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Pay vs Performance Disclosure - USD ($)
12 Months Ended
Dec. 31, 2023
Dec. 31, 2022
Dec. 31, 2021
Dec. 31, 2020
Pay vs Performance Disclosure        
Pay vs Performance Disclosure, Table
PAY VERSUS PERFORMANCE
As required by Section 953(a) of the Dodd-Frank Wall Street Reform and Consumer Protection Act, and Item 402(v) of Regulation S-K, we are providing the following information about the relationship between executive compensation actually paid and certain financial performance of the Company. For further information concerning the Company’s variable pay-for-performance philosophy and how the Company’s aligns executive compensation with the Company’s performance, refer to the “Compensation Discussion and Analysis”.
 
 
 
 
 
Value of Initial Fixed $100
Investment Based on:
 
 
Year
Summary
Compen-
sation
Table
Total for
PEO1
Compen-
sation
Actually
Paid to
PEO2
Average
Summary
Compen-
sation
Table
Total for
Non-PEO
NEOs3
Average
Compen-
sation
Actually
Paid to
Non-PEO
NEOs4
Total
Share-
holder
Return5
Peer
Group
Total
Share-
holder
Return6
Net
Income
(in
millions)7
EBITDA (in
millions)8
(a)
(b)
(c)
(d)
(e)
(f)
(g)
(h)
(i)
2023
6,987,373
10,380,281
1,657,102
2,439,012
​$53.81
​$96.90
16.0
​148.3
2022
6,289,986
2,262,720
2,056,095
(383,561)
$36.25
$82.03
23.2
118.8
2021
6,338,525
6,499,595
1,125,285
1,614,890
$63.61
$94.13
(92.7)
6.3
2020
3,207,949
(904,981)
1,585,916
1,383,262
$53.59
$87.91
(374.1)
(64.0)
1
The dollar amounts reported in column (b) are the amounts of total compensation reported for our principal executive officer (“PEO”) for each corresponding year in the “Total” column of the Summary Compensation Table. Refer to “Executive Compensation—Summary Compensation Table.”
2
The dollar amounts reported in column (c) represent the amount of “compensation actually paid” to Mr. Moster, as computed in accordance with Item 402(v) of Regulation S-K. The dollar amounts do not reflect the actual amount of compensation earned by or paid to Mr. Moster during the applicable year. In accordance with the requirements of Item 402(v) of Regulation S-K, the following adjustments were made to Mr. Moster’s total compensation for 2023 to determine the compensation actually paid:
Year
Reported
Summary
Compensation
Table Total
for PEO
Reported
Value of Equity
Awards(a)
Equity
Award
Adjustments(b)
Compensation
Actually Paid to
PEO
2023
$6,987,373
​$(4,611,797)
$8,004,705
$10,380,281
(a)
The grant date fair value of equity awards represents the total of the amounts reported in the “Stock Awards” column in the Summary Compensation Table for 2023.
(b)
The equity award adjustments for 2023 include the addition (or subtraction, as applicable) of the following: (i) the year-end fair value of any equity awards granted in 2023 that are outstanding and unvested as of the end of the year; (ii) the amount of change as of the end of 2023 (from the end of 2022) in fair value of any awards granted in prior years that are outstanding and unvested as of the end of 2023; (iii) for awards that were granted and vested in 2023, the fair value as of the vesting date; (iv) for awards granted in prior years that vest in 2023, the amount equal to the change as of the vesting date (from the end of 2022) in fair value; (v) for awards granted in prior years that are determined to fail to meet the applicable vesting conditions during 2023, a deduction for the amount equal to the fair value at the end of 2022; and (vi) the dollar value of any dividends or other earnings paid on stock or option awards in 2023 prior to the vesting date that are not otherwise reflected in the fair value of such award or included in any other component of total compensation for 2023. The valuation assumptions used to calculate fair values did not materially differ from those disclosed as of the grant date of the equity awards. The amounts deducted or added in calculating the equity award adjustments are as follows:
Year
Year End Fair
Value of
Equity
Awards
Granted in the
Year
Change in Fair
Value from End
of Prior Year to
the End of
Covered Year of
Equity Awards
Granted in Prior
Years
Fair Value as
of Vesting
Date of Equity
Awards
Granted and
Vested in the
Year
Change in
Fair Value on
the Vesting
Date of
Equity
Awards
Granted in
Prior Years
that Vested
in the Year
Fair Value at
the End of the
Prior Year of
Equity
Awards that
Failed to Meet
Vesting
Conditions in
the Year
Value of
Dividends or
other Earnings
Paid on Stock or
