8-K

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

FORM 8-K

CURRENT REPORT

Pursuant to Section 13 or 15(d) of

the Securities Exchange Act of 1934

Date of Report (Date of earliest event reported) May 24, 2004

UNITY BANCORP, INC.

(Exact name of registrant as specified in its charter)

New Jersey	1-12431	22-3282551
(State or other jurisdiction	(Commission	(IRS Employer
of incorporation)	File Number)	Identification No.)
64 OLD HIGHWAY 22, CLINTON, NEW JERSEY		08809
(Address of principal executive offices)		(Zip Code)

Registrant’s telephone number, including area code (908) 730-7630

Item 7. Financial Statements and Exhibits

The following exhibit is filed with this Current Report on Form 8-K.

EXHIBIT NO.	DESCRIPTION
99.1	Press Release dated May 26, 2004

Item 9. Regulation FD Disclosure

The Registrant issued a press release on May 26, 2004, the full text of which is incorporated herein by reference in response to this Item, advising that James A. Hughes, Unity Bancorp, Inc.’s.  President, made a presentation discussing the history of Unity Bancorp, Inc. and its recent performance at the May 24, 2004 Northeast Super-Community Bank Conference held in Boston, Massachusetts.

 SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.

	UNITY BANCORP, INC.
	(Registrant)
Dated:  May 28, 2004	By: /s/ Alan J. Bedner Jr.
	ALAN J. BEDNER JR.
	Chief Financial Officer

EX-99.1

Exhibit 99.1

Unity Bancorp, Inc.

64 Old Highway 22

Clinton, NJ 08809

800 618-BANK

www.unitybank.com

NewsNewsNewsNewsNews

For Immediate Release:

May 26, 2004

News Media & Financial Analyst Contact:

Alan J Bedner, EVP

Chief Financial Officer

(908) 713-4308

Unity Bank Tells Success Story at Investor Conference

Clinton, NJ - Unity Bancorp, Inc (NASDAQ: UNTY), parent company of Unity Bank, reported that on May 24, 2004, James A. Hughes, Unity’s President presented the Unity Bank story to institutional investors at the Super-Community Bank Conference held at the Langham Hotel Boston, Massachusetts.

The conference was web-cast, and may be accessed at http://www.super-communitybanking.com, or on www.unitybank.com.

Mr. Hughes discussed Unity’s history from its 1991 inception to its earnings achieved for the quarter ended March 31, 2004.  Mr. Hughes’ presentation highlighted Unity’s new management team along with its current strategic focus.

Unity Bancorp’s Annual Meeting of Shareholders initially scheduled for 6:00 P.M. at the Grand Colonial at the Coach and Paddock, Clinton, New Jersey will adjourn and reconvene at 6:15 at the Perryville Inn located at 167 Perryville Road, Perryville, New Jersey. Such change in location is due to the loss of air conditioning at the Coach and Paddock location. For further information and directions to the Perryville Inn please visit Unity’s website at www.unitybank.com.

Unity Bancorp, Inc. is a financial service organization headquartered in Clinton, New Jersey, with $473 million in assets and $409 million in deposits.  Unity Bank provides financial services to retail, corporate & small business customers through its’ 13 retail service centers located in Hunterdon, Middlesex, Somerset and Union counties in New Jersey. For additional information about Unity visit our website at www.unitybank.com or call 800 618-BANK.

This news release contains certain forward-looking statements, either expressed or implied, which are provided to assist the reader in understanding anticipated future financial performance.  These statements involve certain risks, uncertainties, estimates and assumptions made by management, which are subject to factors beyond the company’s control and could impede its ability to achieve these goals. These factors include general economic conditions, trends in interest rates, the ability of our borrowers to repay their loans, and results of regulatory exams, among other factors.