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Sales by Product Group
3 Months Ended
Apr. 28, 2012
Sales by Product Group [Abstract]  
Business Segments Sales by Product Group
Business Segments and Sales by Product Group

The Company has only one reporting segment, which encompasses multichannel electronic retailing. The Company markets, sells and distributes its products to consumers primarily through television and online via its ShopNBC website. The Chief Operating Decision Maker is the Chief Executive Officer of the Company.
Information on net sales by significant product groups are as follows (in thousands):
 
 
Three-Month Periods Ended
 
 
April 28,
2012
 
April 30,
2011
Jewelry & Watches
 
$
71,571

 
$
67,557

Home & Electronics
 
27,603

 
43,158

Beauty, Health & Fitness
 
18,059

 
14,878

Fashion & Accessories
 
10,128

 
6,303

All other
 
9,188

 
11,637

Total
 
$
136,549

 
$
143,533