10-Q

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549 

FORM 10-Q

☒ QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the quarterly period ended March 31, 2024

or

☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the transition period from ______________ to ______________

Commission File Number: 001-13718

Stagwell Inc.

(Exact name of registrant as specified in its charter)

Delaware		86-1390679
(State or other jurisdiction of incorporation or organization)		(IRS Employer Identification No.)
One World Trade Center, Floor 65
New York,	New York	10007
(Address of principal executive offices)		(Zip Code)

(646) 429-1800

(Registrant’s telephone number, including area code)

Securities registered pursuant to Section 12(b) of the Act:

Title of each class	Trading Symbol(s)	Name of each exchange on which registered
Class A Common Stock, par value $0.001 per share	STGW	NASDAQ

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days. Yes   ☒   No   ☐

Indicate by check mark whether the registrant has submitted electronically every Interactive Data File required to be submitted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit such files).  Yes  ☒ No   ☐

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, a smaller reporting company or an emerging growth company. See the definitions of “large accelerated filer,”

accelerated filer,” “smaller reporting company,” and “emerging growth company” in Rule 12b-2 of the Exchange Act.

Large accelerated Filer	☐	Accelerated Filer	☒
Non-accelerated Filer	☐	Smaller reporting company	☐
Emerging growth company	☐

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. ☐

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act). Yes   ☐ No   ☒

The number of common shares outstanding as of April 29, 2024, was 117,581,272 shares of Class A Common Stock and 151,648,741 shares of Class C Common Stock.    

STAGWELL INC.

QUARTERLY REPORT ON FORM 10-Q

TABLE OF CONTENTS

		Page
	PART I. FINANCIAL INFORMATION
Item 1.	Financial Statements	3
	Unaudited Consolidated Statements of Operations for the Three Months Ended March 31, 2024 and 2023	3
	Unaudited Consolidated Statements of Comprehensive Income (Loss) for the Three Months Ended March 31, 2024 and 2023	4
	Unaudited Consolidated Balance Sheets as of March 31, 2024 and December 31, 2023	5
	Unaudited Consolidated Statements of Cash Flows for the Three Months Ended March 31, 2024 and 2023	6
	Unaudited Consolidated Statements of Shareholders’ Equity for the Three Months Ended March 31, 2024 and 2023	8
	Notes to the Unaudited Consolidated Financial Statements	10
Item 2.	Management’s Discussion and Analysis of Financial Condition and Results of Operations	30
Item 3.	Quantitative and Qualitative Disclosures about Market Risk	47
Item 4.	Controls and Procedures	48
	PART II. OTHER INFORMATION
Item 1.	Legal Proceedings	49
Item 1A.	Risk Factors	49
Item 2.	Unregistered Sales of Equity Securities and Use of Proceeds	49
Item 3.	Defaults Upon Senior Securities	50
Item 4.	Mine Safety Disclosures	50
Item 5.	Other Information	50
Item 6.	Exhibits	50
Signatures		52

2

EXPLANATORY NOTE

References in this Quarterly Report on Form 10-Q to “Stagwell,” “we,” “us,” “our” and the "Company" refer to Stagwell Inc. and, unless the context otherwise requires or otherwise is expressly stated, its subsidiaries.

All dollar amounts are stated in U.S. dollars unless otherwise stated.

Forward-Looking Statements

This document contains forward-looking statements. within the meaning of Section 27A of the Securities Act of 1933, as amended (the “Securities Act”), and Section 21E of the Securities Exchange Act of 1934, as amended (the “Exchange Act”). The Company’s representatives may also make forward-looking statements orally or in writing from time to time. Statements in this document that are not historical facts, including, statements about the Company’s beliefs and expectations, future financial performance, growth, and future prospects, the Company’s strategy, business and economic trends and growth, technological leadership and differentiation, potential and completed acquisitions, anticipated operating efficiencies and synergies and estimates of amounts for redeemable noncontrolling interests and deferred acquisition consideration, constitute forward-looking statements. Forward-looking statements, which are generally denoted by words such as “aim,” “anticipate,” “assume,” “believe,” “continue,” “could,” “create,” “estimate,” “expect,” “focus,” “forecast,” “foresee,” “future,” “goal,” “guidance,” “in development,” “intend,” “likely,” “look,” “maintain,” “may,” “ongoing,” “opportunity,” “outlook,” “plan,” “possible,” “potential,” “predict,” “project,” “should,” “target,” “will,” “would” or the negative of such terms or other variations thereof and terms of similar substance used in connection with any discussion of current plans, estimates and projections are subject to change based on a number of factors, including those outlined in this section.

Forward-looking statements in this document are based on certain key expectations and assumptions made by the Company. Although the management of the Company believes that the expectations and assumptions on which such forward-looking statements are based are reasonable, undue reliance should not be placed on the forward-looking statements because the Company can give no assurance that they will prove to be correct. The material assumptions upon which such forward-looking statements are based include, among others, assumptions with respect to general business, economic and market conditions, the competitive environment, anticipated and unanticipated tax consequences and anticipated and unanticipated costs. These forward-looking statements are based on current plans, estimates and projections, and are subject to change based on a number of factors, including those outlined in this section. These forward-looking statements are subject to various risks and uncertainties, many of which are outside the Company’s control. Therefore, you should not place undue reliance on such statements. Forward-looking statements speak only as of the date they are made, and the Company undertakes no obligation to update publicly any of them in light of new information or future events, if any.

Forward-looking statements involve inherent risks and uncertainties. A number of important factors could cause actual results to differ materially from those contained in any forward-looking statements. Such risk factors include, but are not limited to, the following:

•risks associated with international, national and regional unfavorable economic conditions that could affect the Company or its clients;

•demand for the Company’s services, which may precipitate or exacerbate other risks and uncertainties;

•inflation and actions taken by central banks to counter inflation;

•the Company’s ability to attract new clients and retain existing clients;

•the impact of a reduction in client spending and changes in client advertising, marketing and corporate communications requirements;

•financial failure of the Company’s clients;

•the Company’s ability to retain and attract key employees;

•the Company’s ability to compete in the markets in which it operates;

•the Company’s ability to achieve its cost saving initiatives;

•the Company’s implementation of strategic initiatives;

•the Company’s ability to remain in compliance with its debt agreements and the Company’s ability to finance its contingent payment obligations when due and payable, including but not limited to those relating to redeemable noncontrolling interests and deferred acquisition consideration;

•the Company’s ability to manage its growth effectively;

•the Company's ability to identify, complete and integrate acquisitions that complement and expand the Company’s business capabilities, to identify and complete divestitures and to achieve the anticipated benefits therefrom;

•the Company’s ability to develop products incorporating new technologies, including augmented reality, artificial intelligence, and virtual reality, and realize benefits from such products;

•the Company’s use of artificial intelligence, including generative artificial intelligence;

1

•adverse tax consequences for the Company, its operations and its stockholders, that may differ from the expectations of the Company, including that future changes in tax laws, potential increases to corporate tax rates in the United States and disagreements with tax authorities on the Company’s determinations that may result in increased tax costs;

•adverse tax consequences in connection with the Transactions, including the incurrence of material Canadian federal income tax (including material “emigration tax”);

•the Company’s unremediated material weaknesses in internal control over financial reporting and its ability to establish and maintain an effective system of internal control over financial reporting, including the risk that the Company’s internal controls will fail to detect misstatements in its financial statements;

•the Company’s ability to accurately forecast its future financial performance and provide accurate guidance;

•the Company’s ability to protect client data from security incidents or cyberattacks;

•economic disruptions resulting from war and other geopolitical tensions (such as the ongoing military conflicts between Russia and Ukraine and in Israel and Gaza), terrorist activities and natural disasters;

•stock price volatility; and

•foreign currency fluctuations.

Investors should carefully consider these risks and the additional risk factors described in more detail in our Annual Report on Form 10-K for the year ended December 31, 2023 (our “2023 Form 10-K”), filed with the Securities and Exchange Commission (the “SEC”) on March 11, 2024, and accessible on the SEC’s website at www.sec.gov, under the caption “Risk Factors,” and in the Company’s other SEC filings.

2

PART I. FINANCIAL INFORMATION

Item 1.    Financial Statements

STAGWELL INC. AND SUBSIDIARIES

UNAUDITED CONSOLIDATED STATEMENTS OF OPERATIONS

(amounts in thousands, except per share amounts)

	Three Months Ended March 31,
	2024		2023
Revenue	$	670,059	$	622,444
Operating Expenses
Cost of services	444,526		413,898
Office and general expenses	163,343		158,836
Depreciation and amortization	34,836		33,477
Impairment and other losses	1,500		—
	644,205		606,211
Operating Income	25,854		16,233
Other income (expenses):
Interest expense, net	(20,965)		(18,189)
Foreign exchange, net	(2,258)		(670)
Other, net	(1,267)		220
	(24,490)		(18,639)
Income (loss) before income taxes and equity in earnings of non-consolidated affiliates	1,364		(2,406)
Income tax expense	2,585		236
Loss before equity in earnings of non-consolidated affiliates	(1,221)		(2,642)
Equity in income (loss) of non-consolidated affiliates	508		(227)
Net loss	(713)		(2,869)
Net (income) loss attributable to noncontrolling and redeemable noncontrolling interests	(569)		4,258
Net income (loss) attributable to Stagwell Inc. common shareholders	$	(1,282)	$	1,389
Earnings (Loss) Per Common Share:
Basic	$	(0.01)	$	0.01
Diluted	$	(0.01)	$	—
Weighted Average Number of Common Shares Outstanding:
Basic	112,633		125,199
Diluted	116,405		289,806

See Notes to the Unaudited Consolidated Financial Statements.

3

STAGWELL INC. AND SUBSIDIARIES

UNAUDITED CONSOLIDATED STATEMENTS OF COMPREHENSIVE INCOME (LOSS)

(amounts in thousands)

	Three Months Ended March 31,
	2024		2023
COMPREHENSIVE INCOME (LOSS)
Net loss	$	(713)	$	(2,869)
Other comprehensive income (loss) - Foreign currency translation adjustment	(7,146)		4,447
Comprehensive income (loss) for the period	(7,859)		1,578
Comprehensive loss attributable to the noncontrolling and redeemable noncontrolling interests	3,713		2,036
Comprehensive income (loss) attributable to Stagwell Inc. common shareholders	$	(4,146)	$	3,614

See Notes to the Unaudited Consolidated Financial Statements.

4

STAGWELL INC. AND SUBSIDIARIES

UNAUDITED CONSOLIDATED BALANCE SHEETS

(amounts in thousands)

	March 31, 2024		December 31, 2023
ASSETS
Current Assets
Cash and cash equivalents	$	129,824	$	119,737
Accounts receivable, net	744,287		697,178
Expenditures billable to clients	111,721		114,097
Other current assets	119,215		94,054
Total Current Assets	1,105,047		1,025,066
Fixed assets, net	77,215		77,825
Right-of-use lease assets - operating leases	241,709		254,278
Goodwill	1,495,313		1,498,815
Other intangible assets, net	800,691		818,220
Other assets	95,144		92,843
Total Assets	$	3,815,119	$	3,767,047
LIABILITIES, REDEEMABLE NONCONTROLLING INTERESTS ("RNCI"), AND SHAREHOLDERS’ EQUITY
Current Liabilities
Accounts payable	$	437,021	$	414,980
Accrued media	270,491		291,777
Accruals and other liabilities	194,967		233,046
Advance billings	302,484		301,674
Current portion of lease liabilities - operating leases	64,039		65,899
Current portion of deferred acquisition consideration	64,907		66,953
Total Current Liabilities	1,333,909		1,374,329
Long-term debt	1,269,527		1,145,828
Long-term portion of deferred acquisition consideration	35,897		34,105
Long-term lease liabilities - operating leases	271,380		281,307
Deferred tax liabilities, net	38,856		40,509
Other liabilities	56,655		54,905
Total Liabilities	3,006,224		2,930,983
Redeemable Noncontrolling Interests	11,305		10,792
Commitments, Contingencies and Guarantees (Note 10)
Shareholders’ Equity
Common shares - Class A & B	115		118
Common shares - Class C	2		2
Paid-in capital	333,896		348,494
Retained earnings	19,618		21,148
Accumulated other comprehensive loss	(15,931)		(13,067)
Stagwell Inc. Shareholders’ Equity	337,700		356,695
Noncontrolling interests	459,890		468,577
Total Shareholders’ Equity	797,590		825,272
Total Liabilities, Redeemable Noncontrolling Interests and Shareholders’ Equity	$	3,815,119	$	3,767,047

See Notes to the Unaudited Consolidated Financial Statements.

5

STAGWELL INC. AND SUBSIDIARIES

UNAUDITED CONSOLIDATED STATEMENTS OF CASH FLOWS

(amounts in thousands)

	Three Months Ended March 31,
	2024		2023
Cash flows from operating activities:
Net income	$	(713)	$	(2,869)
Adjustments to reconcile net income to cash used in operating activities:
Stock-based compensation	16,116		12,004
Depreciation and amortization	34,836		33,477
Amortization of right-of-use lease assets and lease liability interest	20,912		19,520
Impairment and other losses	1,500		—
Deferred income taxes	(655)		(714)
Adjustment to deferred acquisition consideration	154		4,088
Other, net	292		(1,527)
Changes in working capital:
Accounts receivable	(42,976)		(12,425)
Expenditures billable to clients	6,681		(4,173)
Other assets	(19,584)		(5,986)
Accounts payable	22,206		(48,841)
Accrued expenses and other liabilities	(63,856)		(52,334)
Advance billings	(6,124)		(2,986)
Current portion of lease liabilities - operating leases	(21,660)		(22,347)
Deferred acquisition related payments	(250)		—
Net cash used in operating activities	(53,121)		(85,113)
Cash flows from investing activities:
Capital expenditures	(5,439)		(3,435)
Acquisitions, net of cash acquired	(11,673)		(220)
Capitalized software	(8,794)		(6,735)
Other	(218)		(425)
Net cash used in investing activities	(26,124)		(10,815)
Cash flows from financing activities:
Repayment of borrowings under revolving credit facility	(417,000)		(426,500)
Proceeds from borrowings under revolving credit facility	540,000		476,500
Shares repurchased and cancelled	(29,698)		(26,129)
Distributions to noncontrolling interests	(559)		(10,948)
Payment of deferred consideration	(1,657)		—
Net cash provided by financing activities	91,086		12,923
Effect of exchange rate changes on cash and cash equivalents	(1,754)		945
Net increase (decrease) in cash and cash equivalents	10,087		(82,060)
Cash and cash equivalents at beginning of period	119,737		220,589
Cash and cash equivalents at end of period	$	129,824	$	138,529
Supplemental Cash Flow Information:
Cash income taxes paid	$	8,535	$	15,107
Cash interest paid	35,253		33,459
Non-cash investing and financing activities:

6

STAGWELL INC. AND SUBSIDIARIES

UNAUDITED CONSOLIDATED STATEMENTS OF CASH FLOWS - (continued)

(amounts in thousands)

	Three Months Ended March 31,
	2024	2023
Acquisitions of business	6,139	—
Acquisitions of noncontrolling interest	10,167	—
Share issuances	341	—

See Notes to the Unaudited Consolidated Financial Statements.

7

STAGWELL INC. AND SUBSIDIARIES

UNAUDITED CONSOLIDATED STATEMENTS OF SHAREHOLDERS’ EQUITY

(amounts in thousands)

	Three Months Ended March 31, 2024
	Common Shares - Class A			Common Shares - Class C			Paid-in Capital		Retained Earnings		Accumulated Other Comprehensive Loss		Stagwell Inc. Shareholders’ Equity		Noncontrolling Interests		Shareholders’ Equity
	Shares	Amount		Shares	Amount
Balance at December 31, 2023	118,469	$	118	151,649	$	2	$	348,494	$	21,148	$	(13,067)	$	356,695	$	468,577	$	825,272
Net income (loss)	—	—		—	—		—		(1,282)		—		(1,282)		569		(713)
Other comprehensive loss	—	—		—	—		—		—		(2,864)		(2,864)		(4,282)		(7,146)
Total other comprehensive loss	—	—		—	—		—		(1,282)		(2,864)		(4,146)		(3,713)		(7,859)
Purchases of noncontrolling interest	—	—		—	—		1,744		—		—		1,744		(10,226)		(8,482)
Changes in redemption value of RNCI	—	—		—	—		—		(250)		—		(250)		—		(250)
Restricted awards granted or vested	151	—		—	—		254		—		—		254		—		254
Shares repurchased and cancelled	(4,828)	(5)		—	—		(30,581)		—		—		(30,586)		—		(30,586)
Restricted shares forfeited	(18)	—		—	—		—		—		—		—		—		—
Stock-based compensation	—	—		—	—		13,550		—		—		13,550		—		13,550
Change in ownership held by Class C shareholders	—	—		—	—		(6,047)		—		—		(6,047)		6,047		—
Shares issued, acquisitions	993	1		—	—		6,138		—		—		6,139		—		6,139
Other	52	1		—	—		344		2		—		347		(795)		(448)
Balance at March 31, 2024	114,819	$	115	151,649	$	2	$	333,896	$	19,618	$	(15,931)	$	337,700	$	459,890	$	797,590

See Notes to the Unaudited Consolidated Financial Statements.

8

STAGWELL INC. AND SUBSIDIARIES

CONSOLIDATED STATEMENTS OF SHAREHOLDERS’ EQUITY - (continued)

(amounts in thousands)

	Three Months Ended March 31, 2023
	Common Shares - Class A & B			Common Shares - Class C			Paid-in Capital		Retained Earnings		Accumulated Other Comprehensive Loss		Stagwell Inc. Shareholders’ Equity		Noncontrolling Interests		Shareholders’ Equity
	Shares	Amount		Shares	Amount
Balance at December 31, 2022	131,724	$	132	160,909	$	2	$	491,899	$	22,095	$	(15,478)	$	498,650	$	430,164	$	928,814
Net income	—	—		—	—		—		1,389		—		1,389		(4,258)		(2,869)
Other comprehensive loss	—	—		—	—		—		—		2,225		2,225		2,222		4,447
Total other comprehensive income (loss)	—	—		—	—		—		1,389		2,225		3,614		(2,036)		1,578
Distributions to noncontrolling interests	—	—		—	—		—		—		—		—		(8,025)		(8,025)
Changes in redemption value of RNCI	—	—		—	—		—		1,076		—		1,076		—		1,076
Restricted awards granted or vested	1,838	2		—	—		(2)		—		—		—		—		—
Shares repurchased and cancelled	(3,766)	(4)		—	—		(26,125)		—		—		(26,129)		—		(26,129)
Stock-based compensation	—	—		—	—		7,392		—		—		7,392		—		7,392
Change in ownership held by Class C shareholders	—	—		—	—		(3,273)		—		—		(3,273)		3,273		—
Other	—	—		—	—		—		(640)		—		(640)		1,217		577
Balance at March 31, 2023	129,796	$	130	160,909	$	2	$	469,891	$	23,920	$	(13,253)	$	480,690	$	424,593	$	905,283

See Notes to the Unaudited Consolidated Financial Statements

9

STAGWELL INC. AND SUBSIDIARIES

NOTES TO UNAUDITED CONSOLIDATED FINANCIAL STATEMENTS

1. Business and Basis of Presentation

Stagwell Inc. (the “Company,” “we,” or “Stagwell”), incorporated under the laws of Delaware, conducts its business through its networks and its portfolio of marketing services firms (“Brands”), which provide marketing and business solutions that realize the potential of combining data and creativity. Stagwell’s strategy is to build, grow and acquire market-leading businesses that deliver the modern suite of services that marketers need to thrive in a rapidly evolving business environment.

The accompanying Unaudited Consolidated Financial Statements include the accounts of Stagwell and its subsidiaries. Stagwell has prepared the unaudited consolidated interim financial statements included herein in accordance with accounting principles generally accepted in the United States (“GAAP”) and pursuant to the rules and regulations of the Securities and Exchange Commission (the “SEC”) for reporting interim financial information on Form 10-Q. Accordingly, pursuant to these rules, the footnotes do not include certain information and disclosures. The preparation of financial statements in conformity with GAAP requires us to make judgments, assumptions and estimates about current and future results of operations and cash flows that affect the amounts reported and disclosed. Actual results could differ from these estimates and assumptions. The consolidated reports for interim periods are not necessarily indicative of results for the full year and should be read in conjunction with the Company’s Annual Report on Form 10-K for the year ended December 31, 2023 (“2023 Form 10-K”).

The accompanying financial statements reflect all adjustments, consisting of normal recurring accruals, which in the opinion of management are necessary for a fair statement, in all material respects, of the information contained therein. Intercompany balances and transactions have been eliminated in consolidation. Certain reclassifications have been made to the prior year financial information to conform to the current year presentation.

Revision of Previously Issued Unaudited Consolidated Financial Statements

In connection with the preparation of the consolidated financial statements during 2023, the Company identified the following errors in the areas of income taxes, noncontrolling interests, and accumulated other comprehensive loss related to its previously filed 2022 annual consolidated financial statements.

•In the first quarter of 2023, we identified an error related to foreign currency gains and losses not being allocated from Accumulated other comprehensive loss to noncontrolling interest shareholders. Noncontrolling interests and Accumulated other comprehensive loss was overstated by $23.5 million. There was no impact to Total Shareholders’ Equity as of December 31, 2022. Also, we identified a $2.1 million understatement of income tax expense, and overstatement to income tax payable (Accruals and Other Liabilities) and deferred tax asset (Other Current Assets) of $2.4 million and $4.5 million, respectively, relating to an error in the calculation of valuation allowances. These errors were originally corrected within the first quarter of 2023 as management determined the errors were not material to the quarterly financial statements as of and for the three months ended March 31, 2023.

•In the second quarter of 2023, we identified an error related to an understatement of income tax expense and income tax payable (Accruals and Other Liabilities) by $5.3 million due to incorrect applications of tax payments. The Company also identified a misclassification of $12.9 million as a result of improper netting of income tax receivables (Other Current Assets) and payables (Accruals and Other Liabilities). This error resulted in an incremental $7.3 million misclassification of income tax receivables and payables as of March 31, 2023, which was originally corrected within the second quarter of 2023 as management determined the errors were not material to the quarterly financial statements as of and for the three and six months ended June 30, 2023.

•In the fourth quarter of 2023, we identified an incremental $10.4 million understatement of tax expense as well as balance sheet misclassification between income tax accounts included within Other Current Assets, Other Assets, Accruals and Other Liabilities, and Deferred Tax Liabilities. These errors were related to the incorrect applications of tax payments, and the incorrect calculation of deferred tax balances for items mainly associated with interest expense, intangible assets, fixed assets, state tax, basis adjustment for partnership, and the related valuation allowance. We also identified an error in our tax receivable agreement (“TRA”) liability calculation which resulted in a $2.1 million overstatement of other expenses and of Other Liabilities.

As a result of the above, the Company’s previously filed first quarter of 2023 interim consolidated financial statements have been revised. See Note 17 of the Notes included herein for additional information. The remaining 2023 interim financial statements will be presented as revised when such financial statements are issued.

10

Recent Developments

On April 3, 2024, the Company acquired What’s Next Partners (“WNP”), for 4.3 million Euros (“€”) (approximately $5 million) in cash. In connection with the acquisition, the sellers are entitled to contingent consideration up to a maximum value of €8.5 million (approximately $9 million), partially subject to continued employment and meeting certain future earnings targets, of which a portion may be settled in shares of the Company's Class A common stock, par value $0.001 per share (the “Class A Common Stock”), at the Company’s discretion.

On April 5, 2024, the Company acquired PROS Agency (“PROS”), for 26.5 million Brazilian reals (“R$”) (approximately $5 million) of which R$21.2 million (approximately $4 million) was paid in cash and R$5.3 million (approximately $1 million) in 182,256 shares of Class A Common Stock, subject to post-closing adjustments. In connection with the acquisition, the sellers are entitled to contingent consideration up to a maximum value of R$72.5 million (approximately $14 million), partially subject to continued employment and meeting certain future earnings targets, of which a portion may be settled in shares of Class A Common Stock at the Company’s discretion.

2. New Accounting Pronouncements

In December 2023, the Financial Accounting Standards Board (“FASB”) issued ASU 2023-09, Income Taxes (Topic 740) Improvements to Income Tax Disclosures (“ASU 2023-09”), to enhance the transparency and decision usefulness of income tax disclosures by requiring disaggregated information about an entity’s effective tax rate reconciliation, as well as information on taxes paid. ASU 2023-09 is effective for annual periods beginning after December 15, 2024. The Company is evaluating the impact of the adoption of this guidance on the Company’s financial statements and disclosures.

In November 2023, the FASB issued ASU 2023-07, Segment Reporting (Topic 280) Improvements to Segment Disclosures (“ASU 2023-07”), to improve reportable segment disclosure requirements, primarily through enhanced disclosures about significant segment expenses. ASU 2023-07 is effective for fiscal years beginning after December 15, 2023 and interim periods within fiscal years beginning after December 15, 2024. The Company is evaluating the impact of the new requirements, effective for the Company’s 2024 Financial Statements, to determine the level of disclosure of segment expenses.

3. Acquisitions

2024 Acquisitions

Acquisition of Team Epiphany

On January 2, 2024, the Company acquired Team Epiphany, LLC (“Epiphany”), for $15.8 million, of which $10.8 million was paid in cash and $5.0 million in 797,916 shares of Class A Common Stock, subject to post-closing adjustments. In connection with the acquisition, the sellers are entitled to contingent consideration up to a maximum value of $17.0 million, subject to continued employment and meeting certain future earnings targets, of which a portion may be settled in shares of Class A Common Stock at the Company’s discretion.

The consideration has been allocated to the assets acquired and assumed liabilities of Epiphany based upon fair values. The preliminary purchase price allocation is as follows:

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	Amount
	(dollars in thousands)
Cash and cash equivalents	$	1,095
Accounts receivable, net	8,677
Expenditures billable to clients	4,823
Other current assets	402
Right-of-use lease assets	2,788
Fixed assets	184
Identifiable intangible assets	4,316
Accounts payable	(1,086)
Accruals and other liabilities	(664)
Advance billings	(8,808)
Current portion of lease liabilities - operating leases	(516)
Long-term lease liabilities - operating leases	(2,600)
Net assets assumed	8,611
Goodwill	7,237
Purchase price consideration	$	15,848

The excess of purchase consideration over the fair value of the net assets acquired was recorded as goodwill, which is primarily attributable to the assembled workforce of Epiphany. Goodwill of $7.2 million was assigned to the Integrated Agencies Network reportable segment. The goodwill is deductible for income tax purposes.

Intangible assets consist of trade names and customer relationships. We amortize purchased intangible assets on a straight-line basis over their respective useful lives. The weighted average life of the total acquired identifiable intangible assets is three years. The following table presents the details of identifiable intangible assets acquired:

	Estimated Fair Value		Estimated Useful Life in Years
	(dollars in thousands)
Customer relationships	$	3,767	3
Trade names	549		3
Total acquired intangible assets	$	4,316

Pro Forma Financial Information

The unaudited pro forma information for the periods set forth below gives effect to the acquisition as if it occurred as of January 1, 2023. The pro forma revenue and net income (loss) for the three months ended March 31, 2024 would not be materially different from the actual revenue and net income (loss) reported. The pro forma financial information is presented for informational purposes only and is not necessarily indicative of the results of operations that actually would have been achieved had the acquisition been consummated as of that time.

	Three Months Ended March 31, 2023
	(dollars in thousands)
Revenue	$	630,838
Net loss	$	(2,121)

Revenue and Net income attributable to Epiphany, included within the Unaudited Consolidated Statements of Operations for the three months ended March 31, 2024 was $13.4 million and less than $0.1 million, respectively.

The purchase price accounting is not yet final as the Company may still make adjustments due to changes in post-closing adjustments.

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Other 2024 Acquisitions

On March 1, 2024, the Company acquired Sidekick Live Limited (“Sidekick”), for 4.6 million British pounds (“£”) (approximately $6 million) of which £3.6 million (approximately $5 million) was paid in cash, £0.1 million (approximately $0.2 million) was incurred as a certain payable to sellers, and £0.9 million (approximately $1 million) in 195,431 shares of Class A Common Stock, subject to post-closing adjustments. In connection with the acquisition, the sellers are entitled to contingent consideration up to a maximum value of £8.0 million (approximately $10 million), subject to continued employment requirements and meeting certain future earnings targets, of which a portion may be settled in shares of Class A Common Stock at the Company’s discretion. The excess of purchase consideration over the fair value of the net assets acquired was mainly recorded as goodwill, which is primarily attributable to the assembled workforce of Sidekick and expected growth related to new customer relationships. Goodwill of $2.0 million was assigned to the Communications Network reportable segment. The goodwill is not fully deductible for income tax purposes. The purchase price accounting is not yet final as the Company may still make adjustments due to changes in post-closing adjustments.

2023 Acquisitions

On November 1, 2023, the Company acquired Movers and Shakers LLC (“Movers and Shakers”), a digital creative company, for $14.7 million, of which $10.2 million was paid in cash and $4.5 million in 1.0 million shares of Class A Common Stock, subject to post-closing adjustments. In connection with the acquisition, the sellers are entitled to contingent consideration up to a maximum value of $35.0 million, subject to meeting certain future earnings targets and continued employment, of which a portion may be settled in shares of Class A Common Stock at the Company’s discretion. The excess of purchase consideration over the fair value of the net assets acquired was recorded as goodwill, which is primarily attributable to the assembled workforce of Movers and Shakers and expected growth related to new customer relationships. Goodwill of $8.2 million was assigned to the Integrated Agencies Network reportable segment. The goodwill is fully deductible for income tax purposes. The purchase price accounting is not yet final as the Company may still make adjustments due to changes in post-closing adjustments.

On October 2, 2023, the Company acquired Left Field Labs LLC (“LFL”), a digital experience design and strategy company, for $13.2 million, of which $9.4 million was paid in cash and $3.8 million in 825,402 of Class A Common Stock, subject to post-closing adjustments. In connection with the acquisition, the sellers are entitled to contingent consideration up to a maximum value of $51.0 million, subject to continued employment and meeting certain future earnings targets, of which a portion may be settled in shares of Class A Common Stock at the Company’s discretion. The excess of purchase consideration over the fair value of the net assets acquired was recorded as goodwill, which is primarily attributable to the assembled workforce of LFL and expected growth related to new customer relationships. Goodwill of $8.0 million was assigned to the Integrated Agencies Network reportable segment. The goodwill is fully deductible for income tax purposes. The purchase price accounting is not yet final as the Company may still make adjustments due to changes in post-closing adjustments.

On July 3, 2023, the Company acquired Tinsel Experiential Design LLC (“Tinsel”), a marketing and design company, for $2.5 million in cash consideration, subject to post-closing adjustments. In connection with the acquisition, the sellers are entitled to contingent consideration, subject to continued employment, and meeting certain future earnings targets. The excess of purchase consideration over the fair value of the net assets acquired was recorded as goodwill, which is primarily attributable to the assembled workforce of Tinsel and expected growth related to new customer relationships. Goodwill of $1.6 million was assigned to the Integrated Agencies Network reportable segment. The goodwill is fully deductible for income tax purposes. The purchase price accounting is not yet final as the Company may still make adjustments due to changes in post-closing adjustments.

On April 25, 2023, the Company acquired Huskies, Ltd. (“Huskies”), for €5.2 million (approximately $6 million) of cash consideration, of which €0.9 million (approximately $1 million) is deferred, subject to post-closing adjustments. The excess of purchase consideration over the fair value of the net assets acquired was recorded as goodwill, which is primarily attributable to the assembled workforce of Huskies and expected growth related to new customer relationships and geographic expansion. Goodwill of $2.6 million was assigned to the Brand Performance Network reportable segment. The goodwill is non-deductible for income tax purposes. The purchase price accounting is not yet final as the Company may still make adjustments due to changes in post-closing adjustments.

2023 Dispositions

On October 31, 2023, the Company sold ConcentricLife (“Concentric”), which was included in Integrated Agencies Network, to a strategic buyer for $245.0 million in cash resulting in a pre-tax gain of $94.5 million. The gain was recognized within Gain on sale of business within the Consolidated Statements of Operations. The divestiture did not represent a strategic shift that would have a major effect on the Company’s consolidated results of operations, and therefore its results of operations were not reported as discontinued operations.

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4. Revenue

Disaggregated Revenue Data

The Company provides a broad range of services to a large base of clients across the full spectrum of verticals globally. The primary source of revenue is from Brand arrangements in the form of fees for services performed, commissions, and from performance incentives or bonuses. Certain clients may engage with the Company in various geographic locations, across multiple disciplines, and through multiple Brands. Representation of a client rarely means that Stagwell handles marketing communications for all Brands or product lines of the client in every geographical location. The Company’s Brands often cooperate with one another through referrals and the sharing of both services and expertise, which enables Stagwell to service clients’ varied marketing needs by crafting custom integrated solutions.

The following table presents revenue disaggregated by our principal capabilities for the three months ended March 31, 2024 and 2023. We reclassified certain brands into the Stagwell Marketing Cloud Group (software-as-a-service and data-as-a-service tools for in-house marketers) principal capability in the third quarter of 2023. All prior periods presented have been revised to reflect these changes.

		Three Months Ended March 31,
Principal Capabilities	Reportable Segment	2024		2023
		(dollars in thousands)
Digital Transformation	All segments	$	195,763	$	185,515
Creativity and Communications	All segments	291,653		263,882
Performance Media and Data	Brand Performance Network	77,016		67,974
Consumer Insights and Strategy	Integrated Agencies Network	45,769		49,255
Stagwell Marketing Cloud Group	All segments	59,858		55,818
		$	670,059	$	622,444

Stagwell’s Brands are located in the United States and United Kingdom, and more than 32 other countries around the world. The Company continues to expand its global footprint to support clients in international markets. Historically, some clients have responded to weakening economic conditions with reductions to their marketing budgets, which included discretionary components that are easier to reduce in the short term than other operating expenses.

The following table presents revenue disaggregated by geography for the three months ended March 31, 2024 and 2023:

		Three Months Ended March 31,
Geographical Location	Reportable Segment	2024		2023
		(dollars in thousands)
United States	All	$	561,317	$	514,828
United Kingdom	All	37,761		33,133
Other	All	70,981		74,483
		$	670,059	$	622,444

Contract Assets and Liabilities

Contract assets consist of fees and reimbursable outside vendor costs incurred on behalf of clients when providing advertising, marketing and corporate communications services that have not yet been invoiced to clients. Such amounts are invoiced to clients at various times over the course of providing services. In arrangements in which we are acting as principal, contract assets are included as a component of Accounts receivable on the Unaudited Consolidated Balance Sheet. These assets were $186.6 million and $141.9 million as of March 31, 2024 and December 31, 2023, respectively. In arrangements in which we are acting as agent, contract assets are included on the Unaudited Consolidated Balance Sheet as Expenditures billable to clients. These assets were $111.7 million and $114.1 million as of March 31, 2024 and December 31, 2023, respectively.

