0000930413-17-003841.txt : 20180119 0000930413-17-003841.hdr.sgml : 20180119 20171121151507 ACCESSION NUMBER: 0000930413-17-003841 CONFORMED SUBMISSION TYPE: CORRESP PUBLIC DOCUMENT COUNT: 2 FILED AS OF DATE: 20171121 FILER: COMPANY DATA: COMPANY CONFORMED NAME: DECKERS OUTDOOR CORP CENTRAL INDEX KEY: 0000910521 STANDARD INDUSTRIAL CLASSIFICATION: RUBBER & PLASTICS FOOTWEAR [3021] IRS NUMBER: 953015862 STATE OF INCORPORATION: DE FISCAL YEAR END: 0331 FILING VALUES: FORM TYPE: CORRESP BUSINESS ADDRESS: STREET 1: 250 COROMAR DRIVE CITY: GOLETA STATE: CA ZIP: 93117 BUSINESS PHONE: 8059677611 MAIL ADDRESS: STREET 1: 250 COROMAR DRIVE CITY: GOLETA STATE: CA ZIP: 93117 FORMER COMPANY: FORMER CONFORMED NAME: DECKERS FOOTWEAR CORP DATE OF NAME CHANGE: 19930811 CORRESP 1 filename1.htm

 

650 Page Mill Road

Palo Alto, CA 94304-1050

PHONE 650.493.9300

FAX 650.493.6811

www.wsgr.com 

 

 

DOUGLAS K. SCHNELL

Internet: dschnell@wsgr.com

Direct Dial: (650) 849-3275

November 21, 2017

 

BY EDGAR AND EMAIL

 

Daniel Duchovny, Esq.

Frank Pigott, Esq.

Office of Mergers and Acquisitions

Division of Corporation Finance

Securities and Exchange Commission

100 F Street NE

Washington, DC 20549

  Re: Deckers Outdoor Corporation
    Definitive Additional Materials on Schedule 14A
    Filed on November 15, 2017
    File No. 001-36436

Dear Messrs. Duchovny and Pigott:

On behalf of our client, Deckers Outdoor Corporation (the “Company”), we submit this letter in response to the comment from the staff (the “Staff”) of the Securities and Exchange Commission (the “Commission”) received by letter dated November 17, 2017, relating to the Company’s definitive additional materials on Schedule 14A filed with the Commission on November 15, 2017.

In this letter, we have recited the comment from the Staff in italicized, bold type and have followed that comment with the Company’s response.

Materials Distributed to Certain Investors on November 15, 2017

Our Business Transformation Journey, page 9

1.Please provide support for your statement that your initiatives are expected to lead to a 380 basis points improvement in operating profit.

The Company respectfully advises the Staff that this is an alternate way to express the Company’s previously-announced operating margin target of 13.0%, which the Company

 

austin   beijing   boston   brussels   hong kong   los angeles   new york   palo alto
san diego   san francisco   seattle   shanghai   washington, dc   wilmington, de

   
 

 

Daniel Duchovny, Esq.

Frank Pigott, Esq.

November 21, 2017

Page 2

 

expects to achieve by the end of fiscal year 2020.1 It is calculated by taking the expected 13.0% operating margin and subtracting the Company’s non-GAAP operating margin of 9.2% for fiscal year 2017. The result, which is 380 basis points, represents the targeted improvement in operating profit between the end of fiscal year 2017 and the end of fiscal year 2020.

If the Staff has any questions or comments concerning the foregoing, or requires any further information, please contact me at (650) 849-3275 or Bradley L. Finkelstein at (650) 565-3514.

Very truly yours,

 

 

WILSON SONSINI GOODRICH & ROSATI

Professional Corporation

 

/s/ Douglas K. Schnell

Douglas K. Schnell

 

 

 

 

cc: Deckers Outdoor Corporation
    Tom Garcia
    Lisa Bereda
     
  Wilson Sonsini Goodrich & Rosati, Professional Corporation
    Larry W. Sonsini
    Bradley L. Finkelstein

 


1 The Company has disclosed this target on numerous occasions. For example, see the Company’s DEFA14A filing on November 2, 2017.

 

   

GRAPHIC 2 image_001.jpg GRAPHIC begin 644 image_001.jpg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