UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

Schedule 14A Information

Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934

(Amendment No. )

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Filed by a party other than the Registrant ☐

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☐ Preliminary Proxy Statement

☐ Confidential, for Use of the Commission Only (as permitted by Rule 14a-6(e)(2))

☐ Definitive Proxy Statement

☒ Definitive Additional Materials

☐ Soliciting Material under §240.14a-12

PRIMO WATER CORPORATION

(Name of Registrant as Specified In Its Charter)

(Name of Person(s) Filing Proxy Statement, if other than the Registrant)

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☐ Fee computed on table in exhibit required by Item 25(b) per Exchange Act Rules 14a-6(i)(1) and 0-11.

On April 11, 2023, Primo Water Corporation (NYSE: PRMW) (TSX: PRMW) (the “Company”) issued an investor presentation titled “Building Long-Term Value as a Leading Pure Play Water Company”, a copy of which is attached hereto as Exhibit 99.1 and is incorporated herein by reference. A copy of the investor presentation is also available at no charge on the Company’s website at https://primowatercorp.com/investors/.