
  97,036,600-k  
Banco Santander Chile
 
Chile
 
UF
 
Maturity
  4,09 %   3,90 %   5,048,365   5,048,365   26,503,915   36,600,644  
                                                           
Total
                                          5,048,365   5,048,365   26,503,915   36,600,644  
 
 
F-88

 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
Obligations for current promissory notes as of December 31, 2009
 
                                              Maturities
Debtor entity ID
 
Debtor entity
 
Country of debtor company
 
Creditor entity ID
 
Creditor entity
 
Country of creditor company
 
Type of currency or adj. unit
 
Type of amortization
 
Effective rate
   
Nominal rate
   
Up to 90 days Th$
 
More than 90 days to 1 year
Th$
 
Total
Th$
 
90,227,000-0  
Viña Concha y Toro S.A.
 
Chile
  97,004,000-5  
Banco de Chile
 
Chile
 
Non-adjustable $
 
At maturity
  3.47 %   3.24 %     5,113,400   5,113,400  
Total
 
 
 
 
     
 
 
 
 
 
 
 
                5,113,400   5,113,400  
 
 
c)
Obligations for current bonds as of December 31, 2009
 
                                           
Maturities
Debtor entity ID
 
Debtor entity
 
Country of debtor company
 
Creditor entity ID
 
Creditor entity
 
Country of creditor company
 
Type of currency or adj. unit
 
Type of amortization
 
Effective rate
   
Nominal
rate
   
Up to 90 days
M$
 
More than 90 days to 1 year
M$
 
Total
M$
 
90,227,000-0  
Viña Concha y Toro S.A.
 
Chile
  97,036,000-k  
Banco Santander Chile
 
Chile
 
UF
 
At maturity
  4.09 %   3.90 %   2,793,314     2,793,314  
Total
                                          2,793,314     2,793,314  
 
 
d)
Obligations for Non-Current bonds as of December 31, 2009

                                            Maturities
Debtor entity ID
 
Debtor entity
 
Country of debtor company
 
Creditor entity ID
 
Creditor entity
 
Country of creditor company
 
Type of currency or adj. unit
 
Type of amortization
 
Effective rate
   
Nominal rate
   
Years, more than 1 up to 3
Th$
 
More than 3 up to 5 years
Th$
 
More than 5
Th$
 
Total
Th$
 
90,.227,000-0  
Viña Concha y Toro S.A.
 
Chile
  97,036,000-k  
Banco Santander Chile
 
Chile
 
UF
 
At maturity
  4.09 %   3.90 %   4,927,736   4,927,736   28,334,486   38,189,958  
Total
                                          4,927,736   4,927,736   28,334,486   38,189,958  

 
F-89

 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
 
e)
Obligations for current bonds as of January 1, 2009

                                           
Maturities
Debtor entity ID
 
Debtor entity
 
Country of debtor company
 
Creditor entity ID
 
Creditor entity
 
Country of
creditor company
 
Type of currency or adj. unit
 
Type of amortization
 
Effective rate
   
Nominal rate
   
Up to 90 days
Th$
 
More than 90
days to 1 year
Th$
 
Total
Th$
 
90,227,000-0  
Viña Concha y Toro S.A.
 
Chile
  97,036,000-k  
Banco Santander Chile
 
Chile
 
UF
 
Upon maturity
  4.09 %   3.90 %     1,611,528   1,611,528  
Total
                                            1,611,528   1,611,528  
 
 
f)
Obligations for Non-current bonds as of January 1, 2009

                                            Maturities
Debtor entity ID
 
Debtor entity
 
Country of debtor company
 
Creditor entity ID
 
Creditor entity
 
Country of creditor company
 
Type of currency or adj. unit
 
Type of amortization
 
Effective rate
   
Nominal rate
   
More than 1 up to 3 years
Th$
 
More than 3 up to 5 years
Th$
 
More than 5 years
Th$
 
Total
Th$
 
90,227,000-0  
Viña Concha y Toro S.A.
 
Chile
  97,036,000-k  
Banco Santander Chile
 
Chile
 
UF
 
Upon maturity
  4.09 %   3.90 %   5,047,664   5,047,664   31,547,896   41,643,224  
Total
                                          5,047,664   5,047,664   31,547,896   41,643,224  

 
F-90

 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
Obligations whit the public correspond to the placement in Chile of Bonuses in UF. These are presented valued at the principal value plus accrued interests at year-end.

 
g)
Issuance Expenses and Placement of equity securities and debt securities
 
Issuance expenses net of amortization as of December 31, 2010, December 31, 2009 and January 1, 2009 amounts to Th$574,086 Th$609,460 and Th$617,069, respectively. Issuance expenses includes, all disbursements related reports of Risk Rating Agencies, legal and financial advisories, and taxes, printing house and placement commissions. As of December 31, 2010, December 31, 2009 and January 1, 2009 the amortization amounts to Th$35,772, Th$45,294 and Th$35,771, respectively.
 
 
F-91

 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
NOTE 20. TRADE ACCOUNTS AND OTHER ACCOUNTS PAYABLE
 
This item is detailed as follows:

 
 
Total current
   
Total Non-current
 
  12-31-2010     12-31-2009     1-1-2009     12-31-2010     12-31-2009     1-1-2009  
 
 
Th$
   
Th$
   
Th$
   
Th$
   
Th$
   
Th$
 
Trade creditors
    44,208,076       38,620,398       43,082,394                    
Notes payable
    87,089       2,998,923       3,557,506                    
Other creditors
    4,254,355       12,567,062       9,680,020       2,137,049       2,211,541       2,393,975  
Dividends payable
    2,273,305       1,942,842       1,809,184                    
Prov. Minimum Dividend 30%
    5,852,518       7,687,670       4,768,828                    
Total
    56,675,343       63,816,895       62,897,932       2,137,049       2,211,541       2,393,975  

 
F-92

 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009

NOTE 21. INCOME TAXES AND DEFERRED TAXES
 
a)
Balances of deferred taxes are as follows:
 
 
 
ASSETS
 
  12-31-2010     12-31-2009     01-01-2009  
Description of deferred tax assets
 
Th$
   
Th$
   
Th$
 
Provisions
    1,686,253       1,414,939       1,201,657  
Personnel benefits obligations
    100,190       277,619       273,539  
Taxable losses
    1,705,078       1,871,508       1,900,970  
Other
    1,804.302       451,910        
Deferred tax assets
    5,295,823       4,015,976       3,376,166  
                         
 
 
 
LIABILITIES
 
  12-31-2010     12-31-2009     01-01-2009  
Description of deferred tax liabilities
 
Th$
   
Th$
   
Th$
 
Depreciation
    12,154,997       12,022,238       10,950,559  
Amortization
    234,816              
Foreign currency contracts
    1,846,181       2,060,507       310,308  
Personnel benefits obligations
    4,631       4,630       4,631  
Revaluations of Property, plant and equipment
    6,359,243       6,359,243       6,359,243  
Other
    5,330,231       4,556,414       5,600,690  
Deferred tax liabilities
    25,930,099       25,003,032       23,225,431  
 
b)
Deferred tax assets, unrecognized
 
Deferred tax assets generated by the offsetting tax loss are recognized provided that it is probable the realization of the tax benefit through future tax benefits. The Company has not recognized deferred tax assets related to its affiliate, VCT internacional Ltda. of ThCh$795,032, related to losses of ThCh$ 4,676,659 for offsetting in future periods against tax benefits given that the current background information it is not possible to ensure the realization of the tax benefit.
 
Description of unrecognized deferred
  12-31-2010     12-31-2009     01-01-2009  
tax assets
 
Th$
   
Th$
   
Th$
 
tax loss
    795,032       627,656       105,572  
Description of unrecognized deferred tax assets, Total
    795,032       627,656       105,572  
 
c)
Information on taxes related to amounts charged to Net Equity
 
The Company has recognized amounts with effect on equity, which gave rise to the deferred tax detailed as follows:
 
Description of recognized deferred
  12-31-2010     12-31-2009     01-01-2009  
tax assets
 
Th$
   
Th$
   
Th$
 
Revaluation of land
    6,359,243       6,359,243       6,359,243  
Other
    1,565,638       1,828,435       (61,026 )
Description of unrecognized deferred tax assets, Total
    7,924,881       8,187,678       6,298,217  
 
 
F-93

 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
d)
Effects for transitory increase in Income Tax Rate, in Chile.
 
On July 31, 2010, Law Nº 20,455 was published in the Official Gazette, which contemplates the obtaining of resources destined to fund the reconstruction of the country. For this purpose the law established a temporary increase in Corporate Income Tax for 2011 and 2012.

The tax rate will be 20% and 18.5% for 2011 and 2012, respectively. In 2013 the tax rate will return to the permanent rate established in article 20 of Income Tax Law (17%).

Considering the assets and liabilities determined by the companies in Chile and its reversal period, an effect in deferred taxes has been determined in these financial statements as follows:

 
-
Largest deferred tax liability (with effect in income) amounting to Th$542,275.
 
e)
Deferred tax variations
 
Changes in “Deferred Taxes” of the statement of income for 2009 and 2010, is as follows:
 
Movements in deferred taxes
 
Asset
   
Liability
 
 
 
Th$
   
Th$
 
Balance as of 1-1-2009
    3,376,166       23,225,431  
Increase(decrease) in income
    639,810       71,119  
Increase(decrease) in equity
          1,889,461  
Other increases(decreases)
          (182,979 )
Balance as of 12-31-2009
    4,015,976       25,003,032  
Increase(decrease) in income
    1,278,280       836,597  
Increase(decrease) in equity
          (262,797 )
Other increases(decreases)
    1,567       353,267  
Balance as of 12-31-2010
    5,295,823       25,930,099  
 
 
F-94

 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
f)
Expense composition for income tax.
 
