Exhibit 99.1


                CERTIFICATION PURSUANT TO 18 U.S.C. SECTION 1350,
           AS ADOPTED BY SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002

         I, Mitchell Rubenstein, as Chief Executive Officer of Hollywood Media
Corp. (the "Company") certify, pursuant to 18 U.S.C. ss. 1350, as adopted by
Section 906 of the Sarbanes-Oxley Act of 2002, that to my knowledge: (1) the
accompanying Form 10-Q report for the quarter ended March 31, 2003 as filed with
the U.S. Securities and Exchange Commission (the "Report") fully complies with
the requirements of Section 13(a) or 15(d) of the Securities Exchange Act of
1934, as amended (15 U.S.C. 78m or 78o(d)); and (2) the information contained in
the Report fairly presents, in all material respects, the financial condition
and results of operations of the Company.

Date:   May ___, 2003          By: /s/ Mitchell Rubenstein
                                   ------------------------------------------
                                   Mitchell Rubenstein
                                   Chief Executive Officer