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Goodwill and Other Intangible Assets
12 Months Ended
Dec. 31, 2014
Goodwill and Intangible Assets Disclosure [Abstract]  
Goodwill and Other Intangible Assets
Goodwill and Other Intangible Assets
The changes in the carrying amount of goodwill were as follows:
(in thousands)
Marketing &
Events U.S.
 
Marketing &
Events
International
 
Travel &
Recreation
Group
 
Total
Balance at December 31, 2012
$
62,686

 
$
23,054

 
$
52,080

 
$
137,820

Goodwill impairment charge

 

 
(4,461
)
 
(4,461
)
Business acquisitions

 
158

 

 
158

Foreign currency translation adjustments

 
(601
)
 
(3,373
)
 
(3,974
)
Balance at December 31, 2013
62,686

 
22,611

 
44,246

 
129,543

Acquisition of Blitz

 
13,504

 

 
13,504

Acquisition of the West Glacier Properties

 

 
1,268

 
1,268

Acquisition of onPeak LLC
27,406

 

 

 
27,406

Acquisition of Travel Planners, Inc.
20,526

 

 

 
20,526

Acquisition of N200

 
8,563

 

 
8,563

Foreign currency translation adjustments

 
(2,457
)
 
(4,156
)
 
(6,613
)
Balance at December 31, 2014
$
110,618

 
$
42,221

 
$
41,358

 
$
194,197


The following table summarizes goodwill by reporting unit and segment as of December 31:
(in thousands)
2014
 
2013
Marketing & Events Group:
 
 
 
Marketing & Events U.S.
$
110,618

 
$
62,686

Marketing & Events International:
 
 
 
GES United Kingdom
34,396

 
14,049

GES Canada
7,825

 
8,562

Total Marketing & Events Group
152,839

 
85,297

Travel & Recreation Group:
 
 
 
Brewster
36,906

 
41,062

Alaska Denali Travel
3,184

 
3,184

Glacier Park
1,268

 

Total Travel & Recreation Group
41,358

 
44,246

Total Goodwill
$
194,197

 
$
129,543


Goodwill is reviewed for impairment annually in the fourth quarter, or more frequently if impairment indicators arise. Goodwill is required to be tested for impairment between the annual tests if an event occurs or circumstances change that would more likely than not reduce the fair value of a reporting unit below its carrying value.
For impairment testing purposes, the goodwill related to the Marketing & Events U.S. segment is assigned to and tested at the operating segment level. Furthermore, the goodwill related to the Marketing & Events International segment is assigned to and tested based on the segment’s geographical operations. For the Marketing & Events International segment the reporting units are GES United Kingdom and GES Canada. Brewster, Glacier Park and Alaska Denali Travel are considered reporting units for goodwill impairment testing purposes within the Travel & Recreation Group.
As a result of the Company’s most recent impairment analysis performed as of October 31, 2014, the excess of the estimated fair value over the carrying value (expressed as a percentage of the carrying amounts) under step one of the impairment test was 142 percent, 48 percent and 52 percent for each of the Marketing & Events Group reporting units in the United States, the United Kingdom and Canada, respectively. For the Brewster, Glacier Park and Alaska Denali Travel reporting units, the excess of the estimated fair value over the carrying value was 167 percent, 16 percent and 14 percent, respectively, as of the most recent impairment test.
As of December 31, 2014, Viad had cumulative goodwill impairment charges of $229.7 million since the adoption of the goodwill impairment testing provisions of ASC Topic 350.
A summary of other intangible assets as of December 31, 2014 is presented below:
(in thousands)
Gross Carrying
Value
 
Accumulated
Amortization
 
Net Carrying
Value
Amortized intangible assets:
 
 
 
 
 
Customer contracts and relationships
$
41,624

 
$
(2,961
)
 
$
38,663

Other
4,576

 
(732
)
 
3,844

Total amortized intangible assets
46,200

 
(3,693
)
 
42,507

Unamortized intangible assets:
 
 
 
 
 
Business licenses
460

 

 
460

Total
$
46,660

 
$
(3,693
)
 
$
42,967


A summary of other intangible assets as of December 31, 2013 is presented below:
(in thousands)
Gross Carrying
Value
 
Accumulated
Amortization
 
Net Carrying
Value
Amortized intangible assets:
 
 
 
 
 
Customer contracts and relationships
$
5,537

 
$
(2,521
)
 
$
3,016

Other
1,280

 
(276
)
 
1,004

Total amortized intangible assets
6,817

 
(2,797
)
 
4,020

Unamortized intangible assets:
 
 
 
 
 
Business licenses
460

 

 
460

Total
$
7,277

 
$
(2,797
)
 
$
4,480


Intangible asset amortization expense for 2014, 2013 and 2012 was $2.7 million, $1.3 million and $0.7 million, respectively. The weighted-average amortization period of customer contracts and relationships and other amortizable intangible assets is approximately 9.0 years and 3.8 years, respectively. Estimated amortization expense related to amortized intangible assets for future years is expected to be as follows:
(in thousands)
 
2015
$
7,585

2016
$
6,765

2017
$
5,915

2018
$
4,942

2019
$
4,546

Thereafter
$
12,754