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Contract liabilities represent advanced billings to customers for fees and reimbursements of third-party costs, whether we act as principal or agent. Such fees and reimbursements of third-party costs are classified as Advance billings on the Company’s Unaudited Consolidated Balance Sheet. In arrangements in which we are acting as an agent, the recognition related to the contract liability is presented on a net basis within the Unaudited Consolidated Statements of Operations. Advance billings at March 31, 2024 and December 31, 2023 were $302.5 million and $301.7 million, respectively. The increase in Advance billings of $0.8 million for the three months ended March 31, 2024 was primarily driven by $185.8 million of revenue recognized that was included in the Advance billings balances as of December 31, 2023, the incurrence of third-party costs, offset by cash payments received or due in advance of satisfying our performance obligations.

The Company acquired $5.5 million in contact assets and $8.8 million in contact liabilities in connection with the acquisition of Epiphany. See Note 3 of the Notes included herein for additional information related to this acquisition.

Changes in the contract asset and liability balances during the three months ended March 31, 2024 were not materially impacted by write offs, impairment losses or any other factors.

Unsatisfied Performance Obligations

The majority of our contracts are for periods of one year or less. For those contracts with a term of more than one year, we had $93.4 million of unsatisfied performance obligations as of March 31, 2024 of which we expect to recognize approximately 76% in 2024, 23% in 2025 and 1% in 2026.

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5. Earnings (Loss) Per Share

The following table set forth the computations of basic and diluted loss per common share for the three months ended March 31, 2024 (amounts in thousands, except per share amounts):

	Three Months Ended March 31,
	2024
Loss Per Share - Basic
Numerator:
Net loss	$	(713)
Net loss attributable to Class C shareholders	1,047
Net income attributable to other equity interest holders	(1,616)
Net income attributable to noncontrolling and redeemable noncontrolling interests	(569)
Net loss attributable to Stagwell Inc. common shareholders	$	(1,282)
Denominator:
Weighted average number of common shares outstanding	112,633
Loss Per Share - Basic	$	(0.01)
Loss Per Share - Diluted
Numerator:
Net loss attributable to Stagwell Inc. common shareholders	$	(1,282)
Adjustment to net loss:
Fair value adjustment for deferred acquisition obligations (net of income tax expense)	(224)
	$	(1,506)
Denominator:
Basic - Weighted Average number of common shares outstanding	112,633
Dilutive shares:
Class A Shares to settle deferred acquisition obligations	3,772
Dilutive - Weighted average number of common shares outstanding	116,405
Loss Per Share - Diluted	$	(0.01)
Anti-dilutive:
Class C Shares	151,649
Stock Appreciation Rights and Restricted Awards	4,531
Employee Stock Purchase Plan shares	49

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The following table sets forth the computations of basic and diluted earnings per common share for the three months ended March 31, 2023:

	Three Months Ended March 31,
	2023
Earnings Per Share - Basic	(amounts in thousands, except per share amounts)
Numerator:
Net loss	$	(2,869)
Net loss attributable to Class C shareholders	1,963
Net loss attributable to other equity interest holders	2,295
Net loss attributable to noncontrolling and redeemable noncontrolling interests	$	4,258
Net income attributable to Stagwell Inc. common shareholders	$	1,389
Denominator:
Weighted Average number of common shares outstanding	125,199
Earnings Per Share - Basic	$	0.01
Earnings Per Share - Diluted
Numerator:
Net income attributable to Stagwell Inc. common shareholders	$	1,389
Net loss attributable to Class C shareholders	(1,963)
	$	(574)
Denominator:
Basic - Weighted Average number of common shares outstanding	125,199
Dilutive shares:
Stock appreciation right awards	1,929
Restricted share and restricted unit awards	1,769
Class C Shares	160,909
Dilutive - Weighted average number of common shares outstanding	289,806
Earnings Per Share - Diluted	$	—

    

Restricted stock awards of 4.6 million and 0.7 million as of March 31, 2024 and 2023, respectively, were excluded from the computation of diluted earnings (loss) per common share because the performance contingencies necessary for vesting were not met as of the reporting date.

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6. Deferred Acquisition Consideration

Deferred acquisition consideration on the Unaudited Consolidated Balance Sheet consists of deferred obligations related to contingent and fixed purchase price payments, and contingent and fixed retention payments tied to continued employment of specific personnel. Arrangements that are not contingent upon future employment are initially measured at the acquisition date fair value and are remeasured at each reporting period within Office and general expenses on the Unaudited Consolidated Statements of Operations. Arrangements that are contingent upon future employment are expensed as earned over the respective vesting (employment) period within Office and general expenses on the Unaudited Consolidated Statements of Operations.

The following table presents changes in deferred acquisition consideration and a reconciliation to the amounts reported on the Unaudited Consolidated Balance Sheet as of March 31, 2024 and Consolidated Balance Sheet as of December 31, 2023:

	March 31, 2024		December 31, 2023
	(dollars in thousands)
Beginning balance	$	101,058	$	161,323
Payments (1)	(1,907)		(97,447)
Adjustments to deferred acquisition consideration (2)	1,796		14,303
Additions (3)	—		22,172
Currency translation adjustment	(142)		680
Other	(1)		27
Ending balance (4)	$	100,804	$	101,058

(1) Includes deferred acquisition consideration payments settled in shares of Class A Common Stock of $32.8 million for the period ended December 31, 2023.

(2) Adjustments to deferred acquisition consideration contains fair value changes from the Company’s initial estimates of deferred acquisition payments and accretion of expense as awards are earned over the vesting period.

(3) In 2021, the Company entered into an agreement to purchase the remaining 26.7% interest in Targeted Victory it did not previously own. The agreement provided for the purchase of 50% of the interest on October 1, 2021 (paid in October 2023) and 50% on July 31, 2023 (payable in October 2025 with a seller’s right to defer until October 2027). In connection with the purchase, the estimated amount payable in October 2025, was reclassified from redeemable noncontrolling interest to deferred acquisition consideration in 2023.

(4) The contingent and fixed deferred acquisition consideration obligation was $56.8 million and $44.0 million, respectively, as of March 31, 2024 and $57.5 million and $43.6 million, respectively, as of December 31, 2023. The deferred acquisition consideration as of March 31, 2024 and December 31, 2023, includes $30.3 million and $29.3 million, respectively, expected to be settled in shares of Class A Common Stock.

7. Leases

The Company leases office space in North America, Europe, Asia, South America, Africa, and Australia. This space is primarily used for office and administrative purposes by the Company’s employees in performing professional services. These leases are classified as operating leases and expire between years 2024 through 2034. The Company’s finance leases are immaterial.

Lease costs are recognized in the Unaudited Consolidated Statements of Operations over the lease term on a straight-line basis. Leasehold improvements are depreciated on a straight-line basis over the lesser of the term of the related lease or the estimated useful life of the asset. 

Some of the Company’s leases include options to extend or renew the leases through 2044. The renewal and extension options are not included in the lease term as the Company is not reasonably certain that it will exercise its option.

From time to time, the Company enters into sublease arrangements with unrelated third parties. These subleases are classified as operating leases and expire between years 2024 through 2032. Sublease income is recognized over the lease term on a straight-line basis. Currently, the Company subleases office space in North America and Europe.

As of March 31, 2024, the Company entered into two operating leases for which the commencement date has not yet occurred primarily because of the premises being prepared for occupancy by the landlord. Accordingly, these two leases

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represent an obligation of the Company that is not reflected within the Unaudited Consolidated Balance Sheet as of March 31, 2024. The aggregate future liability related to these leases is $2.9 million.

The discount rate used for leases accounted for under ASC 842 is the Company’s collateralized credit adjusted borrowing rate.

The following table presents lease costs and other quantitative information for the three months ended March 31, 2024 and 2023:

	Three Months Ended March 31,
	2024		2023
Lease Cost:	(dollars in thousands)
Operating lease cost	$	20,946	$	19,578
Variable lease cost	5,937		4,561
Sublease rental income	(2,480)		(3,052)
Total lease cost	$	24,403	$	21,087
Additional information:
Cash paid for amounts included in the measurement of lease liabilities for operating leases
Operating cash flows	$	21,660	$	22,347
Right-of-use lease assets obtained in exchange for operating lease liabilities and other non-cash adjustments (1)	$	5,967	$	2,135

(1) Includes Right-of-use lease assets obtained in exchange for operating lease liabilities related to acquisitions.

As of March 31, 2024, the weighted average remaining lease term was 6.3 years and the weighted average discount rate was 5.5%.

Operating lease expense is included in Office and general expenses in the Unaudited Consolidated Statements of Operations. The Company’s lease expense for leases with a term of 12 months or less is immaterial.

In the three months ended March 31, 2024, the company ceased using certain office space and as such recognized a charge of $1.5 million to reduce the carrying value of one of its right-of-use lease assets and related leasehold improvements. The right-of-use lease assets and related leasehold improvements related to an agency within the Integrated Agencies Network.

With regard to the aforementioned impairments, the Company evaluated the facts and circumstances related to the use of the assets which indicated that they may not be recoverable. Using estimated sublease income to develop expected future cash flows, it was determined that the fair value of the assets were less than their carrying value. The impairment charge is included in Impairment and other losses within the Unaudited Consolidated Statements of Operations.

The following table presents minimum future rental payments under the Company’s leases as of March 31, 2024 and their reconciliation to the corresponding lease liabilities:

	Maturity Analysis
	(dollars in thousands)
2024	$	57,800
2025	69,480
2026	58,473
2027	52,943
2028	49,738
Thereafter	113,932
Total	402,366
Less: Present value discount	(66,947)
Lease liability	$	335,419

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8. Debt

As of March 31, 2024 and December 31, 2023, the Company’s indebtedness was comprised as follows:

	March 31, 2024		December 31, 2023
	(dollars in thousands)
Credit Agreement	$	182,000	$	59,000
5.625% Notes	1,100,000		1,100,000
Debt issuance costs	(12,473)		(13,172)
5.625% Notes, net of debt issuance costs	1,087,527		1,086,828
Total long-term debt	$	1,269,527	$	1,145,828

Interest expense related to long-term debt included in Interest expense, net on the Unaudited Consolidated Statements of Operations for the three months ended March 31, 2024 and 2023, was $20.4 million and $18.3 million, respectively.

The amortization of debt issuance costs included in Interest expense, net on the Unaudited Consolidated Statements of Operations for the three months ended March 31, 2024 and 2023 was $0.7 million and $0.6 million, respectively.

Revolving Credit Agreement

The Company is party to a senior secured revolving credit facility with a five-year maturity with a syndicate of banks (the “Credit Agreement”). The Credit Agreement provides revolving commitments of up to $640.0 million and permits restricted payments for share repurchases or redemptions from certain of its stockholders in an aggregate principal amount of up to $150.0 million.

The Credit Agreement contains a number of financial and nonfinancial covenants and is guaranteed by substantially all of our present and future subsidiaries, subject to customary exceptions. The Company was in compliance with all covenants as of March 31, 2024.

A portion of the Credit Agreement in an amount not to exceed $50.0 million is available for the issuance of standby letters of credit. As of March 31, 2024 and December 31, 2023, the Company had issued undrawn outstanding letters of credit of $15.8 million and $16.2 million, respectively.

Senior Notes

The Company had $1.1 billion aggregate principal amount of 5.625% senior notes (“5.625% Notes”) outstanding as of March 31, 2024. The 5.625% Notes are due August 15, 2029 and bear annual interest of 5.625% to be paid semiannually on February 15 and August 15 of each year.

The 5.625% Notes are also subject to certain covenants, customary events of default, including cross-payment default and cross-acceleration provisions. The Company was in compliance with all covenants as of March 31, 2024.

9. Noncontrolling and Redeemable Noncontrolling Interests

When acquiring less than 100% ownership of an entity, the Company may enter into agreements that give the Company an option to purchase, or require the Company to purchase, the incremental ownership interests under certain circumstances. Where the option to purchase the incremental ownership is within the Company’s control, the amounts are recorded as Noncontrolling interests within Shareholders’ Equity in the Unaudited Consolidated Balance Sheet. Where the incremental purchase may be required of the Company, the amounts are recorded as Redeemable noncontrolling interests in mezzanine equity in the Unaudited Consolidated Balance Sheet at their estimated acquisition date redemption value and adjusted at each

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reporting period for changes to their estimated redemption value through Retained earnings (but not less than their initial redemption value), except for foreign currency translation adjustments.

The following table presents Net income (loss) attributable to noncontrolling and redeemable noncontrolling interests between Class C shareholders and other equity interest holders for the three months ended March 31, 2024 and 2023:

	Three Months Ended March 31,
	2024		2023
	(dollars in thousands)
Net loss attributable to Class C shareholders	$	(1,047)	$	(1,963)
Net income attributable to other equity interest holders	823		248
Net loss attributable to noncontrolling interests	(224)		(1,715)
Net income (loss) attributable to redeemable noncontrolling interests	793		(2,543)
Net income (loss) attributable to noncontrolling and redeemable noncontrolling interests	$	569	$	(4,258)

The following table presents noncontrolling interests between Class C shareholders and other equity interest holders as of March 31, 2024 and December 31, 2023:

	March 31, 2024		December 31, 2023
	(dollars in thousands)
Noncontrolling interest of Class C shareholders	$	436,899	$	436,215
Noncontrolling interest of other equity interest holders (1)	22,991		32,362
Total noncontrolling interests	$	459,890	$	468,577

(1) In January 2024, the Company entered into an agreement to purchase the remaining ownership interest in a subsidiary it previously controlled, the consideration for which was a portion of the subsidiary that was transferred to the noncontrolling interest owner. The non-cash purchase resulted in a reduction of the subsidiary noncontrolling interest by approximately $10 million.

The following table presents changes in redeemable noncontrolling interests:

	March 31, 2024		December 31, 2023
	(dollars in thousands)
Beginning balance	$	10,792	$	39,111
Redemptions (1)	—		(22,172)
Distributions	(559)		(5,800)
Changes in redemption value	250		442
Net income (loss) attributable to redeemable noncontrolling interests	793		(634)
Other	29		(155)
Ending balance	$	11,305	$	10,792

(1) Redemptions for the year ended December 31, 2023, is associated with redeemable noncontrolling interest of a certain brand we did not previously own. The amount was reclassified as a deferred acquisition contingent obligation (see Note 6).

The noncontrolling shareholders’ ability to exercise any such option right is subject to the satisfaction of certain conditions, including conditions requiring notice in advance of exercise and specific employment termination conditions. In addition, these rights cannot be exercised prior to specified staggered exercise dates. The exercise of these rights at their earliest contractual date would result in obligations of the Company to fund the related amounts during 2024 to 2028. It is not determinable, at this time, if or when the owners of these rights will exercise all or a portion of these rights.

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The redeemable noncontrolling interest of $11.3 million as of March 31, 2024, consists of $7.8 million, assuming that the subsidiaries meet certain performance metrics, and $3.5 million upon termination of such owner’s employment with the applicable subsidiary or death.

These adjustments will not impact the calculation of earnings (loss) per share if the redemption values are less than the estimated fair values. As such, there is no related impact on the Company’s earnings (loss) per share calculations for the three months ended March 31, 2024 and 2023.

Comprehensive Income (Loss) Attributable to Noncontrolling and Redeemable Noncontrolling Interests

For the three months ended March 31, 2024, comprehensive loss attributable to the noncontrolling and redeemable noncontrolling interests was $3.7 million, which consists of $0.6 million of net income and $4.3 million of other comprehensive loss.

For the three months ended March 31, 2023, comprehensive loss attributable to the noncontrolling and redeemable noncontrolling interests was $2.0 million, which consists of $4.3 million of net loss and $2.2 million of other comprehensive income.

10. Commitments, Contingencies, and Guarantees

Legal Proceedings. The Company’s operating entities are involved in legal proceedings and regulatory inquiries of various types. While any litigation or investigation contains an element of uncertainty, the Company has no reason to believe that the outcome of such proceedings or claims will have a material adverse effect on the financial condition or results of operations of the Company.

Guarantees. Generally, the Company has indemnified the purchasers of certain assets in the event that a third party asserts a claim against the purchaser that relates to a liability retained by the Company. These types of indemnification guarantees typically extend for a number of years. Historically, the Company has not made any significant indemnification payments under such agreements and no amount has been accrued in the accompanying Unaudited Consolidated Financial Statements with respect to these indemnification guarantees. The Company continues to monitor the conditions that are subject to guarantees and indemnifications to identify whether it is probable that a loss has occurred and would recognize any such losses under any guarantees or indemnifications in the period when those losses are probable and estimable.

Commitments. At March 31, 2024, the Company had $15.8 million of undrawn letters of credit outstanding. See Note 8 of the Notes included herein for additional information.

The Company entered into two operating leases for which the commencement date has not yet occurred as of March 31, 2024. See Note 7 of the Notes included herein for additional information.

In the ordinary course of business, the Company may enter into long-term, non-cancellable contracts with partner associations that include revenue or profit-sharing commitments related to the provision of its services. These contracts may also include provisions that require the partner associations to meet certain performance targets prior to any obligation to the Company. As of March 31, 2024, the Company estimates its future minimum commitments under these non-cancellable agreements to be: $5.2 million for the remainder of 2024, and $6.9 million, $4.2 million, $3.0 million, $3.1 million and $3.8 million for 2025, 2026, 2027, 2028, and thereafter, respectively.

The Company has also entered into a certain long-term, non-cancellable contract with a certain vendor for cloud services that requires the Company to commit to minimum spending over the contract term. As of March 31, 2024, the Company estimates its future minimum commitments under this agreement to be: $5.5 million for the remainder of 2024, and $6.9 million, $8.7 million, $10.4 million, $12.7 million and $15.3 million for 2025, 2026, 2027, 2028, and thereafter, respectively.

11. Share Capital

The authorized and outstanding share capital of the Company is below.

Class A Common Stock

There are 1.0 billion shares of Class A Common Stock authorized, of which 114.8 million shares were issued and outstanding as of March 31, 2024. Each share of Class A Common Stock carries one vote and represents an economic interest in the Company.

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Class C Common Stock

There are 250.0 million shares of Class C Common Stock authorized, par value $0.00001 per share (the “Class C Common Stock”) of which 151.6 million shares were issued and outstanding as of March 31, 2024. Each share of Class C Common Stock carries one vote and does not represent an economic interest in the Company. Each share of Class C Common Stock is paired with a corresponding common unit of OpCo (each such paired share of Class C Common Stock and common unit of OpCo, a “Paired Unit”). Each holder of Paired Units may, at its option, exchange such Paired Units for shares of Class A Common Stock on a one-to-one basis (i.e., one Paired Unit for one share of Class A Common Stock).

Class A Common Stock Repurchases

The Company may purchase up to an aggregate of $250.0 million of shares of outstanding Class A Common Stock under its stock repurchase program (the “Repurchase Program”). The Repurchase Program expires on March 1, 2026.

Under the Repurchase Program, share repurchases may be made at our discretion from time to time in open market transactions at prevailing market prices, including through trading plans that may be adopted in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended, in privately negotiated transactions, or through other means. The timing and number of shares repurchased under the Repurchase Program will depend on a variety of factors, including the performance of our stock price, general market and economic conditions, regulatory requirements, the availability of funds, and other considerations we deem relevant. The Repurchase Program may be suspended, modified or discontinued at any time without prior notice. Our Board of Directors (the “Board”) will review the Repurchase Program periodically and may authorize adjustments of its terms.

During the three months ended March 31, 2024, 4.0 million shares of Class A Common Stock were repurchased pursuant to the Repurchase Program at an aggregate value, excluding fees, of $24.6 million. These shares were repurchased at an average price of $6.11 per share. The remaining value of shares of Class A Common Stock permitted to be repurchased under the Repurchase Program was $114.0 million as of March 31, 2024.

Employee Stock Purchase Plan

A total of 3.0 million shares of Class A Common Stock are reserved for sale under the Employee Stock Purchase Plan (the “ESPP”) to eligible employees as defined in the plan. Under the ESPP, eligible employees can elect to withhold up to 15% of their earnings, subject to certain maximums, to purchase shares of Class A Common Stock on certain plan-defined dates. The purchase price for each offering period is 92.5% of the fair market value of shares of Class A Common Stock at the end of the offering period. The plan is considered compensatory resulting in the fair value of the discount being expensed over the service period.

The total number of shares authorized that remained available to be issued was 2.9 million as of March 31, 2024. During the three months ended March 31, 2024, there were no material expenses incurred by the Company related to the ESPP and contributions to the ESPP were nominal.

12. Fair Value Measurements

A fair value measurement assumes a transaction to sell an asset or transfer a liability occurs in the principal market for the asset or liability or, in the absence of a principal market, the most advantageous market for the asset or liability.

In determining fair value, the Company utilizes valuation techniques that maximize the use of observable inputs and minimize the use of unobservable inputs to the extent possible as well as considers counterparty credit risk in its assessment of fair value. The hierarchy for observable and unobservable inputs used to measure fair value into three broad levels are described below: 

•Level 1 - Quoted prices (unadjusted) in active markets that are accessible at the measurement date for assets or liabilities. The fair value hierarchy gives the highest priority to Level 1 inputs.

•Level 2 - Observable prices that are based on inputs not quoted on active markets, but corroborated by market data.

•Level 3 - Unobservable inputs are used when little or no market data is available. The fair value hierarchy gives the lowest priority to Level 3 inputs.

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Financial Instruments that are not Measured at Fair Value on a Recurring Basis

The following table presents certain information for our financial liability that is not measured at fair value on a recurring basis as of March 31, 2024 and December 31, 2023:

	March 31, 2024				December 31, 2023
	Carrying Amount		Fair Value		Carrying Amount		Fair Value
	(dollars in thousands)
5.625% Notes	$	1,100,000	$	1,002,496	$	1,100,000	$	1,010,658

The fair value of this instrument is based on quoted market prices in markets that are not active. Therefore, this debt is classified as Level 2 within the fair value hierarchy.

Financial Instruments Measured at Fair Value on a Recurring Basis

Contingent deferred acquisition consideration (Level 3 fair value measurement) is initially recorded at the acquisition date fair value and adjusted at each reporting period. The estimated liability is determined in accordance with models of each business’ future performance, including revenue growth and free cash flows. These models are dependent upon significant assumptions, such as the growth rate of the earnings of the relevant subsidiary during the contractual period and the discount rate. These growth rates are consistent with the Company’s long-term forecasts. As of March 31, 2024, the discount rate used to measure these liabilities ranged from 9.1% to 9.9%.

As these estimates require the use of assumptions about future performance, which are uncertain at the time of estimation, the fair value measurements presented on the Unaudited Consolidated Balance Sheet are subject to material uncertainty.

See Note 6 of the Notes included herein for additional information regarding contingent deferred acquisition consideration.

As of March 31, 2024 and December 31, 2023, the carrying amount of the Company’s financial instruments, including cash, cash equivalents, accounts receivable and accounts payable, approximated fair value because of their short-term maturity.

Non-financial Assets and Liabilities that are Measured at Fair Value on a Nonrecurring Basis

Certain non-financial assets are measured at fair value on a nonrecurring basis, primarily goodwill, intangible assets (Level 3 fair value measurements) and right-of-use lease assets (Level 2 fair value measurement). Accordingly, these assets are not measured and adjusted to fair value on an ongoing basis but are subject to periodic evaluations for potential impairment.

See Note 7 of the Notes included herein for additional information on right-of-use lease assets.

13. Supplemental Information

Stock Based Awards    

Stock-based compensation recognized for awards authorized under the Company’s employee stock incentive plans during the three months ended March 31, 2024 and 2023 was $12.8 million and $7.4 million, respectively. This was included as a component of stock-based compensation in Office and general expenses and Cost of services within the Unaudited Consolidated Statements of Operations.

Certain of the Company’s subsidiaries grant awards to their employees providing them with an equity interest in the respective subsidiary (the “profits interests awards”). The awards generally provide the employee the right, but not the obligation, to sell their profits interest in the subsidiary to the Company based on a performance-based formula and, in certain cases, receive a profit share distribution. The profits interests awards are primarily settled in cash, with certain awards having stock-settlement provisions at the Company’s discretion. The corresponding liability associated with these profits interests awards was $19.8 million and $20.3 million at March 31, 2024 and December 31, 2023, respectively, and is included as a component of Accruals and other liabilities and Other liabilities on the Unaudited Consolidated Balance Sheet. Stock-based compensation recognized for these awards was $1.7 million and $4.6 million for the three months ended March 31, 2024 and 2023, respectively. This was included as a component of stock-based compensation in Cost of services within the Unaudited Consolidated Statements of Operations.

Transfer of Accounts Receivable

The Company transfers certain of its trade receivable assets to third parties under certain agreements. Per the terms of these agreements, the Company surrenders control over its trade receivables upon transfer.

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The trade receivables transferred to the third parties were $69.8 million and $56.2 million for the three months ended March 31, 2024 and 2023, respectively. The amount collected and due to the third parties under these arrangements was $3.7 million as of March 31, 2024 and $1.8 million as of December 31, 2023. Fees for these arrangements were recorded in Office and general expenses in the Unaudited Consolidated Statements of Operations and totaled $0.9 million and $1.0 million for the three months ended March 31, 2024 and 2023, respectively.

14. Income Taxes

Our tax provision for interim periods is determined using an estimated annual effective tax rate, adjusted for discrete items arising in interim periods.

The Company had an income tax expense for the three months ended March 31, 2024 of $2.6 million (on a pre-tax income of $1.4 million resulting in an effective tax rate of 189.5%) compared to income tax expense of $0.2 million (on pre-tax loss of $2.4 million resulting in an effective tax rate of (9.8)%) for the three months ended March 31, 2023.

The difference in the effective tax rate of 189.5% in the three months ended March 31, 2024, as compared to (9.8)% in the three months ended March 31, 2023, is due to the change in the pretax income, a reduction in benefit from the disregarded entity structure, and an increase in non-deductible share-based compensation, offset by uncertain tax positions added in 2023.

The OECD (Organisation for Economic Co-operation and Development) has proposed a global minimum tax of 15% of reported profits (Pillar 2) that has been agreed upon in principle by over 140 countries. During 2023, many countries took steps to incorporate Pillar 2 model rule concepts into their domestic laws. Although the model rules provide a framework for applying the minimum tax, countries may enact Pillar 2 slightly differently than the model rules and on different timelines and may adjust domestic tax incentives in response to Pillar 2. Accordingly, we are still evaluating the potential consequences of Pillar 2 on our longer-term financial position. In 2024, we expect to incur insignificant tax expenses in connection with Pillar 2.

Although it is reasonably possible that a change in the balance of unrecognized tax benefits may occur within the next 12 months, based on the information currently available, we do not expect any change to be material to our unaudited consolidated financial statements.

Tax Receivables Agreement

In connection with the Tax Receivable Agreement (“TRA”), the Company is required to make cash payments to Stagwell Media LP (“Stagwell Media”) equal to 85% of certain U.S. federal, state and local income tax or franchise tax savings, if any, that we actually realize, or in certain circumstances are deemed to realize, as a result of (i) increases in the tax basis of OpCo’s assets resulting from exchanges of Paired Units (defined in Note 11) for shares of Class A Common Stock or cash, as applicable, and (ii) certain other tax benefits related to us making payments under the TRA. The TRA liability is an estimate and actual amounts payable under the TRA could differ from this estimate.

There were no exchanges of Paired Units for shares of Class A Common Stock during 2024. As of March 31, 2024, the Company has recorded a TRA liability of $26.7 million, and an associated deferred tax asset, net of amortization, of $29.0 million, in connection with the exchange of Paired Units and the projected obligations under the TRA.

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15. Related Party Transactions

In the ordinary course of business, the Company enters into transactions with related parties, including its affiliates. The transactions may range in the nature and value of services underlying the arrangements. The following table presents significant related party transactions where a related party receives services from the Company:

	Total Transaction Value	Revenue				Due From Related Party
		Three Months Ended March 31,				March 31, 2024		December 31, 2023
Services		2024		2023
	(dollars in thousands)
Marketing and advertising services (1)	$455 and Continuous (6)	$	—	$	694	$	—	$	1,518
Marketing and advertising services (2)	$3,576 and Continuous (6)	110		106		3,050		4,381
Marketing and website development services (3)	$1,963 and Continuous (6)	755		778		146		694
Polling services (4)	$2,636	460		89		644		160
Polling services (5)	$1,039	104		39		88		39
Total		$	1,429	$	1,706	$	3,928	$	6,792

(1) A member of the Company's Board was the President of a client. This person retired from his position, and is no longer an employee of the client effective January 2, 2024

(2) Brands’ partners and executives either hold a key leadership position in or are on the board of directors of the client.

(3) Client has a significant interest in the Company.

(4) A family member of the Company’s Chief Executive Officer holds a key leadership position in the client.

(5) A family member of the Company’s President holds a key leadership position in the client.

(6) Certain of the contractual arrangements within these transactions were entered into for an indefinite term and are invoiced as services are provided, while others have a fixed definitive contract value.

In 2019, a Brand entered into a loan agreement with a related party who holds a minority interest in the Brand. The loan receivable of $0.4 million and $0.8 million due from the third party is included within Other current assets in the Company’s Unaudited Consolidated Balance Sheet as of March 31, 2024 and Consolidated Balance Sheet as of December 31, 2023, respectively. The Company recognized less than $0.1 million and less than $0.1 million for the three months ended March 31, 2024 and 2023, respectively, of interest income within Interest expense, net on its Unaudited Consolidated Statements of Operations. In addition, in 2021, the Brand entered into an arrangement to obtain sales and management services from the same third party. Under the arrangement, the Brand has incurred $0.4 million and $0.2 million of related party expense for the three months ended March 31, 2024 and 2023, respectively. As of March 31, 2024 and December 31, 2023, $0.6 million and $0.6 million, respectively, was due to the third party.

In 2018, a Brand entered into an agreement to provide marketing and advertising services to a related party whose partners hold executive leadership positions in the Brand. Under the arrangement, the Brand recognized $0.2 million and $0.3 million of revenue for the three months ended March 31, 2024 and 2023, respectively. No revenue was due from the related party as of March 31, 2024 and December 31, 2023, respectively. In addition, on behalf of the related party, the Brand serves as an agent to transfer funds from one of the related party’s customers to the related party. The Brand does not receive revenue from this arrangement. No funds were due to the related party as of March 31, 2024. As of December 31, 2023, $0.7 million was due to the related party.

In 2022, the Company made loans to three employees of a subsidiary each in the amount of $0.9 million, together with interest on the unpaid principal balance at a fixed interest rate equal to 3.5% per annum, compounding quarterly. The cash from the loan was used by the employees to purchase the noncontrolling interest of 13.3% in TMA Direct. As of March 31, 2024 $2.7 million was due from the related parties and included in Other assets in the Unaudited Consolidated Balance Sheet.

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16. Segment Information

The Company determines an operating segment if a component (i) engages in business activities from which it earns revenues and incurs expenses, (ii) has discrete financial information, and is (iii) regularly reviewed by the Chief Operating Decision Maker (“CODM”), who is Mark Penn, Chief Executive Officer and Chairman, to make decisions regarding resource allocation for the segment and assess its performance. Once operating segments are identified, the Company performs an analysis to determine if aggregation of operating segments is applicable. This determination is based upon a quantitative analysis of the expected and historic average long-term profitability for each operating segment, together with a qualitative assessment to determine if operating segments have similar operating characteristics.

The CODM uses Adjusted EBITDA (defined below) as a key metric, to evaluate the operating and financial performance of a segment, identify trends affecting the segments, develop projections and make strategic business decisions. Adjusted EBITDA is defined as Net income excluding non-operating income or expense to achieve operating income, plus depreciation and amortization, stock-based compensation, deferred acquisition consideration adjustments, and other items. Other items include restructuring costs, acquisition-related expenses, and non-recurring items.

The Company made changes to its internal management and reporting structure in the first quarter of 2024, resulting in a change to its reportable segments (Networks). Specifically, certain agencies previously within the Brand Performance Network are now in the Integrated Agencies Network. Periods presented prior to the first quarter of 2024 have been recast to reflect the reclassification of certain reporting units (Brands) between operating segments.

The Company has three reportable segments as follows: “Integrated Agencies Network,” “Brand Performance Network” and the “Communications Network.” In addition, the Company combines and discloses operating segments that do not meet the aggregation criteria, and includes the elimination of certain intercompany services, as “All Other.” This segment also includes the elimination of intercompany revenue. The Company also reports corporate expenses, as further detailed below, as “Corporate.” All segments follow the same basis of presentation and accounting policies as those described throughout the Notes included herein.

•The Integrated Agencies Network includes five operating segments: the Anomaly Alliance, Constellation, the Doner Partner Network, Code and Theory, and National Research Group. The operating segments offer an array of complementary services spanning our core capabilities of Digital Transformation, Performance Media & Data, Consumer Insights & Strategy, and Creativity & Communications. The Brands included in the operating segments that comprise the Integrated Agencies Network reportable segment are as follows: Anomaly Alliance (Anomaly), Constellation (72andSunny, Crispin LLC, Colle McVoy, Hunter, Instrument, Redscout, Team Enterprises, Harris Insights, Left Field Labs, Movers and Shakers, and Team Epiphany), the Doner Partner Network (Doner, KWT Global, Harris X, Veritas, Doner North, and Yamamoto), Code and Theory, and National Research Group.

These operating segments share similar characteristics related to (i) the nature of their services; (ii) the type of clients and the methods used to provide services; and (iii) the extent to which they may be impacted by global economic and geopolitical risks. In addition, these operating segments may occasionally compete with each other for new business or have business move between them.

•The Brand Performance Network (“BPN”) is comprised of a single operating segment. BPN includes a unified media and data management structure with omnichannel media placement, creative media consulting, influencer and business-to-business marketing capabilities. Our Brands in this segment aim to provide scaled creative performance through developing and executing sophisticated omnichannel campaign strategies leveraging significant amounts of consumer data. BPN’s Brands provide media solutions such as audience analysis, media planning, and buying across a range of digital and traditional platforms (out-of-home, paid search, social media, lead generation, programmatic, television, broadcast, among others) and includes multichannel Brands Assembly, Brand New Galaxy, Vitro, Forsman & Bodenfors, Goodstuff, Bruce Mau, digital creative & transformation consultancy Gale, B2B specialist Multiview, CX specialists Kenna, and travel media experts Ink.

•The Communications Network reportable segment is comprised of a single operating segment, our specialist network that provides advocacy, strategic corporate communications, investor relations, public relations, online fundraising and other services to both corporations and political and advocacy organizations and consists of our Allison brands, SKDK brands, and Targeted Victory brands.

•All Other consists of the Company’s digital innovation group and Stagwell Marketing Cloud Group, including Maru and Epicenter, and products such as ARound, PRophet and SmartAssets.

•Corporate consists of corporate office expenses incurred in connection with the strategic resources provided to the operating segments, as well as certain other centrally managed expenses that are not fully allocated to the operating segments. These office and general expenses include (i) salaries and related expenses for corporate office employees,

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including employees dedicated to supporting the operating segments, (ii) occupancy expenses relating to properties occupied by all corporate office employees, (iii) other office and general expenses including professional fees for the financial statement audits and other public company costs, and (iv) certain other professional fees managed by the corporate office. Additional expenses managed by the corporate office that are directly related to the operating segments are allocated to the appropriate reportable segment and the All Other category.

