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Proc-Type: 2001,MIC-CLEAR
Originator-Name: webmaster@www.sec.gov
Originator-Key-Asymmetric:
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 TWSM7vrzLADbmYQaionwg5sDW3P6oaM5D3tdezXMm7z1T+B+twIDAQAB
MIC-Info: RSA-MD5,RSA,
 KgWsGRLAIHl97pdTwwZ3Fbt78T+y0BG3AD375P0+j7I0oTaagVi3m7aZad4C69iH
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<SEC-DOCUMENT>9999999997-04-027655.txt : 20040629
<SEC-HEADER>9999999997-04-027655.hdr.sgml : 20040629
<ACCEPTANCE-DATETIME>20040629133709
<PAPER>
ACCESSION NUMBER:		9999999997-04-027655
CONFORMED SUBMISSION TYPE:	SE
PUBLIC DOCUMENT COUNT:		1
FILED AS OF DATE:		20040628
EFFECTIVENESS DATE:		20040628

FILER:

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			VIAD CORP
		CENTRAL INDEX KEY:			0000884219
		STANDARD INDUSTRIAL CLASSIFICATION:	SERVICES-BUSINESS SERVICES, NEC [7389]
		IRS NUMBER:				361169950
		STATE OF INCORPORATION:			DE
		FISCAL YEAR END:			1231

	FILING VALUES:
		FORM TYPE:		SE
		SEC ACT:		
		SEC FILE NUMBER:	001-11015
		FILM NUMBER:		04034155

	BUSINESS ADDRESS:	
		STREET 1:		1850 N CENTRAL AVE
		STREET 2:		SUITE 0807
		CITY:			PHOENIX
		STATE:			AZ
		ZIP:			85004
		BUSINESS PHONE:		6022074000

	MAIL ADDRESS:	
		STREET 1:		1850 NORTH CENTRAL AVE
		STREET 2:		SUITE 0807
		CITY:			PHOENIX
		STATE:			AZ
		ZIP:			85077

	FORMER COMPANY:	
		FORMER CONFORMED NAME:	DIAL CORP /DE/
		DATE OF NAME CHANGE:	19930823

	FORMER COMPANY:	
		FORMER CONFORMED NAME:	NEW DIAL CORP
		DATE OF NAME CHANGE:	19921106
</SEC-HEADER>
<DOCUMENT>
<TYPE>SE
<SEQUENCE>1
<FILENAME>9999999997-04-027655.paper
<DESCRIPTION>AUTO-GENERATED PAPER DOCUMENT
<TEXT>
This document was generated as part of a paper submission.
Please reference the Document Control Number 04034155 for access to the original document.
</TEXT>
</DOCUMENT>
</SEC-DOCUMENT>
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