0001341522-12-000050.txt : 20120301 0001341522-12-000050.hdr.sgml : 20120301 20120301180823 ACCESSION NUMBER: 0001341522-12-000050 CONFORMED SUBMISSION TYPE: 4 PUBLIC DOCUMENT COUNT: 1 CONFORMED PERIOD OF REPORT: 20120228 FILED AS OF DATE: 20120301 DATE AS OF CHANGE: 20120301 ISSUER: COMPANY DATA: COMPANY CONFORMED NAME: VIAD CORP CENTRAL INDEX KEY: 0000884219 STANDARD INDUSTRIAL CLASSIFICATION: SERVICES-BUSINESS SERVICES, NEC [7389] IRS NUMBER: 361169950 STATE OF INCORPORATION: DE FISCAL YEAR END: 1231 BUSINESS ADDRESS: STREET 1: 1850 NORTH CENTRAL AVE STREET 2: SUITE 800 CITY: PHOENIX STATE: AZ ZIP: 85004-4545 BUSINESS PHONE: (602) 207-4000 MAIL ADDRESS: STREET 1: 1850 NORTH CENTRAL AVE STREET 2: SUITE 800 CITY: PHOENIX STATE: AZ ZIP: 85004-4545 FORMER COMPANY: FORMER CONFORMED NAME: DIAL CORP /DE/ DATE OF NAME CHANGE: 19930823 FORMER COMPANY: FORMER CONFORMED NAME: NEW DIAL CORP DATE OF NAME CHANGE: 19921106 REPORTING-OWNER: OWNER DATA: COMPANY CONFORMED NAME: INGERSOLL ELLEN M CENTRAL INDEX KEY: 0001184564 FILING VALUES: FORM TYPE: 4 SEC ACT: 1934 Act SEC FILE NUMBER: 001-11015 FILM NUMBER: 12659401 MAIL ADDRESS: STREET 1: 1850 N CENTRAL AVE SUITE 800 CITY: PHOENIX STATE: AZ ZIP: 85004 4 1 edgardoc.xml PRIMARY DOCUMENT X0304 4 2012-02-28 0 0000884219 VIAD CORP VVI 0001184564 INGERSOLL ELLEN M 1850 N. CENTRAL AVE., SUITE 1900 PHOENIX AZ 85004-4565 0 1 0 0 Chief Financial Officer Common Stock 2012-02-28 4 A 0 11500 0 A 34200 D Common Stock 3011.9917 I by 401K Plan Common Stock 55904 I by Family Trust Restricted stock granted pursuant to 2007 Viad Corp Omnibus Incentive Plan. By: Deborah J. DePaoli For: Ellen M. Ingesoll 2012-03-01