SEGMENTS

6 Months Ended

Jun. 30, 2011

SEGMENTS

10.  SEGMENTS

a.  Segment Reporting

The Company has two reportable segments: manufacturing and retail and distribution.  The manufacturing segment produces and sells new trailers to the retail and distribution segment or to customers who purchase trailers directly from the Company or through independent dealers.  The retail and distribution segment includes the sale of new and used trailers, as well as the sale of after-market parts and service, through its retail branch network.

Reportable segment information is as follows (in thousands):

				Retail and						Consolidated
	Manufacturing			Distribution			Eliminations			Totals
Three Months Ended June 30, 2011
Net sales
External customers	$	247,639		$	39,456		$	-		$	287,095
Intersegment sales		16,444			-			(16,444	)		-
Total net sales	$	264,083		$	39,456		$	(16,444	)	$	287,095
Income from operations	$	4,334		$	586		$	197		$	5,117
Assets	$	530,485		$	106,108		$	(229,889	)	$	406,704
Three Months Ended June 30, 2010
Net sales
External customers	$	124,837		$	24,862		$	-		$	149,699
Intersegment sales		7,936			-			(7,936	)		-
Total net sales	$	132,773		$	24,862		$	(7,936	)	$	149,699
(Loss) Income from operations	$	(5,717	)	$	97		$	(95	)	$	(5,715	)
Assets	$	407,726		$	96,690		$	(229,912	)	$	274,504
Six Months Ended June 30, 2011
Net sales
External customers	$	440,615		$	68,464		$	-		$	509,079
Intersegment sales		31,435			-			(31,435	)		-
Total net sales	$	472,050		$	68,464		$	(31,435	)	$	509,079
Income from operations	$	8,127		$	885		$	114		$	9,126
Assets	$	530,485		$	106,108		$	(229,889	)	$	406,704
Six Months Ended June 30, 2010
Net sales
External customers	$	182,172		$	45,802		$	-		$	227,974
Intersegment sales		13,350			-			(13,350	)		-
Total net sales	$	195,522		$	45,802		$	(13,350	)	$	227,974
Loss from operations	$	(16,332	)	$	(522	)	$	(93	)	$	(16,947	)
Assets	$	407,726		$	96,690		$	(229,912	)	$	274,504

b.  Product Information

The Company offers products primarily in three general categories: new trailers, used trailers and parts, service and other.  The following table sets forth the major product categories and their percentage of consolidated net sales (dollars in thousands):

	Three Months Ended June 30,								Six Months Ended June 30,
	2011				2010				2011				2010
	$		%		$		%		$		%		$		%
New trailers		251,650		87.7		121,886		81.4		445,821		87.6		181,563		79.6
Used trailers		6,128		2.1		8,109		5.4		11,087		2.2		12,799		5.6
Parts, service and other		29,317		10.2		19,704		13.2		52,171		10.2		33,612		14.8
Total net sales		287,095		100.0		149,699		100.0		509,079		100.0		227,974		100.0