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SEGMENT, CUSTOMER AND GEOGRAPHIC INFORMATION
12 Months Ended
Dec. 31, 2015
Segment Reporting [Abstract]  
Segment Reporting Disclosure [Text Block]
NOTE 19:-
SEGMENT, CUSTOMER AND GEOGRAPHIC INFORMATION
 
a.
General:
 
The company has three reportable segments: the Cellocator segment, the MRM segment and the RSA (road side assistant) segment.
Commencing 2015, following the sale of Car2go to Shagrir, as described in note 1h, Car2go is included in the RSA segment rather than in the MRM segment.
Segments reporting was retroactively adjusted to reflect those adjustments.
 
The Company applies ASC 280, "Segment Reporting Disclosures". The Company evaluates performance and allocates resources based on operating profit or loss.
 
b.
The following presents segment results of operations for the year ended December 31, 2015:
 
 
 
Cellocator
segment
 
MRM
segment
 
RSA
segment
 
Elimination
 
Total
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Segments revenues
 
$
19,489
 
$
47,938
 
$
40,498
 
$
(7,001)
 
$
100,924
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Segments operating profit
 
$
1,000
 
$
3,848
 
$
920
 
$
297
 
$
6,065
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Segments tangible and intangible assets
 
$
8,469
 
$
24,836
 
$
21,855
 
$
1,803
 
$
56,963
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Depreciation, amortization and impairment expenses
 
$
338
 
$
3,067
 
$
1,468
 
$
-
 
$
4,873
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Expenditure for assets
 
$
149
 
$
1,647
 
$
1,820
 
$
-
 
$
3,616
 
 
The following presents segment results of operations for the year ended December 31, 2014:
 
 
 
Cellocator
segment
 
MRM
segment
 
RSA
segment
 
Elimination
 
Total
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Segments revenues
 
$
24,063
 
$
50,202
 
$
39,085
 
$
(8,060)
 
$
105,290
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Segments operating profit (loss)
 
$
3,849
 
$
3,276
 
$
(498)
 
$
(80)
 
$
6,547
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Segments tangible and intangible assets
 
$
8,679
 
$
26,385
 
$
22,530
 
$
4,406
 
$
62,000
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Depreciation, amortization and impairment expenses
 
$
349
 
$
2,004
 
$
2,414
 
$
-
 
$
4,767
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Expenditure for assets
 
$
165
 
$
2,553
 
$
1,739
 
$
-
 
$
4,457
 
 
The following presents segment results of operations for the year ended December 31, 2013:
 
 
 
Cellocator
segment
 
MRM
segment
 
RSA
segment
 
Elimination
 
Total
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Segments revenues
 
$
24,268
 
$
46,309
 
$
35,681
 
$
(8,401)
 
$
97,857
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Segments operating profit
 
$
3,065
 
$
4,385
 
$
505
 
$
(1,909)
 
$
6,046
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Segments tangible and intangible assets
 
$
9,494
 
$
30,075
 
$
27,069
 
$
5,400
 
$
72,038
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Depreciation, amortization and impairment expenses
 
$
291
 
$
1,580
 
$
2,178
 
$
-
 
$
4,049
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Expenditure for assets
 
$
135
 
$
1,260
 
$
3,268
 
$
-
 
$
4,663
 
 
c.
Summary information about geographical areas:
 
 
 
 
 
Year ended
December 31,
 
 
 
 
 
2015
 
2014
 
2013
 
1.
 
Revenues *):
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Israel
 
$
66,844
 
$
70,267
 
$
68,735
 
 
 
Latin America
 
 
7,601
 
 
7,471
 
 
8,904
 
 
 
Brazil
 
 
7,173
 
 
10,669
 
 
2,666
 
 
 
Argentina
 
 
4,617
 
 
3,990
 
 
4,852
 
 
 
Europe
 
 
5,271
 
 
5,891
 
 
8,928
 
 
 
Other
 
 
9,418
 
 
7,002
 
 
3,772
 
 
 
 
 
$
 
 
 
 
 
 
 
 
 
 
 
 
 
100,924
 
$
105,290
 
$
97,857
 
 
*) Revenues are attributed to geographic areas based on the location of the end customers.
 
 
 
 
 
December 31,
 
 
 
 
 
2015
 
2014
 
2013
 
2.
 
Long-lived assets:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Israel
 
$
6,684
 
$
6,692
 
$
9,793
 
 
 
Argentina
 
 
659
 
 
952
 
 
1,143
 
 
 
Mexico
 
 
335
 
 
465
 
 
449
 
 
 
Brazil
 
 
1,275
 
 
2,481
 
 
2,582
 
 
 
South Africa
 
 
436
 
 
513
 
 
-
 
 
 
Other
 
 
5
 
 
6
 
 
8
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
$
9,394
 
$
11,109
 
$
13,975
 
 
d.
In 2015, 2014 and 2013, none of our customer accounted above 10% of the Company's revenues.