Business Segments and Sales by Product Group (Tables)

3 Months Ended

May 01, 2021

Segment Reporting [Abstract]

Net sales by segment and significant product groups [Table Text Block]

The Emerging Business segment consists of the Company’s early developing brands and business models. This segment includes the Company’s owned and operated consumer brands that include J.W. Hulme, Cooking with Shaquille O’Neal, Kate & Mallory, Live

Fit MD, and Christopher & Banks. This segment also includes the Company’s online marketplace brands OurGalleria.com and TheCloseout.com, and the Company’s media commerce services brands Float Left and i3PL. This segment also includes the recently launched niche television networks ShopBulldogTV and ShopHQHealth.

Net Sales by Segment and Significant Product Groups

	Three-Month Periods Ended
	May 1,		May 2,
	2021		2020
ShopHQ
Net merchandise sales by category:
Jewelry & Watches	$	43,254	$	39,402
Home		13,186		18,490
Beauty & Health		19,245		15,140
Fashion & Accessories		13,580		12,724
All other (primarily shipping & handling revenue)		10,597		8,043
Total ShopHQ		99,862		93,799
Emerging Business		13,341		2,035
Consolidated net sales	$	113,203	$	95,834

Performance measures by segment [Table Text Block]

Performance Measures by Segment

	Three-Month Periods Ended
	May 1,		May 2,
	2021		2020
Gross profit
ShopHQ	$	40,363	$	34,955
Emerging Business	$	5,644	$	602
Consolidated gross profit	$	46,007	$	35,557
Operating loss
ShopHQ	$	(1,892)	$	(3,803)
Emerging Business		(159)		(1,832)
Consolidated operating loss	$	(2,051)	$	(5,635)
Depreciation and amortization
ShopHQ (a)	$	7,848	$	2,740
Emerging Business		469		165
Consolidated depreciation and amortization	$	8,317	$	2,905

Includes distribution facility depreciation of $942,000 and $1,014,000 for the three-month periods ended May 1, 2021 and May 2, 2020. Distribution facility depreciation is included as a component of cost of sales within the accompanying condensed consolidated statements of operations.