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Intangible Assets, net
3 Months Ended
Mar. 31, 2020
Intangible Assets, net  
Intangible Assets, net

4. Intangible Assets, net

The following table presents the components of our intangible assets, net (in thousands):

March 31, 2020

December 31, 2019

Indefinite-lived intangible assets:

    

  

    

  

Goodwill

$

1,451

$

78,355

Trade names and trademarks

 

233,567

 

337,027

Transferable alcoholic beverage licenses

 

8,545

 

8,575

Total indefinite-lived intangible assets

 

243,563

 

423,957

Definite-lived intangible assets, net:

 

 

  

Licensing agreements

 

7,627

 

10,060

Non-transferable alcoholic beverage licenses

 

3,211

 

3,190

Total definite-lived intangible assets

 

10,838

 

13,250

Total intangible assets, net

$

254,401

$

437,207

During the first quarter of fiscal 2020, we finalized our purchase accounting for the Acquisitions, increasing goodwill by $2.5 million with an offsetting decrease in trade names and trademarks.

Goodwill and other indefinite-lived intangible assets are tested for impairment annually as of the first day of our fiscal fourth quarter or on an interim basis if events or changes in circumstances between annual tests indicate a potential impairment. Definite-lived intangible assets are reviewed for impairment whenever events or changes in circumstances indicate that the carrying amount of an asset or asset group may not be recoverable based on estimated undiscounted future cash flows.

Due to the decrease in our stock price coupled with the dining room closures related to the COVID-19 pandemic and significant decline to the equity value of our peers and overall U.S. stock market, we determined it was necessary to perform an interim assessment of our indefinite and definite-lived intangible assets during the first quarter of fiscal 2020. For the goodwill impairment test, the estimated fair value of the reporting units was determined using a blend of the income and market capitalization approaches. For the income approach, we performed a discounted cash flow analysis. The fair value of the other indefinite-lived assets was estimated using the relief from royalty method. There were a number of estimates and significant judgments made by management in performing these evaluations, such as future unit growth, average unit volumes, cash flows and discount rates. Accordingly, actual results could vary significantly from such estimates. Based on the results of these assessments, we recorded impairment expense of $79.4 million, $101.0 million and $2.3 million related to goodwill, trade names and trademarks, and licensing agreements, respectively. More than half of the total impairment amount was driven by the impact on our market capitalization, with the balance related to lower future cash flow estimates. The reduced projections stemmed primarily from our decision to delay fiscal 2020 unit development, thereby moving our expected unit growth trajectory out by one year. The cash flow estimates assumed that average unit volumes and margins would substantially return to pre-COVID-19 levels by mid-fiscal 2021.