11. SEGMENT INFORMATION

9 Months Ended

Sep. 30, 2012

Segment Reporting Disclosure [Text Block]

11. SEGMENT INFORMATION

We have identified three reportable segments: Wholesale, Retail and Military. Wholesale includes sales of footwear and accessories to several classifications of retailers, including sporting goods stores, outdoor specialty stores, mail order catalogs, independent retailers, mass merchants, retail uniform stores, and specialty safety shoe stores. Retail includes all sales from our stores and all sales in our Lehigh division, which includes sales via shoemobiles to individual customers. Military includes sales to the U.S. Military. The following is a summary of segment results for the Wholesale, Retail, and Military segments.

	(Unaudited)				(Unaudited)
	Three Months Ended				Nine Months Ended
	September 30,				September 30,
	2012		2011		2012		2011
NET SALES:
Wholesale	$	62,924,989	$	60,229,521	$	139,990,981	$	140,822,568
Retail		9,614,411		10,342,743		29,250,294		32,968,169
Military		-		448,282		1,032,401		1,818,716
Total Net Sales	$	72,539,400	$	71,020,546	$	170,273,676	$	175,609,453
GROSS MARGIN:
Wholesale	$	21,753,950	$	20,656,965	$	45,745,112	$	49,450,898
Retail		4,428,630		4,873,532		13,767,873		15,783,415
Military		-		59,660		43,303		239,117
Total Gross Margin	$	26,182,580	$	25,590,157	$	59,556,288	$	65,473,430

Segment asset information is not prepared or used to assess segment performance.