1) The expense (income) for income tax, separated in deferred and income tax as of December 31,2010 and December 31, 2009 is as follows:
 
   
12/31/2010
   
12/31/2009
 
Description of expenses (income) for current and deferred taxes
 
Th$
   
Th$
 
Current income tax expense
           
Current tax expenses
    10,718,320       9,445,805  
Adjustments to prior year current tax
    (614,216 )     640,383  
Other current tax expense
    60,306       82,474  
Current tax expense, net, total
    10,164,411       10,168,662  
Income deferred tax expense
               
Deferred expense(income) for taxes related to the creation and reversal of temporary differences
    (983,958 )     (568,691 )
Deferred expense (income) due to taxes related to changes of tax rate or new rates
    542,275        
Other deferred tax expense
           
Deferred tax expense, net, total
    (441,683 )     (568,691 )
Expense (Income) in income tax
    9,722,728       9,599,971  
 
2) The composition of expense (income) from income tax, considering the source (Chile or abroad) and the type of tax is as follows:
 
    12-31-2010     12-31-2009  
Description of expense (income) in taxes of foreign and domestic
 
Th$
   
Th$
 
Current income tax expense on foreign and domestic parts, net
               
Current tax expense, net, foreign
    1,560,081       1,328,422  
Current tax expense, net, domestic
    8,604,329       8,840,240  
Current tax expense, Net, Total
    10,164,411       10,168,662  
                 
Income deferred tax expense on foreign and domestic parts, net
               
Deferred taxes expense, net, foreign
    (60,086 )     (16,250 )
Deferred taxes expense, net, domestic
    (381,597 )     (552,441 )
Deferred tax expense, Net, Total
    (441,683 )     (568,691 )
                 
Expense (Income) for income tax
    9,722,728       9,599,971  

 
F-95

 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
g)
Reconciliation of income tax expense
 
1) Reconciliation of values in which are indicated the amounts that give rise to variations of the income tax expense recorded in the Statement of Income, beginning from the tax amount resulting after applying the taxable rate on “Income before taxes”.
 
 
  12-31-2010     12-31-2009  
Reconciliation of tax expense
 
Th$
   
Th$
 
Taxes expense using the legal rate
    8,779,021       9,329,263  
Tax effect of rates in other jurisdictions
    802,472       632,341  
Tax effect of ordinary income, non-taxable
    (171,150 )     (124,566 )
Tax effect of expenses non-taxable deductible
    87,514       102,004  
Tax effect on the use of tax losses not previously recognized
           
Tax effect of tax benefit not previously recognized in the Statement of Income
           
Tax effect of a new assets evaluation for unrecognized deferred taxes
           
Tax effect of change in taxable rates
    542,275        
Tax effect of tax provide in excess in prior periods
           
Taxation calculated with applicable rate
           
Other increase (decrease) in charge for legal taxes
    (317,404 )     (339,071 )
Adjustments to tax expense using the legal rate, Total
    943,707       270,708  
Tax expense using the effective rate
    9,722,728       9,599,971  
 
2) Reconciliation of effective rate (%), indicating the current variations which have effect in that the effective rate, which finally affect income, is different from the legal rate in force (17%).
 
 
  12-31-2010     12-31-2009  
Tax expense using the legal rate (%)
    17.00 %     17.00 %
Tax effect of rates in other jurisdictions (%)
    1.55 %     1.15 %
Tax effect of non-taxable Ordinary Income (%)
    -0.33 %     -0.23 %
Tax effect of expenses not taxable deductible (%)
    0.17 %     0.19 %
Tax effect after using tax losses not previously recognized (%)
           
Tax effect of tax benefit not previously recognized in the Statement of Income (%)
           
Tax effect of a new evaluation of unrecognized deferred tax assets (%)
           
Tax effect of change in tax rates (%)
    1.05 %      
Tax effect of tax provide in excess in prior periods (%)
           
Taxation calculated using the applicable rate (%)
           
Other Increase(Decrease) in charge for legal taxes (%)
    -0.61 %     -0.62 %
Adjustments to the expense for taxes using legal tax , total (%)
    1.83 %     0.49 %
Tax expense using the effective rate (%)
    18.83 %     17.49 %
 
 
F-96

 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
h)
Current tax assets are detailed as follows:

    12-31-2010     12-31-2009     01-01-2009  
Description
 
Th$
   
Th$
   
Th$
 
VAT Credit
    4,571,258       3,819,548       6,437,194  
IABA Credit*
    541,537       628,184       535,543  
Income tax current and prior years
    9,875,088       6,885,914       7,281,710  
Other credits
    168,949       1,626,945       1,440,450  
Provision for other recoverable taxes
    (303,582 )     (303,582 )     (313,261 )
Total
    14,853,251       12,657,009       15,381,635  
                         
* IABA: Additional Tax to Non-alcoholic Beverages  
 
i)
Current tax liabilities are detailed as follows:

    12-31-2010      12-31-2009     01-01-2009  
Description
  Th$    
Th$
   
Th$
 
Income tax
    14,684,958       8,767,556       5,983,778  
VAT debit
    780,462       426,735       512,288  
IABA debit
    1,788,952       1,455,067       1,367,788  
Provision for taxes
    731,074       467,132       630,386  
Other
    36,998       37,780       45,138  
Total
    18,022,445       11,154,271       8,539,379  
                         
* IABA: Additional Tax to Non-alcoholic Beverages  
 
 
F-97

 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
NOTE 22. LEASES
 
 
a)
Future financial lease minimum payments of Sociedad Trivento Bodega y Viñedos S. A. which correspond to the bottling line as of December 31, 2010, December 31, 2009 and January 1, 2009, the payments committed are as follows:
 
 
    12-31-2010     12-31-2009     01-01-2009  
   
Th$
   
Th$
   
Th$
 
Minimum payable
 
Gross investment
   
Gross investment
   
Gross investment
 
Less than a year
    227,306       415,093       636,415  
More than a year but less than 5 years
    268,245       587,402       1,424,263  
More than 5 years
                 
Sub- Total
    495,551       1,002,495       2,060,678  
Deferred interest
    (85,890 )     (181,601 )     (485,365 )
Present value
    409,661       820,894       1,575,313  
 
 
b)
The operating leases which mainly correspond to long-term lease of farms for agricultural land in which grapes for wine were planted are recorded as of December 31, 2010. These contracts have no implicit derivatives given that do not comply with the features described in Note 2.6.9 Implicit Derivatives.

Minimum payments payable are:
 
Short-term portion
   
1 to 5 years
   
More than 5 years
   
Total amount owed
 
Th$
   
Th$
   
Th$
   
Th$
 
747,176     1,191,441     1,857,984     3,796,601  
 
 
c)
Operating leases consumed during 2010-2009 are detailed as follows:
 
   
2010
   
2009
 
Leases
 
Th$
   
Th$
 
Consumed leases
    4,276,803       4,462,512  
Total
    4,276,803       4,462,512  
 
 
F-98

 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
NOTE 23. BENEFITS TO EMPLOYEES
 
23.1
Employee benefits and expenses

The movement in classes of expenses is detailed as follows:

    12-31-2010     12-31-2009  
Employee benefits and expenses
 
Th$
   
Th$
 
Participation in profits, bonuses and expenses
    40,615,584       37,419,590  
Participation in profits and bonuses, current
    8,530,953       8,304,437  
Personnel expenses
    32,084,631       29,115,153  
Wages and Salaries
    26,167,412       24,057,522  
Short-term benefits to employees
    3,563,180       2,704,567  
Expense for obligation of personnel benefits
    346,589       325,366  
Other long-term benefits
    964,924       1,068,683  
Other personnel expenses
    1,042,526       959,015  
 
23.2
Severance Indemnities Obligations

A.
General aspects:

Viña Concha y Toro and some of its subsidiaries located in Chile provide severance indemnity benefit plans to active employees which are determined and recorded in the financial statements following the criterion described in Note 2.23). These benefits are mainly referred to:

 
-
Severance indemnity:

The beneficiaries receive the equivalent of a determined number of days per contractual years of service at his/her retirement date and/or due to cease of his/her functions. In case of dissociation due to a Company decision, beneficiaries receive the equivalent stipulated by law.

B.
Openings, movements and presentation in financial statements:

Balances of obligations related with severance indemnities are as follows:
 
    12-31-2010     12-31-2009     01-01-2009  
 
 
Th$
   
Th$
   
Th$
 
Severance indemnity obligation
    1,841,740       1,606,683       1,582,919  
Total
    1,841,740       1,606,683       1,582,919  

 
F-99

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
Movement of obligations for employment termination for the year ended as of December 31, 2010 and December 31, 2009 is detailed as follows:

   
Severance indemnity
 
Employment termination benefits
 
Th$
 
       
Initial balance
    1,582,919  
Balance as of January 1, 2009
    1,582,919  
Current period costs of services
    180,694  
Cost for interest
    68,995  
Actuarial (Profits ) losses
    (28,069 )
Paid benefits
    (168,441 )
Costs of past services
     
Other
    (29,415 )
Balance as of December 31, 2009
    1,606,683  
Current period costs of services
    203,824  
Cost for interest
    78,291  
Actuarial (Profits ) losses
    (6,188 )
Paid benefits
    (43,240 )
Costs of past services
     
Other
    2,370  
Balance as of December 31, 2010
    1,841,740  
 
The main actuarial hypothesis used for the calculation of severance indemnity obligations as of December 31, 2010 and December 31, 2009 is detailed as follows:

Actuarial Hypothesis
 
As of December 31, 2010
   
As of December 31, 2009
 
 
Retirement rate
    0.7%       0.7%  
Mortality rate
 
RV-2004
   
RV-2004
 
Discount rate
    5.0%       5.0%  
Salary increase rate
    3.5%       3.0%  
Future permanence (years)
    7.2       7.2  

During the Company’s Board meeting held on May 28, 2009 it was agreed to offer the balance of shares not subscribed by shareholders during the preferred option period (with charge to the Company’s capital contribution agreed during the Shareholder’s Board meeting held on December 18, 2008), between all the employees of Viña Concha y Toro S.A. and subsidiaries whom voluntarily wish to participate in this program, at prorate of their age in the Company and salaray, in the same price and subject to the same conditions offered to the shareholders during this period. Unsubscribed shares in the preferred option period reached a total of 1,674,591, equivalent to 5.98% of the new issuance (which correspond to 0.22% of the Company’s total shares). Shares purchases reached Th$ 1,404,149 as of December 31, 2009.

