PROPERTY AND EQUIPMENT (Details) (USD $)			9 Months Ended
	Dec. 31, 2013	Mar. 31, 2013	Dec. 31, 2013 Computer and Office Equipment [Member]	Dec. 31, 2013 Furniture and Fixtures [Member]	Dec. 31, 2013 Leasehold Improvements [Member]		Dec. 31, 2013 Warehouse Equipment [Member]	Dec. 31, 2013 Molds and tooling under development [Member]		Dec. 31, 2013 Molds and tooling [Member] Minimum [Member]	Dec. 31, 2013 Molds and tooling [Member] Maximum [Member]
Property, Plant and Equipment [Line Items]
Computer and office equipment	$ 282,921	$ 279,742
Furniture and fixtures	4,312	4,312
Leasehold improvements	0	5,500
Warehouse equipment	224,106	136,521
Molds and tooling	2,316,620	1,849,245
Molds and tooling under development	0	329,500
Property, Plant and Equipment, Gross	2,827,959	2,604,820
Accumulated depreciation	(2,218,578)	(2,122,043)
Property and equipment, net	$ 609,381	$ 482,777
Average useful life (in years)			5 years	7 years	0 years	[1]	7 years	0 years	[2]	3 years	5 years

[1] Shorter of remaining term of lease or useful life

[2] As of December 31, 2013 and March 31, 2013 the Company had outstanding commitments for molds and tooling in process in the amounts of approximately $0 and $140,000, respectively.