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GOODWILL AND OTHER INTANGIBLE ASSETS
3 Months Ended
Dec. 31, 2011
GOODWILL AND OTHER INTANGIBLE ASSETS  
GOODWILL AND OTHER INTANGIBLE ASSETS

5. GOODWILL AND OTHER INTANGIBLE ASSETS

 

Goodwill by reporting segment of the Company consisted of the following:

 

 

 

December
2011

 

September
2011

 

Wholesale Segment

 

$

4,436,950

 

$

4,436,950

 

Retail Segment

 

1,912,877

 

1,912,877

 

 

 

$

6,349,827

 

$

6,349,827

 

 

Other intangible assets of the Company consisted of the following:

 

 

 

December
2011

 

September
2011

 

Trademarks and tradenames

 

$

3,373,269

 

$

3,373,269

 

Non-competition agreement (less accumulated amortization of approximately $0.1 million at December 2011 and September 2011)

 

441,667

 

466,667

 

Customer relationships (less accumulated amortization of $0.5 million and $0.4 million at December 2011 and September 2011, respectively)

 

1,644,791

 

1,711,042

 

 

 

$

5,459,727

 

$

5,550,978

 

 

Goodwill, trademarks and tradenames are considered to have indefinite useful lives and therefore no amortization has been taken on these assets. At December 2011, identifiable intangible assets considered to have finite lives were represented by customer relationships and the value of a non-competition agreement acquired as part of acquisitions. The customer relationships are being amortized over eight years and the value of the non-competition agreement is being amortized over five years. These intangible assets are evaluated for accelerated attrition or amortization adjustments if warranted.  Amortization expense related to these assets was $0.1 million in both Q1 2012 and Q1 2011.

 

Estimated future amortization expense related to identifiable intangible assets with finite lives is as follows at December 2011:

 

 

 

December
2011

 

Fiscal 2012 (1)

 

$

273,750

 

Fiscal 2013

 

365,000

 

Fiscal 2014

 

365,000

 

Fiscal 2015

 

365,000

 

Fiscal 2016

 

331,667

 

Thereafter

 

386,041

 

 

 

$

2,086,458

 

 

(1)  Represents amortization for the remaining nine months of Fiscal 2012.