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10. SEGMENT INFORMATION
9 Months Ended
Sep. 30, 2014
Table Text Block [Abstract]  
Schedule of Segment Reporting Information, by Segment [Table Text Block]
10. SEGMENT INFORMATION

We have identified three reportable segments: Wholesale, Retail and Military. Wholesale includes sales of footwear and accessories to several classifications of retailers, including sporting goods stores, outdoor specialty stores, mail order catalogs, independent retailers, mass merchants, retail uniform stores, and specialty safety shoe stores. Retail includes all sales from our consumer websites, stores and all sales in our Lehigh division, which includes sales via shoemobiles to individual customers. Military includes sales to the U.S. Military. The following is a summary of segment results for the Wholesale, Retail, and Military segments.


    (Unaudited)     (Unaudited)  
    Three Months Ended     Nine Months Ended  
    September 30,     September 30,  
    2014     2013     2014     2013  
NET SALES:                                
Wholesale   $ 62,118,207     $ 57,377,365     $ 171,911,086     $ 145,215,527  
Retail     9,465,159       9,618,059       30,634,833       30,232,137  
Military     1,146,312       3,180,792       4,789,563       7,863,779  
Total Net Sales   $ 72,729,678     $ 70,176,216     $ 207,335,482     $ 183,311,443  
                                 
GROSS MARGIN:                                
Wholesale   $ 19,975,610     $ 17,884,159     $ 54,751,607     $ 46,652,480  
Retail     4,145,655       4,406,352       13,326,484       13,967,211  
Military     152,527       449,159       634,512       1,101,236  
Total Gross Margin   $ 24,273,792     $ 22,739,670     $ 68,712,603     $ 61,720,927  

Segment asset information is not prepared or used to assess segment performance.