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Segment Reporting
12 Months Ended
Dec. 31, 2012
Segment Reporting [Abstract]  
Segment Reporting
SEGMENT REPORTING
 
The Company reports three business segments: North American Industrial, North American Agricultural and European. The Company’s sales are principally within the United States, United Kingdom, France, Canada and Australia. The Company sells its products primarily through a network of independent dealers and distributors to governmental end-users, related independent contractors, as well as to the agricultural and commercial turf markets.
 
The Company has included a summary of the financial information by reporting segment. The following table presents the revenues, income from operations (loss), goodwill and total identifiable assets by reporting segment for the years ended December 31, 2012, 2011 and 2010:
 
 
December 31,
(in thousands)
2012
 
2011
 
2010
Net Revenue
 
 
 
 
 
North American Industrial
$
263,353

 
$
229,594

 
$
196,783

North American Agricultural
200,467

 
203,993

 
181,349

European
164,582

 
170,006

 
160,416

Consolidated
$
628,402

 
$
603,593

 
$
538,548

Income from Operations
 

 
 

 
 

North American Industrial
$
19,313

 
$
24,649

 
$
8,513

North American Agricultural
18,319

 
16,644

 
10,073

European
7,717

 
8,163

 
12,287

Consolidated
$
45,349

 
$
49,456

 
$
30,873

Goodwill
 

 
 

 
 

North American Industrial
$
13,418

 
$
13,316

 
$
13,316

North American Agricultural

 

 

European
18,230

 
18,435

 
20,757

Consolidated
$
31,648

 
$
31,751

 
$
34,073

Total Identifiable Assets
 

 
 

 
 

North American Industrial
$
153,234

 
$
144,763

 
$
120,293

North American Agricultural
118,829

 
121,320

 
116,575

European
132,276

 
115,582

 
134,115

Consolidated
$
404,339

 
$
381,665

 
$
370,983

INTERNATIONAL OPERATIONS AND GEOGRAPHIC INFORMATION
 
Following is selected financial information on the Company’s international operations which include Europe, Canada and Australia:
 
December 31,
(in thousands)
2012
 
2011
 
2010
Net sales
$
227,568

 
$
216,201

 
$
193,182

Income from operations
14,470

 
19,362

 
13,476

Income before income taxes
13,731

 
20,051

 
13,429

Identifiable assets
$
179,263

 
$
155,188

 
$
160,966


 
Following is other selected geographic financial information on the Company’s operations:
 
December 31,
(in thousands)
2012
 
2011
 
2010
Geographic net sales:
 
 
 
 
 
United States
$
401,415

 
$
381,390

 
$
336,261

United Kingdom
40,734

 
39,967

 
36,685

France
92,964

 
101,124

 
93,130

Canada
36,190

 
26,029

 
15,325

Australia
10,225

 
14,171

 
11,765

Other
46,874

 
40,912

 
45,382

Total net sales
$
628,402

 
$
603,593

 
$
538,548

 
Geographic location of long-lived assets:
 

 
 

 
 

United States
$
46,749

 
$
52,262

 
$
55,448

United Kingdom
13,809

 
13,511

 
13,757

France
25,166

 
26,746

 
29,165

Canada
11,719

 
12,221

 
6,776

Australia
190

 
158

 
84

Total long-lived assets
$
97,633

 
$
104,898

 
$
105,230


     
Net sales are attributed to countries based on the location of customers.