The purpose of the explanation in the aforementioned paragraph is to establish a procedure for employees to effectively participate in the Company’s property, as shareholders, and concentrate their efforts to achieve a greater value to the company and for their own investment.
 
 
F-100

 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
The amounts recorded in the consolidated statement of comprehensive income by function as of December 31, 2010 and 2009 are as follows:

   
For the twelve months ended as of December 31,
 
Recognized expense of employment termination benefits
 
2010 Th$
   
2009 Th$
 
Cost of services for current period
    203,824       180,694  
Interest cost
    78,291       68,995  
Actuarial(Profits) losses
    (6,188 )     (28,069 )
Paid benefits
    256,958       25,474  
Costs of past services
           
Other
           
Total expense recognized in the Consolidated Statement of Comprehensive Income by Function
    532,885       247,093  
 
 
F-101

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
NOTE 24. PROVISIONS

23.1
Other short-term provisions

The composition of other short-term provisions as of December 31, 2010, December 31, 2009 and January 1, 2009, respectively, is as follows:
 
    12-31-2010     12-31-209     01-01-2009  
Concept
 
Th$
   
Th$
   
Th$
 
Provision for advertising expense(1)
    13,939,484       17,729,306       20,659,543  
Other provisions (2)
    552,378       696,486       675,170  
Provision for restructuring (3)
    196,126       196,126       196,126  
Total
    14,687,987       18,621,918       21,530,839  

 
1.
Provisions for advertising expenses correspond to the estimates of amounts payable to foreign customers - dealers on advertising services.
     
 
2.
Expenses estimate are included in other provisions.
     
 
3.
The provision for restructuring has been a plan applied since 2005 related to Company’s personnel dissociation which ends in 2011. To date, approximately 60% of the plan has been materialized.

Movement of other short-term provisions between January 1, 2010 and December 31, 2010, is detailed as follows:

   
Provision for
restructuring
   
Advertising
expense
provision
   
Other provisions
   
Total
 
Movement in Provisions
 
Th$
   
Th$
   
Th$
   
Th$
 
Balance as of 1-1-2010
    196,126       17,729,306       696,486       18,621,918  
Provisions constituted in the period
          9,174,993       1,992,667       11,167,659  
Provisions used in the period
          (12,964,815 )     (2,136,775 )     (15,101,590 )
Final balance as of 12-31-2010
    196,126       13,939,484       552,378       14,687,987  

Movement of other short-term provisions between January 1, 2009 and December 31, 2009, is detailed as follows:

   
Provision for
restructuring
   
Advertising
expense
provision
   
Other provisions
   
Total
 
Movement in Provisions
 
Th$
   
Th$
   
Th$
   
Th$
 
Balance as of 1-1-2009
    196,126       20,659,543       675,170       21,530,839  
Additional provisions
          705,886       642,314       1,348,200  
Other increase(decrease)
          (3,636,123 )     (620,999 )     (4,257,122 )
Final balance as of 12-31-2009
    196,126       17,729,306       696,485       18,621,917  

 
F-102

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
NOTE 25. PROFIT PER SHARE

24.1
Information to be disclosed on basic earnings (losses) per share

Earnings per basic shares will be calculated dividing the gain for the period attributable to Company’s shareholders by the weighted average of the number of common shares in circulation during the year.
 
As indicated, the basic earnings per share amounted to:

    12-31-2010     12-31-2009  
Basic earnings per share
 
Th$
   
Th$
 
Profit (loss) attributable to the company’s shareholders
    41,918,574       45,278,038  
 
    12-31-2010     12-31-2009  
   
Units
   
Units
 
Number of common shares in circulation
    747,005,982       747,005,982  
 
    12-31-2010     12-31-2009  
    $     $  
Basic earnings per share
    56.12       61.39  

24.2
Information to be disclosed on diluted earnings (losses) per share

The Company has not performed any type of operation of potential diluted effect which suppose a diluted benefit per share other than the common benefit per share.

 
F-103

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
NOTE 26. CAPITAL AND RESERVES
 
26.1
Subscribed and paid capital

As of December 31, 2010 the capital of Viña Concha y Toro S.A. amounts to Th$ 78,030,378 which is comprised of 747.005.982 shares at par value totally subscribed and paid, the variations experienced between December 2010 and December 2009 correspond to the payment of subscribed shares.

The issuance premium corresponds to the surcharge in the placement of shares generated in the capital contributions operations.

26.2
Shares

 
-
Number of shares as of December 31, 2010.
 
 
 
Number of subscribed shares
   
Number of paid shares
   
Number of shares with voting rights
 
100% PAID SHARES
    747,005,982       747,005,982       747,005,982  
 
 
-
Number of shares as of December 31, 2009.
 
 
 
Number of subscribed shares
   
Number of paid shares
   
Number of shares with voting rights
 
100% PAID SHARES
    747,005,982       735,617,803       747,005,982  
50% PAID SHARES
          11,388,179        
 
Shares of Concha y Toro are, ordinary, of a unique series and with no par value.
 
The movement of shares between January 1, 2010 and December 31, 2010 is as follows:
 
N° of subscribed shares as of 1-1-2010
    747,005,982  
Movements in the year:
Capital contribution with issuance of payment shares
     
N° of subscribed shares as of 12-31-2010
    747,005,982  
 
The movement of shares between January 1, 2009 and December 31, 2009 is as follows:
 
N° of subscribed shares as of 1-1-2009
    719,170,735  
Movements in the year:
Capital contribution with issuance of payment shares
    27,835,247  
N° of subscribed shares as of 12-31-2009
    747,005,982  
 
26.3
Capital management

In order to attempt the optimization of return for its shareholders, through the efficient management of financing costs, the Company uses several short and long-term financial sources as well as its own capital and gains generated by operations.
 
 
F-104

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
The Company’s objective is to maintain a proper capital structure, considering its leverage levels, financing costs (internal and external) and evaluates on a regular basis the different financing instruments available as well as the market conditions.

26.4
Other reserves

 
-
Conversion Reserves: This amount represents the conversion loss of subsidiaries with functional currency other than pesos.

The detail of conversion differences, net of taxes is detailed as follows:
 
Accumulated conversion difference
 
as of 12-31-2010
   
as of 12-31-2009
 
 
 
Th$
   
Th$
 
Conversion adjustment in Colligated ( Ind. Corchera)
    304,702        
Adjustment in foreign subsidiaries ( Sweden, Finland, Norway, Brazil, UK)
    (2,031,067 )     (552,697 )
                 
Total
    (1,726,365 )     (552,697 )


 
-
Hedging Reserves: Represents the fair value of future cash flows of expected entries which qualify as hedging and which will affect incomes and are presented net of deferred taxes.
     
 
-
Reserves for investments available for sale: This amount represents the change of market value of financial assets available for sale, constituted of investments in other companies and which are presented net of deferred taxes.

26.5
Dividends

A detail of dividends of column Profit (losses) accumulated as of December 31, 2010:

Dividend provision
 
Payment date
 
Total Th$
 
Provisional dividend No.240
 
sep-10
    2,241,018  
Provisional dividend No.241
 
dec-10
    2,241,018  
Provisional dividend No.242
 
mar-11
    2,241,018  
Total Dividends Provision 2010
 
 
    6,723,054  
Final dividend Profit 2009
        10,265,289  
Balance as of 12-31-2010
 
 
    16,988,343  

The intention of the Board is to distribute with charge to income expected to be obtained during 2010, the dividends Nº 240, Nº 241 and Nº 242 of $3,00 each, which will be paid as provisional on September 30, and December 29, 2010 and March 31, 2011, respectively.

These provisional dividend payments will be subject to the Company’s cash availability. A fourth dividend will be paid for the amount which result necessary up to complete 40% of 2010 profits, in the date determined by the Shareholders Meeting celebrated in 2011.
 
 
F-105

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
A detail of dividends in Column “Accumulated profits (losses) “as of December 31, 2009 is presented as follows:
 
Dividend provision
 
Payment date
 
Total Th$
 
Provisional dividend No.237
 
sep-09
    1,853,487  
Provisional dividend No.238
 
dic-09
    1,853,487  
Provisional dividend No.239
 
mar-10
    1,853,487  
Total Dividends Provision 2009
 
 
    5,560,461  
Final dividend profit 2008
        11,739,137  
Balance as of 12-31-2009
 
 
    17,299,598  
 
26.6
Increase(Decrease) for other contributions of owners :

The amount of Th$5,218,138 expressed in the Statement of Changes in Net Equity as of December 31, 2010, in column Issued Capital correspond to the payment of 5,610,879 subscribed shares.

