EX-99 3 ex99_pr.htm EX 99 PR SUN LAUNCHES ONLINE GAMING 9/20/01 Sun International Press Release Sun Launches Online Gaming 9/20/01

Exhibit 99

SUN INTERNATIONAL LAUNCHES ONLINE GAMING OPERATIONS
AND IS AWARDED ISLE OF MAN LICENCE

Respected brand extended into lucrative online gaming industry

LONDON, 20th September 2001 – Sun International Hotels Limited, a leading international resort and gaming company, announced today that it has been awarded one of only three online gaming licences by the Isle of Man Government, to conduct operations within its jurisdiction. 11 major global entertainment and gaming companies competed to secure the initial licences.

Sol Kerzner, Chairman and Chief Executive Officer of the company, commented, “We are very pleased that we were awarded one of the three licences in a recognized world class jurisdiction. I believe it’s testimony to our corporate credibility, gaming experience, superior online infrastructure and real customer knowledge. As a company we are committed to operating in credible regulatory environments and aim to set new industry standards for compliance leadership in online gambling. This licence is a great platform to do just that.”

Under the leadership of Chief Executive, Tobin Prior, SunOnline will be the dedicated vehicle for the company’s move into the online gaming sector. SunOnline recently released a beta test site to ensure that its software performs in accordance with the highest standards. The company plans to launch The Atlantis online casino in the fourth quarter of 2001, extending the experience of this spectacular casino resort with wide international appeal onto the internet.

Tobin Prior, Chief Executive of SunOnline, commented: “This is a great opportunity to extend our powerful brands and gaming expertise into the online gaming world. We expect to be one of the first major land based casino operators to participate in the online gambling business, which is currently estimated to be a US$2.2 billion market and projected to grow to over US$6 billion by 2004.”1

Julian Lalor-Smith, Administrator, Department of Home Affairs, Isle of Man, added: “One of the key reasons we chose to award a licence to SunOnline was that Sun International has a reputation for adhering to strict regulations in managing and owning all its casinos and resorts world wide. In addition, the Department’s extensive regulations and Sun International’s requirement to operate out of a well regulated jurisdiction marries well and ensures that regulator and licensee will work together to ensure the Isle of Man continues to lead the world in the regulation of online gambling”.

In preparing to exploit fully Sun International’s experience in land-based casino operations for this new online business, the Company has taken exhaustive steps to ensure the highest levels of compliance and security. Substantial resources have been invested into research and product development over the past year.

For more information please contact:

Jon Holt, Joe Public Relations
44 208 237 4035
jonh@joepublicrelations.co.uk

Kate Steele,Joe Public Relations
44 208 237 4016
kates@joepublicrelations.co.uk
 
Tobin Prior, SunOnline
44 207 307 9307



Notes to Editors

Sun International Hotels Limited (NYSE: SIH) is a leading developer and operator of premier casinos, resorts and luxury hotels. Our flagship destination is Atlantis, a 2,317-room, ocean-themed resort located on Paradise Island, The Bahamas. Atlantis is a unique destination casino resort featuring three interconnected hotel towers built around a 7-acre lagoon and a 34-acre marine environment that includes the world’s largest open-air aquarium. We also developed and receive certain revenue from the Mohegan Sun casino in Uncasville, Connecticut. The Native American-themed Mohegan Sun is one of the premier casino gaming properties in the Northeastern United States and one of the most profitable casinos in the United States. In our luxury resort hotel business, we operate eight beach resorts in Mauritius, Dubai, the Maldives and The Bahamas.

1Christiansen Capital Advisors, LLC.