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Segment Information
6 Months Ended
Jun. 30, 2011
Segment Information  
Segment Information
Note 16 - Segment Information:
 
We operate in two reportable business segments: generic pharmaceuticals (referred to as "Par Pharmaceutical" or "Par") and branded pharmaceuticals (referred to as "Strativa Pharmaceuticals" or "Strativa").  Branded products are marketed under brand names through marketing programs that are designed to generate physician and consumer loyalty.  Branded products generally are patent protected, which provides a period of market exclusivity during which they are sold with little or no direct competition.  Generic pharmaceutical products are the chemical and therapeutic equivalents of corresponding brand drugs.  The Drug Price Competition and Patent Term Restoration Act of 1984 provides that generic drugs may enter the market upon the approval of an ANDA and the expiration, invalidation or circumvention of any patents on corresponding brand drugs, or the expiration of any other market exclusivity periods related to the brand drugs. Our chief operating decision maker is our President and Chief Executive Officer.

Our business segments were determined based on management's reporting and decision-making requirements in accordance with FASB ASC 280-10 Segment Reporting.  We believe that our generic products represent a single operating segment because the demand for these products is mainly driven by consumers seeking a lower cost alternative to brand name drugs.  Par's generic drugs are developed using similar methodologies, for the same purpose (e.g., seeking bioequivalence with a brand name drug nearing the end of its market exclusivity period for any reason discussed above).  Par's generic products are produced using similar processes and standards mandated by the FDA, and Par's generic products are sold to similar customers.  Based on the economic characteristics, production processes and customers of Par's generic products, management has determined that Par's generic pharmaceuticals are a single reportable business segment.  Our chief operating decision maker does not review the Par (generic) or Strativa (brand) segments in any more granularity, such as at the therapeutic or other classes or categories.  Certain of our expenses, such as the direct sales force and other sales and marketing expenses and specific research and development expenses, are charged directly to either of the two segments.   Other expenses, such as general and administrative expenses and non-specific research and development expenses are allocated between the two segments based on assumptions determined by management.

  The financial data for the two business segments are as follows ($ amounts in thousands):

   
Three months ended
   
Six months ended
 
   
June 30,
   
June 30,
   
June 30,
   
June 30,
 
   
2011
   
2010
   
2011
   
2010
 
Revenues:
                       
Par Pharmaceutical
  $ 202,449     $ 231,938     $ 412,193     $ 503,977  
Strativa
    21,739       23,536       44,947       43,429  
Total revenues
  $ 224,188     $ 255,474     $ 457,140     $ 547,406  
                                 
Gross margin:
                               
Par Pharmaceutical
  $ 83,994     $ 73,621     $ 176,554     $ 142,064  
Strativa
    15,032       17,838       32,125       32,905  
Total gross margin
  $ 99,026     $ 91,459     $ 208,679     $ 174,969  
                                 
Operating income (loss):
                               
Par Pharmaceutical
  $ 51,845     $ 34,896     $ (80,901 )   $ 80,918  
Strativa
    (34,038 )     (10,748 )     (39,854 )     (13,434 )
Total operating income (loss)
  $ 17,807     $ 24,148     $ (120,755 )   $ 67,484  
Interest income
    382       273       805       601  
Interest expense
    (150 )     (918 )     (301 )     (1,826 )
Provision (benefit) for income taxes
    8,859       5,468       (20,587 )     21,798  
Income (loss) from continuing operations
  $ 9,180     $ 18,035     $ (99,664 )   $ 44,461  
 
Our chief operating decision maker does not review our assets, depreciation or amortization by business segment at this time as they are not material to Strativa.  Therefore, such allocations by segment are not provided.

Total revenues of our top selling products were as follows ($ amounts in thousands):


During the six-month period ended June 30, 2010, we recognized a gain on the sale of product rights of $5,921 thousand, related to the sale of multiple ANDAs.