REVENUE

12 Months Ended

Dec. 31, 2023

Revenue

Revenue

NOTE 12 – REVENUE

The table below identifies the Company’s revenues disaggregated by major customer type for the years ended December 31, 2023, 2022, and 2021 (in thousands):

	For the Year Ended
	December 31,
	2023		2022		2021
Sales to do-it-yourself customers	$	8,248,213	$	7,903,359	$	7,643,832
Sales to professional service provider customers		7,245,747		6,170,239		5,368,657
Other sales and sales adjustments		318,290		336,262		315,074
Total sales	$	15,812,250	$	14,409,860	$	13,327,563

As of December 31, 2023 and 2022, the Company had recorded a deferred revenue liability of $5.1 million and $5.0 million, respectively, related to its loyalty program, which were included in “Other liabilities” on the accompanying Consolidated Balance Sheets.  During the year ended December 31, 2023, 2022, and 2021, the Company recognized $13.9 million, $12.2 million and $13.6 million, respectively, of revenue related to its loyalty program, which were included in “Sales” on the accompanying Consolidated Statements of Income.

See Note 9 for information concerning the expected costs associated with the Company’s assurance warranty obligations.