Option Awards
not Otherwise
Reflected in Fair
Value or Total
Compensation
Total
Equity
Award
Adjustments
2023
$7,405,118
$472,199
$127,388
$8,004,705
3
The dollar amounts reported in column (d) represent the average of the amounts reported for the Company’s named executive officers (NEOs) as a group (excluding Mr. Moster, who has served as our CEO since 2014) in the “Total” column of the Summary Compensation Table in each applicable year. The names of each of the NEOs (excluding Mr. Moster) included for purposes of calculating the average amounts in each applicable year are as follows: (i) for 2023 and 2022, Ellen M. Ingersoll, David W. Barry, Derek P. Linde, and Jeffrey A. Stelmach; (ii) for 2021, Ellen M. Ingersoll, David W. Barry, Derek P. Linde, and Leslie S. Striedel; and (iii) for 2020, Ellen M. Ingersoll, Jay A. Altizer, David W. Barry, and Derek P. Linde.
4
The dollar amounts reported in column (e) represent the average amount of “compensation actually paid” to the NEOs as a group (excluding Mr. Moster), as computed in accordance with Item 402(v) of Regulation S-K. The dollar amounts do not reflect the actual average amount of compensation earned by or paid to the NEOs as a group (excluding Mr. Moster) during the applicable year. In accordance with the requirements of Item 402(v) of Regulation S-K, the following adjustments were made to average total compensation for the NEOs as a group (excluding Mr. Moster) for 2023 to determine the compensation actually paid, using the same methodology described above in footnote 2:
Year
Average
Reported
Summary
Compensation
Table Total for
Non-PEO NEOs
Average Reported
Value of Equity
Awards
Average Equity
Award
Adjustments(a)
Average
Compensation
Actually Paid to
Non-PEO NEOs(b)
2023
$1,657,102
​$(663,766)
$1,445,676
$2,439,012
(a)
The amounts deducted or added in calculating the total average equity award adjustments are as follows:
Year
Average Year
End Fair
Value of
Equity
Awards
Granted in the
Year
Average
Change in Fair
Value from End
of Prior Year to
End of Covered
Year of Equity
Awards Granted
in Prior Years
Average Fair
Value as of
Vesting Date
of Equity
Awards
Granted and
Vested in the
Year
Average
Change in
Fair Value on
the Vesting
Date of
Equity
Awards
Granted in
Prior Years
that Vested
in the Year
Average Fair
Value at the
End of the
Prior Year of
Equity
Awards that
Failed to Meet
Vesting
Conditions in
the Year
Average Value
of Dividends or
other Earnings
Paid on Stock or
Option Awards
not Otherwise
Reflected in Fair
Value or Total
Compensation
Average Total
Equity
Award
Adjustments
2023
$1,065,802
$72,891
$306,982
$1,445,676
(b)
The average “compensation actually paid” to the NEOs as a group (excluding Mr. Moster) does not reflect any adjustments attributable to “service cost” or “prior service cost” for any defined benefit pension plans reported in the Summary Compensation Table for each applicable year. Ms. Ingersoll was the only NEO who participated in a defined benefit pension plan in each covered year. However, the benefits under such plan are frozen and there is no “service cost” or “prior service cost” to report with respect thereto. As such, the amount reported with respect to such benefit in the “Change in Pension and Nonqualified Deferred Compensation” column of the Summary Compensation Table for each applicable year is reflected in the average Summary Compensation Table “Total” and has not been adjusted.
5
Represents Viad’s cumulative total shareholder return (“TSR”) per $100 invested from December 31, 2019, through December 31 of each of the respective years shown, calculated in accordance with Item 201(e) of Regulation S-K.
6
Represents the peer group’s cumulative TSR per $100 invested from December 31, 2019, through December 31 of each of the respective years shown (with dividends reinvested, as applicable). The peer group used for this purpose is the S&P SmallCap 600 Commercial Services & Supplies index, of which Viad is a constituent, which is one of the peer groups used for the performance graph included in our 2022 Form 10-K as required under Regulation S-K Item 201(e)(1)(ii).
7
Represents net income (loss) attributable to Viad as reported in the Company’s audited financial statements for the applicable year.
8
Represents EBITDA, a non-GAAP measure, the company-selected measure used for determining Viad’s MIP achievement as described in the “Short-Term (Annual) Incentives” section of the “Compensation Discussion and Analysis”.
     