	Three Months Ended March 31,
	2024		2023
	(dollars in thousands)
Revenue:
Integrated Agencies Network	$	352,719	$	341,205
Brand Performance Network	213,962		201,928
Communications Network	93,746		66,459
All Other	9,632		12,852
Total Revenue	$	670,059	$	622,444
Adjusted EBITDA:
Integrated Agencies Network	$	60,108	$	59,859
Brand Performance Network	27,494		22,948
Communications Network	19,384		4,012
All Other	(3,986)		(3,805)
Corporate	(12,684)		(10,792)
Total Adjusted EBITDA	$	90,316	$	72,222
Depreciation and amortization	$	(34,836)	$	(33,477)
Impairment and other losses	(1,500)		—
Stock-based compensation	(16,116)		(12,004)
Deferred acquisition consideration	(154)		(4,088)
Other items, net	(11,856)		(6,420)
Total Operating Income	$	25,854	$	16,233
Other Income (expenses):
Interest expense, net	$	(20,965)	$	(18,189)
Foreign exchange, net	(2,258)		(670)
Other, net	(1,267)		220
Income (loss) before income taxes and equity in earnings of non-consolidated affiliates	1,364		(2,406)
Income tax expense	2,585		236
Loss before equity in earnings of non-consolidated affiliates	(1,221)		(2,642)
Equity in income (loss) of non-consolidated affiliates	508		(227)
Net loss	(713)		(2,869)
Net (income) loss attributable to noncontrolling and redeemable noncontrolling interests	(569)		4,258
Net income (loss) attributable to Stagwell Inc. common shareholders	$	(1,282)	$	1,389

The Company’s long-lived assets (i.e., Right-of-use-lease assets-operating leases and Fixed asset, net) was $318.9 million ($260.4 million in the United States and $58.5 million in all other countries) as of March 31, 2024, and $332.1 million ($268.5 million in the United States and $63.6 million in all other countries) as of December 31, 2023.

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The Company’s CODM does not use segment assets to allocate resources or to assess performance of the segments and therefore, total segment assets have not been disclosed.

See Note 4 of the Notes included herein for a summary of the Company’s revenue by geographic region for the three months ended March 31, 2024 and 2023.

17. Revision of previously issued Unaudited Consolidated Financial Statements for the first quarter of 2023

The following table presents selected unaudited revised financial information for the three months ended March 31, 2023, in connection with the revision detailed in Note 1 included herein. There were no changes to previously issued cash flows generated from (used by) operating, investing, or financing activities for any of the impacted periods. The quarterly interim consolidated balance sheet was only impacted by the effects of the balance sheet adjustments discussed in Note 1 of the Notes included herein. For the three months ended March 31, 2023, we have included the line items that were impacted by the correction of errors originally adjusted as out-of-period in the 2023 interim financial statements.

The impact of the revision on the previously issued unaudited quarterly financial information is as follows:

Unaudited Consolidated Statements of Operations and
Unaudited Consolidated Statements of Comprehensive Income (Loss)
	Three Months Ended March 31, 2023
	As reported		Adjustment		As revised
Income tax expense	$	2,384	$	(2,148)	$	236
Loss before equity in earnings of non-consolidated affiliates	(4,790)		2,148		(2,642)
Net loss	(5,017)		2,148		(2,869)
Net loss attributable to noncontrolling and redeemable noncontrolling interests	5,460		(1,202)		4,258
Net income attributable to Stagwell Inc. common shareholders	443		946		1,389
Earnings (Loss) Per Common Share
Basic	0.00		0.01		0.01
Diluted	(0.01)		0.01		0.00
Other comprehensive income - foreign currency translation adjustment	4,425		22		4,447
Other comprehensive income	4,425		22		4,447
Comprehensive income (loss) for the period	(592)		2,170		1,578
Comprehensive loss attributable to the noncontrolling and redeemable noncontrolling interests	26,723		(24,687)		2,036
Comprehensive income attributable to Stagwell Inc. common shareholders	26,131		(22,517)		3,614

Unaudited Consolidated Statements of Shareholders' Equity
	Three Months Ended March 31, 2023
	As reported		Adjustment		As revised
Net income attributable to Stagwell Inc. common shareholders	$	443	$	946	$	1,389
Net income (loss) attributable to Noncontrolling Interests	(2,917)		1,202		(1,715)
Other comprehensive income	25,688		(23,463)		2,225
Other comprehensive income (loss) attributable to Noncontrolling Interests	(21,263)		23,485		2,222
Total other comprehensive income	$	4,425	$	22	$	4,447

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Item 2. Management’s Discussion and Analysis of Financial Condition and Results of Operations

The following discussion and analysis are based on and should be read in conjunction with our Unaudited Consolidated Financial Statements and the notes thereto included elsewhere in this Form 10-Q. The following discussion and analysis contain forward-looking statements and should be read in conjunction with the disclosures and information contained and referenced under the captions “Forward-Looking Statements” and “Risk Factors” in this Form 10-Q. The following discussion and analysis also include a discussion of certain non-GAAP financial measures. A description of the non-GAAP financial measures discussed in this section and reconciliations to the comparable GAAP measures are below.

In this section, the terms “Stagwell,” “we,” “us,” “our” and the “Company” refer to Stagwell Inc. and its direct and indirect subsidiaries. References to a “fiscal year” mean the Company’s year commencing on January 1 of that year and ending December 31 of that year (e.g., fiscal 2024 means the period beginning January 1, 2024 and ending December 31, 2024).

Executive Summary

Overview

Stagwell conducts its business through its networks, which provide marketing and business solutions that realize the potential of combining data and creativity. Stagwell’s strategy is to build, grow and acquire market-leading businesses that deliver the modern suite of services that marketers need to thrive in a rapidly evolving business environment. Stagwell’s differentiation lies in its creative roots and proven entrepreneurial leaders, which together with innovations in technology and data, bring transformational marketing, activation, communications and strategic consulting services to clients. Stagwell leverages its range of services in an integrated manner, offering strategic, creative and innovative solutions that are technologically forward and media-agnostic. The Company’s strategy is intended to challenge the industry status quo, realize returns on investment, and drive transformative growth and business performance for its clients and stakeholders.

Stagwell manages its business by monitoring several financial and non-financial performance indicators. The key indicators that we focus on are revenue, operating expenses, capital expenditures and the non-GAAP financial measures described below. Revenue growth is analyzed by reviewing a mix of measurements, including (i) growth by major geographic location, (ii) growth from existing clients and the addition of new clients, (iii) growth by principal capability, (iv) growth from currency changes, and (v) growth from acquisitions. In addition to monitoring the foregoing financial indicators, the Company assesses and monitors several non-financial performance indicators relating to the business performance of our networks. These indicators may include a network’s recent new client win/loss record; the depth and scope of a pipeline of potential new client account activity; the overall quality of the services provided to clients; and the relative strength of the network’s next generation team that is in place as part of a potential succession plan to succeed the current senior executive team.

Revision of Previously Issued Consolidated Financial Statements

In connection with the preparation of the consolidated financial statements during 2023, the Company identified errors in the areas of income taxes, noncontrolling interests, and accumulated other comprehensive loss related to its previously filed 2022 financial statements. The Company revised the 2022 annual financial statements in its 2023 Form 10-K. See Notes 1, 21 and 22 of the Notes in the Company’s 2023 Form 10-K for additional information regarding the correction of the errors. See Notes 1 and 17 of the Notes included herein for information regarding the revisions made to the previously issued unaudited financial statements for the first quarter of 2023.

Recent Developments

On April 3, 2024, the Company acquired What’s Next Partners (“WNP”), for 4.3 million Euros (“€”) (approximately $5 million) in cash. In connection with the acquisition, the sellers are entitled to contingent consideration up to a maximum value of €8.5 million (approximately $9 million), partially subject to continued employment and meeting certain future earnings targets, of which a portion may be settled in shares of the Company's Class A common stock, par value $0.001 per share (the “Class A Common Stock”), at the Company’s discretion.

On April 5, 2024, the Company acquired PROS Agency (“PROS”), for 26.5 million Brazilian reals (“R$”) (approximately $5 million) of which R$21.2 million (approximately $4 million) was paid in cash and R$5.3 million (approximately $1 million) in 182,256 shares of Class A Common Stock, subject to post-closing adjustments. In connection with the acquisition, the sellers are entitled to contingent consideration up to a maximum value of R$72.5 million (approximately $14 million), partially subject to continued employment and meeting certain future earnings targets, of which a portion may be settled in shares of Class A Common Stock at the Company’s discretion.

Significant Factors Affecting our Business and Results of Operations

The most significant factors affecting our business and results of operations include national, regional, and local economic conditions, our clients’ profitability, mergers and acquisitions of our clients, changes in top management of our clients and our ability to retain and attract key employees. New business wins and client losses occur due to a variety of factors. The two most

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significant factors are (i) our clients’ desire to change marketing communication firms, and (ii) the digital and data-driven products that our portfolio of marketing services firms, which we refer to as “Brands,” offer. A client may choose to change marketing communication firms for several reasons, such as a change in leadership where new management wants to retain a Brand that it may have previously worked with. In addition, if the client is merged or acquired by another company, the marketing communication firm is often changed. Clients also change firms as a result of the firm’s failure to meet marketing performance targets or other expectations in client service delivery.

Seasonality

Historically, we typically generate the highest quarterly revenue during the fourth quarter in each year. In addition, within our Communications Network, client concentration increases during election years due to the cyclical nature of our advocacy Brands. The highest volumes of retail related consumer marketing increase with the back-to-school season through the end of the holiday season.

Non-GAAP Financial Measures

The Company reports its financial results in accordance with accounting principles generally accepted in the United States (“GAAP”). In addition, the Company has included non-GAAP financial measures and ratios, which management uses to operate the business, which it believes provide useful supplemental information to both management and readers of this report in making period-to-period comparisons in measuring the financial performance and financial condition of the Company. These measures do not have a standardized meaning prescribed by GAAP and should not be construed as an alternative to other titled measures determined in accordance with GAAP. The non-GAAP financial measures included are “net revenue,” “organic net revenue growth (decline),” “Adjusted EBITDA,” and “Adjusted Diluted EPS.”

“Net revenue” refers to revenue excluding billable costs. The Company believes billable costs and their fluctuations are not indicative of the operating performance of its underlying business.

“Organic net revenue growth (decline)” reflects the year-over-year change in the Company’s reported net revenue attributable to the Company’s management of the entities it owns. We calculate organic net revenue growth (decline) by subtracting the net impact of acquisitions (divestitures) and the impact of foreign currency exchange fluctuations from the aggregate year-over-year increase or decrease in the Company’s reported net revenue.

The net impact of acquisitions (divestitures) reflects the year-over-year change in the Company’s reported net revenue attributable to the impact of all individual entities that were acquired or divested in the current and prior year. We calculate impact of an acquisition as follows: (a) for an entity acquired during the current year, we present the entity’s prior year net revenue for the same period during which we owned it in the current year as impact of the acquisition in the current year; and (b) for an entity acquired in the prior year, we present the entity’s prior year net revenue for the period during which we did not own the entity in the prior year as impact of the acquisition in the current year. We calculate impact of a divestiture as follows: (a) for a divestiture in the current year, we present the entity’s prior year net revenue for the same period during which we no longer owned it in the current year as impact of the divestiture in the current year; and (b) for a divestiture in the prior year, we present the entity’s prior year net revenue for the period during which we owned it in the prior year as impact of the divestiture in the current year. We calculate the impact of any acquisition or divestiture without adjusting for foreign currency exchange fluctuations.

The impact of foreign currency exchange fluctuations reflects the year-over-year change in the Company’s reported net revenue attributable to changes in foreign currency exchange rates. We calculate the impact of foreign currency exchange fluctuations for the portion of the reporting period in which we recognized revenue from a foreign entity in both the current year and the prior year. The impact is calculated as the difference between (1) reported prior period net revenue (converted to U.S. dollars at historical foreign currency exchange rates) and (2) prior period net revenue converted to U.S. dollars at current period foreign exchange rates.

“Adjusted EBITDA” is defined as Net income (loss) attributable to Stagwell Inc. common shareholders excluding non-operating income or expense to achieve operating income (loss), plus depreciation and amortization, stock-based compensation, deferred acquisition consideration adjustments, and other items. Other items include restructuring costs, acquisition-related expenses, and non-recurring items. Adjusted EBITDA for our reportable segments is reconciled to Operating Income (Loss), as Net Income (Loss) is not a relevant reportable segment financial metric.

“Adjusted Diluted EPS” is defined as (i) Net income (loss) attributable to Stagwell Inc. common shareholders, plus net income (loss) attributable to Class C shareholders, excluding the impact of amortization expense, impairment and other losses, stock-based compensation, deferred acquisition consideration adjustments, discrete tax items, and other items, based on total consolidated amounts, then allocated to Stagwell Inc. common shareholders and Class C shareholders, based on their respective income allocation percentage using a normalized effective income tax rate divided by (ii) (a) the weighted average number of common shares outstanding plus (b) the weighted average number of shares of Class C Common Stock outstanding. Other items include restructuring costs, acquisition-related expenses, and non-recurring items. The diluted weighted average shares

31

outstanding include shares of Class C Common Stock as if converted to shares of Class A Common Stock to calculate Adjusted Diluted EPS.

All amounts are in U.S. dollars unless otherwise stated. Amounts reported in millions herein are computed based on the amounts in thousands. As a result, the sum of the components, and related calculations, reported in millions may not equal the total amounts due to rounding.

The percentage changes included in the tables in Item 2 herein that are not considered meaningful are presented as “NM.”

Segments

The Company determines an operating segment if a component (i) engages in business activities from which it earns revenues and incurs expenses, (ii) has discrete financial information, and is (iii) regularly reviewed by the Chief Operating Decision Maker (“CODM”), who is Mark Penn, Chief Executive Officer and Chairman, to make decisions regarding resource allocation for the segment and assess its performance. Once operating segments are identified, the Company performs an analysis to determine if aggregation of operating segments is applicable. This determination is based upon a quantitative analysis of the expected and historic average long-term profitability for each operating segment, together with a qualitative assessment to determine if operating segments have similar operating characteristics.

The CODM uses Adjusted EBITDA as a key metric, to evaluate the operating and financial performance of a segment, identify trends affecting the segments, develop projections and make strategic business decisions.

The Company made changes to its internal management and reporting structure in the first quarter of 2024, resulting in a change to its reportable segments (Networks). Specifically, certain agencies previously within the Brand Performance Network are now in the Integrated Agencies Network. Periods presented prior to the first quarter of 2024 have been recast to reflect the reclassification of certain reporting units (Brands) between operating segments.

The Company has three reportable segments as follows: “Integrated Agencies Network,” “Brand Performance Network” and the “Communications Network.” In addition, the Company combines and discloses operating segments that do not meet the aggregation criteria, and includes the elimination of certain intercompany services, as “All Other.” The Company also reports corporate expenses, as further detailed below, as “Corporate.” All segments follow the same basis of presentation and accounting policies as those described throughout the Notes to the Unaudited Consolidated Financial Statements included herein and in Note 2 of the Company’s Audited Consolidated Financial Statements included in the 2023 Form 10-K.

In addition, Stagwell reports its corporate office expenses incurred in connection with the strategic resources provided to the networks, as well as certain other centrally managed expenses that are not fully allocated to the operating segments as Corporate. Corporate provides client and business development support to the networks as well as certain strategic resources, including accounting, administrative, financial, real estate, human resource and legal functions.

The following discussion focuses on the operating performance of the Company for the three months ended March 31, 2024 and 2023 and the financial condition of the Company as of March 31, 2024.

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Results of Operations:

	Three Months Ended March 31,
	2024		2023
	(dollars in thousands)
Revenue:
Integrated Agencies Network	$	352,719	$	341,205
Brand Performance Network	213,962		201,928
Communications Network	93,746		66,459
All Other	9,632		12,852
Total Revenue	$	670,059	$	622,444
Operating Income	$	25,854	$	16,233
Other Income (Expenses):
Interest expense, net	$	(20,965)	$	(18,189)
Foreign exchange, net	(2,258)		(670)
Other, net	(1,267)		220
Income (loss) before income taxes and equity in earnings of non-consolidated affiliates	1,364		(2,406)
Income tax expense	2,585		236
Loss before equity in earnings of non-consolidated affiliates	(1,221)		(2,642)
Equity in income (loss) of non-consolidated affiliates	508		(227)
Net loss	(713)		(2,869)
Net (income) loss attributable to noncontrolling and redeemable noncontrolling interests	(569)		4,258
Net income (loss) attributable to Stagwell Inc. common shareholders	$	(1,282)	$	1,389
Reconciliation to Adjusted EBITDA:
Net income (loss) attributable to Stagwell Inc. common shareholders	$	(1,282)	$	1,389
Non-operating items (1)	27,136		14,844
Operating income	25,854		16,233
Depreciation and amortization	34,836		33,477
Impairment and other losses	1,500		—
Stock-based compensation	16,116		12,004
Deferred acquisition consideration	154		4,088
Other items, net	11,856		6,420
Adjusted EBITDA	$	90,316	$	72,222
(1) Non-operating items includes items within the Statements of Operations, below Operating Income, and above Net income (loss) attributable to Stagwell Inc. common shareholders.

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THREE MONTHS ENDED MARCH 31, 2024 COMPARED TO THREE MONTHS ENDED MARCH 31, 2023

Consolidated Results of Operations

The components of operating results for the three months ended March 31, 2024 compared to the three months ended March 31, 2023 were as follows:

	Three Months Ended March 31,
	2024		2023		Change
	(dollars in thousands)
					$		%
Revenue	$	670,059	$	622,444	$	47,615	7.6	%
Operating Expenses
Cost of services	444,526		413,898		30,628		7.4	%
Office and general expenses	163,343		158,836		4,507		2.8	%
Depreciation and amortization	34,836		33,477		1,359		4.1	%
Impairment and other losses	1,500		—		1,500		100.0	%
	$	644,205	$	606,211	$	37,994	6.3	%
Operating Income	$	25,854	$	16,233	$	9,621	59.3	%

	Three Months Ended March 31,
	2024		2023		Change
	(dollars in thousands)
					$		%
Net Revenue	$	532,454	$	521,662	$	10,792	2.1	%
Billable costs	137,605		100,782		36,823		36.5	%
Revenue	670,059		622,444		47,615		7.6	%
Billable costs	137,605		100,782		36,823		36.5	%
Staff costs	342,157		349,613		(7,456)		(2.1)	%
Administrative costs	67,163		68,240		(1,077)		(1.6)	%
Unbillable and other costs, net	32,818		31,587		1,231		3.9	%
Adjusted EBITDA	90,316		72,222		18,094		25.1	%
Stock-based compensation	16,116		12,004		4,112		34.3	%
Depreciation and amortization	34,836		33,477		1,359		4.1	%
Deferred acquisition consideration	154		4,088		(3,934)		(96.2)	%
Impairment and other losses	1,500		—		1,500		100.0	%
Other items, net	11,856		6,420		5,436		84.7	%
Operating Income (1)	$	25,854	$	16,233	$	9,621	59.3	%
(1) See the Results of Operations section above for a reconciliation of Operating Income to Net income (loss) attributable to Stagwell Inc. common shareholders.

Revenue

Revenue for the three months ended March 31, 2024 was $670.1 million, compared to $622.4 million for the three months ended March 31, 2023, an increase of $47.6 million.

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Net Revenue

The components of the fluctuations in net revenue for the three months ended March 31, 2024 compared to the three months ended March 31, 2023 were as follows:

		Net Revenue - Components of Change					Change
	Three Months Ended March 31, 2023	Foreign Currency	Net Acquisitions (Divestitures)	Organic	Total Change	Three Months Ended March 31, 2024	Organic	Total
	(dollars in thousands)
Integrated Agencies Network	$304,187	$369	$(357)	$(11,429)	$(11,417)	$292,770	(3.8)%	(3.8)%
Brand Performance Network	151,652	1,708	1,708	7,496	10,912	162,564	4.9%	7.2%
Communications Network	52,971	(49)	273	14,292	14,516	67,487	27.0%	27.4%
All Other	12,852	(202)	(1,691)	(1,326)	(3,219)	9,633	(10.3)%	(25.0)%
	$521,662	$1,826	$(67)	$9,033	$10,792	$532,454	1.7%	2.1%
Component % change		0.4%	—%	1.7%	2.1%

For the three months ended March 31, 2024, organic net revenue increased $9.0 million, or 1.7%. The increase was primarily attributable to an increase in public affairs spend with 2024 being a political campaign year and new wins in 2024, partially offset by a decrease in client spending due to budget cuts in the technology, retail, and financial sectors. The decrease in net acquisitions (divestitures) was primarily driven by the acquisitions of Team Epiphany, LLC (“Epiphany”), Movers and Shakers LLC (“Movers and Shakers”), Huskies, Ltd. (“Huskies”) and Left Field Labs LLC (“Left Field Labs”), offset by the sale of ConcentricLife (“Concentric”) in the fourth quarter of 2023.

The geographic mix in net revenues for the three months ended March 31, 2024 and 2023 was as follows:

	Three Months Ended March 31,
	2024		2023
	(dollars in thousands)
United States	$	432,271	$	424,318
United Kingdom	37,153		32,490
Other	63,030		64,854
Total	$	532,454	$	521,662

Operating Income

Operating income for the three months ended March 31, 2024 was $25.9 million, compared to $16.2 million for the three months ended March 31, 2023, representing an increase of $9.6 million. The change in Operating Income was primarily attributable to the increase in Revenue partially offset by an increase in Cost of services, Impairment and other losses and Office and general expenses.

The increase in Cost of services was primarily attributable to higher billable costs, commensurate with the increase in revenues, the inclusion of costs from acquired entities, partially offset by the elimination of costs of Concentric which was sold in the fourth quarter of 2023.

The increase in Office and general expenses was primarily attributable to increases in stock-based compensation and occupancy-related expenses, partially offset by a decrease in deferred acquisition consideration. Occupancy-related expenses increased primarily due to the acceleration of lease expense due to the cease-use of property associated with the Company’s real estate consolidation initiative.

Deferred acquisition consideration decreased $3.9 million, primarily as a result of a reduction in the fair value of certain obligations in the first quarter of 2024 versus the same period last year.

Stock-based compensation increased $4.1 million primarily attributable to an increase in the number of shares being expensed and a higher weighted average grant date fair value in the first quarter of 2024 as compared to the first quarter of 2023.

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Impairment and other losses for the three months ended March 31, 2024 was $1.5 million. This was attributable to a charge to reduce the carrying value of a right-of-use lease asset and related leasehold improvements. The right-of-use lease asset and related leasehold improvements were related to an agency within the Integrated Agencies Network.

Interest Expense, Net

Interest expense, net for the three months ended March 31, 2024 was $21.0 million compared to $18.2 million for the three months ended March 31, 2023, an increase of $2.8 million, primarily attributable to higher levels of debt outstanding under the Credit Agreement (as defined and discussed in Note 8 of the Notes to the Unaudited Consolidated Financial Statements included herein), and a higher interest rate on amounts outstanding under the Credit Agreement.

Foreign Exchange, Net

The foreign exchange loss for the three months ended March 31, 2024 was $2.3 million, compared to a loss of $0.7 million for the three months ended March 31, 2023, primarily attributable to a loan funding originating in British Pounds and payable in United States Dollars.

Other, Net

Other, net for the three months ended March 31, 2024 was $1.3 million of a loss, compared to income of $0.2 million for the three months ended March 31, 2023. The increase in expense was primarily driven by a loss on investments.

Income Tax Expense

The Company had an income tax expense for the three months ended March 31, 2024 of $2.6 million (on a pre-tax income of $1.4 million resulting in an effective tax rate of 189.5%) compared to income tax expense of $0.2 million (on pre-tax loss of $2.4 million resulting in an effective tax rate of (9.8)%) for the three months ended March 31, 2023.

The difference in the effective tax rate of 189.5% in the three months ended March 31, 2024 as compared to (9.8)% in the three months ended March 31, 2023 is due to the change in pre-tax income, a reduction in benefit from the disregarded entity structure, and an increase in non-deductible share-based compensation, offset by a reduction in uncertain tax positions.

Noncontrolling and Redeemable Noncontrolling Interests

The effect of noncontrolling and redeemable noncontrolling interests for the three months ended March 31, 2024 was income of $0.6 million compared to a loss of $4.3 million for the three months ended March 31, 2023. The amounts are driven by the mix of income and losses derived from entities not entirely owned by the Company.

Net Income (Loss) Attributable to Stagwell Inc. Common Shareholders

As a result of the foregoing, net loss attributable to Stagwell Inc. common shareholders for the three months ended March 31, 2024 was $1.3 million compared to net income of $1.4 million for the three months ended March 31, 2023.

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Earnings (Loss) Per Share

Diluted EPS and Adjusted Diluted EPS for the three months ended March 31, 2024 were as follows:

	GAAP		Adjustments(1)		Non-GAAP
	(amounts in thousands, except per share amounts)
Net income (loss) attributable to Stagwell Inc. common shareholders	$	(1,506)	$	19,480	$	17,974
Net income attributable to Class C shareholders	—		24,554		24,554
Net income (loss) attributable to Stagwell Inc. and Class C and adjusted net income	$	(1,506)	$	44,034	$	42,528
Weighted average number of common shares outstanding	116,405		4,534		120,939
Weighted average number of common Class C shares outstanding	—		151,649		151,649
Weighted average number of shares outstanding	116,405		156,183		272,588
Diluted EPS and Adjusted Diluted EPS	$	(0.01)			$	0.16
Adjustments to Net Income (loss) (1)
Amortization			$	28,203
Impairment and other losses			1,500
Stock-based compensation			16,116
Deferred acquisition consideration			154
Other items, net			11,856
			57,829
Adjusted tax expense			(12,748)
			45,081
Net loss attributable to Class C shareholders			(1,047)
			$	44,034
Allocation of adjustments to net income (loss) 1
Net income attributable to Stagwell Inc. common shareholders			$	19,480
Net income attributable to Class C shareholders			25,601
Net loss attributable to Class C shareholders			(1,047)
			24,554
			$	44,034

(1) Adjusted Diluted EPS is defined within the Non-GAAP Financial Measures section of the Executive Summary.

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Diluted EPS and Adjusted Diluted EPS for the three months ended March 31, 2023 were as follows:

	GAAP		Adjustments(1)		Non-GAAP
	(amounts in thousands, except per share amounts)
Net income attributable to Stagwell Inc. common shareholders	$	1,389	$	18,055	$	19,444
Net income (loss) attributable to Class C shareholders	(1,963)		22,399		20,436
Net income (loss) attributable to Stagwell Inc. and Class C and adjusted net income	$	(574)	$	40,454	$	39,880
Weighted average number of common shares outstanding	128,897		—		128,897
Weighted average number of common Class C shares outstanding	160,909		—		160,909
Weighted average number of shares outstanding	289,806		—		289,806
Diluted EPS and Adjusted Diluted EPS	$	—			$	0.14
Adjustments to Net income (loss) (1)
Amortization			$	26,732
Impairment and other losses			—
Stock-based compensation			12,004
Deferred acquisition consideration			4,088
Other items, net			6,420
			49,244
Adjusted tax expense			(8,790)
			$	40,454

(1) Adjusted Diluted EPS is defined within the Non-GAAP Financial Measures section of the Executive Summary.

Adjusted EBITDA

Adjusted EBITDA for the three months ended March 31, 2024 was $90.3 million, compared to $72.2 million for the three months ended March 31, 2023, representing an increase of $18.1 million, primarily driven by an increase in Operating Income, as discussed above.

Integrated Agencies Network

The components of operating results for the three months ended March 31, 2024 compared to the three months ended March 31, 2023 were as follows:

	Three Months Ended March 31,
	2024		2023		Change
	(dollars in thousands)
					$		%
Revenue	$	352,719	$	341,205	$	11,514	3.4	%
Operating Expenses
Cost of services	240,481		227,398		13,083		5.8	%
Office and general expenses	69,007		71,319		(2,312)		(3.2)	%
Depreciation and amortization	19,381		18,950		431		2.3	%
Impairment and other losses	1,500		—		1,500		100.0	%
	$	330,369	$	317,667	$	12,702	4.0	%
Operating Income	$	22,350	$	23,538	$	(1,188)	(5.0)	%

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	Three Months Ended March 31,
	2024		2023		Change
	(dollars in thousands)
					$		%
Net Revenue	$	292,772	$	304,187	$	(11,415)	(3.8)	%
Billable costs	59,947		37,018		22,929		61.9	%
Revenue	352,719		341,205		11,514		3.4	%
Billable costs	59,947		37,018		22,929		61.9	%
Staff costs	186,534		196,165		(9,631)		(4.9)	%
Administrative costs	30,602		31,381		(779)		(2.5)	%
Unbillable and other costs, net	15,528		16,782		(1,254)		(7.5)	%
Adjusted EBITDA	60,108		59,859		249		0.4	%
Stock-based compensation	9,321		8,288		1,033		12.5	%
Depreciation and amortization	19,381		18,950		431		2.3	%
Deferred acquisition consideration	2,045		5,991		(3,946)		(65.9)	%
Impairment and other losses	1,500		—		1,500		100.0	%
Other items, net	5,511		3,092		2,419		78.2	%
Operating Income	$	22,350	$	23,538	$	(1,188)	(5.0)	%

Revenue

Revenue for the three months ended March 31, 2024 was $352.7 million compared to $341.2 million for the three months ended March 31, 2023, an increase of $11.5 million.

Net Revenue

The components of the fluctuations in net revenue for the three months ended March 31, 2024 compared to the three months ended March 31, 2023 were as follows:

		Net Revenue - Components of Change					Change
	Three Months Ended March 31, 2023	Foreign Currency	Net Acquisitions (Divestitures)	Organic	Total Change	Three Months Ended March 31, 2024	Organic	Total
	(dollars in thousands)
Integrated Agencies Network	$304,187	$369	$(357)	$(11,429)	$(11,417)	$292,770	(3.8)%	(3.8)%
Component % change		0.1%	(0.1)%	(3.8)%	(3.8)%

The decrease in organic net revenue was primarily attributable to lower spending due to budget cuts by large clients in the technology and financial services sectors, and client losses during the later part of 2023 in the retail and healthcare sectors. The decrease in net acquisitions (divestitures) was primarily driven by the sale of Concentric in the fourth quarter of 2023, partially offset by the acquisitions of Epiphany, Movers and Shakers and Left Field Labs.

Operating Income

Operating income for the three months ended March 31, 2024 was $22.4 million, compared to $23.5 million for the three months ended March 31, 2023, representing a decrease of $1.2 million. The change in Operating income was primarily attributable to an increase in Revenue, Cost of services, and Impairment and other losses, partially offset by a decrease in Office and general expenses.

The increase in Cost of services was primarily attributable to higher billable costs, commensurate with higher revenue, partially offset by a decrease in staff costs primarily due to the sale of Concentric in the fourth quarter of 2023 and a decrease in stock-based compensation.

The decrease in Office and general expenses was primarily attributable to a decrease in deferred acquisition consideration, and staff costs (as discussed above), partially offset by an increase in stock-based compensation.

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Deferred acquisition consideration decreased $3.9 million, primarily as a result of a reduction in the fair value of certain obligations in the first quarter of 2024 versus the same period last year.

Stock-based compensation increased $1.0 million primarily attributable to an increase in the number of shares being expensed and weighted average grant date fair value in the first quarter of 2024 as compared to the first quarter of 2023.

Impairment and other losses for the three months ended March 31, 2024 was $1.5 million. This was attributable to a charge to reduce the carrying value of a right-of-use lease asset and related leasehold improvements.

Adjusted EBITDA increased $0.2 million, primarily driven by a decrease in Operating Income, partially offset by an increase in Other items, net, due to an increase in severance-related expenses.

Brand Performance Network

The components of operating results for the three months ended March 31, 2024 compared to the three months ended March 31, 2023 were as follows:

	Three Months Ended March 31,
	2024		2023		Change
	(dollars in thousands)
					$		%
Revenue	$	213,962	$	201,928	$	12,034	6.0	%
Operating Expenses
Cost of services	139,787		132,048		7,739		5.9	%
Office and general expenses	52,966		48,245		4,721		9.8	%
Depreciation and amortization	7,514		7,937		(423)		(5.3)	%
	$	200,267	$	188,230	$	12,037	6.4	%
Operating Income	$	13,695	$	13,698	$	(3)	—	%

	Three Months Ended March 31,
	2024		2023		Change
	(dollars in thousands)
					$		%
Net Revenue	$	162,562	$	151,652	$	10,910	7.2	%
Billable costs	51,400		50,276		1,124		2.2	%
Revenue	213,962		201,928		12,034		6.0	%
Billable costs	51,400		50,276		1,124		2.2	%
Staff costs	98,431		96,060		2,371		2.5	%
Administrative costs	22,071		20,931		1,140		5.4	%
Unbillable and other costs, net	14,566		11,713		2,853		24.4	%
Adjusted EBITDA	27,494		22,948		4,546		19.8	%
Stock-based compensation	2,043		567		1,476		NM
Depreciation and amortization	7,514		7,937		(423)		(5.3)	%
Deferred acquisition consideration	(777)		(1,179)		402		(34.1)	%
Other items, net	5,019		1,925		3,094		NM
Operating Income	$	13,695	$	13,698	$	(3)	—	%

Revenue

Revenue for the three months ended March 31, 2024 was $214.0 million, compared to $201.9 million for the three months ended March 31, 2023, an increase of $12.0 million.

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Net Revenue

The components of the fluctuations in net revenue for the three months ended March 31, 2024 compared to the three months ended March 31, 2023 were as follows:

		Net Revenue - Components of Change					Change
	Three Months Ended March 31, 2023	Foreign Currency	Net Acquisitions (Divestitures)	Organic	Total Change	Three Months Ended March 31, 2024	Organic	Total
	(dollars in thousands)
Brand Performance Network	$151,652	$1,708	$1,708	$7,496	$10,912	$162,564	4.9%	7.2%
Component % change		1.1%	1.1%	4.9%	7.2%

The increase in organic net revenue was primarily attributable to new clients and increased spending by existing clients specifically in communications, consumer products, food and beverage, and transportation sectors. The increase in net acquisitions was primarily driven by the acquisition of Huskies.

Operating Income

Operating Income for the three months ended March 31, 2024 was $13.7 million, compared to $13.7 million for the three months ended March 31, 2023 representing no change, primarily attributable to an increase in Revenue, offset by an increase in Cost of services and Office and general expenses.

The increase in Cost of services was primarily attributable to higher billable and unbillable costs, commensurate with the increase in revenues and an increase in staff costs due to cost saving initiatives in 2023.

The increase in Office and general expenses was primarily attributable to an increase in occupancy-related expenses related to the acceleration of lease expense due to the cease-use of property associated with the Company’s real estate consolidation initiative.

Adjusted EBITDA increased $4.5 million, primarily driven by an increase in Other Items, net due to the increase in occupancy-related expenses discussed above, and an increase in stock-based compensation. Stock-based compensation increased primarily due to an increase in the number of shares being expensed and weighted average grant date fair value in the first quarter of 2024 as compared to the first quarter of 2023.

