8. INTANGIBLE ASSETS (Detail) - Intangible Assets (USD $)	Mar. 31, 2013	Dec. 31, 2012	Mar. 31, 2012
Finite Lived Intangible Assets		$ 1,000,000
Total Identified Intangibles		33,659,980
Wholesale (Member) | Carrying Amount (Member)
Indefinite Lived Intangible Assets	27,243,578	27,243,578	27,243,578
Wholesale (Member)
Indefinite Lived Intangible Assets	27,243,578	27,243,578	27,243,578
Retail (Member) | Carrying Amount (Member)
Indefinite Lived Intangible Assets	2,900,000		2,900,000
Retail (Member)
Indefinite Lived Intangible Assets	2,900,000		2,900,000
Accumulated Amortization (Member) | Patents [Member]
Finite Lived Intangible Assets	2,174,082	2,161,178	2,123,604
Accumulated Amortization (Member) | Customer Relationships [Member]
Finite Lived Intangible Assets	1,000,000		1,000,000
Total Identified Intangibles	3,174,082		3,123,604
Accumulated Amortization (Member)
Finite Lived Intangible Assets		1,000,000
Total Identified Intangibles		3,161,178
Carrying Amount (Member) | Patents [Member]
Finite Lived Intangible Assets	347,222	355,224	354,967
Carrying Amount (Member) | Customer Relationships [Member]
Total Identified Intangibles	30,490,800		30,498,545
Carrying Amount (Member) | Retail (Member)
Indefinite Lived Intangible Assets		2,900,000
Carrying Amount (Member)
Total Identified Intangibles		30,498,802
Patents [Member]
Finite Lived Intangible Assets	2,521,304	2,516,402	2,478,571
Customer Relationships [Member]
Finite Lived Intangible Assets	1,000,000		1,000,000
Total Identified Intangibles	33,664,882		33,622,149
Retail (Member)
Indefinite Lived Intangible Assets		$ 2,900,000