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Proc-Type: 2001,MIC-CLEAR
Originator-Name: webmaster@www.sec.gov
Originator-Key-Asymmetric:
 MFgwCgYEVQgBAQICAf8DSgAwRwJAW2sNKK9AVtBzYZmr6aGjlWyK3XmZv3dTINen
 TWSM7vrzLADbmYQaionwg5sDW3P6oaM5D3tdezXMm7z1T+B+twIDAQAB
MIC-Info: RSA-MD5,RSA,
 Vgy8HvMko/N2ATzbJaE1Ka2ju+7A0qd5vtGWVHO9qup/jdF3l9ScHumgO/3VhUvh
 f+LR5Pm6a8tRtStKnikUig==

<SEC-DOCUMENT>9999999997-09-022201.txt : 20090707
<SEC-HEADER>9999999997-09-022201.hdr.sgml : 20090707
<ACCEPTANCE-DATETIME>20090707151501
<PAPER>
ACCESSION NUMBER:		9999999997-09-022201
CONFORMED SUBMISSION TYPE:	SE
PUBLIC DOCUMENT COUNT:		1
FILED AS OF DATE:		20090629
DATE AS OF CHANGE:		20090707
EFFECTIVENESS DATE:		20090629

FILER:

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			VIAD CORP
		CENTRAL INDEX KEY:			0000884219
		STANDARD INDUSTRIAL CLASSIFICATION:	SERVICES-BUSINESS SERVICES, NEC [7389]
		IRS NUMBER:				361169950
		STATE OF INCORPORATION:			DE
		FISCAL YEAR END:			1231

	FILING VALUES:
		FORM TYPE:		SE
		SEC ACT:		
		SEC FILE NUMBER:	001-11015
		FILM NUMBER:		09012034

	BUSINESS ADDRESS:	
		STREET 1:		1850 NORTH CENTRAL AVE
		STREET 2:		SUITE 800
		CITY:			PHOENIX
		STATE:			AZ
		ZIP:			85004-4545
		BUSINESS PHONE:		(602) 207-4000

	MAIL ADDRESS:	
		STREET 1:		1850 NORTH CENTRAL AVE
		STREET 2:		SUITE 800
		CITY:			PHOENIX
		STATE:			AZ
		ZIP:			85004-4545

	FORMER COMPANY:	
		FORMER CONFORMED NAME:	DIAL CORP /DE/
		DATE OF NAME CHANGE:	19930823

	FORMER COMPANY:	
		FORMER CONFORMED NAME:	NEW DIAL CORP
		DATE OF NAME CHANGE:	19921106
</SEC-HEADER>
<DOCUMENT>
<TYPE>SE
<SEQUENCE>1
<FILENAME>9999999997-09-022201.paper
<DESCRIPTION>AUTO-GENERATED PAPER DOCUMENT
<TEXT>
This document was generated as part of a paper submission.
Please reference the Document Control Number 09012034 for access to the original document.
</TEXT>
</DOCUMENT>
</SEC-DOCUMENT>
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