<SEC-DOCUMENT>0000920112-17-000161-index.html : 20170324
<SEC-HEADER>0000920112-17-000161.hdr.sgml : 20170324
<ACCEPTANCE-DATETIME>20170324130553
ACCESSION NUMBER:		0000920112-17-000161
CONFORMED SUBMISSION TYPE:	PRE 14A
PUBLIC DOCUMENT COUNT:		15
CONFORMED PERIOD OF REPORT:	20170517
FILED AS OF DATE:		20170324
DATE AS OF CHANGE:		20170324

FILER:

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			HEARTLAND FINANCIAL USA INC
		CENTRAL INDEX KEY:			0000920112
		STANDARD INDUSTRIAL CLASSIFICATION:	STATE COMMERCIAL BANKS [6022]
		IRS NUMBER:				421405748
		STATE OF INCORPORATION:			DE
		FISCAL YEAR END:			1231

	FILING VALUES:
		FORM TYPE:		PRE 14A
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	001-15393
		FILM NUMBER:		17712011

	BUSINESS ADDRESS:	
		STREET 1:		1398 CENTRAL AVE
		CITY:			DUBUQUE
		STATE:			IA
		ZIP:			52001
		BUSINESS PHONE:		5635892000

	MAIL ADDRESS:	
		STREET 1:		1398 CENTRAL AVE
		CITY:			DUBUQUE
		STATE:			IA
		ZIP:			52001
</SEC-HEADER>
<DOCUMENT>
<TYPE>PRE 14A
<SEQUENCE>1
<FILENAME>htlf2017proxyformpre14a.htm
<DESCRIPTION>PRE 14A
<TEXT>
Document 1 - file: htlf2017proxyformpre14a.htm
</DOCUMENT> <DOCUMENT> <TYPE>GRAPHIC <SEQUENCE>3 <FILENAME>bruceleewbkrdbwfinala02.jpg <TEXT> Document 3 - file: bruceleewbkrdbwfinala02.jpg
</DOCUMENT> <DOCUMENT> <TYPE>GRAPHIC <SEQUENCE>4 <FILENAME>coylesignaturea05.jpg <TEXT> Document 4 - file: coylesignaturea05.jpg
</DOCUMENT> <DOCUMENT> <TYPE>GRAPHIC <SEQUENCE>5 <FILENAME>duanewhite2014a05.jpg <TEXT> Document 5 - file: duanewhite2014a05.jpg
</DOCUMENT> <DOCUMENT> <TYPE>GRAPHIC <SEQUENCE>6 <FILENAME>heartlandlogobwforproxy1a04.jpg <TEXT> Document 6 - file: heartlandlogobwforproxy1a04.jpg
</DOCUMENT> <DOCUMENT> <TYPE>GRAPHIC <SEQUENCE>7 <FILENAME>htlf2017pro_chart-30614.jpg <TEXT> Document 7 - file: htlf2017pro_chart-30614.jpg
</DOCUMENT> <DOCUMENT> <TYPE>GRAPHIC <SEQUENCE>8 <FILENAME>htlflogo1a56.jpg <TEXT> Document 8 - file: htlflogo1a56.jpg
</DOCUMENT> <DOCUMENT> <TYPE>GRAPHIC <SEQUENCE>9 <FILENAME>johncox2014a05.jpg <TEXT> Document 9 - file: johncox2014a05.jpg
</DOCUMENT> <DOCUMENT> <TYPE>GRAPHIC <SEQUENCE>10 <FILENAME>johnschmidt2014a05.jpg <TEXT> Document 10 - file: johnschmidt2014a05.jpg
</DOCUMENT> <DOCUMENT> <TYPE>GRAPHIC <SEQUENCE>11 <FILENAME>kurtsaylor2014a06.jpg <TEXT> Document 11 - file: kurtsaylor2014a06.jpg
</DOCUMENT> <DOCUMENT> <TYPE>GRAPHIC <SEQUENCE>12 <FILENAME>lynnfuller2014a05.jpg <TEXT> Document 12 - file: lynnfuller2014a05.jpg
</DOCUMENT> <DOCUMENT> <TYPE>GRAPHIC <SEQUENCE>13 <FILENAME>lynnfullersiga05.jpg <TEXT> Document 13 - file: lynnfullersiga05.jpg
</DOCUMENT> <DOCUMENT> <TYPE>GRAPHIC <SEQUENCE>14 <FILENAME>markfalb2014a05.jpg <TEXT> Document 14 - file: markfalb2014a05.jpg
</DOCUMENT> <DOCUMENT> <TYPE>GRAPHIC <SEQUENCE>15 <FILENAME>mccoyheadshotproxya04.jpg <TEXT> Document 15 - file: mccoyheadshotproxya04.jpg
</DOCUMENT> <DOCUMENT> <TYPE>GRAPHIC <SEQUENCE>16 <FILENAME>tomflynn2014a05.jpg <TEXT> Document 16 - file: tomflynn2014a05.jpg
</DOCUMENT> </SEC-DOCUMENT>