 
F-106

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
NOTE 27. EFFECT OF VARIATIONS IN EXCHANGE RATES OF FOREIGN CURRENCY
 
Assets and Liabilities in Foreign Currency

     
12/31/2010
   
12/31/2009
   
01/01/2009
 
     
Up to
   
From 91 days
   
Up to
   
From 91 days
   
Up to
   
From 91 days
 
      90 days    
to 1 year
    90 days    
to 1 year
    90 days    
to 1 year
 
Current Assets
 
Th$
   
Th$
   
Th$
   
Th$
   
Th$
   
Th$
 
Cash and cash Equivalents
    16,757,549             6,997,300             3,949,865        
 
CLP
    7,023,732             2,335,256             1,478,300        
 
USD
    3,443,325             478,730             1,264,730        
 
CAD
    657,698             297,819             86,389        
 
EUR
    1,480,906             457,582             242,121        
 
GBP
    1,800,515             1,402,684             669,730        
 
SEK
    432,970             534,621             32,620        
 
NOK
    653,596             982,160             18,192        
 
ARS
    307,060             349,211             8,742        
 
BRL
    957,747             159,237             149,041        
Other current financial assets
  10,721,894       -       10,903,083             5,126,520        
 
CLP
    1,036,619             529,587             2,446,871        
 
USD
    2,827,766             5,889,081             2,679,649        
 
CAD
    616,700             405,415                    
 
EUR
    3,655,601             3,205,350                    
 
UF
    88,888                                
 
GBP
    2,126,511             482,519                    
 
SEK
    109,307             149,987                    
 
NOK
    25,208             50,072                    
 
BRL
    235,294             191,072                    
                                                   
Other non-financial current assets
  82,500                                
 
CLP
    82,500                                
                                                   
Trade receivables and other accounts receivables
108,358,712             99,524,546       3,456,682       110,532,628        
 
CLP
    20,151,585             23,333,232       307,892       18,413,222        
 
USD
    33,011,452             27,280,265       2,867,926       40,778,544        
 
CAD
    2,933,259             2,423,301       203,943       2,936,380        
 
EUR
    7,858,958             7,574,903       73,923       16,376,514        
 
UF
    79,676             192,493       2,998       131,603        
 
GBP
    23,191,515             23,620,329             28,530,391        
 
SEK
    4,549,891             4,386,547                    
 
NOK
    1,111,120             1,110,054                    
 
ARS
    6,159,719             5,828,741             2,835,841        
 
BRL
    9,311,537             3,774,681             530,133        
                                                   
Account receivable from related entities, current
  609,117             220,820             240,155        
 
CLP
    609,117             220,820             240,155        

 
F-107

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
     
12/31/2010
   
12/31/2009
   
01/01/2009
 
     
Up to
   
From 91 days
   
Up to
   
From 91 days
   
Up to
   
From 91 days
 
      90 days    
to 1 year
    90 days    
to 1 year
    90 days    
to 1 year
 
Current assets
 
Th$
   
Th$
   
Th$
   
Th$
   
Th$
   
Th$
 
Inventories
    107,233,780             118,196,897             111,600,565        
 
CLP
    24,493,476             102,431,787             98,117,458        
 
EUR
    65,554,740             303,981             303,981        
 
GBP
    271,919             3,830,954             3,830,954        
 
SEK
    3,635,027             541,027             541,027        
 
NOK
    577,441                                
 
ARS
    6,798,624             8,448,766             8,448,766        
 
BRL
    5,902,553             1,778,775             358,379        
                                                   
Biological assets, current
    10,944,784             10,368,684             12,822,074        
 
CLP
    9,664,955             10,360,615             8,211,356        
 
USD
    1,279,829             8,069             139,940        
 
UF
                            2,848,523        
 
SEK
                            3,155        
 
ARS
                            1,619,100        
                                                   
Prepayments, current
    4,616,263             3,703,965             3,380,234        
 
CLP
    1,416,139                         3,380,234        
 
USD
    579,595             117,202                    
 
EUR
    2,564,317                                
 
UF
    21,700             2,352,982                    
 
GBP
    31,532                                
 
SEK
    2,980             21,545                    
 
NOK
                920                    
 
ARS
                1,211,316                    
                                                   
Current tax assets
    14,853,251             12,657,009             15,381,635        
 
CLP
    5,745,786             4,284,154             8,843,810        
 
USD
    3,847,340             3,842,598             897,564        
 
EUR
    62,697             33,984                    
 
UF
    48,706                                
 
GBP
    967,965             797,764             1,622,498        
 
SEK
    86,394                         4,429        
 
ARS
    3,549,997             3,694,055             4,013,334        
 
BRL
    544,366             4,454                    
                                                   
Other assets, current
                                   
 
USD
                            4,418        
 
UF
                            (4,418 )      
                                                   
Total current
    274,177,850             262,572,304       3,456,682       263,033,676        
 
CLP
    70,223,909             143,495,451       307,892       141,131,406        
 
USD
    44,989,307             38,477,552       2,867,926       45,764,845        
 
CAD
    4,207,657             3,126,535       203,943       3,022,769        
 
EUR
    81,177,219             11,575,800       73,923       16,922,616        
 
UF
    238,970             2,545,475       2,998       2,975,708        
 
GBP
    28,389,957             30,134,250             34,653,573        
 
SEK
    8,816,569             5,633,727             581,231        
 
NOK
    2,367,365             2,143,206             18,192        
 
ARS
    16,815,400             19,532,089             16,925,783        
 
BRL
    16,951,497             5,908,219             1,037,553        
 
 
F-108

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
   
12/31/2010
   
12/31/2009
   
01/01/2009
 
   
Up to 90 days
   
From 91 days
   
Up to 90 days
   
From 91 days
   
Up to 90 days
   
From 91 days
 
         
to 1 year
         
to 1 year
         
to 1 year
 
Non-current assets
 
Th$
   
Th$
   
Th$
   
Th$
   
Th$
   
Th$
 
Other non-financial non-currents assets
    2,442,581             2,779,252             3,244,011        
CLP
    2,442,581             2,779,252             3,244,011        
                                                 
Investments in associates recorded using the equity method
    9,627,465             9,626,139             9,121,449        
CLP
    9,627,465             9,626,139             9,121,449        
                                                 
Intangible assets, net
    8,863,353             8,379,752             8,417,493        
CLP
    8,863,353             8,379,752             8,417,493        
                                                 
Goodwill
                                   
CLP
                                   
Property, plant and equipment
    225,070,491             229,469,990             226,652,653        
CLP
    199,059,654             207,893,341             199,141,225        
USD
    26,010,837             21,576,649             27,438,353        
GBP
                            47,680        
BRL
                            25,395        
                                                 
Non-current biologic asset
    53,672,218             52,529,942             50,621,435        
CLP
    53,672,218             52,529,942             50,621,435        
                                                 
Deferred tax assets
    5,295,823             4,015,976             3,376,166        
CLP
    4,274,262             3,389,936             2,609,149        
USD
    75,792                                
SEK
                131,338                    
ARS
    945,769             494,702             767,017        
                                                 
Other non-current
    5,765,933             3,943,612                    
CLP
                                   
USD
    1,754,407             167,848                    
CAD
    369,941             294,233                    
EUR
    3,584,960             3,444,055                    
GBP
    56,625                                
BRL
                37,476                    
                                                 
Total non-current
    310,737,864             310,744,663             301,433,207        
CLP
    277,939,533             284,598,362             273,154,763        
USD
    27,841,036             21,744,497             27,438,353        
CAD
    369,941             294,233                    
EUR
    3,584,960             3,444,055                    
UF
                                   
GBP
    56,625                         47,680        
SEK
                131,338                    
NOK
                                   
ARS
    945,769             494,702             767,017        
BRL
                37,476             25,395        
CHF
                                   
                                                 
Total assets
    584,915,714             573,316,967       3,456,682       564,466,883        
 
 
F-109

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
     
12/31/2010
 
12/31/2009
 
01/01/2009
 
     
Up to
 
From 91 days
 
Up to
   
From 91 days
 
Up to
 
From 91 days
 
     
90 days
 
to 1 year
 
90 days
   
to 1 year
 
90 days
 
to 1 year
 
Current liabilities
   
Th$
 
Th$
 
Th$
   
Th$
 
Th$
 
Th$
 
Other current financial liabilities
                             
                               
Bank loans
    6,957,216     23,774,998   9,797,697       27,093,352     15,032,349     60,037,124  
 
CLP
              8,809,308     2,366,360     22,989,479  
 
USD
  1,288,171     19,551,645   6,888,130       7,863,536     9,216,673     22,496,986  
 
CAD
  299,019       79,237                
 
EUR
  672,568       785,329           265,444     2,205,810  
 
UF
  1,590,297     1,262,091   785,012       7,906,714     165,796     10,060,129  
 
GBP
  1,933,262       178,843                
 
SEK
  62,366       49,550                
 
NOK
  18,068       7,146                
 
ARS
  664,822     1,541,721   803,744       2,513,794     3,018,076     2,284,720  
 
BRL
  428,643     1,419,541   220,706                
                                       
Trade, creditors and other accounts payable current
    56,675,343       63,816,895           62,897,932      
 
CLP
  41,360,701       48,788,450           39,011,997      
 
USD
  1,322,302       760,111           2,707,986      
 
CAD
  390,590       31,949           153,442      
 
EUR
  961,994       275,197           1,462,426      
 
UF
  161,668                 3,936,717      
 
GBP
  3,251,775       4,171,200           9,483,079      
 
SEK
  269,768       560,071           9,238      
 
NOK
  150,673       85,926                
 
ARS
  5,407,939       4,288,489           5,211,728      
 
BRL
  3,397,933       4,855,502           921,319      
                                       
Accounts payable to related entities, current
    2,876,996       2,479,224           3,620,684      
 
CLP
  2,876,996       2,479,224           3,620,684      
                                       
Provisions, current
    14,687,986       18,621,917           21,530,839      
 
CLP
  2,154,182       104,285           3,250,558      
 
USD
  4,996,407       867,412           2,881,362      
 
CAD
  455,086       4,997,766           1,444,674      
 
EUR
  455,086       9,708,115           3,925,957      
 
UF
  (162,882     3,008,319           383,835      
 
GBP
  6,476,269       144,590           8,889,841      
 
SEK
  269,310                      
 
NOK
  44,528                      
 
ARS
                  747,124      
 
BRL
                  7,488      
 
 
F-110

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
     
12/31/2010
 
12/31/2009
 
01/01/2009
 
     
Up to
 
From 91 days
 
Up to
 
From 91 days
 
Up to
 
From 91 days
 
      90 days  
to 1 year
  90 days  
to 1 year
  90 days  
to 1 year
 
Current liabilities
   
Th$
 
Th$
 
Th$
 
Th$
 
Th$
 
Th$
 
Accounts payable due to tax payables current
  18,022,445         11,154,271         8,539,379      
 