Communications Network

The components of operating results for the three months ended March 31, 2024 compared to the three months ended March 31, 2023 were as follows:

	Three Months Ended March 31,
	2024		2023		Change
	(dollars in thousands)
					$		%
Revenue	$	93,746	$	66,459	$	27,287	41.1	%
Operating Expenses
Cost of services	58,504		46,881		11,623		24.8	%
Office and general expenses	16,075		17,217		(1,142)		(6.6)	%
Depreciation and amortization	2,894		2,713		181		6.7	%
	$	77,473	$	66,811	$	10,662	16.0	%
Operating Income (Loss)	$	16,273	$	(352)	$	16,625	NM

41

	Three Months Ended March 31,
	2024		2023		Change
	(dollars in thousands)
					$		%
Net Revenue	$	67,488	$	52,971	$	14,517	27.4	%
Billable costs	26,258		13,488		12,770		94.7	%
Revenue	93,746		66,459		27,287		41.1	%
Billable costs	26,258		13,488		12,770		94.7	%
Staff costs	39,264		40,077		(813)		(2.0)	%
Administrative costs	8,704		8,756		(52)		(0.6)	%
Unbillable and other costs, net	136		126		10		7.9	%
Adjusted EBITDA	19,384		4,012		15,372		NM
Stock-based compensation	1,049		507		542		NM
Depreciation and amortization	2,894		2,713		181		6.7	%
Deferred acquisition consideration	(1,114)		539		(1,653)		NM
Other items, net	282		605		(323)		(53.4)	%
Operating Income (Loss)	$	16,273	$	(352)	$	16,625	NM

Revenue

Revenue for the three months ended March 31, 2024 was $93.7 million, compared to $66.5 million for the three months ended March 31, 2023, an increase of $27.3 million.

Net Revenue

The components of the fluctuations in net revenue for the three months ended March 31, 2024 compared to the three months ended March 31, 2023 were as follows:

		Net Revenue - Components of Change					Change
	Three Months Ended March 31, 2023	Foreign Currency	Net Acquisitions (Divestitures)	Organic	Total Change	Three Months Ended March 31, 2024	Organic	Total
	(dollars in thousands)
Communications Network	$52,971	$(49)	$273	$14,292	$14,516	$67,487	27.0%	27.4%
Component % change		(0.1)%	0.5%	27.0%	27.4%

The increase in organic net revenue was primarily attributable to new clients in the healthcare and consumer products sectors, and increased spending by existing clients in the public affairs sector as 2024 is a political campaign year.

Operating Income (Loss)

Operating income (loss) for the three months ended March 31, 2024 was $16.3 million compared to $0.4 million for the three months ended March 31, 2023, representing an increase of $16.6 million. The change in Operating income (loss) was primarily attributable to an increase in Revenue and Cost of services, and a decrease in Office and general expenses.

The increase in Cost of services was primarily attributable to an increase in billable costs, commensurate with higher revenue, partially offset by a decrease in staff costs primarily attributable to restructuring costs.

The decrease in Office and general expenses was primarily attributable to deferred acquisition consideration.

Deferred acquisition consideration decreased $1.7 million, primarily attributable to a reduction in the fair value of the deferred acquisition consideration liability associated with a certain Brand.

Adjusted EBITDA increased $15.4 million, primarily driven by an increase in Operating Income.

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All Other

The components of operating results for the three months ended March 31, 2024 compared to the three months ended March 31, 2023 were as follows:

	Three Months Ended March 31,
	2024		2023		Change
	(dollars in thousands)
					$		%
Revenue	$	9,632	$	12,852	$	(3,220)	(25.1)	%
Operating Expenses
Cost of services	5,754		7,680		(1,926)		(25.1)	%
Office and general expenses	8,136		7,746		390		5.0	%
Depreciation and amortization	2,421		1,948		473		24.3	%
	$	16,311	$	17,374	$	(1,063)	(6.1)	%
Operating Loss	$	(6,679)	$	(4,522)	$	(2,157)	47.7	%

	Three Months Ended March 31,
	2024		2023		Change
	(dollars in thousands)
					$		%
Net Revenue	$	9,632	$	12,852	$	(3,220)	(25.1)	%
Revenue (1)	9,632		12,852		(3,220)		(25.1)	%
Staff costs	7,821		10,487		(2,666)		(25.4)	%
Administrative costs (1)	3,209		3,195		14		0.4	%
Unbillable and other costs, net	2,588		2,975		(387)		(13.0)	%
Adjusted EBITDA	(3,986)		(3,805)		(181)		4.8	%
Stock-based compensation	98		32		66		NM
Depreciation and amortization	2,421		1,948		473		24.3	%
Deferred acquisition consideration	—		(1,263)		1,263		(100.0)	%
Other items, net	174		—		174		100.0	%
Operating Loss	$	(6,679)	$	(4,522)	$	(2,157)	47.7	%

(1) All Other Revenue and Administrative costs include approximately $6.0 million of eliminations of intercompany services.

Revenue

Revenue for the three months ended March 31, 2024 was $9.6 million, compared to $12.9 million for the three months ended March 31, 2023, a decrease of $3.2 million.

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Net Revenue

The components of the fluctuations in net revenue for the three months ended March 31, 2024 compared to the three months ended March 31, 2023 were as follows:

		Net Revenue - Components of Change					Change
	Three Months Ended March 31, 2023	Foreign Currency	Net Acquisitions (Divestitures)	Organic	Total Change	Three Months Ended March 31, 2024	Organic	Total
	(dollars in thousands)
All Other	$12,852	$(202)	$(1,691)	$(1,326)	$(3,219)	$9,633	(10.3)%	(25.0)%
Component % change		(1.6)%	(13.2)%	(10.3)%	(25.0)%

The decrease in organic net revenue was primarily attributable to budget cuts and client losses from clients in the food and beverage, travel and transportation, and technology sectors.

Operating Loss

Operating Loss for the three months ended March 31, 2024 was $6.7 million compared to $4.5 million for the three months ended March 31, 2023, representing an increase of $2.2 million. The change in Operating Loss was primarily attributable to a decrease in Revenue, partially offset by a decrease in Cost of services.

The decrease in Cost of Services was primarily attributable to the derecognition of certain noncontrolling interest in the first quarter of 2024.

Adjusted EBITDA decreased $0.2 million, primarily driven by an increase in Operating Loss, as discussed above.

Corporate

The components of operating results for the three months ended March 31, 2024 compared to the three months ended March 31, 2023 were as follows:

	Three Months Ended March 31,
	2024		2023		Change
	(dollars in thousands)
					$		%
Staff costs	$	10,107	$	6,824	$	3,283	48.1	%
Administrative costs	2,577		3,977		(1,400)		(35.2)	%
Unbillable and other costs, net	—		(9)		9		(100.0)	%
Adjusted EBITDA	(12,684)		(10,792)		(1,892)		17.5	%
Stock-based compensation	3,605		2,610		995		38.1	%
Depreciation and amortization	2,626		1,929		697		36.1	%
Other items, net	870		798		72		9.0	%
Operating Loss	$	(19,785)	$	(16,129)	$	(3,656)	22.7	%

Operating Loss for the three months ended March 31, 2024 was $19.8 million compared to $16.1 million for the three months ended March 31, 2023, representing an increase of $3.7 million. The increase in Operating Loss was primarily attributable to an increase in staff costs, partially offset by a decrease in administrative costs.

Staff costs increased by $3.3 million primarily as a result of a health insurance benefit recognized in the first quarter of 2023.

Administrative costs decreased by $1.4 million primarily attributable to a reduction in professional, consulting and legal fees partially offset by an increase in occupancy related expenses.

Occupancy-related expenses increased primarily due to the commencement of two new offices in the first quarter of 2024 and the assumption of an office, as part of the sale of Concentric, that was previously included under Integrated Agencies Network.

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Liquidity and Capital Resources:

The following table provides summary information about the Company’s liquidity position:

	Three Months Ended March 31,
	2024		2023
	(dollars in thousands)
Net cash used in operating activities	$	(53,121)	$	(85,113)
Net cash used in investing activities	(26,124)		(10,815)
Net cash provided by financing activities	91,086		12,923

The Company had cash and cash equivalents of $129.8 million and $119.7 million as of March 31, 2024 and December 31, 2023, respectively. The Company expects to maintain sufficient cash and/or available borrowings to fund operations for the next twelve months and subsequent periods. The Company has historically maintained and expanded its business using cash generated from operating activities, funds available under the Credit Agreement, and other initiatives, such as obtaining additional debt and equity financing. The Credit Agreement provides revolving commitments of up to $640.0 million and permits restricted payments for share repurchases or redemptions from certain of its stockholders in an aggregate principal amount of up to $150.0 million. As of March 31, 2024, the Company had $182.0 million of borrowings outstanding and $15.8 million of issued and undrawn letters of credit resulting in $442.2 million unused amount under the Credit Agreement.

The Company transfers certain of its trade receivable assets to third parties under certain agreements. Per the terms of these agreements, the Company surrenders control over its trade receivables upon transfer.

The trade receivables transferred to the third parties were $69.8 million and $56.2 million for the three months ended March 31, 2024 and 2023, respectively. The amount collected and due to the third parties under these arrangements was $3.7 million as of March 31, 2024 and $1.8 million as of December 31, 2023. Fees for these arrangements were recorded in Office and general expenses in the Unaudited Consolidated Statements of Operations and totaled $0.9 million and $1.0 million for the three months ended March 31, 2024 and 2023, respectively.

The Company may purchase up to an aggregate of $250.0 million of shares of outstanding Class A Common Stock under its stock repurchase program (the “Repurchase Program”). The Repurchase Program expires on March 1, 2026.

During the three months ended March 31, 2024, 4.0 million shares of Class A Common Stock were repurchased pursuant to the Repurchase Program at an aggregate value, excluding fees, of $24.6 million. These shares were repurchased at an average price of $6.11 per share. The remaining value of shares of Class A Common Stock permitted to be repurchased under the Repurchase Program was $114.0 million as of March 31, 2024. The Company's Board of Directors (the “Board”) will review the Repurchase Program periodically and may authorize adjustments of its terms. The Repurchase Program may be suspended, modified or discontinued at any time without prior notice.

The Company’s obligations extending beyond twelve months primarily consist of deferred acquisition consideration payments, purchases of noncontrolling interests, subsidiary awards, capital expenditures, scheduled lease obligation payments, and interest payments on borrowings under the Company’s 5.625% Notes (as defined in Note 8 of the Notes included herein) and Credit Agreement. The Company expects to make estimated cash payments in the future to satisfy obligations under our Tax Receivables Agreement with Stagwell Media LP and OpCo (“TRA”) (see Note 14 of the Notes included herein for additional details). The amount and timing of payments are contingent on the Company achieving certain tax savings, if any, that we actually realize, or in certain circumstances are deemed to realize as a result of (i) increases in the tax basis of OpCo’s assets resulting from exchanges of Paired Units (each as defined in Note 11 of the Notes included herein) for shares of Class A Common Stock or cash, as applicable, and (ii) certain other tax benefits related to the Company making payments under the TRA. Based on the current outlook, the Company believes future cash flows from operations, together with the Company’s existing cash balance and availability of funds under the Credit Agreement, will be sufficient to meet the Company’s anticipated cash needs for the next twelve months and subsequent periods. The Company’s ability to make payments will depend on future performance, which is subject to general economic conditions, the competitive environment and other factors, including those described in this Form 10-Q and in the Company’s other SEC filings.

Cash Flows

Operating Activities

Cash flows used in operating activities for the three months ended March 31, 2024, were $53.1 million, primarily driven by earnings, partially offset by unfavorable working capital requirements, including the timing of media supplier payments.

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Cash flows used in operating activities for the three months ended March 31, 2023, were $85.1 million, primarily driven by earnings and unfavorable working capital requirements timing of media supplier payments.

Investing Activities

Cash flows used in investing activities were $26.1 million for the three months ended March 31, 2024, primarily driven by $8.8 million in capitalized software spend, $5.4 million in capital expenditures, and $11.7 million for acquisitions, net of cash acquired.

Cash flows used in investing activities were $10.8 million for the three months ended March 31, 2023, primarily driven by $6.7 million in capitalized software spend, $3.4 million in capital expenditures, and $0.2 million in acquisitions, net of cash acquired.

Financing Activities

During the three months ended March 31, 2024, cash flows provided by financing activities were $91.1 million, primarily driven by $123.0 million in net borrowings under the Credit Agreement, shares repurchased and cancelled of $29.7 million, payments of deferred consideration of $1.7 million, and distributions to noncontrolling interests of $0.6 million.

During the three months ended March 31, 2023, cash flows provided by financing activities were $12.9 million, primarily driven by $50.0 million in net borrowings under the Credit Agreement, $10.9 million of distributions to noncontrolling interests and $26.1 million in shares repurchased and cancelled.

Total Debt

Debt, net of debt issuance costs, as of March 31, 2024, was $1,269.5 million as compared to $1,145.8 million outstanding at December 31, 2023. See Note 8 to the Unaudited Consolidated Financial Statements included herein for information regarding the Company’s 5.625% Notes, and the Credit Agreement, which provides for a $640.0 million senior secured revolving credit facility maturing on August 3, 2026.

The Company is currently in compliance with all of the terms and conditions of the Credit Agreement, and management believes, based on its current financial projections, that the Company will be in compliance with its covenants over the next twelve months.

If the Company loses all or a substantial portion of its lines of credit under the Credit Agreement, or if the Company uses the maximum available amount under the agreement, it will be required to seek other sources of liquidity. If the Company were unable to find these sources of liquidity, for example through an equity offering or access to the capital markets, the Company’s ability to fund its working capital needs and any contingent obligations with respect to acquisitions and redeemable noncontrolling interests would be adversely affected.

Pursuant to the Credit Agreement, the Company must maintain a Total Leverage Ratio (as defined in the Credit Agreement) below an established threshold. For the period ended March 31, 2024, the Company’s calculation of this ratio, and the maximum permitted under the Credit Agreement, respectively, were calculated based on the trailing twelve months as follows:

	March 31, 2024
Total Leverage Ratio	3.21
Maximum per covenant	4.25

These ratios and measures are not based on GAAP and are not presented as alternative measures of operating performance or liquidity. Some of these ratios and measures include, among other things, pro forma adjustments for acquisitions, one-time charges, and other items, as defined in the Credit Agreement. They are presented here to demonstrate compliance with the covenants in the Credit Agreement, as non-compliance with such covenants could have a material adverse effect on the Company.

Material Cash Requirements

The Company’s Brands enter into contractual commitments with media providers and agreements with production companies on behalf of its clients at levels that exceed the revenue from services. Some of our Brands purchase media for clients and act as an agent for a disclosed principal. These commitments are included in Accounts payable and Accrued media when the media services are delivered by the media providers. Stagwell takes precautions against default on payment for these services including the procurement of credit insurance and has historically had a very low incidence of default. Stagwell is still

46

exposed to the risk of significant uncollectible receivables from our clients. The risk of a material loss could significantly increase in periods of severe economic downturn.

Deferred acquisition consideration on the balance sheet consists of deferred obligations related to contingent and fixed purchase price payments. See Note 6 of the Notes included herein for additional information regarding contingent deferred acquisition consideration.

When acquiring less than 100% ownership of an entity, the Company may enter into agreements that give the Company an option to purchase, or require the Company to purchase, the incremental ownership interests under certain circumstances. Where the incremental purchase may be required of the Company, the amounts are recorded as redeemable noncontrolling interests in mezzanine equity. See Note 9 of the Notes included herein for additional information regarding noncontrolling interests and redeemable noncontrolling interests.

Certain of the Company’s subsidiaries grant awards to their employees providing them with an equity interest in the respective subsidiary (the “profits interests awards”). The awards generally provide the employee the right, but not the obligation, to sell its interest in the subsidiary to the Company based on a performance-based formula and, in certain cases, receive a profit share distribution.

The Company intends to finance the cash portion of these contingent payment obligations using available cash from operations, borrowings under the Credit Agreement (or any refinancings thereof), and, if necessary, through the incurrence of additional debt and/or issuance of additional equity. The ultimate amount payable in the future relating to these transactions will vary because it is dependent on the future results of operations of the subject businesses and the timing of when these rights are exercised.

Critical Accounting Estimates

See Note 2 of the Company’s 2023 Form 10-K for information regarding the Company’s critical accounting estimates.

Website Access to Company Reports and Information

Stagwell Inc. is the successor SEC registrant to MDC Partners Inc. Stagwell Inc.’s Internet website address is www.stagwellglobal.com. The Company’s Annual Reports on Form 10-K, Quarterly Reports on Form 10-Q and Current Reports on Form 8-K, and any amendments to those reports filed or furnished pursuant to the Exchange Act, will be made available free of charge through the Company’s website as soon as reasonably practical after those reports are electronically filed with, or furnished to, the SEC. The Company announces material information to the public through a variety of means, including filings with the SEC, press releases, public conference calls, and its website. The Company uses these channels, as well as social media, including its Twitter account (@stagwell) and its LinkedIn page (https://www.linkedin.com/company/stagwell/), to communicate with investors and the public about the Company, its products and services, and other matters. Therefore, investors, the media, and others interested in the Company are encouraged to review the information the Company makes public in these locations, as such information could be deemed to be material information. Information on or that can be accessed through the Company’s websites or these social media channels is not part of this Form 10-Q, and the inclusion of the Company’s website addresses and social media channels are inactive textual references only.

Item 3. Quantitative and Qualitative Disclosures About Market Risk

In the normal course of business, the Company is exposed to market risk related to interest rates, foreign currencies and impairment risk.

Debt Instruments: At March 31, 2024, the Company’s debt obligations consisted of amounts outstanding under its Credit Agreement and the 5.625% Notes. The 5.625% Notes bear a fixed 5.625% interest rate. The Credit Agreement bears interest at variable rates based upon SOFR, EURIBOR, and SONIA depending on the duration of the borrowing product. The Company’s ability to obtain the required bank syndication commitments depends in part on conditions in the bank market at the time of syndication.

With regard to our variable rate debt, a 10% increase or decrease in interest rates would change our annual interest expense by $2.0 million.

Foreign Exchange: While the Company primarily conducts business in markets that use the U.S. dollar, the Canadian dollar, the Euro and the British Pound, its non-U.S. operations transact business in numerous different currencies. The Company’s results of operations are subject to risk from the translation to the U.S. dollar of the revenue and expenses of its non-U.S. operations. The effects of currency exchange rate fluctuations on the translation of the Company’s results of operations are discussed in “Management’s Discussion and Analysis of Financial Condition and Results of Operations” and in Note 2 of the Company’s Audited Consolidated Financial Statements included in the 2023 Form 10-K. For the most part, revenues and expenses incurred related to the non-U.S. operations are denominated in their functional currency. This reduces the impact that fluctuations in exchange rates will have on profit margins. Translation of intercompany debt, which is not

47

intended to be repaid, is included in cumulative translation adjustments. Translation of current intercompany balances are included in net income (loss). From time to time, the Company may enter into foreign currency forward exchange contracts or other derivative financial instruments to hedge the effects of adverse fluctuations in foreign currency exchange rates.

Impairment Risk: For the three months ended March 31, 2024, the Company recorded an impairment charge of $1.5 million to reduce the carrying value of one of its right-of-use lease assets and related leasehold improvements. See Note 7 of the Notes included herein for additional information.

See the Significant Accounting Policies section in the “Notes to Audited Consolidated Financial Statements” of the Company’s 2023 Form 10-K for information related to impairment testing for Goodwill, Right-of-use lease assets and long-lived assets and the risk of potential impairment charges in future periods. See the Critical Accounting Estimates section in “Management’s Discussion and Analysis of Financial Condition and Results of Operations” of the Company’s 2023 Form 10-K for information related to the risk of potential impairment charges in future periods.

Item 4.    Controls and Procedures

Evaluation of Disclosure Controls and Procedures

We maintain disclosure controls and procedures designed to ensure that information required to be disclosed in our reports that we file or submit under the Exchange Act, is recorded, processed, summarized and reported within the time periods specified in the SEC’s rules and forms, and that such information is accumulated and communicated to our management, including our Chief Executive Officer (“CEO”), who is our principal executive officer, and Chief Financial Officer (“CFO”), who is our principal financial officer, as appropriate, to allow timely decisions regarding required disclosures.

We conducted an evaluation, under the supervision and with the participation of our management, including our CEO, CFO, and management Disclosure Committee, of the effectiveness of our disclosure controls and procedures as of the end of the period covered by this report pursuant to Rule 13a-15(b) and 15d- 15(b) of the Exchange Act. Based on that evaluation, and in light of the material weaknesses identified in our internal control over financial reporting as disclosed in our Form 10-K for the fiscal year ended December 31, 2023, our CEO and CFO concluded that, as of March 31, 2024, our disclosure controls and procedures were not effective.

Material Weakness Remediation Plan and Status

The Company, under the leadership of our CFO, has continued to improve our internal control over financial reporting and we believe these actions will be effective in the remediation of the material weaknesses, however these activities currently remain ongoing.

•We continued our enhanced communications with the Audit Committee of the Board of Directors for increased oversight. The Company also formally reports quarterly to the Audit Committee regarding progress against the remediation plan.

•In the prior year, we designed and implemented controls over our risk assessment process that included detailed qualitative and quantitative factors to identify and assess risks and implement or modify controls in response to those risks. We are further enhancing our risk assessment process to identify potential risks related to the ongoing performance of controls. The risk assessment is regularly updated for new entities and changes in risk profile.

•We are improving existing controls across all business processes covering all significant accounts, focusing on controls over the review of journal entries, account reconciliations and segregation of duties as well as assessing the sufficiency of resources with an appropriate level of accounting knowledge, experience, and training in the finance and accounting functions.

•We are enhancing our management review controls to improve monitoring of internal control over financial reporting.

We will consider the above material weaknesses to be fully remediated once the applicable controls operate for a sufficient period and our management has concluded, through testing, that these controls are operating effectively. In addition, as we continue to monitor the effectiveness of our internal control over financial reporting, we may perform additional internal control changes as necessary.

48

Changes in Internal Control Over Financial Reporting

There were no changes in our internal control over financial reporting (as such term is defined in Rules 13a-15(f) and 15d-15(f) under the Exchange Act) that occurred during the quarter ended March 31, 2024, that has materially affected, or is reasonably likely to materially affect, our internal control over financial reporting.

PART II. OTHER INFORMATION

Item 1. Legal Proceedings

In the ordinary course of business, we are involved in various legal proceedings. We do not currently expect that these proceedings will have a material adverse effect on our results of operations, cash flows or financial position.

Item 1A.    Risk Factors

There have been no material changes to the risk factors in Part I, Item 1A “Risk Factors” of our 2023 Form 10-K. These risks could materially and adversely affect our business, results of operations, financial condition, cash flows, projected results and future prospects. These risks are not exclusive and additional risks to which we are subject to include the factors listed under note about “Forward-Looking Statements” and the risks described in “Management’s Discussion and Analysis of Financial Condition and Results of Operations” in this Form 10-Q.

Item 2.    Unregistered Sales of Equity Securities and Use of Proceeds

Unregistered Sales of Equity Securities

In the three months ended March 31, 2024, the Company granted 21,593 restricted stock units underlying shares of Class A Common Stock as inducement for employment. We also issued 1,045,296 shares of Class A Common Stock as purchase consideration in connection with acquisitions and for additional interests in subsidiaries. These transactions were exempt from registration under Section 4(a)(2) of the Securities Act. The Company received no cash proceeds and no commissions were paid to any person in connection with the issuance of these shares.

Purchase of Equity Securities by the Issuer and Affiliated Purchasers

On March 1, 2023, the Board authorized an extension and a $125.0 million increase in the size of the Repurchase Program. Under the Repurchase Program, as amended, we may repurchase up to an aggregate of $250.0 million of shares of our outstanding Class A Common Stock, with any previous purchases under the Repurchase Program continuing to count against that limit. The Repurchase Program will expire on March 1, 2026. Under the Repurchase Program, share repurchases may be made at our discretion from time to time in open market transactions at prevailing market prices (including through trading plans that may be adopted in accordance with Rule 10b5-1 of the Exchange Act), in privately negotiated transactions, or through other means. The timing and number of shares repurchased under the Repurchase Program will depend on a variety of factors, including the performance of our stock price, general market and economic conditions, regulatory requirements, the availability of funds, and other considerations we deem relevant. The Repurchase Program may be suspended, modified or discontinued at any time without prior notice. The Board will review the Repurchase Program periodically and may authorize adjustments of its terms. Pursuant to its Credit Agreement (as defined and discussed in Note 8 of the Notes included herein) and the indenture governing the 5.625% Notes, the Company is currently limited as to the dollar value of shares it may repurchase in the open market.

49

The following table details our monthly shares repurchased during the first quarter of 2024 and the approximate dollar value of shares that may yet be purchased pursuant to the Repurchase Program:

Period	Total Number of Shares Purchased (1)	Average Price Paid Per Share (1)		Total Number of Shares Purchased as Part of Publicly Announced Program (2)	Approximate Dollar Value of Shares That May Yet Be Purchased Under the Program (2)
1/1/2024 - 1/31/2024	1,034,693	$	6.56	1,029,540	$	131,839,608
2/1/2024 - 2/28/2024	1,587,444	$	6.47	1,114,223	$	124,812,923
3/1/2024 - 3/31/2024	2,205,730	$	5.83	1,877,200	$	113,953,763
Total	4,827,867	$	6.20	4,020,963	$	113,953,763

(1) Includes information for all shares repurchased by the Company, including shares repurchased as part of the Company’s publicly announced Repurchase Program, and 806,904 shares to settle employee tax withholding obligations related to the vesting of restricted stock awards and restricted stock units.

(2) Only includes information for shares repurchased as part of the Company’s publicly announced Repurchase Program.

Item 3.    Defaults Upon Senior Securities

None.

Item 4.     Mine Safety Disclosures

Not applicable.

Item 5.    Other Information

During the quarterly period covered by this Form 10-Q, none of our directors or officers (as defined in Rule 16a-1(f) under the Exchange Act) adopted or terminated a Rule 10b5-1 trading arrangement or a non-Rule 10b5-1 trading arrangement (each as defined in Item 408 of Regulation S-K).

Item 6.    Exhibits

The exhibits required by this item are listed on the Exhibit Index.

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EXHIBIT INDEX

Exhibit No.	Description
3.1	Second Amended and Restated Certificate of Incorporation of Stagwell Inc., as amended (incorporated by reference to Exhibit 3.1 to the Company’s Form 10-Q filed on May 9, 2023).
3.2	Amended and Restated Bylaws of Stagwell Inc. (incorporated by reference to Exhibit 3.2 to the Company’s Form 8-K filed on August 2, 2021).
31.1	Certification by Chief Executive Officer pursuant to Rules 13a - 14(a) and 15d - 14(a) under the Securities Exchange Act of 1934 and Section 302 of the Sarbanes-Oxley Act of 2002.*
31.2	Certification by Chief Financial Officer pursuant to Rules 13a - 14(a) and 15d - 14(a) under the Securities Exchange Act of 1934 and Section 302 of the Sarbanes-Oxley Act of 2002.*
32.1	Certification by Chief Executive Officer pursuant to 18 USC. Section 1350, as Adopted Pursuant to Section 906 of the Sarbanes-Oxley Act of 2002.**
32.2	Certification by Chief Financial Officer pursuant to 18 USC. Section 1350, as Adopted Pursuant to Section 906 of the Sarbanes-Oxley Act of 2002.**
101	Interactive Data File, for the period ended March 31, 2024. The instance document does not appear in the interactive data file because its XBRL tags are embedded within the inline XBRL document.*
104	Cover Page Interactive Data File. The cover page XBRL tags are embedded within the inline XBRL document and are included in Exhibit 101.*

* Filed herewith.

** Furnished herewith

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SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned thereunto duly authorized.

STAGWELL INC.

/s/ Mark Penn

Mark Penn

Chairman of the Board and Chief Executive Officer (Principal Executive Officer)

May 2, 2024

/s/ Frank Lanuto

Frank Lanuto

Chief Financial Officer (Principal Financial Officer)

May 2, 2024

52

EX-31.1

Exhibit 31.1

Certification Pursuant to Rules 13a-14(a) and 15d-14(a) as Adopted Pursuant to Section

302 of the Sarbanes-Oxley Act of 2002

I, Mark Penn, certify that:

1.I have reviewed this quarterly report on Form 10-Q for the quarter ended March 31, 2024 of Stagwell Inc.;

2.Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the statements made, in light of the circumstances under which such statements were made, not misleading with respect to the period covered by this report;

3.Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material respects the financial condition, results of operations and cash flows of the registrant as of, and for, the periods presented in this report;

4.The registrant’s other certifying officer and I are responsible for establishing and maintaining disclosure controls and procedures (as defined in Exchange Act Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-15(f)) for the registrant and have:

a.Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our supervision, to ensure that material information relating to the registrant, including its consolidated subsidiaries, is made known to us by others within those entities, particularly during the period in which this report is being prepared;

b.Designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed under our supervision, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with generally accepted accounting principles;

c.Evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report our conclusions about the effectiveness of the disclosure controls and procedures, as of the end of the period covered by this report based on such evaluation; and

d.Disclosed in this report any change in the registrant’s internal control over financial reporting that occurred during the registrant’s most recent fiscal quarter (the registrant’s fourth fiscal quarter in the case of an annual report) that has materially affected, or is reasonably likely to materially affect, the registrant’s internal control over financial reporting; and

5.The registrant’s other certifying officer and I have disclosed, based on our most recent evaluation of internal control over financial reporting, to the registrant’s auditors and the audit committee of registrant’s board of directors (or persons performing the equivalent function):

a.All significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which are reasonably likely to adversely affect the registrant’s ability to record, process, summarize and report financial information; and

b.Any fraud, whether or not material, that involves management or other employees who have a significant role in the registrant’s internal control over financial reporting.

Date: May 2, 2024		/s/ MARK PENN
	By:	Mark Penn
	Title:	Chairman and Chief Executive Officer
		(Principal Executive Officer)

EX-31.2

Exhibit 31.2

Certification Pursuant to Rules 13a-14(a) and 15d-14(a) as Adopted Pursuant to Section

302 of the Sarbanes-Oxley Act of 2002

I, Frank Lanuto, certify that:

1.I have reviewed this quarterly report on Form 10-Q for the quarter ended March 31, 2024 of Stagwell Inc.;

2.Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the statements made, in light of the circumstances under which such statements were made, not misleading with respect to the period covered by this report;

3.Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material respects the financial condition, results of operations and cash flows of the registrant as of, and for, the periods presented in this report;

4.The registrant’s other certifying officer and I are responsible for establishing and maintaining disclosure controls and procedures (as defined in Exchange Act Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-15(f)) for the registrant and have:

a.Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our supervision, to ensure that material information relating to the registrant, including its consolidated subsidiaries, is made known to us by others within those entities, particularly during the period in which this report is being prepared;

b.Designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed under our supervision, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with generally accepted accounting principles;

c.Evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report our conclusions about the effectiveness of the disclosure controls and procedures, as of the end of the period covered by this report based on such evaluation; and

d.Disclosed in this report any change in the registrant’s internal control over financial reporting that occurred during the registrant’s most recent fiscal quarter (the registrant’s fourth fiscal quarter in the case of an annual report) that has materially affected, or is reasonably likely to materially affect, the registrant’s internal control over financial reporting; and

5.The registrant’s other certifying officer and I have disclosed, based on our most recent evaluation of internal control over financial reporting, to the registrant’s auditors and the audit committee of registrant’s board of directors (or persons performing the equivalent function):

a.All significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which are reasonably likely to adversely affect the registrant’s ability to record, process, summarize and report financial information; and

b.Any fraud, whether or not material, that involves management or other employees who have a significant role in the registrant’s internal control over financial reporting.

Date: May 2, 2024		/s/ FRANK LANUTO
	By:	Frank Lanuto
	Title:	Chief Financial Officer
		(Principal Financial Officer)

EX-32.1

Exhibit 32.1

Certification Pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the

Sarbanes-Oxley Act of 2002

In connection with the quarterly report of Stagwell Inc. (the “Company”) on Form 10-Q for the quarter ended March 31, 2024, as filed with the Securities and Exchange Commission on the date hereof (the “Report”), I, Mark Penn, Chairman and Chief Executive Officer of the Company, certify, pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002, to my knowledge, that:

(1)The Report fully complies with the requirements of Section 13(a) or 15(d) of the Securities Exchange Act of 1934, as amended; and

(2)The information contained in the Report fairly presents, in all material respects, the financial condition and results of operations of the Company.

Date: May 2, 2024
/s/ MARK PENN
By:	Mark Penn
Title:	Chairman and Chief Executive Officer
	(Principal Executive Officer)

EX-32.2

Exhibit 32.2

Certification Pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the

Sarbanes-Oxley Act of 2002

In connection with the quarterly report of Stagwell Inc. (the “Company”) on Form 10-Q for the quarter ended March 31, 2024 as filed with the Securities and Exchange Commission on the date hereof (the “Report”), I, Frank Lanuto, Chief Financial Officer of the Company, certify, pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002, to my knowledge, that:

(1)The Report fully complies with the requirements of Section 13(a) or 15(d) of the Securities Exchange Act of 1934, as amended; and

(2)The information contained in the Report fairly presents, in all material respects, the financial condition and results of operations of the Company.

