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Segment Information
12 Months Ended
Dec. 25, 2011
Segment Information
19.  Segment Information

We have defined six reportable segments: domestic Company-owned restaurants, domestic commissaries, North America franchising, international operations, variable interest entities (“VIEs”) and “all other” units.

The domestic Company-owned restaurant segment consists of the operations of all domestic (“domestic” is defined as contiguous United States) Company-owned restaurants and derives its revenues principally from retail sales of pizza and side items, such as breadsticks, cheesesticks, chicken strips, chicken wings, dessert pizza and soft drinks to the general public. The domestic commissary segment consists of the operations of our regional dough production and product distribution centers and derives its revenues principally from the sale and distribution of food and paper products to domestic Company-owned and franchised restaurants. The North America franchising segment consists of our franchise sales and support activities and derives its revenues from sales of franchise and development rights and collection of royalties from our franchisees located in the United States and Canada. The international operations segment principally consists of our Company-owned restaurants and distribution sales to franchised Papa John’s restaurants located in the United Kingdom, Mexico and China and our franchise sales and support activities, which derive revenues from sales of franchise and development rights and the collection of royalties from our international franchisees. International franchisees are defined as all franchise operations outside of the United States and Canada. BIBP, which operated through February 2011, was a VIE in which we were deemed the primary beneficiary, as defined in Note 3, and is the only activity reflected in the VIE segment. All other business units that do not meet the quantitative thresholds for determining reportable segments, which are not operating segments, we refer to as our “all other” segment, which consists of operations that derive revenues from the sale, principally to Company-owned and franchised restaurants, of printing and promotional items, risk management services, and information systems and related services used in restaurant operations, including our online and other technology-based ordering platforms.

Generally, we evaluate performance and allocate resources based on profit or loss from operations before income taxes and eliminations. Certain administrative and capital costs are allocated to segments based upon predetermined rates or actual estimated resource usage. We account for intercompany sales and transfers as if the sales or transfers were to third parties and eliminate the activity in consolidation.

Our reportable segments are business units that provide different products or services. Separate management of each segment is required because each business unit is subject to different operational issues and strategies. No single external customer accounted for 10% or more of our consolidated revenues. The accounting policies of the segments are the same as those described in the summary of significant accounting policies (see Note 2).

As previously noted, beginning in 2011, we realigned management responsibility for Hawaii, Alaska and Canada from the international segment to the domestic franchising segment in order to better leverage existing infrastructure and systems. As a result, we renamed the domestic franchising segment “North America franchising” in the first quarter of 2011. The prior year data has been reclassified from the international segment to the North America franchising segment to conform to the current year presentation.
 
Our segment information is as follows:
 
(in thousands)
 
2011
   
2010
   
2009
 
                   
Revenues from external customers:
                 
Domestic Company-owned restaurants
  $ 525,841     $ 503,272     $ 503,818  
Domestic commissaries
    508,155       454,506       417,689  
North America franchising
    74,416       70,241       62,995  
International
    58,558       46,427       40,003  
All others
    50,912       51,951       54,045  
Total revenues from external customers
  $ 1,217,882     $ 1,126,397     $ 1,078,550  
                         
Intersegment revenues:
                       
Domestic commissaries
  $ 151,423     $ 135,005     $ 133,999  
North America franchising
    2,163       2,045       2,019  
International
    215       909       1,093  
Variable interest entities (1)
    25,117       153,014       142,407  
All others
    10,468       12,061       11,751  
Total intersegment revenues
  $ 189,386     $ 303,034     $ 291,269  
                         
Depreciation and amortization:
                       
Domestic Company-owned restaurants
  $ 12,965     $ 13,155     $ 12,993  
Domestic commissaries
    4,633       4,522       4,819  
International
    2,398       2,368       2,207  
All others
    4,663       3,489       2,743  
Unallocated corporate expenses
    8,022       8,873       8,684  
Total depreciation and amortization
  $ 32,681     $ 32,407     $ 31,446  
                         
Income (loss) before income taxes:
                       
Domestic Company-owned restaurants
  $ 28,980     $ 31,619     $ 34,894  
Domestic commissaries
    30,532       14,188       29,393  
North America franchising
    66,222       62,229       55,008  
International
    (165 )     (4,771 )     (4,368 )
Variable interest entities (2)
    -       20,954       22,543  
All others
    (441 )     1,847       2,697  
Unallocated corporate expenses
    (38,243 )     (43,266 )     (49,755 )
Elimination of intersegment profits
    (610 )     (519 )     (218 )
Total income before income taxes
  $ 86,275     $ 82,281     $ 90,194  
 
 
(in thousands)
 
2011
   
2010
   
2009
 
                   
Property and equipment:
                 
Domestic Company-owned restaurants
  $ 176,506     $ 165,434     $ 158,884  
Domestic commissaries
    85,714       82,162       80,180  
International
    17,413       17,574       16,587  
All others
    38,746       33,786       25,526  
Unallocated corporate assets
    132,098       127,184       120,885  
Accumulated depreciation and amortization
    (265,345 )     (239,546 )     (214,091 )
Net property and equipment
  $ 185,132     $ 186,594     $ 187,971  
                         
Expenditures for property and equipment:
                       
Domestic Company-owned restaurants
  $ 14,094     $ 9,124     $ 8,300  
Domestic commissaries
    5,612       2,795       6,029  
International
    1,733       4,835       7,277  
All others
    1,792       8,151       313  
Unallocated corporate
    6,088       6,220       11,619  
Total expenditures for property and equipment
  $ 29,319     $ 31,125     $ 33,538  
                         

(1)
The intersegment revenues for variable interest entities of $25.1 million in 2011, $153.0 million in 2010 and $142.4 million in 2009 are attributable to BIBP.
(2)
Represents BIBP’s operating income, net of noncontrolling interest income, for each year. The 2010 operating income for BIBP includes a reduction in BIBP’s cost of sales of $14.2 million associated with PJFS’s agreement to pay to BIBP for past cheese purchases an amount equal to its accumulated deficit.