CLP
  11,364,783         10,865,589         8,295,243      
 
USD
  1,252,018                      
 
CAD
  1,014,383                      
 
EUR
  136,458                      
 
UF
  6,454                      
 
GBP
  218,012         183,394         147,025      
 
SEK
  2,025,847                      
 
NOK
  1,164,494                      
 
ARS
                  97,111      
 
BRL
  839,996         105,288              
                                       
Deferred taxes
    7,289         12,694              
 
ARS
  7,289         12,694              
                                       
Accumulated liabilities or accrued, total
  9,917,400         7,567,539         8,063,787      
 
CLP
  9,627,132         7,567,539         7,150,147      
 
USD
  220,712                 885,182      
 
EUR
                  15,543      
 
ARS
                  12,915      
 
BRL
  69,556                      
                                       
Total current liabilities
    109,144,675     23,774,998     113,450,237     27,093,352     119,684,970     60,037,124  
 
CLP
  67,383,794         69,596,517     8,809,308     63,694,989     22,989,479  
 
USD
  9,079,610     19,551,645     8,515,653     7,863,536     15,691,203     22,496,986  
 
CAD
  2,159,078         5,108,952         1,598,116      
 
EUR
  2,226,106         10,768,641         5,669,370     2,205,810  
 
UF
  1,595,537     1,262,091     3,793,331     7,906,714     4,486,348     10,060,129  
 
GBP
  11,879,318         4,678,027         18,519,945      
 
SEK
  2,627,291         609,621         9,238      
 
NOK
  1,377,763         93,072              
 
ARS
  6,080,050     1,541,721     5,104,927     2,513,794     9,086,954     2,284,720  
 
BRL
  4,736,128     1,419,541     5,181,496         928,807      
 
 
F-111

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
      12/31/2010   12/31/2009    01/01/2009  
     
1 to 3 years
 
3 to 5 years
 
More than 5
years
 
1 to 3 years
   
3 to 5 years
 
More than 5
years
 
1 to 3 years
 
3 to 5 years
 
More than 5
years
 
Current liabilities
 
Th$
 
Th$
 
Th$
 
Th$
   
Th$
 
Th$
 
Th$
 
Th$
 
Th$
 
Loans which accrue interest, non-current
  18,406,974     5,048,365     26,503,915     26,452,677       6,753,296     29,566,418     28,568,210     9,630,104     31,547,896  
 
CLP
              27,035               1,134,521          
 
USD
  9,190,993             17,494,950       1,825,560         11,738,075     4,582,440      
 
CAD
  146,799             44,675                        
 
EUR
              727,251                        
 
UF
  5,048,365     5,048,365     26,503,915     4,298,866       4,927,736     29,566,418     12,556,064     5,047,664     31,547,896  
 
GBP
  617,596             2,891,440                        
 
ARS
  3,403,221             968,460               3,139,550          
                                                           
Trade creditors and other accounts payable non-current
  2,137,049             2,211,541               2,005,280     388,695      
 
CLP
                            1,259,454          
 
UF
  2,137,049             2,211,541               95,853          
 
ARS
                            649,973     388,695      
                                                           
Accounts payable to related entities non-current
  1,452,471             1,664,255               742,465     377,822     826,953  
 
UF
  1,452,471             1,664,255                        
                                                           
Deferred tax liabilities
  1,850,812     5,330,231     18,749,056     15,618,791       13,811     9,370,430     13,822,249     12,588     9,390,594  
 
CLP
  1,850,812     5,330,231     18,749,056     15,618,791       13,811     9,370,430     13,822,249     12,588     9,390,594  
                                                           
Severance indemnity obligations non-current
      1,841,740               1,606,683             1,582,919      
 
CL
      1,841,740               1,606,683             1,582,919      
                                                           
                                                           
Total non-current liabilities
  23,847,306     12,220,336     45,252,971     45,947,266       8,373,790     38,936,848     45,138,204     11,992,128     41,765,443  
 
CLP
  1,850,812     7,171,971     18,749,056     15,645,828       1,620,494     9,370,430     16,958,689     1,973,329     10,217,547  
 
USD
  9,190,993             17,494,950       1,825,560         11,738,075     4,582,440      
 
CAD
  146,799             44,675                        
 
EUR
              727,251                        
 
UF
  8,637,885     5,048,365     26,503,915     8,174,662       4,927,736     29,566,418     12,651,917     5,047,664     31,547,896  
 
GBP
  617,596             2,891,440                        
 
SEK
                                     
 
NOK
                                     
 
ARS
  3,403,221             968,460               3,789,523     388,695      
 
BRL
                                     

 
F-112

 

VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
NOTE 28. OPERATION SEGMENTS
 
Viña Concha y Toro S.A. centers its operations in the wine activity with a special approach in the production and merchandising of wine, which represents more than 90% of the Company’s income at the consolidated level. Viña Concha y Toro S.A. performs other businesses which represent in the aggregate less than 10% of its consolidated income, which will be defined as “Other products”.

The operation segments determined based on the aforementioned paragraph is detailed as follows:

 
-
Wines: Production, distribution and merchandising of wines under all its brands, which include the agricultural operations, enology and packing operations which are transversal to all products and markets in Chile and Argentina; the storage, transportation and merchandising of these in the domestic and export markets, including the consolidation in those countries where exist an importer, dealer or related commercial office.
     
 
-
Others: Group of other products which do not qualify with 10% of sales, assets or operating result as the liquor distribution and premium beers in Chile, wine bar, tours in Pirque and sale of fruit, among others.

Directors and the General Manager for Viña Concha y Toro S.A. are responsible to make decisions with respect to the management and assignment of resources. They are also responsible of the performance evaluation for the operation segment of wine and other products described above.

a)
Basis and application methodology

The information by segments presented below is based on information assigned directly and indirectly, as per the following opening:

The operating income of segments correspond to income directly attributable to the segment. The expenses of each segment break down between those directly attributable to each segment through the assignation of costs centers differentiated for each one and expenses which can be distributed to segments using reasonable distribution basis.

Assets and liabilities of segments are those directly related to the segments operation.

The transactions between segments are performed under the regular terms and conditions of the market. The accounting policies used for segments are those described in Note 2.3 Financial Information by operating segments.

b)
Information by segments as of December 31, 2010:
 
a) General information on income, assets and liabilities
 
Wines
Th$
   
Other
Th$
   
Non-assigned
Th$
   
Total
Th$
 
Income from ordinary activities of external customers segment
    348,107,447       25,542,004       369,094       374,018,545  
Depreciation included in costs of sale and administrative expenses
    13,916,356       12,709             13,929,065  
Profit (loss) of segments
    38,009,297       3,540,190       369,094       41,918,580  
Segments assets
    558,978,293       8,843,764       16,746,887       584,568,944  
Segments liabilities
    49,006,928       996,550       534,565,466       584,568,944  

 
F-113

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
Ordinary incomes from segments are presented by geographic location.
 
b) Ordinary incomes of external customers by geographic areas
 
Wines
Th$
   
Other
Th$
   
Non-assigned
Th$
   
Total
Th$
 
Chile
    58,547,512       25,542,004       369,094       84,458,610  
Europe
    147,186,160                   147,186,160  
U.S.A.
    35,224,387                   35,224,387  
South America
    45,216,208                   45,216,208  
Asia
    20,301,083                   20,301,083  
Canada
    14,714,329                   14,714,329  
Central America
    21,313,028                   21,313,028  
Other
    2,351,294                   2,351,294  
Africa
    3,253,447                   3,253,447  
Total
    348,107,447       25,542,004       369,094       374,018,545  

Non-current assets are presented by geographic location:
 
c) Ordinary assets of external customers by geographic areas
 
Wines
Th$
   
Other
Th$
   
Non-assigned
Th$
   
Total
Th$
 
Chile
    289,026,892       435,901             289,462,793  
Argentina
    20,931,219                   20,931,219  
England
    72,395                   72,395  
Sweden
    10,697                   10,697  
Norway
    509                   509  
Brazil
    183,626                   183,626  
Asia
    83,487                   83,487  
Total
    310,308,825       435,901             310,744,726  

d) Interest, taxes and non-current assets
 
Wines
Th$
   
Other
Th$
   
Non-assigned
Th$
   
Total
Th$
 
Financial income
    724,007                   724,007  
Financial expense
                3,149,276       3,149,276  
Income tax
                9,722,728       9,722,728  
Amounts of additions of non-current assets
    17,889,894       11,371             17,901,265  
Total
    18,613,901       11,371       12,872,004       31,497,276  

 
F-114

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009

 
c)
Information by segments as of December 31, 2009

a) General information on incomes, assets and liabilities
 
Wines
Th$
   
Other
Th$
   
Non-
assigned
Th$
   
Total
Th$
 
Income from ordinary activities of external customers segment
    333,343,877       20,250,861       824,167       354,418,905  
                                 
Depreciation included in costs of sale and administrative expenses
    14,298,640       4,084             14,302,724  
Profit (loss) of segments
    41,433,772       3,020,107       824,167       45,278,046  
Segments assets
    561,473,926       8,302,424       6,997,300       576,773,649  
Segments liabilities
    62,128,818       1,340,073       513,304,758       576,773,649  

Ordinary incomes from segments are presented by geographic location.

b) Ordinary incomes of external customers by geographic areas
 
Wines
Th$
   
Other
Th$
   
Non-
assigned
Th$
   
Total
Th$
 
Chile
    52,517,986       20,250,861       824,167       73,593,014  
Europe
    152,186,953                   152,186,953  
U.S.A.
    38,457,144                   38,457,144  
South America
    35,910,896                   35,910,896  
Asia
    17,906,476                   17,906,476  
Canada
    12,626,759                   12,626,759  
Central America
    18,962,658                   18,962,658  
Other
    1,989,073                   1,989,073  
Africa
    2,785,933                   2,785,933  
Total
    333,343,877       20,250,861       824,167       354,418,905  
 
Non-current assets are presented by geographic location:

c) Ordinary assets of external customers bye geographic areas
 
Wines
Th$
   
Other
Th$
   
Non-
assigned
Th$
   
Total
Th$
 
Chile
    286,236,938       525,141             286,762,079  
Argentina
    23,733,666                   23,733,666  
England
    56,395                   56,395  
Sweden
    152,883                   152,883  
Brazil
    39,641                   39,641  
                                 
Total
    310,219,522       525,141             310,744,663  

d) Interests, taxes and non-current assets
 
Wines
Th$
   
Other
Th$
   
Non-
assigned
Th$
   
Total
Th$
 
Financial expense
                5,594,142       5,594,142  
Income tax
                9,599,971       9,599,971  
Amounts of additions in assets and liabilities
    26,933,826       1,054             26,934,880  
                                 
Total
    26,933,826       1,054       15,194,113       42,128,993  

 
F-115

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
NOTE 29. ORDINARY INCOME

Classes of Ordinary Income
 
    12-31-2010     12-31-2009  
Classes of Ordinary Incomes
 
Th$
   
Th$
 
Sale of goods
    372,486,788       352,721,450  
Lending of services
    1,531,757       1,697,456  
Total
    374,018,545       354,418,905  
 
 
F-116

 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
NOTE 30. COSTS AND EXPENSES BY NATURE
 
Costs and expenses by nature as of December 31, 2010 are disclosed as follows.
 
