Exhibit 23.1

CONSENT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM

We hereby consent to the incorporation by reference in this Registration Statement on Form S-8 of our report dated February 28, 2013 relating to the financial statements, and the effectiveness of internal control over financial reporting, which appears in The Cheesecake Factory Incorporated’s Annual Report on Form 10-K for the year ended January 1, 2013.

/s/ PricewaterhouseCoopers LLP

Los Angeles, California

July 24, 2013