CUSIP No. 82988R104
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Schedule 13G/A
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Page 2 of 5 Pages
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1
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NAME OF REPORTING PERSON:
I.R.S. IDENTIFICATION NO. OF ABOVE PERSON (ENTITIES ONLY):
Ashford Capital Management, Inc.
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2
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CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP*
(a) o
(b) o
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3
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SEC USE ONLY
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4
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CITIZENSHIP OR PLACE OF ORGANIZATION
Delaware
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NUMBER OF
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5
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SOLE VOTING POWER
1,406,963 shares
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SHARES
BENEFICIALLY
OWNED BY
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6
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SHARED VOTING POWER
0 shares
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EACH
REPORTING
PERSON
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7
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SOLE DISPOSITIVE POWER
1,406,963 shares
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WITH
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8
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SHARED DISPOSITIVE POWER
0 shares
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9
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AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON
1,406,963 shares
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10
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CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (9) EXCLUDES CERTAIN SHARES* o
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11
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PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW 9
8.2%
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12
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TYPE OF REPORTING PERSON*
IA
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CUSIP No. 82988R104
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Schedule 13G/A
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Page 3 of 5 Pages
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(a)
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Name of Issuer:
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SITO Mobile, Ltd.
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(a)
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Name of Person Filing:
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(b)
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Address of Principal Business Office or, if none, Residence:
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(c)
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Citizenship: A Delaware Corporation
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(d)
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Title of Class of Securities: Common Stock, $0.001 Par Value Per Share
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(e)
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CUSIP Number: 82988R104
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Item 3.
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If this statement is filed pursuant to §§240.13d-1(b) or 240.13d-2(b) or (c), check whether the person filing is a:
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(a)
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o
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Broker or dealer registered under section 15 of the Act |
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(b)
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o
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Bank as defined in section 3(a)(6) of the Act |
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(c)
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o
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Insurance company as defined in section 3(a)(19) of the Act |
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(d)
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o
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Investment company registered under section 8 of the Investment Company Act of 1940
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(e)
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x
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An investment adviser in accordance with §240.13d-1(b)(1(ii)(E)
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(f)
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o
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An employee benefit plan or endowment fund in accordance with §240.13d-1(b)(1)(ii)(F)
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(g)
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o
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A parent holding company or control person in accordance with §240.13d-1(b)(1)(ii)(G)
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(h)
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o
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A savings association as defined in section 3(b) of the Federal Deposit Insurance Act
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(i)
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o
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A church plan that is excluded from the definition of an investment company under section 3(c)(14) of the Investment Company Act of 1940
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(j)
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o
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Group, in accordance with §240.13d-1(b)-1(ii)(J)
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(a)
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Amount Beneficially Owned:
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1,406,963 shares
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The foregoing percentage is calculated based on 17,155,748 shares of Common Stock reported to be outstanding as of November 23, 2015 in the Issuer’s September 30, 2015 Annual Report filed on Form 10-K.
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CUSIP No. 82988R104
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Schedule 13G/A
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Page 4 of 5 Pages
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Item 7.
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Identification and Classification of the Subsidiary Which Acquired the Security Being Reported on By the Parent Holding Company
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CUSIP No. 82988R104
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Schedule 13G/A
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Page 5 of 5 Pages
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