Date: May 2, 2024
/s/ FRANK LANUTO
By:	Frank Lanuto
Title:	Chief Financial Officer
	(Principal Financial Officer)

XML

Cover Page - shares	3 Months Ended
	Mar. 31, 2024	Apr. 29, 2024
Entity Information [Line Items]
Document Type	10-Q
Document Quarterly Report	true
Document Period End Date	Mar. 31, 2024
Document Transition Report	false
Entity File Number	001-13718
Entity Registrant Name	Stagwell Inc
Entity Incorporation, State or Country Code	DE
Entity Tax Identification Number	86-1390679
Entity Address, Address Line One	One World Trade Center, Floor 65
Entity Address, City or Town	New York,
Entity Address, State or Province	NY
Entity Address, Postal Zip Code	10007
City Area Code	646
Local Phone Number	429-1800
Title of 12(b) Security	Class A Common Stock, par value $0.001 per share
Trading Symbol	STGW
Security Exchange Name	NASDAQ
Entity Current Reporting Status	Yes
Entity Interactive Data Current	Yes
Entity Filer Category	Accelerated Filer
Entity Small Business	false
Entity Emerging Growth Company	false
Entity Shell Company	false
Entity Central Index Key	0000876883
Current Fiscal Year End Date	--12-31
Document Fiscal Year Focus	2024
Document Fiscal Period Focus	Q1
Amendment Flag	false
Common Class A
Entity Information [Line Items]
Entity Common Stock, Shares Outstanding		117,581,272
Common Class C
Entity Information [Line Items]
Entity Common Stock, Shares Outstanding		151,648,741

XML

UNAUDITED CONSOLIDATED STATEMENTS OF OPERATIONS - USD ($) shares in Thousands, $ in Thousands	3 Months Ended
	Mar. 31, 2024	Mar. 31, 2023
Revenue:
Revenues	$ 670,059	$ 622,444
Operating expenses:
Cost of services	444,526	413,898
Office and general expenses	163,343	158,836
Depreciation and amortization	34,836	33,477
Impairment and other losses	1,500	0
Costs and Expenses, Total	644,205	606,211
Operating Income (Loss), Total	25,854	16,233
Other income (expense):
Interest expense, net	(20,965)	(18,189)
Foreign exchange, net	(2,258)	(670)
Other, net	(1,267)	220
Nonoperating Income (Expense), Total	(24,490)	(18,639)
Income (loss) before income taxes and equity in earnings of non-consolidated affiliates	1,364	(2,406)
Income tax expense	2,585	236
Loss before equity in earnings of non-consolidated affiliates	(1,221)	(2,642)
Equity in income (loss) of non-consolidated affiliates	508	(227)
Net loss	(713)	(2,869)
Net (income) loss attributable to noncontrolling and redeemable noncontrolling interests	(569)	4,258
Net income (loss) attributable to Stagwell Inc. common shareholders	$ (1,282)	$ 1,389
Earnings Per Share [Abstract]
Earnings per share, basic	$ (0.01)	$ 0.01
Earnings per share, diluted	$ (0.01)	$ 0.00
Weighted Average Number Of Shares Outstanding For Basic and Diluted [Abstract]
Weighted Average Number of Shares Outstanding, Basic	112,633	125,199
Weighted Average Number of Shares Outstanding, Diluted	116,405	289,806

XML

UNAUDITED CONSOLIDATED STATEMENTS OF COMPREHENSIVE INCOME (LOSS) - USD ($) $ in Thousands	3 Months Ended
	Mar. 31, 2024	Mar. 31, 2023
Comprehensive income (loss)
Net Income (Loss), Including Portion Attributable to Nonredeemable Noncontrolling Interest	$ (713)	$ (2,869)
Other Comprehensive Income (Loss), Net of Tax [Abstract]
Other comprehensive income (loss) - Foreign currency translation adjustment	(7,146)	4,447
Comprehensive income (loss) for the period	(7,859)	1,578
Comprehensive loss attributable to the noncontrolling and redeemable noncontrolling interests	3,713	2,036
Comprehensive income (loss) attributable to Stagwell Inc. common shareholders	$ (4,146)	$ 3,614

XML

UNAUDITED CONSOLIDATED BALANCE SHEETS - USD ($) $ in Thousands	Mar. 31, 2024	Dec. 31, 2023
Current Assets
Cash and cash equivalents	$ 129,824	$ 119,737
Accounts receivable, net	744,287	697,178
Expenditures billable to clients	111,721	114,097
Other current assets	119,215	94,054
Total Current Assets	1,105,047	1,025,066
Fixed assets, net	77,215	77,825
Operating Lease, Right-of-Use Asset	241,709	254,278
Goodwill	1,495,313	1,498,815
Other intangible assets, net	800,691	818,220
Other assets	95,144	92,843
Total Assets	3,815,119	3,767,047
Current Liabilities
Accounts payable	437,021	414,980
Accrued media	270,491	291,777
Accruals and other liabilities	194,967	233,046
Advance billings	302,484	301,674
Current portion of lease liabilities - operating leases	64,039	65,899
Current portion of deferred acquisition consideration	64,907	66,953
Total Current Liabilities	1,333,909	1,374,329
Long-term debt	1,269,527	1,145,828
Long-term portion of deferred acquisition consideration	35,897	34,105
Long-term lease liabilities - operating leases	271,380	281,307
Deferred tax liabilities, net	38,856	40,509
Other liabilities	56,655	54,905
Total Liabilities	3,006,224	2,930,983
Redeemable Noncontrolling Interests	11,305	10,792
Commitments and Contingencies
Stockholders' Equity, Including Portion Attributable to Noncontrolling Interest [Abstract]
Paid-in capital	333,896	348,494
Retained earnings	19,618	21,148
Accumulated other comprehensive loss	(15,931)	(13,067)
Stagwell Inc. Shareholders’ Equity	337,700	356,695
Noncontrolling interests	459,890	468,577
Total Shareholders’ Equity	797,590	825,272
Liabilities and Equity, Total	3,815,119	3,767,047
Common Class A and Common Class B
Stockholders' Equity, Including Portion Attributable to Noncontrolling Interest [Abstract]
Common shares	115	118
Common Class C
Stockholders' Equity, Including Portion Attributable to Noncontrolling Interest [Abstract]
Common shares	$ 2	$ 2

XML

UNAUDITED CONSOLIDATED STATEMENTS OF CASH FLOWS - USD ($) $ in Thousands	3 Months Ended
	Mar. 31, 2024	Mar. 31, 2023
Cash flows from operating activities:
Net Income (Loss), Including Portion Attributable to Nonredeemable Noncontrolling Interest	$ (713)	$ (2,869)
Adjustments to Reconcile Net Income (Loss) to Cash Provided by (Used in) Operating Activities [Abstract]
Stock-based compensation	16,116	12,004
Depreciation and amortization	34,836	33,477
Operating Lease, Right-of-Use Asset, Amortization Expense	20,912	19,520
Impairment and other losses	1,500	0
Deferred income taxes	(655)	(714)
Adjustment To Deferred Acquisition Consideration	154	4,088
Other, net	292	(1,527)
Changes in working capital:
Accounts receivable	(42,976)	(12,425)
Expenditures billable to clients	6,681	(4,173)
Other assets	(19,584)	(5,986)
Accounts payable	22,206	(48,841)
Accrued expenses and other liabilities	(63,856)	(52,334)
Advance billings	(6,124)	(2,986)
Increase (Decrease) in Operating Lease Liability	(21,660)	(22,347)
Deferred acquisition related payments	(250)	0
Net Cash Provided by (Used in) Operating Activities, Total	(53,121)	(85,113)
Cash flows from investing activities:
Capital expenditures	(5,439)	(3,435)
Acquisitions, net of cash acquired	(11,673)	(220)
Capitalized software	(8,794)	(6,735)
Other	(218)	(425)
Net Cash Provided by (Used in) Investing Activities, Total	(26,124)	(10,815)
Cash flows from financing activities:
Repayment of borrowings under revolving credit facility	(417,000)	(426,500)
Proceeds from borrowings under revolving credit facility	540,000	476,500
Shares repurchased and cancelled	(29,698)	(26,129)
Distributions to noncontrolling interests	(559)	(10,948)
Payment of deferred consideration	(1,657)	0
Net Cash Provided by (Used in) Financing Activities, Total	91,086	12,923
Effect of exchange rate changes on cash and cash equivalents	(1,754)	945
Net increase (decrease) in cash and cash equivalents	10,087	(82,060)
Cash and cash equivalents at beginning of period	119,737	220,589
Cash and cash equivalents at end of period	129,824	138,529
Supplemental Cash Flow Information:
Cash income taxes paid	8,535	15,107
Cash interest paid	35,253	$ 33,459
Non-cash investing and financing activities:
Acquisitions of business	6,139
Noncash or Part Noncash Acquisition, Noncontrolling Interest Acquired	10,167
Noncash or Part Noncash Acquisition, Noncash Financial or Equity Instrument Consideration, Shares Issued	$ 341

XML

UNAUDITED CONSOLIDATED STATEMENTS OF SHAREHOLDERS' DEFICIT - USD ($) $ in Thousands	Total	Common Class A & B	Stagwell Inc. Shareholders' Equity	Common Shares Common Class A & B	Common Shares Class C	Paid-in Capital	Retained Earnings	Accumulated Other Comprehensive Loss	Noncontrolling Interests
Balance (in shares) at Dec. 31, 2022				131,724,000	160,909,000
Balance at Dec. 31, 2022	$ 928,814		$ 498,650	$ 132	$ 2	$ 491,899	$ 22,095	$ (15,478)	$ 430,164
Increase (Decrease) in Stockholders' Equity [Roll Forward]
Net Income (Loss) Attributable to Parent	1,389
Net income (loss)	1,389		1,389				1,389
Net Income (Loss) Attributable to Nonredeemable Noncontrolling Interest	(1,715)								(4,258)
Net Income (Loss), Including Portion Attributable to Noncontrolling Interest	(2,869)
Other Comprehensive Income (Loss), Net of Tax	(4,447)		(2,225)					(2,225)	2,222
Other Comprehensive Income (Loss), Net of Tax, Portion Attributable to Parent	(1,578)		(3,614)				(1,389)	(2,225)	(2,036)
Noncontrolling Interest, Decrease from Distributions to Noncontrolling Interest Holders	(8,025)								(8,025)
Stockholders Equity, Increase (Decrease) Form Change In Redemption Value Of Noncontrolling Interest, Value	(1,076)		(1,076)				(1,076)
Restricted Awards Granted or Vested (in shares)		1,838,000
Stock Issued During Period, Value, Restricted Stock Award, Gross				$ (2)		(2)
Shares acquired and cancelled (in shares)				(3,766,000)
Stock Repurchased and Retired During Period, Value	(26,129)		(26,129)	$ (4)		(26,125)
Stock-based compensation	7,392		7,392			7,392
Stock Issued During Period, Value, Conversion of Units			3,273			3,273			(3,273)
Other	(577)		(640)				(640)		(1,217)
Balance (in shares) at Mar. 31, 2023				129,796,000	160,909,000
Balance at Mar. 31, 2023	905,283		480,690	$ 130	$ 2	469,891	23,920	(13,253)	424,593
Increase (Decrease) in Stockholders' Equity [Roll Forward]
Income attributable to noncontrolling interests	(4,258)
Balance (in shares) at Dec. 31, 2022				131,724,000	160,909,000
Balance at Dec. 31, 2022	928,814		498,650	$ 132	$ 2	491,899	22,095	(15,478)	430,164
Increase (Decrease) in Stockholders' Equity [Roll Forward]
Changes in redemption value	(442)
Balance (in shares) at Dec. 31, 2023				118,469,000	151,649,000
Balance at Dec. 31, 2023	825,272		356,695	$ 118	$ 2	348,494	21,148	(13,067)	468,577
Increase (Decrease) in Stockholders' Equity [Roll Forward]
Net Income (Loss) Attributable to Parent	(1,282)
Net income (loss)			(1,282)				(1,282)
Net Income (Loss) Attributable to Nonredeemable Noncontrolling Interest	224								569
Net Income (Loss), Including Portion Attributable to Noncontrolling Interest	(713)
Other Comprehensive Income (Loss), Net of Tax	7,146		2,864					2,864	(4,282)
Other Comprehensive Income (Loss), Net of Tax, Portion Attributable to Parent	7,859		4,146				1,282	2,864	(3,713)
Noncontrolling Interest, Decrease from Distributions to Noncontrolling Interest Holders									(10,226)
Reduction of noncontrolling and redeemable noncontrolling interest	8,482		(1,744)			(1,744)
Changes in redemption value	(250)
Stockholders Equity, Increase (Decrease) Form Change In Redemption Value Of Noncontrolling Interest, Value	250		250				250
Restricted Awards Granted or Vested (in shares)				151,000
Stock Issued During Period, Shares, Restricted Stock Award, Forfeited				18,000
Stock Issued During Period, Value, Restricted Stock Award, Gross	$ (254)		(254)	$ 0		254
Shares acquired and cancelled (in shares)	(4,000,000)			(4,828,000)
Stock Repurchased and Retired During Period, Value	$ (30,586)		(30,586)	$ (5)		(30,581)
Stock-based compensation	13,550		13,550			13,550
Change in ownership held by Class C holders	0		6,047			(6,047)			6,047
Stock Issued During Period, Value, Acquisitions	6,139		6,139	$ 1		6,138
Stock Issued During Period, Shares, Acquisitions				993,000
Other, Shares				52,000
Other	(448)		347	$ (1)		344	2		(795)
Balance (in shares) at Mar. 31, 2024				114,819,000	151,649,000
Balance at Mar. 31, 2024	797,590		$ 337,700	$ 115	$ 2	$ 333,896	$ 19,618	$ (15,931)	$ 459,890
Increase (Decrease) in Stockholders' Equity [Roll Forward]
Income attributable to noncontrolling interests	$ 569

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Basis of Presentation and Recent Developments

3 Months Ended

Mar. 31, 2024

Organization, Consolidation and Presentation of Financial Statements [Abstract]

Basis of Presentation and Recent Developments

1. Business and Basis of Presentation

Stagwell Inc. (the “Company,” “we,” or “Stagwell”), incorporated under the laws of Delaware, conducts its business through its networks and its portfolio of marketing services firms (“Brands”), which provide marketing and business solutions that realize the potential of combining data and creativity. Stagwell’s strategy is to build, grow and acquire market-leading businesses that deliver the modern suite of services that marketers need to thrive in a rapidly evolving business environment.

The accompanying Unaudited Consolidated Financial Statements include the accounts of Stagwell and its subsidiaries. Stagwell has prepared the unaudited consolidated interim financial statements included herein in accordance with accounting principles generally accepted in the United States (“GAAP”) and pursuant to the rules and regulations of the Securities and Exchange Commission (the “SEC”) for reporting interim financial information on Form 10-Q. Accordingly, pursuant to these rules, the footnotes do not include certain information and disclosures. The preparation of financial statements in conformity with GAAP requires us to make judgments, assumptions and estimates about current and future results of operations and cash flows that affect the amounts reported and disclosed. Actual results could differ from these estimates and assumptions. The consolidated reports for interim periods are not necessarily indicative of results for the full year and should be read in conjunction with the Company’s Annual Report on Form 10-K for the year ended December 31, 2023 (“2023 Form 10-K”).

The accompanying financial statements reflect all adjustments, consisting of normal recurring accruals, which in the opinion of management are necessary for a fair statement, in all material respects, of the information contained therein. Intercompany balances and transactions have been eliminated in consolidation. Certain reclassifications have been made to the prior year financial information to conform to the current year presentation.

Revision of Previously Issued Unaudited Consolidated Financial Statements

In connection with the preparation of the consolidated financial statements during 2023, the Company identified the following errors in the areas of income taxes, noncontrolling interests, and accumulated other comprehensive loss related to its previously filed 2022 annual consolidated financial statements.

•In the first quarter of 2023, we identified an error related to foreign currency gains and losses not being allocated from Accumulated other comprehensive loss to noncontrolling interest shareholders. Noncontrolling interests and Accumulated other comprehensive loss was overstated by $23.5 million. There was no impact to Total Shareholders’ Equity as of December 31, 2022. Also, we identified a $2.1 million understatement of income tax expense, and overstatement to income tax payable (Accruals and Other Liabilities) and deferred tax asset (Other Current Assets) of $2.4 million and $4.5 million, respectively, relating to an error in the calculation of valuation allowances. These errors were originally corrected within the first quarter of 2023 as management determined the errors were not material to the quarterly financial statements as of and for the three months ended March 31, 2023.

•In the second quarter of 2023, we identified an error related to an understatement of income tax expense and income tax payable (Accruals and Other Liabilities) by $5.3 million due to incorrect applications of tax payments. The Company also identified a misclassification of $12.9 million as a result of improper netting of income tax receivables (Other Current Assets) and payables (Accruals and Other Liabilities). This error resulted in an incremental $7.3 million misclassification of income tax receivables and payables as of March 31, 2023, which was originally corrected within the second quarter of 2023 as management determined the errors were not material to the quarterly financial statements as of and for the three and six months ended June 30, 2023.

•In the fourth quarter of 2023, we identified an incremental $10.4 million understatement of tax expense as well as balance sheet misclassification between income tax accounts included within Other Current Assets, Other Assets, Accruals and Other Liabilities, and Deferred Tax Liabilities. These errors were related to the incorrect applications of tax payments, and the incorrect calculation of deferred tax balances for items mainly associated with interest expense, intangible assets, fixed assets, state tax, basis adjustment for partnership, and the related valuation allowance. We also identified an error in our tax receivable agreement (“TRA”) liability calculation which resulted in a $2.1 million overstatement of other expenses and of Other Liabilities.

As a result of the above, the Company’s previously filed first quarter of 2023 interim consolidated financial statements have been revised. See Note 17 of the Notes included herein for additional information. The remaining 2023 interim financial statements will be presented as revised when such financial statements are issued.

Recent Developments

On April 3, 2024, the Company acquired What’s Next Partners (“WNP”), for 4.3 million Euros (“€”) (approximately $5 million) in cash. In connection with the acquisition, the sellers are entitled to contingent consideration up to a maximum value of €8.5 million (approximately $9 million), partially subject to continued employment and meeting certain future earnings targets, of which a portion may be settled in shares of the Company's Class A common stock, par value $0.001 per share (the “Class A Common Stock”), at the Company’s discretion.

On April 5, 2024, the Company acquired PROS Agency (“PROS”), for 26.5 million Brazilian reals (“R$”) (approximately $5 million) of which R$21.2 million (approximately $4 million) was paid in cash and R$5.3 million (approximately $1 million) in 182,256 shares of Class A Common Stock, subject to post-closing adjustments. In connection with the acquisition, the sellers are entitled to contingent consideration up to a maximum value of R$72.5 million (approximately $14 million), partially subject to continued employment and meeting certain future earnings targets, of which a portion may be settled in shares of Class A Common Stock at the Company’s discretion.

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Acquisitions and Dispositions

3 Months Ended

Mar. 31, 2024

Business Combinations [Abstract]

Acquisitions and Dispositions

Acquisitions

2024 Acquisitions

Acquisition of Team Epiphany

On January 2, 2024, the Company acquired Team Epiphany, LLC (“Epiphany”), for $15.8 million, of which $10.8 million was paid in cash and $5.0 million in 797,916 shares of Class A Common Stock, subject to post-closing adjustments. In connection with the acquisition, the sellers are entitled to contingent consideration up to a maximum value of $17.0 million, subject to continued employment and meeting certain future earnings targets, of which a portion may be settled in shares of Class A Common Stock at the Company’s discretion.

The consideration has been allocated to the assets acquired and assumed liabilities of Epiphany based upon fair values. The preliminary purchase price allocation is as follows:

	Amount
	(dollars in thousands)
Cash and cash equivalents	$	1,095
Accounts receivable, net	8,677
Expenditures billable to clients	4,823
Other current assets	402
Right-of-use lease assets	2,788
Fixed assets	184
Identifiable intangible assets	4,316
Accounts payable	(1,086)
Accruals and other liabilities	(664)
Advance billings	(8,808)
Current portion of lease liabilities - operating leases	(516)
Long-term lease liabilities - operating leases	(2,600)
Net assets assumed	8,611
Goodwill	7,237
Purchase price consideration	$	15,848

The excess of purchase consideration over the fair value of the net assets acquired was recorded as goodwill, which is primarily attributable to the assembled workforce of Epiphany. Goodwill of $7.2 million was assigned to the Integrated Agencies Network reportable segment. The goodwill is deductible for income tax purposes.

Intangible assets consist of trade names and customer relationships. We amortize purchased intangible assets on a straight-line basis over their respective useful lives. The weighted average life of the total acquired identifiable intangible assets is three years. The following table presents the details of identifiable intangible assets acquired:

	Estimated Fair Value		Estimated Useful Life in Years
	(dollars in thousands)
Customer relationships	$	3,767	3
Trade names	549		3
Total acquired intangible assets	$	4,316

Pro Forma Financial Information

The unaudited pro forma information for the periods set forth below gives effect to the acquisition as if it occurred as of January 1, 2023. The pro forma revenue and net income (loss) for the three months ended March 31, 2024 would not be materially different from the actual revenue and net income (loss) reported. The pro forma financial information is presented for informational purposes only and is not necessarily indicative of the results of operations that actually would have been achieved had the acquisition been consummated as of that time.

	Three Months Ended March 31, 2023
	(dollars in thousands)
Revenue	$	630,838
Net loss	$	(2,121)

Revenue and Net income attributable to Epiphany, included within the Unaudited Consolidated Statements of Operations for the three months ended March 31, 2024 was $13.4 million and less than $0.1 million, respectively.

The purchase price accounting is not yet final as the Company may still make adjustments due to changes in post-closing adjustments.

Other 2024 Acquisitions

On March 1, 2024, the Company acquired Sidekick Live Limited (“Sidekick”), for 4.6 million British pounds (“£”) (approximately $6 million) of which £3.6 million (approximately $5 million) was paid in cash, £0.1 million (approximately $0.2 million) was incurred as a certain payable to sellers, and £0.9 million (approximately $1 million) in 195,431 shares of Class A Common Stock, subject to post-closing adjustments. In connection with the acquisition, the sellers are entitled to contingent consideration up to a maximum value of £8.0 million (approximately $10 million), subject to continued employment requirements and meeting certain future earnings targets, of which a portion may be settled in shares of Class A Common Stock at the Company’s discretion. The excess of purchase consideration over the fair value of the net assets acquired was mainly recorded as goodwill, which is primarily attributable to the assembled workforce of Sidekick and expected growth related to new customer relationships. Goodwill of $2.0 million was assigned to the Communications Network reportable segment. The goodwill is not fully deductible for income tax purposes. The purchase price accounting is not yet final as the Company may still make adjustments due to changes in post-closing adjustments.

2023 Acquisitions

On November 1, 2023, the Company acquired Movers and Shakers LLC (“Movers and Shakers”), a digital creative company, for $14.7 million, of which $10.2 million was paid in cash and $4.5 million in 1.0 million shares of Class A Common Stock, subject to post-closing adjustments. In connection with the acquisition, the sellers are entitled to contingent consideration up to a maximum value of $35.0 million, subject to meeting certain future earnings targets and continued employment, of which a portion may be settled in shares of Class A Common Stock at the Company’s discretion. The excess of purchase consideration over the fair value of the net assets acquired was recorded as goodwill, which is primarily attributable to the assembled workforce of Movers and Shakers and expected growth related to new customer relationships. Goodwill of $8.2 million was assigned to the Integrated Agencies Network reportable segment. The goodwill is fully deductible for income tax purposes. The purchase price accounting is not yet final as the Company may still make adjustments due to changes in post-closing adjustments.

On October 2, 2023, the Company acquired Left Field Labs LLC (“LFL”), a digital experience design and strategy company, for $13.2 million, of which $9.4 million was paid in cash and $3.8 million in 825,402 of Class A Common Stock, subject to post-closing adjustments. In connection with the acquisition, the sellers are entitled to contingent consideration up to a maximum value of $51.0 million, subject to continued employment and meeting certain future earnings targets, of which a portion may be settled in shares of Class A Common Stock at the Company’s discretion. The excess of purchase consideration over the fair value of the net assets acquired was recorded as goodwill, which is primarily attributable to the assembled workforce of LFL and expected growth related to new customer relationships. Goodwill of $8.0 million was assigned to the Integrated Agencies Network reportable segment. The goodwill is fully deductible for income tax purposes. The purchase price accounting is not yet final as the Company may still make adjustments due to changes in post-closing adjustments.

On July 3, 2023, the Company acquired Tinsel Experiential Design LLC (“Tinsel”), a marketing and design company, for $2.5 million in cash consideration, subject to post-closing adjustments. In connection with the acquisition, the sellers are entitled to contingent consideration, subject to continued employment, and meeting certain future earnings targets. The excess of purchase consideration over the fair value of the net assets acquired was recorded as goodwill, which is primarily attributable to the assembled workforce of Tinsel and expected growth related to new customer relationships. Goodwill of $1.6 million was assigned to the Integrated Agencies Network reportable segment. The goodwill is fully deductible for income tax purposes. The purchase price accounting is not yet final as the Company may still make adjustments due to changes in post-closing adjustments.

On April 25, 2023, the Company acquired Huskies, Ltd. (“Huskies”), for €5.2 million (approximately $6 million) of cash consideration, of which €0.9 million (approximately $1 million) is deferred, subject to post-closing adjustments. The excess of purchase consideration over the fair value of the net assets acquired was recorded as goodwill, which is primarily attributable to the assembled workforce of Huskies and expected growth related to new customer relationships and geographic expansion. Goodwill of $2.6 million was assigned to the Brand Performance Network reportable segment. The goodwill is non-deductible for income tax purposes. The purchase price accounting is not yet final as the Company may still make adjustments due to changes in post-closing adjustments.

2023 Dispositions

On October 31, 2023, the Company sold ConcentricLife (“Concentric”), which was included in Integrated Agencies Network, to a strategic buyer for $245.0 million in cash resulting in a pre-tax gain of $94.5 million. The gain was recognized within Gain on sale of business within the Consolidated Statements of Operations. The divestiture did not represent a strategic shift that would have a major effect on the Company’s consolidated results of operations, and therefore its results of operations were not reported as discontinued operations.

6. Deferred Acquisition Consideration

Deferred acquisition consideration on the Unaudited Consolidated Balance Sheet consists of deferred obligations related to contingent and fixed purchase price payments, and contingent and fixed retention payments tied to continued employment of specific personnel. Arrangements that are not contingent upon future employment are initially measured at the acquisition date fair value and are remeasured at each reporting period within Office and general expenses on the Unaudited Consolidated Statements of Operations. Arrangements that are contingent upon future employment are expensed as earned over the respective vesting (employment) period within Office and general expenses on the Unaudited Consolidated Statements of Operations.

The following table presents changes in deferred acquisition consideration and a reconciliation to the amounts reported on the Unaudited Consolidated Balance Sheet as of March 31, 2024 and Consolidated Balance Sheet as of December 31, 2023:

	March 31, 2024		December 31, 2023
	(dollars in thousands)
Beginning balance	$	101,058	$	161,323
Payments (1)	(1,907)		(97,447)
Adjustments to deferred acquisition consideration (2)	1,796		14,303
Additions (3)	—		22,172
Currency translation adjustment	(142)		680
Other	(1)		27
Ending balance (4)	$	100,804	$	101,058

(1) Includes deferred acquisition consideration payments settled in shares of Class A Common Stock of $32.8 million for the period ended December 31, 2023.

(2) Adjustments to deferred acquisition consideration contains fair value changes from the Company’s initial estimates of deferred acquisition payments and accretion of expense as awards are earned over the vesting period.

(3) In 2021, the Company entered into an agreement to purchase the remaining 26.7% interest in Targeted Victory it did not previously own. The agreement provided for the purchase of 50% of the interest on October 1, 2021 (paid in October 2023) and 50% on July 31, 2023 (payable in October 2025 with a seller’s right to defer until October 2027). In connection with the purchase, the estimated amount payable in October 2025, was reclassified from redeemable noncontrolling interest to deferred acquisition consideration in 2023.

(4) The contingent and fixed deferred acquisition consideration obligation was $56.8 million and $44.0 million, respectively, as of March 31, 2024 and $57.5 million and $43.6 million, respectively, as of December 31, 2023. The deferred acquisition consideration as of March 31, 2024 and December 31, 2023, includes $30.3 million and $29.3 million, respectively, expected to be settled in shares of Class A Common Stock.

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Revenue

3 Months Ended

Mar. 31, 2024

Revenue from Contract with Customer [Abstract]

Revenue

4. Revenue

Disaggregated Revenue Data

The Company provides a broad range of services to a large base of clients across the full spectrum of verticals globally. The primary source of revenue is from Brand arrangements in the form of fees for services performed, commissions, and from performance incentives or bonuses. Certain clients may engage with the Company in various geographic locations, across multiple disciplines, and through multiple Brands. Representation of a client rarely means that Stagwell handles marketing communications for all Brands or product lines of the client in every geographical location. The Company’s Brands often cooperate with one another through referrals and the sharing of both services and expertise, which enables Stagwell to service clients’ varied marketing needs by crafting custom integrated solutions.

The following table presents revenue disaggregated by our principal capabilities for the three months ended March 31, 2024 and 2023. We reclassified certain brands into the Stagwell Marketing Cloud Group (software-as-a-service and data-as-a-service tools for in-house marketers) principal capability in the third quarter of 2023. All prior periods presented have been revised to reflect these changes.

		Three Months Ended March 31,
Principal Capabilities	Reportable Segment	2024		2023
		(dollars in thousands)
Digital Transformation	All segments	$	195,763	$	185,515
Creativity and Communications	All segments	291,653		263,882
Performance Media and Data	Brand Performance Network	77,016		67,974
Consumer Insights and Strategy	Integrated Agencies Network	45,769		49,255
Stagwell Marketing Cloud Group	All segments	59,858		55,818
		$	670,059	$	622,444

Stagwell’s Brands are located in the United States and United Kingdom, and more than 32 other countries around the world. The Company continues to expand its global footprint to support clients in international markets. Historically, some clients have responded to weakening economic conditions with reductions to their marketing budgets, which included discretionary components that are easier to reduce in the short term than other operating expenses.

The following table presents revenue disaggregated by geography for the three months ended March 31, 2024 and 2023:

		Three Months Ended March 31,
Geographical Location	Reportable Segment	2024		2023
		(dollars in thousands)
United States	All	$	561,317	$	514,828
United Kingdom	All	37,761		33,133
Other	All	70,981		74,483
		$	670,059	$	622,444

Contract Assets and Liabilities

Contract assets consist of fees and reimbursable outside vendor costs incurred on behalf of clients when providing advertising, marketing and corporate communications services that have not yet been invoiced to clients. Such amounts are invoiced to clients at various times over the course of providing services. In arrangements in which we are acting as principal, contract assets are included as a component of Accounts receivable on the Unaudited Consolidated Balance Sheet. These assets were $186.6 million and $141.9 million as of March 31, 2024 and December 31, 2023, respectively. In arrangements in which we are acting as agent, contract assets are included on the Unaudited Consolidated Balance Sheet as Expenditures billable to clients. These assets were $111.7 million and $114.1 million as of March 31, 2024 and December 31, 2023, respectively.

Contract liabilities represent advanced billings to customers for fees and reimbursements of third-party costs, whether we act as principal or agent. Such fees and reimbursements of third-party costs are classified as Advance billings on the Company’s Unaudited Consolidated Balance Sheet. In arrangements in which we are acting as an agent, the recognition related to the contract liability is presented on a net basis within the Unaudited Consolidated Statements of Operations. Advance billings at March 31, 2024 and December 31, 2023 were $302.5 million and $301.7 million, respectively. The increase in Advance billings of $0.8 million for the three months ended March 31, 2024 was primarily driven by $185.8 million of revenue recognized that was included in the Advance billings balances as of December 31, 2023, the incurrence of third-party costs, offset by cash payments received or due in advance of satisfying our performance obligations.

The Company acquired $5.5 million in contact assets and $8.8 million in contact liabilities in connection with the acquisition of Epiphany. See Note 3 of the Notes included herein for additional information related to this acquisition.

Changes in the contract asset and liability balances during the three months ended March 31, 2024 were not materially impacted by write offs, impairment losses or any other factors.

Unsatisfied Performance Obligations

The majority of our contracts are for periods of one year or less. For those contracts with a term of more than one year, we had $93.4 million of unsatisfied performance obligations as of March 31, 2024 of which we expect to recognize approximately 76% in 2024, 23% in 2025 and 1% in 2026.

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Earnings Per Share

3 Months Ended

Mar. 31, 2024

Earnings Per Share [Abstract]

Earnings Per Share

5. Earnings (Loss) Per Share

The following table set forth the computations of basic and diluted loss per common share for the three months ended March 31, 2024 (amounts in thousands, except per share amounts):

	Three Months Ended March 31,
	2024
Loss Per Share - Basic
Numerator:
Net loss	$	(713)
Net loss attributable to Class C shareholders	1,047
Net income attributable to other equity interest holders	(1,616)
Net income attributable to noncontrolling and redeemable noncontrolling interests	(569)
Net loss attributable to Stagwell Inc. common shareholders	$	(1,282)
Denominator:
Weighted average number of common shares outstanding	112,633
Loss Per Share - Basic	$	(0.01)
Loss Per Share - Diluted
Numerator:
Net loss attributable to Stagwell Inc. common shareholders	$	(1,282)
Adjustment to net loss:
Fair value adjustment for deferred acquisition obligations (net of income tax expense)	(224)
	$	(1,506)
Denominator:
Basic - Weighted Average number of common shares outstanding	112,633
Dilutive shares:
Class A Shares to settle deferred acquisition obligations	3,772
Dilutive - Weighted average number of common shares outstanding	116,405
Loss Per Share - Diluted	$	(0.01)
Anti-dilutive:
Class C Shares	151,649
Stock Appreciation Rights and Restricted Awards	4,531
Employee Stock Purchase Plan shares	49

The following table sets forth the computations of basic and diluted earnings per common share for the three months ended March 31, 2023:

	Three Months Ended March 31,
	2023
Earnings Per Share - Basic	(amounts in thousands, except per share amounts)
Numerator:
Net loss	$	(2,869)
Net loss attributable to Class C shareholders	1,963
Net loss attributable to other equity interest holders	2,295
Net loss attributable to noncontrolling and redeemable noncontrolling interests	$	4,258
Net income attributable to Stagwell Inc. common shareholders	$	1,389
Denominator:
Weighted Average number of common shares outstanding	125,199
Earnings Per Share - Basic	$	0.01
Earnings Per Share - Diluted
Numerator:
Net income attributable to Stagwell Inc. common shareholders	$	1,389
Net loss attributable to Class C shareholders	(1,963)
	$	(574)
Denominator:
Basic - Weighted Average number of common shares outstanding	125,199
Dilutive shares:
Stock appreciation right awards	1,929
Restricted share and restricted unit awards	1,769
Class C Shares	160,909
Dilutive - Weighted average number of common shares outstanding	289,806
Earnings Per Share - Diluted	$	—

    

Restricted stock awards of 4.6 million and 0.7 million as of March 31, 2024 and 2023, respectively, were excluded from the computation of diluted earnings (loss) per common share because the performance contingencies necessary for vesting were not met as of the reporting date.

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Deferred Acquisition Consideration

3 Months Ended

Mar. 31, 2024

Business Combinations [Abstract]

Deferred Acquisition Consideration

Acquisitions

2024 Acquisitions

Acquisition of Team Epiphany

On January 2, 2024, the Company acquired Team Epiphany, LLC (“Epiphany”), for $15.8 million, of which $10.8 million was paid in cash and $5.0 million in 797,916 shares of Class A Common Stock, subject to post-closing adjustments. In connection with the acquisition, the sellers are entitled to contingent consideration up to a maximum value of $17.0 million, subject to continued employment and meeting certain future earnings targets, of which a portion may be settled in shares of Class A Common Stock at the Company’s discretion.

The consideration has been allocated to the assets acquired and assumed liabilities of Epiphany based upon fair values. The preliminary purchase price allocation is as follows:

	Amount
	(dollars in thousands)
Cash and cash equivalents	$	1,095
Accounts receivable, net	8,677
Expenditures billable to clients	4,823
Other current assets	402
Right-of-use lease assets	2,788
Fixed assets	184
Identifiable intangible assets	4,316
Accounts payable	(1,086)
Accruals and other liabilities	(664)
Advance billings	(8,808)
Current portion of lease liabilities - operating leases	(516)
Long-term lease liabilities - operating leases	(2,600)
Net assets assumed	8,611
Goodwill	7,237
Purchase price consideration	$	15,848

The excess of purchase consideration over the fair value of the net assets acquired was recorded as goodwill, which is primarily attributable to the assembled workforce of Epiphany. Goodwill of $7.2 million was assigned to the Integrated Agencies Network reportable segment. The goodwill is deductible for income tax purposes.

