Business Segments and Sales by Product Group

3 Months Ended

May 05, 2018

Segment Reporting [Abstract]

Business Segments and Sales by Product Group

Business Segments and Sales by Product Group

The Company has one reporting segment, which encompasses its interactive digital commerce retailing. The Company markets, sells and distributes its products to consumers primarily through its video commerce television, online website, evine.com, and mobile platforms. The Company's television shopping, online and mobile platforms have similar economic characteristics with respect to products, product sourcing, vendors, marketing and promotions, gross margins, customers, and methods of distribution. In addition, the Company believes that its television shopping program is a key driver of traffic to both the evine.com website and mobile applications whereby many of the online sales originate from customers viewing the Company's television program and then placing their orders online or through mobile devices. All of the Company's sales are made to customers residing in the United States. The chief operating decision maker is the Chief Executive Officer of the Company. Certain fiscal 2017 product category amounts in the accompanying table have been reclassified to conform to our fiscal 2018 product group groupings.

Information on net sales by significant product groups are as follows (in thousands):

	Three-Month Periods Ended
	May 5, 2018		April 29, 2017
Jewelry & Watches	$	56,793	$	58,036
Home & Consumer Electronics	31,042		29,415
Beauty & Wellness	27,022		23,033
Fashion & Accessories	26,572		29,795
All other (primarily shipping & handling revenue)	15,076		16,064
Total	$	156,505	$	156,343