UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 8-K
CURRENT REPORT
PURSUANT TO SECTION 13 OR 15(d) OF
THE SECURITIES EXCHANGE ACT OF 1934
Date of Report (Date of earliest event reported):
May 29, 2012
THE CHEESECAKE FACTORY INCORPORATED
(Exact Name of Registrant as Specified in its Charter)
Delaware |
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0-20574 |
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51-0340466 |
(State or other jurisdiction |
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(Commission File Number) |
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(IRS Employer Identification |
26901 Malibu Hills Road
Calabasas Hills, California 91301
(Address of principal executive offices) (Zip Code)
Registrants telephone number, including area code:
(818) 871-3000
Not Applicable
(Former name or former address, if changed since last report)
Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions (see General Instruction A.2. below):
o Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)
o Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)
o Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14.d-2(b))
o Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))
ITEM 8.01 OTHER EVENTS
In a press release dated May 29, 2012, The Cheesecake Factory Incorporated announced two upcoming investment conference presentations. Details regarding the presentations are below.
· 32nd Annual Piper Jaffray Consumer Conference (New York)
June 5, 2012 at 9:55 a.m. Eastern Time
· Oppenheimer 12th Annual Consumer Conference (Boston)
June 27, 2012 at 10:15 a.m. Eastern Time
David Overton, Chairman and Chief Executive Officer, and W. Douglas Benn, Executive Vice President and Chief Financial Officer will be presenting.
Live webcasts of the presentations will be available on the Companys website at www.thecheesecakefactory.com, and can be accessed by clicking on the Investors link from the home page and the respective conference webcast link at the top of the page. Archives of the webcasts will be available following the live presentations.
The full text of the press release is attached as Exhibit 99.1 to this report and is hereby incorporated by reference herein.
ITEM 9.01 FINANCIAL STATEMENTS AND EXHIBITS
(d) Exhibits
99.1 Press release dated May 29, 2012, entitled The Cheesecake Factory to Present at Investment Conferences
SIGNATURES
Pursuant to the requirements of the Securities Exchange Act of 1934, the Registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.
Date: May 29, 2012 |
THE CHEESECAKE FACTORY INCORPORATED | |
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By: |
/s/ W. Douglas Benn |
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W. Douglas Benn |
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Executive Vice President, Chief Financial Officer |
Exhibit 99.1
PRESS RELEASE
FOR IMMEDIATE RELEASE |
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Contact: Jill Peters |
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(818) 871-3000 |
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investorrelations@thecheesecakefactory.com |
THE CHEESECAKE FACTORY TO PRESENT AT
INVESTMENT CONFERENCES
Calabasas Hills, CA May 29, 2012 The Cheesecake Factory Incorporated (NASDAQ: CAKE) today announced two upcoming investment conference presentations. Details regarding the presentations are below.
· 32nd Annual Piper Jaffray Consumer Conference (New York)
June 5, 2012 at 9:55 a.m. Eastern Time
· Oppenheimer 12th Annual Consumer Conference (Boston)
June 27, 2012 at 10:15 a.m. Eastern Time
David Overton, Chairman and Chief Executive Officer, and W. Douglas Benn, Executive Vice President and Chief Financial Officer will be presenting.
Live webcasts of the presentations will be available on the Companys website at www.thecheesecakefactory.com, and can be accessed by clicking on the Investors link from the home page and the respective conference webcast link at the top of the page. Archives of the webcasts will be available following the live presentations.
About The Cheesecake Factory Incorporated
The Cheesecake Factory Incorporated created the upscale casual dining segment in 1978 with the introduction of its namesake concept. The Company operates 171 full-service, casual dining restaurants throughout the U.S., including 157 restaurants under The Cheesecake Factory® mark; 13 restaurants under the Grand Lux Cafe® mark; and one restaurant under the RockSugar Pan Asian Kitchen® mark. The Company also operates two bakery production facilities in Calabasas Hills, CA and Rocky Mount, NC that produce over 70 varieties of quality cheesecakes and other baked products. Learn more about the Company at www.thecheesecakefactory.com.
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The Cheesecake Factory Incorporated
26901 Malibu Hills Road, Calabasas Hills, CA 91301 · Telephone (818) 871-3000 · Fax (818) 871-3100
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