Nature of cost and operating expenses
 
Cost of Sale Th$
   
Distribution Cost Th$
   
Administrative expense Th$
   
Other expenses by function Th$
   
Total Th$
 
Direct cost
    236,295,058                         236,295,058  
Maintenance
    286,222       3,176,573       2,624,377             6,087,172  
Depreciations and amortizations
    439,095       1,438,406       629,261             2,506,762  
Power
    198,553       719,459       33,200             951,212  
Transportation and distribution
    426,876       9,151,547       161,346             9,739,769  
Remunerations
    2,057,177       14,452,667       13,028,678             29,538,522  
Advertising and promotions
    230,670       34,176,365       31,207             34,438,242  
Leases
    1,608,497       1,449,509       480,753             3,538,759  
Other expenses
    233,716       3,691,564       1,861,804       747,463       6,534,547  
Total
    241,775,864       68,256,090       18,850,626       747,463       329,630,043  
 
The costs distribution and expenses by nature as of December 31, 2009 are disclosed as follows:
 
Nature of cost and operating expenses
 
Cost of Sale Th$
   
Distribution Cost Th$
   
Administrative expense Th$
   
Other expenses by function Th$
   
Total Th$
 
Direct cost
    215,900,388                         215,900,388  
Maintenance
    1,190,801       2,768,575       2,242,252             6,201,628  
Depreciations and amortizations
    424,824       1,016,337       607,783             2,048,944  
Power
    158,076       562,482       25,674             746,232  
Transportation and distribution
    842,426       20,894,343       197,683             21,934,452  
Remunerations
    1,921,786       12,053,061       13,426,816             27,401,663  
Advertising and promotions
    273,889       24,779,549       636,169             25,689,607  
Leases
    388,963       1,538,248       241,662             2,168,873  
Other expenses
    2,342,790       2,195,399       1,296,287       460,452       6,294,928  
Total
    223,443,943       65,807,994       18,674,326       460,452       308,386,715  

 
F-117

 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
NOTE 31. FINANCIAL RESULTS
 
The financial result as of December 31, 2010 and 2009 is disclosed as follows.
 
Financial expenses
 
2010 Th$
   
2009 Th$
 
 
Banco loans expenses
    (830,783 )     (2,672,348 )
Public obligations expenses
    (1,625,423 )     (1,760,223 )
Other financial expenses
    (121,920 )     (273,104 )
Financial expenses, related entities
    (975,889 )     (1,655,128 )
Activated financial expenses
    404,739       766,661  
Total
    (3,149,276 )     (5,594,142 )
                 
Financial income
 
2010 Th$
   
2009 Th$
 
 
Investments incomes
    120,130       29,411  
Swap incomes
    128,244       603,030  
Other financial income
    39,633       22,907  
Financial income, related entities
    52,257       79,393  
Total
    340,264       734,741  
                 
Income by adjustment units
 
2010 Th$
   
2009 Th$
 
 
Obligations with the public
    (891,515 )     1,236,481  
Banco loans
    (1,499 )     524,918  
Other
    26,507       188,868  
Total
    (866,507 )     1,950,267  
                 
Exchange difference
 
2010 Th$
   
2009 Th$
 
 
Exchange difference in trade debtors
    (4,442,060 )     (10,033,285 )
Exchange difference in related entities
    (2,438,575 )     (3,365,329 )
Exchange difference in advertising contributions
    934,000       2,308,680  
Exchange difference in derivatives
    12,780,968       19,522,393  
Exchange difference in Banco loans
    1,904,338       1,372,886  
Other exchange differences
    318,461       1,032,070  
Total
    9,057,132       10,837,415  

 
F-118

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
NOTE 32. THE ENVIRONMENT

32.1
Information to be disclosed on disbursements related to the environment

The Company is committed to protect the environment. Consequently, each executive and operator is committed to perform their operations and to provide their services taking due care in minimizing, as long as possible and reasonable, an impact in the environment and to always comply with the related legislation in force. Likewise, persons involved with this Code, which hold information of any event or activity related to the Company, which have a pollutant effect or have a harmful effect on the environment or imply an eventual infringement of the regulation applicable, will inform the Company’s competent administrative area as soon as possible.

When legally applicable or considered necessary or correct, the Company will report this situation to its shareholders, the regulatory entities and the public in general, completely and truthful, thus, complying with requirements established by law on this matter.

32.2
Detail of information on disbursements related to the environment

As of December 31, 2010, the net balance of assets destined to improve the environment amounted to Th$2,528,138, which is represented in items as Construction and works of infrastructure and Machinery and equipment. As of December 31, 2009, this balance amounted to Th$ 2,672,145, which was represented in items as Construction and works of infrastructure and Machinery and equipment.
 
 
F-119

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
32.3 Disbursements of the period related to the environment performed as of December 31, 2010
 
   
Identification of the Parent or Subsidiary
 
Name of the project to which the disbursement is associated
 
Detail of the concept for which the disbursement was performed or will be performed
 
Indication if the disbursement forms part of the asset’s cost or was indicated as expense
 
Description of the asset or expense item
 
Disbursement amount
Th$
 
Certain or estimate date in which the future disbursements will be performed
1  
Concha y Toro
 
Water treatment
 
Maintenance an supplies, water treatment plants
 
Indicated as expense
 
Expenses in oenology warehouses and water treatment
  737,522  
There is no estimate
   
Total disbursements for the period related with the environment
  737,522  
 
 
 
F-120

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
NOTE 33. GUARANTEE COMMITTED WITH THIRD PARTIES
 
33.1
Direct Guarantee
 
   
Debtor
     
Assets involved
 
Balances payable pending as of the closing date of financial statements
 
Guarantee release
 
Guarantee creditor
 
Name
 
Relationship
 
Type of guarantee
 
Type
 
Accounting value
 
12-31-2010
Th$
 
12-31-2009
Th$
 
01-01-2009
Th$
  12-31-2011  
Act.
  12-31-2012  
Act.
  12-31-
2013
 
Act.
 
Agrícola Siemel Ltda.
 
Viña Concha y Toro
   
Mortgage
 
Land (1)
        1,640,987              
BBVA
 
Viña Concha y Toro
   
Promissory Note
          374,686              
SECURITY
 
Viña Concha y Toro
   
Letter
          3,437              
SECURITY
 
Viña Concha y Toro
   
Letter
          4,294              
SECURITY
 
Viña Concha y Toro
   
Letter
          15,753              
Cooperativa Curico
 
Viña Concha y Toro
   
Mortgage
 
Land (2)
      1,943,312                
 
 
(1)
Correspond to a land located in Curicó, 8,793,825 sq. meters.
     
 
(2)
Correspond to a land located in commune of Pudahuel, corresponding to Lot Number Two.

 
F-121

 

VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
33.2
Indirect guarantee

                       
Balances payable pending as of the
                         
    Debtor      
Assets involved
 
closing date of financial statements
  Guarantee release  
Guarantee creditor
 
Name
 
Relationship
 
Type of guarantee
 
Type
 
Accounting value
 
12-31-2010
Th$
 
12-31-2009
Th$
 
01-01-2009
TH$
  12-31-2011  
Act
  12-31-2012  
Act.
  12-31-2013  
Act.
 
Banco Santander Santiago
  Concha y Toro UK  
Subsidiary
 
Guarantor
      2,884,040   1,935,098   2,020,194              
Banco Chile
 
Viña Concha y Toro
 
Subsidiary
 
Guarantor
      92,275   94,470                
Banco Chile
 
Viña Concha y Toro
 
Subsidiary
 
Guarantor
      954,120   1,044,600                
Banco Chile
 
Viña Concha y Toro
 
Subsidiary
 
Guarantor
      0   1,044,600                
Banco Chile
 
Viña Concha y Toro
 
Subsidiary
 
Guarantor
      21,508   26,986                
Banco BBVA
 
Trivento Bod. y Viñ.
 
Subsidiary
 
Guarantor
      2,478,113   2,914,156                
Banco BBVA
 
Trivento Bod. y Viñ.
 
Subsidiary
 
Guarantor
      0   616,403   636,450              
Banco BBVA
 
Trivento Bod. y Viñ.
 
Subsidiary
 
Guarantor
      1,216,826   1,651,080   1,272,900              
Banco Santander Santiago
 
Trivento Bod. y Viñ.
 
Subsidiary
 
Guarantor
      1,230,866   1,382,188   1,909,350              
Banco BBVA
 
Trivento Bod. y Viñ.
 
Subsidiary
 
Guarantor
          3,341,363              
Banco Santander Santiago
 
Trivento Bod. y Viñ.
 
Subsidiary
 
Guarantor
      1,418,070     1,678,637              
Banco BBVA
 
Trivento Bod. y Viñ.
 
Subsidiary
 
Guarantor
          1,598,397              
Banco BBVA
 
Trivento Bod. y Viñ.
 
Subsidiary
 
Guarantor
          1,011,956              
Banco BBVA
 
Trivento Bod. y Viñ.
 