Intangible assets consist of trade names and customer relationships. We amortize purchased intangible assets on a straight-line basis over their respective useful lives. The weighted average life of the total acquired identifiable intangible assets is three years. The following table presents the details of identifiable intangible assets acquired:

	Estimated Fair Value		Estimated Useful Life in Years
	(dollars in thousands)
Customer relationships	$	3,767	3
Trade names	549		3
Total acquired intangible assets	$	4,316

Pro Forma Financial Information

The unaudited pro forma information for the periods set forth below gives effect to the acquisition as if it occurred as of January 1, 2023. The pro forma revenue and net income (loss) for the three months ended March 31, 2024 would not be materially different from the actual revenue and net income (loss) reported. The pro forma financial information is presented for informational purposes only and is not necessarily indicative of the results of operations that actually would have been achieved had the acquisition been consummated as of that time.

	Three Months Ended March 31, 2023
	(dollars in thousands)
Revenue	$	630,838
Net loss	$	(2,121)

Revenue and Net income attributable to Epiphany, included within the Unaudited Consolidated Statements of Operations for the three months ended March 31, 2024 was $13.4 million and less than $0.1 million, respectively.

The purchase price accounting is not yet final as the Company may still make adjustments due to changes in post-closing adjustments.

Other 2024 Acquisitions

On March 1, 2024, the Company acquired Sidekick Live Limited (“Sidekick”), for 4.6 million British pounds (“£”) (approximately $6 million) of which £3.6 million (approximately $5 million) was paid in cash, £0.1 million (approximately $0.2 million) was incurred as a certain payable to sellers, and £0.9 million (approximately $1 million) in 195,431 shares of Class A Common Stock, subject to post-closing adjustments. In connection with the acquisition, the sellers are entitled to contingent consideration up to a maximum value of £8.0 million (approximately $10 million), subject to continued employment requirements and meeting certain future earnings targets, of which a portion may be settled in shares of Class A Common Stock at the Company’s discretion. The excess of purchase consideration over the fair value of the net assets acquired was mainly recorded as goodwill, which is primarily attributable to the assembled workforce of Sidekick and expected growth related to new customer relationships. Goodwill of $2.0 million was assigned to the Communications Network reportable segment. The goodwill is not fully deductible for income tax purposes. The purchase price accounting is not yet final as the Company may still make adjustments due to changes in post-closing adjustments.

2023 Acquisitions

On November 1, 2023, the Company acquired Movers and Shakers LLC (“Movers and Shakers”), a digital creative company, for $14.7 million, of which $10.2 million was paid in cash and $4.5 million in 1.0 million shares of Class A Common Stock, subject to post-closing adjustments. In connection with the acquisition, the sellers are entitled to contingent consideration up to a maximum value of $35.0 million, subject to meeting certain future earnings targets and continued employment, of which a portion may be settled in shares of Class A Common Stock at the Company’s discretion. The excess of purchase consideration over the fair value of the net assets acquired was recorded as goodwill, which is primarily attributable to the assembled workforce of Movers and Shakers and expected growth related to new customer relationships. Goodwill of $8.2 million was assigned to the Integrated Agencies Network reportable segment. The goodwill is fully deductible for income tax purposes. The purchase price accounting is not yet final as the Company may still make adjustments due to changes in post-closing adjustments.

On October 2, 2023, the Company acquired Left Field Labs LLC (“LFL”), a digital experience design and strategy company, for $13.2 million, of which $9.4 million was paid in cash and $3.8 million in 825,402 of Class A Common Stock, subject to post-closing adjustments. In connection with the acquisition, the sellers are entitled to contingent consideration up to a maximum value of $51.0 million, subject to continued employment and meeting certain future earnings targets, of which a portion may be settled in shares of Class A Common Stock at the Company’s discretion. The excess of purchase consideration over the fair value of the net assets acquired was recorded as goodwill, which is primarily attributable to the assembled workforce of LFL and expected growth related to new customer relationships. Goodwill of $8.0 million was assigned to the Integrated Agencies Network reportable segment. The goodwill is fully deductible for income tax purposes. The purchase price accounting is not yet final as the Company may still make adjustments due to changes in post-closing adjustments.

On July 3, 2023, the Company acquired Tinsel Experiential Design LLC (“Tinsel”), a marketing and design company, for $2.5 million in cash consideration, subject to post-closing adjustments. In connection with the acquisition, the sellers are entitled to contingent consideration, subject to continued employment, and meeting certain future earnings targets. The excess of purchase consideration over the fair value of the net assets acquired was recorded as goodwill, which is primarily attributable to the assembled workforce of Tinsel and expected growth related to new customer relationships. Goodwill of $1.6 million was assigned to the Integrated Agencies Network reportable segment. The goodwill is fully deductible for income tax purposes. The purchase price accounting is not yet final as the Company may still make adjustments due to changes in post-closing adjustments.

On April 25, 2023, the Company acquired Huskies, Ltd. (“Huskies”), for €5.2 million (approximately $6 million) of cash consideration, of which €0.9 million (approximately $1 million) is deferred, subject to post-closing adjustments. The excess of purchase consideration over the fair value of the net assets acquired was recorded as goodwill, which is primarily attributable to the assembled workforce of Huskies and expected growth related to new customer relationships and geographic expansion. Goodwill of $2.6 million was assigned to the Brand Performance Network reportable segment. The goodwill is non-deductible for income tax purposes. The purchase price accounting is not yet final as the Company may still make adjustments due to changes in post-closing adjustments.

2023 Dispositions

On October 31, 2023, the Company sold ConcentricLife (“Concentric”), which was included in Integrated Agencies Network, to a strategic buyer for $245.0 million in cash resulting in a pre-tax gain of $94.5 million. The gain was recognized within Gain on sale of business within the Consolidated Statements of Operations. The divestiture did not represent a strategic shift that would have a major effect on the Company’s consolidated results of operations, and therefore its results of operations were not reported as discontinued operations.

6. Deferred Acquisition Consideration

Deferred acquisition consideration on the Unaudited Consolidated Balance Sheet consists of deferred obligations related to contingent and fixed purchase price payments, and contingent and fixed retention payments tied to continued employment of specific personnel. Arrangements that are not contingent upon future employment are initially measured at the acquisition date fair value and are remeasured at each reporting period within Office and general expenses on the Unaudited Consolidated Statements of Operations. Arrangements that are contingent upon future employment are expensed as earned over the respective vesting (employment) period within Office and general expenses on the Unaudited Consolidated Statements of Operations.

The following table presents changes in deferred acquisition consideration and a reconciliation to the amounts reported on the Unaudited Consolidated Balance Sheet as of March 31, 2024 and Consolidated Balance Sheet as of December 31, 2023:

	March 31, 2024		December 31, 2023
	(dollars in thousands)
Beginning balance	$	101,058	$	161,323
Payments (1)	(1,907)		(97,447)
Adjustments to deferred acquisition consideration (2)	1,796		14,303
Additions (3)	—		22,172
Currency translation adjustment	(142)		680
Other	(1)		27
Ending balance (4)	$	100,804	$	101,058

(1) Includes deferred acquisition consideration payments settled in shares of Class A Common Stock of $32.8 million for the period ended December 31, 2023.

(2) Adjustments to deferred acquisition consideration contains fair value changes from the Company’s initial estimates of deferred acquisition payments and accretion of expense as awards are earned over the vesting period.

(3) In 2021, the Company entered into an agreement to purchase the remaining 26.7% interest in Targeted Victory it did not previously own. The agreement provided for the purchase of 50% of the interest on October 1, 2021 (paid in October 2023) and 50% on July 31, 2023 (payable in October 2025 with a seller’s right to defer until October 2027). In connection with the purchase, the estimated amount payable in October 2025, was reclassified from redeemable noncontrolling interest to deferred acquisition consideration in 2023.

(4) The contingent and fixed deferred acquisition consideration obligation was $56.8 million and $44.0 million, respectively, as of March 31, 2024 and $57.5 million and $43.6 million, respectively, as of December 31, 2023. The deferred acquisition consideration as of March 31, 2024 and December 31, 2023, includes $30.3 million and $29.3 million, respectively, expected to be settled in shares of Class A Common Stock.

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Leases

3 Months Ended

Mar. 31, 2024

Leases [Abstract]

Leases

7. Leases

The Company leases office space in North America, Europe, Asia, South America, Africa, and Australia. This space is primarily used for office and administrative purposes by the Company’s employees in performing professional services. These leases are classified as operating leases and expire between years 2024 through 2034. The Company’s finance leases are immaterial.

Lease costs are recognized in the Unaudited Consolidated Statements of Operations over the lease term on a straight-line basis. Leasehold improvements are depreciated on a straight-line basis over the lesser of the term of the related lease or the estimated useful life of the asset. 

Some of the Company’s leases include options to extend or renew the leases through 2044. The renewal and extension options are not included in the lease term as the Company is not reasonably certain that it will exercise its option.

From time to time, the Company enters into sublease arrangements with unrelated third parties. These subleases are classified as operating leases and expire between years 2024 through 2032. Sublease income is recognized over the lease term on a straight-line basis. Currently, the Company subleases office space in North America and Europe.

As of March 31, 2024, the Company entered into two operating leases for which the commencement date has not yet occurred primarily because of the premises being prepared for occupancy by the landlord. Accordingly, these two leases

represent an obligation of the Company that is not reflected within the Unaudited Consolidated Balance Sheet as of March 31, 2024. The aggregate future liability related to these leases is $2.9 million.

The discount rate used for leases accounted for under ASC 842 is the Company’s collateralized credit adjusted borrowing rate.

The following table presents lease costs and other quantitative information for the three months ended March 31, 2024 and 2023:

	Three Months Ended March 31,
	2024		2023
Lease Cost:	(dollars in thousands)
Operating lease cost	$	20,946	$	19,578
Variable lease cost	5,937		4,561
Sublease rental income	(2,480)		(3,052)
Total lease cost	$	24,403	$	21,087
Additional information:
Cash paid for amounts included in the measurement of lease liabilities for operating leases
Operating cash flows	$	21,660	$	22,347
Right-of-use lease assets obtained in exchange for operating lease liabilities and other non-cash adjustments (1)	$	5,967	$	2,135

(1) Includes Right-of-use lease assets obtained in exchange for operating lease liabilities related to acquisitions.

As of March 31, 2024, the weighted average remaining lease term was 6.3 years and the weighted average discount rate was 5.5%.

Operating lease expense is included in Office and general expenses in the Unaudited Consolidated Statements of Operations. The Company’s lease expense for leases with a term of 12 months or less is immaterial.

In the three months ended March 31, 2024, the company ceased using certain office space and as such recognized a charge of $1.5 million to reduce the carrying value of one of its right-of-use lease assets and related leasehold improvements. The right-of-use lease assets and related leasehold improvements related to an agency within the Integrated Agencies Network.

With regard to the aforementioned impairments, the Company evaluated the facts and circumstances related to the use of the assets which indicated that they may not be recoverable. Using estimated sublease income to develop expected future cash flows, it was determined that the fair value of the assets were less than their carrying value. The impairment charge is included in Impairment and other losses within the Unaudited Consolidated Statements of Operations.

The following table presents minimum future rental payments under the Company’s leases as of March 31, 2024 and their reconciliation to the corresponding lease liabilities:

	Maturity Analysis
	(dollars in thousands)
2024	$	57,800
2025	69,480
2026	58,473
2027	52,943
2028	49,738
Thereafter	113,932
Total	402,366
Less: Present value discount	(66,947)
Lease liability	$	335,419

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Debt

3 Months Ended

Mar. 31, 2024

Debt Disclosure [Abstract]

Debt

8. Debt

As of March 31, 2024 and December 31, 2023, the Company’s indebtedness was comprised as follows:

	March 31, 2024		December 31, 2023
	(dollars in thousands)
Credit Agreement	$	182,000	$	59,000
5.625% Notes	1,100,000		1,100,000
Debt issuance costs	(12,473)		(13,172)
5.625% Notes, net of debt issuance costs	1,087,527		1,086,828
Total long-term debt	$	1,269,527	$	1,145,828

Interest expense related to long-term debt included in Interest expense, net on the Unaudited Consolidated Statements of Operations for the three months ended March 31, 2024 and 2023, was $20.4 million and $18.3 million, respectively.

The amortization of debt issuance costs included in Interest expense, net on the Unaudited Consolidated Statements of Operations for the three months ended March 31, 2024 and 2023 was $0.7 million and $0.6 million, respectively.

Revolving Credit Agreement

The Company is party to a senior secured revolving credit facility with a five-year maturity with a syndicate of banks (the “Credit Agreement”). The Credit Agreement provides revolving commitments of up to $640.0 million and permits restricted payments for share repurchases or redemptions from certain of its stockholders in an aggregate principal amount of up to $150.0 million.

The Credit Agreement contains a number of financial and nonfinancial covenants and is guaranteed by substantially all of our present and future subsidiaries, subject to customary exceptions. The Company was in compliance with all covenants as of March 31, 2024.

A portion of the Credit Agreement in an amount not to exceed $50.0 million is available for the issuance of standby letters of credit. As of March 31, 2024 and December 31, 2023, the Company had issued undrawn outstanding letters of credit of $15.8 million and $16.2 million, respectively.

Senior Notes

The Company had $1.1 billion aggregate principal amount of 5.625% senior notes (“5.625% Notes”) outstanding as of March 31, 2024. The 5.625% Notes are due August 15, 2029 and bear annual interest of 5.625% to be paid semiannually on February 15 and August 15 of each year.

The 5.625% Notes are also subject to certain covenants, customary events of default, including cross-payment default and cross-acceleration provisions. The Company was in compliance with all covenants as of March 31, 2024.

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Noncontrolling and Redeemable Noncontrolling Interests

3 Months Ended

Mar. 31, 2024

Noncontrolling Interest [Abstract]

Noncontrolling and Redeemable Noncontrolling Interests

9. Noncontrolling and Redeemable Noncontrolling Interests

When acquiring less than 100% ownership of an entity, the Company may enter into agreements that give the Company an option to purchase, or require the Company to purchase, the incremental ownership interests under certain circumstances. Where the option to purchase the incremental ownership is within the Company’s control, the amounts are recorded as Noncontrolling interests within Shareholders’ Equity in the Unaudited Consolidated Balance Sheet. Where the incremental purchase may be required of the Company, the amounts are recorded as Redeemable noncontrolling interests in mezzanine equity in the Unaudited Consolidated Balance Sheet at their estimated acquisition date redemption value and adjusted at each

reporting period for changes to their estimated redemption value through Retained earnings (but not less than their initial redemption value), except for foreign currency translation adjustments.

The following table presents Net income (loss) attributable to noncontrolling and redeemable noncontrolling interests between Class C shareholders and other equity interest holders for the three months ended March 31, 2024 and 2023:

	Three Months Ended March 31,
	2024		2023
	(dollars in thousands)
Net loss attributable to Class C shareholders	$	(1,047)	$	(1,963)
Net income attributable to other equity interest holders	823		248
Net loss attributable to noncontrolling interests	(224)		(1,715)
Net income (loss) attributable to redeemable noncontrolling interests	793		(2,543)
Net income (loss) attributable to noncontrolling and redeemable noncontrolling interests	$	569	$	(4,258)

The following table presents noncontrolling interests between Class C shareholders and other equity interest holders as of March 31, 2024 and December 31, 2023:

	March 31, 2024		December 31, 2023
	(dollars in thousands)
Noncontrolling interest of Class C shareholders	$	436,899	$	436,215
Noncontrolling interest of other equity interest holders (1)	22,991		32,362
Total noncontrolling interests	$	459,890	$	468,577

(1) In January 2024, the Company entered into an agreement to purchase the remaining ownership interest in a subsidiary it previously controlled, the consideration for which was a portion of the subsidiary that was transferred to the noncontrolling interest owner. The non-cash purchase resulted in a reduction of the subsidiary noncontrolling interest by approximately $10 million.

The following table presents changes in redeemable noncontrolling interests:

	March 31, 2024		December 31, 2023
	(dollars in thousands)
Beginning balance	$	10,792	$	39,111
Redemptions (1)	—		(22,172)
Distributions	(559)		(5,800)
Changes in redemption value	250		442
Net income (loss) attributable to redeemable noncontrolling interests	793		(634)
Other	29		(155)
Ending balance	$	11,305	$	10,792

(1) Redemptions for the year ended December 31, 2023, is associated with redeemable noncontrolling interest of a certain brand we did not previously own. The amount was reclassified as a deferred acquisition contingent obligation (see Note 6).

The noncontrolling shareholders’ ability to exercise any such option right is subject to the satisfaction of certain conditions, including conditions requiring notice in advance of exercise and specific employment termination conditions. In addition, these rights cannot be exercised prior to specified staggered exercise dates. The exercise of these rights at their earliest contractual date would result in obligations of the Company to fund the related amounts during 2024 to 2028. It is not determinable, at this time, if or when the owners of these rights will exercise all or a portion of these rights.

The redeemable noncontrolling interest of $11.3 million as of March 31, 2024, consists of $7.8 million, assuming that the subsidiaries meet certain performance metrics, and $3.5 million upon termination of such owner’s employment with the applicable subsidiary or death.

These adjustments will not impact the calculation of earnings (loss) per share if the redemption values are less than the estimated fair values. As such, there is no related impact on the Company’s earnings (loss) per share calculations for the three months ended March 31, 2024 and 2023.

Comprehensive Income (Loss) Attributable to Noncontrolling and Redeemable Noncontrolling Interests

For the three months ended March 31, 2024, comprehensive loss attributable to the noncontrolling and redeemable noncontrolling interests was $3.7 million, which consists of $0.6 million of net income and $4.3 million of other comprehensive loss.

For the three months ended March 31, 2023, comprehensive loss attributable to the noncontrolling and redeemable noncontrolling interests was $2.0 million, which consists of $4.3 million of net loss and $2.2 million of other comprehensive income.

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Commitments, Contingencies and Guarantees

3 Months Ended

Mar. 31, 2024

Commitments and Contingencies Disclosure [Abstract]

Commitments, Contingencies and Guarantees

10. Commitments, Contingencies, and Guarantees

Legal Proceedings. The Company’s operating entities are involved in legal proceedings and regulatory inquiries of various types. While any litigation or investigation contains an element of uncertainty, the Company has no reason to believe that the outcome of such proceedings or claims will have a material adverse effect on the financial condition or results of operations of the Company.

Guarantees. Generally, the Company has indemnified the purchasers of certain assets in the event that a third party asserts a claim against the purchaser that relates to a liability retained by the Company. These types of indemnification guarantees typically extend for a number of years. Historically, the Company has not made any significant indemnification payments under such agreements and no amount has been accrued in the accompanying Unaudited Consolidated Financial Statements with respect to these indemnification guarantees. The Company continues to monitor the conditions that are subject to guarantees and indemnifications to identify whether it is probable that a loss has occurred and would recognize any such losses under any guarantees or indemnifications in the period when those losses are probable and estimable.

Commitments. At March 31, 2024, the Company had $15.8 million of undrawn letters of credit outstanding. See Note 8 of the Notes included herein for additional information.

The Company entered into two operating leases for which the commencement date has not yet occurred as of March 31, 2024. See Note 7 of the Notes included herein for additional information.

In the ordinary course of business, the Company may enter into long-term, non-cancellable contracts with partner associations that include revenue or profit-sharing commitments related to the provision of its services. These contracts may also include provisions that require the partner associations to meet certain performance targets prior to any obligation to the Company. As of March 31, 2024, the Company estimates its future minimum commitments under these non-cancellable agreements to be: $5.2 million for the remainder of 2024, and $6.9 million, $4.2 million, $3.0 million, $3.1 million and $3.8 million for 2025, 2026, 2027, 2028, and thereafter, respectively.

The Company has also entered into a certain long-term, non-cancellable contract with a certain vendor for cloud services that requires the Company to commit to minimum spending over the contract term. As of March 31, 2024, the Company estimates its future minimum commitments under this agreement to be: $5.5 million for the remainder of 2024, and $6.9 million, $8.7 million, $10.4 million, $12.7 million and $15.3 million for 2025, 2026, 2027, 2028, and thereafter, respectively.

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Share Capital

3 Months Ended

Mar. 31, 2024

Equity [Abstract]

Share Capital

11. Share Capital

The authorized and outstanding share capital of the Company is below.

Class A Common Stock

There are 1.0 billion shares of Class A Common Stock authorized, of which 114.8 million shares were issued and outstanding as of March 31, 2024. Each share of Class A Common Stock carries one vote and represents an economic interest in the Company.

Class C Common Stock

There are 250.0 million shares of Class C Common Stock authorized, par value $0.00001 per share (the “Class C Common Stock”) of which 151.6 million shares were issued and outstanding as of March 31, 2024. Each share of Class C Common Stock carries one vote and does not represent an economic interest in the Company. Each share of Class C Common Stock is paired with a corresponding common unit of OpCo (each such paired share of Class C Common Stock and common unit of OpCo, a “Paired Unit”). Each holder of Paired Units may, at its option, exchange such Paired Units for shares of Class A Common Stock on a one-to-one basis (i.e., one Paired Unit for one share of Class A Common Stock).

Class A Common Stock Repurchases

The Company may purchase up to an aggregate of $250.0 million of shares of outstanding Class A Common Stock under its stock repurchase program (the “Repurchase Program”). The Repurchase Program expires on March 1, 2026.

Under the Repurchase Program, share repurchases may be made at our discretion from time to time in open market transactions at prevailing market prices, including through trading plans that may be adopted in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended, in privately negotiated transactions, or through other means. The timing and number of shares repurchased under the Repurchase Program will depend on a variety of factors, including the performance of our stock price, general market and economic conditions, regulatory requirements, the availability of funds, and other considerations we deem relevant. The Repurchase Program may be suspended, modified or discontinued at any time without prior notice. Our Board of Directors (the “Board”) will review the Repurchase Program periodically and may authorize adjustments of its terms.

During the three months ended March 31, 2024, 4.0 million shares of Class A Common Stock were repurchased pursuant to the Repurchase Program at an aggregate value, excluding fees, of $24.6 million. These shares were repurchased at an average price of $6.11 per share. The remaining value of shares of Class A Common Stock permitted to be repurchased under the Repurchase Program was $114.0 million as of March 31, 2024.

Employee Stock Purchase Plan

A total of 3.0 million shares of Class A Common Stock are reserved for sale under the Employee Stock Purchase Plan (the “ESPP”) to eligible employees as defined in the plan. Under the ESPP, eligible employees can elect to withhold up to 15% of their earnings, subject to certain maximums, to purchase shares of Class A Common Stock on certain plan-defined dates. The purchase price for each offering period is 92.5% of the fair market value of shares of Class A Common Stock at the end of the offering period. The plan is considered compensatory resulting in the fair value of the discount being expensed over the service period.

The total number of shares authorized that remained available to be issued was 2.9 million as of March 31, 2024. During the three months ended March 31, 2024, there were no material expenses incurred by the Company related to the ESPP and contributions to the ESPP were nominal.

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Fair Value Measurements

3 Months Ended

Mar. 31, 2024

Fair Value Disclosures [Abstract]

Fair Value Measurements

12. Fair Value Measurements

A fair value measurement assumes a transaction to sell an asset or transfer a liability occurs in the principal market for the asset or liability or, in the absence of a principal market, the most advantageous market for the asset or liability.

In determining fair value, the Company utilizes valuation techniques that maximize the use of observable inputs and minimize the use of unobservable inputs to the extent possible as well as considers counterparty credit risk in its assessment of fair value. The hierarchy for observable and unobservable inputs used to measure fair value into three broad levels are described below: 

•Level 1 - Quoted prices (unadjusted) in active markets that are accessible at the measurement date for assets or liabilities. The fair value hierarchy gives the highest priority to Level 1 inputs.

•Level 2 - Observable prices that are based on inputs not quoted on active markets, but corroborated by market data.

•Level 3 - Unobservable inputs are used when little or no market data is available. The fair value hierarchy gives the lowest priority to Level 3 inputs.

Financial Instruments that are not Measured at Fair Value on a Recurring Basis

The following table presents certain information for our financial liability that is not measured at fair value on a recurring basis as of March 31, 2024 and December 31, 2023:

	March 31, 2024				December 31, 2023
	Carrying Amount		Fair Value		Carrying Amount		Fair Value
	(dollars in thousands)
5.625% Notes	$	1,100,000	$	1,002,496	$	1,100,000	$	1,010,658

The fair value of this instrument is based on quoted market prices in markets that are not active. Therefore, this debt is classified as Level 2 within the fair value hierarchy.

Financial Instruments Measured at Fair Value on a Recurring Basis

Contingent deferred acquisition consideration (Level 3 fair value measurement) is initially recorded at the acquisition date fair value and adjusted at each reporting period. The estimated liability is determined in accordance with models of each business’ future performance, including revenue growth and free cash flows. These models are dependent upon significant assumptions, such as the growth rate of the earnings of the relevant subsidiary during the contractual period and the discount rate. These growth rates are consistent with the Company’s long-term forecasts. As of March 31, 2024, the discount rate used to measure these liabilities ranged from 9.1% to 9.9%.

As these estimates require the use of assumptions about future performance, which are uncertain at the time of estimation, the fair value measurements presented on the Unaudited Consolidated Balance Sheet are subject to material uncertainty.

See Note 6 of the Notes included herein for additional information regarding contingent deferred acquisition consideration.

As of March 31, 2024 and December 31, 2023, the carrying amount of the Company’s financial instruments, including cash, cash equivalents, accounts receivable and accounts payable, approximated fair value because of their short-term maturity.

Non-financial Assets and Liabilities that are Measured at Fair Value on a Nonrecurring Basis

Certain non-financial assets are measured at fair value on a nonrecurring basis, primarily goodwill, intangible assets (Level 3 fair value measurements) and right-of-use lease assets (Level 2 fair value measurement). Accordingly, these assets are not measured and adjusted to fair value on an ongoing basis but are subject to periodic evaluations for potential impairment.

See Note 7 of the Notes included herein for additional information on right-of-use lease assets.

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Supplemental Information

3 Months Ended

Mar. 31, 2024

Organization, Consolidation and Presentation of Financial Statements [Abstract]

Supplemental Information

13. Supplemental Information

Stock Based Awards    

Stock-based compensation recognized for awards authorized under the Company’s employee stock incentive plans during the three months ended March 31, 2024 and 2023 was $12.8 million and $7.4 million, respectively. This was included as a component of stock-based compensation in Office and general expenses and Cost of services within the Unaudited Consolidated Statements of Operations.

Certain of the Company’s subsidiaries grant awards to their employees providing them with an equity interest in the respective subsidiary (the “profits interests awards”). The awards generally provide the employee the right, but not the obligation, to sell their profits interest in the subsidiary to the Company based on a performance-based formula and, in certain cases, receive a profit share distribution. The profits interests awards are primarily settled in cash, with certain awards having stock-settlement provisions at the Company’s discretion. The corresponding liability associated with these profits interests awards was $19.8 million and $20.3 million at March 31, 2024 and December 31, 2023, respectively, and is included as a component of Accruals and other liabilities and Other liabilities on the Unaudited Consolidated Balance Sheet. Stock-based compensation recognized for these awards was $1.7 million and $4.6 million for the three months ended March 31, 2024 and 2023, respectively. This was included as a component of stock-based compensation in Cost of services within the Unaudited Consolidated Statements of Operations.

Transfer of Accounts Receivable

The Company transfers certain of its trade receivable assets to third parties under certain agreements. Per the terms of these agreements, the Company surrenders control over its trade receivables upon transfer.

The trade receivables transferred to the third parties were $69.8 million and $56.2 million for the three months ended March 31, 2024 and 2023, respectively. The amount collected and due to the third parties under these arrangements was $3.7 million as of March 31, 2024 and $1.8 million as of December 31, 2023. Fees for these arrangements were recorded in Office and general expenses in the Unaudited Consolidated Statements of Operations and totaled $0.9 million and $1.0 million for the three months ended March 31, 2024 and 2023, respectively.

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Income Taxes

3 Months Ended

Mar. 31, 2024

Income Tax Disclosure [Abstract]

Income Tax Disclosure

14. Income Taxes

Our tax provision for interim periods is determined using an estimated annual effective tax rate, adjusted for discrete items arising in interim periods.

The Company had an income tax expense for the three months ended March 31, 2024 of $2.6 million (on a pre-tax income of $1.4 million resulting in an effective tax rate of 189.5%) compared to income tax expense of $0.2 million (on pre-tax loss of $2.4 million resulting in an effective tax rate of (9.8)%) for the three months ended March 31, 2023.

The difference in the effective tax rate of 189.5% in the three months ended March 31, 2024, as compared to (9.8)% in the three months ended March 31, 2023, is due to the change in the pretax income, a reduction in benefit from the disregarded entity structure, and an increase in non-deductible share-based compensation, offset by uncertain tax positions added in 2023.

The OECD (Organisation for Economic Co-operation and Development) has proposed a global minimum tax of 15% of reported profits (Pillar 2) that has been agreed upon in principle by over 140 countries. During 2023, many countries took steps to incorporate Pillar 2 model rule concepts into their domestic laws. Although the model rules provide a framework for applying the minimum tax, countries may enact Pillar 2 slightly differently than the model rules and on different timelines and may adjust domestic tax incentives in response to Pillar 2. Accordingly, we are still evaluating the potential consequences of Pillar 2 on our longer-term financial position. In 2024, we expect to incur insignificant tax expenses in connection with Pillar 2.

Although it is reasonably possible that a change in the balance of unrecognized tax benefits may occur within the next 12 months, based on the information currently available, we do not expect any change to be material to our unaudited consolidated financial statements.

Tax Receivables Agreement

In connection with the Tax Receivable Agreement (“TRA”), the Company is required to make cash payments to Stagwell Media LP (“Stagwell Media”) equal to 85% of certain U.S. federal, state and local income tax or franchise tax savings, if any, that we actually realize, or in certain circumstances are deemed to realize, as a result of (i) increases in the tax basis of OpCo’s assets resulting from exchanges of Paired Units (defined in Note 11) for shares of Class A Common Stock or cash, as applicable, and (ii) certain other tax benefits related to us making payments under the TRA. The TRA liability is an estimate and actual amounts payable under the TRA could differ from this estimate.

There were no exchanges of Paired Units for shares of Class A Common Stock during 2024. As of March 31, 2024, the Company has recorded a TRA liability of $26.7 million, and an associated deferred tax asset, net of amortization, of $29.0 million, in connection with the exchange of Paired Units and the projected obligations under the TRA

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Related Party Transactions

3 Months Ended

Mar. 31, 2024

Related Party Transactions [Abstract]

Related Party Transactions

15. Related Party Transactions

In the ordinary course of business, the Company enters into transactions with related parties, including its affiliates. The transactions may range in the nature and value of services underlying the arrangements. The following table presents significant related party transactions where a related party receives services from the Company:

	Total Transaction Value	Revenue				Due From Related Party
		Three Months Ended March 31,				March 31, 2024		December 31, 2023
Services		2024		2023
	(dollars in thousands)
Marketing and advertising services (1)	$455 and Continuous (6)	$	—	$	694	$	—	$	1,518
Marketing and advertising services (2)	$3,576 and Continuous (6)	110		106		3,050		4,381
Marketing and website development services (3)	$1,963 and Continuous (6)	755		778		146		694
Polling services (4)	$2,636	460		89		644		160
Polling services (5)	$1,039	104		39		88		39
Total		$	1,429	$	1,706	$	3,928	$	6,792

(1) A member of the Company's Board was the President of a client. This person retired from his position, and is no longer an employee of the client effective January 2, 2024

(2) Brands’ partners and executives either hold a key leadership position in or are on the board of directors of the client.

(3) Client has a significant interest in the Company.

(4) A family member of the Company’s Chief Executive Officer holds a key leadership position in the client.

(5) A family member of the Company’s President holds a key leadership position in the client.

(6) Certain of the contractual arrangements within these transactions were entered into for an indefinite term and are invoiced as services are provided, while others have a fixed definitive contract value.

In 2019, a Brand entered into a loan agreement with a related party who holds a minority interest in the Brand. The loan receivable of $0.4 million and $0.8 million due from the third party is included within Other current assets in the Company’s Unaudited Consolidated Balance Sheet as of March 31, 2024 and Consolidated Balance Sheet as of December 31, 2023, respectively. The Company recognized less than $0.1 million and less than $0.1 million for the three months ended March 31, 2024 and 2023, respectively, of interest income within Interest expense, net on its Unaudited Consolidated Statements of Operations. In addition, in 2021, the Brand entered into an arrangement to obtain sales and management services from the same third party. Under the arrangement, the Brand has incurred $0.4 million and $0.2 million of related party expense for the three months ended March 31, 2024 and 2023, respectively. As of March 31, 2024 and December 31, 2023, $0.6 million and $0.6 million, respectively, was due to the third party.

In 2018, a Brand entered into an agreement to provide marketing and advertising services to a related party whose partners hold executive leadership positions in the Brand. Under the arrangement, the Brand recognized $0.2 million and $0.3 million of revenue for the three months ended March 31, 2024 and 2023, respectively. No revenue was due from the related party as of March 31, 2024 and December 31, 2023, respectively. In addition, on behalf of the related party, the Brand serves as an agent to transfer funds from one of the related party’s customers to the related party. The Brand does not receive revenue from this arrangement. No funds were due to the related party as of March 31, 2024. As of December 31, 2023, $0.7 million was due to the related party.

In 2022, the Company made loans to three employees of a subsidiary each in the amount of $0.9 million, together with interest on the unpaid principal balance at a fixed interest rate equal to 3.5% per annum, compounding quarterly. The cash from the loan was used by the employees to purchase the noncontrolling interest of 13.3% in TMA Direct.

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Segment Information

3 Months Ended

Mar. 31, 2024

Segment Reporting [Abstract]

Segment Information

16. Segment Information

The Company determines an operating segment if a component (i) engages in business activities from which it earns revenues and incurs expenses, (ii) has discrete financial information, and is (iii) regularly reviewed by the Chief Operating Decision Maker (“CODM”), who is Mark Penn, Chief Executive Officer and Chairman, to make decisions regarding resource allocation for the segment and assess its performance. Once operating segments are identified, the Company performs an analysis to determine if aggregation of operating segments is applicable. This determination is based upon a quantitative analysis of the expected and historic average long-term profitability for each operating segment, together with a qualitative assessment to determine if operating segments have similar operating characteristics.

The CODM uses Adjusted EBITDA (defined below) as a key metric, to evaluate the operating and financial performance of a segment, identify trends affecting the segments, develop projections and make strategic business decisions. Adjusted EBITDA is defined as Net income excluding non-operating income or expense to achieve operating income, plus depreciation and amortization, stock-based compensation, deferred acquisition consideration adjustments, and other items. Other items include restructuring costs, acquisition-related expenses, and non-recurring items.

The Company made changes to its internal management and reporting structure in the first quarter of 2024, resulting in a change to its reportable segments (Networks). Specifically, certain agencies previously within the Brand Performance Network are now in the Integrated Agencies Network. Periods presented prior to the first quarter of 2024 have been recast to reflect the reclassification of certain reporting units (Brands) between operating segments.

