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Condensed Consolidated Statements of Operations and Comprehensive Income (Loss) (Unaudited) (USD $)
3 Months Ended
Mar. 31, 2015
Mar. 31, 2014
Income Statement [Abstract]    
Sales $ 6,807,300us-gaap_SalesRevenueGoodsGross $ 7,986,700us-gaap_SalesRevenueGoodsGross
Less excise taxes 113,200us-gaap_ExciseAndSalesTaxes 136,700us-gaap_ExciseAndSalesTaxes
Net Sales 6,694,100us-gaap_SalesRevenueGoodsNet 7,850,000us-gaap_SalesRevenueGoodsNet
Cost of goods sold 4,598,500us-gaap_CostOfGoodsSold 5,521,700us-gaap_CostOfGoodsSold
Gross Profit 2,095,600us-gaap_GrossProfit 2,328,300us-gaap_GrossProfit
Operating Expenses    
Marketing 1,402,900us-gaap_MarketingAndAdvertisingExpense 1,527,900us-gaap_MarketingAndAdvertisingExpense
General and administrative 1,211,600us-gaap_GeneralAndAdministrativeExpense 1,120,300us-gaap_GeneralAndAdministrativeExpense
Total Operating Expense 2,614,500us-gaap_OperatingExpenses 2,648,200us-gaap_OperatingExpenses
Loss from operations (518,900)us-gaap_OperatingIncomeLoss (319,900)us-gaap_OperatingIncomeLoss
Other Income (Expense)    
Other income 3,100us-gaap_OtherNonoperatingIncome 1,900us-gaap_OtherNonoperatingIncome
Profit on sale of asset    11,100us-gaap_GainLossOnSaleOfPropertyPlantEquipment
Interest expense (154,300)us-gaap_InterestExpense (161,700)us-gaap_InterestExpense
Total Other Expense (151,200)us-gaap_OtherNonoperatingIncomeExpense (148,700)us-gaap_OtherNonoperatingIncomeExpense
Loss before income taxes (670,100)us-gaap_IncomeLossFromContinuingOperationsBeforeIncomeTaxesExtraordinaryItemsNoncontrollingInterest (468,600)us-gaap_IncomeLossFromContinuingOperationsBeforeIncomeTaxesExtraordinaryItemsNoncontrollingInterest
Provision for income taxes 3,800us-gaap_IncomeTaxExpenseBenefit   
Net loss (673,900)us-gaap_NetIncomeLoss (468,600)us-gaap_NetIncomeLoss
Foreign currency translation gain (loss) 27,100us-gaap_OtherComprehensiveIncomeLossForeignCurrencyTransactionAndTranslationAdjustmentNetOfTax (11,400)us-gaap_OtherComprehensiveIncomeLossForeignCurrencyTransactionAndTranslationAdjustmentNetOfTax
Comprehensive Loss $ (646,800)us-gaap_ComprehensiveIncomeNetOfTax $ (480,000)us-gaap_ComprehensiveIncomeNetOfTax
Net loss per common share (basic and diluted) $ (0.05)us-gaap_EarningsPerShareBasicAndDiluted $ (0.04)us-gaap_EarningsPerShareBasicAndDiluted
Weighted average common shares outstanding Basic and diluted 12,611,133us-gaap_WeightedAverageNumberOfShareOutstandingBasicAndDiluted 12,611,133us-gaap_WeightedAverageNumberOfShareOutstandingBasicAndDiluted