Exhibit 99.1

       Alliance Semiconductor Names Jeff Parsons as New Vice President of
             Finance and Administration and Chief Financial Officer

    SANTA CLARA, Calif.--(BUSINESS WIRE)--Dec. 7, 2004--Alliance
Semiconductor Corporation (Nasdaq:ALSC), a worldwide provider of
analog and mixed signal products, high-performance memory products and
systems solutions for the communications, computing, embedded,
industrial and consumer markets, today announced the appointment of
Jeff Parsons as its new Vice President of Finance and Administration
and Chief Financial Officer.
    Mr. Parsons succeeds Ronald K. Shelton who is leaving to pursue
other interests. Mr. Shelton will remain with the Company through Jan.
15, 2005 to assist in the transition of responsibilities to Mr.
Parsons.
    Mr. Parsons, 45, has served as the Company's Corporate Controller
since August 2002. From February 2000 to August 2001, he was the
Director of Finance at Lara Networks. Mr. Parsons served as Director
of Finance for Cirrus Logic from April 1996 to July 1999 and worked as
a Divisional Controller at Cypress Semiconductor from September 1993
to March 1996. Mr. Parsons received his BA from Vanderbilt University
in 1980 and his MBA from Carnegie-Mellon University in 1983.
    "We thank Ron for the contributions he has made to Alliance and
wish him well," said N.D. Reddy, Alliance's president and CEO. "Since
joining the Company in 2002, he has played a key role in our
diversification strategy and execution and has been a valued member of
the Alliance management team." Reddy continued, "We are pleased to
have Jeff assume an expanded role in the organization and are
confident that his experience and background will serve the Company
well as we continue to focus our efforts on expanding and diversifying
our business."

    About Alliance

    Alliance Semiconductor Corporation (Nasdaq:ALSC) is powering every
application with high performance solutions for the communications,
computing and consumer electronics markets. Utilizing advanced process
technologies and design expertise, Alliance provides leading OEMs with
a broad portfolio of complementary technologies including analog and
mixed-signal products, chip-to-chip connectivity products, networking
controllers and high-performance memories. Alliance addresses the
complete needs of system developers by leveraging its proprietary
advances in Electromagnetic Interference (EMI) reduction, power
management and timing technology, HyperTransport(TM) I/O connectivity
and specialized memory solutions for next-generation applications.
Founded in 1985, Alliance is headquartered in Santa Clara, Calif.,
with design centers in Bangalore and Hyderabad, India. The company is
publicly traded and included in the S&P 600 Index. Additional
information is available on the Alliance website at:
http://www.alsc.com.

    Forward-Looking Statements

    Except for historical information, the above statements of this
press release are forward-looking statements, including, for example,
statements that are subject to certain risks and uncertainties that
could cause actual results to differ materially from those set forth
in the forward-looking statements. These risks and uncertainties
include such factors, among others, as further significant price
erosion of the Company's products; continued significantly decreased
demand and increased competitive environment for the Company's
products; the Company's potential status as an Investment Act of 1940
reporting company; obsolescence of the Company's products; further
accumulation of excess inventory or price erosion or obsolescence of
existing inventory, any of which may result in charges against the
Company's earnings; inability to timely ramp up production of and
deliver new or enhanced products; inability to successfully recruit
and retain qualified technical and other personnel; adverse
developments in current or future litigation or administrative
proceedings; further diminution in value of investments made by
Alliance or by Alliance Venture Management, LLC; cancellation of
orders in the Company's backlog and the risk factors listed in the
Company's Form 10-K filed on June 10, 2004 and Form 10-Q filed on Nov.
4, 2004 which have been filed with the Securities and Exchange
Commission, and which are available through the Company's home page,
http://www.alsc.com. These forward-looking statements speak only as of
the date of this press release. The Company expressly disclaims any
obligation or undertaking to release publicly any updates or revisions
to any forward-looking statements contained herein to reflect any
change in the Company's expectations with regard thereto or to reflect
any change in events, conditions or circumstances on which any such
forward-looking statement is based.



    CONTACT: Alliance Semiconductor Corporation
             Ron Shelton, 408-855-4958
             rshelton@alsc.com
             or
             Investor Contact:
             Shelton Investor Relations
             Lynette Stein, 972-239-5119 ext.115
             lstein@sheltongroup.com