Nature of Business (Details)	12 Months Ended
	Jan. 31, 2015 customer subsidiary	Jan. 28, 2012 customer	Feb. 01, 2014 subsidiary
Subsidiaries [Line Items]
Number of wholly-owned operating subsidiaries			6
Number of customers who accounted for more than 10% of net sales	0	0
Subsidiaries [Member]
Subsidiaries [Line Items]
Retail stores	320
Subsidiaries [Member] | Kmart
Subsidiaries [Line Items]
Retail stores	1,000
Subsidaries, Perfumania | Maximum
Subsidiaries [Line Items]
Percentage below manufacturers' suggest retail prices (up to 75%)	75.00%
Subsidiary of Common Parent [Member]
Subsidiaries [Line Items]
Retail stores	1,900