Company Selected Measure Name EBITDA      
Named Executive Officers, Footnote
2
The dollar amounts reported in column (c) represent the amount of “compensation actually paid” to Mr. Moster, as computed in accordance with Item 402(v) of Regulation S-K. The dollar amounts do not reflect the actual amount of compensation earned by or paid to Mr. Moster during the applicable year. In accordance with the requirements of Item 402(v) of Regulation S-K, the following adjustments were made to Mr. Moster’s total compensation for 2023 to determine the compensation actually paid:
3
The dollar amounts reported in column (d) represent the average of the amounts reported for the Company’s named executive officers (NEOs) as a group (excluding Mr. Moster, who has served as our CEO since 2014) in the “Total” column of the Summary Compensation Table in each applicable year. The names of each of the NEOs (excluding Mr. Moster) included for purposes of calculating the average amounts in each applicable year are as follows: (i) for 2023 and 2022, Ellen M. Ingersoll, David W. Barry, Derek P. Linde, and Jeffrey A. Stelmach; (ii) for 2021, Ellen M. Ingersoll, David W. Barry, Derek P. Linde, and Leslie S. Striedel; and (iii) for 2020, Ellen M. Ingersoll, Jay A. Altizer, David W. Barry, and Derek P. Linde.
     
Peer Group Issuers, Footnote
6
Represents the peer group’s cumulative TSR per $100 invested from December 31, 2019, through December 31 of each of the respective years shown (with dividends reinvested, as applicable). The peer group used for this purpose is the S&P SmallCap 600 Commercial Services & Supplies index, of which Viad is a constituent, which is one of the peer groups used for the performance graph included in our 2022 Form 10-K as required under Regulation S-K Item 201(e)(1)(ii).
     
PEO Total Compensation Amount $ 6,987,373 $ 6,289,986 $ 6,338,525 $ 3,207,949
PEO Actually Paid Compensation Amount $ 10,380,281 2,262,720 6,499,595 (904,981)
Adjustment To PEO Compensation, Footnote
2
The dollar amounts reported in column (c) represent the amount of “compensation actually paid” to Mr. Moster, as computed in accordance with Item 402(v) of Regulation S-K. The dollar amounts do not reflect the actual amount of compensation earned by or paid to Mr. Moster during the applicable year. In accordance with the requirements of Item 402(v) of Regulation S-K, the following adjustments were made to Mr. Moster’s total compensation for 2023 to determine the compensation actually paid:
Year
Reported
Summary
Compensation
Table Total
for PEO
Reported
Value of Equity
Awards(a)
Equity
Award
Adjustments(b)
Compensation
Actually Paid to
PEO
2023
$6,987,373
​$(4,611,797)
$8,004,705
$10,380,281
(a)
The grant date fair value of equity awards represents the total of the amounts reported in the “Stock Awards” column in the Summary Compensation Table for 2023.
(b)
The equity award adjustments for 2023 include the addition (or subtraction, as applicable) of the following: (i) the year-end fair value of any equity awards granted in 2023 that are outstanding and unvested as of the end of the year; (ii) the amount of change as of the end of 2023 (from the end of 2022) in fair value of any awards granted in prior years that are outstanding and unvested as of the end of 2023; (iii) for awards that were granted and vested in 2023, the fair value as of the vesting date; (iv) for awards granted in prior years that vest in 2023, the amount equal to the change as of the vesting date (from the end of 2022) in fair value; (v) for awards granted in prior years that are determined to fail to meet the applicable vesting conditions during 2023, a deduction for the amount equal to the fair value at the end of 2022; and (vi) the dollar value of any dividends or other earnings paid on stock or option awards in 2023 prior to the vesting date that are not otherwise reflected in the fair value of such award or included in any other component of total compensation for 2023. The valuation assumptions used to calculate fair values did not materially differ from those disclosed as of the grant date of the equity awards. The amounts deducted or added in calculating the equity award adjustments are as follows:
Year
Year End Fair
Value of
Equity
Awards
Granted in the
Year
Change in Fair
Value from End
of Prior Year to
the End of
Covered Year of
Equity Awards
Granted in Prior
Years
Fair Value as
of Vesting
Date of Equity
Awards
Granted and
Vested in the
Year
Change in
Fair Value on
the Vesting
Date of
Equity
Awards
Granted in
Prior Years
that Vested
in the Year
Fair Value at
the End of the
Prior Year of
Equity
Awards that
Failed to Meet
Vesting
Conditions in
the Year
Value of
Dividends or
other Earnings
Paid on Stock or
Option Awards
not Otherwise
Reflected in Fair
Value or Total
Compensation
Total
Equity
Award
Adjustments
2023
$7,405,118
$472,199
$127,388
$8,004,705
     