The Company has three reportable segments as follows: “Integrated Agencies Network,” “Brand Performance Network” and the “Communications Network.” In addition, the Company combines and discloses operating segments that do not meet the aggregation criteria, and includes the elimination of certain intercompany services, as “All Other.” This segment also includes the elimination of intercompany revenue. The Company also reports corporate expenses, as further detailed below, as “Corporate.” All segments follow the same basis of presentation and accounting policies as those described throughout the Notes included herein.

•The Integrated Agencies Network includes five operating segments: the Anomaly Alliance, Constellation, the Doner Partner Network, Code and Theory, and National Research Group. The operating segments offer an array of complementary services spanning our core capabilities of Digital Transformation, Performance Media & Data, Consumer Insights & Strategy, and Creativity & Communications. The Brands included in the operating segments that comprise the Integrated Agencies Network reportable segment are as follows: Anomaly Alliance (Anomaly), Constellation (72andSunny, Crispin LLC, Colle McVoy, Hunter, Instrument, Redscout, Team Enterprises, Harris Insights, Left Field Labs, Movers and Shakers, and Team Epiphany), the Doner Partner Network (Doner, KWT Global, Harris X, Veritas, Doner North, and Yamamoto), Code and Theory, and National Research Group.

These operating segments share similar characteristics related to (i) the nature of their services; (ii) the type of clients and the methods used to provide services; and (iii) the extent to which they may be impacted by global economic and geopolitical risks. In addition, these operating segments may occasionally compete with each other for new business or have business move between them.

•The Brand Performance Network (“BPN”) is comprised of a single operating segment. BPN includes a unified media and data management structure with omnichannel media placement, creative media consulting, influencer and business-to-business marketing capabilities. Our Brands in this segment aim to provide scaled creative performance through developing and executing sophisticated omnichannel campaign strategies leveraging significant amounts of consumer data. BPN’s Brands provide media solutions such as audience analysis, media planning, and buying across a range of digital and traditional platforms (out-of-home, paid search, social media, lead generation, programmatic, television, broadcast, among others) and includes multichannel Brands Assembly, Brand New Galaxy, Vitro, Forsman & Bodenfors, Goodstuff, Bruce Mau, digital creative & transformation consultancy Gale, B2B specialist Multiview, CX specialists Kenna, and travel media experts Ink.

•The Communications Network reportable segment is comprised of a single operating segment, our specialist network that provides advocacy, strategic corporate communications, investor relations, public relations, online fundraising and other services to both corporations and political and advocacy organizations and consists of our Allison brands, SKDK brands, and Targeted Victory brands.

•All Other consists of the Company’s digital innovation group and Stagwell Marketing Cloud Group, including Maru and Epicenter, and products such as ARound, PRophet and SmartAssets.

•Corporate consists of corporate office expenses incurred in connection with the strategic resources provided to the operating segments, as well as certain other centrally managed expenses that are not fully allocated to the operating segments. These office and general expenses include (i) salaries and related expenses for corporate office employees,

including employees dedicated to supporting the operating segments, (ii) occupancy expenses relating to properties occupied by all corporate office employees, (iii) other office and general expenses including professional fees for the financial statement audits and other public company costs, and (iv) certain other professional fees managed by the corporate office. Additional expenses managed by the corporate office that are directly related to the operating segments are allocated to the appropriate reportable segment and the All Other category.

	Three Months Ended March 31,
	2024		2023
	(dollars in thousands)
Revenue:
Integrated Agencies Network	$	352,719	$	341,205
Brand Performance Network	213,962		201,928
Communications Network	93,746		66,459
All Other	9,632		12,852
Total Revenue	$	670,059	$	622,444
Adjusted EBITDA:
Integrated Agencies Network	$	60,108	$	59,859
Brand Performance Network	27,494		22,948
Communications Network	19,384		4,012
All Other	(3,986)		(3,805)
Corporate	(12,684)		(10,792)
Total Adjusted EBITDA	$	90,316	$	72,222
Depreciation and amortization	$	(34,836)	$	(33,477)
Impairment and other losses	(1,500)		—
Stock-based compensation	(16,116)		(12,004)
Deferred acquisition consideration	(154)		(4,088)
Other items, net	(11,856)		(6,420)
Total Operating Income	$	25,854	$	16,233
Other Income (expenses):
Interest expense, net	$	(20,965)	$	(18,189)
Foreign exchange, net	(2,258)		(670)
Other, net	(1,267)		220
Income (loss) before income taxes and equity in earnings of non-consolidated affiliates	1,364		(2,406)
Income tax expense	2,585		236
Loss before equity in earnings of non-consolidated affiliates	(1,221)		(2,642)
Equity in income (loss) of non-consolidated affiliates	508		(227)
Net loss	(713)		(2,869)
Net (income) loss attributable to noncontrolling and redeemable noncontrolling interests	(569)		4,258
Net income (loss) attributable to Stagwell Inc. common shareholders	$	(1,282)	$	1,389

The Company’s long-lived assets (i.e., Right-of-use-lease assets-operating leases and Fixed asset, net) was $318.9 million ($260.4 million in the United States and $58.5 million in all other countries) as of March 31, 2024, and $332.1 million ($268.5 million in the United States and $63.6 million in all other countries) as of December 31, 2023.

The Company’s CODM does not use segment assets to allocate resources or to assess performance of the segments and therefore, total segment assets have not been disclosed.

See Note 4 of the Notes included herein for a summary of the Company’s revenue by geographic region for the three months ended March 31, 2024 and 2023.

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Interim Reporting

3 Months Ended

Mar. 31, 2024

Quarterly Financial Information Disclosure [Abstract]

Quarterly Financial Information

17. Revision of previously issued Unaudited Consolidated Financial Statements for the first quarter of 2023

The following table presents selected unaudited revised financial information for the three months ended March 31, 2023, in connection with the revision detailed in Note 1 included herein. There were no changes to previously issued cash flows generated from (used by) operating, investing, or financing activities for any of the impacted periods. The quarterly interim consolidated balance sheet was only impacted by the effects of the balance sheet adjustments discussed in Note 1 of the Notes included herein. For the three months ended March 31, 2023, we have included the line items that were impacted by the correction of errors originally adjusted as out-of-period in the 2023 interim financial statements.

The impact of the revision on the previously issued unaudited quarterly financial information is as follows:

Unaudited Consolidated Statements of Operations and
Unaudited Consolidated Statements of Comprehensive Income (Loss)
	Three Months Ended March 31, 2023
	As reported		Adjustment		As revised
Income tax expense	$	2,384	$	(2,148)	$	236
Loss before equity in earnings of non-consolidated affiliates	(4,790)		2,148		(2,642)
Net loss	(5,017)		2,148		(2,869)
Net loss attributable to noncontrolling and redeemable noncontrolling interests	5,460		(1,202)		4,258
Net income attributable to Stagwell Inc. common shareholders	443		946		1,389
Earnings (Loss) Per Common Share
Basic	0.00		0.01		0.01
Diluted	(0.01)		0.01		0.00
Other comprehensive income - foreign currency translation adjustment	4,425		22		4,447
Other comprehensive income	4,425		22		4,447
Comprehensive income (loss) for the period	(592)		2,170		1,578
Comprehensive loss attributable to the noncontrolling and redeemable noncontrolling interests	26,723		(24,687)		2,036
Comprehensive income attributable to Stagwell Inc. common shareholders	26,131		(22,517)		3,614

Unaudited Consolidated Statements of Shareholders' Equity
	Three Months Ended March 31, 2023
	As reported		Adjustment		As revised
Net income attributable to Stagwell Inc. common shareholders	$	443	$	946	$	1,389
Net income (loss) attributable to Noncontrolling Interests	(2,917)		1,202		(1,715)
Other comprehensive income	25,688		(23,463)		2,225
Other comprehensive income (loss) attributable to Noncontrolling Interests	(21,263)		23,485		2,222
Total other comprehensive income	$	4,425	$	22	$	4,447

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Accounting Policies (Policies)

3 Months Ended

Mar. 31, 2024

Accounting Policies [Abstract]

New Accounting Pronouncements

2. New Accounting Pronouncements

In December 2023, the Financial Accounting Standards Board (“FASB”) issued ASU 2023-09, Income Taxes (Topic 740) Improvements to Income Tax Disclosures (“ASU 2023-09”), to enhance the transparency and decision usefulness of income tax disclosures by requiring disaggregated information about an entity’s effective tax rate reconciliation, as well as information on taxes paid. ASU 2023-09 is effective for annual periods beginning after December 15, 2024. The Company is evaluating the impact of the adoption of this guidance on the Company’s financial statements and disclosures.

In November 2023, the FASB issued ASU 2023-07, Segment Reporting (Topic 280) Improvements to Segment Disclosures (“ASU 2023-07”), to improve reportable segment disclosure requirements, primarily through enhanced disclosures about significant segment expenses. ASU 2023-07 is effective for fiscal years beginning after December 15, 2023 and interim periods within fiscal years beginning after December 15, 2024. The Company is evaluating the impact of the new requirements, effective for the Company’s 2024 Financial Statements, to determine the level of disclosure of segment expenses.

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Acquisitions and Dispositions (Tables)

3 Months Ended

Mar. 31, 2024

Business Combinations [Abstract]

Schedule of Business Acquisitions, by Acquisition

The preliminary purchase price allocation is as follows:

	Amount
	(dollars in thousands)
Cash and cash equivalents	$	1,095
Accounts receivable, net	8,677
Expenditures billable to clients	4,823
Other current assets	402
Right-of-use lease assets	2,788
Fixed assets	184
Identifiable intangible assets	4,316
Accounts payable	(1,086)
Accruals and other liabilities	(664)
Advance billings	(8,808)
Current portion of lease liabilities - operating leases	(516)
Long-term lease liabilities - operating leases	(2,600)
Net assets assumed	8,611
Goodwill	7,237
Purchase price consideration	$	15,848

Schedule of Finite-Lived Intangible Assets Acquired as Part of Business Combination

The following table presents the details of identifiable intangible assets acquired:

	Estimated Fair Value		Estimated Useful Life in Years
	(dollars in thousands)
Customer relationships	$	3,767	3
Trade names	549		3
Total acquired intangible assets	$	4,316

Business Acquisition, Pro Forma Information

The pro forma financial information is presented for informational purposes only and is not necessarily indicative of the results of operations that actually would have been achieved had the acquisition been consummated as of that time.

	Three Months Ended March 31, 2023
	(dollars in thousands)
Revenue	$	630,838
Net loss	$	(2,121)

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Revenue (Tables)

3 Months Ended

Mar. 31, 2024

By Location

Disaggregation of Revenue [Line Items]

Disaggregation of Revenue

The following table presents revenue disaggregated by geography for the three months ended March 31, 2024 and 2023:

		Three Months Ended March 31,
Geographical Location	Reportable Segment	2024		2023
		(dollars in thousands)
United States	All	$	561,317	$	514,828
United Kingdom	All	37,761		33,133
Other	All	70,981		74,483
		$	670,059	$	622,444

Principal Capability

Disaggregation of Revenue [Line Items]

Disaggregation of Revenue

The following table presents revenue disaggregated by our principal capabilities for the three months ended March 31, 2024 and 2023. We reclassified certain brands into the Stagwell Marketing Cloud Group (software-as-a-service and data-as-a-service tools for in-house marketers) principal capability in the third quarter of 2023. All prior periods presented have been revised to reflect these changes.

		Three Months Ended March 31,
Principal Capabilities	Reportable Segment	2024		2023
		(dollars in thousands)
Digital Transformation	All segments	$	195,763	$	185,515
Creativity and Communications	All segments	291,653		263,882
Performance Media and Data	Brand Performance Network	77,016		67,974
Consumer Insights and Strategy	Integrated Agencies Network	45,769		49,255
Stagwell Marketing Cloud Group	All segments	59,858		55,818
		$	670,059	$	622,444

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Earnings Per Share (Tables)

3 Months Ended

Mar. 31, 2024

Earnings Per Share [Abstract]

Schedule of Calculation of Numerator and Denominator in Earnings Per Share

The following table set forth the computations of basic and diluted loss per common share for the three months ended March 31, 2024 (amounts in thousands, except per share amounts):

	Three Months Ended March 31,
	2024
Loss Per Share - Basic
Numerator:
Net loss	$	(713)
Net loss attributable to Class C shareholders	1,047
Net income attributable to other equity interest holders	(1,616)
Net income attributable to noncontrolling and redeemable noncontrolling interests	(569)
Net loss attributable to Stagwell Inc. common shareholders	$	(1,282)
Denominator:
Weighted average number of common shares outstanding	112,633
Loss Per Share - Basic	$	(0.01)
Loss Per Share - Diluted
Numerator:
Net loss attributable to Stagwell Inc. common shareholders	$	(1,282)
Adjustment to net loss:
Fair value adjustment for deferred acquisition obligations (net of income tax expense)	(224)
	$	(1,506)
Denominator:
Basic - Weighted Average number of common shares outstanding	112,633
Dilutive shares:
Class A Shares to settle deferred acquisition obligations	3,772
Dilutive - Weighted average number of common shares outstanding	116,405
Loss Per Share - Diluted	$	(0.01)
Anti-dilutive:
Class C Shares	151,649
Stock Appreciation Rights and Restricted Awards	4,531
Employee Stock Purchase Plan shares	49

The following table sets forth the computations of basic and diluted earnings per common share for the three months ended March 31, 2023:

	Three Months Ended March 31,
	2023
Earnings Per Share - Basic	(amounts in thousands, except per share amounts)
Numerator:
Net loss	$	(2,869)
Net loss attributable to Class C shareholders	1,963
Net loss attributable to other equity interest holders	2,295
Net loss attributable to noncontrolling and redeemable noncontrolling interests	$	4,258
Net income attributable to Stagwell Inc. common shareholders	$	1,389
Denominator:
Weighted Average number of common shares outstanding	125,199
Earnings Per Share - Basic	$	0.01
Earnings Per Share - Diluted
Numerator:
Net income attributable to Stagwell Inc. common shareholders	$	1,389
Net loss attributable to Class C shareholders	(1,963)
	$	(574)
Denominator:
Basic - Weighted Average number of common shares outstanding	125,199
Dilutive shares:
Stock appreciation right awards	1,929
Restricted share and restricted unit awards	1,769
Class C Shares	160,909
Dilutive - Weighted average number of common shares outstanding	289,806
Earnings Per Share - Diluted	$	—

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Deferred Acquisition Consideration (Tables)

3 Months Ended

Mar. 31, 2024

Business Combinations [Abstract]

Schedule of Changes in Contingent Deferred Acquisition Consideration

The following table presents changes in deferred acquisition consideration and a reconciliation to the amounts reported on the Unaudited Consolidated Balance Sheet as of March 31, 2024 and Consolidated Balance Sheet as of December 31, 2023:

	March 31, 2024		December 31, 2023
	(dollars in thousands)
Beginning balance	$	101,058	$	161,323
Payments (1)	(1,907)		(97,447)
Adjustments to deferred acquisition consideration (2)	1,796		14,303
Additions (3)	—		22,172
Currency translation adjustment	(142)		680
Other	(1)		27
Ending balance (4)	$	100,804	$	101,058

(1) Includes deferred acquisition consideration payments settled in shares of Class A Common Stock of $32.8 million for the period ended December 31, 2023.

(2) Adjustments to deferred acquisition consideration contains fair value changes from the Company’s initial estimates of deferred acquisition payments and accretion of expense as awards are earned over the vesting period.

(3) In 2021, the Company entered into an agreement to purchase the remaining 26.7% interest in Targeted Victory it did not previously own. The agreement provided for the purchase of 50% of the interest on October 1, 2021 (paid in October 2023) and 50% on July 31, 2023 (payable in October 2025 with a seller’s right to defer until October 2027). In connection with the purchase, the estimated amount payable in October 2025, was reclassified from redeemable noncontrolling interest to deferred acquisition consideration in 2023.

(4) The contingent and fixed deferred acquisition consideration obligation was $56.8 million and $44.0 million, respectively, as of March 31, 2024 and $57.5 million and $43.6 million, respectively, as of December 31, 2023. The deferred acquisition consideration as of March 31, 2024 and December 31, 2023, includes $30.3 million and $29.3 million, respectively, expected to be settled in shares of Class A Common Stock.

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Leases (Tables)

3 Months Ended

Mar. 31, 2024

Leases [Abstract]

Lease Costs and Other Quantitative Information

The following table presents lease costs and other quantitative information for the three months ended March 31, 2024 and 2023:

	Three Months Ended March 31,
	2024		2023
Lease Cost:	(dollars in thousands)
Operating lease cost	$	20,946	$	19,578
Variable lease cost	5,937		4,561
Sublease rental income	(2,480)		(3,052)
Total lease cost	$	24,403	$	21,087
Additional information:
Cash paid for amounts included in the measurement of lease liabilities for operating leases
Operating cash flows	$	21,660	$	22,347
Right-of-use lease assets obtained in exchange for operating lease liabilities and other non-cash adjustments (1)	$	5,967	$	2,135

(1) Includes Right-of-use lease assets obtained in exchange for operating lease liabilities related to acquisitions.

Minimum Future Rental Payments

The following table presents minimum future rental payments under the Company’s leases as of March 31, 2024 and their reconciliation to the corresponding lease liabilities:

	Maturity Analysis
	(dollars in thousands)
2024	$	57,800
2025	69,480
2026	58,473
2027	52,943
2028	49,738
Thereafter	113,932
Total	402,366
Less: Present value discount	(66,947)
Lease liability	$	335,419

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Debt (Tables)

3 Months Ended

Mar. 31, 2024

Debt Disclosure [Abstract]

Schedule of Debt

As of March 31, 2024 and December 31, 2023, the Company’s indebtedness was comprised as follows:

	March 31, 2024		December 31, 2023
	(dollars in thousands)
Credit Agreement	$	182,000	$	59,000
5.625% Notes	1,100,000		1,100,000
Debt issuance costs	(12,473)		(13,172)
5.625% Notes, net of debt issuance costs	1,087,527		1,086,828
Total long-term debt	$	1,269,527	$	1,145,828

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Noncontrolling and Redeemable Noncontrolling Interests (Tables)

3 Months Ended

Mar. 31, 2024

Noncontrolling Interest [Abstract]

Noncontrolling Interest

The following table presents Net income (loss) attributable to noncontrolling and redeemable noncontrolling interests between Class C shareholders and other equity interest holders for the three months ended March 31, 2024 and 2023:

	Three Months Ended March 31,
	2024		2023
	(dollars in thousands)
Net loss attributable to Class C shareholders	$	(1,047)	$	(1,963)
Net income attributable to other equity interest holders	823		248
Net loss attributable to noncontrolling interests	(224)		(1,715)
Net income (loss) attributable to redeemable noncontrolling interests	793		(2,543)
Net income (loss) attributable to noncontrolling and redeemable noncontrolling interests	$	569	$	(4,258)

The following table presents noncontrolling interests between Class C shareholders and other equity interest holders as of March 31, 2024 and December 31, 2023:

	March 31, 2024		December 31, 2023
	(dollars in thousands)
Noncontrolling interest of Class C shareholders	$	436,899	$	436,215
Noncontrolling interest of other equity interest holders (1)	22,991		32,362
Total noncontrolling interests	$	459,890	$	468,577

(1) In January 2024, the Company entered into an agreement to purchase the remaining ownership interest in a subsidiary it previously controlled, the consideration for which was a portion of the subsidiary that was transferred to the noncontrolling interest owner. The non-cash purchase resulted in a reduction of the subsidiary noncontrolling interest by approximately $10 million.

Redeemable Noncontrolling Interest

The following table presents changes in redeemable noncontrolling interests:

	March 31, 2024		December 31, 2023
	(dollars in thousands)
Beginning balance	$	10,792	$	39,111
Redemptions (1)	—		(22,172)
Distributions	(559)		(5,800)
Changes in redemption value	250		442
Net income (loss) attributable to redeemable noncontrolling interests	793		(634)
Other	29		(155)
Ending balance	$	11,305	$	10,792

(1) Redemptions for the year ended December 31, 2023, is associated with redeemable noncontrolling interest of a certain brand we did not previously own. The amount was reclassified as a deferred acquisition contingent obligation (see Note 6).

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Fair Value Measurements (Tables)

3 Months Ended

Mar. 31, 2024

Fair Value Disclosures [Abstract]

Fair Value of Financial Liability Measured on a Non-recurring Basis

The following table presents certain information for our financial liability that is not measured at fair value on a recurring basis as of March 31, 2024 and December 31, 2023:

	March 31, 2024				December 31, 2023
	Carrying Amount		Fair Value		Carrying Amount		Fair Value
	(dollars in thousands)
5.625% Notes	$	1,100,000	$	1,002,496	$	1,100,000	$	1,010,658

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Related Party Disclosures (Tables)

3 Months Ended

Mar. 31, 2024

Related Party Transactions [Abstract]

Schedule of Related Party Transactions

The following table presents significant related party transactions where a related party receives services from the Company:

	Total Transaction Value	Revenue				Due From Related Party
		Three Months Ended March 31,				March 31, 2024		December 31, 2023
Services		2024		2023
	(dollars in thousands)
Marketing and advertising services (1)	$455 and Continuous (6)	$	—	$	694	$	—	$	1,518
Marketing and advertising services (2)	$3,576 and Continuous (6)	110		106		3,050		4,381
Marketing and website development services (3)	$1,963 and Continuous (6)	755		778		146		694
Polling services (4)	$2,636	460		89		644		160
Polling services (5)	$1,039	104		39		88		39
Total		$	1,429	$	1,706	$	3,928	$	6,792

(1) A member of the Company's Board was the President of a client. This person retired from his position, and is no longer an employee of the client effective January 2, 2024

(2) Brands’ partners and executives either hold a key leadership position in or are on the board of directors of the client.

(3) Client has a significant interest in the Company.

(4) A family member of the Company’s Chief Executive Officer holds a key leadership position in the client.

(5) A family member of the Company’s President holds a key leadership position in the client.

(6) Certain of the contractual arrangements within these transactions were entered into for an indefinite term and are invoiced as services are provided, while others have a fixed definitive contract value.

In 2019, a Brand entered into a loan agreement with a related party who holds a minority interest in the Brand. The loan receivable of $0.4 million and $0.8 million due from the third party is included within Other current assets in the Company’s Unaudited Consolidated Balance Sheet as of March 31, 2024 and Consolidated Balance Sheet as of December 31, 2023, respectively. The Company recognized less than $0.1 million and less than $0.1 million for the three months ended March 31, 2024 and 2023, respectively, of interest income within Interest expense, net on its Unaudited Consolidated Statements of Operations. In addition, in 2021, the Brand entered into an arrangement to obtain sales and management services from the same third party. Under the arrangement, the Brand has incurred $0.4 million and $0.2 million of related party expense for the three months ended March 31, 2024 and 2023, respectively. As of March 31, 2024 and December 31, 2023, $0.6 million and $0.6 million, respectively, was due to the third party.

In 2018, a Brand entered into an agreement to provide marketing and advertising services to a related party whose partners hold executive leadership positions in the Brand. Under the arrangement, the Brand recognized $0.2 million and $0.3 million of revenue for the three months ended March 31, 2024 and 2023, respectively. No revenue was due from the related party as of March 31, 2024 and December 31, 2023, respectively. In addition, on behalf of the related party, the Brand serves as an agent to transfer funds from one of the related party’s customers to the related party. The Brand does not receive revenue from this arrangement. No funds were due to the related party as of March 31, 2024. As of December 31, 2023, $0.7 million was due to the related party.

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Segment Information (Tables)

3 Months Ended

Mar. 31, 2024

Segment Reporting [Abstract]

Schedule of Segment Reporting Information, by Segment

	Three Months Ended March 31,
	2024		2023
	(dollars in thousands)
Revenue:
Integrated Agencies Network	$	352,719	$	341,205
Brand Performance Network	213,962		201,928
Communications Network	93,746		66,459
All Other	9,632		12,852
Total Revenue	$	670,059	$	622,444
Adjusted EBITDA:
Integrated Agencies Network	$	60,108	$	59,859
Brand Performance Network	27,494		22,948
Communications Network	19,384		4,012
All Other	(3,986)		(3,805)
Corporate	(12,684)		(10,792)
Total Adjusted EBITDA	$	90,316	$	72,222
Depreciation and amortization	$	(34,836)	$	(33,477)
Impairment and other losses	(1,500)		—
Stock-based compensation	(16,116)		(12,004)
Deferred acquisition consideration	(154)		(4,088)
Other items, net	(11,856)		(6,420)
Total Operating Income	$	25,854	$	16,233
Other Income (expenses):
Interest expense, net	$	(20,965)	$	(18,189)
Foreign exchange, net	(2,258)		(670)
Other, net	(1,267)		220
Income (loss) before income taxes and equity in earnings of non-consolidated affiliates	1,364		(2,406)
Income tax expense	2,585		236
Loss before equity in earnings of non-consolidated affiliates	(1,221)		(2,642)
Equity in income (loss) of non-consolidated affiliates	508		(227)
Net loss	(713)		(2,869)
Net (income) loss attributable to noncontrolling and redeemable noncontrolling interests	(569)		4,258
Net income (loss) attributable to Stagwell Inc. common shareholders	$	(1,282)	$	1,389

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Interim Reporting (Tables)

3 Months Ended

Mar. 31, 2024

Quarterly Financial Information Disclosure [Abstract]

Quarterly Financial Information

The impact of the revision on the previously issued unaudited quarterly financial information is as follows:

Unaudited Consolidated Statements of Operations and
Unaudited Consolidated Statements of Comprehensive Income (Loss)
	Three Months Ended March 31, 2023
	As reported		Adjustment		As revised
Income tax expense	$	2,384	$	(2,148)	$	236
Loss before equity in earnings of non-consolidated affiliates	(4,790)		2,148		(2,642)
Net loss	(5,017)		2,148		(2,869)
Net loss attributable to noncontrolling and redeemable noncontrolling interests	5,460		(1,202)		4,258
Net income attributable to Stagwell Inc. common shareholders	443		946		1,389
Earnings (Loss) Per Common Share
Basic	0.00		0.01		0.01
Diluted	(0.01)		0.01		0.00
Other comprehensive income - foreign currency translation adjustment	4,425		22		4,447
Other comprehensive income	4,425		22		4,447
Comprehensive income (loss) for the period	(592)		2,170		1,578
Comprehensive loss attributable to the noncontrolling and redeemable noncontrolling interests	26,723		(24,687)		2,036
Comprehensive income attributable to Stagwell Inc. common shareholders	26,131		(22,517)		3,614

Unaudited Consolidated Statements of Shareholders' Equity
	Three Months Ended March 31, 2023
	As reported		Adjustment		As revised
Net income attributable to Stagwell Inc. common shareholders	$	443	$	946	$	1,389
Net income (loss) attributable to Noncontrolling Interests	(2,917)		1,202		(1,715)
Other comprehensive income	25,688		(23,463)		2,225
Other comprehensive income (loss) attributable to Noncontrolling Interests	(21,263)		23,485		2,222
Total other comprehensive income	$	4,425	$	22	$	4,447

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Basis of Presentation and Recent Developments (Details) £ in Millions, R$ in Millions, $ in Millions										3 Months Ended			6 Months Ended
	Apr. 05, 2024 USD ($) shares	Apr. 05, 2024 BRL (R$) shares	Apr. 03, 2024 USD ($)	Apr. 03, 2024 GBP (£)	Mar. 01, 2024 USD ($) shares	Mar. 01, 2024 GBP (£) shares	Jan. 02, 2024 USD ($) shares	Nov. 01, 2023 USD ($) shares	Oct. 02, 2023 USD ($) shares	Mar. 31, 2024 USD ($)	Sep. 30, 2023 USD ($)	Jun. 30, 2023 USD ($)	Jun. 30, 2023	Apr. 05, 2024 BRL (R$)	Apr. 03, 2024 GBP (£)	Mar. 01, 2024 GBP (£)
Business Acquisition [Line Items]
Income Tax Expense Adjustment										$ 10.4	$ 5.3	$ 7.3
Income Tax Expense Adjustment										$ 10.4	$ 5.3	$ 7.3
income tax expense
Business Acquisition [Line Items]
Immaterial Error Correction													2.1 million
Income tax receivable and payable
Business Acquisition [Line Items]
Immaterial Error Correction											12.9 million
Accumulated Other Comprehensive Income (Loss), Net of Tax
Business Acquisition [Line Items]
Immaterial Error Correction													23.5 million
Income tax payable
Business Acquisition [Line Items]
Immaterial Error Correction													2.4 million
Deferred tax asset
Business Acquisition [Line Items]
Immaterial Error Correction													4.5 million
Tax receivable agreement
Business Acquisition [Line Items]
Immaterial Error Correction										2.1 million
Left Field Labs
Business Acquisition [Line Items]
Aggregate purchase price									$ 13.2
Payments to Acquire Businesses, Gross									$ 9.4
Shares issued by the Company (shares) | shares									825,402
Deferred acquisition consideration									$ 51.0
Business Acquisition, Equity Interest Issued or Issuable, Value Assigned									$ 3.8
Movers and Shakers LLC
Business Acquisition [Line Items]
Aggregate purchase price								$ 14.7
Payments to Acquire Businesses, Gross								10.2
Deferred acquisition consideration								35.0
Business Acquisition, Equity Interest Issued or Issuable, Value Assigned								$ 4.5
Movers and Shakers LLC | Common Class A
Business Acquisition [Line Items]
Shares issued by the Company (shares) | shares								1,000,000
Team Epiphany
Business Acquisition [Line Items]
Aggregate purchase price							$ 15.8
Payments to Acquire Businesses, Gross							$ 10.8
Shares issued by the Company (shares) | shares							797,916
Deferred acquisition consideration							$ 17.0
Business Acquisition, Equity Interest Issued or Issuable, Value Assigned							$ 5.0
Sidekick Live Limited
Business Acquisition [Line Items]
Aggregate purchase price					$ 6.0	£ 4.6
Payments to Acquire Businesses, Gross					$ 5.0	£ 3.6
Shares issued by the Company (shares) | shares					195,431	195,431
Deferred acquisition consideration					$ 10.0											£ 8.0
Business Acquisition, Equity Interest Issued or Issuable, Value Assigned					$ 1.0											£ 0.9
What's Next Partners | Subsequent event
Business Acquisition [Line Items]
Aggregate purchase price			$ 5.0	£ 4.3
Deferred acquisition consideration			$ 9.0												£ 8.5
PROS Agency | Subsequent event
Business Acquisition [Line Items]
Aggregate purchase price	$ 5.0	R$ 26.5
Payments to Acquire Businesses, Gross	4.0	R$ 21.2
Deferred acquisition consideration	14.0													R$ 72.5
Business Acquisition, Equity Interest Issued or Issuable, Value Assigned	$ 1.0													R$ 5.3
PROS Agency | Common Class A | Subsequent event
Business Acquisition [Line Items]
Shares issued by the Company (shares) | shares	182,256	182,256

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Acquisitions and Dispositions - Narrative (Details) $ in Thousands, € in Millions, £ in Millions									3 Months Ended
	Mar. 01, 2024 USD ($) shares	Mar. 01, 2024 GBP (£) shares	Jan. 02, 2024 USD ($) shares	Nov. 01, 2023 USD ($) shares	Oct. 02, 2023 USD ($) shares	Jul. 03, 2023 USD ($)	Apr. 25, 2023 USD ($)	Apr. 25, 2023 EUR (€)	Mar. 31, 2024 USD ($)	Mar. 31, 2023 USD ($)	Mar. 01, 2024 GBP (£)	Dec. 31, 2023 USD ($)
Business Acquisition [Line Items]
Goodwill									$ 1,495,313			$ 1,498,815
Revenues									670,059	$ 622,444
Net Income (Loss), Including Portion Attributable to Nonredeemable Noncontrolling Interest									$ (713)	$ (2,869)
Huskies [Member]
Business Acquisition [Line Items]
Aggregate purchase price							$ 6,000	€ 5.2
Goodwill							2,600
Business Combination, Payables to Sellers							$ 1,000	€ 0.9
Tinsel
Business Acquisition [Line Items]
Aggregate purchase price						$ 2,500
Goodwill						$ 1,600
Left Field Labs
Business Acquisition [Line Items]
Aggregate purchase price					$ 13,200
Closing cash payment					9,400
Deferred acquisition consideration					51,000
Goodwill					$ 8,000
Shares issued by the Company (shares) | shares					825,402
Business Acquisition, Equity Interest Issued or Issuable, Value Assigned					$ 3,800
Movers and Shakers LLC
Business Acquisition [Line Items]
Aggregate purchase price				$ 14,700
Closing cash payment				10,200
Deferred acquisition consideration				35,000
Goodwill				8,200
Business Acquisition, Equity Interest Issued or Issuable, Value Assigned				$ 4,500
Movers and Shakers LLC | Common Class A
Business Acquisition [Line Items]
Shares issued by the Company (shares) | shares				1,000,000
Team Epiphany
Business Acquisition [Line Items]
Aggregate purchase price			$ 15,800
Closing cash payment			10,800
Deferred acquisition consideration			$ 17,000
Acquired Finite-lived Intangible Assets, Weighted Average Useful Life			3 years
Goodwill			$ 7,237
Revenues			13,400
Business Combination, Recognized Identifiable Assets Acquired, Goodwill, and Liabilities Assumed, Net			$ 15,848
Shares issued by the Company (shares) | shares			797,916
Business Combination, Recognized Identifiable Assets Acquired and Liabilities Assumed, Finite-Lived Intangibles			$ 4,316
Business Acquisition, Pro Forma Revenue			630,838
Business Acquisition, Pro Forma Net Income (Loss)			(2,121)
Business Acquisition, Equity Interest Issued or Issuable, Value Assigned			5,000
Net Income (Loss), Including Portion Attributable to Nonredeemable Noncontrolling Interest			$ 100
Team Epiphany | Customer Relationships
Business Acquisition [Line Items]
Acquired Finite-lived Intangible Assets, Weighted Average Useful Life			3 years
Business Combination, Recognized Identifiable Assets Acquired and Liabilities Assumed, Finite-Lived Intangibles			$ 3,767
Team Epiphany | Trade Names
Business Acquisition [Line Items]
Acquired Finite-lived Intangible Assets, Weighted Average Useful Life			3 years
Business Combination, Recognized Identifiable Assets Acquired and Liabilities Assumed, Finite-Lived Intangibles			$ 549
Sidekick Live Limited
Business Acquisition [Line Items]
Aggregate purchase price	$ 6,000	£ 4.6
Closing cash payment	5,000	£ 3.6
Deferred acquisition consideration	10,000										£ 8.0
Goodwill	$ 2,000
Shares issued by the Company (shares) | shares	195,431	195,431
Business Acquisition, Equity Interest Issued or Issuable, Value Assigned	$ 1,000										£ 0.9
Business Combination, Consideration Transferred, Liabilities Incurred	$ 200	£ 0.1

