Exhibit 12.1

ValueVision Media, Inc.
Computation of Ratio of Earnings to Fixed Charges and Preferred Stock Dividends
(in thousands, except ratio amounts)

																Three
																Months
	Fiscal Years Ended															Ended
	February 4, 2006			February 3, 2007			February 2, 2008			January 31, 2009			January 30, 2010			May 1, 2010
Earnings (loss) calculation:
Loss before income taxes and equity in net income of affiliates	$	(15,602	)	$	(5,327	)	$	(17,558	)	$	(97,760	)	$	(42,089	)	$	(10,947	)
Fixed charges		923			879			832			892			973			689
Distributed income of equity investees		—			250			—			—			—			—
Total adjusted loss	$	(14,679	)	$	(4,198	)	$	(16,726	)	$	(96,868	)	$	(41,116	)	$	(10,258	)
Fixed charge calculation :
Estimated interest component of rental expense	$	923		$	879		$	832		$	892		$	726		$	205
Amortization of debt discount		—			—			—			—			181			347
Interest expense		—			—			—			—			66			137
Total fixed charges (a)	$	923		$	879		$	832		$	892		$	973		$	689
Preferred stock dividend requirements	$	—		$	—		$	—		$	—		$	4,690		$	1,368
Combined fixed charges and preferred stock dividend requirements	$	923		$	879		$	832		$	892		$	5,663		$	2,057
Ratio of earnings to fixed charges and preferred stock dividends		(15.91	)x		(4.78	)x		(20.10	)x		(108.58	)x		(7.26	)x		(4.99	)x
Fixed charge and preferred stock dividend coverage shortfall (b)	$	(15,602	)	$	(5,077	)	$	(17,558	)	$	(97,760	)	$	(46,779	)	$	(12,315	)

(a)	Fixed charges consist of interest on all indebtedness and one-third of rental expense, which we believe is a reasonable approximation of the interest factor of our rental expense.
(b)	For the fiscal years ended February 4, 2006 through January 30, 2010, our earnings were insufficient to cover fixed charges and preferred stock dividends by $15,602,000, $5,077,000, $17,558,000, $97,760,000 and $46,779,000, respectively. For the three months ended May 1, 2010 our earnings were insufficient to cover fixed charges and preferred stock dividends by $12,315,000.