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Proc-Type: 2001,MIC-CLEAR
Originator-Name: webmaster@www.sec.gov
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MIC-Info: RSA-MD5,RSA,
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 lx+k8zDhzPAM7tNx0fEsTQ==

<SEC-DOCUMENT>0001443537-09-000004.txt : 20090827
<SEC-HEADER>0001443537-09-000004.hdr.sgml : 20090827
<ACCEPTANCE-DATETIME>20090827115953
ACCESSION NUMBER:		0001443537-09-000004
CONFORMED SUBMISSION TYPE:	4
PUBLIC DOCUMENT COUNT:		1
CONFORMED PERIOD OF REPORT:	20090825
FILED AS OF DATE:		20090827
DATE AS OF CHANGE:		20090827

REPORTING-OWNER:	

	OWNER DATA:	
		COMPANY CONFORMED NAME:			Lawrence Glover
		CENTRAL INDEX KEY:			0001443537

	FILING VALUES:
		FORM TYPE:		4
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	000-21174
		FILM NUMBER:		091038449

	MAIL ADDRESS:	
		STREET 1:		AVID TECHNOLOGY, INC.
		STREET 2:		ONE PARK WEST
		CITY:			TEWKSBURY
		STATE:			MA
		ZIP:			01876

ISSUER:		

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			AVID TECHNOLOGY, INC.
		CENTRAL INDEX KEY:			0000896841
		STANDARD INDUSTRIAL CLASSIFICATION:	PHOTOGRAPHIC EQUIPMENT & SUPPLIES [3861]
		IRS NUMBER:				042977748
		STATE OF INCORPORATION:			DE
		FISCAL YEAR END:			1231

	BUSINESS ADDRESS:	
		STREET 1:		ONE PARK WEST
		CITY:			TEWKSBURY
		STATE:			MA
		ZIP:			01876
		BUSINESS PHONE:		9786406789

	MAIL ADDRESS:	
		STREET 1:		ONE PARK WEST
		CITY:			TEWKSBURY
		STATE:			MA
		ZIP:			01876

	FORMER COMPANY:	
		FORMER CONFORMED NAME:	AVID TECHNOLOGY INC
		DATE OF NAME CHANGE:	19930203
</SEC-HEADER>
<DOCUMENT>
<TYPE>4
<SEQUENCE>1
<FILENAME>edgar.xml
<DESCRIPTION>PRIMARY DOCUMENT
<TEXT>
<XML>
<?xml version="1.0"?>
<ownershipDocument>

    <schemaVersion>X0303</schemaVersion>

    <documentType>4</documentType>

    <periodOfReport>2009-08-25</periodOfReport>

    <issuer>
        <issuerCik>0000896841</issuerCik>
        <issuerName>AVID TECHNOLOGY, INC.</issuerName>
        <issuerTradingSymbol>AVID</issuerTradingSymbol>
    </issuer>

    <reportingOwner>
        <reportingOwnerId>
            <rptOwnerCik>0001443537</rptOwnerCik>
            <rptOwnerName>Lawrence Glover</rptOwnerName>
        </reportingOwnerId>
        <reportingOwnerAddress>
            <rptOwnerStreet1>7 PLYMOUTH RD</rptOwnerStreet1>
            <rptOwnerStreet2></rptOwnerStreet2>
            <rptOwnerCity>LEXINGTON</rptOwnerCity>
            <rptOwnerState>MA</rptOwnerState>
            <rptOwnerZipCode>02421</rptOwnerZipCode>
            <rptOwnerStateDescription></rptOwnerStateDescription>
        </reportingOwnerAddress>
        <reportingOwnerRelationship>
            <isDirector>0</isDirector>
            <isOfficer>1</isOfficer>
            <isTenPercentOwner>0</isTenPercentOwner>
            <isOther>0</isOther>
            <officerTitle>VP of Corporate Development</officerTitle>
        </reportingOwnerRelationship>
    </reportingOwner>

    <nonDerivativeTable>
        <nonDerivativeTransaction>
            <securityTitle>
                <value>Common Stock</value>
            </securityTitle>
            <transactionDate>
                <value>2009-08-25</value>
            </transactionDate>
            <transactionCoding>
                <transactionFormType>4</transactionFormType>
                <transactionCode>F</transactionCode>
                <equitySwapInvolved>0</equitySwapInvolved>
            </transactionCoding>
            <transactionAmounts>
                <transactionShares>
                    <value>396</value>
                    <footnoteId id="F1"/>
                </transactionShares>
                <transactionPricePerShare>
                    <value>13.30</value>
                </transactionPricePerShare>
                <transactionAcquiredDisposedCode>
                    <value>D</value>
                </transactionAcquiredDisposedCode>
            </transactionAmounts>
            <postTransactionAmounts>
                <sharesOwnedFollowingTransaction>
                    <value>4844</value>
                </sharesOwnedFollowingTransaction>
            </postTransactionAmounts>
            <ownershipNature>
                <directOrIndirectOwnership>
                    <value>D</value>
                </directOrIndirectOwnership>
                <natureOfOwnership>
                    <value></value>
                </natureOfOwnership>
            </ownershipNature>
        </nonDerivativeTransaction>
    </nonDerivativeTable>

    <footnotes>
        <footnote id="F1">Represents shares withheld to satisfy tax withholding obligations upon the vesting on August 25, 2009 of 25% of the restricted stock units awarded to the reporting person on August 25, 2008.  The Restricted Stock Unit Agreement pursuant to which the restricted stock units were awarded provides for the automatic withholding of shares to satisfy the withholding tax liability on each vesting date.</footnote>
    </footnotes>

    <remarks></remarks>

    <ownerSignature>
        <signatureName>/s/ Glover Lawrence</signatureName>
        <signatureDate>2009-08-27</signatureDate>
    </ownerSignature>
</ownershipDocument>
</XML>
</TEXT>
</DOCUMENT>
</SEC-DOCUMENT>
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