CONSOLIDATED STATEMENTS OF OPERATIONS AND COMPREHENSIVE INCOME (LOSS) (USD $)	12 Months Ended
	Dec. 31, 2011	Dec. 31, 2010
Sales	$ 41,211,100	$ 35,912,800
Less excise tax	1,057,300	936,700
Net Sales	40,153,800	34,976,100
Cost of Goods Sold	29,276,800	25,651,300
Gross Profit	10,877,000	9,324,800
Operating Expenses
Marketing	5,903,600	5,529,900
General and administrative	4,481,000	4,339,400
Total Operating Expenses	10,384,600	9,869,300
Income (Loss) from Operations	492,400	(544,500)
Other Income (Expense)
Miscellaneous income	33,700	33,200
Gain on sale of asset	500	0
Interest expense	(470,100)	(557,600)
Total Other Expense, net	(435,900)	(524,400)
Income (Loss) before Income Taxes	56,500	(1,068,900)
Provision for Income Taxes	7,100	9,600
Net Income (Loss)	49,400	(1,078,500)
Other Comprehensive Income (Loss) -
Foreign currency translation adjustment	(8,100)	94,900
Comprehensive Income (loss)	$ 41,300	$ (983,600)
Net income (loss) per share of Common Stock -
Basic (in dollars per share)	$ 0	$ (0.09)
Diluted (in dollars per share)	$ 0.01	$ (0.09)
Weighted average shares of Common Stock outstanding -
Basic (in shares)	12,481,913	12,427,262
Diluted (in shares)	14,708,666	12,427,262