8-K

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                                  UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                               ___________________


                                    FORM 8-K

                                 CURRENT REPORT
                       PURSUANT TO SECTION 13 OR 15(d) OF
                       THE SECURITIES EXCHANGE ACT OF 1934

                Date of Report (Date of earliest event reported):
                                November 9, 2004


                       THE CHEESECAKE FACTORY INCORPORATED
             (Exact Name of Registrant as Specified in its Charter)


          Delaware                     0-20574                   51-0340466
 (State or other jurisdiction   (Commission File Number)        (IRS Employer
      of incorporation)                                      Identification No.)

                                26950 Agoura Road
                        Calabasas Hills, California 91301
               (Address of principal executive offices) (Zip Code)

               Registrant's telephone number, including area code:
                                 (818) 871-3000

                                 Not Applicable
          (Former name or former address, if changed since last report)


Check the appropriate box below if the Form 8-K filing is intended to
simultaneously satisfy the filing obligation of the registrant under any of the
following provisions (see General Instruction A.2. below):

|_|  Written communications pursuant to Rule 425 under the Securities Act (17
     CFR 230.425)
|_|  Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR
     240.14a-12)
|_|  Pre-commencement communications pursuant to Rule 14d-2(b) under the
     Exchange Act (17 CFR 240.14.d-2(b))
|_|  Pre-commencement communications pursuant to Rule 13e-4(c) under the
     Exchange Act (17 CFR 240.13e-4(c))

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SECTION 8 - OTHER EVENTS

ITEM 8.01  OTHER EVENTS

     On November 9, 2004, the Board of Directors of The Cheesecake Factory
Incorporated, a Delaware Corporation, (the "Company") declared a three-for-two
stock split of its Common Stock, to be effected in the form of a 50 percent
stock dividend, payable December 8, 2004. Stockholders of record as of November
23, 2004 will receive one additional share for every two shares held on that
date. Cash will be paid in lieu of fractional shares. A copy of the press
release is attached as Exhibit 99.1.


SECTION 9 - FINANCIAL STATEMENTS AND EXHIBITS

ITEM 9.01  FINANCIAL STATEMENTS AND EXHIBITS

   (c)   Exhibits

         99.1      Press release dated November 9, 2004 entitled "The Cheesecake
                   Factory Announces a Three-for-Two Stock Split."




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                                   SIGNATURES

     Pursuant to the requirements of the Securities Exchange Act of 1934, the
Registrant has duly caused this report to be signed on its behalf by the
undersigned hereunto duly authorized.

Date:  November 9, 2004                  THE CHEESECAKE FACTORY INCORPORATED



                                         By:  /s/ MICHAEL J. DIXON
                                              ----------------------------------
                                              Michael J. Dixon
                                              Senior Vice President and Chief
                                              Financial Officer




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                                  EXHIBIT INDEX

    Exhibit          Description
- -----------------    -----------------------------------------------------------
     99.1            Press Release dated November 9, 2004 entitled "The
                     Cheesecake Factory Announces a Three-for-Two Stock Split."



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EX-99.1

                                                                    EXHIBIT 99.1

     The Cheesecake Factory Announces a Three-for-Two Stock Split

    CALABASAS HILLS, Calif.--(BUSINESS WIRE)--Nov. 9, 2004--The Board
of Directors of The Cheesecake Factory Incorporated (Nasdaq:CAKE)
today declared a three-for-two stock split to be effective at the
close of business on December 8, 2004. The stock split will be in the
form of a 50% stock dividend and will be distributed to stockholders
of record as of November 23, 2004. There were 51,911,854 shares of the
Company's common stock outstanding as of November 9, 2004.
    The Cheesecake Factory Incorporated operates 86 upscale, casual
dining restaurants under The Cheesecake Factory(R) name that offer an
extensive menu of more than 200 items with an average check of
approximately $16.09. The Company also operates a bakery production
facility that produces over 50 varieties of quality cheesecakes and
other baked products for the Company's restaurants and for other
leading foodservice operators, retailers and distributors.
Additionally, the Company operates four upscale casual dining
restaurants under the Grand Lux Cafe(R) name in Los Angeles, Chicago,
Las Vegas and Dallas; one self-service, limited menu "express"
foodservice operation under The Cheesecake Factory Express(R) mark
inside the DisneyQuest(R) family entertainment center in Orlando,
Florida; and licenses three bakery cafe outlets to another foodservice
operator under The Cheesecake Factory Bakery Cafe(R) name.

    CONTACT: The Cheesecake Factory Incorporated
             Jane Vallaire, 818-871-3000