<SEC-DOCUMENT>0000920112-21-000108-index.html : 20210405
<SEC-HEADER>0000920112-21-000108.hdr.sgml : 20210405
<ACCEPTANCE-DATETIME>20210405125235
ACCESSION NUMBER:		0000920112-21-000108
CONFORMED SUBMISSION TYPE:	DEF 14A
PUBLIC DOCUMENT COUNT:		23
CONFORMED PERIOD OF REPORT:	20210405
FILED AS OF DATE:		20210405
DATE AS OF CHANGE:		20210405

FILER:

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			HEARTLAND FINANCIAL USA INC
		CENTRAL INDEX KEY:			0000920112
		STANDARD INDUSTRIAL CLASSIFICATION:	STATE COMMERCIAL BANKS [6022]
		IRS NUMBER:				421405748
		STATE OF INCORPORATION:			DE
		FISCAL YEAR END:			1231

	FILING VALUES:
		FORM TYPE:		DEF 14A
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	001-15393
		FILM NUMBER:		21804518

	BUSINESS ADDRESS:	
		STREET 1:		1398 CENTRAL AVE
		CITY:			DUBUQUE
		STATE:			IA
		ZIP:			52001
		BUSINESS PHONE:		5635892000

	MAIL ADDRESS:	
		STREET 1:		1398 CENTRAL AVE
		CITY:			DUBUQUE
		STATE:			IA
		ZIP:			52001
</SEC-HEADER>
<DOCUMENT>
<TYPE>DEF 14A
<SEQUENCE>1
<FILENAME>htlf2021proxyformdef14anex.htm
<DESCRIPTION>DEF 14A
<TEXT>
Document 1 - file: htlf2021proxyformdef14anex.htm

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>2
<FILENAME>a2019falba021.jpg
<TEXT>
Document 2 - file: a2019falba021.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>3
<FILENAME>a2019flynna021.jpg
<TEXT>
Document 3 - file: a2019flynna021.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>4
<FILENAME>a2019fullera021.jpg
<TEXT>
Document 4 - file: a2019fullera021.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>5
<FILENAME>a2019hopkinsa021.jpg
<TEXT>
Document 5 - file: a2019hopkinsa021.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>6
<FILENAME>a2019leea021.jpg
<TEXT>
Document 6 - file: a2019leea021.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>7
<FILENAME>a2019murphya021.jpg
<TEXT>
Document 7 - file: a2019murphya021.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>8
<FILENAME>a2019schmidta021.jpg
<TEXT>
Document 8 - file: a2019schmidta021.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>9
<FILENAME>a2019schmitza021.jpg
<TEXT>
Document 9 - file: a2019schmitza021.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>10
<FILENAME>a2019whitea021.jpg
<TEXT>
Document 10 - file: a2019whitea021.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>11
<FILENAME>barryorrcolorproxy1.jpg
<TEXT>
Document 11 - file: barryorrcolorproxy1.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>12
<FILENAME>bobengelcolorproxy1.jpg
<TEXT>
Document 12 - file: bobengelcolorproxy1.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>13
<FILENAME>bruceleesignature2.jpg
<TEXT>
Document 13 - file: bruceleesignature2.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>14
<FILENAME>chart-1077f25137c445caaa41.jpg
<TEXT>
Document 14 - file: chart-1077f25137c445caaa41.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>15
<FILENAME>chart-673b2794c2bb43caa391.jpg
<TEXT>
Document 15 - file: chart-673b2794c2bb43caa391.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>16
<FILENAME>chart-b31c2956cf694fe580a1.jpg
<TEXT>
Document 16 - file: chart-b31c2956cf694fe580a1.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>17
<FILENAME>chrisheylen-crop1a.jpg
<TEXT>
Document 17 - file: chrisheylen-crop1a.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>18
<FILENAME>htlf-logoxtagxtmxpms5334.jpg
<TEXT>
Document 18 - file: htlf-logoxtagxtmxpms5334.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>19
<FILENAME>jaykim0021.jpg
<TEXT>
Document 19 - file: jaykim0021.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>20
<FILENAME>kgu-crop1a.jpg
<TEXT>
Document 20 - file: kgu-crop1a.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>21
<FILENAME>lynnfullersiga111.jpg
<TEXT>
Document 21 - file: lynnfullersiga111.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>22
<FILENAME>proxycard_pagex11.jpg
<TEXT>
Document 22 - file: proxycard_pagex11.jpg

</DOCUMENT>
<DOCUMENT>
<TYPE>GRAPHIC
<SEQUENCE>23
<FILENAME>proxycard_pagex21.jpg
<TEXT>
Document 23 - file: proxycard_pagex21.jpg

</DOCUMENT>
</SEC-DOCUMENT>