Segment Reporting:

12 Months Ended

Dec. 26, 2020

Segment Reporting:

Segment Reporting:

13.     Segment Reporting:

The Company currently has two reportable business segments, franchising and leasing. The franchising segment franchises value-oriented retail store concepts that buy, sell, trade and consign merchandise. The leasing segment includes (i) Winmark Capital Corporation, a middle-market equipment leasing business and (ii) Wirth Business Credit, Inc., a small-ticket financing business. Segment reporting is intended to give financial statement users a better view of how the Company manages and evaluates its businesses. The Company’s internal management reporting is the basis for the information disclosed for its business segments and includes allocation of shared-service costs. Segment assets are those that are directly used in or identified with segment operations, including cash, restricted cash, accounts receivable, prepaid expenses, inventory, property and equipment, investment in leasing operations and goodwill. Unallocated assets include corporate cash and cash equivalents, current and deferred tax amounts, operating lease right of use assets and other corporate assets. Inter-segment balances and transactions have been eliminated. The following tables summarize financial information by segment and provide a reconciliation of segment contribution to operating income:

	Year ended
	December 26, 2020		December 28, 2019		December 29, 2018
Revenue:
Franchising	$	51,577,800	$	57,243,100	$	54,334,600
Leasing		14,484,000		16,055,800		18,176,500
Total revenue	$	66,061,800	$	73,298,900	$	72,511,100
Reconciliation to operating income:
Franchising segment contribution	$	31,880,200	$	35,169,900	$	31,882,200
Leasing segment contribution		8,331,300		7,961,200		9,881,600
Total operating income	$	40,211,500	$	43,131,100	$	41,763,800
Depreciation and amortization:
Franchising	$	285,300	$	281,600	$	240,500
Leasing		199,400		118,500		73,600
Total depreciation and amortization	$	484,700	$	400,100	$	314,100

	As of
	December 26, 2020		December 28, 2019
Identifiable assets:
Franchising	$	4,848,300	$	3,736,000
Leasing		14,462,600		26,596,700
Unallocated		12,032,300		31,509,500
Total	$	31,343,200	$	61,842,200

Revenues are all generated from United States operations other than franchising revenues from Canadian operations of $4.0 million, $4.7 million and $4.4 million in each of fiscal 2020, 2019 and 2018, respectively. All long-lived assets are located within the United States.