Subsidiary
 
Guarantor
          3,182,250              
Banco BBVA
 
Trivento Bod. y Viñ.
 
Subsidiary
 
Guarantor
          2,020,092              
Banco BBVA
 
Trivento Bod. y Viñ.
 
Subsidiary
 
Guarantor
          332,657              
Banco Santander Santiago
 
Trivento Bod. y Viñ.
 
Subsidiary
 
Guarantor
      702,015                  

 
F-122

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
NOTE 34. CONTINGENCIES, RESTRICTIONS AND LAWSUITS
 
1)       Wines Contract: The Company has long-term contracts for the acquisition of grape and wines, which have different maturities. The last of these contracts has its maturity in 2017. The estimated amount of these contracts is approximately of Th$ 8,059,535.

2)       Restrictions and Limits for issuance of Public offer Bonds.

The restrictions or limits to which the Company is subject have its origin in the covenants associated to the issuance of public offer bonds whose detail is as follows:
 
 
a)
To maintain assets free of encumbrances or prohibitions for an amount equivalent to at least less than 1.5 times the total amount of bonds placed in force performed with charge to the line agreed in the Contract. This obligation will be required in the Financial Statements closing date only.
 
b)
The Issuer is obligated to not to sell, yield or transfer Essential Assets which jeopardize the continuity of its current business.
 
c)
To send to the Representative of Bonds Holder, together with the quarterly information indicated in the bonuses issuance contract, all information on any decrease of it ownership in the capital of its significant subsidiaries, higher than ten per cent of this capital as well as any reduction which means to lose the subsidiary control, within the five following working days after performed the transaction.
 
d)
To maintain an Indebtedness Ratio not higher than 1.4 times;
 
e)
To always maintain, during the life of the current Bonds issuance a minimum equity of U.F 5,000,000;
 
f)
To always maintain a Financial Expenses Hedging Ratio in a minimum of 2.5 times. The Financial Expenses Hedging Ratio must be calculated on the twelve-month period prior to the UESR date (Uniform Encoded Statistical Record);
 
g)
Not to make investments in instruments issued by related persons, neither grants borrowings to these, or to perform other operations, in conditions that were more adverse to the Issuer in relation to those in force at the market, as indicated in article 89 of the Corporate Companies Laws. Likewise, the Issuer will look after that its subsidiaries are adjusted to this restriction. For the purposes of this clause, the term related persons will be all those indicated in article 100 of Law 18,045;
 
h)
To perform the provisions for all adverse contingency which may adversely affect its businesses, its financial position or its operating results, which must be indicated in the Issuer’s Financial Statements , if applicable, pursuant IFRS criterion. The Issuer will look after that its subsidiary companies are adjusted to the same condition;
 
i)
To contract and maintain insurances which reasonably protect the Issuer’s operating assets, as per the usual industry practices in which the Issuer operates. Likewise, the Issuer will look after that its subsidiaries companies were adjusted to the same conditions; and,
 
j)
The Issuer and any of its subsidiaries are not allowed to perform voluntary prepayments of any existent obligation, in the event that the Issuer were in default or simple delay in the full and timely payment of the Bonuses herein indicated.- The information which support the compliance with the subjects indicated in a) to j) of this numeral and the calculations performed which validate its compliance, must be subscribed by the Issuer’s Manager of Administration and Finance or his/her representative and, on an annual basis by its External Auditors, if applicable, and should be remitted to the Bonds Holder Representative through certified mail or letter with a reception stamp within the term of five working days from the fact occurrence date, unless, this relate to information which should be delivered to the Superintendence of Securities and Insurance, in whose case must be sent in the same term in which these are delivered to the aforementioned Superintendence. In the case that information sent to the Bonds Holder Representative in conformity to this number Two is qualified as confidential, this Bonds Holder Representative must maintain strict reserve of this information with respect to third parties.-

 
F-123

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
-Acceleration Causal
 
a)
If the Issuer falls into default or simple delay in the payment of any installment of Bonuses in both the principal and interests.
b)
If any statement performed by the Issuer on instruments granted or subscribed on the occasion of the obligation of information derived from this Contract, ere or resulted to be deceitfully incomplete or false.
c)
If the Issuer transgressed one single and any of the obligations acquired by virtue of the bonuses issuance contract, numeral two of clause on “Protection Rules to Bonds Holders “ and not repaired this transgression within the 30 days following to the date in which was requested for these effects in writing by the Bonuses Holder Representative by means of certified mail.
d)
If the Issuer violate any of the obligations acquired in virtue of the bonuses issuance contract, numeral 4 of clause on “Protection Rules to Bonuses Holders” and not repaired this fault within the 60 days following to the date in which was requested for these effects in writing by the Bonuses Holder Representative by means of certified mail.
e)
If the Issuer violate any of the obligations acquired in virtue of clause 7 of the Contract and in the complementary deeds which subscribe pursuant to number 4 of the aforementioned clause.
f)
If the Issuer or any of its significant subsidiaries incurred in payments cease or recognize in writing the impossibility to pay its debts, or perform a general cession or abandonment of goods in benefit of its creditors or request its own Bancoruptcy.
g)
If the Issuer or any significant subsidiary fall into default or simple delay in the payment of any amount owed to Bancos or to any other creditor, from one or more overdue obligations or obligations required in advance that, individually, exceeds the equivalent to UF 100,000 as of the date of its related calculation, and the Issuer or significant subsidiary, depending on the case, do not repair this fault within the 30 consecutive days following to the default date or the date of simple payment delay and/or as of the payment date of this obligation if not expressly postponed.
h)
If any obligation of the Issuer or of any significant subsidiary were payable in advance, provided that this is not a regular prepayment, normally foreseen before the stipulated maturity.
i)
If in the future the Issuer or any of its subsidiaries grant actual guarantees to new bonuses issuances or to any financial credit, cash credit operation or other credits, except those specified in the issuance contract.
j)
If any governmental authority decree any measure to indent, confiscate, impose an embargo, expropriate, arrogate of, or take custody or control of all or significant part of the Issuer’s assets or of a any significant subsidiary.
k)
In case of dissolution or liquidation of the Issuer, or in case of diminution of its term to a period lower than the final amortization and Bonuses payment term corresponding to this contract;
l)
If the Issuer or any significant subsidiary is declared in Bancoruptcy by processed legal sentence; and,
m)
If the Issuer sell, cede or transfer Essential Assets, defined in clause first of this Contract, except in case of contributions or transfers of Essential Assets to subsidiaries companies, unless previous authorization and in writing from the Bonuses Holder Representative.
 
As of December 31, 2010 the Company fully complies with the aforementioned covenants.
 
3)
Restrictions and limitations for Negotiable Instruments Issuance.

The restrictions or limitations to which the Company is subject are originated in the Protection Rules to Negotiable Instruments Holders, whose detail is as follows:
 
a)
Limitation of liquidity indexes and/or indebtedness ratios: As long as in force issuances of Negotiable Instruments placed with charge to the Line, the Issuer is liable to the following: Beginning on the financial statements as of September 30 , 2008, to always maintain, during the life of the present issuance of Line of Negotiable Instruments, the following financial ratios: a) An Indebtedness Ratio not higher than 1.4 times; b) and Equity not lower than UF 5.000.000; and c) a Financial Expenses Hedging Ratio not lower than 2.5 times, which must be calculated on the twelve- months period prior to the financial statements date.
 
 
F-124

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
b)
Obligations, Limitations and Prohibitions: As long as in force issuances of Negotiable Instruments placed with charge to the Line, the Issuer is liable to the following obligations, limitations and prohibitions, notwithstanding that those applicable pursuant the general regulations of the related law:
 
 
-The Issuer is liable to look after that the operations performed with its subsidiaries or other related persons, are performed in equal conditions, similar to those normally prevailing in the market. With respect to the concept, “related persons “, will apply the definition included in article 100 of Law 18,045.
 
-The Issuer must comply with the laws, regulations and other legal dispositions applicable, including in such compliance, with no limitations to, the timely payment and in form for all taxes, tributes, rates, rights and charges affecting the own Issuer or its movable assets or is estate assets, unless those which were impugned in good faith and in accordance with the legal procedures and/or the related administrative procedures and, provided that, in this case, proper reserves are maintained to cover this contingency, in conformity with the accounting standards generally accepted in Chile.
 
-To maintain, during the life of the present issuance of Line of Negotiable Instruments, assets free of Restricted Encumbrances which are equivalent to, at least, 1.5 times the total amount of Negotiable Instruments placement in force performed with charge to the Line agreed in this instruments.
 
-To establish and maintain proper accounting systems based on the accounting principles generally accepted in Chile and instructions of the Superintendence. The Issuer will look after the domestic subsidiaries to ensure that these are adjusted to the aforementioned requirements. –With respect to foreign subsidiaries, these should be adjusted to generally accepted accounting standards used in their own countries and, for its consolidation purposes, applicable adjustments must be done in order to be suitable to the Chilean GAAP. In addition, the Issuer must hire and maintain a prestigious and well known independent external auditors firm for the exam and analysis of its Financial Statements, on which, this audit firm must issue an opinion as of December 31 of each year. Notwithstanding, in case that the Issuer and/or its subsidiaries implement a change in the accounting standards used in its financial statements by the application of the International Financial Reporting Standards (“IFRS”), the Issuer must analyze the possible impacts that these changes could have in the obligations, limitations and prohibitions of the Issuer pursuant this Contract. The Issuer, within a term of 30 working days beginning on the date in which this accounting change was first –time adopted and reflected in the financial statements, will request to a well known audit firm which must be registered in the related Superintendence, to adapt the obligations assumed in this 3.5 clause, as per the new accounting situation. The Issuer must modify this instrument in order to adjust it to that determined by the external audit firm within a term of 20 days after these auditors deliver the related report. The Issuer must communicate the changes made to this instrument through a publication in the newspaper “El Mercurio de Santiago”, no longer than 10 working days following to the date in which the modification deed was performed for this instrument. If as a result of the changes in the accounting standards used by the application of IFRS, a fault is produced with respect to the aforementioned commitments in this 3.5 clause, for the period between the change in the accounting standards by application of IFRS and the date in which the Issuer changed this instrument as indicated before, this fault will be not considered, for all purposes, as an non-compliance on the part of the Issuer to the present instrument in the terms of following 3.5.4 clause.
 
