10. SEGMENT INFORMATION (Tables)

3 Months Ended

Mar. 31, 2013

Segment Reporting, General Information (Deprecated 2012-01-31)

	(Unaudited)
	Three Months Ended
	March 31,
	2013		2012
NET SALES:
Wholesale	$	41,998,417	$	42,368,412
Retail		10,837,645		10,496,171
Military		879,414		461,335
Total Net Sales	$	53,715,476	$	53,325,918
GROSS MARGIN:
Wholesale	$	13,569,861	$	12,932,839
Retail		4,979,400		5,071,602
Military		121,509		17,640
Total Gross Margin	$	18,670,770	$	18,022,081