Non-PEO NEO Average Total Compensation Amount $ 1,657,102 2,056,095 1,125,285 1,585,916
Non-PEO NEO Average Compensation Actually Paid Amount $ 2,439,012 (383,561) 1,614,890 1,383,262
Adjustment to Non-PEO NEO Compensation Footnote
4
The dollar amounts reported in column (e) represent the average amount of “compensation actually paid” to the NEOs as a group (excluding Mr. Moster), as computed in accordance with Item 402(v) of Regulation S-K. The dollar amounts do not reflect the actual average amount of compensation earned by or paid to the NEOs as a group (excluding Mr. Moster) during the applicable year. In accordance with the requirements of Item 402(v) of Regulation S-K, the following adjustments were made to average total compensation for the NEOs as a group (excluding Mr. Moster) for 2023 to determine the compensation actually paid, using the same methodology described above in footnote 2:
Year
Average
Reported
Summary
Compensation
Table Total for
Non-PEO NEOs
Average Reported
Value of Equity
Awards
Average Equity
Award
Adjustments(a)
Average
Compensation
Actually Paid to
Non-PEO NEOs(b)
2023
$1,657,102
​$(663,766)
$1,445,676
$2,439,012
(a)
The amounts deducted or added in calculating the total average equity award adjustments are as follows:
Year
Average Year
End Fair
Value of
Equity
Awards
Granted in the
Year
Average
Change in Fair
Value from End
of Prior Year to
End of Covered
Year of Equity
Awards Granted
in Prior Years
Average Fair
Value as of
Vesting Date
of Equity
Awards
Granted and
Vested in the
Year
Average
Change in
Fair Value on
the Vesting
Date of
Equity
Awards
Granted in
Prior Years
that Vested
in the Year
Average Fair
Value at the
End of the
Prior Year of
Equity
Awards that
Failed to Meet
Vesting
Conditions in
the Year
Average Value
of Dividends or
other Earnings
Paid on Stock or
Option Awards
not Otherwise
Reflected in Fair
Value or Total
Compensation
Average Total
Equity
Award
Adjustments
2023
$1,065,802
$72,891
$306,982
$1,445,676
(b)
The average “compensation actually paid” to the NEOs as a group (excluding Mr. Moster) does not reflect any adjustments attributable to “service cost” or “prior service cost” for any defined benefit pension plans reported in the Summary Compensation Table for each applicable year. Ms. Ingersoll was the only NEO who participated in a defined benefit pension plan in each covered year. However, the benefits under such plan are frozen and there is no “service cost” or “prior service cost” to report with respect thereto. As such, the amount reported with respect to such benefit in the “Change in Pension and Nonqualified Deferred Compensation” column of the Summary Compensation Table for each applicable year is reflected in the average Summary Compensation Table “Total” and has not been adjusted.
     
Compensation Actually Paid vs. Total Shareholder Return
ANALYSIS OF THE INFORMATION PRESENTED IN THE PAY VERSUS PERFORMANCE TABLE
In accordance with Item 402(v) of Regulation S-K, the Company is providing the following graphs setting forth relationships between information presented in the Pay versus Performance table.
Compensation Actually Paid and TSR

     
Compensation Actually Paid vs. Net Income
ANALYSIS OF THE INFORMATION PRESENTED IN THE PAY VERSUS PERFORMANCE TABLE
In accordance with Item 402(v) of Regulation S-K, the Company is providing the following graphs setting forth relationships between information presented in the Pay versus Performance table.
Compensation Actually Paid and Net Income

     
Compensation Actually Paid vs. Company Selected Measure
ANALYSIS OF THE INFORMATION PRESENTED IN THE PAY VERSUS PERFORMANCE TABLE
In accordance with Item 402(v) of Regulation S-K, the Company is providing the following graphs setting forth relationships between information presented in the Pay versus Performance table.
Compensation Actually Paid and EBITDA
     
Total Shareholder Return Vs Peer Group
ANALYSIS OF THE INFORMATION PRESENTED IN THE PAY VERSUS PERFORMANCE TABLE
In accordance with Item 402(v) of Regulation S-K, the Company is providing the following graphs setting forth relationships between information presented in the Pay versus Performance table.
Compensation Actually Paid and TSR