-To maintain insurances that properly protects its assets, in accordance to the usual practices for industries of the Issuer’s nature. The Issuer will look after its subsidiaries to ensure they are also adjusted to that established in this instrument.
 
-To maintain, in an ongoing basis, during all the life of the Line of Negotiable Instruments’, the registration of both, Issuer and the Line in the Securities record maintained by the Superintendence; and to comply with duties and obligations derived.
 
c)
Equal treatment of holders: The Issuer will grant equal treatment, with no privilege or preference, to all and each of the promissory notes holders issued with charge to the present Line of Negotiable Instruments.
   
d)
The Issuer recognize and accept that any promissory notes holder is able to require the payments of outstanding debts at his/her favor with respect to this promissory note, in case the Issuer does not timely and fully pay to the Negotiable Instruments holders all amounts owed with respect to principal amortizations, adjustments or interests, in the form, term and conditions established for each issuance.
 
 
F-125

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
e)
The Issuer recognize and accept that promissory notes holders are able to require in advance, the full payment of the non-amortized principal and its accrued interests, as if were an overdue obligation, if any of the following events occur:

 
i.
Should the issuer default or have a simple delay in the payment of any installment of principal or interest of the promissory notes issued with a charge to the commercial paper line;
 
ii.
Should the issuer or subscriber of any of the relevant subsidiaries do not resolve within a term of thirty business days a default or simple delay in the payment of obligations for a cumulative total sum greater than the sum equivalent to a hundred and fifty thousand UF, and the date of payment of the obligations included in that amount would not have been expressly postponed. This amount will not consider the obligations which (1) were subject to pending litigation or lawsuits for obligations not recognized by the Issuer in its accounting; or (2) correspond to the price of constructions or acquisition of assets the payment of which the Issued would have objected because of defective construction of noncompliance by the constructor or seller of its contractual obligations. For the purposes of this letter ii) the conversion basis will be the exchange rate prevailing at the date of its respective calculation;
 
iii.
Should any other creditor of the Issuer or of any of its relevant subsidiaries legally collects from it or any of its relevant subsidiaries the full amount of a loan subject to term arrangements, related to having exercised the right to anticipate the maturity of the respective loan due to noncompliance by the Issuer or any of its relevant subsidiaries, contained in the loan agreement, except for the case in which the addition of loans previously collected in accordance with this letter, do not exceed the accumulated amount of a hundred and fifty thousand UF. For the purpose of this number (iii)the basis of conversion will relate to the exchange rate or amount prevailing at the date of the related calculation;
 
iv.
If the Issuer or any of its relevant subsidiaries were declared in Bancoruptcy or be found in insolvency or it files any statement through which it acknowledges its inability to pay its obligations at the respective expiration dates;
 
v.
If any statement by the Issuer in the instruments granted or subscribe as a result of its commercial paper line and/or the issuances conducted under it, were found maliciously false or incomplete in any aspect essential to its statement;
 
vi.
If the lifespan or term of the Company was amended to a date prior to the life of the commercial paper instruments issued with a charge to this line; or if the Company is early dissolved or if it decreases its subscribed and fully paid capital for any reason under terms which do not meet the ration required under number three point five of number one in this instrument; and
 
vii.
Should the Issuer not comply with any obligation, limitation or prohibition assumed by virtue of that provided in clauses Three point five point one and Three point five point two of this instrument and such breach was maintained without being resolved during two consecutive quarters. That indicated in this number (vii) is without prejudice of that provided in letter d.) of letter above.

As of December 31, 2010 the Company complies with the aforementioned Protection Rules to Negotiable Instruments Holders.
 
4)   Viña Concha y Toro S.A. has been involved and probably will continue being as plaintiff in certain legal processes through which mainly seeks to perceive the amounts claimed and that have a nominal total amount of approximately Th$ 350,000. With a conservative criterion, provisions have been constituted to cover expected losses derived from some of these legal causes.

5)   The Federal Administration of Public Income (FAPI) or Argentine IRS, through Resolution No. 364/08 dated December 16, 2008 impugned the sworn statement of income tax filed for 2002, and determined the obligation that at their criteria own the subsidiary Bodegas y Viñedos Trivento S.A. (Trivento) with respect to the Income Tax for that year amounting to $1,948,918.44 of Argentinean pesos plus interests amounting to $2,644,682.33 of Argentinean pesos (calculated as of December 12, 2008), and apply a fine amounting to $974,459.22 Argentinean pesos.
 
 
F-126

 

VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
The tax authority based its resolution in the premise that it resulted non- applicable to input as losses of exchange differences derived from borrowings operations of Trivento with Viña Concha y Toro S.A./VCT Internacional S.A., arguing that funds remittances resulting from these operations are considered in nature as capital contributions and not borrowings, even when approved as borrowings by the respective Boards, and Central Bancos of both countries, and recorded as borrowings in the accounting books of all the companies involved.
 
On February 11, 2009, the resolution of the Argentine IRS was rejected before the Nation Tax Court, through an appeal resource provided in Article 76 of the LPT. In this resource, all defense arguments already presented in the related discharge timely presented was reiterated and extended. These have the duly evidential support. On June 29, 2009, the term granted to the Argentine IRS to respond the resource expired, without being processed, due to this reason and in accordance with the Procedure Rules of TFN, a new summoned was ordered for a period of ten working days which will be notified by the TFN in the next few days. Should the Argentine IRS do not answer this new summoned (which is highly improbable), the Vocal instructor will declare the National Tax in default (Rules Art. 28).
 
The file was open to evidence, and both parties are currently producing the evidence offered. The accounting expert evidence constitutes the most relevant evidence, and its preparation is in charge of the accountants designed as technical consultants. On December 15, 2010 the evidence expert reported that has been requested an extension of evidence period while waiting for the presentation of the expert designated by the Tax Authority.
 
Due to the amount claimed by the Argentine IRS for verdict dated June 17, 2009, a precautionary embargo was arranged for properties of Trivento, which finally was unified on a single property (Finca y Bodega de Tres Porteñas –San Martín). As of this date this embargo still in force.
 
Finally, within the debt determination procedure initiated by the Argentine IRS, with respect to fiscal years 2003 and 2004, and, after the Company’s duly defense presentation held in the administrative site, Trivento was notified on the Argentine IRS resolution N° 322/10 dated December 9, 2010, through which the tax authority determined a debt order amounting to $6,754,563.88, plus interests amounting to $9,175,733.75 and a fine amounting to $4,728,194.72.-
 
The tax authority based its resolution on the premise that it was not applicable charging tax returns for gains obtained in 2003 and 2004 to prior year losses, which in the Argentine IRS were absorbed in full in the tax return filed in 2002.
 
On February 1, 2011, the resolution from the Argentine IRS was recurred before the Nation Tax Court, through an appeal resource. In this resource, the lawyers reiterate and extended each defense argument already put forward in the discharge presented in the administrative site, which counts with a duly probatory support. This resource appeal is still under the process carried by the Nation Tax Court.
 
In the opinion of the Company’s attorneys, both Chilean and Argentinean, Trivento has sound and reasonable arguments to be able to sustain that its sworn affidavit to the profitable 2002, 2003 and 2004, are legally adjusted, and estimate that this opinion will be, finally, accepted by the Argentinean Court and so was reported to both management and the Board of Viña Concha y Toro.
 
6)    On the occasion of the earthquake which hit a significant portion of the Chilean territory on February 21, 2010, from the total of 11 Company’s warehouses, those located in Peumo, Pencahue, and Lontué, where affected and experienced losses of wine and production capacity. The Company quantified the loss of wine in bulk and finished products in 22.8 millions of liters.
 
 
F-127

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009
 
The Company maintains Insurance Policies of all Risk against earthquakes and its effects for all assets affected, including damages due to disruption.

The recoverable limit for both physical goods and disruption damage reached a total of UF 20,417,917. These insurances contemplate a 2% deductible amount for physical goods on the insured amount by location, with a maximum of UF 10,000 and of 10 days for disruption damage.

As of December 31, 2010, Viña Concha y Toro and subsidiaries have recorded in its financial statements an amount of Th$20,631,288 which correspond to; sinister inventories, sinister Property, plant and equipment pursuant its book value and expenses incurred up to that date, corresponding to cleaning activities, wreckage removal, goods repairing, mitigation expenses of losses due to disruption. Al these amounts are duly covered by the insurances indicated in prior paragraphs and are presented within the item Trade receivables and Other accounts receivable, net.
 
Concept
  12-31-2010  
 
 
Th$
 
Sinister inventory
    15,277,743  
Sinister Property, plant and equipment
    763,629  
Expenses incurred
    4,589,916  
Total
    20,631,288  
 
As of December 31, 2010, Viña Concha y Toro and subsidiaries did not recorded the related deductible as well as the amounts expected to receive with respect to a higher value on the book value of inventories of finished products and wine in bulk which are insured at its sale price. No incomes have been recorded due to disruption damages.

Company’s management estimate that the values receivable, provide a proper coverage on the amounts corresponding to deductibles.

As of December 2010, the Company received Th$ 21,294,138 as an indemnity advance with respect o damages caused by the earthquake.

7)    As of December 31, 2010, there are no other litigations or probable lawsuit, judicial or extrajudicial, tax issues, as encumbrances of any nature with an actual probability of affecting the Company’s financial statements.

 
F-128

 
 
VIÑA CONCHA Y TORO S.A. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(Thousands of Chilean pesos)
For the year ended as of December 31, 2010 and 2009 and as of January 1, 2009

NOTE 35. SUBSEQUENT EVENTS
 
Management is not aware of significant events that occurred between December 31, 2010 and the date of issuance of these consolidated financial statements that may significantly affect its exposure and/or interpretation.

 
F-129