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Acquisitions and Dispositions - Assets Acquired and Liabilities Assumed (Details) - USD ($) $ in Thousands	Mar. 31, 2024	Jan. 02, 2024	Dec. 31, 2023	Apr. 25, 2023
Business Acquisition [Line Items]
Advance billings	$ (8,800)
Goodwill	(1,495,313)		$ (1,498,815)
Business Combination, Recognized Identifiable Assets Acquired and Liabilities Assumed, Current, Expenditures Billables	$ 5,500
Huskies [Member]
Business Acquisition [Line Items]
Goodwill				$ (2,600)
Team Epiphany
Business Acquisition [Line Items]
Cash and cash equivalents		$ 1,095
Accounts receivable		8,677
Other current assets		402
Fixed assets		184
Right-of-use lease assets - operating leases		2,788
Identifiable intangible assets		(4,316)
Accounts payable		(1,086)
Accruals and other liabilities		(664)
Advance billings		(8,808)
Current portion of lease liabilities		(516)
Net liabilities assumed		(8,611)
Goodwill		(7,237)
Purchase price consideration		15,848
Long-term portion of lease liabilities		(2,600)
Business Combination, Recognized Identifiable Assets Acquired and Liabilities Assumed, Current, Expenditures Billables		$ 4,823

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Acquisitions and Dispositions - Intangible Assets Acquired (Details) - Team Epiphany $ in Thousands	Jan. 02, 2024 USD ($)
Business Acquisition [Line Items]
Business Combination, Recognized Identifiable Assets Acquired and Liabilities Assumed, Finite-Lived Intangibles	$ 4,316
Acquired Finite-lived Intangible Assets, Weighted Average Useful Life	3 years
Trade Names
Business Acquisition [Line Items]
Business Combination, Recognized Identifiable Assets Acquired and Liabilities Assumed, Finite-Lived Intangibles	$ 549
Acquired Finite-lived Intangible Assets, Weighted Average Useful Life	3 years
Customer Relationships
Business Acquisition [Line Items]
Business Combination, Recognized Identifiable Assets Acquired and Liabilities Assumed, Finite-Lived Intangibles	$ 3,767
Acquired Finite-lived Intangible Assets, Weighted Average Useful Life	3 years

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Acquisitions and Dispositions - Pro Forma (Details) - USD ($) $ in Thousands		3 Months Ended
	Jan. 02, 2024	Mar. 31, 2024	Mar. 31, 2023
Business Acquisition [Line Items]
Revenues		$ 670,059	$ 622,444
Team Epiphany
Business Combinations [Abstract]
Business Acquisition, Pro Forma Revenue	$ 630,838
Business Acquisition, Pro Forma Net Income (Loss)	(2,121)
Business Acquisition [Line Items]
Business Acquisition, Pro Forma Revenue	630,838
Business Acquisition, Pro Forma Net Income (Loss)	(2,121)
Revenues	$ 13,400

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Acquisitions and Dispositions - Disposition (Details) - ConcentricLife - Disposed of by Sale $ in Millions	Oct. 31, 2023 USD ($)
Income Statement, Balance Sheet and Additional Disclosures by Disposal Groups, Including Discontinued Operations [Line Items]
Consideration received	$ 245.0
Other, net
Income Statement, Balance Sheet and Additional Disclosures by Disposal Groups, Including Discontinued Operations [Line Items]
Gain (loss) on disposition of business	$ 94.5

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Revenue - Additional Information (Details) $ in Millions	Mar. 31, 2024 USD ($) country
Disaggregation of Revenue [Line Items]
Business Combination, Recognized Identifiable Assets Acquired and Liabilities Assumed, Current, Expenditures Billables	$ 5.5
Business Combination, Recognized Identifiable Assets Acquired and Liabilities Assumed, Current Liabilities, Advance Billings	$ 8.8
Non-US And UK
Disaggregation of Revenue [Line Items]
Number of countries in which entity operates | country	32

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Revenue - Disaggregation of Revenue (Details) - USD ($) $ in Thousands	3 Months Ended
	Mar. 31, 2024	Mar. 31, 2023
Disaggregation of Revenue [Line Items]
Revenues	$ 670,059	$ 622,444
United States
Disaggregation of Revenue [Line Items]
Revenues	561,317	514,828
Other
Disaggregation of Revenue [Line Items]
Revenues	70,981	74,483
UNITED KINGDOM
Disaggregation of Revenue [Line Items]
Revenues	37,761	33,133
Digital Transformation
Disaggregation of Revenue [Line Items]
Revenues	195,763	185,515
Creativity and Communications
Disaggregation of Revenue [Line Items]
Revenues	291,653	263,882
Performance Media and Data
Disaggregation of Revenue [Line Items]
Revenues	77,016	67,974
Consumer Insights and Strategy
Disaggregation of Revenue [Line Items]
Revenues	45,769	49,255
Stagwell Marketing Cloud Group
Disaggregation of Revenue [Line Items]
Revenues	$ 59,858	$ 55,818

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Revenue - Contract Assets and Liabilities (Details) - USD ($) $ in Thousands	3 Months Ended
	Mar. 31, 2024	Dec. 31, 2023
Revenue from Contract with Customer [Abstract]
Unbilled service fees	$ 186,600	$ 141,900
Unbilled outside vendor costs, billable to clients	111,721	114,097
Advance billings	302,484	$ 301,674
Increase (Decrease) in Advance Billings	800
Contract with Customer, Liability, Revenue Recognized	185,800
Revenue, Remaining Performance Obligation, Expected Timing of Satisfaction [Line Items]
Remaining performance obligation, amount	$ 93,400
Revenue, Remaining Performance Obligation, Expected Timing of Satisfaction, Start Date [Axis]: 2024-04-01
Revenue, Remaining Performance Obligation, Expected Timing of Satisfaction [Line Items]
Remaining performance obligation, percent	76.00%
Expected timing of satisfaction	3 months
Revenue, Remaining Performance Obligation, Expected Timing of Satisfaction, Start Date [Axis]: 2025-01-01
Revenue, Remaining Performance Obligation, Expected Timing of Satisfaction [Line Items]
Remaining performance obligation, percent	23.00%
Expected timing of satisfaction	1 year
Revenue, Remaining Performance Obligation, Expected Timing of Satisfaction, Start Date [Axis]: 2026-01-01
Revenue, Remaining Performance Obligation, Expected Timing of Satisfaction [Line Items]
Remaining performance obligation, percent	1.00%
Expected timing of satisfaction	1 year

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Earnings Per Share (Details) - USD ($) $ / shares in Units, shares in Thousands, $ in Thousands	3 Months Ended
	Mar. 31, 2024	Mar. 31, 2023
Numerator
Net Income (Loss), Including Portion Attributable to Nonredeemable Noncontrolling Interest	$ (713)	$ (2,869)
Net Income (Loss) Attributable to Noncontrolling Interest	(569)	4,258
Net Income (Loss) Attributable to Parent	(1,282)	1,389
Net income available to stockholders, diluted	$ (1,506)	$ (574)
Denominator
Basic weighted average number of common shares outstanding (in shares)	112,633	125,199
Diluted weighted average number of common shares outstanding (in shares)	116,405	289,806
Class of Stock [Line Items]
Basic (in dollars per share)	$ (0.01)	$ 0.01
Diluted (in dollars per share)	$ 0.01	$ (0.00)
Antidilutive securities excluded from computation of earnings per share (shares)	4,600	700
Net Income (Loss), Including Portion Attributable to Nonredeemable Noncontrolling Interest	$ (713)	$ (2,869)
Income attributable to noncontrolling interests	569	(4,258)
Net Income (Loss) Attributable to Parent	(1,282)	$ 1,389
Dilutive Securities, Effect on Basic Earnings Per Share, Dilutive Convertible Securities	$ (224)
Weighted Average Number of Shares Outstanding, Basic	112,633	125,199
Incremental Common Shares Attributable to Dilutive Effect of Contingently Issuable Shares	3,772
Net income available to stockholders, diluted	$ (1,506)	$ (574)
Diluted weighted average number of common shares outstanding (in shares)	116,405	289,806
Stagwell Media
Numerator
Net Income (Loss) Attributable to Noncontrolling Interest	$ (1,047)	$ 1,963
Class of Stock [Line Items]
Income attributable to noncontrolling interests	1,047	(1,963)
Stagwell Global
Numerator
Net Income (Loss) Attributable to Noncontrolling Interest	1,616	2,295
Class of Stock [Line Items]
Income attributable to noncontrolling interests	$ (1,616)	$ (2,295)
Common Class C
Class of Stock [Line Items]
Weighted average number diluted shares outstanding adjustment		160,909
Antidilutive securities excluded from computation of earnings per share (shares)	151,649
Stock Appreciation Rights (SARs)
Class of Stock [Line Items]
Weighted average number diluted shares outstanding adjustment		1,929
Antidilutive securities excluded from computation of earnings per share (shares)	4,531
Restricted Stock Units (RSUs)
Class of Stock [Line Items]
Weighted average number diluted shares outstanding adjustment		1,769
Employee Stock
Class of Stock [Line Items]
Antidilutive securities excluded from computation of earnings per share (shares)	49

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Deferred Acquisition Consideration (Details) - USD ($) $ in Thousands	3 Months Ended		9 Months Ended	12 Months Ended
	Mar. 31, 2024	Mar. 31, 2023	Sep. 30, 2023	Dec. 31, 2023	Jul. 31, 2023	Oct. 01, 2021
Fair Value, Liabilities Measured on Recurring Basis, Unobservable Input Reconciliation, Calculation [Roll Forward]
Beginning balance of contingent payments	$ 101,058	$ 161,323	$ 161,323	$ 161,323
Payments	1,907	97,447
Adjustments to deferred acquisition consideration (2)	1,796	14,303
Additions	0	22,172
Deferred Policy Acquisition Costs, Foreign Currency Translation Gain (Loss)	(142)	680
Other	(1)		$ 27
Ending balance of contingent payments	100,804			101,058
Business Acquisition [Line Items]
Fair Value, Measurement with Unobservable Inputs Reconciliation, Recurring Basis, Liability Value	100,804			101,058
Fair Value, Measurement with Unobservable Inputs Reconciliation, Recurring Basis, Liability, Purchases	0	22,172
Fair Value, Measurement with Unobservable Inputs Reconciliation, Recurring Basis, Liability, Settlements	(1,907)	$ (97,447)
Targeted Victory
Business Acquisition [Line Items]
Business Acquisition, Percentage of Voting Interests Acquired						26.70%
Business Acquisition, Percentage of Voting Interests Acquired, Step One & Two					50.00%	50.00%
Contingent Payment
Fair Value, Liabilities Measured on Recurring Basis, Unobservable Input Reconciliation, Calculation [Roll Forward]
Beginning balance of contingent payments	57,500
Ending balance of contingent payments	56,800			57,500
Business Acquisition [Line Items]
Fair Value, Measurement with Unobservable Inputs Reconciliation, Recurring Basis, Liability Value	56,800			57,500
Fixed payments
Fair Value, Liabilities Measured on Recurring Basis, Unobservable Input Reconciliation, Calculation [Roll Forward]
Beginning balance of contingent payments	43,600
Ending balance of contingent payments	44,000			43,600
Business Acquisition [Line Items]
Fair Value, Measurement with Unobservable Inputs Reconciliation, Recurring Basis, Liability Value	44,000			43,600
Common Class A
Fair Value, Liabilities Measured on Recurring Basis, Unobservable Input Reconciliation, Calculation [Roll Forward]
Beginning balance of contingent payments	29,300
Payments				(32,800)
Ending balance of contingent payments	30,300			29,300
Business Acquisition [Line Items]
Fair Value, Measurement with Unobservable Inputs Reconciliation, Recurring Basis, Liability Value	$ 30,300			29,300
Fair Value, Measurement with Unobservable Inputs Reconciliation, Recurring Basis, Liability, Settlements				$ 32,800

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Leases - Additional Information (Details) $ in Millions	3 Months Ended
	Mar. 31, 2024 USD ($) lease
Leases [Abstract]
Number of leases not yet commenced | lease	2
Leases not yet commenced, liability	$ 2.9
ROU Lease and LHI, Impairment Loss	$ 1.5

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Leases - Lease Costs and Other Quantitative Information (Details) - USD ($) $ in Thousands	3 Months Ended
	Mar. 31, 2024	Mar. 31, 2023
Leases [Abstract]
Operating lease cost	$ 20,946	$ 19,578
Variable lease cost	5,937	4,561
Sublease rental income	(2,480)	(3,052)
Total lease cost	24,403	21,087
Operating cash flows	21,660	22,347
Right-of-use assets obtained in exchange for new operating lease liabilities	$ 5,967	$ 2,135
Weighted average remaining lease term (in years) - Operating leases	6 years 3 months 18 days
Weighted average discount rate - Operating leases	5.50%

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Leases - Minimum Future Rental Payments (Details) $ in Thousands	Mar. 31, 2024 USD ($)
Leases [Abstract]
2025	$ 57,800
2026	69,480
2027	58,473
2028	52,943
2029	49,738
Thereafter	113,932
Total	402,366
Less: Present value discount	(66,947)
Lease liability	$ 335,419

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Debt - Schedule of Debt (Details) - USD ($) $ in Thousands	Mar. 31, 2024	Dec. 31, 2023	Aug. 20, 2021
Debt [Line Items]
Debt issuance costs	$ (12,473)	$ (13,172)
Total long-term debt	1,269,527	1,145,828
Combined Credit Agreement
Debt [Line Items]
Long-term Debt, Gross	182,000	59,000
5.625% Notes | Senior Notes
Debt [Line Items]
Long-term Debt, Gross	1,100,000	1,100,000
Total long-term debt	$ 1,087,527	$ 1,086,828
Interest rate, stated percentage			5.625%

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Debt - Additional Information (Details) - USD ($) $ in Millions	3 Months Ended
	Mar. 31, 2024	Mar. 31, 2023	Dec. 31, 2023	Aug. 20, 2021	Aug. 02, 2021
Debt [Line Items]
Line of Credit Facility, Current Borrowing Capacity	$ 640.0
Maximum Restricted Payments under Credit Facility	150.0
Interest and Debt Expense
Debt [Line Items]
Interest expense, long-term debt	20.4	$ 18.3
Amortization of debt issuance costs	0.7	$ 0.6
Secured Debt | Combined Credit Agreement | Revolving Credit Facility
Debt [Line Items]
Long-term debt, term					5 years
Letter of Credit | Combined Credit Agreement | Revolving Credit Facility
Debt [Line Items]
Maximum borrowing capacity	$ 15.8		$ 16.2
Standby Letters of Credit | Combined Credit Agreement | Revolving Credit Facility
Debt [Line Items]
Maximum borrowing capacity					$ 50.0
Senior Notes | 5.625% Notes
Debt [Line Items]
Aggregate principal amount				$ 1,100.0
Interest rate, stated percentage				5.625%

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Noncontrolling and Redeemable Noncontrolling Interests - Noncontrolling Interests (Details) - USD ($) $ in Thousands	3 Months Ended		12 Months Ended
	Mar. 31, 2024	Mar. 31, 2023	Dec. 31, 2023
Noncontrolling Interest [Line Items]
Net Income (Loss) Attributable to Nonredeemable Noncontrolling Interest	$ 224	$ (1,715)
Net Income (Loss) Attributable to Redeemable Noncontrolling Interest	(793)	2,543	$ (634)
Income attributable to noncontrolling interests	569	(4,258)
Nonredeemable Noncontrolling Interest	459,890		468,577
Stagwell Global
Noncontrolling Interest [Line Items]
Net Income (Loss) Attributable to Nonredeemable Noncontrolling Interest	823	248
Income attributable to noncontrolling interests	(1,616)	(2,295)
Nonredeemable Noncontrolling Interest	22,991		32,362
Stagwell Media
Noncontrolling Interest [Line Items]
Net Income (Loss) Attributable to Nonredeemable Noncontrolling Interest	(1,047)	(1,963)
Income attributable to noncontrolling interests	1,047	$ (1,963)
Nonredeemable Noncontrolling Interest	$ 436,899		$ 436,215

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Noncontrolling and Redeemable Noncontrolling Interests - Changes in Redeemable Noncontrolling Interests (Details) - USD ($) $ in Thousands	3 Months Ended		12 Months Ended
	Mar. 31, 2024	Mar. 31, 2023	Dec. 31, 2023
Noncontrolling Interest
Beginning Balance	$ 10,792	$ 39,111	$ 39,111
Redemptions (1)	0		(22,172)
Redeemable noncontrolling interest, Distributions	559	5,800
Changes in redemption value	250		442
Net Income (Loss) Attributable to Redeemable Noncontrolling Interest	793	(2,543)	634
Other	(29)		(155)
Ending Balance	11,305		$ 10,792
Noncontrolling Interest, Decrease from Distributions to Noncontrolling Interest Holders		(8,025)
Noncontrolling Interests
Noncontrolling Interest
Noncontrolling Interest, Decrease from Distributions to Noncontrolling Interest Holders	(10,226)	$ (8,025)
Noncontrolling Interests | Stag Tech NCI Transactions
Noncontrolling Interest
Noncontrolling Interest, Decrease from Distributions to Noncontrolling Interest Holders	(10,000)
Vesting over period
Noncontrolling Interest
Ending Balance	$ 7,800

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Noncontrolling and Redeemable Noncontrolling Interests (Details Textual) - USD ($) $ in Thousands	3 Months Ended
	Mar. 31, 2024	Mar. 31, 2023	Dec. 31, 2023	Dec. 31, 2022
Noncontrolling Interest [Line Items]
Redeemable Noncontrolling Interest, Equity, Fair Value	$ 11,305		$ 10,792	$ 39,111
Comprehensive Income (Loss), Net of Tax, Attributable to Noncontrolling Interest	3,713	$ 2,036
Net Income (Loss) Attributable to Noncontrolling Interest	(569)	4,258
Other Comprehensive Income (Loss), Net of Tax, Portion Attributable to Noncontrolling Interest	4,300	$ (2,200)
Reduction of noncontrolling and redeemable noncontrolling interest	(8,482)
Vesting over period
Noncontrolling Interest [Line Items]
Redeemable Noncontrolling Interest, Equity, Fair Value	7,800
Termination, disability, or death
Noncontrolling Interest [Line Items]
Redeemable Noncontrolling Interest, Equity, Fair Value	$ 3,500

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Commitments, Contingencies and Guarantees (Details Textual) $ in Millions	Mar. 31, 2024 USD ($)
Commitments and Contingencies Disclosure [Abstract]
2023	$ 5.2
2024	6.9
2025	4.2
2026	3.0
2027	3.1
Thereafter	3.8
Cloud Purchase Obligation, to be Paid, Year One	5.5
Cloud Purchase Obligation, to be Paid, Year Two	6.9
Cloud Purchase Obligation, to be Paid, Year Three	8.7
Cloud Purchase Obligation, to be Paid, Year Four	10.4
Cloud Purchase Obligation, to be Paid, Year Five	12.7
Cloud Purchase Obligation, to be paid, after Year Five	$ 15.3

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Share Capital (Details Textual) $ / shares in Units, shares in Thousands, $ in Thousands	3 Months Ended
	Mar. 31, 2024 USD ($) vote $ / shares shares	Mar. 31, 2023 USD ($)	Dec. 31, 2023 shares
Share Capital [Line Items]
Stock Repurchased and Retired During Period, Shares	4,000
Stock Repurchase Program, Remaining Authorized Repurchase Amount | $	$ 114,000
Stock Repurchased and Retired During Period | $ / shares	$ 6.11
Stock Repurchase Program, Authorized Amount | $	$ 250,000
ESPP Maximum Eligible Percentage Withheld			15.00%
Repurchase of Common Stock under Repurchase Program | $	24,600
Stock-based compensation | $	$ 16,116	$ 12,004
Common Class A
Share Capital [Line Items]
Common Stock, Shares Authorized	1,000,000
Common Stock, Shares, Issued	114,800
Common stock, voting rights, number of votes per share | vote	1
Employee Stock Ownership Plan (ESOP), Shares in ESOP			2,900
Stock Issued During Period, Shares, Employee Stock Ownership Plan	3,000
Common Class C
Share Capital [Line Items]
Common Stock, Shares Authorized	250,000
Common Stock, Shares, Outstanding	151,600

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Fair Value Measurements - Financial Instruments not measured at Fair Value on a Recurring Basis (Details) - Senior Notes - USD ($) $ in Thousands	Mar. 31, 2024	Dec. 31, 2023
Carrying Amount
Fair Value, Balance Sheet Grouping, Financial Statement Captions [Line Items]
Debt Instrument	$ 1,100,000	$ 1,100,000
Fair Value
Fair Value, Balance Sheet Grouping, Financial Statement Captions [Line Items]
Debt Instrument	$ 1,002,496	$ 1,010,658

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Fair Value Measurements - Additional Information (Details) - Fair Value, Inputs, Level 3	Mar. 31, 2024
Minimum
Fair Value Measurement Inputs and Valuation Techniques [Line Items]
Contingent consideration liability, measurement input	0.091
Maximum
Fair Value Measurement Inputs and Valuation Techniques [Line Items]
Contingent consideration liability, measurement input	0.099

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Supplemental Information (Details) - USD ($) $ in Thousands	3 Months Ended
	Mar. 31, 2024	Mar. 31, 2023	Dec. 31, 2023
Share Capital [Line Items]
Stock-based compensation	$ 16,116	$ 12,004
Trade Receivables Collected and Due to Third Party under Receivable Purchase Agreement	3,700		$ 1,800
Trade Receivable Fees paid to Third Party under Receivable Purchase Agreement	900	1,000
Accounts Receivable, Sale	69,800	56,200
Other Awards
Share Capital [Line Items]
Profit interest award liability	19,800		$ 20,300
Stock Compensation Award
Share Capital [Line Items]
Stock-based compensation	12,800	7,400
Profit interest
Share Capital [Line Items]
Stock-based compensation	$ 1,700	$ 4,600

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Income Taxes (Details) - USD ($) $ in Thousands	3 Months Ended
	Mar. 31, 2024	Mar. 31, 2023
Income Tax Disclosure [Abstract]
Tax Receivable Agreement, Deferred Tax Asset	$ 29,000
Tax Receivable Agreement, Deferred Tax Liability	26,700
Pre-tax income	1,364	$ (2,406)
Income tax expense (benefit)	$ 2,585	$ 236
Effective Income Tax Rate Reconciliation, Percent	189.50%	(9.80%)

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Related Party Transactions (Details) - USD ($) $ in Thousands	3 Months Ended
	Mar. 31, 2024	Mar. 31, 2023	Dec. 31, 2023
Related Party Transaction [Line Items]
Revenue from Related Parties	$ 1,429	$ 1,706
Due from Related Parties	3,928		$ 6,792
Loans and Leases Receivable, Related Parties, Fixed Interest Rate		3.50%
Affiliated entity | Loan Agreement, Related Party
Related Party Transaction [Line Items]
Interest Income, Related Party	100	$ 100
Notes Receivable, Related Parties	400		800
Affiliated entity | Marketing and advertising services
Related Party Transaction [Line Items]
Revenue from Related Parties	110	106
Due from Related Parties	3,050		4,381
Related Party Transaction, Expected Amount of Transactions with Related Party	3,576
Affiliated entity | Sales and management services
Related Party Transaction [Line Items]
Due to Related Parties	600		600
Expenses from transaction with related party	400	200
Immediate family member of management | Polling Services
Related Party Transaction [Line Items]
Revenue from Related Parties	460	89
Due from Related Parties	644		160
Related Party Transaction, Expected Amount of Transactions with Related Party	2,636
Employee of Subsidiary
Related Party Transaction [Line Items]
Loans and Leases Receivable, Related Parties, Additions	900
Immediate Family Member of Company's President | Polling Services
Related Party Transaction [Line Items]
Revenue from Related Parties	104	39
Due from Related Parties	88		39
Related Party Transaction, Expected Amount of Transactions with Related Party	1,039
Director | Marketing and advertising services
Related Party Transaction [Line Items]
Revenue from Related Parties	0	694
Due from Related Parties	0		1,518
Related Party Transaction, Expected Amount of Transactions with Related Party	455
srt_DirectorMember | Marketing and advertising services
Related Party Transaction [Line Items]
Revenue from Related Parties	200	300
Due to Related Parties			700
Stagwell Affiliate | Beneficial owner | Marketing and Website Development Services
Related Party Transaction [Line Items]
Revenue from Related Parties	755	$ 778
Due from Related Parties	146		$ 694
Related Party Transaction, Expected Amount of Transactions with Related Party	$ 1,963

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Segment Information (Details 1) $ in Thousands	3 Months Ended
	Mar. 31, 2024 USD ($) reportable_segment	Mar. 31, 2023 USD ($)	Dec. 31, 2023 USD ($)
Segment Reporting Information [Line Items]
Number of reportable segments | reportable_segment	3
Revenues	$ 670,059	$ 622,444
Adjusted EBITDA	(90,316)	(72,222)
Depreciation, Depletion and Amortization, Nonproduction	(34,836)	(33,477)
Asset Impairment Charges	(1,500)	0
Stock-based compensation	(16,116)	(12,004)
Deferred Acquisition Consideration Expense (Income)	(154)	(4,088)
Other items, net	(11,856)	(6,420)
Operating income	25,854	16,233
Interest and Debt Expense	(20,965)	(18,189)
Foreign exchange, net	(2,258)	(670)
Other Nonoperating Income (Expense)	(1,267)	220
Income (Loss) from Continuing Operations before Equity Method Investments, Income Taxes, Noncontrolling Interest	1,364	(2,406)
Income tax expense	2,585	236
Income Loss From Continuing Operations Before Equity In Earnings Of Non-consolidated Affiliates	(1,221)	(2,642)
Income (Loss) from Equity Method Investments	508	(227)
Net Income (Loss), Including Portion Attributable to Nonredeemable Noncontrolling Interest	(713)	(2,869)
Net Income (Loss) Attributable to Noncontrolling Interest	(569)	4,258
Net Income (Loss) Attributable to Parent	(1,282)	1,389
Long-Lived Assets	318,900		$ 332,100
UNITED STATES
Segment Reporting Information [Line Items]
Revenues	561,317	514,828
Long-Lived Assets	260,400		268,500
All other countries
Segment Reporting Information [Line Items]
Long-Lived Assets	58,500		$ 63,600
Operating Segments | Integrated Agencies Network
Segment Reporting Information [Line Items]
Revenues	352,719	341,205
Adjusted EBITDA	(60,108)	(59,859)
Operating Segments | Brand Performance Network
Segment Reporting Information [Line Items]
Revenues	213,962	201,928
Adjusted EBITDA	(27,494)	(22,948)
Operating Segments | Communications Network
Segment Reporting Information [Line Items]
Revenues	93,746	66,459
Adjusted EBITDA	(19,384)	(4,012)
Operating Segments | All Other
Segment Reporting Information [Line Items]
Revenues	9,632	12,852
Adjusted EBITDA	(3,986)	(3,805)
Corporate, Non-Segment
Segment Reporting Information [Line Items]
Adjusted EBITDA	$ 12,684	$ 10,792

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Interim Reporting (Details) - USD ($) $ / shares in Units, $ in Thousands	3 Months Ended
	Mar. 31, 2024	Mar. 31, 2023
Quarterly Financial Information Disclosure [Abstract]
Revenues	$ 670,059	$ 622,444
Cost of services	444,526	413,898
Income tax expense (benefit)	2,585	236
Income Loss From Continuing Operations Before Equity In Earnings Of Non-consolidated Affiliates	(1,221)	(2,642)
Net Income (Loss), Including Portion Attributable to Nonredeemable Noncontrolling Interest	(713)	(2,869)
Income attributable to noncontrolling interests	569	(4,258)
Net Income (Loss) Attributable to Parent	$ (1,282)	$ 1,389
Earnings per share, basic	$ (0.01)	$ 0.01
Earnings per share, diluted	$ (0.01)	$ 0.00
Other comprehensive income (loss) - Foreign currency translation adjustment	$ (7,146)	$ 4,447
Other Comprehensive Income, Other, Net of Tax		4,447
Comprehensive Income (Loss), Net of Tax, Including Portion Attributable to Noncontrolling Interest	(7,859)	1,578
Comprehensive Income (Loss), Net of Tax, Attributable to Noncontrolling Interest	3,713	2,036
Comprehensive Income (Loss), Net of Tax, Attributable to Parent	(4,146)	3,614
Error Corrections and Prior Period Adjustments Restatement [Line Items]
Income tax expense (benefit)	2,585	236
Income Loss From Continuing Operations Before Equity In Earnings Of Non-consolidated Affiliates	(1,221)	(2,642)
Net Income (Loss), Including Portion Attributable to Nonredeemable Noncontrolling Interest	(713)	(2,869)
Income attributable to noncontrolling interests	569	(4,258)
Net Income (Loss) Attributable to Parent	$ (1,282)	$ 1,389
Earnings per share, basic	$ (0.01)	$ 0.01
Earnings per share, diluted	$ (0.01)	$ 0.00
Other comprehensive income (loss) - Foreign currency translation adjustment	$ (7,146)	$ 4,447
Comprehensive Income (Loss), Net of Tax, Including Portion Attributable to Noncontrolling Interest	(7,859)	1,578
Comprehensive Income (Loss), Net of Tax, Attributable to Noncontrolling Interest	(3,713)	(2,036)
Comprehensive Income (Loss), Net of Tax, Attributable to Parent	(4,146)	3,614
Other Comprehensive Income, Other, Net of Tax		4,447
Net income (loss)		1,389
Net Income (Loss) Attributable to Nonredeemable Noncontrolling Interest	224	(1,715)
Other Comprehensive Income (Loss), Net of Tax	7,146	(4,447)
Retained Earnings [Member]
Error Corrections and Prior Period Adjustments Restatement [Line Items]
Net income (loss)	(1,282)	1,389
Noncontrolling Interests
Error Corrections and Prior Period Adjustments Restatement [Line Items]
Net Income (Loss) Attributable to Nonredeemable Noncontrolling Interest	569	(4,258)
Other Comprehensive Income (Loss), Net of Tax	(4,282)	2,222
Accumulated Other Comprehensive Loss
Error Corrections and Prior Period Adjustments Restatement [Line Items]
Other Comprehensive Income (Loss), Net of Tax	$ 2,864	(2,225)
Previously Reported
Quarterly Financial Information Disclosure [Abstract]
Income tax expense (benefit)		2,384
Income Loss From Continuing Operations Before Equity In Earnings Of Non-consolidated Affiliates		(4,790)
Net Income (Loss), Including Portion Attributable to Nonredeemable Noncontrolling Interest		(5,017)
Income attributable to noncontrolling interests		(5,460)
Net Income (Loss) Attributable to Parent		$ 443
Earnings per share, basic		$ 0.00
Earnings per share, diluted		$ (0.01)
Other comprehensive income (loss) - Foreign currency translation adjustment		$ 4,425
Other Comprehensive Income, Other, Net of Tax		4,425
Comprehensive Income (Loss), Net of Tax, Including Portion Attributable to Noncontrolling Interest		592
Comprehensive Income (Loss), Net of Tax, Attributable to Noncontrolling Interest		(26,723)
Comprehensive Income (Loss), Net of Tax, Attributable to Parent		26,131
Error Corrections and Prior Period Adjustments Restatement [Line Items]
Income tax expense (benefit)		2,384
Income Loss From Continuing Operations Before Equity In Earnings Of Non-consolidated Affiliates		(4,790)
Net Income (Loss), Including Portion Attributable to Nonredeemable Noncontrolling Interest		(5,017)
Income attributable to noncontrolling interests		(5,460)
Net Income (Loss) Attributable to Parent		$ 443
Earnings per share, basic		$ 0.00
Earnings per share, diluted		$ (0.01)
Other comprehensive income (loss) - Foreign currency translation adjustment		$ 4,425
Comprehensive Income (Loss), Net of Tax, Including Portion Attributable to Noncontrolling Interest		592
Comprehensive Income (Loss), Net of Tax, Attributable to Noncontrolling Interest		26,723
Comprehensive Income (Loss), Net of Tax, Attributable to Parent		26,131
Other Comprehensive Income, Other, Net of Tax		4,425
Other Comprehensive Income (Loss), Net of Tax		(4,425)
Previously Reported | Retained Earnings [Member]
Error Corrections and Prior Period Adjustments Restatement [Line Items]
Net income (loss)		443
Previously Reported | Noncontrolling Interests
Error Corrections and Prior Period Adjustments Restatement [Line Items]
Net Income (Loss) Attributable to Nonredeemable Noncontrolling Interest		(2,917)
Other Comprehensive Income (Loss), Net of Tax		21,263
Previously Reported | Accumulated Other Comprehensive Loss
Error Corrections and Prior Period Adjustments Restatement [Line Items]
Other Comprehensive Income (Loss), Net of Tax		(25,688)
Restatement Adjustment
Quarterly Financial Information Disclosure [Abstract]
Income tax expense (benefit)		(2,148)
Income Loss From Continuing Operations Before Equity In Earnings Of Non-consolidated Affiliates		2,148
Net Income (Loss), Including Portion Attributable to Nonredeemable Noncontrolling Interest		2,148
Income attributable to noncontrolling interests		1,202
Net Income (Loss) Attributable to Parent		$ 946
Earnings per share, basic		$ 0.01
Earnings per share, diluted		$ 0.01
Other comprehensive income (loss) - Foreign currency translation adjustment		$ 22
Other Comprehensive Income, Other, Net of Tax		22
Comprehensive Income (Loss), Net of Tax, Including Portion Attributable to Noncontrolling Interest		2,170
Comprehensive Income (Loss), Net of Tax, Attributable to Noncontrolling Interest		(24,687)
Comprehensive Income (Loss), Net of Tax, Attributable to Parent		(22,517)
Error Corrections and Prior Period Adjustments Restatement [Line Items]
Income tax expense (benefit)		(2,148)
Income Loss From Continuing Operations Before Equity In Earnings Of Non-consolidated Affiliates		2,148
Net Income (Loss), Including Portion Attributable to Nonredeemable Noncontrolling Interest		2,148
Income attributable to noncontrolling interests		1,202
Net Income (Loss) Attributable to Parent		$ 946
Earnings per share, basic		$ 0.01
Earnings per share, diluted		$ 0.01
Other comprehensive income (loss) - Foreign currency translation adjustment		$ 22
Comprehensive Income (Loss), Net of Tax, Including Portion Attributable to Noncontrolling Interest		2,170
Comprehensive Income (Loss), Net of Tax, Attributable to Noncontrolling Interest		24,687
Comprehensive Income (Loss), Net of Tax, Attributable to Parent		(22,517)
Other Comprehensive Income, Other, Net of Tax		22
Other Comprehensive Income (Loss), Net of Tax		(22)
Restatement Adjustment | Retained Earnings [Member]
Error Corrections and Prior Period Adjustments Restatement [Line Items]
Net income (loss)		946
Restatement Adjustment | Noncontrolling Interests
Error Corrections and Prior Period Adjustments Restatement [Line Items]
Net Income (Loss) Attributable to Nonredeemable Noncontrolling Interest		1,202
Other Comprehensive Income (Loss), Net of Tax		(23,485)
Restatement Adjustment | Accumulated Other Comprehensive Loss
Error Corrections and Prior Period Adjustments Restatement [Line Items]
Other Comprehensive Income (Loss), Net of Tax		$ 23,463