     
Tabular List, Table
FINANCIAL PERFORMANCE MEASURES
The most important financial performance measures used by the Company to link executive compensation actually paid to the Company’s NEOs, for the most recently completed fiscal year, to the Company’s performance are (in no particular order):
EBITDA
Relative TSR
     
Total Shareholder Return Amount $ 53.81 36.25 63.61 53.59
Peer Group Total Shareholder Return Amount 96.9 82.03 94.13 87.91
Net Income (Loss) $ 16,000,000 $ 23,200,000 $ (92,700,000) $ (374,100,000)
Company Selected Measure Amount 148,300,000 118,800,000 6,300,000 (64,000,000)
PEO Name Mr. Moster Mr. Moster Mr. Moster Mr. Moster
Measure:: 1        
Pay vs Performance Disclosure        
Name EBITDA      
Non-GAAP Measure Description
8
Represents EBITDA, a non-GAAP measure, the company-selected measure used for determining Viad’s MIP achievement as described in the “Short-Term (Annual) Incentives” section of the “Compensation Discussion and Analysis”.
     
Measure:: 2        
Pay vs Performance Disclosure        
Name Relative TSR      
PEO | Reported Value of Equity Awards [Member]        
Pay vs Performance Disclosure        
Adjustment to Compensation, Amount $ (4,611,797)      
PEO | Equity Award Adjustments [Member]        
Pay vs Performance Disclosure        
Adjustment to Compensation, Amount 8,004,705      
PEO | Year End Fair Value of Equity Awards Granted in the Year [Member]        
Pay vs Performance Disclosure        
Adjustment to Compensation, Amount 7,405,118      
PEO | Change in Fair Value from End of Prior Year to the End of Covered Year of Equity Awards Granted in Prior Years [Member]        
Pay vs Performance Disclosure        
Adjustment to Compensation, Amount 472,199      
PEO | Fair Value as of Vesting Date of Equity Awards Granted and Vested in the Year [Member]        
Pay vs Performance Disclosure        
Adjustment to Compensation, Amount 0      
PEO | Change in Fair Value on the Vesting Date of Equity Awards Granted in Prior Years that Vested in the Year [Member]        
Pay vs Performance Disclosure        
Adjustment to Compensation, Amount 127,388      
PEO | Fair Value at the End of the Prior Year of Equity Awards that Failed to Meet Vesting Conditions in the Year [Member]        
Pay vs Performance Disclosure        
Adjustment to Compensation, Amount 0      
PEO | Value of Dividends or Other Earnings Paid on Stock or Option Awards not Otherwise Reflected in Fair Value or Total Compensation [Member]        
Pay vs Performance Disclosure        
Adjustment to Compensation, Amount 0      
Non-PEO NEO | Reported Value of Equity Awards [Member]        
Pay vs Performance Disclosure        
Adjustment to Compensation, Amount (663,766)      
Non-PEO NEO | Equity Award Adjustments [Member]        
Pay vs Performance Disclosure        
Adjustment to Compensation, Amount 1,445,676      
Non-PEO NEO | Year End Fair Value of Equity Awards Granted in the Year [Member]        
Pay vs Performance Disclosure        
Adjustment to Compensation, Amount 1,065,802      
Non-PEO NEO | Change in Fair Value from End of Prior Year to the End of Covered Year of Equity Awards Granted in Prior Years [Member]        
Pay vs Performance Disclosure        
Adjustment to Compensation, Amount 72,891      
Non-PEO NEO | Fair Value as of Vesting Date of Equity Awards Granted and Vested in the Year [Member]        
Pay vs Performance Disclosure        
Adjustment to Compensation, Amount 0      
Non-PEO NEO | Change in Fair Value on the Vesting Date of Equity Awards Granted in Prior Years that Vested in the Year [Member]        
Pay vs Performance Disclosure        
Adjustment to Compensation, Amount 306,982      
Non-PEO NEO | Fair Value at the End of the Prior Year of Equity Awards that Failed to Meet Vesting Conditions in the Year [Member]        
Pay vs Performance Disclosure        
Adjustment to Compensation, Amount 0      
Non-PEO NEO | Value of Dividends or Other Earnings Paid on Stock or Option Awards not Otherwise Reflected in Fair Value or Total Compensation [Member]        
Pay vs Performance Disclosure        
Adjustment to Compensation, Amount $ 0